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Snacks and Namkeen Products Sales and Marketing Agency in Pune

We are a snacks & namkeen products sales and marketing agency in Pune, and do sales pitching of your products for distribution to our interested sellers and give them appropriate marketing support to create demand. We are a one stop B2BMarketing and B2B distribution solution all over India. Our up to date marketing and branding strategies are top notch and cater to the present market and customer choices. Want our trusted services and offers to boost your snacks sales, then continue reading about us.

About Pune

Pune is the 8th largest metropolis in India and the  largest in Maharashtra. It is situated on the western side of Western Ghats and has a booming real estate market right now.

It has been ranked as "the most livable city in India" several times. It is one of the fastest growing economies in the world and the key sectors of the local economy are education, manufacturing and information technology. It has also emerged as the new hub for tech startups in India.

Pune has witnessed engineering and other crucial sectors making it their headquarters, transforming it into a major industrial centre. Considered as the greenest urban areas of the nation, Pune has more than 40% of its area covered by greenery that is slowly degrading because of the real estate boom in Pune.

How to Reach

By air- The nearest airport is in Lohegaon, 10 kms from the main city of Pune. It is accessible by buses, cars or cabs.

By rail- Pune Railway Station is one of the major and most important railway junctions in the country. It is connected to all major Indian cities.

By Road- Indian and state highways are all connected to Pune. NH-4 connects Pune, Bangalore, Mumbai and Kolhapur. NH-9 joins the city to Hyderabad and NH-50 to Nashik. There is also a high-speed expressway connecting Pune to Mumbai.

Top Places of Commercial Interest in Pune

The Market Yard in Pune is a well-known market and vegetables, fruits and flowers are sold here at wholesale rate. Other major marketplaces in the city are Tulsi Baug Market, Chhatrapati Sambhaji Nagar Market, Juna Bazaar or Old Market, Laxmi Road Market, Phule Market (Mahatma Phule Mandai), The Hong Kong Market Lane, Phoenix Market City, Viman Nagar, Inorbit Mall, Viman Nagar, SGS Kakde Mall, Amanora Town Centre, Hadapsar, Jewel Square, Koregaon Park.

Demand for Snacks in Pune and situation of present market

Pune is a bustling city with a lot of official buildings and research centers, thus there is a great influx of young generation who are definitely into snacks and namkeen products. Thus there is a great scope to market your product and satisfy the salt craving of the youth. Moreover due to the lockdown because of Covid-19, people have switched more to snacks than whole meals and in fact when people return to life after lockdown, snacks have a good chance of continuing to be prominent in their lives. Studies by Innova Market Insights revealed that almost a quarter of people in the U.S.A replaced lunch with snacks, and 17% eat them instead of dinner. The favourite dishes of people of Pune are vada pavs, amti, sabudana khichdi, bhel puri and many others. All these dishes can be mostly categorized into snacks, thus one can take advantage of the popularity of such dishes and come up with their own unique version of it. Also, the market for foods that improve well-being or boost immunity is ever increasing in this age of pandemic and frequent diseases.

A few Strategies to Increase Sales:-

Contemporize brand engagement- The type of snacks consumers purchase often depends on their age and lifestyle preferences, for example millennials tend to consume assorted snacks throughout the day whereas older people consume very less frequently and tend to have a certain specific choice.

Incorporate local flavours and tastes- For your business to thrive in Pune, you need to cater to understand the taste buds of local people. Their preferences and choices have to be considered to boost your sales.

Promote bundling opportunities- Encourage your customers to try something new by promoting a bundle or two-for deal, and buy one-get one free deals.

Know about your inventory- Customers are loyal to your best selling products, so be aware of the top products’ inventory levels.

Watch upcoming trends- It is important to keep a watchful eye on upcoming trends for continued growth in the industry. Trends in the snack category show which ingredients must be premiumtized at what time.

Varieties of Snacks and Namkeen

Munching on snacks and namkeen is a daily ritual nowadays in Indian families. Few decades ago in Indian food market only a few types of basic snacks and namkeen were available. Being the second largest producer of food in the world, it's likely to double its production and introduction of a lot of varieties is inevitable in the coming decade.

Snacks and namkeen market is basically categorised into organised and unorganised sector Branded namkeen accounts for 40% consumption. Major companies include Balaji Wafers, Lehar, Haldirams and Bikano.

To elaborate further namkeen is further divided into three segments as:

Single product segment: Moong Dal, Heing Jeera peanut, Chana Dal, Masala Matar, Peanut, Namkeen Pare, Nut cracker, Karake Peanut

Single product in bhujia: Plain Sev, Punjabi Tadka, Bikaneri Bhujia, Ratlami Sev, Aloo Bhujia

Mix: Navratan Mix, Kanpuri Mix, Khatta Meetha, Bombay Mix Chatpata Mix, Bombay Mix, Magic Mix, Kashmiri Mix, Royal Treat, All in One.

Urban communities consume 10 times more than the rural communities due to high income and purchasing ability due to which higher attention should be given on urban sales.

We help our clients solve their Sales, Marketing and Distribution issues and boost their sales.

We offer Sales and Marketing services to help snacks and namkeen dealers on how to improve sales. Not only that, we also work with other small businesses and are dedicated to solving their issues. Complete Marketing plan for snacks and namkeen is prepared to help sort out your doubts and issues. Everything from creating standards of excellence to training your people to work in more effective ways, introducing ground-breaking strategies, assessing how you’re doing, and helping you perform even better in future.

Marketing Plan for Snacks and Namkeen

Branding and marketing are the two important pillars when it comes to business strategy and improving your sales. However, there is a vast difference between branding and marketing, as well as the actions for success for each. Branding relates to creating a company’s name, logo, and design that easily describe belonging to the company. It helps to identify the product and differentiate it from other products and services.

Brand Improves Recognition

Brand Build Trust

Brand Increases The Business Value

Brand Attracts New Customers

Marketing gets the word out about your business. It allows you to connect with potential customers and inform them of all the services you offer. Proper marketing and branding combined can boost your sales at an astounding pace and help you build a consistent client-base.

Marketing Informs The Consumer

Marketing Sustains The Company Existence

Marketing Engages More Customers and Sells More Products

Not doing sales planning is like running your business on a wing and praying and hoping that the dart you threw blindfolded will hit the bullseye.There might be a chance you will get lucky and hit the bull’s eye but there is also a  chance you’ll poke someone’s eye out.

Planning Helps To Overcome The Unforeseen Risks

Planning Minimizes Your Risk

Planning sets Achievable Goals And Milestones

Our main tasks to cater to improving your sales, therefore involve Distribution Network Set-Up, Find Channel Partners, Appointing Distributors and Dealers and Find Sales Agents.

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Premiumt-shirt – Original Tyreek Hill Miami Dolphins Notorious Player Graphic Sweater

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Premiumt-shirt- NFC north division Champions 2020 Green Bay Packers 2002-2020 shirt

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