#you guys have probably seen that exact hand pose 50 billion times by now and listen I have to say I just really really like the pose

[chacolachao]

A sort of companion piece to artwork a friend drew ~ if only they'd repost it ~

[onlinemarketingsystemworld-blog]

Why Facebook Deserves Over $10 Billion

Yahoo! have actually remained in talks with Facebook for over a year currently as well as apparently recently got reluctant at Facebook's $1 billion asking rate but as I will certainly describe here Yahoo! have missed out on an outright deal.

Facebook have 18 million users, plenty. Nevertheless MySpace has 100 million + and sold for a simple $580 million to News Corp's in 2005. YouTube sold to Google for a reported $1.65 billion in 2006 but it offers over 100 million video clip's a day as well as has more than 25 million visitors a month. So what makes Facebook so important? It obtains relatively massive website traffic levels but out par with YouTube or MySpace. Despite currently being readily available to anyone it started life as an exclusive network for pupils (you required an academic email to register) and this is still its main customer group.

So where's the cash?

Currently Facebook displays traditional banner marketing on customers' homepages as well as picked pages through the website. Adverts are unobtrusive and random in so much as they're not targeted at any specific individual- they're simply served to the whole website on a random basis. Facebook are doing ok from this plan on the basis of the variety of page perceptions they receive, although in truth they're keeping advertising and marketing at a minimum in order to accumulate the value of the site for its eventual sale which will certainly probably happen in 2007/8. Smart guys!

The power of details

Register with Facebook and also quickly you could find yourself distributing significant quantities of useful individual info. Think about it ... Facebook understand your name, they recognize exactly how old you are (actually your D.O.B which is definitely more valuable as I'll go on to clarify), they know if you're male or female, they recognize your hometown, your postcode if you choose to give it away (although I question many individuals pick this), they know if you're single, in a connection (as well as that with), wed, divorced etc, they understand your sexual orientation. Ok so you can answer all these inquiries as honestly, dishonestly or vaguely as you like yet from what I've seen individuals gladly give exact info regarding themselves as it's their friends as well as possible buddies that are going to see it- and no person else right?

However just what else do Facebook recognize? Well they know where you mosted likely to school, where you function, more sinisterly your religious and political views. From this we can start to accumulate a rather beneficial market account. As I'm informing Facebook I could too inform you I'm Male, 22 (born in August), Straight, in a connection, conventional, atheist from Brighton, England. Mosted likely to school at Blatchington Mill Second, college at a location called BHASVIC, University at Bournemouth. From this information we can draw more assumptions- I reside in Brighton and based upon the area of my institutions catchment area we could rather accurately map areas in Brighton I find out about, visit, as well as reside in (assume Google maps API). I'm a directly; conservative from a reasonably well-off location in full time employment as a result I'm most likely white, center course with a respectable non reusable revenue.

So exactly what else? Facebook know what you resemble, they possibly know what you used to look like a few years ago too. Probably most considerably they understand that your buddies are, they recognize just how you recognize them, they understand when you speak with them, just what they appear like and also eventually they know precisely the very same information about them as they learn about you- you're interests, suches as and dislikes as well as your buddies tastes too.

They understand your email address, so they understand if you make use of Hotmail, Yahoo! Mail and so on. They recognize your telephone number so they could very easily work out your phone service provider. They have your IP address so they might exercise your ISP. They recognize where you've reached the site from so they recognize what online search engine you use (get in Yahoo! As well as Google to the bidding process battle), what internet browser you're on, they know if you're aesthetically impaired or have finding out impairments from the setups on your web browser.

Facebook know when I'm visiting and also from where so they understand the hrs I work, if I'm making use of the web at the office, the web pages I leave Facebook to visit or the web pages I originate from so they understand just what other websites I check out. I could establish my present condition and inform Facebook precisely what I'm doing or really feeling right this 2nd.

Ok so you get the picture by now, one last point though, is your Facebook password the same as your email account password, your internet as well as telephone banking password, each password you utilize in your life (because until I wrote this blog post mine was!) how much even more info do you want to hand out?

What's the risk here?

Genuinely it's very slim. Facebook are a nice lot of individuals as well as a great website, I like using it as well as in spite of understanding just what I learn about info safety and so on I choose to distribute a large chunk of the info I have actually spoken about here.

Yahoo! And Facebook

So if Yahoo!, Google or god forbid Microsoft effectively purchase Facebook (as I say I'm fairly confident this will certainly occur this year) the Orwellian lucid desire recommended by this blog post ends up being a continuous headache. Imagine a firm who have actually made billions and also controlled the fastest growing market in the world by developing algorithms which creep hundreds of countless pages of arbitrary information (the web) and classify that details with the supreme goal of matching it to businesses and offering marketing.

The search algorithm let loose on Facebook

Imagine the online search engine let loose on Facebook. An algorithm tuned to choose profile details (John, born 13.08.84). Map it to search phrases in individual rate of interests i.e. football, Manchester United. Plot your location on a map i.e. Brighton, England. Comply with links to your closest pals with comparable interests i.e. Bob and also Dave who live round the corner as well as serve me an advert something like:

Pleased birthday for next week John.

Did you recognize its Dave's birthday celebration the week after?

Why not publication tickets for Brighton and also Hove Albion vs. Manchester united on 12.08.07

Visit this site to book now and obtain 3 tickets for the price of 2 (why not ask bob to find along- he sustains Brighton and also you have not talked in a while).

Schedule today as well as we'll offer you a half price limousine from your house to the video game with trashy-limo's. com.

Now that's powerful advertising as well as it's simply nearby. If Facebook has 25 million signed up individuals by the time it's sold, half of which see each day that's a minimum 12.5 million web page impressions a day. Serve the advert above at $1 a click (which is much less than its worth based upon the current AdWords CPC design) expect a click with price of as much as 10% based on the exact nature of the marketing which's $1.2 million minimum a day- virtually $ 1/2 a billion a year. Grow that individual group to 50 million (reasonable if Google or Yahoo! can use their existing individual database) and also offer advertisement room on an affiliate basis claim the football tickets at $300 with a 10% affiliate kickback and also a 10% conversion price =$ 3 per user x 25 million users =$ 75 million a day or $2737500000 in year 1! OK allows not obtain brought away individuals aren't mosting likely to spend $300 each day yet the logics there therefore the money.

Will the audience except it?

Much better quality marketing indicates much less advertising- less web sites rammed with banners so you can not discover exactly what you're looking for, much less popups, less low quality items. This is the primary driving force behind the success of search advertising programs and account based marketing is already in position with Google's individualized search returning extra targeted AdWords advertisements compared to previously possible. If it falls under the hands of Microsoft then individuals could be more careful yet with the picture of Google or Yahoo! and Facebook account details is considered as soft details as the business does not sell you products directly as well as he solution is complimentary. It's the method the internet is going and also I believe it's where we'll remain in 5 years.

Identification theft

The factor I've been making tediously through this article is that we ought to be extra mindful concerning just what information we give up and also to whom. If the net was an area it would certainly be Nazi Germany and also Facebook would certainly be the Gestapo! Social energies like Facebook are afforded the kind of fortunate details fascist federal governments everywhere would certainly and have actually killed for. We moan concerning identity cards being presented in the UK (actually there's several Facebook groups committed to the reason) but we gladly surrender personal details to a number of college geeks in the states that are ultimately intending on offering our details to the highest bidder (the value of any website is based upon the volume, top quality and quantity of info they have regarding their web traffic- however finest of good luck to them) possibly to the business that currently control the majority of world business systems with the home windows system.

This blog post is not implied to scare- it's simply an acknowledgment of the power of new web modern technologies, their possibly applications as well as to pose the inquiry- if your Facebook pals are your actual pals shouldn't they understand your birthday celebration? Are Facebook actually going to buy you a present?!