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Who Is House Of Sunny

One of my favourite brands of all time is House Of Sunny and I'm here to tell you why. House Of Sunny are a East London based brand, founded by the guy boss Sunny Williams. You have probably seen this brand all over your social platforms such as Instagram and Tiktok due to this brand absoutlely killing it in the fashion game. If you are anything like me and spend way too much time obsessing over models Kendall Jenner and Bella Hadid, you would have noticed them rocking this brand.

The one consistent theme with House Of Sunny is their vibrant, vintage-inspired pieces that are bursting with fun colours. I know that my Pinterest board is filled with people wearing fun vintage pieces as this is on trend right now! If you are someone who's been experimenting with their style for a while or you have just started, House Of Sunny is the perfect place to look for inspiration.

The next question everyone is dying to know, is this brand good for the environment? The answer is simple, yes! Every piece you purchase from House Of Sunny are guaranteed to come with a social conscience. House Of Sunny produce two collections a year in considered, small runs. They try their best to avoid air freight and use e-flow technology. The label take pride in using recycled polyester, organic cotton and recycled cotton, with their product bags being 100% biodegradable. “For us, we’re always super careful and conscious of our production. We try to avoid wastage where possible, and our goal is to only develop and produce small and precise edits. This has always been at the forefront of what we do,” Sunny says - quoted from Sunny's interview with Vogue UK. Basically to summarise, the team at House Of Sunny have absolutely nailed being eco friendly which we love!

Image taken from - https://www.instagram.com/p/CCDful0FFo_/?utm_source=ig_embed&ig_rid=f3a71bcc-cf71-4a04-b119-605978939a5a

When founder Sunny isn't working on his next drop, he enjoys “gardening and spring cleaning and to balance it out, I’m listening to Tyler The Creator.” - quoted from Vogue UK. If you have been lucky enough to travel to London, you know this is the heart of all things fashion. House Of Sunny in my opinion really captures this. 

The latest drop from House Of Sunny titled “Pure Shores Drop” is available now on their website https://www.houseofsunny.co.uk. This collection is nothing short of amazing with the collection being inspired by the study of waves and an intimate relationship with nature. You can expect patterns that make you feel warm and fuzzy on the inside, leaving you reminiscing on summer days (depending where you are in the world) but for my Australian readers, who are going into winter, this collection is for you. 

Image taken from - https://www.instagram.com/p/CO7YcVJBkHU/

Some of my personal faves from this collection are the “BLUE CRUSH DRESS” and the “PURE SHORES DUNGAREES” which i know will sell out rather fast so be sure to check them out on The House Of Sunny site. 

Image taken from - https://www.houseofsunny.co.uk/product-page/pure-shores-dungarees

Image taken from - https://www.instagram.com/p/COcbnXEBBa4/

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