theresthismooc

[theresthismooc]

COURSERA:

An Introduction to Consumer Neuroscience & Neuromarketing,  Thomas Zoëga Ramsøy Copenhagen Business School

Week 1: PROLOGUE - What is neuromarketing all about?

Week 2: Senses, attention and consciousness

Week 3: Sensory neuromarketing

Week 4: Emotions & feelings, wanting & liking

Week 5: Learning & memory

Week 6: Neuroethics and consumer aberrations

Social Entrepreneurship,  Copenhagen Business School

Course Syllabus Intro:          Introduction to the Course Week 1:     What is Social Entrepreneurship? Week 2:     Who is a Social Entrepreneur? Week 3:     How to Identify an Opportunity? Week 4:     Creating a Business Model Week 5:     The Business Model Canvas Week 6:     Writing a Business Plan Week 7:     Selecting an Organizational Form Week 8:     Attracting Investors Week 9:     Measuring Social Impact Week 10:   Communication Strategies for Social Enterprises Week 11:   Replication Strategy Week 12:   Exit Strategies

The New Nordic Diet - from Gastronomy to Health, Dr Arne Astrup, MD, DMSc.University of Copenhagen

Course Syllabus

Week 1: Developing a new meal system the New Nordic Diet based on local ingredients at the same time taking account of the health and well-being of the individual, environmental sustainability and the sensory aspects of the diet.

Week 2: The OPUS School Meal Study. Gives an introduction to design, rationale and concept of the school meals and investigate the effect of serving the New Nordic Diet on the well-being, development and state of health of schoolchildren comparing the New Nordic Diet with the current situation in schools studying how the diet affects children’s academic performance and behavior, body weight and body composition as well as their risk of developing lifestyle diseases.

Week 3: The OPUS Supermarket intervention investigates the effect on adults eating the New Nordic Diet and Average Danish Diet, respectively, in terms of body weight, body composition and general health.

Week 4: Investigate the New Nordic Diet – from food to health.

[theresthismooc]

COURSERA:

An Introduction to Consumer Neuroscience & Neuromarketing,  Thomas Zoëga Ramsøy Copenhagen Business School

Week 1: PROLOGUE - What is neuromarketing all about?

Week 2: Senses, attention and consciousness

Week 3: Sensory neuromarketing

Week 4: Emotions & feelings, wanting & liking

Week 5: Learning & memory

Week 6: Neuroethics and consumer aberrations

Social Entrepreneurship,  Copenhagen Business School

Course Syllabus Intro:          Introduction to the Course Week 1:     What is Social Entrepreneurship? Week 2:     Who is a Social Entrepreneur? Week 3:     How to Identify an Opportunity? Week 4:     Creating a Business Model Week 5:     The Business Model Canvas Week 6:     Writing a Business Plan Week 7:     Selecting an Organizational Form Week 8:     Attracting Investors Week 9:     Measuring Social Impact Week 10:   Communication Strategies for Social Enterprises Week 11:   Replication Strategy Week 12:   Exit Strategies

The New Nordic Diet - from Gastronomy to Health, Dr Arne Astrup, MD, DMSc.University of Copenhagen

Course Syllabus

Week 1: Developing a new meal system the New Nordic Diet based on local ingredients at the same time taking account of the health and well-being of the individual, environmental sustainability and the sensory aspects of the diet.

Week 2: The OPUS School Meal Study. Gives an introduction to design, rationale and concept of the school meals and investigate the effect of serving the New Nordic Diet on the well-being, development and state of health of schoolchildren comparing the New Nordic Diet with the current situation in schools studying how the diet affects children’s academic performance and behavior, body weight and body composition as well as their risk of developing lifestyle diseases.

Week 3: The OPUS Supermarket intervention investigates the effect on adults eating the New Nordic Diet and Average Danish Diet, respectively, in terms of body weight, body composition and general health.

Week 4: Investigate the New Nordic Diet – from food to health.

[theresthismooc]

Learning How to Learn: Powerful mental tools to help you master tough subjects

LESSON 1:   Focused versus Diffuse Thinking

FOCUSED MODE:

already established neural network

PRODUCTIVITY, effectiveness/efficiency

shortcut, faster way to, agenda, intention

familiar, nicely paved road

recall previously thought out solution

DIFFUSE MODE:

in the shower, while walking, after working out

CREATIVITY, ideas, new!

long way round, explore, random, roaming

develop new thoughts!

big picture

go on by trial and error

Either in focused or in diffuse. Can’t be simultaneously at both!

Like 2 sides of a coin; cannot see both at the same time!