vanessa4

[vanessa4]

Post 10- Trends/Pricing

When it comes to trends they are really good with Product advertising. They advertise their products different ways for example in their app. If you have the app they always advertise any promotions or any new products they are having. Crocs always Reaches the right audience that want to purchase their products. Crocs have different prices for their products. The range between $50 and up it all depends.

[vanessa4]

Post 9- Services

Crocs have many type of Services that they provide you with. For example, whenever you purchase at A Crocs store you can ask them any question you have for them. Like if you're buying Crocs for someone else and they don't fit them you can return them with a receipt. There are three convenient ways where you can contact them; call them for help, contact them by phone to speak directly to one of their Customer Service representatives. Crocs is really Responsive towards their customer's.

[vanessa4]

Post 8- Brand Detail

People normally see Crocs for their packaging. Their packaging can be kinda simple but also in a presentable way. For example, you can decorate your crocs with jibbitz.

Crocs labeling is described as simple. Their labeling just say Crocs.

Crocs can also be describes as Convenience because it has an easy access for their packaging.

[vanessa4]

Post 7- Packaging

Crocs doesn't really have a unique style for packaging. When you purchase crocs they usually just come's in a green box with the logo Crocs. Another way Crocs in packaging is with jibbitz.

[vanessa4]

Post 6- Competition

When it comes to Competition, crocs may have different kind of competition in general. For example, crocs competition includes Converse, Nike, Dr. Martens, and Timberland. Competitive advantage is a main thing for Crocs. Crocs has a competitive advantage over other competitors because its unique design; Strong Product Line: Crocs has various styles and colors. This allows its to appeal to many different types of customers. It makes Crocs a market leader because it gives them the ability to grow and exceed in the competitive market, reinforcing its status as a leading brand in the global fashion and lifestyle industry. Crocs market share is 4.32%. Crocs is a huge customers satisfaction towards their customers because their products have a unique and outstanding quality's. Many customer's value Crocs because they do come in handy in such different ways.

[vanessa4]

Post 5- Target Market

Crocs Target Market is women between the ages of 25-50. Crocs uses a market strategy called product innovation. Crocs uses Market Planning as a product innovation to drive their marketing which is New Product Development. One of the primary ways that Crocs uses product innovation as a marketing strategy is by introducing new products to keep up with changing consumer preferences and trends. Crocs demographic targets has a lot of different buyers, but if anything Age would be first. The age range would be between 11-26 years old. When it comes to Gender, of course females has a higher buyers of Crocs then men. 60.3% females vs 39.7% male. Crocs Strategic Planning is to understand their consumers through the analysis of known and behavioral attributes.

[vanessa4]

Post 4-SWOT

Strengths

lightweight

comfortable

odor-resistant

Weakness

those with narrow feet may not experience good support

prices can be overpriced

some designs are "simple"

Opportunities

sometimes you can get discounts

Buy 2 and get 1 free

free shipping online

Threats

Competition

[vanessa4]

Post 3-Strategy

Crocs have many strategies to how they get customers to buy Crocs. For example, the key differentiating that crocs have is their footwear products which is from croslite. Basically Croslite is a foam material which provides cushioning and support. Their strategy is a unique way so that crocs are comfortable and functionality. Sometimes crocs prices can be terrible but it all depends the style you want. The classic clog crocs range around $50-60. The warm and fuzzy range between $65-85. There's also sandals at Crocs which range between $50-70. Crocs can be found at the malls. For example, you can find them in Finish Line, Shoe Palace, WSS, Shoe City, etc. Even though Crocs prices can be expensive they're such a comfortable material. You can basically take them anywhere . Making them comfortable that's what makes customers can back and buy Crocs. Crocs can last a long time until you need to buy new ones. You can literally decorate your own crocs with jibbitz. Since Crocs have become successful in the industry all because of its brand recognition which is its competitive advantage. Crocs have develop to incorporate new technologies and materials into their products. This innovation has helped the brand keep its competitive edge and differentiate itself from competitors.

[vanessa4]

Post 2-

Crocs can be describe as a product. Crocs are comfortable and also lightweight. Crocs annual sales is around $3.887B, an 36.99% and it increases every year. Crocs corporate headquarters is in Broomfield, CO. You can also contact them through phone number which is 1-866-306-3179. Crocs is described as a public company which is on the NASDAQ. Crocs have become such a big team all over the world and as more than 6,000 employees. That amount is crazy because that many people enjoy working for Crocs. Their mission statement is "Bring profound comfort, fun and innovation to the world's feet," by BuildYourCulture. I love this mission statement because crocs do bring comfort to our feet that's why many people buy them. Something I didn't know about crocs is that Crocs are made from a patented closed-cell resin called Croslite. They are also designed to be waterproof and it is good for the rain since it has good grip. Crocs have sold over 300 millions pairs all around the world.

[vanessa4]

Crocs

Post1-Crocs

The company I have decided to do is Crocs. Crocs was founded in 2002, Boulder, CO. Crocs was first produced in Canada. Scott Seaman's, Lyndon "Duke" Hanson, and George Bobdecker Jr were the one's who design Crocs. I chose this company because ever since Crocs came out it's been popular all over the world and mostly everyone has them. They are really comfortable. Crocs was inspired by the Dutch clog. An interesting fact I think most people didn't know is that crocs were originally designed to be boating shoes. The classic Crocs cost around $50.