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SEO For Startups: How to Double your Traffic using the 9 Step Optimization Strategy

Over the past 5 years, 75 percent of all founders that reached out to us for digital marketing did not have a specific plan for Search Engine Optimization. A significant number of them would rather prioritize other marketing options but most of them did not see the need to set up SEO for a startup as part of their launching plans. If you’re a startup founder with a marketing plan that exempts…

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How to Become a Freelance Web Designer in 7 Steps

As businesses go digital, a lot of brands are looking for experts to build their websites and with the right skills, you can become a freelance web designer and position yourself for these jobs. Like most high demand skills, learning web design positions you for a lot of opportunities both locally and internationally. And you can leverage your skills to work in diverse industries. But, starting…

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How to Become a Social Media Marketer, Build a Career & Earn a Living

From Lagos to Mombasa, Pretoria to Delhi and DC, the social media is shaping conversations and visibility, and new brands are getting on these platforms to expand their reach. This push has created a demand for social media growth engineers, and many young people are learning how to become a social media marketer, to meet this demand. Although it is very rewarding, the path to becoming a social…

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How to Make Money and Earn a Living as a Digital Marketer in 7 Steps

Growth in digital technology has created a wave of opportunities for millions of young people in Africa and other emerging economies to thrive with digital skills. It has also spurred a demand for more professionals in digital marketing but; as someone seeking to make money as a digital marketer, are you ready to meet this demand? From evolving popular influencer brands to creating viral content…

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How to Setup SEO for Hospitals: The 7 Part Strategy for Doctors

A lot of patients are searching the web for good hospitals and medical services but with increasing competition for visibility, a potential client can only land on your website, if you’re showing up on the first page and you cannot get here without understanding how to set up SEO for hospitals websites strategically. Understandably, most digitally aware C-Level executives in hospitals do…

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How to Promote a Law Firm, Attract Visibility & Gain New Clients Using the 7 Part Law Firm Marketing Plan

In a crowded legal space with stringent regulatory restrictions, stiff competition and fast changing technology, it is nearly impossible to boost a firm’s performance without identifying the right strategies to promote a law firm and get it from obscurity to visibility. You might feel that with the level of competition in the industry, it is impossible to evolve a top tier law firm in terms of…

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How to Promote Music Online Independently in 7 Steps

As a music artiste without a record label, you need visibility, traffic and streams to push your songs, regardless of your genre but it can be very difficult to pull this if you’re just getting started without the necessary experience to promote music online. Even though advancements in digital marketing, social media and online platforms has made it possible for a number of artistes including…

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How to Promote an Ecommerce Business Online: The 7 Proven Strategies that Work

As ecommerce continues to boom, millions of entrepreneurs have used their online stores to expand their reach and visibility so they can make more sales, but as a beginner, it can be very difficult to make an impact unless you evolve strategies to promote your ecommerce business online. This is very crucial because the competition is growing increasingly high in some sectors. With a reported…

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Copyright Protection in Nigeria: How to Protect your Work from Copyright Infringement in 7 Steps

In an era where anyone with internet access can easily copy your content, republish and earn from your hard work with a single click while you get nothing in return, learning how to protect your work from copyright infringement can be one of the best things you’ll do to your career as a creative, freelancer, writer or content creator, Although most creative people are not aware, there are clear…

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How to Start an Online Coaching Business: The 7 Steps for Beginners

With a booming market projected to be worth over 6 billion USD in 2031 according to Growth Market Reports, many professionals have leveraged their skills, life’s experiences and lessons to start an online coaching business that has added real value to people around the world. While most of these experts have gone on to build successful coaching outfits, a lot of them have also fallen off the…

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How to Start a Podcast, Build an Audience & Grow it in 7 Steps

As podcasting continues to inspire millions of creators to create, connect and share their stories with audiences, many new content creators have jumped on the trend, to start a podcast so they can grab their own share of the over 500 million listeners around the world but most developing countries are missing out on this trend. For example, even though a country like South Africa has a very…

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SEO for Small Businesses: The 7 Strategies to Gain More Clicks in 2025 & How to Get Started

In a highly competitive web space where brands are doing all it takes to outrank one another in search visibility, web visit and customer acquisition, to break out as a top performer, you need a solid knowledge of SEO for small businesses, topped with an idea about where the search engine’s scales are tilting in your industry. Because if you’re not on top of your game, you’re certainly going to…

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How to Start a Non Coding Tech Job in 2025: The Top 7 High Demand Options

I get it. You’re not a tech bro. You’re not interested in the stress of coding but you want to start a career in tech so you’re wondering if there are non coding tech jobs for people like you who are not necessarily techies. Actually, there are a handful of low code and absolutely zero code tech jobs in the tech space that no tech inclined people like you could start from the scratch, regardless…

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How to Start a Tech Company From Scratch: A Step-by-Step Guide

Over the years, the technology industry has evolved into one of the fastest growing industries, accounting for more than 3 of the 5 most valuable brands in the world, powering some of the fastest growing companies, creating new billionaires and like you, so many people have been inspired to start their own tech companies. From California to Lagos, a number of tech enthusiast inspired by the…

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How to Become an SEO Writer & Start a New Career in 7 Steps

With 4 out of 5 buyers searching the web before buying online, most tech savvy brands are doing everything to get themselves in front of their target customers, including taking steps to improve their online visibility but, only a smart SEO content writer can make this dream come true. As the competition for online visibility becomes fierce, the role of an SEO writer in connecting these brands…

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The Top 7 Online Business Ideas for Beginners in 2025 & How to Get Started

As the internet surges with opportunities from Africa to Asia, thousands of young people are building their own businesses successfully with zero to little capital and many of them are inspiring others to do the same; but as a beginner, the odds are stacked against you if you’re unable to start with any of the viable online business ideas for beginners. In spite of the near zero barrier entry,…

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How to Setup SEO for Small Businesses: The 7 Step Strategy for High ROI

More than 90 percent of new brands do not have what it takes to compete with bigger brands, aura for aura but any business that knows how to wield strategic marketing or set up SEO for small businesses properly can eventually sit with the bigger boys, regardless of their age or industry. This is one of the top digital marketing that’s helped a lot of new brands to gain visibility, leads, and new…