#marketing communication process

[onezeroeight]

Vetamaya’s Brand Mascot: A Unique Approach to Branding & Marketing

Explore how Vetamaya’s custom brand mascot, designed by OneZeroEight, is reshaping their branding and marketing efforts, driving deeper customer connections.

Discover the full case study and learn how a brand mascot can boost your brand's marketing!

[bookhope]

Writers, let’s talk.

What’s the most persistent challenge you face in your writing journey? Is it self-doubt, creative blocks, or fear your words won’t resonate?

Every author wrestles with something. What’s your biggest hurdle?

[mightymur]

[DD] It's a Multiple Whale Year for Ursula

“Genre is a marketing tool, just like a book cover.” – Mur Lafferty In this episode of Ditch Diggers, Mur and Ursula rant about genre expectations, marketing, and what happens when you decide that genre isn’t for you because you’re special.  Ursula lists her whales, and Imposter Syndrome doesn’t really make a showing when Mur travels.  Highlights: – (05:12) Ursula’s anxiety over multiple…

[dionysiaproductions]

SUGGESTED POST ON MY DASH:

*~MAKE UNMARKETABLE ART!!!!!~*

me:

[transcriptioncity]

Transcreation Services and What is Transcreation?

What is Transcreation? Transcreation is the process of adapting content from one language and culture to another. This method is distinct from straightforward translation, which often only converts words. Transcreation ensures that the original message, tone, and intent are preserved. This process also guarantees cultural and emotional resonance with the target audience. The Importance of…

[prosk8r]

started reading a beginners guide to anti-capitalism and its articulating things that I like, knew but didnt have the economic or historical context for and its sooooo gratifying. makes me wanna write an essay lmao

[reasonsforhope]

"Kat Abughazaleh, a 26-year-old running for Congress in Illinois’ 9th congressional district, isn’t shy about her belief that politicians need to do things differently.

“We have a representation problem,” the first line of the “About” page on her website reads.

“As in, about half of Congress are millionaires and people born before the Moon landing. And that's part of the reason we're in this mess: Our leaders are out of touch.”

A journalist, social media influencer, and political commentator that GQ called “a lefty,” with a mission to revitalize the Democratic party, Abughazaleh built a following online before she launched her campaign in March of 2025. 

But now, she’s leveraging her platform — and campaign dollars — to help people in her community before ballots are even filled in.

“My congressional campaign is feeding people right now,” she starts in a recent TikTok video. 

“Part of the reason I decided to run was because I saw how much money gets wasted in politics, and I thought, ‘What if we spent it differently?’”

She adds that the campaign is focused on “direct action and mutual aid,” emphasizing that she wanted her run for office to be “dual-purpose,” in which she can get her message out and help people in the process. 

It’s a stark pivot from the traditional way of campaigning in the United States, which often includes pricey fundraising galas, attack ads, big billboards, and perhaps the most criticized and unpopular feature: massive donations from private businesses and interest groups. 

Abughazaleh has publicly congratulated the former incumbent of this seat — 80-year-old Rep. Jan Schakowsky, who has held the title since 1999, the year Abughazaleh was born — for her “decades of service.” 

Rep. Schakowsky will not seek reelection, but Abughazaleh called for others to run, hoping to participate in the “first competitive Democratic primary in the District since 1998.”

Abughazaleh has also shared that the average donation her campaign receives is $31. And according to GQ, 1,000 people signed up to volunteer for her campaign within a week of her initial announcement.

And while that volunteering does include marketing, canvassing, and getting the word out, it mostly adds up to actual on-the-ground volunteer work to help people in the local community.

“Our kick-off event, for instance, didn’t charge $500 a plate,” Abughazaleh shared in her TikTok. “People just had to bring a box of pads or tampons, which were donated to Chicago’s period collective. By the end of the night, we had gathered over 5,600 period products, which went to people who can’t afford them.”

Most recently, the campaign hosted a food drive for a local community fridge program.

“We asked folks to come out and donate food in exchange for a campaign yard or window sign,” Abughazaleh said. “And by the end of the day, we were able to fully stock the empty pantry and fill the fridge with frozen meals, produce, and eggs. That’s feeding people right now.”

“Don’t worry, we checked to make sure this is legal," she added. "And it is."

The campaign has also launched a High School Public Serve Grant program that encourages local youth to submit ideas for how to make the community better, and Abughazaleh’s campaign will support it with money, materials, volunteers, and her online platform...

“Something you’ll rarely see is concrete help in their communities during the campaign,” she said. “And frankly, to me, that just seems stupid. Not only do you get to help people — supposedly what you’re running to do — but it also shows what you’re about, instead of just providing lip service.” ...

“If every campaign adopted this model, then we wouldn’t be wasting money every single cycle. Every city, town, and village across America would be improved by their election process, and I think it would also get people more involved,” she said.

“We have local folks who have never voted in an election, but they joined our volunteer Discord server because they want to help, they feel like they have something to vote for.”

For those who might be inspired enough to run for office with this model, she says: Full steam ahead.

“Frankly, I would love it if other campaigns took our model. Use it, pretend it’s yours, I don’t care!” she wrapped up her TikTok. 

“Pair with organizations in your community that have been doing the work, talk with local experts, and try to spearhead any initiatives you can to show your values and help your constituents. It’s really that easy.”

-via GoodGoodGood, May 14, 2025

[jcmarchi]

Anthropic's AI assistant Claude learns to search the web

New Post has been published on https://thedigitalinsider.com/anthropics-ai-assistant-claude-learns-to-search-the-web/

Anthropic's AI assistant Claude learns to search the web

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The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.

[onezeroeight]

Vetamaya’s Brand Mascot: A Key to Powerful Branding & Marketing

Learn how Vetamaya’s brand mascot, designed by OneZeroEight, plays a key role in strengthening their branding and marketing, driving customer loyalty.

Dive into our case study to see how a brand mascot boosts branding and marketing efforts!

[mightymur]

[DD] Navigating Agents, Rights, and Reality

“If you can tolerate the boring and lonely, then hopefully you’ll be rewarded on the other side.” – Ursula Vernon In this episode of Ditch Diggers, Mur and Ursula navigate the chaotic world of freelancing, taxes, and the ups and downs of being a writer. They discuss the recent Hugo nominations (two for Ursula, one for Mur!), share insights into their creative processes, and delve into the…

[sillimancer]

running into this recurring issue where I'll read a job description and just. not understand what the company does or what I would be doing for them. and I can't decide if I'm just stupid or if stuff like "we power our employees' potential and strive to create opportunity and security for every member of the team" is genuine word salad.

and I think maybe if you can't explain your company or job in 1-2 sentences to someone's grandpa I think maybe your company or job shouldn't exist.

[trendoptimizer]

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[abhishekdigi-blog]

Why Should You Move to Australia from India?

Relocating to another country is a significant decision, especially when considering a move from India to Australia. Known for its vibrant culture, stunning landscapes, and robust economy, Australia has become a popular destination for many Indian migrants. Below are some compelling reasons to consider moving to Australia, particularly through the Australia PR visa from India.

1. Strong Economy and Job Opportunities

Australia's economy is one of the strongest in the world, consistently demonstrating resilience and growth. With a low unemployment rate and a demand for skilled professionals, job opportunities abound across various sectors. Industries such as healthcare, information technology, engineering, and education are particularly in demand. The Australia PR visa from India allows skilled workers to tap into this thriving job market, providing pathways to secure stable employment and build a prosperous career.

2. High Quality of Life

Australia is renowned for its exceptional quality of life. It consistently ranks highly in global indices due to its clean environment, modern infrastructure, and efficient public services. Major cities like Sydney, Melbourne, and Brisbane offer a blend of urban amenities and natural beauty, including parks, beaches, and recreational areas. This balance makes it an ideal place for families and individuals seeking a fulfilling lifestyle.

3. World-Class Education System

Australia is home to some of the world’s leading universities and educational institutions. The education system is highly regarded for its innovative teaching methods and diverse course offerings. International students, including those on the Australia PR visa from India, can access high-quality education that prepares them for global careers. Moreover, children of permanent residents benefit from access to excellent public schooling, ensuring a strong educational foundation.

4. Multicultural Society

Australia prides itself on its multicultural society, where people from diverse backgrounds coexist harmoniously. This welcoming atmosphere makes it easier for newcomers to integrate into the community. The presence of a substantial Indian community in Australia provides a support network for migrants, helping them celebrate cultural festivals and maintain connections to their heritage.

5. Access to Quality Healthcare

Australia offers a robust healthcare system known as Medicare, which provides residents access to essential medical services at little or no cost. This universal healthcare system ensures that individuals receive timely and quality medical attention without financial strain. The focus on preventive care contributes to the overall well-being of residents, making Australia a desirable location for families and individuals alike.

6. Safety and Security

Australia is consistently ranked as one of the safest countries in the world, with low crime rates and a strong emphasis on public safety. The Australian government prioritizes community safety, creating a secure environment for families to thrive. For many individuals moving from India, where safety concerns can be prevalent, this aspect of Australian life can offer peace of mind.

7. Natural Beauty and Outdoor Lifestyle

Australia is celebrated for its breathtaking landscapes, including stunning beaches, lush rainforests, and iconic landmarks such as the Great Barrier Reef and Uluru. The country’s diverse geography allows residents to engage in various outdoor activities, from hiking to surfing. With a favorable climate, Australians often embrace an active lifestyle, promoting health and well-being.

8. Pathway to Permanent Residency and Citizenship

One of the most appealing aspects of moving to Australia is the clear pathway to permanent residency (PR) and eventual citizenship. The Australia PR visa from India offers numerous benefits, including the right to live and work in Australia indefinitely, access to social security benefits, and the ability to sponsor family members. After meeting residency requirements, individuals can apply for Australian citizenship, enjoying full rights and privileges.

9. Robust Public Services

The Australian government is committed to providing high-quality public services, including education, healthcare, and transportation. With a strong focus on community welfare and social services, residents can access essential support systems that enhance their overall quality of life.

10. Support for New Migrants

Australia has various programs and resources designed to assist new migrants in their transition. From language classes to job placement services, government and community organizations offer valuable support that helps newcomers settle in. This network is especially beneficial for individuals moving from India who may need guidance in adapting to a new environment and culture.

Conclusion

Moving to Australia from India offers a wealth of opportunities and advantages. With its strong economy, high quality of life, world-class education, and multicultural society, Australia presents an ideal environment for personal and professional growth. The Australia PR visa from India provides a gateway to these benefits, allowing individuals to build a prosperous future in this beautiful country.

[townpostin]

Jharkhand Market Fee Bill Sparks Outrage Among Jharkhand Food Grain Traders

Chamber plans torch rally, minister meeting to protest new market fee Singhbhum Chamber of Commerce and Industry opposes Jharkhand’s proposed Agricultural Produce Bill, citing inflation concerns. JAMSHEDPUR – Local business leaders plan protests against Jharkhand’s proposed market fee on agricultural produce and livestock. The Singhbhum Chamber of Commerce and Industry convened on August 30 to…

[trendingreportz]

Field Programmable Gate Array (FPGA) Market - Forecast(2024 - 2030)

The FPGA market was valued at USD 4.79 Billion in 2017 and is anticipated to grow at a CAGR of 8.5% during 2017 and 2023. The growing demand for advanced driver-assistance systems (ADAS), the growth of IoT and reduction in time-to-market are the key driving factors for the FPGA market. Owing to benefits such as increasing the performance, early time to market, replacing glue logic, reducing number of PCB spins, and reducing number of parts of PCB, field programmable gate arrays (FPGA’s) are being used in many CPU’s. Industrial networking, industrial motor control, industrial control applications, machine vision, video surveillance make use of different families of FPGA’s.

North America is the leading market for field programmable gate arrays with U.S. leading the charge followed by Europe. North America region is forecast to have highest growth in the next few years due to growing adoption of field programmable gate arrays.

What is Field Programmable Gate Arrays?

Field Programmable Gate Arrays (FPGAs) are semiconductor devices. The lookup table (LUT) is the basic block in every FPGA. Different FPGAs use variable sized LUTs. A lookup table is logically equivalent to a RAM with the inputs being the address select lines and can have multiple outputs in order to get two Boolean functions of the same inputs thus doubling the number of configuration bits. FPGAs can be reprogrammed to desired application or functionality requirements after manufacturing. This differentiates FPGAs from Application Specific Integrated Circuits (ASICs) although they help in ASIC designing itself, which are custom manufactured for specific design tasks. 

In a single integrated circuit (IC) chip of FPGA, millions of logic gates can be incorporated. Hence, a single FPGA can replace thousands of discrete components. FPGAs are an ideal fit for many different markets due to their programmability. Ever-changing technology combined with introduction of new product portfolio is the major drivers for this industry.

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What are the major applications for Field Programmable Gate Arrays?

FPGA applications are found in Industrial, Medical, Scientific Instruments, security systems, Video & Image Processing, Wired Communications, Wireless Communications, Aerospace and Defense, Medical Electronics, Audio, Automotive, Broadcast, Consumer Electronics, Distributed Monetary Systems, Data and Computer Centers and many more verticals.

Particularly in the fields of computer hardware emulation, integrating multiple SPLDs, voice recognition, cryptography, filtering and communication encoding,  digital signal processing, bioinformatics, device controllers, software-defined radio, random logic, ASIC prototyping, medical imaging, or any other electronic processing FGPAs are implied because of their capability of being programmable according to requirement. FPGAs have gained popularity over the past decade because they are useful for a wide range of applications.

FPGAs are implied for those applications in particular where the production volume is small. For low-volume applications, the leading companies pay hardware costs per unit. The new performance dynamics and cost have extended the range of viable applications these days.

Market Research and Market Trends of Field Programmable Gate Array (FPGA) Ecosystem

FPGA As Cloud Server: IoT devices usually have limited processing power, memory size and bandwidth. The developers offer interfaces through compilers, tools, and frameworks. This creates effectiveness for the customer base and creates strong cloud products with increased efficiency which also included new machine learning techniques, Artificial Intelligence and big data analysis all in one platform. Web Service Companies are working to offer FPGAs in Elastic Compute Cloud (EC2) cloud environment. 

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Artificial Intelligence: As an order of higher magnitude performance per Watt than commercial FPGAs and (Graphical Processing Unit) GPUs in SOC search giant offers TPUs (Google’s Tensor Processing Units). AI demands for higher performance, less time, larger computation with more power proficient for deep neural networks. Deep neural network power-up the high-end devices. Google revealed that the accelerators (FGPAs) were used for the Alpha GO systems which is a computer developed by Google DeepMind that plays the board game Go.  CEA also offers an ultra-low power programmable accelerator called P-Neuro.

Photonic Networks for Hardware Accelerators: Hardware Accelerators normally need high bandwidth, low latency, and energy efficiency. The high performance computing system has critical performance which is shifted from the microprocessors to the communications infrastructure. Optical interconnects are able to address the bandwidth scalability challenges of future computing systems, by exploiting the parallel nature and capacity of wavelength division multiplexing (WDM). The multi-casted network uniquely exploits the parallelism of WDM to serve as an initial validation for architecture. Two FPGA boarded systems emulate the CPU and hardware accelerator nodes. Here FPGA transceivers implement and follow a phase-encoder header network protocol. The output of each port is individually controlled using a bitwise XNOR of port’s control signal. Optical packets are send through the network and execute switch and multicasting of two receive nodes with most reduced error

Low Power and High Data Rate FPGA: “Microsemi” FPGAs provides a non-volatile FPGA having 12.7 GB/s transceiver and lower poor consumption less than 90mW at 10 GB/s. It manufactured using a 28nm silicon-oxide-nitride-oxide-silicon nonvolatile process on standard CMOS technology. By this they address cyber security threats and deep submicron single event upsets in configuration memory on SRAM-based FPGA. These transceivers use cynical I/O gearing logic for DDR memory and LVDS. Cryptography research provides differential power analysis protection technology, an integrated physical unclonable function and 56 kilobyte of secure embedded non-volatile memory, the built-in tamper detectors parts and counter measures.

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Speeds up FPGA-in-the-loop verification: HDL Verifier is used to speed up FPGA-in-the-loop (FIL) verification. Faster communication between the FPGA board and higher clock frequency is stimulated by the FIL capabilities. This would increase the complexity of signal processing, control system algorithms and vision processing. For validation of the design in the system context simulate hardware implementation on an FPGA board. HDL Verifier automates the setup and connection of MATLAB and Simulink test environments to designs running on FPGA development boards. The R2016b has been released that allows engineers to specify a custom frequency for their FPGA system clock with clock rates up to five times faster than previously possible with FIL. This improves faster run-time. From MATLAB and Simulink is an easy way to validate hardware design within the algorithm development environment

Xilinx Unveils Revolutionary Adaptable Computing Product Category: Xilinx, Inc. which is leader in FGPAs, has recently announced a new product category which is named as Adaptive Compute Acceleration Platform (ACAP) and has the capabilities far beyond of an FPGA. An ACAP is a highly integrated multi-core heterogeneous compute platform that can be changed at the hardware level to adapt to the needs of a wide range of applications and workloads. ACAP has the capability of dynamic adaption during operation which enables it to deliver higher performance per-watt levels that is unmatched by CPUs or GPUs.

Lattice Releases Next-Generation FPGA Software for Development of Broad Market Low Power Embedded Applications: Lattice Semiconductor, launched its FPGA software recently. Lattice Radiant targeted for the development of broad market low power embedded applications. Device’s application expands significantly across various market segments including mobile, consumer, industrial, and automotive due to is rich set of features and ease-of-use, Lattice Radiant software’s support for iCE40 Ultra plus FPGAs. ICE40 Ultra Plus devices are the world’s smallest FPGAs with enhanced memory and DSPs to enable always on, distributed processing. The Lattice Radiant software is available for free download.

Who are the Major Players in market?

The companies referred in the market research report include Intel Inc, Microsemi, Lattice Semiconductor, Xilinx, Atmel, Quick Logic Corp., Red Pitaya, Mercury Computer, Nallatech Inc., Achronix Semiconductor Corporation, Acromag Inc., Actel Corp., Altera Corp.

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What is our report scope?

The report incorporates in-depth assessment of the competitive landscape, product market sizing, product benchmarking, market trends, product developments, financial analysis, strategic analysis and so on to gauge the impact forces and potential opportunities of the market. Apart from this the report also includes a study of major developments in the market such as product launches, agreements, acquisitions, collaborations, mergers and so on to comprehend the prevailing market dynamics at present and its impact during the forecast period 2017-2023.

All our reports are customizable to your company needs to a certain extent, we do provide 20 free consulting hours along with purchase of each report, and this will allow you to request any additional data to customize the report to your needs.

Key Takeaways from this Report

Evaluate market potential through analyzing growth rates (CAGR %), Volume (Units) and Value ($M) data given at country level – for product types, end use applications and by different industry verticals.

Understand the different dynamics influencing the market – key driving factors, challenges and hidden opportunities.

Get in-depth insights on your competitor performance – market shares, strategies, financial benchmarking, product benchmarking, SWOT and more.

Analyze the sales and distribution channels across key geographies to improve top-line revenues.

Understand the industry supply chain with a deep-dive on the value augmentation at each step, in order to optimize value and bring efficiencies in your processes. 

Get a quick outlook on the market entropy – M&A’s, deals, partnerships, product launches of all key players for the past 4 years. 

Evaluate the supply-demand gaps, import-export statistics and regulatory landscape for more than top 20 countries globally for the market. 

[learning--tech]

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