designedbyabby

[designedbyabby]

A social media flyer made for the New York nonprofit, Dreamerscorp, that operates an after-school coding program for black and brown teens called Dreamers Club. The logo and branding guide were provided by Dreamerscorp staff. More on my process can be viewed on my portfolio.

[designedbyabby]

My last logo for my branding was created back in 2017 and I really needed a refresh to represent not just the work I currently do, but the work I want to do in the future. I created hand lettering for my name so that it would have my own unique fingerprint to it. This shade of pink was chosen as I wanted to channel feelings of femininity and sweetness. You can see my process here.

[designedbyabby]

This graphic tee displays a complete rework of art I made while employed by Anton Sport. This project was my first-time screen printing and required dozens of failed prints before crossing the finish line. To see more information on my process you can go to designedbyabby.com.

[designedbyabby]

This sticker is a slightly modified version of artwork I made while working for Anton Sport. The mission was to create a ‘70s style logotype sticker as a gift to customers picking up orders.

[designedbyabby]

The client for this typography project, a local game developer, needed a logo for their upcoming RPG about supervillains. They were clear with what they wanted: 3D text calling back to retro superhero comics.

For more info on their game: https://mccarthyacademy.tumblr.com.

If you interested in seeing more of my process, my portfolio is www.designedbyabby.com.

[designedbyabby]

A commissioned logo for instagram account neurofact to be applied as a social media icon and other branding opportunities. The client desired an illustration of a brain inside an orange Instagram notification bubble and provided the typeface choices. To see more information on my process you can go to www.designedbyabby.com.

[designedbyabby]

A series of 4 signs designed for decorating the office the Californian nonprofit Project HIRED, that helps disabled job seekers build vocational skills. The photos, logo, and branding guide featured in the final version were provided by Project HIRED staff. To see sketches and work in process samples of this project, go to https://designedbyabby.com/.

[designedbyabby]

The first piece of my senior project: tights designed by myself and printed by Pinkcess. Continuing the punk aesthetic, specifically the subculture of slimepunk. This piece was the most challenging, due to the massive canvas size required to cover the fabric. To see more of my work, you can go to www.abbydaniels.com.

[designedbyabby]

My second piece for my senior project was a skirt printed by Spoonflower, designed and sewn by myself. Plaid was chosen as a continuation of the punk theme and to practice the creation of a repeating pattern. To see more of my work, you can go to www.abbydaniels.com.

[designedbyabby]

This is the third piece of my senior project from 2017, illustrated by myself, printed and cut by ASU Print lab. The illustration was done from scratch in Adobe Illustrator and designed to match the punk aesthetic of the other two pieces. To see more of my work, you can go to www.abbydaniels.com.

[designedbyabby]

This anime shirt from 2017 started out on paper and was vectored through Adobe Illustrator. I then cut the vector's reflection out of vinyl and applied it to the tie-dyed shirt to create a galactic aesthetic. To see more of my work, you can go to www.abbydaniels.com.

[designedbyabby]

My logotype and business card, originally designed in 2016. The process starts with a sketch but is then further elaborated on in Adobe Illustrator through the iterative design process until a final logo is chosen. To see more of my work, you can go to www.abbydaniels.com.