Baking Soda TV is a media company based in Greensboro, North Carolina. It was founded in 2018 by Shirrell Jordan and is centered around hip hop music and its culture. The company produces interviews with artists, music videos, event coverage, behind-the-scenes footage, vlogs, marketing and ad campaigns. They welcome all entertainers, models, and creatives to submit their work to be featured on the channel.Baking Soda TV has a small but dedicated following on social media, with over 600 followers on Instagram and over 18,000 followers on Facebook. The company's videos have been viewed over 3 million times in total.Baking Soda TV is a rising star in the hip hop media landscape. The company's focus on providing high-quality content and its commitment to supporting up-and-coming artists has helped it to build a strong following. With its continued growth, Baking Soda TV is poised to become a major player in the industry.Here are some of the things you can find on Baking Soda TV:- Interviews with hip hop artists- Music videos- Event coverage- Behind-the-scenes footage- Vlogs- Marketing and ad campaigns- Submissions from entertainers, models, and creativesIf you're interested in hip hop music and its culture, I encourage you to check out Baking Soda TV. You can find them on their website, Facebook, Instagram, and YouTube.The Baking Soda Podcast hosted by Fluid is available on Apple Podcasts, Spotify, and other podcast platforms. It has over 10 episodes, each of which features an interview with an up-and-coming artist. The podcast covers a wide range of topics, including music, business, and personal development.
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BreakingDownDope: “So Be It” – Clipse
By a Backpacker & Hip-Hop Head for the Culture ⸻ “So Be It” – ClipseProduced by Pharrell | 2025 | Re-Up Gang Records It’s been over a decade since we’ve heard Malice and Pusha T trade bars as Clipse, and yet here they are—older, sharper, and still unapologetically raw on their new single “So Be It.” For those of us who grew up clutching our grimy boom-bap playlists in one hand and Black Star…
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🎙️ The High Cost of Fame: A New Chapter in The Baking Soda TV Podcast Series
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Rod Wave Arrested on 14 Charges in Georgia—Lawyers Claim He’s the Victim
Rapper Rod Wave (real name Rodarius Marcell Green) was arrested on May 20, 2025, in Fulton County, Georgia, facing 14 charges stemming from an April 21 incident at his Milton residence. The charges include aggravated assault, firearm possession during a felony, conspiracy to commit a felony, obstruction of law enforcement, tampering with evidence, and criminal damage to property. According to…
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30 alleged members and associates of the Sex Money Murder (SMM) gang—a subset of the Bloods—have been indicted in Georgia on charges including racketeering, murder, drug trafficking, and fraud.
Key Allegations: Violent Enforcement of Gang Rules: The indictment details instances where SMM members allegedly used extreme violence to enforce internal discipline. Notably, a 19-year-old member who expressed a desire to leave the gang was reportedly lured to a meeting and subsequently murdered. Drug Trafficking Operations: SMM is accused of distributing significant quantities of…
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Detroit Rapper Skilla Baby Injured in Targeted Drive-By Shooting on 8 Mile
On May 22, 2025, Detroit rapper Skilla Baby (real name Trevon Gardner) was injured in a drive-by shooting near the intersection of 8 Mile and Beech Daly in Redford Township. While traveling alone in a black SUV, the vehicle was fired upon multiple times, causing it to crash into a nearby building. Skilla Baby sustained a gunshot wound to the hand and grazing injuries to his head and back. Despite…
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Kid Cudi (Scott Mescudi) testified in the federal sex trafficking and racketeering trial of Sean “Diddy” Combs in Manhattan.
Key Points from Kid Cudi’s Testimony: Relationship with Cassie Ventura: Cudi recounted his brief relationship with singer Cassie Ventura in 2011. He stated that he believed she was no longer involved with Combs at the time. Home Intrusion Incident: Cudi testified that after Combs discovered their relationship, he allegedly broke into Cudi’s Hollywood Hills home. Upon returning, Cudi found…
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Tory Lanez Stabbed in Prison: Incident and Aftermath
On May 12, 2025, Canadian rapper Tory Lanez (legal name Daystar Peterson) was violently attacked at the California Correctional Institution in Tehachapi, where he is serving a 10-year sentence for the 2020 shooting of fellow rapper Megan Thee Stallion. Lanez sustained 14 stab wounds to his back, torso, head, and face, resulting in both lungs collapsing. He was airlifted to a hospital in…
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The Making of “And The Story Goes…”
Drops 4/18/25 Creating “And The Story Goes…” was a process rooted in authenticity, storytelling, and a deep connection to the music. From the initial concept to the final mix, Infinite aka Fluid, BJ The Storyteller, and producer Treyfo Rado crafted a song that feels raw, introspective, and timeless. The process began with Treyfo Rado laying down the foundation—a soulful yet hard-hitting…
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CIVIL RIGHTS COMPLAINT FILED AGAINST NORTH CAROLINA FOR DISCRIMINATORY CANNABIS ENFORCEMENT
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50 Cent Vs Big Meech
The recent feud between rapper and producer 50 Cent and Black Mafia Family (BMF) co-founder Demetrius “Big Meech” Flenory has captivated fans and media alike. Once collaborators on the Starz series “BMF,” their relationship has deteriorated, leading to public accusations and social media confrontations. Origins of the Dispute The tension began when Big Meech appeared in a promotional video with…
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DOPE ARTIST SPOTLIGHT: WRLD WYZE
Wrld Wyze is a hip-hop artist, entrepreneur, and the CEO of Infinite Intelligence LLC, an organization he established. Hailing from North Carolina, he describes himself as a “Wrist Taking Wizard,” emphasizing his bold approach to music and business. His work includes creating and releasing music that reflects his artistic vision. In December 2024, he launched an EP titled “Oo,” featuring tracks…
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What’s going on at Fox Sports?
In early January 2025, former Fox Sports hairstylist Noushin Faraji filed a lawsuit in Los Angeles County Superior Court against Fox Sports and several prominent figures, including Skip Bayless, Joy Taylor, and executive vice president Charlie Dixon. The lawsuit alleges a range of misconduct, including sexual harassment, assault, and the creation of a hostile work environment during Faraji’s…
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Victim in Civil lawsuit with Jay-Z and Diddy will remain in anonymity as the case proceeds
In December 2024, a civil lawsuit was filed against prominent music industry figures Jay-Z (Shawn Carter) and Sean “Diddy” Combs, alleging the rape of a 13-year-old girl at an MTV Video Music Awards after-party in 2000. The accuser, identified as Jane Doe, claims the assault occurred at a residence approximately 20 minutes from the event venue. Legal Proceedings and Defense Strategies Jay-Z’s…
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Lil Durk’s case may have taken a serious turn after trial date changed
In recent developments, Chicago rapper Lil Durk, born Durk Derrick Banks, is facing serious legal challenges stemming from a federal indictment alleging his involvement in a murder-for-hire plot. The charges are connected to the August 2022 shooting in Los Angeles that resulted in the death of Saviay’a “Lul Pab” Robinson, cousin of rapper Quando Rondo. This incident is purportedly linked to a…
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Baking Soda TV: The Ultimate Streaming Hub for Hip-Hop Culture
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OC FROM NC DROPS DOPE VISUAL "ALLAH'S INTERLUDE" VIDEO AHEAD OF UPCOMING ALBUM 1 PROJECT 25
North Carolina, December 2024 – Hip-hop artist OC from NC continues to push the boundaries of his artistry with the release of the visually striking music video for “Allah’s Interlude”. Featuring the legendary DJ Flash and produced by Plunderdawgmusik, the track delivers a rich fusion of introspective lyrics, soulful beats, and a powerful message. The stunning visuals, crafted by Odell Payne,…
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Drake and the XXXTentacion Case: New Implications Surface
The murder of rising rap star XXXTentacion in 2018 shocked the music industry, leaving fans and fellow artists reeling. Since then, theories and speculations surrounding the case have persisted, particularly regarding Drake’s potential involvement. While law enforcement initially focused on the individuals directly linked to the robbery and fatal shooting, new implications have emerged,…
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