Last Seen Blogs
richardqlyons
Richard Lyons Thought
anmeitsu-blog
ドーナツ
wildbillslighters
Wild Bill's Pocket Lighters
minyg-s
DO (POT)TERY
stopsubstanceabuse1-blog
Stop Substance Abuse
Text
Google Ads to remove accelerated ad delivery option next month
Search and Shopping campaigns using accelerated delivery will be switched to standard delivery by October 1.
Google Ads announced a coming change to ad delivery options that will start September 17. The accelerated delivery option will be removed and standard delivery will be the only option for Search and Shopping campaigns, as well as for campaigns with shared budgets.
0 notes
Text
Product launches: Getting assets ready and knowing your target audience
The important work should go into understanding who you will target with your marketing message and make sure you have the right marketing assets.
0 notes
Photo
Are your Google text ads getting truncated? Here’s what to consider
Cut off expanded text ad headlines and descriptions aren't new, but you may have noticed it more lately.
0 notes
Text
Compare and monitor performance of manual and Smart Bidding strategies with this script
This script helps you monitor performance to make informed decisions about what's working in Google Ads.
0 notes
Text
How to use Amazon advertising’s dynamic bidding feature
Dynamic bidding is a feature that Amazon introduced early on in 2019 as a replacement for the original Amazon Bid+ modifier that Advertisers could use within the Amazon Advertising platform. Amazon Bid+ was an Amazon Advertising feature that increased your max CPC bid by 50% if Amazon thinks your ad is eligible to show up at the top of the search result. Bid+ was only available with manual campaigns and wouldn’t take you above your budget. With Dynamic bidding, instead of just being able to add a 50% modifier to bids, now you have 3 modifier options:
Dynamic – Bid Down Only
Dynamic – Bid Up and Down
Fixed Bid
0 notes
Text
Prepare to say goodbye to average position in Google Ads on September 30
Update any scripts, rules and reporting and look to Google's new position metrics.
0 notes
Link
GST EMI - Free Loan Calculator
The EMI comprises of two segments a bit of the loan principal and the interest charged. Main Features:- EMI Calculator is the special kind of calculator that calculates your Loan EMI, Calculate EMI on monthly basis, Generate statistics chart instantly, Statistics shows Principal Amount, Interest rate and remaining balance per month, Easy GST Calculator option provides option to find taxes to be paid by adding or removing GST amount.
0 notes
Text
Here’s how Google Ads’ new keyword selection preferences work
A look at the potential impact of same-meaning close variants for exact match, phrase match and broad match modifier on your keyword matching. hashtag
0 notes
Text
AI and Digital Paid Media: Are PPC Managers Being Replaced?
Gone are the days when a PPC Manager could only focus on Google or Bing search ads. Today, the complex and crowded paid media landscape has made life much more difficult. You’ve got to research, set up, manage and optimize multiple search engine, display and paid social channels.
0 notes
Text
Google discontinues Trips mobile app
Users will be directed to use Search and Maps for their travel planning.
After three years, Google has phased out the Trips mobile app and integrated its “Things to do in a destination,” “Trip reservations” and “Saved places” features into Search and Maps. This follows the launch of Google’s browser-based travel planning tool announced at the company’s Marketing Live event in May.
0 notes
Link
This amazing Yoga music application is sound accumulation for yoga or unwinding at home, relieving sounds which will enable you to feel much improved.
0 notes
Photo
Initio condolence to Sushma Swaraj Ji
R.I.P
We will alway miss Sushma Swaraj Ji
0 notes
Photo
Google Ads’ new account map makes it easier to visualize manager accounts
0 notes
Text
Microsoft acquires e-commerce advertising vendor PromoteIQ
The sponsored products platform will be a division of Microsoft Advertising. #Microsoft.
0 notes
Text
Google App campaigns expand to Discover feeds, AdMob testing ads on app loading screens
Google announced new inventory sources and monetization tools for app advertisers and publishers.
0 notes
Text
Google extends same-meaning close variants to phrase match, broad match modifiers
When same-meaning close variants rolled out to exact match keywords last fall, the joke was that phrase match was more exact than exact match. That joke’s dead now.
As expected, Google is further loosening the reins on close variants, this time extending same-meaning close variants to phrase match and broad match modifier. With the changes, Google is also changing its keyword selection preferences to prevent keywords from competing against each other.
0 notes
Text
Demystifying visibility metrics in Google Ads
Here are six metrics to help advertisers determine how often - and where in the SERPs - ads are showing up to help identify maximize growth opportunities.
The competitive metrics
1. Search impression share
2. Search top impression share
3. Search absolute top impression share
4. Click share
5. Impressions (Top) %
6. Impressions (Abs. Top) %
0 notes