mediaengage-blog

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Impact assessment is an important issue in the non-profit sector, including for public media organizations. To better understand the state of impact assessment in public media, the National Center for Media Engagement (NCME) enlisted LFA Group: Learning for Action to conduct an environmental scan designed to identify and understand tools available to help public media organizations measure the impact, and demonstrate the value, of their work.

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Happy Friday! 

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What drives us. What drives American Graduate. 

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It’s Official: Using Twitter Makes Students More Engaged

Further affirming what you probably already know, Twitter is evidently one of the best tools for learning and becoming an engaged student. We’ve covered the benefits of the social network ad nauseum for teachers and administrators over the past few years … but a new study solidifies the worth of Twitter for students.

Assistant Professor of Education at Michigan State University, Christine Greenhow, conducted a study titled “Twitteracy: Tweeting is a New Literary Practice.” In it, she found that college students who tweet as part of their instruction are more engaged with the course content, the teacher, other students, and they have higher grades.

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Does this chart scare you? Never fear. Catch our webinar with Nova Spivack on the current online landscape and solutions for the future:http://ow.ly/eFCXg

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Shared via Independent Lens.

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Fun game to share! 

Make your own campaign ads! Danger of actually learning something: decent.

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A great story is like a great melody: it announces its inevitable greatness and you recognize it the first time you hear it.

Ira Glass shares This American Life’s story selection process and offers tips on how to pitch the show on Reddit’s Ask Me Anything. Also see Glass on the secret to success in creative work. (via explore-blog)

Another fantastic quote from the inimitable Ira Glass. 

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You want to get hit by lightning, so you have to wander around for a long time in the rain.

Ira Glass on finding story ideas —- IAm Ira Glass, creator of This American Life, AMA : IAmA (via teresagorman)

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We're currently loving this Storify about the Third Coast Audio Festival from DIYGirl. Who doesn't love reading about hundreds of smart people geeking out on audio?

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As Goes Janesville, airing tonight, is more than a film. It's part of an engagement campaign to bring people together to talk about solutions for communities like Janesville. 

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Enough said. 

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All the more reason to think about how mobile viewers interact with your site.

New Pew Report: More Mobile = More News Consumption

via paidContent:

The findings, conducted by the Pew Research Center and the Economist Group, were presented Monday at an advertising week event in New York. They showed that news was the second most popular activity after email on smartphones and tablets, and that people who used both types of devices were likely to consume more overall news than before.

In practice, this means that publishers are adapting to what Denise Warren of the New York Times calls the “multi-platform news user.” Warren says this user is likely to read the Times on a tablet in the morning and in the evenings, and to use their phone as an “interstitial” news device during the day.

Warren added that these trends have led the company to increase its engineering team by 40% in an effort to produce an optimal mobile experience for roving news consumers.

Read the full PDF of the report here.

FJP: Another interesting finding studying news consumption trends, also from Pew, shows that for American adults under 30, social media has surpassed newspapers and equaled TV as their primary source of daily news.

via Poynter:

The study found 33 percent of those young adults got news from social networks the day before, while 34 percent watched TV news and just 13 percent read print or digital newspaper content.

Images: Selection from the report.

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In order for connection to happen, we have to allow ourselves to be seen — really seen.

Brené Brown, author of The Gifts of Imperfection and Daring Greatly (via austinkleon)

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Amazing initiative. We'll be watching tonight. 

Half the Sky: Turning Oppression into Opportunity for Women Worldwide premieres tonight at 9/8pm CT. on Independent Lens | PBS!  Please share, and invite your friends to join you tonight!

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Thanks for mentioning our blog, Nicole! We're all kinds of giddy over here. 

This was a lot of fun, and I hope it gives you a little insight into how we develop content here at WYCC. :)

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You know. If you’re into Pinterest and whatnot. Here are the first four:

Vicki Dabrowka, Ed Tech: Browse through more than 180 pins all related to educational technology from teacher and environmental educator Vicki Dabrowka.

Cristin Dillard, #EdTech: This edtech board is filled with helpful resources for using technology in the classroom, finding apps, and a few useful web 2.0 tools, too.

Patricia Brown, EDTECH: There are numerous videos, tutorials, articles, and other resources to help you learn how to better use technology in education on this very helpful board.

Vicki Davis, Teaching Ideas and Apps: Vicki Davis, better known as “Cool Cat Teacher,” is a popular edtech blogger. Here she shares some of her favorite tools and ideas for using tech in the classroom.