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SHINY COLORS FASHION ANALYSIS - Kogane Tsukioka (月岡恋鐘)

"Ya make me an idol and there'll be no one better! Jus' leave it to me!"

This is a project analyzing and taking a look at the fashion design and application in the multimedia series, The IDOLM@STER: Shiny Colors. This section is about the countryside positive girl of the series, Kogane Tsukioka! If you want to jump to a specific section, go here!

(This is a reprint of my thread on Twitter. I put it on Tumblr for easier reading and for archiving purposes. Enjoy!)

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INTRODUCTION

“Kogane is a confident girl who always has a bright smile on her face, stylish with an eye-catching cuteness. Though known for being quite clumsy (falling down & making mistakes while dancing), Kogane’s natural positive attitude allows her to quickly recover from her failures.”

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Profile

Age: 19

Birthday: February 25th

Height: 165 cm

Weight: 58 kg

Blood Type: B

Hometown: Nagasaki

Hobbies: “My excellent home cookin'!”

Special Skills: “I can draw the spittin’ image of ya!”

CV: Carin Isobe

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Before starting the analysis, I would suggest if you haven’t already, read her W.I.N.G. (introductory) commu (through the broswer game's English patch or on YouTube). If you don’t play the game, I would listen to her image song and read the lyrics to get a better sense of her character.

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STYLE BREAKDOWN

Out of all of the Shiny idols, Kogane’s style is the most consistent from her debut to current day. Her fashion is polished and elegant, cutie-sexy while also modest. Kogane’s style is a Japanese take on 1950s fashion, highlighting her figure, fashion sense, and love of pink.

Most of Kogane’s earlier outfits were in the “girly” style, very cute and sometimes tacky with a bit of a playful edge with oversized floral and bow features and a predominantly pink color scheme. As seen in later outfits, her clothes compliment her figure very well.

A substyle of her girly fashion, the “cutie sexy” style (as I dub it) keeps her hyperfeminine style, but adds a coy maturity to her outfits that add a bit of sexiness to her cute ensembles. Details include exposed shoulders/cleavage, sheer fabric, & darker/more neutral colors.

Another notable girly substyle featured is “retro girly,” mostly taking influence from 50s American “housewife” style. A reference to her “countryside hospitality” and love to cook for others, it shows a bit more elegance and class compared to previous style inspirations.

I want to go more in-depth into the 1950s retro influence in her style, so I made two more graphics detailing the “New Look” style by Dior (made in late 40s but popularized in 50s & beyond) and the “American housewife” influences in her fashion.

Her final major style influence is “adult girly,” a substyle that still has cuteness that the “girly” style is known for, but leans in more to an elegant/classy vibe. A visual shift that shows her character growth as an idol as well as the leader/center of L’Antica.

Kogane’s image color is a medium shade of magenta-red, referencing her status of being the center and leader of her unit L’Antica, a trait of pink image color idols. Compared to Mano’s pink, it’s much more vibrant, pointing to her outgoing and larger-than-life self.

The main colors in Kogane’s wardrobe are pinks, browns, and yellows and are mostly a constant throughout her fashion through time. These colors are often paired together and with white/black as accent colors. Kogane also infrequently wears blue/purple, mostly in earlier outfits.

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FASHION ANALYSIS

Kogane is known as the leader and center of L’Antica with a huge love for her hometown of Nagasaki. Because of the overwhelming support and love she’s received there, she possesses unbudging positivity. She can say “I am the best idol!” without any self-consciousness.

Since leaving her hometown to chase her dream, she has went to and failed several auditions but never gave up, strongly persevering. Even after becoming an idol, she tends to mess up often, forgetting dance steps or lyrics, but doesn’t worry too hard and keeps moving forward.

In game, she’s known for having a very cute and “outrageously stylish” image, which fits her perfectly to be a center for an idol unit. Her fashion takes very accessible pre-existing styles like various “girly” substyles and makes a visually clean and unique style that is hers.

Kogane’s clothes heavily flatter her figure, such as a cinched waist, above-te-knee dresses/skirts to show her long legs, and tops that accentuate her bust. Contrary to assumptions, she doesn’t wear clothes to impress others, but just because she likes the clothes she wears.

She actually has a sizeable complex about her body type, not liking comments on it or being stared at/touched. Many agencies offered to produce her as a gravure idol, but she turned all of them down. Kogane has even wished to have a smaller frame/body type like Yuika’s.

Though some elements of her fashion are mature, there is a pureness in it seen in the styles it is based off of, especially the “girly” substyles. It balances many contrasting elements (e.g. cute and elegant, pure and mature, sexy and modest) which is quite commendable.

Though Kogane has such a positive outlook on life, she is not without insecurities. Perhaps as a side-effect of failing auditions due to being a “normal cute girl one can find anywhere,” she sometimes desires traits of others, like Kiriko’s gentleness and Sakuya's dependability.

Despite this, Kogane doesn’t change herself to appease anyone and wants to fulfill her dreams by being her authentic self. This can be seen visually in how her style evolves over time, keeping the same elements (e.g. silhouette, composition, color) constant with subtle changes.

Kogane has one of the most consistent styles out of all the idols, a testament to being a steady pillar of support for L’Antica. If you look at all of her outfits, there is little variation in categories like color, composition, fabric, or design elements.

One variation is how her silhouette changes subtly over time. Her first outfits were very girly and featured more tacky design elements but slowly started to become more clean, elegant, and mature. Her bottoms got less volume but longer, leading to a more linear silhouette.

Symbolically, this stands for her character growth through being an idol. While her positive & strong-minded personality doesn’t change much, her newfound relationships with her unit members & Producer have changed her worldview tremendously, hence a mature albeit subtle change.

Additionally, due to her family owning a restaurant, she is very skilled in cooking and often cooks for others as a sign of affection. This is a probable reason why there’s 1950’s housewife influence in her fashion, symbolizing her hospitality and love for taking care of others.

Overall, Kogane's fashion style is simple but effective, transmitting her traits of unyielding positivity and cutesy perseverance well. Though it doesn't change much compared to other characters, it shows her commitment to stay true to herself and her subtle development & growth.

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This is it for Sakuya Shirase!

If you liked this thread, check out my Twitter and give me a tip on Ko-Fi so I can do more things like this with other idol series! Thanks for reading <3

Next section: Mamimi Tanaka

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