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seotoolsraya · 4 years ago
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What is the role of impression in console search?
Search Console What is the role of impression in console search?
An important issue that we want to address in this article is the role of impression in the console search. So, for more information about this role, stay tuned to Iran ابزار سئو  until the end of today's article.
What is a search console? As you know, Google has many different and free services and tools that will help webmasters to provide better and more accurate reports and performance of websites to webmasters, one of which is These tools are console search.
Webmasters can optimize their website better and  seo tools  easier with the help of search console tools. In fact, in the definition of a search console, we can say that it is an updated version provided to webmasters by Google and Webmaster Tools.
Console search tutorial Search Console
Things to do with the console search Did you know what a search console is? And for what purpose it is used. It's a good idea to have some information about what you can do with Search Console. Search console is used to optimize your SEO and you can use it to find out what information Google has about your website.
But the things you can do with the console search are:
Examines the terms by which your site is displayed on Google
Finds information about the traffic your website generates through various keywords and keywords.
Checks the rank and position of your website seo tools  , which shows why this issue has been ranked.
Compares website performance over time
Analyzes data by type of writing
Analyzes data according to their location
The role of impression in the search console We mentioned earlier that Google Search Console is one of the most powerful tools available to webmasters and provides you with all the statistics and analytical reports needed to manage a website.
In the impression section of the console you can see the statistics of how many internet users have been able to see your site results in search engine rankings in a completely natural way.
Keep in mind that Google Search Console can only show you information that is organically viewed and does not give you any information about click-through ads because it aims to create an environment that you can use. You can check the condition of your website well and improve it if necessary. In the meantime, you can see the numerical statistics related to impression in Webmaster in the Performance section, then Search results, and learn more about the role of impression in the console search.
search console Application of console search
The effect of console search on seo tools  In the above, we mentioned what is a search console? And about the role of impression in the search console, we have provided information to you SEO Iranians.
Based on the knowledge you have gained about the search console and its role in impression, no doubt the question has been raised for you that what effect can the search console have on the SEO site ?!
Did you know that the purpose of the search console is to help webmasters to better and easier to analyze and improve their website to get a better result by search engines such as Google. So we can conclude that using search console can greatly help your seo tools
If you are one of the beginners who have just entered the world of internet business, you need to know what you need to do on your website in order to get a good ranking in search engine results.
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seotoolsraya · 4 years ago
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The importance of reviewing site content
All Internet users want when they enter a site to encounter new and first-hand content on that site, and the articles and news on that site do not have any similar version on other sites, and clearly on your ابزار سئو . Do not encounter duplicate content.
If you manage a site, you are responsible for producing first-hand and new content, or if one or more authors write for your site, you must monitor the work of all your authors and until the new Not sure if content is available, prevent it from being published.
Text reading guide The importance of reviewing seo tools content Check duplicate content with siteliner Check duplicate content with Duplichecker Check for duplicate content using Copyscape Use a similar page check tool to detect duplicate content Use Google Search to detect duplicate content The importance of reviewing site content You should check if the content written by the author has ever been published on your site or other people's site; You should also consider all the important issues that affect the quality of your textual content, such as appropriate titles, use of meta descriptions, and so on.
All these activities are due to the fact that your site is offered to users as one of the best sites in the field of activity. Today we are at your service with Pooneh Media to introduce 5 tools that help you identify duplicate content, and help you make the content you publish on your site first-hand and new. To write good content, of course, the first thing to do is make sure it is original.
Check duplicate content with siteliner This tool scans 250 pages of your site for free and gives you a lot of information about your web pages, including:
Wrong or broken links Percentage of duplicate content used by the website  seo tools  compared to average duplicate content used on other websites Percentage of normal content and special and original content Average number of words per page and comparison with average words on other web pages Average number of internal links per page Check the page loading speed and compare with the average statistics of other sites Once the review is complete, you can click on the option in front of Duplicate content and it will show a list of content on your site along with the similarity percentage and number of similar words and the URL of pages that are similar to yours.
5 Duplicate and reliable content recognition tools
Disadvantages: You can not check a link separately You do not have the ability to check the text Check duplicate content with Duplichecker Using this tool, you can check your text files with less than 1000 characters or Word and txt text files with high accuracy in terms of duplication. Using this site is also very simple and easy, just enter your text or text file in the relevant boxes and click on the check plagiarism option.
5 Duplicate and reliable content recognition tools
This tool allows you to use it once without registering, and if you want to use it again, you will see a red box that tells you to register on the site, click on Signup to register. , Enter the registration page, enter the information you are asked for correctly and confirm it. After this step, check the email you entered on the Duplichecker site and verify your email to complete your registration and return to the main page so that you can check your textual content for duplication.
5 Duplicate and reliable content recognition seo tools
Disadvantages: There is no ability to check the link in this tool In the beginning, working with this tool, its speed and design may be annoying for you and you may not be satisfied with it. (But do not worry, you will get used to it little by little) Misuse of colors in design Check for duplicate content using Copyscape Copyscape is one of the most reliable and efficient tools for checking and detecting duplicate content. Using this site is free and very easy to use, just enter the URL of your desired page in the middle of the page and click on Go; See URLs that contain content similar to  seo tools  yours.
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seotoolsraya · 4 years ago
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Do you work in the world of content?
Do you work in the world of content?
Do you want your site and content to be what everyone is talking about and liking?
Well, that's pretty obvious. Everyone loves to be seen and heard; Especially in the world of content.
The world of content without an audience is  ابزار سئو  like a birthday party alone and without any party. But you agree that being seen at any cost is not good. For example, copying! Copying content is not professional at all. But in the world of content writing, there is a lot of copying and it has wide and various dimensions.
Copy content in the world of writing Setting up and managing a site and credible content requires great care. If you are looking for a copy of the content, sooner or later the original owner of the content will identify you and come to you. The result is professional disgrace, and even Google no longer gives you any credit.
The point is, copying content is very, very simple, and it's not just about writing for others. Even misuse of previous content and content that you have produced can sometimes lead to plagiarism. Plagiarism means writing something that is the result of someone else's thought and writing. This may or may not be voluntary. So if you want to be one of the edgeless professionals in the content world, you need to be familiar with copy and copy content.
There are several tools that can tell you which content is a copy and which one is smooth and honest. These days, when we have a lot of resources and information around us and the volume of information is very high, the use of credible sources in content production has become more important than ever. If we choose the sources well, the possibility of plagiarism will be less.
In addition, we must be careful that they do not copy us and that our content and that of others move in a safe and separate way towards success.
Check that the content is a copy There are two important and very basic points in the  seo tools   field of content copying; One is that the copying was intentional or that your soul did not know it at all. As mentioned before, copying content has a wide range of dimensions, and sometimes using a source or getting help from a piece of other content can make you stamp the plagiarist and copycat. It hurts a lot because you did not intend to do that at all and you eat the stick of something that your soul does not even know about.
If you intentionally publish duplicate content, that's wrong. If you have written and created content by others, it is still wrong. But we want to tell you from time to time that your soul does not even know that the content of your production is in the category of copies.
Occurrence of plagiarism and copying of unwanted content
Those involved in content production are more likely to enter the realm of plagiarism. Simple mistakes can make you a copycat and easily ruin the credibility of your content and, of course, your professional reputation.
For example, sometimes, you may enter the world of copying by quoting different quotes incorrectly or by quoting portions of other people's content in the content without mentioning the correct source. Sometimes reusing content that you have created is a copy. That is, even looking at yourself in the world of content is fraud 🙂
There are ways to help you avoid falling into the trap of plagiarism. For example:
If you want to use some of the other people's content in your own production, be careful not to paraphrase. That is, be careful not to copy the exact words and phrases of the original text, but by changing the phrases and words, write a new text that is written with your personal understanding and style. If you want to quote someone or use the words of others in your content, be sure to consider the necessary source and references to make sure that you are not abusive and aware of the rights of the original producer of a content. Always be innovative and try to make the content of your production come from your own mind, taste and effort. This way, your content will be more original and you will not get the clumsy label of copying. Occurrence of plagiarism and copying of content with prior knowledge and intent
If you are a copier of content and there are examples of it on your site, you need to be careful and know that the disadvantages outweigh the benefits. This will prevent Google from treating you well and penalizing you, as your audience may lose confidence in you and stop counting on you, and you will get into a lot of trouble.
There is no copyright in Iran, and content producers cannot protect their work as they should and perhaps do not allow plagiarism to occur, but there are still ways to sue plagiarists and content thieves. So if you want to work in the field of content and be successful, draw a line around copying content. This is troublesome and immoral.
Different dimensions of content copying Copy content has several dimensions. Either you are copying and you have to wait for the consequences or you will be provided with duplicate content. So in order not to accidentally fall into the content copying well, you should be familiar with the copy content detection tool seo tools . If you are planning to produce content from somewhere and you are a buyer, you still need to know if the content provided is a copy or not.
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seotoolsraya · 4 years ago
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About showing Alexa rank
About showing Alexa rank One of the most popular ابزار سئو  that is effective in displaying the current position of various websites in the Alexa ranking system, is the free Alexa check and ranking tool, which is in the list of professional SEO analysis and review tools in upseo. ir has been added and here we will briefly introduce and the importance of its function.
Alexa Rank Check Performance This free tool with a simple function, helps you to find the position of your site and analyze the position of your competitors in the reputable Alexa site and by listing statistics and information such as world rank, national rank and best national rank, number of backlinks and links The entries to the mentioned site and also showing statistical charts for the world ranking and search engine traffic show its upward or downward trend and such a useful and practical tool for webmasters and seo tools experts and they are able to use this statistic to provide Custom reports will be delivered from the site and projects under optimization to customers. To work with this tool, it is enough to enter the domain or url of the site in the relevant box, and after entering the anti-robot code (I am not a robot) and click on the analysis button, wait for the mentioned results.
A noteworthy point in the results announced on the Alexa site is that the special position and the best ranking of the sites is for lower numerical rankings. This means that the lower the global or national ranking of a site, the better the position of Alexa site compared to other sites with higher numerical rankings.
What is Alexa Rank? Alexa Rank is a general measure of a website's popularity, Alexa has traffic statistics for millions of websites in the last three months, the Alexa Rank metric is the result of how a website compares to other sites, whatever The lower the number, the more popular the site. A website with an Alexa rank of 1 has the highest amount of traffic and conflict with other existing sites.
Because Alexa rank is a comparative measure, it is useful for competitive benchmarking.
How is Alexa rank calculated? Two main inputs affect a website's Alexa ranking: unique visitors and page views; Alexa algorithms calculate Alexa rank by looking at traffic data from the global Alexa sample of millions of Internet users over  seo tools  the previous quarter.
The traffic of some sites is estimated based on an example of global web traffic, but there is a lot of misunderstanding about how Alexa ranks.
Alexa Rank is just a metric, but it's not a useful way to check website performance when accessing website analytics. It is also a reliable measure that others can seek to prove value, as anyone can access it through the free Alexa Analytics tool.
The Importance of Alexa Site Ranking Alexa site ranking system is a unique ranking system and is basically set up at alexa.com. The number of site visitors is accurately calculated and determined and made public by Alexa. The results announced by Alexa site directly or through intermediaries through Alexa site ranking tools are all important parameters in optimizing the website and determining the position and position of the site in search engine results. Of course, it should also be borne in mind that due to some tricks and black hat seo tools  methods such as pop-ups, the site traffic statistics can be increased unrealistically, and such statistics announced by Alexa for the site is not true and a valid criterion for The evaluation of the site and its position in the world or country will not be.
What is Alexa Rank? Alexa rank is a variable number that Alexa site assigns to them based on the incoming traffic of sites. This number indicates the popularity of the site among the people. In fact, the lower the number, the more traffic indicates the site and the more popular it is. Users.
What is the global ranking on Alexa? Global Rank is a regional number in addition to the regional ranking number that shows the site rank among global sites.
What is a regional ranking? Regional numerical ranking is separate from global ranking number, which indicates the popularity of the site in a particular country
What are the features of Alexa site? In addition to being able to analyze competitive and website traffic, Alexa can show you more information about key seo tools  opportunities, including keywords that drive traffic to competing sites.
Another feature of Alexa site is comparing your site with other competitors.
Is it free to use the Alexa tool on the Apeso site? Yes, Alexa tool is available for free; Apseo has made it possible for you to use the features of Alexa site for free, you can use Alexa site review in Apseo site for free to promote your SEO site.
How can I use Alexa information? If you are a SEO or SEO expert or you want to SEO your site, you are in the right place, Alexa provides useful information about seo tools  status, current ranking and infinite information about your competitors, if you are a little curious you can get the most out of it .
How does Alexa determine site rankings? Alexa relies on the science of estimation to determine the ranking of sites and display the number, but if you become a member of Alexa site, you can register your site in Alexa and replace the Alexa statistics of your site traffic statistics.
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seotoolsraya · 4 years ago
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The role of the keyword in the URL for the content
Before launching a site, there are a number of considerations that you should pay attention to, from the keyword and URL to fixing the  ابزار سئو  errors that make crawlers on your site easier to work with.
In this article we want to talk about launching a new website and the processes you need to go through. However, this complete article does not cover all the cases, but only a few of the general options that you should consider before launching the site. If you are launching a site, your chances of success increase with futuristic seo tools  implementation, especially when you are launching in the early months.
1. The role of the keyword in the URL for the content The first thing we talk about, and our advice to do, is to go and research the keywords as you look at the site you created. But more important than keyword research is creating a list that includes basically all the keywords, while still being able to organize them and define a URL for each one that points to a specific page on your site. Slowly
You need to create a list like the one above, for example we have a site for selling pets. We used the keyword "pets" for the main URL of the site, "example.com". We know that every page should have a page title, so for that, the simple title "Best Pets" in We think this title can be much more attractive depending on your creativity seo tools  . We will also create a new URL for a pet such as a rabbit, calling it "Example.com/rabits", as well as defining its keyword and page titles in the table.
You need to follow this path to make sure you cover all the keywords. With this page you can easily see which keyword you have in mind, which URL you have assigned to it and most importantly you can prioritize your keywords, you can check and maybe during this Choose to review a few keywords and target the rest temporarily or permanently so that you can focus more and better on a few keywords. This is a great way to start small sites that make sure they can target a range of phrases and data. It will also be useful for tracking rank and page optimizations.
2. Accessibility, crawl and UX In this section you should ask yourself:
a. Are the pages and content of my website available to search engines? There are several great ways to find out. You can use tools like Screaming Frog, Google Search Console, Moz Pro or OnPage.org to easily find out if crawlers can crawl all of your pages. Or not, do you have duplicate content, poor content or pages where there is no content production, your site has broken links or not, how about broken pages and such things that can Help improve your site.
B. Is the content available to all audiences, devices and browsers? In this section, we do not want to talk about search engines and its crawlers, this section focuses on the main part of any site, namely the users and audience of a site. The site should be designed in such a way that any user can access it, regardless of their device type such as phone, laptop, desktop and tablet can open the site and interact with your site  seo tools  without any problems, in one sentence Your site should be responsive. Another important factor for the site is the support of all browsers on the market. Browsers such as Google Chrome, Firefox, Opera, Safari and even Internet Explorer and Edge, make sure that your site works well in all browsers. . Remember that any audience is valuable to the site and we should not disappoint them.
J. Do these pages load fast anywhere? Another important factor is the speed of the site. We all know that if it loads, not only will the audience stop working, but the search engines will give you a lower ranking than existing competitors. So it is better that your site is as optimized as possible in terms of structure and coding as well as volume. There are many tools to check the loading speed of the site. You can easily use them and measure the loading time of your site with them.
د. Is the design, UI, effects and user experience enjoyable and easy for all users? You can easily do this test at home. Ask your friends, acquaintances and maybe your customers to work with your site and ask them what their experience is when they work with your site, or another way is to ask them to page Finding from your site or doing a process seo tools , comments and paying attention to how they interact with your site can be very helpful. There are also tools like Five Second Test or UsabilityHub that you can use.
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seotoolsraya · 4 years ago
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Google Console Tool (Google Webmasters Tools)
Google Console Tool (Google Webmasters Tools) Cost: Free Objective: Website analysis Perhaps the best way to make sure Google sees and monitors us is  ابزار سئو Google Webmaster Tools. This tool is also known as search console and is one of the most widely used SEO tools. Google’s Webmaster Tools provides a variety of resources and explains the basics of Google search.
For example, the Fetch as Google tool allows you to see URLs as Google receives and displays them, which is very useful for solving poor SEO performance problems.
Other features of Google Webmaster Tools include PageSpeed ​​Insights. This tool can accurately measure the speed of your website in desktop and mobile versions. Nowadays seo tools  , with the expansion and spread of smartphones, the speed of the site has become one of the important elements of businesses to attract more audiences.
According to a Google developer, the speed of a website shows how it follows Google's rules of operation. In this case, Google gives the website a score from 1 to 100. A score above 80 is good, 60-79 is average and 0-59 is poor. Click here to use this tool.
ahrefs Ahrefs Cost: $ 99 per month for the Lite version Objective: Keyword research Ahrefs is an seo tools  for improving keywords and studying and researching keywords to improve your search engine rankings and help you make important decisions about your website content. Ahrefs three key tools are:
Site Explorer: which shows the performance of different pages of your website. Content Explorer: Allows you to explore high-performance pages and specific keywords and their topics. Keyword Explorer: which determines the keywords that are  seo tools  relevant to your activity and the high click-through rate and monthly for you.
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seotoolsraya · 4 years ago
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Detect copy content
It doesn't matter if you are a webmaster or a webmaster of a major online magazine; In any case, you face the problem of copy content every day ابزار سئو  . Both the telecommuting force that sends you content from another city and the force that works in your office; They may intentionally or unintentionally give you duplicate content and ruin everything! Therefore, you should be well acquainted with the methods of detecting duplicate content.
In this article, I will first talk to you a little about the content of the copy, and then I will go to the solutions for checking the copy nature of the  seo tools   article that I have used over the past few years:
What you will learn in this article is showing the topics What is copy content? What is copy content?
First of all, let's see what exactly copy content means to Google! Google says about duplicate content: "(Content that has a very similar or relatively similar version elsewhere on the web is duplicate content.")
It does not matter if the content produced on your site is copied from content on another site or from content on your own site; In both cases you have duplicate content.
If I want to be a little more comprehensible: the article that the author copies from the rest of the web pages to produce in his own language instead of writing in his own language is known as duplicate content. It does not matter if the text is copied from another article or several different contents; The important thing is that Google realizes in the end.
In this article, I want to talk professionally about the content copied from other sites; But if you want to learn more about the problem of copy content on your site; Be sure to read the canonical tag article after this article seo tools  . (Of course, the solutions in this article work to distinguish copy content from any kind.)
Why is duplicate content bad? Before we go into the methods of checking the copy of the article; It is better to look at the issue of why writing copy content is bad at all and we should be sensitive to it?
3 Reasons to Use a Blog to Build a Lead Generation 1_ The effect of content copying on SEO The impact of content copying on SEO
If you remember, until 7.6 years ago, most of the time, when we searched for a phrase on Google, half of the content displayed in the results was duplicate content. This was due to Google's weakness in recognizing copy content. But after a while, Google unveiled the Panda algorithm to deal with duplicate content in a professional way. According to credible sources and of course the experience I had; Basically, Google Panda does not penalize your website for its duplicate content; But his job is not to let the copied content rank in the results. Therefore, in the first stage of producing copy content, it will reduce the power of your SEO.
2_ Reduce user experience and audience trust Another effect of having copy content on your website; Decreased user experience and trust. How about You see, many web-based audiences are looking for answers to their own questions; They are not content with just reading an article. For example, when I want to study a topic about SEO; After searching for that word in Google, I open the pages of several websites such as moz, backlink and تا to read the articles of all of them and get more information.
Now at this time, when I see site x using moz site information instead of producing useful content, I hack its name as a copy site in my mind and do not go to it next time.
Note: The whole process of content production and content marketing  that we pay for on the site, is to see the content by the user and persuade the audience to buy a product or service. So when a duplicate content is going to ruin everything; It is much cheaper to draw a line around it.
Copy Content Recognition Tutorial Copy Content Recognition Tutorial
Various solutions have been introduced to identify copy content on the Persian and English web; But the solution I have been using for  seo tools  many years; Use Google itself! In the rest of the article, I will first teach you how to get help from Google, and then I will briefly mention the copy content recognition tools.
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seotoolsraya · 4 years ago
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Cost of content production: A common language between the employer and the author
These days, when the content marketing oven is ho ابزار سئو  , one of the questions that arises for all coffee shops is how much does it cost to produce content? Is the content production rate constant at all or are it affected by various factors? First, let's look at a more fundamental question: What exactly do employers think of content production to price?
In this article, I will try to open the way to the world of content production and show that setting content production tariffs is not as simple as many people think, and of course it is not so strange that it can not be agreed upon.
Until we know the importance of content production, we do not see its value ...
I want to get straight to the point: what exactly is content production? You may ask why I ask such a question.
Let us explain with an example;  seo tools   If you could go back in time and give a piece of ruby ​​the size of an apple to early humans, how much would it cost them? Did they, like us, know that the material value of this stone is very high? Did they start a war over it? Most likely, no!
Why not? Because the importance and value of that stone is not clear to them. Do you understand what I mean now? I want to say that unless we know the importance and value of content production, we will definitely not have the right idea about pricing and tariffs.
When looking for an answer to a question, one of the most common things we do is ask a question from Google (or any other search engine). As soon as we press the search or enter button, all the links, photos, news, etc. are listed in front of our eyes (as soon as I know that Google answers more than four billion questions and searches every day).
Everything that Google lists for us is content; So whether we like it or not, we consume some content every day (of which Google is just one window).
In the world of marketing, content production is one of the methods of fraudulent marketing that helps the audience and answer their questions, turning them into customers little by little. Of course, I do not say this about myself. The following are all results of research conducted in recent years on content marketing and content production costs:
Content marketing generates three times as many leads as traditional marketing methods and at the same time costs 62% less. (Source) Small and Medium Businesses (SMBs) that use content marketing receive 126% more leads than other businesses. (Source) About 61% of online purchases are made through the publication of relevant and useful articles on blogs. (Source) Companies that publish more than 16 articles a month on their blogs receive three and a half times more traffic and revenue than companies that publish less than four articles. (Source) So now you see for yourself that the cost of  seo tools   producing content is really small compared to the results it has; Of course, it is better to emphasize that these results will not produce any kind of content for you, but you should produce content that, in a word, will benefit your audience.
I think this article can be of great help to you now: How to move your site by developing a content strategy?
Looking to increase sales multiplier? We help you get to the top of Google with Google ads and the lowest cost. Contact us now for a free consultation. Google Ads021-41897070 Inside 2 Before talking about the cost of producing content, take a look ...
As someone who has been in the field of content production, organizational, personal, freelance, telecommuting, etc. for many years, I want to make this clear:
Many employers have a misconception about the content production process. what does it mean?
That is, they think that content production is not much different from the essays we wrote in school; "A few more sentences, write a lamb!", "Writing a few lines of definition and description that does not matter!" And I have heard similar comments over and over again.
After hearing such talk, I just realized why we are arguing so much about the cost of producing content, and the price that a content expert is considering is so different from the price that an employer is considering.  seo tools   This is because employers usually see the end product of the content producer; An article of several hundred to several thousand words with a few links and photos and ....
The final content that a user reads on the website in a matter of minutes is like a movie that we watch and finish in a few hours, but it took months or even years to make this movie.
What do I mean by explaining all this? I want employers to know exactly what they want to pay for before determining the cost of content production with a  seo tools   content production expert, and whether the amount they offer is commensurate with the amount of work being done.
A very important point: we have all heard the phrase: "Everywhere is good and bad" This phrase also applies to the world of content marketing.
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seotoolsraya · 4 years ago
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What is Google AdWords?
What is Google AdWords? How does Google AdWords Auction work? What is Google AdWords? Google AdWords or Google Ads is  ابزار سئو  Google's advertising system in which advertisers place their ads in front of customers through various Google sites and tools. The most popular form of AdWords advertising is Google search engine advertising. In this way, the advertiser enters their desired phrases or keywords in Google AdWords to show their ads to those who search for those phrases. The advertiser also charges a fee for each click. To search for a keyword, Google selects some ads from different advertisers' suggestions based on specific criteria and shows them to users. In the following, we will examine these criteria.
Is Google Ads effective? It can be useful and effective in most businesses if Google Ads ads are properly set up, launched and managed. Choosing the right keywords, setting the right cost for words, the right settings to target the right target users seo tools  , writing attractive and targeted ads, getting the right users to the site pages, and finally the right and targeted policy on the site to attract users are some of the things that. They can have a direct impact on the effectiveness of AdWords advertising. Unfortunately, this perspective often causes us to become overwhelmed when it's time to start a project. Using the advice of an AdWords advertising consultant can completely change the minds of these people.
What is Google AdWords? How much does it cost to advertise on Google AdWords? Creating a Google AdWords account is free and you do not pay any fees for displaying ads on Google and you only pay for clicking on the ads. The cost per click for each keyword (CPC) varies from business to business. In fact, it is your competitors' suggestions that determine the cost per click for a keyword seo tools  . The higher the profit of attracting the user who searched for that word, the higher your bidder will bid and you will have to bid higher than your competitor to win the auction.
How to advertise on Google AdWords? To advertise on Google AdWords, you must first learn how to work with the Google AdWords system. Google AdWords Tutorial
After learning AdWords, you can create an AdWords account and then advertise using your own knowledge as well as using the AdWords J Ads charging service. Also, if you do not want to learn Google AdWords or do not have enough time to manage AdWords ads, you can outsource your Google Ads management by ordering a managed Google Account and only monitor your ad performance directly.
CPC in Google AdWords What is Max CPC and how is it determined? Max CPC, or maximum cost per click, is the maximum amount an advertiser is willing to pay for each click on ads with the specified keywords. Max CPC can be specified for each keyword or phrase or as a group for each Adgroup.
Max CPC Each keyword is determined by how competitive the keyword and competitors' bids are.
What is the average cost per click (Average CPC)? Even if your suggested cost is the same for all clicks (for example, 60 cents), the cost of clicking on your ads will be different (and equal to or less than your recommended cost) each time you display, depending on your competitors' position and cost. . The average cost per click that is displayed as Avg CPC in your AdWords account is one of the important criteria of your  seo tools  Google AdWords account.
How to participate in Google Auction? Once you submit ads and related keywords to your Google AdWords account, you will be eligible to participate in the Google Auction. Maximum bid per advertiser click (maximum bid) and Quality Score (Quality Score) of their ads play an important role in the outcome of the auction.
How often are Google auctions held? When someone searches on Google, the Google search engine processes the request and runs an auction to determine the position of the ads and the amount paid by each advertiser.
According to many searches on Google, it can be said that billions of auctions are held every month. As a result of these auctions, users can find the relevant ads they are looking for, and advertisers are able to connect with potential customers at the lowest cost, and Google earns significant revenue through this.
How does Google AdWords Auction work? Whether or not your ad is displayed, as well as where it is displayed, depends on your Ad Rank. The higher your ad rank, the more  seo tools  likely you are to rank high in search results. Ad Rank is the coefficient of the bid price for each click and the score that Google considers for the quality of your ad.
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seotoolsraya · 5 years ago
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SEO Keyword Analysis Training
The first tool - yourself or someone who specializes in the subject of your work You are your first tool! Yes you. Definitely no ابزار سئو  and no keyword analysis website is as familiar with the site's words and terms as you are. Just think a little and put yourself in the place of a user who wants to search on Google. What will you search for the best result? Make at least a short list of key words because you need them in later steps and tools.
The second tool - Google Suggestions The second tool is to use Google search and Google suggestions. You must have come across these suggestions. When you search for a phrase on Google, you will see Google suggestions in the search field.
Keyword analysis training
Also, in some cases, Google suggestions appear at the bottom of the first page as blue links in several columns. These are the things that Google thinks you, as a user, might be targeting. Be sure to add these to the previous list and use some of them in your seo tools 
Keyword analysis
The third tool - Google Trends The third tool belongs to Google. The Google Trends tool is one of the things that Google has done to check the word popularity index. Of course, you should keep in mind that to use this tool, you must first have at least two keywords, because Google Trends is a tool to compare words with each other. Second, Google Trends will not give you accurate statistics for fine and specialized words, and its use is for keywords.
Fourth tool - google keyword planner This tool is actually to check the words and their popularity for use as AdWords or Google ads and the data that you will get with it, is based on ads in Google and the popularity of the words advertised. Using a keyword planner, due to the embargo, requires special methods as well as software to circumvent the  seo tools  embargo. For this reason, we suggest that you skip this tool and test the next tool
Fifth tool - Moz Keyword Explorer Keyword explorer from moz, which examines your keywords. Use of this tool is free. Of course, you will need a simple initial registration. The way it works is that the main word that you want to SEO and in fact you enter the main topic of the site and with a simple click, the results and reviews of this site will be displayed for you. One of the advantages of this tool is checking the power of sites that are on the first page of Google with the word you want. It also provides you with other information seo tools  , each of which will help you in some way in the SEO process. We have provided instructions for using this tool in the Keyword Explorer tutorial article on the moz site, which you can read.
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seotoolsraya · 5 years ago
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An amazing SEO tool for web designers
SEO tools are one of the main factors that can help your site SEO process. Just as there are tools on the Internet for most page optimization steps, ابزار سئو  are also available for web designers that you can use for yourself as a web designer. Naturally, you have a lot of tools in your site design toolbox that you can use.
The tools presented in this article can be more useful for SEOs and copyists. You should note that not all existing site design tools are suitable for SEO. If you are designing a site for people whose pages want to get top rankings, you should use the tools mentioned in the continuation of this seo tools  training article.
In general, a web designer can not ignore SEO in his work process. No one wants to spend money on hosting, domain name and a professional website design and do not expect SEO and optimization of their site from the designer. However, the success and satisfaction of your customers will increase the credibility of your brand and your customers need proper traffic and visits first of all, and this can only be done by optimizing the site. As a result, we suggest that you use the SEO tools for site designers that we introduce below in your work process.
Moz: The best premium SEO tool for site design There are a lot of premium search engine optimization tools, but Moz is the best option you can use among all the competitors; Because most successful web designers also consider the Moz tool to be a very useful tool.
SEO tools, SEO tools for site designers, seo tools  for site design
One of the things Moz can do for SEO is that you have a free toolbox. Moz Toolbox will work anyway; Whether you need to be introduced to the search engine or you want to use only the premium version of this SEO tool. With Moz SEO tools you can do the following:
Keyword research Domain ranking capability analysis Examine current keywords (typical and brand specific) Check for any featured snippets, backlinks and… Search for competitors and check their keywords Of course, if you upgrade to Moz Pro, you will have access to more features like the following:
Technical review of the site Backlinks analysis Provide key phrases that you can use Local SEO strategies SERP rankings for desktop, mobile and more A note about the competitors of this seo tools   Mangools, Ahrefs and SEMrush have great features in this area. If you want to do more and more accurate work in improving the ranking of your site, we suggest that you use these 3 tools in the process of designing your site. Of course, keep in mind that these tools all first provide you with services for free for a short period of time, and then you have to pay a certain amount per month to use each of them. So whenever you have enough information about using all the features of a tool, upgrade your current version.
Ubersuggest: The best free SEO tool You will probably be surprised to find out that one of the SEO tools provides its services to users in the form of robots. Of course, there are a few free SEO tools on the Internet, but the Ubersuggest tool is the best you can use in your workflow.
SEO Tools for WordPress, What is seo tools  , Free SEO Tools
An important feature of this tool is that in addition to a very simple user interface, you can configure it in different ways. For example, you can use its audit tools to check the websites of your current customers, and if you are looking for a conversation starter, Ubersuggest is the best free SEO tool you can use. With this free SEO tool, you can check the general status of the SEO sites you are designing and use the suggested techniques of this tool that are provided to improve their status. You can also see the speed of their site as you design.
Another use of this tool is that you can use it as a keyword research tool which helps you to perform well before doing site design and what your customer competitors are doing. Examine them and make good plans to get ahead of them in the course of your activities.
Yoast: The best SEO tool for WordPress Yoast is the best SEO tool for WordPress that any site designer or SEO expert can use to optimize their site. Those web designers who work with WordPress, it is better to prioritize the use of Yoast tools.
WordPress seo tools  , Free SEO Website Review, Best SEO Tools
It is true that the Yoast tool does not help the general situation of keywords and backlinks, but you should know that this tool allows site designers and content creators to separate each page of their site separately, in accordance with SEO principles. 
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seotoolsraya · 5 years ago
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Introducing 5 of the best SEO tools
Introducing 5 of the best SEO tools Introducing 5 of the best SEO tools If the title of this article caught your eye ابزار سئو  , you are definitely a professional SEO. It is clear that all digital marketing activities ultimately contribute to SEO in some way. If you do advertising, if you promote your site on billboards or produce quality content, all of these activities have cost you significantly, and maintaining it is one of the most important things. Of course, it does not matter if you have just started your business or your site already has a very good position in Google, in any position you should try to improve SEO. To make the analysis and conclusion process easier, SEO analysis tools are currently the best option. Each of these SEO tools provides features to its users. In this article, we will review the best SEO tools and tell you what each of them gives us.
Introducing the best SEO tools We talked about the importance of knowing SEO tools and said that each of them provides us with special features. The number of these tools is very large and they are even added daily. Some of these tools are suitable for finding keywords, some examine backlinks, and some target technical SEO. In addition to Google tools such as Google Analytics and Google Search Console and several other tools that are free, to access the premium version of the best SEO tools, you have to pay for the services on a monthly or annual basis. The  seo tools  following is a brief description of the services of these websites:
The best SEO tools
Ahrefs SEO Analysis Tool Ahrefs is one of the biggest and best SEO tools. Many webmasters around the world use this site to improve their work. The features of the site are as follows:
Backlink profile tool One of the most important factors in the strength of a site is having quality backlinks. Knowing which sites your competitors have backlinks on or if your backlinks are quality or not will help a lot in advancing your work. You can use this tool to do this.
Keyword research To have a content marketing strategy, you need to search for the right keywords for your site pages and blog pages. Ahrefs displays factors such as word difficulty, word traffic, and the number of times a word is searched on Google.
Rank tracker You can use this tool if you want to know the exact position of your site among the competitors. Undoubtedly, a professional SEO must constantly review the result of his work and improve it if the site is losing rank  seo tools
Competitive analysis Using the analysis and review of competitors' sites, an SEO works to check the speed of its work process compared to competitors. To do this, you need to use competitor analysis tools. This tool tells you what keywords your competitor is getting traffic from and gives you new keyword suggestions.
Content research Using this tool, you enter your keywords and the site shows you the best content generated with this keyword. You can see what kind of content the competitors have prepared and be aware of their optimization process.
SEO analysis tools
Moz SEO Analysis Tool The moz site is one of the largest SEO sites on the website and its statistics are valid for everyone. In the free version of moz.com, features such as domain authority, number of site backlinks, linking root domain, ranking keyword or spam score are shown to you. Gives. These terms were first introduced through this site, but today they can be cited as important factors in SEO. To access more professional features, you need to create a moz premium account. These features are as follows:
Keyword explorer There are many tools in the world that analyze keywords, but the moz tool is something else. Factors that Maze tool offers you include the amount of monthly keyword searches, the difficulty of ranking in that word, suggesting new keywords and analyzing your position in the words.
Rank checker tool Using this tool, we can analyze the ranking of competitors in the target keywords. Knowing competitors' information will help us a lot in setting the strategy for the reports and backlinks we want to build  seo tools
Optimize your pages By using the premium tools of this site, you can be aware of the capabilities of your site for improvement. In essence, this tool will help you plan for the future and improve existing pages.
Site audit Google buyers are everywhere and nothing is hidden from their view. It is best to use site analysis tools to get an overview of your site's workflow and possible mistakes.
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seotoolsraya · 5 years ago
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What are SEO tools? 6 Free SEO Tools to Find Site Keywords
What are SEO tools? When it comes to SEO ابزار سئو , keyword research is certainly a fundamental and important step. No matter how valuable and powerful the content is, it will not be seen in se arch engines without optimization and compliance with SEO principles. You need to know what people are searching for the most and how they do it and with what words.
You need to identify these keywords somehow, tools like Google Keyword Planner or Keyword Tools and و will greatly help you to find these keywords for free. But in this article, we will focus on 6 specific SEO tools in this field that are free and less known but come in handy  seo tools  and provide you with many possibilities.
1. TagCrowd One of the most important parts of keyword research is that you review the content of your competitors, and tools like SEMrush and Ahrefs do this, but they are paid and cost up to about $ 100 a month. But TagCrowd is free and easy to use. You can enter the link related to your desired content in this online SEO tool to show you the keywords and the use of keywords. It also has special options and settings. For example, you can also check two-word or three-word keywords, and it is very effective in this regard.
2. Keywords Everywhere This SEO tool is actually a plugin that is added to Chrome and Firefox browsers that receives a lot of data from online software such as Google Analytics and search console and the like and provides it to the user. When you enter a phrase in the Google search box, Keywords Everywhere gives you basic but useful data that is very helpful. You can also download this data in PDF or Excel file and use it in your analysis.
3. Merchant Words This tool is more for Amazon users and contains data from more than one billion searches worldwide seo tools  . The best way to optimize products and sales and SEO products is to use the same tool to discover the type of search and how to find products on Amazon. Amazon is actually the most visited store site in the world, and this is due to the high SEO power of this collection.
4. PinterestKeywords Being seen on social media is also a key requirement in SEO, Pinterest is a popular photo sharing network used by many businesses. This tool collects information and search data on this social network and provides it to you for free so that you can easily use this social network for your own purposes. If you know which keywords are more important in Pinterest and are searched more, you will definitely get a better result.
5. Guru This online SEO tool collects search results from all search engines as well as stores and provides them to you. Just enter the name of a product to see what keywords are used to find it. This tool only publishes data and does not arrange for it, but you can use other tools such as Google Trend to measure the importance of each keyword. Familiarity with the terms that are often used in product sales allows you to optimize your products for display in search engines.
6. Keyword Shitter This tool uses Google Autocomplete to display the most used keywords in a domain. An article on the Ahrefs site discusses the tool and its effect on keyword recognition and Google's word-guessing system. The reason this tool is so important is that most people use words suggested by Google when searching for a product and do not type the whole phrase. Therefore, these suggestions of Google have a great impact and Keyword Shitter examines and generates these words to be used in the content produced by websites  seo tools
Conclusion Keyword research is very important and if you do not use professional tools to do so, you will certainly not succeed in this field. If you do not want to spend a lot of money every month on monetary instruments, you can use these free and widely used tools.
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seotoolsraya · 5 years ago
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An easy SEO tool that everyone should use
SEO (search engine optimization) provides solutions that allow other people to easily find your business ابزار سئو . To help you improve your SEO, Seocar introduces 8 easy SEO tools. Using our options is free, efficient and easy, even for beginners! Therefore, we recommend using easy SEO tools!
Free tools
Who does not love a free tool, especially when that tool is a big event? 1- Google Analytics Google Analytics is the most standard tool for analyzing a website. If your business already uses this tool to monitor your site traffic, you have a great chance, but if not, do not worry! It's not too late to start, with SEO tips even beginners can use this great tool. Google Analytics displays information such as which pages on your website have the most traffic, number of visitors and user activities, time of attendance, and exit route. 2- Google Insights Google Insights can check the page speed. What is evident in Moz posts is the fast loading time of the page in the search can have a significant impact on the site ranking. But many companies have no idea how to improve the loading speed of their site. Google Insights is a tool to help you along the way seo tools . This tool tells you why you should repair your website and how to do it to load your site quickly. 8 easy SEO tools that everyone should use
3- Google Webmaster Google Webmaster Tools is very popular all over the world. We also love Google Webmaster Tools. This powerful free tool shows a report of website information, such as data keywords, clicks, etc. See Google Webmaster Tools for more information. 4- Google Trends Are you curious to know what are the most popular topics in Google search? Google Trends brings you the most popular topics. With this tool, you can track which keywords have been most visited on Google over a period of time or in a specific country or city. Remember when the word "e-mail" became "email": In the example below, Google shows the collapse of "e-mail" over the course of a year.
Google Trends
Use this tool to research the keyword to use in your blog posts, new web pages, and more. 5- MOZ toolbar The MOZ toolbar provides you with useful information from any web page. With a quick glance, you can get information such as page power, domain strength and even the number of backlinks. These tools, which are used by most SEO professionals on a daily basis, show you site statistics at a glance and quickly. 6- Screaming Frog  seo tools   Screaming Frog is a technical but powerful tool. This tool searches for site links, images, scripts, etc. and gives you good information from all this data. This tool provides you with a CSV file to review what you want. With this 404 error tool on the website, the meta description is lost and all kinds of useful information is given to you.
Non-free tools
We know that the best things in life are free, but sometimes some things are worth paying for. The following two tools are both provided by Moz and are great for businesses large and small.
7- MOZ MOZ payments start at $ 99 per month. MOZ offers many services for what you pay for. Services such as keyword tracking, landing page monitoring, traffic and page analytics offer suggestions for page seo. This tool is suitable for small businesses because it makes using data and information easy.
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seotoolsraya · 5 years ago
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Effect of SEO tools on the site
SEO tools In many cases, Google updates disrupt the planning of marketers and SEOs. Of course ابزار سئو  , it is clear that these changes are more relevant to troubleshooting and improving the system to find search results; However, moving forward with these changes will not always be easy. That's why SEO tools are at your disposal to see your website as Google sees it.
Because these tools are used to identify elements that Google wants; They are critical to your automated search strategy. In this article, join Virlen to review the top 10 SEO tools in 2018 so that you can more easily analyze it the way Google analyzes your site.
Google’s Webmaster Tools Google’s Webmaster Tools Perhaps the best way to see your website through the eyes of Google is to use Google’s Webmaster Tools. Google Webmaster Tools provides sources of information needed by marketers or regular users to explain the basics of Google search seo tools . For example, the Fetch as Google tool for SEO issues allows you to see a URL as Google sees it. With the information obtained from this tool, you will be able to find even malicious code, if the website is hacked.
Buy ad reporting Fetch as Google
Another webmaster tool is PageSpeed ​​Insights. This tool can be very useful to increase the speed of your website with the approach of checking the speed of running the website on PC and mobile. Since the use of mobile phones for online searches has surpassed that of computers; Speed ​​is a very important factor in the performance of your business. This tool measures the speed of your website in the range of 1 to 100. According to Google experts, a rating between 80 and 100 is good, 60-79 is normal, and below 59 indicates the low speed of your website.
SEMrush The services of this website are free and mainly provide tools to improve keyword search. SEMrush provides a report of the overall performance of each domain and its specific pages. This website will provide you with a set of services and one of the best of them is SEO toolkit. For example, one of these tools allows you to see the keywords that are effective in ranking a page. In addition, you can check each keyword, in terms of its impact on ranking, its monthly search volume, and so on.
SEO toolkit also allows you to compare your page performance with other competitors. So that you can check the backlinks that you have received through ad reporting from other sites and be aware of the link building status of the Link Building, and the appropriate keywords  seo tools
Buy reports SEO tools
HubSpot’s Website Grader HubSpot’s Website Grader In 2007, HubSpot introduced a free tool called Website Grader, a new version of which has recently been updated and is available.
Website Grader is an online tool that provides reports based on the following factors:
Function This tool analyzes your website page size, requests, speed and other similar SEO factors.
Website optimization and SEO tools
Ability to run on mobile phones: This tool examines your website on mobile phones in terms of performance and display settings. Website Grader SEO will determine if your website can be easily found by people or bots. This calculation includes factors such as page title and meta description. Meta Description A summary of a page from your website that appears in Google searches and should not exceed 150 words  seo tools Security: This tool looks for factors such as SSL authentication. This is useful for proving the security of your website to receive user information. All you need to use the Grader website is your email address and website URL. Sign up and get detailed reports and rankings from 1 to 100 on the areas listed above in a matter of seconds.
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seotoolsraya · 5 years ago
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Introducing the best free SEO and site optimization tools
Introducing the best free SEO and site optimization tools
Table of Contents Does not matter! Whether your site is on page six of Google, which does not look like the network of four people, or whether you are ranked first and reigning high for yourself. It does not matter. Tomorrow your rank from earth to sky may differ from today.
No one knows the future of ابزار سئو , but it is clear that Google is getting tougher and more detailed in rankings every day; So before Google reaches our account, we need to put ourselves under the microscope and monitor our SEO so that we do not give the excuse of the hand of dear Google.
So now that you know the SEO of the site well, it is better to know the SEO tools to control and manage it so that everything is in your hands like wax.
In this article, we will introduce you to 17 free SEO and site optimization tools that are free and widely used; We have tried to make the tools cover all parts of SEO.
wait! If you are interested in SEO and of course Google, we suggest you the book written by Google and translated by us; Google Assessment Handbook!
Now it's time for SEO tools and how to use them.
1. Google Analytics Why should you use this SEO tool?
The answer to this question is very simple: because you need to be well aware of everything about your site visitors. By installing Google Analytics SEO tools  , you can examine and track the available data in several different categories:
Real-Time: This section shows you instant information; Information such as how users log in, number of pages viewed by them, active pages, their current location, etc. can be accessed in this section. For example, can you see how many people are on your site right now and what they are doing? Audience: In this section you can learn about visitors and their characteristics. Information such as the number of online users, their gender, their interests, how long they stay on the site, bounce rate, etc.). Acquisition: This section tells you how your visitors have been attracted to your site and how your inbound traffic is. Behavior: This section shows you exactly what pages your visitors see and do when they visit your site. Conversions: In this section, you can find out what your conversion rate has been, or in other words, how many of your users have become customers. These are just a few of Google Analytics tools, each of which gives you a complete set of data. Read the complete tutorial of this tool in the article "Complete guide of Google Analytics" and get acquainted with each section in detail.
Let's take a very small example of this big data sea. In the Acquisition section, click on the channel option to show you a page like the one below:
SEO Tools - Google Analytics
Using this information, you can understand how the existing traffic enters your site. In this way, adjust your marketing strategy to make the most of the full potential of your popular channels.
In the example above, this site gets most of its traffic from users' natural Google search. About 1209 people enter the site directly through social networks and 1166 people (meaning that they type the site address directly in their browser). This site gets the most traffic from Google search, which means that the SEO of this site has worked well  SEO tools .
Once you have Google Analytics installed, you can enjoy all its benefits. Google Analytics does everything itself. Just give it some time to gather the available data, then start the review process.
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seotoolsraya · 5 years ago
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Free ابزار سئو Website SEO involves several steps, the first step of which begins with the design of the site. Site analysis is also one of the SEO steps that is done by special tools. In the meantime, some tools are provided to webmasters for free. These tools include the following:
SEO
1- Google Analytics
One of the most common free SEO tools among webmasters is Google Analytics, which has become popular among webmasters due to its numerous capabilities in providing site information. This software can categorize the data it obtains from the site. In this case, the webmaster can check the site moment by moment in the Real-Time section. For information on the number of online users, their gender, length of stay on the site, bounce rate, etc., the Audience section of the software helps the site administrator.
In Google Analytics software, Acquisition sections for accurate site traffic statistics, Behavior to study the behavior of visitors and pages to be visited, Conversions to view customer conversion rates, etc. are provided to webmasters.
2- Moz Check My Listing software
Moz Check My Listing software is used to check for possible site problems. With this software, you can easily view the list of Internet businesses. The location of the website in Google, Bing and other search engines is also specified.
3- Google PageSpeed ​​Insights software
One of the elements of measuring site ranking as well as SEO is speed. If the site does not have high speed, its pages will open late, which will leave users and visitors to the site. But to measure the speed of the site, you must use Google PageSpeed ​​Insights software.
This software can give us useful information about the loading speed of site pages. It shows a rank of 1 to 100. The higher the site score, the faster the site will load. Otherwise, the site has a speed problem that needs to be fixed.
4- SimilarWeb software
Another SEO algorithm is measuring the performance of competitors. To do this, the SimilarWeb tool can help site administrators to easily analyze site statistics and data; So that the data obtained from the pages are separate and this helps the site administrator to check each page and measure the SEO of each. On the other hand, the SimilarWeb tool also determines the reason for the increase in site traffic.
5- SEO SiteCheckup software
SEO SiteCheckup software is used to analyze SEO-related problems, SEO monitoring, competitors, the ability to create SEO-related reports, etc. If the webmaster enters his site address in the box of this software, they can get accurate information about the position of the website. SiteCheckup SEO software can identify problems on the site; But to solve the problems of the site, you have to go to the How to Fix section.
6- Google Webmaster Tools (Google Webmaster Tools)
Google Webmaster Tools software is also provided to webmasters for free by Google, which provides brief information about the site. Among this information, we can mention search analysis, links given to the site, internal links, manual fines, international targeting, the ability to use the site on mobile phones, and so on. Following the inbound and outbound links of the site has a great impact on the site's SEO, which can be easily checked using the Google Webmaster Tools tool.
7- SpyFu tool
SpyFu tool can provide information about the performance of competitors to the site administrator. Using this tool, you can get information about content-sharing keywords, top keywords, site ranking history, internal links, and more. You can also check how competitors are performing, getting new keywords or learning more about competitors' link building profiles through the SpyFu tool.
8- Dasheroo tool
Dasheroo tool is suitable for getting general information about how the site works. The tool can connect to multiple social networks, including Facebook, Twitter, YouTube, Google Analytics, Instagram, HubSpot and Shopify. Social media users are on the rise these days. So that search engines can not ignore the process of formation of ads on social networks. Therefore, using the Dasheroo tool, you can also check the site's position on social networks.
9- Google Analytics
Google Analytics is one of the most popular and standard tools for site analysis. This tool displays information in the field of site traffic, number of visitors and users, their presence on the site, high-traffic pages, etc., all of which help the site administrator to better analyze the site.
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