#Location Analytics Market

[letsvishu]

Location Analytics Market Witness the Growth of $38.5 billion by 2028

Report define, describe, and forecast the location analytics market by offering (solutions and services), location type, application, vertical, and region from 2023 to 2028, and analyze the various macroeconomic and microeconomic factors that affect market growth.

[healthcaretechnologynews]

How Indian Companies are Using Location Data to Improve Access and Optimize Commercialisation

Location intelligence is becoming an increasingly important tool for healthcare companies in India. By leveraging location-based data and analysis, these companies can gain valuable insights into the healthcare needs of different regions and communities and develop targeted strategies to address them.

Read Full Blog Here: https://www.anervea.com/how-indian-companies-are-using-location-data-to-improve-access-and-optimize-commercialisation/

One way that healthcare companies in India are using location intelligence is through geospatial analysis. By mapping healthcare data such as patient demographics, disease incidence, and treatment outcomes, companies can identify patterns and trends that can inform their strategic decisions. For example, a company may use geospatial analysis to identify areas where a certain disease is more prevalent, or to understand why certain treatments are more successful in certain regions.

Another way that healthcare companies in India are using location intelligence is through spatial data visualization. By creating interactive maps and visualizations, companies can communicate their findings to stakeholders in a clear and intuitive way. This can help them identify areas of opportunity and make data-driven decisions on how to allocate resources and expand services.

Location intelligence is also being used to optimize healthcare delivery. By analyzing data on population density, transportation, and accessibility, companies can identify areas where healthcare services are needed most. This can help them develop targeted strategies to reach underserved communities and improve access to healthcare.

In addition, location intelligence can also be used to analyze healthcare cost and resource allocation. By analyzing data on healthcare expenditure, companies can identify areas where costs are high, and resources are scarce. This can help them identify areas where they can reduce costs and improve efficiency.

Overall, location intelligence is becoming an essential tool for healthcare companies in India. By leveraging location-based data and analysis, these companies can gain valuable insights into the healthcare needs of different regions and communities and develop targeted strategies to address them. This can help them improve access to healthcare, optimize delivery and resource allocation and drive efficiency in their operations.

Visit our website now: https://www.anervea.com/

[trendingreportz]

Location Intelligence & Location Analytics Market - Forecast(2024 - 2030)

Location Intelligence & Location Analytics Market Overview

The global market for Location Intelligence & Location Analytics is estimated to grow from $10.6 billion in 2021 to $17.6 billion by 2027 at a robust CAGR of 11.4% during the forecast period 2022-2027. Location intelligence and location analytics is the combination of geo-spatial data (geoanalytics) and business intelligence is combined with cartographic tools for better understanding of the location-based relationships and geographical information system context that lie within data. The term “Location” indicates the tagging and storing raw data with their specific location (also include the time dimension in some instances). “Intelligence” defines the process of analyzing, accessing process and synthesizing data, converting this into intelligence and then converting into applicable business actions using thematic mapping and rising utilization of internet of things. Advanced Location Intelligence software is designed to access and bond all the significant BI and operational data stores (CRM, SCM, ERP, etc.) which is combined with rich spatial and cartographic abilities. According to a survey by 360Suite, the global BI adoption rate across all organizations is 26%. At a more granular level, based on the company size, survey results showed that those with an adoption rate of more than 80% is higher in organizations with more than 5,000 employees. Location intelligence and location analytics presents significant opportunities in maximizing the value of business intelligence (BI) and every day decision-making process of the Organizations/ Companies. It is the combination of spatial analysis and existing data from business intelligence applications, and enables the ability to visualize various metrics on a map. Both public and private organizations are grasping business cases for location intelligence. It can be applied on both dispositive and analytic issues and can also be embedded operatively in real time in business processes.

Report Coverage

The report: “Location Intelligence & Location Analytics Market – Forecast (2022-2027)”, by IndustryARC covers an in-depth analysis of the following segments of the Location Intelligence & Location Analytics Market Report.

By Organization Size – Small Enterprises, Medium Enterprises, Large Enterprises By Service – Consulting Services, System Integration Services, Managed Services, Others By Type – Location Intelligence, Location Analytics By Application – Sales and Operational Profitability Management, Workforce Management, Facilities Management, Tracking and Route Monitoring, Customer and Marketing Management, Risk Assessment/Situational Awareness, Others By End Use Industry – Consumer, BFSI, Travel, Real Estate, Transportation and Logistics, Telecommunication, Retail, Manufacturing and Others By Geography - North America (U.S, Canada, Mexico), Europe (Germany, UK, France, Italy, Spain, Russia and Others), APAC (China, Japan India, SK, Australia and Others), South America (Brazil, Argentina and others) and RoW (Middle East and Africa).

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Key Takeaways

North America dominated the Location Intelligence & Location Analytics Market owing to high adoption of cloud technologies in industries combined with stringent regulations in 2021.

The Location Analytics market is a consolidated market dominated by a few players accounting for major market share due to large customer base and wide distribution network. These players command significant margins for their products.

Location Analytics typically represent a rising rate of adoption and there appears to be desire for customers to integrate Location Analytics in business intelligence technology.

Location Intelligence & Location Analytics Market Segment Analysis- By Industry

By industry, transportation & logistics segment held the major revenue share around 32% in 2021 followed by the manufacturing and retail segment with 14% revenue share each. This technology shows an impact on military applications to identify the exact location of troops and enemy movements on a map which allows for enriched decisions and presents tactical advantages. Location intelligence and location analytics is showing a great impact on Chain Retail businesses to rise their sales and increase customer detention through past spending habits of people from various geographical locations. The better product distribution and proper targeted advertisements help the retailers to increase their sales. Location analytics enhances the data and systems to gain insight accurately and more quickly. Location Intelligence & Location Analytics Market is segmented based on end user industry into retail and consumer goods, banking, financial services & insurance, travel, real estate, transportation & logistics, manufacturing and others

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Location Intelligence & Location Analytics Market Segment Analysis- By Type

Location analytics is projected to be the highest growing segment, growing at a CAGR of 14.9% during 2022-2027 and reach $7948.8m by 2027. Location analytics provide consumers with a wide variety of possible solutions, not limited to a particular agency or entity. In making operational decisions, most organizations use geographical information to interpret, visualize, and understand location-based information. Location analytics also incorporates consumer profile data from the past and their interests to understand diverse behaviors and habits globally. The demand for location analytics is driven by growth in the retail sector, rising use of GPS systems, and technical developments in the field of GIS technology.

Location Intelligence & Location Analytics Market Segment Analysis- By Geography

In 2021, North America contributed the maximum revenue of $3763.3m followed by Europe and APAC in LI & LA market. APAC is forecasted to be the fastest growing market with a CAGR of 14.1% during 2022 to 2027 owing to rising awareness of LI & LA in APAC region. The growth of big data and real-time analytics is another key factor stimulating the growth of Location Intelligence & Location Analytics Market whereas the lack of skilled employees is hindering the market growth. Numerous location intelligence and analytics solutions are being developed for the retail industry in the country keeping the requirements under consideration in 2021. The U.S comprises of highly integrated supply chain network utilizing air, water, road and rail transport to effectively serve various stake holders of any industry. Location intelligence and analytics is assisting these industries in tracking various freights.

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Location Intelligence & Location Analytics Market Drivers

Rising Mobile and Cloud Location Analytics

The growing location analytics market based on smartphone technology for advertising purposes in particular will result in fast growth of the market. The growth of mobile location analytics in the retail sphere has led to a major demand for this technology. The ease of integration and quicker access for consumers through this technology will drive the market. Commercial business makes use of smart phones that increase productivity, mobility and safety, and enable employees to advance customer service in order to maintain good communication with customers and suppliers. This further enables employees to work efficiently and remotely. In 2019, Appify launched a campaign to get small businesses investing in their mobile presence. Similarly, Major Companies such as IBM, Microsoft and others look to invest heavily to attract SMEs to develop applications. 31% of enterprises see the public cloud as their top priority. 9% of enterprises prioritize an on-premises private cloud, while 6% will strive for a hosted private cloud. Hence these advancements are analyzed to drive the market in the forecast period 2022-2027. Cloud deployment is growing rapidly owing to its operational flexibility and real-time deployment ease to companies. It also offers numerous benefits, including reduced operational costs, simple deployment process, and higher scalability in terms of connected resources.

Need for lower operational and administration expenditure

Big data analysis utilizes large data to uncover correlations and other insights. As of 2021, there are more than 76 terabytes of information collected by the Library Of Congress in the U.S. This growth of big data has led to a significant rise in the business intelligence market, thereby leading to growth of location analytics. Big data has improved the perspective of the consumer for the better. Location intelligence can help to simplify mapping, ordering, assistance, and queue management. Understanding the spatial position of an individual has helped to enhance visitor experience in a wide variety of industries. Continued presence of leading companies such as Cisco Systems, SAP, IBM and Oracle Corporation in the APAC market has resulted in increased awareness regarding these services. The growing applications in retail and transportation for location intelligence have also resulted in increased awareness. A number of companies have integrated location analytics into their business analytics portfolio. This rising integration has led to increased adoption as the awareness regarding the technology rises. The growth of real time analytics market has led to increased integration of RTLS (Real Time Location Systems) into the location analytics solutions to monitor the data continuously. The improved and quicker decision making offered by this technology will drive the adoption.

Location Intelligence & Location Analytics Market Challenges

High Initial Cost of Integration

In terms of the various advantages provided by location analytics, the positive return on investment remains the biggest concern for different businesses and serves as a significant limiting factor for the overall growth of the demand for location analytics. Location analytics is in its infancy stage, but for businesses that move from conventional BI to location analytics, the initial cost of investment is high. In order to ensure smooth functioning, businesses will need to employ competent and skilled technical personnel. The perception of not achieving the anticipated return on investment could therefore restrict the overall growth of the global market for location intelligence and analytics. Even Entry Level LI tools cost $200-$500 per user per year with more robust models such as ArcGIS going to $1000-$1500 per user per year. This subscription value builds up, especially for SMEs.

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Location Intelligence & Location Analytics Market Landscape

Acquisitions, Partnerships and R&D activities are key strategies adopted by players in the Location Intelligence & Location Analytics Market. Location Intelligence and Location Analytics top 10 companies include

Tibco Software

SAP

Microsoft

IBM

Pitney Bowes

Oracle

Caliper

Galigeo

SAS Institute

Near

Recent Developments

In November 2020, Near company announced that it was acquiring Paris-based location intelligence platform, Teemo. The strategic acquisition of Teemo will enable Near to offer more advanced data intelligence products, including audience curation and data-driven marketing capabilities in the European market.

In January 2021, Near announced that it had acquired Uber Media to enhance its portfolio of data intelligence products for its customers in the U.S. market.

In February 2021, PlaceIQ Acquired Skyhook’s Location Intelligence Line. Skyhook will add value to PlaceIQ’s existing data stronghold

[joyandella-123]

A Guide to Google Business Profile Optimization

In today's digital age, having a strong online presence is crucial for businesses of all sizes. Your Google Business Profile, formerly known as Google My Business, is a powerful tool that can significantly impact your local visibility and attract potential customers. When optimized effectively, your Google Business Profile can help you stand out in local search results, drive traffic to your website, and ultimately boost sales. In this guide, we'll walk you through the essential steps to optimize your Google Business Profile for success.

Claim and Verify Your Business:

The first step in optimizing your Google Business Profile is to claim and verify it. If you haven't already done so, go to the Google Business Profile website and follow the verification process. This step is essential to gain control over your listing and ensure that the information displayed is accurate.

Accurate Business Information:

One of the primary purposes of your Google Business Profile is to provide accurate information about your business. Ensure that your name, address, phone number (NAP), website URL, and hours of operation are up-to-date and consistent with your other online listings. This will show up your business in the city and state of your business. Example, if you are a dentist located in San Diego, then you will appear when a user searches for dentist near me or dentist near my zipcode.

High-Quality Photos:

Visual content plays a significant role in attracting customers. Upload high-quality photos of your business, including the exterior, interior, products, services, and staff. Showcase your brand's personality and professionalism through compelling imagery.

Detailed Business Description:

Craft a detailed and engaging business description that effectively communicates what your business offers and what sets you apart from competitors. Use relevant keywords naturally in your description to improve your profile's search visibility. For example, San Diego Dentist, Affordable dentist in San Diego, Top rated dentist in La Jolla, San Diego.

Categories and Attributes:

Select the most appropriate categories for your business to help Google understand what you offer. Additionally, choose relevant attributes that describe your business, such as "wheelchair-accessible" or "outdoor seating," to provide users with essential details.You will get a list of attributes when you are setting up Google My Business Profile.

Reviews and Ratings:

Encourage satisfied customers to leave reviews on your Google Business Profile. Respond promptly to both positive and negative reviews to show your commitment to customer service. Positive reviews can boost your credibility and attract more customers.

Posts and Updates:

Utilize the "Posts" feature to share news, promotions, and updates about your business. These posts appear in your profile and can help engage potential customers and provide them with the latest information.

Questions and Answers:

Monitor and respond to user-generated questions about your business. Promptly address inquiries to provide accurate information and build trust with potential customers.

Insights and Analytics:

Regularly review the insights and analytics provided by Google Business Profile. These metrics offer valuable insights into how users interact with your profile, allowing you to make data-driven improvements.

Local SEO Optimization:

Optimize your Google Business Profile for local SEO by including relevant keywords, ensuring NAP (Name, Address, Phone Number) consistency across the web, and building high-quality backlinks to your profile.

NAP in the context of Google My Business (GMB) stands for Name, Address, and Phone Number. These are critical pieces of information about your business that you provide to Google when setting up and managing your Google Business Profile (formerly known as Google My Business). Here's a breakdown of what each component entails:

Name: This is the official name of your business or organization. It should be consistent with how your business is legally registered and known to the public. Using a consistent and accurate business name across all online platforms is important for both user trust and search engine optimization.

Address: The address refers to the physical location where your business operates. It should be the actual street address, including any suite or unit numbers if applicable. It's crucial to ensure that your address is accurate and matches what's listed on your website and other online directories.

Phone Number: Your business's phone number is another key piece of information. It should be a direct and easily accessible phone number for your customers to contact you. It's important to use a local phone number if you have a physical location, as this can improve your local search visibility.

Optimizing your Google Business Profile is a fundamental step in boosting your online visibility and attracting local customers. By providing accurate information, engaging visuals, and actively managing customer reviews, you can create a compelling online presence that drives traffic and revenue. Keep your profile up-to-date, monitor its performance, and adapt your strategy as needed to maintain a strong online presence in your local market. Mystic Web Designn, a SEO company located in San Diego can help you create a well-optimized Google Business Profile, you're on your way to standing out in the crowded digital landscape and connecting with more potential customers.

[webuniseo]

Mobile marketing in Bangalore

Webuniversals specializes in mobile marketing in Bangalore, offering targeted campaigns for mobile devices. Our services include SMS marketing, mobile app promotion, location-based marketing, and push notifications. We optimize mobile websites, analyze mobile user engagement, and implement effective mobile marketing strategies. Stay ahead of the competition with our mobile advertising solutions, driving lead generation and enhancing the mobile customer experience. Explore the latest mobile advertising trends with Webuniversals and maximize your marketing potential in Bangalore.

[letsvishu]

Location Analytics Market Extrapolated to Reach $38.5 billion by 2028

Location Analytics Market by Offering (Solutions (By Type & By Deployment), and Services), Location Type (Indoor Location and Outdoor Location), Application, Vertical, and Region (North America, Europe, APAC, MEA, Latin America) - Global Forecast to 2028

[jamneuromain]

Hello,

Congrates again Sweetie, you really deserves it ❤️

I don't know how many asks we can send and I had so many ideas of combinations

I am sending two of them depending on what's inspiring you. If both of them inspire you, it's even better. 🤭

🥳😶❤️ Steve Rogers

👇🕯😈 Jake Jensen

Good luck 😘

Okay this is definitely a brain teaser

but still, I'm going to go with 🥳😶❤️ Steve Rogers, because this reminded me of an idea I once had...

Disguise

Captain America!Steve Rogers x You

Warning: A little cursing but that's all.

Summary: It's your first mission, and Captain America has told you to disguise yourself. You've followed that order to a "T".

A/N: Hiya! Sorry it took so long to get it out :( I have to say, originally I wanted to write a short drabble where Steve was teaching her a lesson, but then I wondered, why is she on this mission in the first place? and I can't control this drabble which turned into a ~2k one-shot....

"... and the last item on our agenda," Maria took a brief stop from her briefing and looked around the room like a hawk, scanning everyone with her sharp eyes until they landed on the selected few, "congratulations on our fellow analysts who have applied for the field agent assistant position and passed the final test."

With a few claps from the fellow analysts, she paused again, waiting until the claps died down before quickly gathering her thoughts and assigned a few missions to three other analyst/field agent assistant, "And Y/N, I will brief you for your next mission, please stay for a few more minutes after this meeting. The rest of you, keep up the good work. You are dismissed."

It had been an eventful six months with all of your trainings - basically starting up from the ground up, no previous experience being an agent whatsoever - but you made it till the end, even though barely passing all the bars that are required for a field agent assistant. You felt very lucky as field agent assistant only requires 60% of what full-time agents can achieve, and watching your once muscle-lacking arms and legs, now turned out to be somewhat of an amateur wrestler, half of a professional boxer, and a sprinkle of assassin (thanks to Clint for his dart training).

You felt good about yourself. Truly, good.

Maria handed you a slim brown folder with a few pages in it. Opening it with sheer curiosity, you hear Maria picking out a few important points to brief: "There is rumored to be a highly dangerous neurotoxin in the black-market with more than a dozen buyers interested. This mission would be an undercover job in Venice, where the said toxin would be sold to the highest bidder."

The first page had a few sentences of what the said toxin could do. It evaporates soon but kills just as quickly. Victim's skin turned purple in contact with this chemical, looking as if they had suffocated to death. Word on the street? It was responsible for the terrorist attack in Paris last month.

"You would be posing as Mrs. Anna Dashevsky, wife of Mr. Vlad Dashevsky, the notorious couple of wreaking havoc: the train accident in Germany, the bombing in L.A., and a few other dozen of suspected murders and attacks. We have apprehended them both from their Belarus safe house twenty-four hours ago, safe to say that your cover would not be blown since the auction is fully anonymous." Maria had her skeptical look on you, her cold voice brought chills to your spine, "Unless of course, you got made."

"No, I won't, Ma'am." You replied on instinct, knowing fully well that the danger of arms dealers and terrorists gathering in such an auction could possibly be the end of your career - and your life as well, which was why you took a glance at the page of Mr. and Mrs. Dashevsky, making a mental note of the couple's information.

"Good. I shall hope not." Maria gestured you to turn the file to the next page, "You would be working with an Avenger for this mission. Your task is to provide tactical analytic support on the ground. Locate the position of the toxin, get it out, our team would be picking you up two miles south of the venue -" She pointed to a red cross marked on the map, "which is this bridge. If you missed the rendezvous, retreat to the safehouse." Her fingers tapped the red circle on the corner of the map, "Proceed as Protocol 4-12 Agent in Distress."

You scanned over the map to remember the extraction routes, noticing that these are the only pages in the thin folder, "There's no teammate information - am I going in there as Anna alone, or ...?"

Maria shook her head lightly, "You would be greeted by your teammate once you land in Venice, and your teammate would be posing as Vlad, your husband - I noticed you've got a B+ in Russian?" Seeing that you've nodded in confidence, Maria continued, "Good. Practice your Russian, might be handy. Your flight takes off at Runway Charlie in thirty minutes, I'd suggest you head off to the equipment room right now for the gadgets."

"Yes, Ma'am." You dared not linger a second more and headed straight to the equipment room.

First mission on the ground. You could not be more excited.

Turned out, you could. When the famous Captain America greeted you once your plane had landed on a small airstrip in the outskirt of Padova. Where he was leaning by a smooth silver sedan with a fake nose and a fake moustache.

You almost did not recognise him until he spoke.

"Steve." He introduced himself briefly, extending his hand for you to shake. Didn't take much to know the only one named "Steve" existing in the Avengers team was Steve Frigging Rogers, Captain America himself, the golden boy of the States, and the man with the plan.

"Hi! I'm Anna." You put down your briefcase of trinkery, took his hand and shook with a firmer grip than you had imagined. "Well, my name isn't Anna," You smiled apologetically, "It's ..."

"I know, Y/N." He chuckled, opening the car door for you, gesturing for you to sit, "I've got the files Maria sent. We'll talk on the way."

Yeesh, such gentleman. You bit back the grin and sat in the passenger's seat, while he put the case into the backseat.

The drive from Padova to Venice took about forty minutes, during which he briefed you the latter half of the information required. You switched to one of those little boats - which Italian name you still couldn't pronounce - on entering Venice, by that time you were picking up something casual to talk about, just in case the toxin seller had eyes and ears around the potential buyers.

"First time leaving the office, huh?" He teased you lightly, rubbing small circles around your shoulder blade, pretending to be intimate as he spoke softly.

"Yeah." You murmured, clasping and un-clasping your hand due to obvious nervousness, "It's the first time, well ... ever."

"It's okay." Steve smiled warming, practically glowing kindness when he offered to soothe your nerves, "I'd say you would forget about it ..." He shrugged, "But then I would be lying. Truth is, it's always frightening for the first time, but you will be fine." Steve beamed at you, scratching his fake nose, which you thought must be some kind of silicone that created authentic skin-like appearance, "Just give it time."

Your destination was the safehouse marked on the map. After Steve tipped the boat guy generously, he made sure no one was lurking before tugging a key out of his pocket and opened the door.

Maybe it was your expression that betrayed you, because Steve read something from your looks and grinned, "You want to ask me something? Go ahead."

You're that obvious? But you decided it was best to follow orders.

"This safe house doesn't look so ... safe." You commented, "How are we supposed to defend ourselves, if it comes to ... you know," you chuckled drily, "shooting and stuff?"

Steve seemed stunned for a moment, before really taking a good look at the plain wooden floor and the almost ancient decor in the kitchen, the rusty oven, the missing cabinet door, the whole lot suggesting this place hadn't been set foot in years.

"What, this?" His brows furrowed into a knot, as if seeing completely different things.

You nervously waited for his reply.

"Oh..." Realization hit him as he slapped himself on the forehead, pressing a button below the kitchen table, "You mean ... this."

The noise of machine operating out of nowhere startled you, almost immediately sent you into a defensive position. But as the old crappy oven flipped to the other side and showed an array of guns, bullets, knives, and tasers, the dusty kitchen table pulled the planks to its side and revealed a huge tactical screen, and the fireplace tugged a secret passageway open for an escape route, your jaw fell on the floor.

"I might have told Tony about the whole disguise idea for the safe houses and uh," Steve chuckled, "He and Bruce took it way too seriously. Probably got a bit carried away too."

"One little problem, though," You raised your index finger and swiped a line along the greasy stove, making a face, "I don't think there's anything we can find here to eat ...?"

"Don't worry about that." Steve waved his hand dismissively, "We won't be here more than an hour before heading to the auction place. There's a full wardrobe and weaponry upstairs, first door on the right - but I'm sure you have already got plenty in your case - But by all means, take half an hour to adjust, rest, grab what you need, and I want us out of here by an hour. That sounds good?"

"Good. Okay. Thumbs up." You confirmed and headed upstairs with your suitcase, only to close the bedroom door and squeal into your palms.

O.M.FUCKING.GEE!

Captain America. In the living flesh!

On your first-ever mission!

Three soft knocks came through the thin wooden door.

"You alright in there?"

"I'm okay Cap - I mean, Vlad!" You called out, realizing as soon as you spoke that your voice was hoarse than usual.

"Careful there. The wardrobe door is on the left-hand side. Give me a shout if you need anything."

After that, small trotting noises, probably from the footsteps of Steve Rogers going downstairs.

Left-hand side? You eyed the dusty place curiously, poking and prodding the moldy wallpaper. You didn't see any wardrobe, other than -

Your nail bore contact with a piece of metal, from which a grey-ish camera leapt out of the wall, and nearly hit your hand.

It scanned your face, before emitting that rumbling Transformer noise again, revealing a wall full of weapons, money, and of course, clothes and wigs for disguises.

You gasped at the brand-new Magnums on the wall. You took your word back. This was the safest house in the fucking galaxy.

"Ta-da-" You walked down the stairs, "What do you think, Ca - Vlad?"

Steve had his gaze pinned on you for a moment. His expression was close to blank, which was giving you a hard time figuring out what he was thinking.

"Am I overdoing it?" You clenched the collar of your coat nervously, "Anna - I mean, I came from a Slavic root, so this is ... alright? No?"

Steve pinched the bridge of his nose, fighting the corner of his lips from the uncontrollable grin. "I would say, that this outfit is ... " He tried hard not to laugh, "It's good, great. Could use a few ... improvements, though."

You were wearing a thick fur coat and a fur hat, sunglasses too, dressing up like a polar bear rolled over in red and brown paint.

"Just because the Dashevsky's are from Slavic roots doesn't mean we have to dress up as good-ole fashioned Russian villains." Steve helped you take off the thick fur coat, smiling to himself, "We still have some time. Care to go through Disguise 101 with me?"

Find Jammy's 500 Follower's Celebration here 👈

Questions? Comments? Requests? 👉Send them to my inbox 👂

[calliope-stories]

Help Us Market Our Stories!

Calliope catapults your imagination with written stories introduced by vibrant —and interactive— animations. In our app, these interactive animations act as portals that submerge readers into written stories. We love reading, but reading today is tricky. At Calliope we’re passionate about enchanting readers away from visually striking apps (like Instagram) and back into the realm of the imagination.  

We’re a small company founded by two nerdy Venezuelan girls looking for people who share our zeal for reading, and who want to create a world where reading is colorful, vibrant, and immersive for everyone.  

What we’re looking for: 

- Experience with social media and digital marketing.

- Seasoned experience in orchestrating paid campaigns on Instagram and TikTok (—and Tumblr).

- A flair for creating dazzling content (no need to be a graphic designer or videographer, but a good taste and an appetite for learning are essential).

- The skill to grasp and embody our brand tone, understand our audience inside out, and devise enchanting content.

- Proficiency in SEO and data analytics.

- A balance of independent initiative and teamwork.

- Agile adaptability, attentiveness to feedback, and the capacity to grow from constructive critiques.

- Proactive problem-solving and execution.

- Near native written English.

Your Role:

- Developing inventive social media strategies to amplify visibility and subscriptions.

- Designing content that’s both captivating and relevant to our audience.

- Spearheading advertising campaigns on social media.

- Analyzing and reporting the successes and lessons of campaigns and strategies.

- Staying on the cutting edge of social media trends, particularly in our niche.

What We Offer:

- We value your thirst for learning and involvement more than your past experience.

- A 100% remote work setup: your performance matters, not your location.

- A goal-oriented work environment: manage your time and enjoy flexibility.

- A unique opportunity to grow with us and lead the marketing team as we expand the project.

- Competitive pay with prospective salary growth and bonuses as the company thrives.

How to Apply

If you’re eager to make reading vibrant and fun, we’d love to hear from you. To apply, please send the following to contact@calliopeinteractive.com.

A resume; 

A portfolio of your previous social media or digital content creation work; 

A brief cover letter explaining what attracted you to Calliope; 

And two sentences describing three Instagram or TikTok posts that you would make for Calliope.  

If you’re interested in learning more, please check out our app in the Google Play Store and Apple App Store; and our social media: Instagram & TikTok

[amirhamza74]

What are the advantages of digital marketing? Digital marketing offers numerous advantages over traditional marketing methods. Some of the key benefits include: 1. Cost-Effectiveness: Digital marketing is often more affordable than traditional marketing channels like TV, radio, and print. Campaigns can be tailored to fit any budget, allowing small businesses to compete with larger companies. 2. Measurability: Digital marketing provides detailed analytics and reporting, enabling marketers to track the performance of their campaigns in real time. Metrics such as click-through rates, conversion rates, and return on investment (ROI) are easily measurable. 3. Targeted Reach: Digital marketing allows precise targeting based on demographics, interests, behavior, and location. Platforms like Google Ads and Facebook Ads enable marketers to reach specific audiences that are more likely to be interested in their products or services. 4. Flexibility and Agility: Digital marketing campaigns can be quickly adjusted based on performance data. Marketers can experiment with different strategies and tactics without significant delays or costs. 5. Global Reach: The Internet provides access to a global audience, enabling businesses to expand their market beyond local or regional boundaries. E-commerce platforms and international shipping options further support global expansion. 6. Enhanced Engagement: Digital marketing channels, such as social media, email, and content marketing, facilitate direct interaction with customers. Two-way communication allows for better customer relationships and improved customer satisfaction. 7. Personalization: Digital marketing tools allow for personalized marketing messages based on user behavior and preferences. Personalization can significantly improve the customer experience and increase conversion rates. 8. Higher Conversion Rates: Digital marketing strategies like search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing can drive highly targeted traffic to websites. This targeted traffic is more likely to convert into leads or sales. 9. Better Customer Experience: Digital marketing enables businesses to provide a seamless and integrated customer experience across various online channels. Techniques such as remarketing and automated email responses can enhance the overall customer journey. hashtag#Overall, digital marketing offers a versatile, efficient, and effective way for businesses to reach and engage with their target audience, leading to increased brand awareness, customer loyalty, and revenue growth.

[repguardians]

The Importance of Digital Identity in Today’s Online Business Landscape

In today’s fast-paced digital era, having a strong online presence is not just an option but a necessity especially if you own a business. This online presence, often referred to as your business digital identity. Your business digital presence plays a crucial role in knowing how your business is perceived and how it operates. It surrounded everything from your website and social media profiles to customer reviews and online interactions. In this blog we will explore why digital identity is so important in the contemporary business landscape and how it can make or break your success.

Building Trust and Credibility

The Foundation of Trust

Trust is the foundation of any successful business relationship. In the online world, where face-to-face interactions are almost zero, your digital identity plays a vital role in building that trust. A professional website, active social media profiles, and positive online reviews all contribute to creating a trustworthy image of your business.

Consistency is Key

Consistency across all digital platforms reinforces your brand's credibility. When customers see the same logo, color scheme, and messaging on your website, social media, and marketing materials, it creates a sense of reliability and professionalism. This consistency assures customers that your business is legitimate and dependable.

2. Enhancing Customer Engagement

Connecting with Your Audience

Your digital identity is the bridge that connects you with your audience. Through social media, blogs, and newsletters, you can engage with your customers, answer their queries, and provide valuable content. This ongoing interaction helps build a loyal customer base that feels connected to you and your brand.

Personalization Matters

In the digital age, customers expect personalized experiences. By leveraging data and analytics, you can tailor your digital interactions to meet individual customer preferences. Personalized emails, targeted ads, and customized content make customers feel valued and understood, enhancing their overall experience with your brand.

3. Driving Brand Awareness

Standing Out in a Crowded Market

The online marketplace is highly competitive, with countless businesses fighting for attention. A strong digital identity helps your brand stand out. Unique visuals, compelling content, and a clear brand voice differentiate you from others and make your business valuable.

Expanding Your Reach

Digital identity allows you to reach a global audience. Unlike traditional brick-and-mortar stores limited by geographic location, an online presence can attract customers from around the world. With the right digital strategies, you can expand your reach and tap into new markets, driving growth and revenue.

4. Maintaining Online Reputation

Monitoring and Responding to Feedback

Regularly monitoring online reviews and social media mentions allows you to figure out the public perception of your business. Instantly responding to feedback whether positive or negative shows that you value customers and their opinions and are committed to addressing their concerns. This proactive approach can mitigate the impact of negative reviews and enhance your overall reputation.

Search Engine Optimization (SEO)

Optimizing your website for search engines ensures that your business appears in relevant search results. High search engine rankings increase visibility and drive organic traffic to your site.

5. Influencing Purchasing Decisions

The Power of Online Reviews

Online reviews have a significant impact on purchasing decisions. Potential customers often rely on reviews and testimonials to gauge the quality of a product or service. A strong digital identity with numerous positive reviews can sway undecided customers in your favor.

Providing Comprehensive Information

Your digital identity should offer all the information customers need to make informed decisions. Detailed product descriptions, high-quality images, and transparent pricing build confidence in your offerings. Additionally, informative blogs and FAQs can address common questions and concerns, guiding customers towards making a purchase.

6. Adapting to Changing Trends

Staying Relevant

The digital landscape is constantly evolving, with new technologies and trends emerging regularly. A dynamic digital identity allows your business to stay relevant and adapt to these changes. Whether it’s incorporating new social media platforms, utilizing AI-driven tools, or adopting new marketing strategies, staying updated keeps your brand ahead of the curve.

Engaging with Innovation

Embracing innovation can give your business a competitive edge. Implementing chatbots for customer service, using augmented reality for virtual try-ons, or leveraging big data for targeted marketing are all ways to innovate your digital identity. These advancements not only improve customer experience but also position your brand as forward-thinking and tech-savvy.

In the modern online business landscape, a strong digital identity is essential for success. It builds trust and credibility, enhances customer engagement, drives brand awareness, influences purchasing decisions, and helps your business adapt to changing trends. By investing in your digital identity and continuously refining it, you can create a strong, positive presence that resonates with your audience and sets you apart from the competition.

Remember, your digital identity is often the first impression potential customers have of your brand. Make it count. Embrace the digital world, connect with your audience, and watch your business thrive in the online arena.

[santi-u]

[ bie thassapak hsu, demi-man, he/they ] Look who just landed! SANTI AMARIN-ZHAO, I sure hope you packed all you need. Perhaps you’re not worried as the CEO of X ACADEMY. The city has plenty of spots for a 29 year old SIGHIR like you. You’ll be known in the city soon enough as THE PEACEMAKER, being CHARISMATIC and INSTIGNANT. 

❯ tags — interview — bio — headcanons — wanted connections & plots

OOC Information

Fayn / PST (Vancouver, Seattle, Los Angeles) /  They/Them 

Muse: Santi Amarin-Zhao 

Tagging System: here

Interview: here

Muse’s Statistics

Full Name: Santi Amarin-Zhao | สันติ อมรินทร์ | 兆三緹

Nickname: Silk / Xiao Ti (小緹) / Titty (lmao)

Date of Birth: 28 May 2376

Gender: Demi-Man

Pronouns: He/They

Sexual Orientation: Queer

Romantic Orientation: …Ask him when he’s drunk. (Queer)

Current Age: 29

Modification: Sighir (Classified) Human :)

Affiliation: X Academy

Birthplace: New Jakarta

Current Neighbourhood: Sora

Occupation: CEO of X Academy, Philanthropist, Insider Threat, Dog Papa :)

Known Languages: English, Thai, Mandarin Chinese, Japanese, Bahasa

Appearance

Faceclaim: Bie Thassapak Hsu

Height: 6'0"

Eye Colour: Dark brown, almost black

Hair Colour: Naturally black, tends to dye it dark, reddish brown 

Clothing Style: Has an extensive suit collection, surprisingly only a fraction of which are custom tailored. Wears more eccentric and femme-leaning blazer choices when feeling up to it. Tends to wear layers and long sleeves even during warm weather. Wears a hat to disguise himself in the Slums. Occasionally wears glasses.

Jewelry:  Watch he inherited from a mentor. Occasionally wears a bracelet and necklace with no real sentimental meaning, just only for the vibe. 

Tattoos: N/A

Marks/Scars: An innumerable amount of scars all over his body, even his face, as a result of testing done on him. They’ve all healed nearly perfectly thanks to his Sighir powers, and as a result, they’re nearly imperceptible / basically invisible unless you know what you’re looking for and are literally up in his business. He doesn't usually let anyone get that close, physically or emotionally.

Modifications: N/A

Scent/Fragrance: Tom Ford Ébène Fumé — overall woody and smoky; has notes of incense, palo santo, black pepper, violet leaf, leather, and labdanum

Personality

Positive Traits: Charismatic, compassionate, loyal

Neutral Traits: Guarded, resourceful, analytical

Negative Traits: Hyperindependent, manipulative, self-destructive

Peeves: His lunch getting double booked, expense reports, interviews, people who pet Khoi without asking Khoi if he’d like to be pet, people who don’t respect nature

Fears: A particular part of the city he now avoids going to at all costs; locked, windowless rooms; his parents; vulnerability

Skills: Partnership management, B2B commerce, research design, organizational management, public speaking, tying the perfect tie in one shot, being able to tell what kind of spices were used in a dish, inhuman-like terrifyingly high pain tolerance

Goals: Autonomy and control over his own fate

Favourites

Likes: His black golden retriever (Khoi), a tasteful accent pocket square, street food, boba, bugs (butterflies in particular), a certain Overseer :)

Dislikes: The smell of antiseptic, stainless steel furniture and decor, loss of control 

Hobbies: Cooking, going out to Bartori or the Marwar Market in disguise to eat street food

Habits: Sleep talking, overworking, checking the app on his phone to make sure Khoi is okay at home

One Cherished Item: The chrysalis of a butterfly he helped raise in secret from a caterpillar when he was a child

Biography

UNN's Class of 2405: 30 Under 30 Interview with Santi Amarin-Zhao, CEO of X Academy

Date: September 12, 2404 Time: 13:57 PM NJT Location: X HQ, Santi’s Office

The interview takes place in the sleek, ultra-modern headquarters of X Academy, a towering structure that dominates the skyline of New Jakarta. The office is a blend of glass and metal, with a panoramic view of the sprawling city below. Santi sits behind a minimalist desk, his posture relaxed but his eyes sharp, betraying the meticulous mind behind the polished exterior. The interviewer, an experienced journalist from the United News Network, is acutely aware that this is more than just a profile piece—it’s an opportunity to peel back the layers of one of Mars' most enigmatic young leaders.

Interviewer: "Santi Amarin-Zhao, thank you for joining us today. It's not every day that we get to sit down with one of the youngest CEOs in New Jakarta's history. Let's start from the beginning—being born and raised on Mars is still not an everyday occurrence, and especially not nearly three decades ago. How has your upbringing shaped the leader you are today?"

Santi offers a warm smile, the kind that has won him the admiration from many of the million citizens of New Jakarta, but behind that smile is a carefully crafted persona. He knows exactly how to play this role, the heir to a legacy of power and innovation.

Santi: "Thank you for having me. My upbringing was nothing short of a privilege, and I recognize that every day. My mother's side was instrumental in the initial colonization efforts, and my father's side were some of the original Braax mine owners. Their combined legacy is something I take very seriously. Growing up, I was always taught that with great power comes great responsibility—not just to my family, but to the people of New Jakarta."

As he speaks, Santi’s thoughts drift momentarily to his childhood, where lessons were taught not in classrooms, but in boardrooms. His mother, a brilliant scientist, would often take him to meetings where breakthroughs in Martian terraforming and mineral research were discussed, while his father, a shrewd businessman, exposed him to the intricacies of corporate strategy. From a young age, Santi learned that every action, every word, was a move in a larger game—a game he was expected to win.

Interviewer: "That's a powerful ethos to live by. Many would say that you were born into success, but you've clearly worked hard to maintain and build upon that legacy. What drives you to keep pushing forward, especially in such a high-stakes environment?"

As the interviewer asks this, Santi leans back slightly, as if contemplating the question. The truth is, the drive to push forward comes not from ambition alone, but from a deeper, almost primal need to assert control over a life that has always been orchestrated by others. But that’s not something he can admit out loud.

Santi: "You know, it's easy for people to assume that everything was handed to me on a silver platter, but the reality is far more complex. Yes, I had opportunities that others might not, but I was also held to incredibly high standards. From a young age, I was taught the importance of hard work, and that success is not just about what you achieve, but how you achieve it. I’ve always believed in leading by example, which is why I make it a point to be in the trenches with my team, whether it's working late nights on a project or navigating the complexities of our latest research initiatives."

He recalls the countless nights spent in the labs of X Academy, not because he needed to be there, but because he wanted to understand every aspect of the institution he would one day lead. He wasn’t just a figurehead—he was determined to know the ins and outs of every department, every project. The long hours weren’t just about work; they were about proving, perhaps to himself more than anyone else, that he was worthy of the legacy he was born into.

Interviewer: "It's clear that your work ethic is something you take pride in. Let's talk about X Academy. Under your leadership, it's become a beacon of hope for many in New Jakarta, especially with the rising tensions in the city. How do you balance the pressures of being a public figure with the responsibilities of running such a pivotal institution?"

Santi’s expression shifts subtly—a flicker of something deeper, darker. He knows that the public sees him as a beacon of hope, a leader who can unite the fractured city. But the truth is, the very tensions they hope he will resolve are often of his own making. He is both the architect of chaos and the one who brings order, a duality that he keeps hidden beneath layers of charm and calculated sincerity.

Santi: "Balancing those pressures is definitely a challenge, but it's one I embrace. X Academy was founded with the goal of advancing scientific research for the betterment of all Martian citizens, and that mission is something I take to heart. At the same time, I understand the power of public perception. People are looking for someone to believe in, especially now, and I’m grateful that they see me as that figure. However, it’s not just about what I can do as a leader, but what we can achieve together as a community. Creating opportunities for all, committing to public good—these are not just slogans, but guiding principles in everything I do."

He remembers the latest crisis he orchestrated in the Akumu Slums—a small piece of information, leaked at just the right time, setting off a chain of events that sent shockwaves through the city. It was a dangerous game, one that could easily spiral out of control, but Santi thrives on the thrill of it. The chaos serves a purpose; it keeps people looking to him for solutions, reinforcing his role as the indispensable leader.

Interviewer: "You've been dubbed 'The Peacemaker' by some, yet New Jakarta is far from peaceful, if we must be honest. How do you reconcile this title with the realities of the city?"

Santi knows this question is coming, and he’s prepared. The irony of the title isn’t lost on him—it’s part of the persona he’s carefully cultivated. He is the Peacemaker, but peace, as he defines it, is a tool, a means to an end. True peace would leave him with nothing to control, nothing to fix, and that’s a reality he’s not ready to face.

Santi: "The title 'Peacemaker' is both a compliment and a burden. Peace is not just the absence of conflict but the presence of justice and opportunity. It’s no secret that New Jakarta faces many challenges, from economic disparities to social unrest. But these challenges also present opportunities for growth and innovation. My job is to navigate these complexities and find solutions that benefit the city as a whole. Sometimes, that means making difficult decisions that aren't immediately popular, but I always have the long-term prosperity of New Jakarta in mind."

As he speaks, his mind wanders to the many nights he spent alone in his office, staring out over the city. From this vantage point, he could see everything—the glittering towers of the elite, the sprawling slums below. It was all part of a grand design, one he was orchestrating from behind the scenes. Every conflict, every resolution, was a step towards a future only he could envision.

Interviewer: "There's a lot of talk about the criminal underworld in New Jakarta, particularly in the Akumu Slums. How does X Academy fit into this picture, and what steps are you taking to ensure that your initiatives aren't just a band-aid on a larger issue?"

Santi’s smile doesn’t falter, but inside, he feels a spark of satisfaction. The criminal underworld is a complex web, one that he’s intimately familiar with. He’s not just aware of it—he’s a part of it, a shadowy figure pulling strings from the comfort of his high-rise office. But that’s a truth he’ll take to his grave.

Santi: "The situation in the Akumu Slums is one of the most pressing issues we face, and it’s something I’m deeply concerned about. X Academy's role is to provide education and resources that empower people to create better lives for themselves, but we can’t do it alone. That’s why I’ve been working closely with the Overseers and other city leaders to address the root causes of these problems. It’s not just about education; it’s about creating a sustainable ecosystem where everyone has the opportunity to thrive. As for the criminal circuit—let's just say, we're keeping a close eye on things and doing everything we can to ensure that X Academy’s work is part of the solution, not part of the problem."

He remembers the recent heist at one of X Academy’s facilities, a heist that the public believed was a tragedy. What they didn’t know was that Santi had orchestrated the entire event, leaking the location of the facility to a rival faction in the slums. It was all part of a larger plan, one that would ultimately strengthen his grip on the city. The stolen research was never meant to be used—it was a decoy, a test of loyalty and competence for those who would carry out his orders.

Interviewer: "Lastly, with everything you've accomplished so far, what does the future hold for you and X Academy? How do you plan to continue your family's legacy while also making your own mark?"

Santi pauses, considering his response carefully. The future is something he thinks about often, but not in the way most people do. For him, the future is a canvas, one that he can shape and mold to his liking. His family’s legacy is the foundation, but the empire he’s building will be his own.

Santi: "The future is bright, but it’s also uncertain—and that’s what makes it exciting. My family’s legacy is something I’m incredibly proud of, but I’m also focused on carving out my own path. For X Academy, that means continuing to push the boundaries of scientific research and making sure that our work has a real, tangible impact on the lives of the people of New Jakarta. Personally, I’m committed to staying grounded, to listening to the needs of the community, and to never losing sight of the values that brought me here. My goal is to make sure that when people think of X Academy, they don’t just think of a name—they think of a force for good that is changing the world for the better."

As he finishes, Santi glances out the window, his mind already racing with the next steps in his plan. The interviewer thanks him for his time, and Santi responds graciously, but his thoughts are elsewhere. The interview is just another move in the game, another step in a carefully plotted journey that only he knows the destination of.

Interviewer: "Thank you, Santi. It’s been a pleasure speaking with you, and we’re all looking forward to seeing what you accomplish next."

Santi: "The pleasure’s all mine. Thank you for the opportunity to share my story."

As the interviewer leaves, Santi sits back in his chair, allowing himself a rare moment of introspection. He’s come so far, but there’s still so much to do. The city of New Jakarta is a complex machine, and he’s the one turning the gears. The future he envisions is one of power, control, and legacy—his legacy, not just his family’s. And he won’t stop until every piece of the puzzle falls into place.

End of interview.

[nishakrishnan1996]

Driving Business Forward: Harnessing the Potential of Digital Marketing Services

In today's rapidly evolving digital landscape, businesses are continually seeking innovative strategies to enhance their online presence and connect with their target audience effectively. Among these strategies, digital marketing services stand out as indispensable tools for businesses looking to thrive in the digital realm. Let's delve into the myriad benefits that digital marketing services offer and how they can propel businesses towards greater success.

1. Amplified Online Visibility

Digital marketing services play a pivotal role in elevating a business's online visibility across various digital platforms. From search engines to social media networks and websites, these services strategically promote brands, extending their reach and bolstering brand recognition among their target audience.

2. Precision Targeting

One of the primary advantages of digital marketing services lies in their ability to precisely target specific demographics, interests, and behaviors. This targeted approach ensures that marketing efforts reach the most relevant audience segments, resulting in higher engagement rates and increased conversion opportunities.

3. Cost-Effectiveness

Unlike traditional marketing methods such as print ads or television commercials, digital marketing services offer a more cost-effective alternative. By investing in strategies that deliver measurable results and a higher return on investment (ROI), businesses can optimize their marketing budget and allocate resources more efficiently.

4. Measurable Results

Digital marketing services provide businesses with the ability to track and analyze the performance of their campaigns in real-time. Comprehensive analytics tools offer valuable insights into key metrics such as website traffic, click-through rates, and conversion rates, empowering businesses to make data-driven decisions and refine their strategies accordingly.

5. Enhanced Customer Engagement

Through various digital channels such as social media interactions, email marketing, and targeted content, businesses can engage with their audience on a more personal level. This fosters stronger relationships with customers, leading to increased brand loyalty and advocacy.

6. Global Reach

Digital marketing services enable businesses to transcend geographical boundaries and expand their reach beyond local markets. By leveraging digital channels, businesses can tap into new markets and connect with potential customers worldwide, irrespective of their location.

7. Improved Customer Experience

Personalization is key in digital marketing, allowing businesses to deliver tailored content based on customer preferences and interests. By providing valuable information and addressing customer needs, businesses can enhance the overall customer experience, fostering trust and credibility.

8. Adaptability and Flexibility

In the dynamic digital landscape, businesses must adapt quickly to changes and trends. Digital marketing services offer flexibility and scalability, allowing businesses to adjust their strategies in response to market dynamics and consumer behavior.

9. Competitive Advantage

By embracing digital marketing strategies, businesses can gain a competitive edge over competitors still reliant on traditional methods. Staying ahead of the curve and leveraging innovative digital tactics can position businesses as industry leaders and innovators.

In summary, digital marketing services offer a multitude of benefits for businesses, from heightened brand visibility and precision targeting to cost-effectiveness and measurable results. By harnessing the power of digital marketing, businesses can effectively engage with their target audience, drive customer engagement, and achieve their marketing objectives in today's digital age.