#The Ultimate Guide To Google Indexing API | Explore Tumblr posts and blogs

kodspirit · 2 months ago

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Best Java Full Stack Learning Path | Complete Roadmap

The Ultimate Guide to Becoming a Java Full Stack Developer

Java Full Stack Development is a highly sought-after skill, requiring expertise in both front-end and back-end technologies. This guide provides a structured roadmap to help you become a proficient Java Full Stack Developer.

Master Core Java

Before diving into full-stack development, you must have a solid foundation in Core Java. Key topics include syntax, data types, object-oriented programming (OOP), exception handling, collections framework, multithreading, and Java 8+ features such as lambda expressions and streams API. Understanding these concepts will help you write efficient and scalable Java applications.

Learn Front-End Development

A Full Stack Developer must be proficient in front-end technologies to build interactive and user-friendly applications. Start by learning HTML, CSS, and JavaScript, which form the foundation of web development. Then, move on to modern front-end frameworks like React.js and Angular to build dynamic and responsive web applications. Learning TypeScript is also beneficial, especially for Angular development. Platforms like FreeCodeCamp, MDN Web Docs, and YouTube tutorials provide excellent resources to master front-end technologies.

Backend Development with Java & Spring Boot

Java is widely used for back-end development, and Spring Boot is the go-to framework for building enterprise-level applications. Key concepts include JDBC (Java Database Connectivity), Spring MVC (Model-View-Controller), RESTful API development, and Spring Data JPA for database operations. Additionally, learning Spring Security for authentication and authorization, and understanding microservices architecture for scalable applications is essential.

Database Management (SQL & NoSQL)

Databases are a crucial part of any full-stack application. A Full Stack Developer should be proficient in SQL databases (MySQL, PostgreSQL, Oracle) and NoSQL databases (MongoDB, Firebase, Cassandra). Important topics include database normalization, writing SQL queries (JOIN, GROUP BY, INDEXING), and using ORM tools like Hibernate for efficient data handling.

Version Control & Deployment

Version control and deployment skills are essential for collaborative development and efficient software deployment. Learn Git and GitHub to manage your code, collaborate with teams, and track changes. Additionally, understanding containerization with Docker and Kubernetes, CI/CD tools like Jenkins and GitHub Actions, and cloud platforms like AWS, Azure, and Google Cloud will help you deploy applications effectively. Resources like GitHub Docs, DevOps courses, and online tutorials will help you master these tools.

Build Real-World Projects

The best way to reinforce your skills is by building real-world projects. Some project ideas include: ✔ E-commerce Website (Spring Boot + React/Angular) ✔ Blog Application (User Authentication, CRUD Operations) ✔ Library Management System (Spring Boot + MySQL) ✔ Online Book Store (Hibernate ORM + REST API)

We provide industry-driven master’s programs designed to help you excel in high-demand fields.

Start learning today, take one step at a time, and stay updated with the latest trends in Java Full Stack Development.

#coding

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lakelandseo · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

Last year we took MozCon to the virtual stage for the first time, and we loved it so much, we’re doing it again! Only this time, we’re taking it to the next level with exclusive performances by world-renowned local SEO jugglers, automation acrobats, link building magicians, and so much more!

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Join Ringmaster Roger and marketing experts from around the world for three days packed with presentations on SEO, search marketing, mobile, conversion optimization, local search, and more — all from the comfort of home.

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Who doesn’t love making new friends and engaging in lively discussion? After all, a big part of the conference experience is meeting new connections and reconnecting with older ones. Birds of a Feather at MozCon are purposeful yet unstructured peer discussion groups organized around topics that matter to today’s digital marketers. Grab yourself a snack or beverage and come network with some new friends! Topics vary each day at the conference and offer something for everyone.

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Is your link portfolio strong enough to withstand everything Google and your competitors throw at you? If you’re hyper-focused on acquisition and you ignore strategy, you can end up with a pile of weak backlinks that aren't relevant — and won't move the needle. Competitive analysis is your key to finding and filling the gaps in your link building strategy. I'll walk you through the process start-to-finish.

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Take charge over the indexability of your website! With a focus on aggregators and classifieds, Areej will share advice on how to best reduce index bloat for large websites. Diving into parameter handling, sitemap logic, robots directives, and more, we'll also assess how to analyze the most impactful changes, how to get sign-off from senior stakeholders, and how to prioritize work with product teams.

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Remember that phone call from your client? The one where they wanted to talk to you about a "free audit" another agency did for them? Let's talk about it. In this session, we'll uncover the value of audits and how they can (and should) be conducted with integrity. It's time to take back the value of perspective!

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Reporting on website performance is an integral part of SEO, but not all metrics are created equal. If you think your CTR metrics are telling the full story, think again. Start building more insightful reporting methods with data science. In this session, Britney will show you how to quash your reporting woes and make easy work of identifying exactly why your website’s performance changed.

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Along with the always-shifting landscape, one of the biggest things we as marketers struggle with is the sheer volume of information. For years we were told we had to produce as much content as possible. Then we were told to focus on quality but we still had to have a consistent schedule. What about YouTube or voice search or TikTok? The fact of the matter is, there's no one way to do content marketing. In this session, we’ll look at content from an entirely different perspective and talk about how you can start creating content on your own terms.

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Successful websites are all different, yet nearly all Google-ranked websites succeed in the exact same fundamental ways. In our quest to optimize for Core Web Vitals, mobile-first indexing, and JavaScript rendering, have we lost sight of the content and user experiences that dominate the very top of Google search results? In this presentation, Cyrus explores the three Google click and engagement signals that top-ranking web pages master: clicks, long clicks, and last clicks. Using examples and experiment results, he demonstrates how any website — and SEOs of all skill levels — can leverage these signals for improved Google traffic.

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

With the debut of Core Web Vitals, modern SEO is more relevant to website development than ever before. Sure, we’ve always been thinking about title tags and making sure our pages convert — but the actual underpinnings of a website might have been left to your web development team and maybe that one technical SEO. They're likely very skilled people, but the chances of them thinking about how development decisions impact SEO are typically slim to none. Let's modernize the relationship between the web development process and SEO.

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Some brands have achieved the dream: a large audience who believes in them, buying from them time and time again without questioning the value or authenticity of the products and services. And they've done it by developing an emotional connection with that audience. These days, it's more about building a community around your brand, rather than simply having clients. We'll explore the power of brand psychology that's been used by huge, successful brands such as Apple or Starbucks to earn customers that are loyal long-term.

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Internationalization is one of the leading causes of technical SEO debt for multinational companies. We’ll talk through common internationalization mistakes and how to avoid them so you can win visibility and grow anywhere.

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

The first study analyzes over 1,000 Google Posts to see what types perform better based on clicks and conversions, and measures the impact of various features such as stock photos, emojis, titles, and more. The second looks at whether posting on Google has any influence on where your business ranks in the local pack. Findings from both will have you reevaluating your clients' Google posting strategy!

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

The long sales cycles presented in B2B pose a unique set of challenges for converting visitors into coveted users. Success requires a strategic approach that goes beyond the landing page to include your entire site. In this session, we'll look at three tried-and-true methods for increasing your conversion rate and winning more business.

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

No matter where you work, there's something we all seem to have a shortage of... time. Combine that with ambitious traffic KPIs and you'll quickly realize that a 100% new content strategy isn't sustainable. Enter the content refresh. Learn how to identify and execute the best refresh opportunities so you can rank faster and increase your existing content ROI.

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Learn why E-A-T (expertise, authoritativeness, and trustworthiness) has taken a front seat in SEO discussions in recent years, the numerous places where Google focuses on E-A-T, and how the growing emphasis on surfacing authoritative content has drastically changed the organic search landscape across search, News, Discover, YouTube, and more.

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

We’ll ask the tough questions and answer them head-on! Join Luke as he walks through case studies, real-world examples, and how to leverage faceted navigation to really capitalize on high-converting long-tail keywords. If you're in e-commerce, you won’t want to miss this!

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Keyword research is a vital process in getting insights into your consumer behaviour. However, it is often a very manual and labor-intensive process. How can we speed up the process so we can get to working on our implementations and getting results? Miracle walks through practical ways marketers can use APIs to do the heavy lifting and save time.

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Let’s face it, you aren’t getting what you want from your keyword data. Unlock your newest SEO secret weapon with this deep dive into the power of the Google Search Console API. This game-changing tool will help you crush the competition, sell SEO to your team, and win prospects with deep SEO insights you had no idea were available.

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Most competitive analysis ends in an avalanche of potential keywords to target, leaving you buried in indecision. Real case studies will show you how to forge your data into an actionable plan that drives strategic, targeted content. Escape from under the keyword pile and conquer your content rivals.

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Modern SEOs have no shortage of data, but you could learn even MORE about your site, content, links, and competitors by working smarter, not harder. Rob will show you how to breathe new life into your standard SEO data, and walk away with more advanced insights that are sure to impress your team (and your boss!)

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon, to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results.

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

“You better be pitching that campaign into the press before 9am and definitely not on a Friday or Monday!” “Link relevancy is important if you’re a link builder, but if you're a digital PR, it doesn't really matter.” “You're asking the impossible to get links to category and product pages.”

Tired of hearing bold claims and questions like these? We are too.

Shannon is going to challenge many of the digital PR and link building myths you're seeing debated on Twitter. From the old classic myths that stand the test of time and are always asked, through to new beliefs that are hot topics, she's going to use data, insights and case studies to show you how to cover come some of these beliefs and improve your link building and digital PR efforts in 2021.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Core Web Vitals are all the rage, but do they live up to the hype? Tom explores the real SEO impact of Google’s shiny new metrics, which ones you actually need to worry about, and how to prioritize fixes.

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

Search is a game of rankings. Only one can win the #1 spot and small tweaks can mean the difference between ranking #1 and #5. If you’re using the same tools as everyone else, what competitive advantage are you bringing to the table? Wil shows you how to transform your data into winning insights with 3 tools everyone has at their fingertips: your heart, your head, and a willingness to question everything you thought was true about SEO.

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!

0 notes

epackingvietnam · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

#túi_giấy_epacking_việt_nam #túi_giấy_epacking #in_túi_giấy_giá_rẻ #in_túi_giấy #epackingvietnam #tuigiayepacking

0 notes

bfxenon · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

nutrifami · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

xaydungtruonggia · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

ductrungnguyen87 · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

camerasieunhovn · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

gamebazu · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

https://ift.tt/3d2cMJY

0 notes

kjt-lawyers · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

noithatotoaz · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

thanhtuandoan89 · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

drummcarpentry · 4 years ago

Text

Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes

mxblog24 · 4 years ago

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Google Discover: How to Rank and Drive Traffic

Google Discover is an automatically generated and highly personalized mobile feed based on your online activity. It shows information and news about the topics that interest you, like SEO or golf.

It’s more like a social network than a search engine, but your search activity and history is crucial for providing a relevant and timely feed.

Millions of people see a personalized Google Discover feed on their mobile devices every day, and it’s become a solid source of traffic for many websites since its introduction in 2018. This is especially true for news and media outlets, many of which now get the bulk of their organic traffic from Discover.

Even our humble little SEO blog got almost 150k clicks from it in the past six months:

Google Discover is still a big unknown, though. And because this topic calls for expert collaboration, we asked a few SEO experts for their insights:

But first…

How Google Discover generates your feed

To become a great SEO, you need to know how search engines work. And we need to understand the same with Discover.

According to Google, they use the following data to generate the feed:

Your activity across all Google products (e.g., your search activity, watched YouTube videos, and engagement with Discover results)

Location history

Location settings

Topics you follow

Do you see the similarity to social networks now? The feed reflects your hobbies, current interests, and everything else in the world relevant to you. It’s so personalized that it even considers your level of expertise and how important that topic is to you.

For example, half my feed is almost always about SEO since that’s the topic I interact with the most. As you can see, you can even “follow” the topic of SEO:

Interestingly, you can check how Google categorizes the results in your feed. Suganthan referred me to this method discovered by Valentin Pletzer, who found out that you can access this information by clicking Send feedback > System logs > Card category:

These are the card categories that Valentin came across together with what he thinks they may represent:

For example, we can see that being on Google News certainly helps with Discover performance as it has its own “NEWS_HEADLINES” category. If this is relevant to you, check John’s guide about Google News optimization.

In general, if there’s a demand for your content and it sends the right signals to Google, you’ll be driving Discover clicks from people already interested in that. That’s a huge benefit compared to social media, where posts mostly reach a “cold” audience.

How to drive Google Discover traffic

First of all, don’t spend too much time proactively trying to chase Discover clicks unless you’re already far along with your SEO efforts. Most people will be better off prioritizing standard organic traffic. News sites are the exception, but you already know that if you work for one.

Optimizing for Google Discover is an SEO topic that surpasses anything else in terms of uncertainty. The only available data is in your Google Search Console. You can’t analyze your competitors, and so the scale of your research is quite limited.

It’s hard to predict how a particular piece of content will perform in Discover. Speaking from our own experience in the B2B SaaS industry, you’ll most often see 3–5 day traffic spike upon publishing:

However, some evergreen content will manage to get constant traction:

And sometimes it might be a combination of both patterns:

However, some content might not even make it into the feed despite doing all the right things. As with almost everything in SEO, you can’t guarantee that X will do Y; it’s all about increasing your chances of a desirable outcome.

Luckily, there are a few official tips on increasing the likelihood of getting your content into Discover, which I cover below together with our unique insights. But first, know that indexed content needs to adhere to content policies to be eligible to appear in Discover. Only then should you focus on the following areas to increase the likelihood of being featured:

1. Have a mobile-friendly website

Discover is a mobile-only feed, so your site’s mobile experience is hugely important.

At the very least, you need a responsive, fast-loading website with limited or no ads, pop-ups, or interstitials. Also, be prepared for May 2021 when Core Web Vitals become a part of the ranking algorithm because Cumulative Layout Shift is not a page speed metric.

If you want to go a step further, consider using AMP. John estimates that more than 60% of all Discover articles are running on AMP. Of course, this number is heavily skewed by news websites, and SEO opinions on implementing it are mixed. But the Discover trend is clear:

2. Use unique high-quality images

Discover is yet another feed where the image gets the most attention, so you should use great high-quality images for all visual content on the page.

Google recommends that your large images should be at least 1200px wide and enabled by the max-image-preview: large robots meta tag or by using AMP. That should be your default setting regardless of Discover, as it’s the best practice for image SEO. Plugins like Yoast add this automatically.

You can also use the schema image property to provide more data to Google.

3. Align your content and metadata

Title tags and meta descriptions should summarize the page’s content and entice users to click. Just make sure not to use clickbait or other manipulative tactics here, as Google explicitly warns against these in the Discover guidelines.

An interesting thing we found out by mistake is that Google Discover takes Open Graph meta tags into account. We had a typo in one of our blog: title tags and it went through to the Discover feed despite the title tag being correct. There was a missing “L” at the beginning:

4. Publish content about popular topics

Discover tends to surface lots of timely content about current events, which is why news websites dominate the feed.

But it also surfaces plenty of evergreen content. Our blog is proof of that. We don’t write about trending topics, but we’re still getting tens of thousands of clicks from Discover each month.

This happens because Discover is a personalized feed and shows content that is new to you, not just new to the Web. For example, let’s say that you’re about to start investing in the stock market, which requires quite a bit of research. You’ll probably encounter articles in your Discover feed about investing tips, stockbroker comparisons, and other beginner stuff that could have been published months ago.

How do you target evergreen topics? It starts with keyword research. Just enter a few broad topics into a popular keyword research tool like Keywords Explorer, then look for popular topics.

Just know that merely writing about popular topics is rarely enough. Google says that you should focus on good copywriting and providing unique insights if you want to show up in Discover.

5. Work on your E‑A-T

Google says that the source content from websites with many pages that demonstrate expertise, authoritativeness, and trustworthiness.

There are multiple ways to assess and support your E‑A-T. The Discover guidelines state that you should do the following:

Providing clear dates, bylines, information about authors, the publication, the publisher, company or network behind it, and contact information to better build trust and transparency with visitors.

On top of this, it might be worth using structured data to connect the dots.

Suganthan also suggests looking at Google’s Affinity categories and looking for topics where you can become an authority. That’s because these audiences seem to be linked to “CORE” interests card categories, as shown earlier from the logs.

The easiest way to find these is in the Affinity Categories report in Google Analytics.

In general, you should do everything you can to position your brand as a thought leader in your industry.

6. Focus on entities

When I analyzed the Discover performance of the Ahrefs blog, I managed to pinpoint topics that perform better than others. In the SEO world, it’s the entities and their connections that form specific topics.

Upon receiving the insights from our contributors, it was clear that entities play a significant role here as everyone mentioned them in one way or another.

There’s a Knowledge Graph layer created to map how user interests and expertise develop for any topic over time. This is known as the Topic Layer and is built by analyzing all content tied to a certain topic and all of its subtopics, ultimately connecting all the dots.

It seems that some of the dots can become Discover interests without being a Knowledge Graph entity. For example, querying “meta description” in Knowledge Graph API returns no results, but in Discover, it shows as an interest that you can follow:

You can’t dig into the Topic Layer, so we’ll have to focus on the higher-level entities. And that’s more than enough.

Your goal should be to have authority within the scope of entities that are tied to your business. There are multiple ways to approach this when you create content:

Be consistent in your category

Most websites are about something specific. It could be coffee, laptops, SEO, or something else entirely. Whatever it is for you, try not to deviate too far when creating content. If you’re publishing about iPhones one day and cooking tips the next, that doesn’t send positive signals to your audience or Google. It just waters down your ‘authority’ across all categories.

The only exception to this rule is if you work for a massive media outlet that covers everything.

Find the entities that work for your brand

I tried to spot topics that work best by manually going through our Discover reports. However, this method only covers main entities, and you can’t do it at scale.

If you already have many pages in Discover, you’re also likely to have access to developer resources. If that’s the case, you can do what John did: run your articles through Google’s Natural Language Tool, then combine the entities based on their salience and analyze which drove the most Discover traffic for you.

You can test the NLP API yourself. Just scroll down to the demo input window and paste some of your content there.

Use Google Images to find associated entities and information

Dan came up with an easy-to-use method to tell what other topics Google associates with a topic. Go to Google Images, search for your main keyword and then look at the related entity tags at the top:

Alternatively, you can use a tool like Entity Explorer that seems to get data using this same method.

Use this as inspiration for what to add to your current or upcoming content. Dan experienced increased Discover performance after incorporating related entities and information into his content. He also ranked for more keywords.

7. Become a Knowledge Graph entity

People can only follow your brand in Discover if it’s in the Knowledge Graph. You can check if this is the case by Googling your brand. If there’s a Knowledge Panel in the search results, it’s in the Knowledge Graph:

Interestingly, however, even if someone follows your brand, your content might not show up in their Discover feed. Kevin and I both tested this. I’ve been following MailChimp on Discover for a few months, and I’m yet to see any of their content in my feed.

So how does being a Knowledge Graph entity help improve your visibility in Discover?

Being in the Knowledge Graph is a sign that your online presence is strong enough for Google to put your brand in the right context. In other words, it understands what entities and interests are associated with your brand and may show your content to people interested in those things as a result.

8. Create buzz with your content distribution

It makes sense that Discover would want to showcase content with high engagement. We can confirm that posts with more Discover clicks also tend to have a comparatively high CTR in Discover.

What might be more surprising is that all of us have found that there seems to be a high correlation between social media engagement and your Discover performance.

John even crunched the numbers. He found the correlation coefficient between Discover performance and Twitter engagement in the US is a whopping 0.91. That’s a significantly high correlation, but as always, it doesn’t equal causation. Creating buzz with your content benefits you even if Google ignores it.

John also adds that this ‘buzz factor’ might be tied to Discover performance in certain countries. While Twitter plays a significant role in the US, it might be overshadowed by other platforms elsewhere. This means that you should distribute your content to locally popular channels.

At Ahrefs, we can see that this might indeed play a huge role in getting Discover clicks. We localize our blog content into five other languages. Those articles are essentially the same as our English ones that perform well, yet we only managed to get a few Discover clicks to some Spanish posts.

The only difference? We don’t focus on proper content distribution in other languages yet.

Again, none of this proves causation but Suganthan also brought up an experiment regarding the social engagement signal. JR Oakes made people engage with his tweet containing a deliberately rubbish article and it made it into the Discover feed:

9. Periodically refresh your content

Just because your page isn’t showing up in Discover now doesn’t mean it never will. Here’s an article that we first published in 2017 that never received a Discover click until we rewrote and republished it:

Naturally, we didn’t update the article just to get Discover clicks. We updated it to try to improve its rankings and organic traffic from “regular” search results. The clicks from Discover were just a nice bonus.

Republishing content is one of our favorite growth tactics. According to Content Explorer, we’ve updated 60 pages in the last 12 months:

All of this is not just our experience. John and Suganthan confirm that often refreshing evergreen content works well for them too.

10. Embed your YouTube videos into articles

YouTube videos can be seen quite often in Discover feeds:

If you embed them into your content, there’s a chance that the videos will show up in Discover on their own and even outperform the content itself. And as Kevin points out, you don’t even need to use schema markup.

We have some articles that got only a few hundred clicks, but their embedded videos got thousands. We cover some of our topics in both video and written form so repurposing your content seems like a good tactic to boost traffic from Discover.

Just keep in mind that video clicks don’t go to your website but to YouTube instead.

11. Try Web Stories

Formerly known as AMP stories, these are Google’s take on the stories we know from Instagram and other social networks.

Google recently announced that they started supporting Web Stories in the Discover feed. If this type of content is something worth your time, try it out. At the time of writing, it’s only available for English content in the US.

Kevin confirmed that they tried experimenting with these Web Stories, and they indeed got featured in Discover.

Final thoughts

You can leverage Google Discover traffic regardless of your business. It won’t be a priority unless you have a news website, but the optimization tips are likely nothing you wouldn’t do in your everyday SEO work anyway.

Applying these tips won’t be beneficial just for Discover. That’s a by-product. They will lead to generally better SEO, content distribution, and traffic diversification.

The great thing about Google Discover is that it can drive clicks even when the primary keywords have no search demand. The general topic should still reflect people’s interests, but this is another argument in favor of publishing content that doesn’t primarily focus on driving search traffic.

Got any other Discover insights or questions?

Originally published at https://businessscan24.blogspot.com.

#digital marketing #digitalmarketing #onlinebusiness #seo #free seo tool #b2b seo #local seo training #google adsence #free traffic #website traffic #increase traffic

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gamebazu · 4 years ago

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Announcing: The MozCon Virtual 2021 Initial Agenda

Posted by cheryldraper

Come one, come all to the hottest ticket in virtual! We’re packing up the MozCon big top and bringing all the MozCon magic straight to your front door.

We know SEO doesn't stop — searchers keep on searching, and marketers need to stay on their toes to meet their needs. (Cue the tightrope walkers!)

Not your typical marketing conference

Get connected

Meet fellow attendees and don't miss a minute of MozCon fun — follow #mozcon and join the MozCon Facebook Group!

Birds of a Feather networking groups

Tickets start at $129 for Moz customers

Going virtual means affordability! You can snag your ticket for as low as $129 if you’re a Moz customer, and tickets include access to the virtual video bundle after MozCon wraps up.

Save my spot at MozCon Virtual!

Initial agenda

Time to pull back the curtain and reveal the exciting acts we've got planned. Let’s bring out our MozCon Virtual stars!

Amanda Milligan

Marketing Director | Fractl A Live Guide to Finding & Filling the Gaps in Your Link Strategy

Areej AbuAli

SEO Consultant Taking Charge of Your Indexability: How to Optimize and Prioritize Your Technical Work

Brie E Anderson

Owner, Founder | BEAST Analytics The Value of Perspective: A Use-Case for External Audits

Britney Muller

Serial Entrepreneur + Data Science Student | Data Sci 101 The Cold Hard Truth about CTR

Casie Gillette

Senior Director, Digital Marketing | KoMarketing Counterintuitive Content: How New Trends Have Disrupted Years of Bad Advice

Cyrus Shepard

SEO Consultant | Moz Mastering 3 Click + Engagement Signals for Higher Rankings/Traffic

Dana DiTomaso

President & Partner | Kick Point Build for Search: Modern Web Dev That Puts SEO First

Flavilla Fongang

Founder & Creative Brand Strategist | 3 Colours Rule The Science of Purchasing Behavior: How to Use it Effectively to Attract & Convert More Prospects Into Customers

Jackie Chu

SEO Lead, Intelligence | Uber Internationalization Errors: How to Go Global Without Losing All Of Your Traffic

Joy Hawkins

Owner | Sterling Sky Inc To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts

What value do Google Posts have, and how should the average SMB prioritize them? Dive into the data from two studies conducted by Sterling Sky to answer these questions.

Joyce Collarde

SEO Supervisor | Obility Maximize Your Conversions: Harnessing full-funnel optimization for B2B success

Kameron Jenkins

Content Lead | Shopify The Content Refresh: How to Do More With Less

Lily Ray

Senior Director, SEO & Head of Organic Research | Path Interactive From the Medic Update to Now: How the E-A-T Ecosystem Has Transformed Organic Search

Luke Carthy

eCommerce Consultant The Ultimate How-To for Faceted Navigation SEO in E-commerce

One of the biggest FAQs in e-commerce: "How do you handle faceted navigation when it comes to SEO?"

Miracle Inameti-Archibong

Head of SEO | Erudite Agency Let the API Do the Work: Harnessing Natural Language for More Productive SEO

Noah Learner

Product Director | Two Octobers Game-Changing Ways to Use the Google Search Console API

Dr. Pete Meyers

Marketing Scientist | Moz Rule Your Rivals: From Data to Action

Rob Ousbey

VP Strategy | Moz Beyond the Basics: 5 SEO Tricks for Uncovering Advanced Insights from Your SEO Data

Ross Simmonds

Founder, CEO | Foundation Marketing Why Marketers Should Think More Like Investors To Drive Content Results

Every single piece of content your brand creates is an asset. So why do we view them as an expense? In this session, Ross will talk about the parallels between content marketing/SEO and the world of investing. From the techniques that take blog posts and landing pages to the moon ???? to the fundamentals of content investing to create a competitive advantage, learn how an investment mindset can drive results

Shannon McGuirk

Client Services and Delivery Director | Aira Doing the Perfectly (Im)Possible: Debunking Digital PR & Link Building Myths in 2021

Tired of hearing bold claims and questions like these? We are too.

Tom Capper

Senior Search Scientist | Moz The Fast & The Spurious: Core Web Vitals & SEO

Wil Reynolds

Founder & Vice President of Innovation | Seer Interactive The 3 Most Important Search Marketing Tools…Your Heart, Your Brain, & Your [Small] Ego

We hope to see your smiling faces online in July!

Yes, I'm going to MozCon!

0 notes