#crisiscomms

[ashleymorrissmem]

Halloween Safety and COVID-19:

We wanted to remind our residents to celebrate Halloween safely with these bright risk level videos. This video includes lowest risk activities for Halloween during the COVID-19 pandemic.

[tonyamckenziepr]

2 years ago, I was asked to speak at the National Association of Government Communicators annual conference in Louisville, Kentucky. #ButCovid 😩😩😩 This week, I fulfilled that commitment with an even better session, LEAD WITH YOUR BRAND. #Leadership is everything. But, if you don’t know who you are, who your organization is, who it represents and is meant to serve, there is no real leadership. 🤓🧐🤔 I am your #PRPriestess with the PR and leadership gospel. I help organizations understand how they have to represent themselves as a brand. They have to communicate to their target audience, which is the communities that they serve. Truth and transparency is key. If your community does not trust their service organizations, their police departments, the spending of their city, county, or state, their PR and Comms could use some help (unless they truly are corrupt) 🤷🏽‍♀️. There is a fix. They just have to be willing to do the work. Trust is not given, it’s earned. ✌🏾🖤🙌🏾 Thank you #Louisville & #NAGC for an truly empowering experience. #peace #love #goodvibes #publicrelations #communications #crisispr #crisiscomms #storytellers 🎤 (at Louisville, Kentucky) https://www.instagram.com/p/CddnIoJOPpc/?igshid=NGJjMDIxMWI=

[soloentrepreneurpr]

Last week, marketing automation provider, Hubspot, experienced an issue with one of their critical infrastructure systems that supports many parts of the platform, apparently right after announcing upgrades to its enterprise suite. With an eye towards customer perception and loyalty, the company had the essentials right: When things go wrong and clients are impacted, you should communicate with speed, empathy, and control. Their communications succeeded at doing just that.

[phildflo-blog]

Master Crisis Comms, Master Crises

Companies That Master Crisis Communications, Master Crises

It’s the call that cruise companies fear most—equipment failure, weather, even a crisis is affecting the current cruise and possibly those to follow. With a corporate office often thousands of miles from the incident and multiple groups to communicate with in different ways all at once, they are left with a serious communications challenge. How to share the right message with the right people, efficiently, with care and compassion throughout?

Too often it’s easier for companies to trade what ifs for today’s needs. However, if left unchecked, damage from a crisis can be infinitely worse if the organisation doesn’t have the technology in place to respond quickly and efficiently. With the right communication solution and proper training, cruise companies can manage events, minimise customer impact and prevent reputational damage. Those who truly embrace crisis communications management can even improve goodwill!

The Only Certainty is Change (and the need to communicate it)

No company can know what specific issue might affect cruise operations, or plan for everything. Just this year, several cruise lines have had to dramatically alter itineraries mid-voyage due to weather. Technical difficulties have forced voyage cancellations and the cancellations of voyages to follow. Even accidents that no cruise line could have planned for have disrupted travel plans and business for thousands.

The one thing a company can foresee is having to communicate the issue with those affected. Guests on-board, those in transit, guests booked to board in the future—as well as their booking agents and emergency contacts—may require important information. No small feat. And in addition to the logistical necessity of this information, it is vital in managing guest frustration, as well as negativity spreadable on social networks and other outlets.

Timely Communications, Done Right

During a crisis, time is among the most valuable commodities—time to glean information, to communicate with all parties, cover all communications channels, make crucial decisions without distraction. However, disjointed customer reservations, content management and customer relationship management systems kill crisis management efficiency. Time and focus are lost in the shuffle.

A dynamic, centralised communications platform can take advantage of the communication channels connected to a CRM and reservation system. Tools like incident alerts are essential for crisis management, ensuring that any guests immediately impacted are given all the information needed to manage the situation. The next step, real-time communications, will build trust, help customers avoid trouble if possible and create confidence in your brand.

With the right messaging at the right time, the impact on the customer journey can be minimised. Moreover, the right communications solution will give the decision makers more time to focus on doing the best for their passengers and crew.

The Follow Up Is Just as Important

While it’s easiest to move on to the next point of business following a crisis, follow-up communications are even more crucial. 74% of consumers surveyed by Sitel said they would stop doing business with a company if they received poor customer support or had a bad experience. Whether it’s a cancelled itinerary or a full-blown crisis, a travel company’s follow-up communications should be swift and personalised to minimise brand damage. However, the post-crisis time is often when organisations dive back into work missed while stretched thin to handle the extra responsibilities. Opportunities to create goodwill are often left behind.

Essential Crisis Communications with d-flo

The d-flo CrisisComms system has been designed to help cruise companies excel during times of crises and beyond - delivering tailored, essential customer service communications to the right audience at the right time.

Covering all digital communications channels, it’s easy to reach customers at every stage of their journey with the information and updates they need as situation changes. From a change in itinerary, schedule delays or managing something more serious, d-flo’s CrisisComms helps operators and agents to forewarn and update their customers, no matter the circumstances.

As well as delivering essential information, CrisisComms makes it easier for customer support staff to react quickly and appropriately. By integrating with your Customer Reservations System and Customer Relationship Management system, CrisisComms allows agents to alleviate anxiety and stress with key information. Reacting in real time with automated processes and lightning-fast communications reduces the strain on your customer service team and helps customers feel safe and secure.

To help you take control during a disaster and protect your brand’s reputation, aggregates every function that a modern cruise company needs:

·       Easy email, SMS and social media management all within one platform

·       Integration with every other customer management tool in your company

·       Automation that streamlines your key processes and delivers instant results

·       Effortless personalised updates and advice for every customer

Incidents aren’t always avoidable, but when they do occur, CrisisComms grants companies the crucial ability to respond with a comprehensive solution. The result is a group of customers and stakeholders who are more informed, safer and more satisfied. When a customer can say that a company was there for them when it mattered most, that’s what matters most.

[ad360es]

https://t.co/RldWXYGdNX (Simulation) #CrisisComms #CrisisActors I don't believe the news from Elmhurst hospital. Let me show you why not, and why it is IMPERATIVE that we ask questions and bring the answers out. We are literally fighting for our lives right now.

https://t.co/RldWXYGdNX (Simulation) #CrisisComms #CrisisActors I don't believe the news from Elmhurst hospital. Let me show you why not, and why it is IMPERATIVE that we ask questions and bring the answers out. We are literally fighting for our lives right now.

— UdderCover (@uddercover17) September 21, 2020

from Twitter https://twitter.com/uddercover17

[stuartbruce]

Just a few places left on my Managing Fake News, Negative PR and Crisis Communications Masterclass in Sydney on 9-10 September. Limited availability in Melbourne and Canberra. #sydney #fakenews #pr #crisiscomms #publicrelations https://sbpr.co/2TLRLsP

[lydiancole]

Is Your Communications Team Ready to Respond to the President’s Tweet?

It’s my guess that corporate communications and public relations leaders are reassessing and adjusting their company’s approach to social media, starting with Twitter, as Donald Trump prepares to take the oath of office on January 20th. It’s hard to know which company may show up in Mr. Trump’s Twitter feed next, so developing a strategy for managing your business’s reputation and protecting the business in 140 characters is a required skillset for corporate communications organizations.

Social media and Twitter specifically, cannot be viewed as a “nice to have” communications channel or only an avenue for pushing out photos and announcements about the company’s next product launch or promotion. It must be part of an integrated communications strategy to guard against scrambling to craft a response to a tweet from America’s 45th president. In an article published by Canada’s online paper, Global News titled, How U.S. companies are forced to navigate Donald Trump’s Twitter fury, Jane Shapiro, corporate communications professional and vice president at Hill+Knowlton Canada, said, “Companies are going to have to anticipate the president’s reactions into business decisions.” She advises, “If Trump targets they shouldn’t be thinking about what their communications response is, but what’s the business response.”

 The first order of business is to make sure your company has an active Twitter account. Statista, a leading online statistics company, published a report on the Most popular social networks used by Fortune 500 companies, ranking Twitter as the number two platform with 86 percent of companies owning active Twitter accounts. While, some companies may be reticent to engage on social media, without a Twitter account it will be impossible to respond if Mr. Trump or anyone else decides to make a comment about their company—positive or negative.

 Companies that already have a crisis communications plan should consider creating a crisis communications plan for all their digital assets if one is not already in place. The immediacy of the digital and social environment only magnifies the gap in response time when an issue or a crisis arises. If you need ideas on what to do to get started, a 2011 report by Altimeter on Social Media Readiness: How Advanced Companies Prepare Internally, details what the world’s top companies describe as four social business investments that are foundational to being prepared to handle a social media crisis or issue online. While the report is more than five years old, the steps listed below were a part of the Altimeter report, and continue to be foundational for companies and organizations that want to build a digital defense:

1.    Baseline governance and reinforcement: Establish and reinforce a corporate social media policy that allows employees to participate professionally

2.    Enterprise-wide response processes: Create defined processes for rapid workflow and engagement with customers in social media

3.    Ongoing education program and best practice sharing: Promote a culture of learning through ongoing social media education  

4.    Leadership from a dedicated and shared social central hub: Organize a scalable leadership formation, with a “Cross-Functional Center of Excellence”

[jlarrison]

How Dynamic Signal Has Covered the COVID-19 Crisis

At the halfway point of 2020, we’re highlighting some of our most-read content designed to help leaders and communicators during the pandemic. #InternalComms #EmployeeComms #CrisisComms

How Dynamic Signal Has Covered the COVID-19 Crisis

A roundup of the best articles that we've written to help internal communicators keep their employees connected and engaged during the pandemic.

Dispatch

[hrexecutivebyashishbhalla]

Tweeted

HRExecMag: RT freshairstudios: 7 must-haves in your crisis communication plan https://t.co/BagCbOKNxY via HRExecMag #internalcomms #crisiscomms pic.twitter.com/y2jwbZ4Yhj

— Ashish K Bhalla (@Ashish__Bhalla) July 31, 2020

[simplisticpro]

Tweeted

PRNews: RT jgombita: Finally had a chance to read bradrossTO’s (must-read) #COVID19 #crisiscomms article for prnews. An example of why he is one of the country’s most-respected #CCOs. Check it out for yourself. 🇨🇦 ❤️ https://t.co/T6clpbAMQm

— SimplisticPro (@simplisticpro) April 22, 2020

[sabguthrie]

CIPR launch new webinar series, available to all, to support PR and comms professionals through the coronavirus crisis. Topics include #CrisisComms #InternalCommunications #ChangeCommunication #Copywriting and more. Details of how to register here > https://t.co/zJJjQEYRZ4

— CIPR (@CIPR_UK) March 25, 2020

[ashleymorrissmem]

COVID19 Halloween Safety:

This is the second COVID19 Halloween safety video we posted that Friday afternoon for residents. It is SO IMPORTANT to include a spectrum of activities for people to consider. Most importantly, we cannot only provide guidance for people to stay home with families. There are many younger people, older people, and vulnerable people who live alone. Isolation and loneliness can be extremely detrimental, especially after prolonged months of pandemic interruptions. These options do have a higher risk, but provide some alternative options to still have outside interaction while staying as safe as possible. 

[tonyamckenziepr]

#GimmeTheMic 🎤 and let me outside! 😊 As a Public Relations and Comms professional, I get to work with clients to help them tell their story in the media, manage reputations, and engage in way more crisis communications than I desire. It all begins with the “brand”. This is imperative for civic organizations, politicians, law enforcement, and government agencies. I’m grateful for the opportunity to be given a stage and audience to sprinkle with these #PR & #Branding gems by #NAGC (National Association of Government Communicators). 👉🏾👉🏾👉🏾 I’ll let you in on a little secret… I LOVE THIS STUFF! I love it like Tari loves 🌮 tacos. I love it like Jeanetta loves being fancy. I love it like Ryan loves clothes. I love it like Gia loves creating. I just freakin’ love it! So, #PRPros, #marketing, #storytellers, or #crisiscomms folks, get registered. Get outside. Meet some folks. Learn something. Come hear me talk about LEADING WITH YOUR BRAND. #ladyboss #hustleHER #shehustles #grind #sandandshores #consultant #entrepreneur #LLEADtheWay (at Sand & Shores) https://www.instagram.com/p/CamvKcqF6OY/?utm_medium=tumblr

[wearezu]

Mitigating the reputation risk of a media crisis takes a balanced approach to getting key facts and messages out to the public. It starts by preparing materials in advance and leveraging digital tools where you can. #CrisisComms #yxe #yqr https://t.co/tP6UALD1i2 https://t.co/52eAPtjOyv

Mitigating the reputation risk of a media crisis takes a balanced approach to getting key facts and messages out to the public. It starts by preparing materials in advance and leveraging digital tools where you can. #CrisisComms #yxe #yqr https://t.co/tP6UALD1i2 pic.twitter.com/52eAPtjOyv

— zu (@zutweets) January 31, 2018

from Twitter https://twitter.com/zutweets January 31, 2018 at 01:14PM via IFTTT

[ericvanderburg]

Communication & Collaboration are critical to #IncidentManagement success. #BusinessContinuity #crisiscomms

http://i.securitythinkingcap.com/Q0nTf9 #businesscontinuity