#marketingstrategy101

[simplegrowmarketing]

100 CTA for every type of post in 2023. CTA on social media marketing is very important. CTA is the action you looking for on your page. And it’s goal of your marketing. CTA is bringing you more engagement on social media or any kind of page. 👉🏼Save this post for later. @simplegrowmarketing . . . 🏷️Hashtags: #digitalmarketinggrowth #marketingdigital #marketingtipsandtricke #marketingagencyusa #marketingtools #digitalmarketingtool #socialmediatoolsforbusiness #marketingidea #entrepreneurshiptip #ctalist #calltoactionideas #socialmedia2023 #socialmediamarketingtraining #marketingstrategy101 #marketingconsulting #brandstrategyconsulting #brandingtip #brandagency #contentstrategies #contentcreator #brandaction #socialmedia101coach #socialmediacoaches #digitalmarketingconsultants #digitalmarketingactions #marketinggoals #socialmediagoals #learnmarketing #learndigitalmarketing #marketinggrowth (at New York) https://www.instagram.com/p/Co1f-5WJXIu/?igshid=NGJjMDIxMWI=

[kathsocially]

Use content marketing to spread your message! In this day and age, where online businesses are everywhere, building a web presence is becoming increasingly difficult! For this reason, a lot of companies employ content marketing to interact with their audience and establish trust. #contentmarketingtip#contentmarketingexpert#contentmarketingstrategies#contentmarketingtrends#contentmarketingideas#contentmarketingtraining#contentmarketingservices#contentmarketingstrategist#contentmarketingconsultant#contentmarketingqueen#marketingstrategytips#marketingstrategyforsmallbusiness#marketingstrategysimplified#marketingstrategy2022#marketingstrategyinstagram#marketingstrategyl#marketingstrategy101#marketingstrategyplanning#marketingstrategythatworks#marketingstrategyplan#marketingstrategyonline#marketingstrategydigitalmarketing#marketingmarketingstrategy#marketingmarketingstrategies#contentmarketingstratgies https://www.instagram.com/p/CiCN8STOwSP/?igshid=NGJjMDIxMWI=

[b2binfographic]

The Best Marketing Strategies for Customer Retention (And Why it Matters)

The existing customer base is a potent tool for any business owner when it comes to marketing. Aside from their built-in devotion to the brand, they also bring powerful word-of-mouth potential. Technology continues to make connectivity (and sharing thoughts) easier by the day. As that trend continues, business owners must adapt and stay connected with their customers.  The best way to ensure a business stays on top is to keep its customers engaged. To do that, however, a business must understand its consumer base, and keep their current customers happy at the same time. With these strategies, business owners can deploy tested and impactful marketing.  

Current Customers Come First

Why are your existing customers so important? The answer is simple:  You’ve already done all the work in securing their business.  It costs five times less to keep your current customers happy compared to finding new ones. As well, your existing customers are up to 70% more likely to buy something from you. Therefore, focus on the customer base that you’ve already cultivated. Continuously enhancing that connection will ensure long-term success.  Come up with strategies for your business that consider your customers first. If you’re a retailer, for example, rotate your inventory for variety. Focus on customer-favorite seasons. Match offerings based on what the customers are asking for. This option can be further refined by sending out regular surveys. Include questions such as:  Are the items seasonally appropriate?  What other items would you like to see?  What is your favorite shopping season, and why? Do seasonal deals compel sales? A strong connection with your customers will deliver strong, personalized answers. With a savvy social media presence, this can all be done through the web, as well. Use Facebook posts and Instagram stories to connect and chat with your base. Conduct polls and measure advertising metrics to gauge interest and engagement. Recommended: 4 Worthwhile Online Tools to Nurture Face-to-Face Interactions with Your Customers Businesses should also get in the habit of routine customer outreach. In other words, talk with them. Most importantly, this builds a genuine connection between customer and brand. Also, by doing so, the business will better understand the intrinsic values behind their customers.  For example, eCommerce stores should ask their customers about their common shipping concerns. They should also adapt their shipping elements to meet the customers’ demands.  Are shipping times a frequent problem? Do you routinely ship large items that carry extra fees? These are everyday concerns for an online retailer. And by understanding these questions, a business can provide FedEx for next-day shipping, or UPS for heavy items.  Focus on your existing customers. Meet their needs and provide a business experience that makes them want to talk about you. This powerful organic marketing will grow your business for you.  

Stay Relevant as Times Change 

These days, businesses can’t afford to stagnate. The pandemic has shifted the culture of consumers. Now, customer service is even more important than ever. The availability of emerging options makes it easier for customers to shop around, and technology allows them to find all the information they need, right at their fingertips. To stay ahead of the competition, businesses must keep up with change. More often than not, this will mean researching the latest business technology and trends. One of the quickest growing trends is the surge of mobile shopping. In fact, the number of mobile shoppers doubled from 2018 to early 2020, mostly led by the pandemic. Mobile and eCommerce shopping options are powerful tools in satisfying your existing customers. From brick-and-mortar retailers to dropshippers, any business must have a fluid eCommerce offering. Otherwise, they’re missing out on over 2 billion worldwide online purchasers.  Focus on the customer experience. Use tech such as AI chatbots for enhanced, 24/7 customer service. Plus, utilize plugins to display relevant ads and item reviews, thus further guiding your customers toward a sale. Other tactics include: Using blog posts and articles to bolster your products Using business automation tools to automate email and social media marketing Creating video project tutorials across your brand’s pages Recommended: How to Use Chatbots to Drive Sales and Increase the Engagement When it comes to tech, always keep the human element in mind. A business that connects with its customers will ensure loyalty and continued organic marketing through reviews, trending topics, and other positive word-of-mouth discussions.  Businesses can also consider loyalty programs that offer financing options. After the pandemic, customers have flocked to businesses that feature alternative payment options. This is especially helpful for customers trying to build credit, even if the financing doesn’t report to the bureaus.  By allowing customers to spread out their payments, your business opens up to even more customers. Indeed, studies have shown that financing options prompt customers to spend up to 15% more on an order. What’s not to love? Business marketing doesn’t have to involve creative boardrooms and stressful, sleepless nights. Simply take a look at your current customer base. Reach out and ask them what they want. Use surveys, social media, and behind-the-scenes metrics to study their behaviors. Customers want a business that knows what they want. Fortunately, their actions generate all the data a business could want. Once you’ve committed to continuous engagement, turn to tech to stay on top. AI and the internet are leading business changes, especially across retail channels. Study the tech as it emerges. Successful businesses will be experts with customer experience tools and marketing automation skills. Remember, your current customers drive business. When they’re happy, the business is happy.  Read the full article

[brixtontears]

The people you surround yourself with are important they will either inspire you or take you down Choose Wisely . . . . . . . . . . .. . . . . . . . . . #virtualprofessional #virtualprofessionals #onlinemarketingagency #onlinemarketingtraining #contentmarketers #marketingstrategy #marketingstrategytips #marketingstrategyspeaker #marketingstrategyforsmallbusiness #marketingstrategy101 #marketingstrategyconsultant #marketingstrategytip #marketingtipsforyou #marketingtipsandtricks #marketingtipsonline #marketingtips4u #marketingtipsdigital #newmusicalert #newmusicvideo #newmusicsoon #newmusiccoming #newmusicdaily #pullupschallenge #pullupsworkout #pullupseveryday #deadliftsanddonuts #deadliftsfordays #deadliftsumo #deadliftsocks #soi6nightlife https://www.instagram.com/p/CQWzU7OB8X2/?utm_medium=tumblr

[mdmppc]

Integrating Traditional Marketing with Digital Marketing: A 360 Marketing Strategy

Integrating Traditional Marketing with Digital Marketing: A 360 Marketing Strategy If you are here to find out whether the digital dollars are taking over the budget component of traditional advertising, I have a better question to be asked. There's no denying the fact that there has been a steady shift of consumer attention towards digital media. But does this mean that traditional spending is completely ruled out of the marketing strategies? Let Pepsico answer your question. The Pepsi Refresh Project was declared a failure: the reason being the considerable slide in its market share. Pepsi had diverted a large chunk of money to only Social Media activities, forgetting the large mass media presence it had in the US. This shift in the investment in social media marketing came at the cost of its traditional media marketing, and it cost Pepsi a loss of lots of money. What this example stresses is that you can't leave out traditional advertising. The key is to collaborate social media marketing with traditional advertising to facilitate the buyer's journey down the funnel and conversion. What we are talking about here is an integrated marketing strategy or 360 marketing strategy for achieving larger marketing goals.

Why integrated marketing strategy?

- Optimize reach and relevance While traditional mass media gives large-scale coverage quickly, mind you, it takes higher costs. But integrating it with digital media is great for relevance and drawing specific consumers. The idea is to get more eyes on your brand and help attract the ideal customers. - Better tracking of the ad effectiveness Traditional media ad results are hard to track, but combining them with digital marketing can better read the ad results. For example, if you run a TV ad at, say, 7 pm, your associated website analytics trends can tell you whether the ad is performing well or not. Read the full article

[phungthaihy]

marketing strategies 101, online marketing strategy basics, and best practices http://ehelpdesk.tk/wp-content/uploads/2020/02/logo-header.png [ad_1] marketing strategies 101, online... #2019 #affiliatemarketing #businessbranding #contentmarketing #contentmarketingstrategy #copywriting #digitalmarketing #e-learning #elearning #emailmarketingstrategy #facebookmarketing #google #googleads #googleanalytics #instagrammarketing #marketing #marketingcourses #marketingplanning #marketingstrategies #marketingstrategies101 #marketingstrategiesdefinition #marketingstrategiestypes #marketingstrategy #marketingstrategy101 #marketingstrategybasics #onlineclasses #onlinecourses #onlineeducation #onlinelearning #onlinemarketingstrategies #onlinemarketingstrategy #ppcadvertising #seo #socialmediamarketing #socialmediamarketingstrategy #youtubeaudiencegrowth #youtubemarketing

[simplegrowmarketing]

In my last previous post, I explained my mistake when I was chasing followers on Instagram, and after a few weeks, I realized that it was a mistake. After some research, I learned how to engage with your audience, and I like to share it so you can learn and grow on Instagram too. @simplegrowmarketing . . . Hashtags: #igguide #instagramstrategytips #instagramguides #instagramengagementtips #instaengagement #socialmediatipsmarketing #socialmediagrowthexpert #socialmediagrowthtips #instagramplan #marketingengagement #marketingstrategy101 #instagrammarketingstrategies #socialmediaguide #learnmarketing #simplegrowmarketing #strategymarketing #digitalmarketingplan #digitalmarketinggrowth #socialmediagrow #socialmediagrowthstrategy #socialmediamarketingtip #socialmediamarketingplan #growoninstagram #growonsocialmedia #socialmediacoaching #instagramcoaching #socialmedia101 #learninstagram #instagrambasics #marketinggrowth (at Los Angeles, California) https://www.instagram.com/p/CmOVEUCtZRm/?igshid=NGJjMDIxMWI=

[simplegrowmarketing]

How to sell anything to anyone? Here is the truth about business strategy marketing; you can’t sell anything to anyone, but you can find who you want to sell to, and it depends on your product or service; you can sell by strategy and target audience. The idea behind any sale of marketing strategy is goal and strategy. In marketing strategy question is the key. - Who do you want to sell to? - How old are they? - Where are they located? - What’s their budget? 🔥 More questions are getting you closer to your goal. Follow me for daily tips: @simplegrowmarketing 📌Website: www.Simplegrowmarketing.com Hashtags: #simplegrowmarketing #marketingstrategytips #digitalmarketing101 #digitalmarketingtips2022 #digitalmarketingtipsandtricks #digitalmarketingtricks #learndigitalmarketing #digitalmarketingstrategi #marketingstrategy101 #marketingstrategie #businessstrategycoach #howtosell #howtosellanythingtoanyone #businesssell #businesstipoftheday #keyquestions (at United States) https://www.instagram.com/p/Ck77AZntHpP/?igshid=NGJjMDIxMWI=

[simplegrowmarketing]

How to sell anything to anyone? Here is the truth about business strategy marketing; you can’t sell anything to anyone, but you can find who you want to sell to, and it depends on your product or service; you can sell by strategy and target audience. The idea behind any sale of marketing strategy is goal and strategy. In marketing strategy question is the key. - Who do you want to sell to? - How old are they? - Where are they located? - What’s their budget? 🔥 More questions are getting you closer to your goal. Follow me for daily tips: @simplegrowmarketing 📌Website: www.Simplegrowmarketing.com Hashtags: #simplegrowmarketing #marketingstrategytips #digitalmarketing101 #digitalmarketingtips2022 #digitalmarketingtipsandtricks #digitalmarketingtricks #learndigitalmarketing #digitalmarketingstrategi #marketingstrategy101 #marketingstrategie #businessstrategycoach #howtosell #howtosellanythingtoanyone #businesssell #businesstipoftheday (at United States) https://www.instagram.com/p/Ck73IgGty0I/?igshid=NGJjMDIxMWI=

[simplegrowmarketing]

Marketing is full of suprize, because is keeping updating every years. The strategy and how to grow for small businesses will change too. Here I share some great tips for small businesses they need to focus on from begging. 1. Establish your identity. 2. Have a great website. 3. Start experimenting with social media. 4. Promote product / service awareness. You might ask how to make good and SEO friendly website? Please visit my Blog and I answered so many questions. Visit: www.simplegrowmarketing.com Follow me for daily digital marketing tips: @simplegrowmarketing Hashtags: #simplegrowmarketing #digitalmarketingtips2022 #smallbusiness2022 #smallbusinesstip #howtostartbusiness #businesstipsthursday #marketingtipp #digitalmarketingtipsandtricks #digitalmarketinggrowth #marketingstrategyforsmallbusiness #marketingstrategy101 #digitalmarketing2022 #businessstrategycoach #howtorunabusiness #digitalmarketingusa #learndigitalmarketing #learnbusiness (at United States) https://www.instagram.com/p/CkyOtJGtnUK/?igshid=NGJjMDIxMWI=

[simplegrowmarketing]

Read the caption. 👇🏼 As we move forward, we learn many things about marketing strategy and digital marketing, and it keeps changing. There is three core key to get success in business. ✅Strategy ✅Story ✅System I’m not saying these. It is marketing experience telling you to do these if you want to get successful. Follow me for daily tips about digital marketing and business strategy tips. @simplegrowmarketing 📌Website: www.Simplegrowmarketing.com Hashtags: #simplegrowmarketing #digitalmarketing2022 #digitalmarketingtips2022 #digitalmarketingstrategist #businessstrategytips #stratabusiness #howtostartabusiness #businesssystem #businessstorytellingstrategy #businessbrandingtips #digitalmarketingtipsandtrick #marketingstrategy101 #marketingstrategytip #businesskey #keyofsucess #howtogetsucess #sucessfulbusiness #keytolearn #keycore #tipstolearn #businesstip101 #learnaboutbusiness #learnmarketingskills #learnmarketing #brandstrategytip #brandmarketingtips #digitalmarketingagency (at Seattle, Washington) https://www.instagram.com/p/CkkxQm_NMmu/?igshid=NGJjMDIxMWI=

[simplegrowmarketing]

Read the caption👇🏼. How to do digital marketing effectively? In digital marketing, you need to have a strategy for your business, Brand on social media marketing to get google results. In this post, I give you good tips to show you how to start. I hope you like it. Follow me to get daily tips. @simplegrowmarketing Website: www.Simplegrowmarketing.com Hashtags: #simplegrowmarketing #digitalmarketinggrowth #digitalmarketingtipps #digitalmarketingtips2022 #digitalmarketingstrategy2022 #marketingstrategy101 #marketingstrategyforsmallbusiness #digitalmarketingstratergy #howtodomarketing #businessstrategycoach #digitalmarketingcoaching #digitalmarketingcoach #socialmediaplaner #digitalmarketingplans #digitalmarketingplans #digitalmarketing #socialmediatipsandtricks #socialmediatips101 #socialbusinesses #brandmarketingtips #howtodomarketing #howtododigitalmarketing #digitalmarketingeffective (at United States) https://www.instagram.com/p/CkfrXzuN87U/?igshid=NGJjMDIxMWI=

[simplegrowmarketing]

Read the Caption👇🏼. The Colors are the first connection your audience makes with your brand. And that’s why color psychology is very important in digital marketing. It helps you connect with your audience and how they feel about your brand and help you to grow in social media. . Think this way why did you click on my post? What color on this post brings you here? . This is going to be the same reason when you choose other companies. . What is your favorite Logo on this post? . Leave a comment and tell me. . Instagrams: @simplegrowmarketing 📌Website: Simplegrowmarketing.com . Hashtags: #simplegrowmarketing #colorspsychology #colortheorystudios #colorpsycho #psychologyofcolor #digitalmarketingstrategy2022 #colormarketing #colormarket #logocolors #socialmediastrategy101 #digitalmarketing101 #colorstrategy #colorstrategist #marketingstrategiesforsmallbusiness #marketingstrategy101 #bestdigitalmarketing #colorideas #coloridea #digitalmarketingstrategy #socialmediamarketing101 #digitalmarketingtips2022 #digitalmarketingtips (at United States) https://www.instagram.com/p/CkWd83ltZYY/?igshid=NGJjMDIxMWI=

[simplegrowmarketing]

Read the caption👇🏼 . Are you struggling with colors? . The best place to find the right color for your niche is nature. Nature has a perfect combo; we can learn from it and use it for our project. And actually, it has a brand strategy idea behind it, too, because our mind is used to the color of nature; what is that mean? It means whatever we see is very close to the natural colors we will like it. Of course, those colors can help you with social media strategy too. You can use one of those combos and create a social media post from it, and you will see the results. . I use Canva to find these colors. . I hope you liked it. Don’t forget to save it to remember. . Instagram: @simplegrowmarketing . 📌Website: www.Simplegrowmarketing.com . . Hashtags: #simplegrowmarketing #socialmediacolor #colorcombooftheweek #colorsideas #colorcombos #colorstrategy #socialmediastrategy101 #socialmediastrategie #naturecolor #instagramstrategyguide #instagramcolor #coloridea #contentmarketingidea #contentcolor #combocolor #contentmarketing101 #marketingstrategy101 #marketingcolors #businesscolors #canvacolors #socialmediatipsforsmallbusiness #socialmediatipstricks #socialmediatipstofollow #socialmediathings #dailylearn #learnsocialmediamarketing #learnaboutcolors #learnmarketingskills #learnbranding (at United States) https://www.instagram.com/p/CkB-h9Ctp47/?igshid=NGJjMDIxMWI=

[simplegrowmarketing]

Read the caption. 👇🏼 When you want to start on social media, you might get confused about how to begin, especially if you are a beginner. Instead, if you wish to start a business or personal page. In this post, we discussed five steps you should know before making social media. Each of these steps helps you to understand your goals and also grow your mind and your social. I hope it help you please leave comments what you think. Instagram: @simplegrowmarketing Website: Simplegrowmarketing.com Hashtags. #simplegrowmarketing #howtogrowonsocialmedia #digitalmarketingtips2022 #socialmediamarketingtipsandtricks #socialmediatip #socialmediamarketingtip #learnsocialmediamarketing #socialmediaforbeginners #socialmediatipstofollow #socialmediatipp #marketingtipps #startsocialmedia #socialmediathings #socialmediamarketingplan #socialmediaplanners #socialmediaplans #socialmediamarketing101 #smm2022 #smmtip #learnmarketingskills #socialmediastrategy101 #learnbranding #learnbusiness #marketingstrategy101 #socialmediatipsforbusiness #digitalmarketingstrategy2022 #digitalmarketingstrategy #learndigitalmarketingforfree (at United States) https://www.instagram.com/p/CkddYCytcdV/?igshid=NGJjMDIxMWI=

[b2binfographic]

Why You Should Incorporate Sustainability Marketing Into Your Brand

When it comes to promoting your brand, there are many different marketing strategies available. If you are a small business owner who cares about sustainability, focusing on how you’re helping protect the environment can attract like-minded customers. In the most recent Sustainability Perception Index, researchers found 66% of consumers feel sustainability matters in the products they buy. Around 51% will pay a bit more for an item they know is better for the environment. Since the COVID-19 pandemic, people have noticed some of the changes impacting them and future generations. Expect consumers to become more environmentally conscious and seek out brands matching their concerns with the climate.

What Is Sustainability Marketing?

Sometimes called "green marketing," sustainability marketing puts the focus on how your company impacts the environment. You'll build relationships with your customers by showing them you care about the planet they live on and their children will inherit. It gives a sense of being in the effort together to try to reduce carbon footprints.

Why Should a Brand Be Sustainable?

Companies that look at the bigger picture tend to care about more than just making a profit. They endure because they come alongside their customers and make a positive impact on the world around them. When you adopt sustainability, it filters into every choice you make and seeks ways to improve methods throughout the entire process of manufacturing and delivery. Once you have a handle on the ways your business can be green, it’s time to promote your efforts and products to your target audience. Here are some ways you can get the word out.

1. Know Your Weaknesses

Every industry has an impact on the environment. For example, the food industry releases as much as 40% of greenhouse gas emissions around the world. You’ll also find agriculture impacts water supplies and adds pollutants to the soil. Being aware of the factors potentially harming the environment helps you combat the negatives. Share with your customers the things you’re doing that make you different from others in your industry. How are you looking out for the future health of the planet? Get an audit of your company by a sustainability expert. What further improvements can you make? Look for any areas where you might not be as green as possible. If you promote your brand as a green company while all your workers commute to and from work every day, you may gain some negative feedback from your customers.

2. Create Green Products

Look at what you sell. Are the items good for the environment? If not, then do they make the least impact possible? You must consider every aspect of your product, from the raw materials it is made from to the manufacturing process. Bamboo items are an example of a plant that grows rapidly and that’s easy to sustain. Factories can become greener by implementing alternative energy sources and ensuring waste is disposed of properly. It’s hard to focus on sustainability marketing if your brand isn’t practicing every method available to reduce its carbon footprint. Product procurement and creation is an excellent place to make changes first.

3. Think About Packaging

What do you put your products in? The packaging you use can make a big difference in how green your company is. For example, if you sell shampoo, you might only use natural ingredients that won’t harm local wildlife if the soap gets into streams and rivers in the area. However, what do you put the shampoo in? One option is using recycled and recyclable materials. You could also go with a model where users buy a glass bottle and then the refills come in an enviro-friendly package. Don’t forget any shipping boxes and whether they are green. Use recycled boxes and packing materials. Make sure you encourage your customers to recycle paper goods rather than pitching them in the landfill. Recommended: The Role of Package Design in Marketing Success

4. Embrace New Technologies

As science advances, there are new ways to do the same thing with less harm to the environment. For example, one big American automaker was recently looking at a hybrid vehicle that created its own electrical charge from the friction of the brakes. What kinds of new inventions might help make your business more environmentally friendly? You can use these investments to gain some positive PR for your company. Send out press releases about the things you’re trying out to protect the environment. You might have a larger initial investment to tap into new energy resources, but the marketing alone might help it pay for itself. One example might be to reduce your CO2 exhausts by storing the gas underground. The process can capture hundreds of thousands of tons of carbon dioxide per year and protect the environment until you can afford renewable energy sources.

5. Become an Environment Advocate

Does your brand speak up for and take action against damage to the environment? The best place to start is with your local area. Is there space around your office building to put in a wildlife refuge? Perhaps you can start a clean air initiative and find creative ways for your employees to carpool, bike to the job, or work from home. Better yet, team up with an organization already making great strides to protect the climate. How can your brand help them? When you team up with a nonprofit, you gain the normal marketing push you would from any green effort. However, you also tap into the fans of the organization who now know about your brand and may buy from you since you share the same cause. Embrace green actions because it’s the right thing to do and you’re passionate about preserving forests, wildlife, and natural resources for future generations. If you only adopt the cause to try to gain new customers, they will see right through your intent and be far less likely to become loyal to your brand.

6. Reduce, Reuse, Recycle

You’ve likely heard the advice to reduce, reuse and recycle, but how well does your organization practice those three words? You must put them into action. Start by reducing any paper waste. Adopt digital marketing campaigns over direct mail or print ads. Stop printing out documents and adopt a digital-first approach in your office. Reuse as much as possible. Do you really need to replace every employee’s desk or can you simply buy a desk topper that turns it into a standing desk? Can you paint your file cabinets rather than replace them? At the same time, it’s good to replace some items, such as old refrigerators or heating/cooling units that might not be very energy efficient. Recycle whatever you can. Set up bins in the employee break room so they can put aluminum, plastic, and glass in the right container. It requires a bit more effort from you to ensure those items make it to the recycling center or you pay for pickup via your sanitation provider. The payoff is the ability to tell others just what you’re doing to make a difference on a daily basis.

7. Adopt the Green Cause

When you start advocating for the environment, you’ll do it for more reasons than just a boost to your revenue. Think about how you can best spread the word via marketing efforts. For example, if you already send out a digital press release each week, can you start sharing news from nonprofit organizations in your area to make people aware of how they can get involved in the effort? Share posts on social media to raise awareness and give people tips for reducing their carbon footprint. While it’s fine to also tell them what your brand does to be greener, you should include information that advances the cause even if you aren’t mentioned in the article, press release, or meme.

Be on Trend

Sustainability is a huge topic at the moment as some worry over climate change and others simply want to make the world a better place for the long term. It will likely remain a trend for quite some time as we work to clean up the mess of generations before and keep pollution down. You can’t go wrong associating positive action with your brand. Adopt the cause because you care, but don’t be afraid to toot your own horn a bit and attract the attention of like-minded consumers in your niche. Photo by Boxed Water Is Better on Unsplash. Read the full article