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Troubleshooting SEO Issues with Screaming Frog: A Step-by-Step Guide

Screaming Frog is one of the most effective tools for diagnosing technical SEO problems. Whether your website is losing traffic, showing up with errors in Search Console, or just not performing the way it should, this tool helps uncover what’s wrong—fast.
In this guide, we’ll walk through how to troubleshoot common SEO issues using Screaming Frog, step by step.
Step 1: Crawl the Website
Start by launching Screaming Frog and entering your website’s URL into the crawl bar. Click “Start” to begin the scan. Depending on the size of your site, the crawl could take anywhere from a few seconds to several minutes.
Once complete, you’ll see a list of all URLs the crawler discovered, along with data like response codes, titles, meta descriptions, and more.
Step 2: Identify Broken Pages (404 Errors)
Click on the Response Codes tab and filter by “Client Error (4xx).” This will show all pages that return a 404 or similar error code. Broken pages waste crawl budget and negatively impact user experience.
Action: Redirect broken pages to a relevant working page or fix the broken internal links pointing to them.
Step 3: Check Redirect Chains
In the same tab, filter by “Redirection (3xx)” to locate pages that redirect. Then go to the Reports menu and choose Redirect Chains to find out if users or bots are being sent through multiple hops.
Action: Reduce redirect chains to a single step whenever possible. Long chains slow down crawling and dilute link equity.
Step 4: Fix Duplicate Meta Data
Navigate to the Page Titles and Meta Descriptions tabs. Use the filters to find pages with:
Missing metadata
Duplicate metadata
Titles or descriptions that are too short or too long
Action: Update each page to have unique, keyword-relevant, and properly optimized titles and meta descriptions.
Step 5: Analyze Crawl Depth and Internal Linking
Open the Site Structure section and look at the crawl depth. Pages buried deeper in the site are often harder for search engines to access.
Action: Improve internal linking to bring important pages closer to the homepage and increase their visibility to both users and crawlers.
Step 6: Spot Noindexed or Non-Canonical Pages
Go to the Directives and Canonicals tabs. These show which pages are marked as “noindex” or have canonical tags pointing elsewhere.
Action: Review whether these tags are intentional. Important pages should not be noindexed or canonicalized away unless there's a good reason.
Step 7: Review Image SEO
Click on the Images tab. Look for images that:
Are too large in file size
Lack alt text
Appear broken
Action: Compress large images and add descriptive alt attributes to improve both SEO and accessibility.
Step 8: Review Sitemap and Robots Settings
If you upload your sitemap or connect Screaming Frog to your robots.txt file, you can identify discrepancies between what you want to be crawled and what is being crawled.
Action: Make sure your sitemap is clean and matches what you want indexed. Update robots.txt or meta directives as needed.
Final Thoughts
When your website isn’t ranking or performing well, Screaming Frog can help you find out why. By methodically working through the data it provides, you can pinpoint exactly where the issues lie—and take informed action to resolve them.
It's a powerful troubleshooting tool every SEO professional should know how to use.
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This is my favorite photo ever:

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Narry or Hibiscus
oh no
#on one hand Narry because idk man just Narry <3#love narry#have a soft spot in my heart for any and all record keepers#and also narry sass is amazing plus a nacho fan <3#but at the same time HIBISCUS#CHILD?#CHILD#HUG#LOVE HIBISCUS#HHHHHHHHHHHHHHHHHHH#*frog screem*#anons asking#anon opinions#ctu
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Creator of a legend .....
Suddenly touched by fame - joy and sorrow of an aspiring author
Outtake of NRH Halifax
Last time Dr Watson had visited The Strand, his publisher gave him some useful advice regarding the stories he wanted to write about Sherlock Holmes, the extraordinary detective with whom he shares lodgings at Baker Street 221b (Advice at The Strand).
Dr Watson revised his story .... and it got published.
°
TBC below the cut (with a lot of pics and all the spoilers) …
Fierce knocking at his door and loud voices interrupt John, while he is drafting another story for The Strand.

His flatmate Sherlock Holmes and his landlady Mrs Hudson demand entry ... rather forcefully. A very angry Sherlock thrusts a newspaper under John’s nose. ‘Was it you? Did you do this? How dare you?’ Sherlock wants to know and without further ado he pushes the puzzled doctor aside and walks up to the window. Mrs Hudson watches but remains alarmingly silent.

Looking for help, John turns to his landlady and wants to know what has happended. ‘You’ve been touched by fame, doctor. Look out of the window’, she tells him calmly .... too calmly for his liking.
As it turns out, a crowd of people has gathered unter the doctor’s window. The moment Sherlock looks out, they start shouting his name enthusiastically. Some of them are waving newspapers in their hands. Outraged Sherlock shouts back at them ‘What do you want? Go away! These are all fantasies, lies! Leave immediately or I’ll call the police! Go away!’ ... without any success.

‘What are you writing, Doctor?!’ Sherlock demands to know furiously as he turns again to his flatmate. ’You can fantasise as much as you want. You can write about how you dissect frogs. But do not suck me and Mrs Hudson into this abomination! Do not, I repeat, do not write the exact address!’
Then, as quick as Sherlock had rushed into John’s room, he’s out of the door again ... the doctor’s boxing gloves tucked under his arm. Before he reaches his own chamber, Sherlock turns on his heels again and calls John a ‘filthy hack writer’.

Desperate John trys to calm the waves somewhat. He turns once more to Mrs Hudson and assures her that he never meant to insult anybody. Not the best idea, as he finds out immediately. ‘Really? Is that why you described me as an ancient granny?’ Mrs Hudson spits at him angrily.

John has barely recovered from his shock before a still fuming Sherlock comes at him again and continues his rant. The doctor has hardly a chance to get a word in and Sherlock doesn’t listen to him anyway. He is convinced that his flatmate needs to be punished.

‘I’m going to teach you a lesson’ Sherlock announces emphatically. John stays calm and tries to withstand that storm of anger. Only when Sherlock hints at a payment of ‘thirty in silver’ and calls John’s pseudonym ‘foppish’, the doctor's patience comes to an end. Apparently a boxing match can’t be avoided.
(My humble guess .... that ‘foppish’ pseudonym is Arthur Conan Doyle :)))

John has exceptional fighting skills. Compared to him, Sherlock is less than an amateur. One can safely say that the clever detective is quite talent free in all matters of martial arts. But then, Sherlock knows this very well ....

Calmly John puts on the first boxing glove and the next moment he throws it away with a cry of pain. ‘Well? How does it feel?’ Sherlock asks, both pleased and intrigued, while Mrs Hudson starts screeming in horror. ‘That’s exactly how Mrs Hudson and I feel right now!’, he adds with satisfaction. John is at a loss for words and examines his tormented hand.

Sherlock carefully gathers his eight legged pet animal and vanishes inside his room ... once more he calls John’s literary activity ‘an absolute abomination’.

Meanwhile Mrs Hudson has regained her composure, but she’s still a far way from being pacified, as Dr Watson soon learns. ‘You paid for the flat until the end of this month. So you’ll have plenty of time to find yourself new lodgings.’ she tells John and rushes downstairs without a further word.

With a deep sigh of frustration John returns to his own room. He takes the newspaper with his ‘offending’ story with him. After risking a cautious look out of the window, John sits down and starts reading ...

The satisfied look on his face seems to indicate that Dr Watson ... alias ACD ... is very pleased with his first published story .... ‘A Study in Scarlet’.

The atmosphere of piece and quiet doesn’t last long though before Sherlock calls for his flatmate in a loud voice again. Stay or go .... that’s the question.

Eventually John decides to follow Sherlock’s call. He opens the door to his flatmate’s room consciously .... and is immediately summoned for a new intriguing case. Sherlock’s rage and anger have dissolved into nothingness.

But this aren’t the only ripples John’s newly published story causes. While Sherlock works on the case and eagerly searches a dark tunnel for possible traces, Inspector Lestrade uses the time to exchange some words with Dr Watson. It becomes a somewhat one-sided conversation .....

‘Wherever you go, poets are everywhere .....’, Lestrade utters cryptically. John has no idea what the Inspector is driving at. Not yet ... but he feels a bit uneasy .... watching Lestrade fingering his gun in thoughts.

'It’s just me going to work and I don’t write any poems there’, the Inspector continues. And John’s uneasiness increases when Lestrade wants to know how much a writer gets payed for a line.

Finally the Inspector comes to the point: ‘By the way. Why don’t you write about us? About us simple folk, who guard your peace every day? It’s true, we’re not angles, we’re the same common people who, sadly have to do with criminals, with murderers and with offenders. And there you are, writing some filth about us. For ten pence ...’
Thankfully John is spared the answer because by now Sherlock has finshed his investigations inside the tunnel and interrupts Lestrade’s outpourings. A change of location is necessary.

But John is not yet off Lestrade’s hook. At the next best opportunity the Inspector grills the doctor a little bit more.

John tries to enjoy his meal while Sherlock is experimenting and Lestrade continues reading the doctor’s first published story. “Across this bare space there was scrawled in blood-red letters a single word - RACHE” .... ‘You sure can exaggerate’, comments the Inspector. And later he asks sceptically: ‘The murderers are masons?’ John is still at a loss for words.

Luckily the trio has to change the location again. Then the case reaches its peak and there is no time for expressing literary opinions anymore.

The next day comes. The case is solved. Inspector Lestrade thanks Sherlock Holmes and Dr Watson for their commitment. He also adds a stern warning - mainly directed at John - if anything regarding that case should find its way to the newspapers.
Inspector Lestrade is in a hurry then, because he has to welcome an apparently special and rather distinctive guest at the Yard. A tall, lean man steps out of a carriage. He wears an Inverness Cape and a deerstalker cap and he smokes a pipe while greeting the Inspector gravely.

Watching the scene, Sherlock has a sudden and quite unexpected proposal for his flatmate. ‘In your stories, John, if you still plan on writing them ... describe me as him.’

John clearly is very pleasantly surprised. Who would have predicted such an outcome after Sherlock’s fit of rage only a short time ago. John has already ideas .....

And he really can call himself a very lucky man, because Mrs Hudson’s wrath has subsides as well by now. :)
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HALIFAX part one part two
A big thank you to @spiritcc and everyone who made it possible to watch and understand this wonderful Sherlock Holmes adaptation.
Links to watch the series can be found HERE
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January, 2021
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in. addition to my bee post i would also like to be.. a frog. be green. have a three chambered heart. screem at night. have a permanent smile. befriend other Frogs.
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Give your human frends the gift of being a goblin by performing the ritual in the deepest part of the forest. Turn them green, feral & messy, with a good starting hoard of shinies, they’ll thank you later.
You will need:
Swamp water
Moss
Thirteen frogs
An extra shiny shiny
Screems
Bathe the shiny is swamp water, rub with moss, let the frogs do their thing, screem on it and hide shiny in frend pocket.
They are goblim now
w o n d e r f u l
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Very!
Somone once wrote about the following allegedly true incident:
Because she did sex-ed she had all kinds of different condomes at home and she also used them herselfe ... becasue why not, and one time her boyfriend grabed a green one, like frog green wenn they needed one.
And then he said “Hey hey here comes Kermit the frog” in Kermits voice and proceedet to sing the entire intro to the Muppet show in Kermits voice without missing a single beat while fucking her quiet well and honestly that is
A) very sexy of him and
B) the bain of my existance because the story now lives rent free in my mind and screems: “#relationship goals!” ...
An who could live up to that? XD
If you’re a little weird that’s kinda sexy of you
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Screeming Frog SEO spider.
You can find:
- duplicate content
- duplicate titles
- duplicate meta desc
- 4xx issues
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