textmunicationsms-blog

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DEEP LINKING IN SMS MARKETING: HOW IT WORKS AND WHY IT’S AWESOME

What is Deep Linking?

Learn about how SMS Marketing helps your deep linking efforts, what deep linking technology is and how it is a great opportunity for your business to share content directly.

Deep Linking connects a unique URL for searching a specific page in a mobile website or a mobile app. The user experiences seamless linking to the relevant content. When the user preloads a specific app and interacts with the ad, it leads to a specific page. For example, a user searches for a new shoe in his mobile browser. When the user clicks on the ad it, it leads to the product page, not the home page. Deep linking can be used in several ways such as email, notifications, social media and SMS. Deferred deep linking, contextual deep linking and standard deep linking are the few types of mobile deep linking.

Standard deep linking: It directs the user to a particular page of your app. If the app is not installed in the user device, then an error page will be displayed.

Deferred deep linking: If the app is installed in the user device, then the deferred deep links will direct the users to a specific page – otherwise it will lead users to the app store listing.

Contextual deep linking: These links are doing the functions of the standard deep linking and deferred deep linking. However, it has better relevance and accuracy making it more advantageous for both the users and developers.

How it works

SMS campaigns are cost effective and have a 97% open rate. The success of any marketing campaign depends on tracking the effectiveness of the campaign. Deep linking technology is one of the best ways of measuring the campaign’s ROI. You can send SMS links to your customers – promoting any sales or app installation enabling you to achieve success in the campaign. A recent survey shows deep linking increases app downloads by 50% and food delivery orders by 90%.

Deep linking empowers app developers to drive user engagement. Deep links can direct users to specific pages within your app or other apps such as shopping cart, product page or home page. Deep linking has many positive benefits for engaging or re-stimulating your audience for content they may have missed. Let’s explore some of those benefits below:

1. Enhance the User Experience: Deep links enable the users to access the content effortlessly.

2. Re-engage Users: A push notification link can be sent to the inactive app user. This will encourage them to engage with the app again.

3. Expands User Onboarding: You can deliver personalized app invites via contextual deep links. You may also provide offers or incentives during the on-boarding flow on new clients.

4. Retention, Usage and Engagement: Deep links push users to frequently use the app. Hence, the activation rate and the retention rate are high.

5. Strengthen Your Marketing: The deep link directs users to a particular page where they can purchase the product which increases revenue.

Optimize your business by doing SMS campaigns effectively. Textmunication can support your digital marketing campaign through its seamless SMS set-up process.

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SMS APIS, THE CLOUD WAY TO CONNECT

Communication is an important aspect of a business. The information about the product and service has to be able to reach potential customers timely and precisely. There are already so many communication forms that exists and are used on the day to day by your business that include: email, print and digital ad copy, in-app alerts and voice. These are the common types we encounter everyday and they make reaching out to more customers at once easier. Every business has their style of reaching out to their prospects and customers and with a technological touch, are able to do it in even more seamless ways. There are mediums arising every day and they are changing the way we communicate.

The New Medium

One unique medium we want to distinguish is or are SMS APIs. Mobile usage has made its debut on all streets and avenues, cities and villages at large. Millions of people are using mobile phones to outreach, which is no secret. Reaching millions of people from application to mobile phone is a phenomena that is a bit more new on the horizon. Especially with the grooming of cloud communication software systems in the recent years. Now you may ask, what is a cloud communication software systems. Well, it is exactly what we have. It is a gateway that allows your software and the mobile phones to connect. Simply put, SMS API integrations connect the dots for communication processes or scenarios. It also does it economically, quickly and without latency.

What is API?

API (Application Programming Interface) is an arrangement of program instructions integrating several software components to access a web-based application. API is based on source code and is associated with a software framework. An operating system and the application are stated in the API. A good API will lessen the programming effort of a software developer. In other terms it is also known as a software library.

SMS API:

SMS API is the modern tool that integrates application environments to others. What makes SMS APIs so versatile is that they can be created to either have an application communicate to another on its own or enable the whole experience all together within, to be controlled by a user. The amazing part is with an SMS API you do not sacrifice those notable features of a web based application offer like bulk sms, user verification, deals, notifications, alerts, status updates and more. You are simply given more control on how to execute them if you have software expertise and know how to do so. Which is perfect because that is where we come in. Essentially any type of business to consumer dialogue that would take place has the potential to be created through an SMS Marketing in manual or automated preferences.

Our SMS API

Are you interested in knowing about our SMS API? Our SMS API is reliable, user friendly, durable, fast and can connect any application or system.

Main Features of our SMS API:

Converts VCard and VCal

Converts ringtones and logos into the precise format

Supports text, binary SMS, Unicode and flash messages

Set up Message Delay, Delivery Acknowledgement and Sender ID

Send thousands of messages instantly

Debug easily

Supports lengthy messages

Delivery acknowledgement and sender ID

Two-way messaging

Supports two way SMS (send or receive SMS from the enabled users)

SMS performance can be tracked in our Analytics Dashboard

Easily configure the Mobile Originated (MO) SMS

All text messages carry a sender ID. Company name or any name can be set as Sender ID.

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10 posts!

[textmunicationsms-blog]

SMS APIS, THE CLOUD WAY TO CONNECT

Communication is an important aspect of a business. The information about the product and service has to be able to reach potential customers timely and precisely. There are already so many communication forms that exists and are used on the day to day by your business that include: email, print and digital ad copy, in-app alerts and voice. These are the common types we encounter everyday and they make reaching out to more customers at once easier. Every business has their style of reaching out to their prospects and customers and with a technological touch, are able to do it in even more seamless ways. There are mediums arising every day and they are changing the way we communicate.

The New Medium

One unique medium we want to distinguish is or are SMS APIs. Mobile usage has made its debut on all streets and avenues, cities and villages at large. Millions of people are using mobile phones to outreach, which is no secret. Reaching millions of people from application to mobile phone is a phenomena that is a bit more new on the horizon. Especially with the grooming of cloud communication software systems in the recent years. Now you may ask, what is a cloud communication software systems. Well, it is exactly what we have. It is a gateway that allows your software and the mobile phones to connect. Simply put, SMS API integrations connect the dots for communication processes or scenarios. It also does it economically, quickly and without latency.

What is API?

API (Application Programming Interface) is an arrangement of program instructions integrating several software components to access a web-based application. API is based on source code and is associated with a software framework. An operating system and the application are stated in the API. A good API will lessen the programming effort of a software developer. In other terms it is also known as a software library.

SMS API:

SMS API is the modern tool that integrates application environments to others. What makes SMS APIs so versatile is that they can be created to either have an application communicate to another on its own or enable the whole experience all together within, to be controlled by a user. The amazing part is with an SMS API you do not sacrifice those notable features of a web based application offer like bulk sms, user verification, deals, notifications, alerts, status updates and more. You are simply given more control on how to execute them if you have software expertise and know how to do so. Which is perfect because that is where we come in. Essentially any type of business to consumer dialogue that would take place has the potential to be created through an SMS API in manual or automated preferences.

Our SMS API

Are you interested in knowing about our SMS API? Our SMS API is reliable, user friendly, durable, fast and can connect any application or system.

Main Features of our SMS API:

Converts VCard and VCal

Converts ringtones and logos into the precise format

Supports text, binary SMS, Unicode and flash messages

Set up Message Delay, Delivery Acknowledgement and Sender ID

Send thousands of messages instantly

Debug easily

Supports lengthy messages

Delivery acknowledgement and sender ID

Two-way messaging

Supports two way SMS (send or receive SMS from the enabled users)

SMS performance can be tracked in our Analytics Dashboard

Easily configure the Mobile Originated (MO) SMS

All text messages carry a sender ID. Company name or any name can be set as Sender ID.

[textmunicationsms-blog]

Grow Your Law Firm with Text Message Marketing

Law firms can use text messages as well for many of their outbound messaging initiatives for internal communications towards colleagues or employees as well as external communications addressed to prospects, leads or clients. Read on to learn how law firms can use sms for their operations.

Are you searching for an affordable, effective and simple way of enhancing the client base of your law firm? If yes, it is time to use SMS marketing for generating new business. Typically, law firms are still using conventional methods of business promotion like print, billboard ads and emails to their clients. But are you aware the popularity of print and billboard ads are decreasing with each passing day? Additionally, your potential clients may get annoyed receiving bulk spam mail.

Text messages can be the ideal platform for connecting with your target clients, building your brand, enhancing brand popularity and generating new leads. Learn some of the ways text messages can create a win-win situation for your law business.

Whether you are planning a print ad or sponsoring a local event, make sure to add a ‘call to action’. Your target customers keep their mobile phones with them at all times so you can make it simpler for them to gather information. For example, at the end of the print ad you can request the readers to text a keyword to a short code to know more about your law firm. It will improve the likelihood the reader will pick up their phone and text you.

Send Relevant Marketing Information to Interested Customers

Text message marketing , done the right way, eliminates annoying your customers. Your messages will only be received by interested customers who subscribe to your text messages. You can make a loyal customers base for your law firm which may include your past customers, present customers and potential customers who are interested to work with your firm. You can send timely messages to remind them about their appointment schedule, court appearance date or provide relevant marketing information.

Maintain Strong Internal Communication

Through text messaging, you can keep your staff members informed about your law firm updates, working schedule changes, business news and so on. This keeps your staff on the same page while maintaining strong internal communication.

You can use effectively use SMS marketing to gain an edge over your competitors, win the trust of your customers and keep them engaged.

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SMS API | TEXTING API INTEGRATION

Our SMS API are fast, simple, reliable and built to integrate with any system or application. Our scripts help you to connect to our gateway through your chosen programming language. These scripts all work with the HTTP API.

Textmunication’s SMS API will enable users to create applications or integrate with the user’s system with some of the services and features offered by Textmunication Texting API. Users will be able to synchronize a contact list or database with their Textmunication account as well as perform most of the common tasks such as sending messages or creating and setting up keywords. Textmunication’s API also offers two-way SMS communication by forwarding incoming text messages that start with a user’s keyword to the user’s server with Texting API.

Features Of Our HTTP/S SMS API:

Supports extended length messages.

Converts ringtones and logos into the correct format.

Converts VCard and VCal.

Delivery acknowledgement and Sender ID.

Gateway escalation: Should the message be delayed for a predefined length of time, it can be escalated to an alternative delivery gateway. Queuing lets you specify up to 3 prioritized queues which your messages can be sent out on.

Specify a delay of up to 7 days when sending messages.

Batch sending and two-way messaging.

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Top 5 reasons why your business needs SMS Marketing

As Marketers, we're continually concocting innovative approaches to deliver message out to potential  and existing clients; while additionally guaranteeing we get great outcomes from our endeavors. The best essential functional guidelines in promoting is to think like your gathering of people, to stay up with the latest with their purchasing propensities.

Whatever your service or product is, it's essential to guarantee its unmistakable wherever your clients go, with a proportion now of four Mobiles to each PC, it's reasonable where our clients are. Mobile Marketing Companies  is no longer something you can bear to put on the schedule for the future; you have to ensure you're on a cell phone, now.

Instant

Don't wait for a long period of time, just decide your message and send a bulk sms, it takes no longer than sending a sms to your own phone. It not only helps in gaining your time but around 95% of messages are opened within 3 mins, this results in good results.

End users love it

SMS is a really accessible and simple  way of engaging with each other and with an open rate of about 98%, it is heads and shoulders above any other ways of communication method in terms of its  read rate. Many people send and receive text messages on a daily basis.

Mobile Friendly

SMS Marketing helps in making your business more mobile friendly. There won’t be any worries in alienating your customers or making your customers to board with new technologies.

Eco-friendly

When compared with emails direct messages has very low impacts. In fact it is a way of free communication. Sms marketing will be the right step to reach your business success.

Direct

since mobiles are always within our hands, this will be a good way to communicate with the target customers on their hands.

[textmunicationsms-blog]

Top 5 Reasons to use SMS in your Business

As Marketers, we're continually concocting innovative approaches to get our message out to potential  and existing clients; while additionally guaranteeing we get great outcomes from our endeavors. One of the essential functional guidelines in promoting is to think like your gathering of people, to stay up with the latest with their purchasing propensities and where they are looking.

Whatever your product or service is, it’s important to ensure its visible wherever your customers go, with a ratio now of four mobile devices to every computer, it’s clear where our customers are. Mobile marketing is no longer something you can afford to put on the to-do-list for the future; you need to make sure you’re on a mobile device, now.

Whatever your service or product is, it's essential to guarantee its unmistakable wherever your clients go, with a proportion now of four Mobiles to each PC, it's reasonable where our clients are. Mobile Marketing is no longer something you can bear to put on the schedule for the future; you have to ensure you're on a cell phone, now.

Five benefits of SMS marketing

1. Instant

No need to wait for a long period of time, just decide what your message is, sending a bulk SMS to your users takes no longer than sending a text message on your own mobile phone. So, not only will you free up some of your precious time, but with over 95% of messages read within 3 min of being received that you could see results immediately.

2. End users love it

SMS is a really accessible and simple  way of engaging with each other and with an open rate of about 98%, it is heads and shoulders above any other ways of communication method in terms of its  read rate. Many people send and receive text messages on a daily basis.

3. Mobile-friendly

Itr helps in making your business Mobile- friendly. SMS is compatible with pretty much every mobiles so you won’t need to worry about alienating your users, or making your customers on board with the brand new technologies.

 4. Eco-friendly

Comparing email, direct mail text message has the lowest impact . In fact it is almost a free way of communicating, so if you’re looking for ways to make your business to reach top, SMS marketing is a very big step in the right direction.

5. Direct

Most of us don’t leave our house without Mobiles, in fact it’s probably within hands 24/7. There won’t be  a more direct way to communicate your message whilst ensuring the message is delivered straight into customers right hands, at the right time.