travelportalsoftware-blog1

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Enhance your business with our travel technology solutions

www.etravos.com

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HOW DIGITAL MARKETING WORKS FOR TRAVEL & HOSPITALITY INDUSTRY?

Travel Technology is regarded as the keystone of travel business growth. Whether it is for increasing efficiency, new resources for creating a professional network or new ways to reach out potential customers; digital marketing is a boon for every business of all kinds. It has proven specifically beneficial for the Travel and Hospitality services industry.

Before the Trend of digital marketing, Travel & Hospitality Industry depended on traditional marketing platforms and sales agents to shove their travel services to the customers. Usually, marketing and sales from b2b , b2c agents and customers , hardly uniting their endeavors for a successful lead management process.

Fundamentally digital marketing works for Travel & Hospitality Industry by using different digital marketing strategies. Each of these strategies serves for a distinct reason, even though they have a common objective.

Digital marketing is especially beneficial For:

 Travel & Hospitality Agencies  Travel Franchisees & Travel agents  Travel Operators  Tours and Travel holiday Service providers

 Well-structured digital marketing campaigns can use an integrated way to achieve the objective.

Digital Marketing Techniques: 

Search engine optimization (SEO)

Search engine marketing (SEM)

Content marketing.

Social Media Marketing (SMM)

Pay-per-click advertising (PPC)

Affiliate marketing.

Email marketing

By using above techniques to find below things easily

 Know Your Audience:

 Before attracting your targeted audience, you should understand them. You should know about their interests, goals, motivations, and behaviorsAfter knowing your audience you need to frame your content that satisfies their needs and show your service as the solution.

Create Interest:

If your content is relevant and enticing for the target audience, they’ll have the interest and perform an initial action. The action includes registering for your services, visiting your website, calling you to know more, etc.

Select Different Platforms for Digital Marketing:

Promote your service (Offers on Flight, bus, hotel, holiday) through the different online channel. To reach a good number of potential audiences you need to give attention towards search engine optimization, search engine advertising, banner advertising, paid social media advertising, public relations and video marketing.

Create a USP:

 You need to create a unique selling proposition that will make your travel services prices differential from your competitors’. What does your business offer that others don’t?

 Make Travel Bookings Easy:

 Make buying your services (Flight, bus, hotel and holiday) easy for prospects by explaining you’re pricing with transparency. It will help to increase your revenue.

Retain Your Customers:

Be sure that most of your travel business will be generated by the existing customers. So retain the customers by providing them loyalty services, added value and deliver what you promise. This can be done by email marketing, remarketing tactics and social media updates.

Make your Customers Your Advocate:

 Offer convenient ways to your customers to become an advocate. Like, let your customers give a review on your service booking flexibility and quality and delivery.

You can offer some discounts as a way to incentivise them. It helps to get more business from new customers.

 As per recent Adobe survey, average calculations in different categories. Travel and hospitality industry  in  the top place in digital marketing tactics usage to get best revenue.

 https://www.etravos.com/

[travelportalsoftware-blog1]

Travel Technology is regarded as the keystone of travel business growth. Whether it is for increasing efficiency, new resources for creating a professional network or new ways to reach out potential customers; digital marketing is a boon for every business of all kinds. It has proven specifically beneficial for the Travel and Hospitality services industry

[travelportalsoftware-blog1]

travelportaldevelopment,travelportalsoftware

[travelportalsoftware-blog1]

Your way of reach is very important to grow your travel business.Quick connect: https://goo.gl/1EVfuZ   

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eTravos – Best Travel Portal Development company

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Turn your offline Travel business into online. With affordable one-time setup cost.Visit: https://goo.gl/3jWLCeContact us for more:https://goo.gl/pv1Zdg#Travelportal #Mobileapps #APIintegration #Glabalinventory #ASIA #MiddleEast #UAE #DUBAI #NEPAL

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India's Leading White Label Travel Portal & Mobile App development company   

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We are introducing new featured and budget friendly Travel portal white labels including Flight, Hotel, Bus, Car, Holiday, Recharge features to encourage travelpreneurs.

[travelportalsoftware-blog1]

We are introducing new featured and budget friendly Travel portal white labels including Flight, Hotel, Bus, Car, Holiday, Recharge features to encourage travelpreneurs. Get connect for more: http://bit.ly/2Fiz9f9 For Quick Query:http://bit.ly/2F8AYfx Contact :info@etravos.com, 040-64626303

[travelportalsoftware-blog1]

Travel portal software

Hurry up Travel portal is now available at 15,000 rs only. We are introducing new featured Travel portal white labels, Cost starting from 15,000 including Flight, Hotel, Bus, Car, Holiday, Recharge features.

Get connect for more: http://bit.ly/2Fiz9f9

For Quick Query:http://bit.ly/2F8AYfx

Contact : info@etravos.com,040-64626303

[travelportalsoftware-blog1]

Travel portal software

Hurry up Travel portal is now available at 15,000 rs only. We are introducing new featured Travel portal white labels, Cost starting from 15,000 including Flight, Hotel, Bus, Car, Holiday, Recharge features. 

Get connect for more: http://bit.ly/2Fiz9f9 

For Quick Query:http://bit.ly/2F8AYfx 

Contact : info@etravos.com,040-64626303

[travelportalsoftware-blog1]

[travelportalsoftware-blog1]

Give Wings to your travel business with our advanced travel and hospitality technology. Quick contact:https://goo.gl/pv1Zdg

[travelportalsoftware-blog1]

An Article on Growth of Aviation in India

This article helps to understand the growth of aviation Industry across the Globe and the intention is to exhibit the growth of users Introduction ·         The civil aviation industry in India has emerged as one of the fastest growing industries in the country during the last three years. India is currently considered the third largest domestic civil aviation market in the world. India is expected to become the world’s largest domestic civil aviation market in the next 10 to 15 years, as per Mr Jayant Sinha, Union Minister of State for Civil Aviation, Government of India ·  According to International Air Transport Association (IATA), India will displace the UK for the third place in 2025. ·  The Civil Aviation industry has ushered in a new era of expansion, driven by factors such as low-cost carriers (LCCs), modern airports, Foreign Direct Investment (FDI) in domestic airlines, advanced information technology (IT) interventions and growing emphasis on regional connectivity. Market Size ·  Domestic air traffic rose to 17.69 per cent year-on-year in December 2017, continuing its double digit growth, according to the civil aviation regulator Directorate General of Civil Aviation (DGCA). About 11.24 million passengers flew in December 2017, up from 9.55 million a year earlier. Passengers carried by domestic airlines during 2017 were 117.1 million as against 99.89 million during the corresponding period of previous year, thereby registering a growth of 17.31 per cent, as per the DGCA. · As of December 2017, the existing fleet of aircraft stands at 548 aircraft in India, and another 920 aircrafts are expected to be inducted into the fleet by 2025. Investment ·According to data released by the Department of Industrial Policy and Promotion (DIPP), FDI inflows in air transport (including air freight) between April 2000 and September 2017 stood at US$ 1.59 billion. ·India is estimated to see an investment of US $25 billion in the next decade in the airports sector, and traffic growth of 13 per cent, according to Morgan Stanley. According to them, the share of air travel in air and rail travel combined in India will grow to 15.2 per cent by 2027 from 7.9 per cent now. ·Capex plans to the tune of Rs 65,000 crore (US$ 10.08 billion) have been finalized by the Airports Authority of India with Rs 17,500 crore (US$ 27.13 billion) for the next five years and around Rs 22,000 crore (US$ 3.41 billion) for brownfield expansion in Delhi, Mumbai, Hyderabad and Bengaluru by private operators and around Rs 21,000 crore (US$ 32.55 billion) for greenfield airports. Key investments and developments in India’s aviation industry include: ·The Airports Authority of India (AAI) will undertake new development works at Luck now, Deoghar, Rajkot and Allahabad airports. ·The objective is to improve and develop airport infrastructure to meet growing traffic demands. AAI plans to construct new integrated passenger terminal building at ChaudharyCharan Singh International Airport, Luck now at an estimated cost of Rs. 1,230 crore (US$ 190.65 million). The new terminal will be able to handle 4000 passengers during peak hour and 6.35 million passengers per annum. Government Initiatives Some major initiatives undertaken by the government are: ·Under the second round of Regional Connectivity Scheme (RCS 2) the government has awarded 325 routes to airlines as well as helicopter operators with the objective of enhancing flight services to hilly and remote areas. Under the scheme airline operators have to offer half of their seats at discounted rates and helicopter operators can offer up to 13 seats at lower fares with the government providing Viability Gap Funding (VGF) or subsidy to airlines and helicopter operators. · Constructing 17 highways-cum-airstrips are the government's priorities and it will start work on them this year, Union Minister NitinGadkari has said. The projects are designed in such a fashion that the roads will double up as airstrips and traffic will be stopped when an airplane lands or takes off. The road and air connectivity will also provide better access to remote areas. ·Airport building and modernization projects worth over Rs 19,300 crore (US$ 2.99 billion) have been recommended green clearance, in line with the Government of India’s focus on improvement in regional air connectivity. Conclusion ·India’s aviation industry is largely untapped with huge growth opportunities, considering that air transport is still expensive for majority of the country’s population, of which nearly 40 per cent is the upwardly mobile middle class. ·The industry stakeholders should engage and collaborate with policy makers to implement efficient and rational decisions that would boost India’s civil aviation industry. With the right policies and relentless focus on quality, cost and passenger interest, India would be well placed to achieve its vision of becoming the third-largest aviation market by 2025. ·In the coming 20 years, Indian companies will buy 2,100 new planes worth US$ 290 billion. Also, domestic air traffic in India is expected to cross 150 million in FY19, on the back of unprecedented capacity induction by airlines*.

https://www.etravos.com/travelportaldevelopment-india.html