verticalcinema
vertical cinema
Architecture is vertical. Books are vertical. The whole Internet is vertical. All phones today are made to be used vertical. Mankind took millions of years to learn to walk on two feet!! Vertical video is the new standard and redefines the moving image.
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“We’re working to get to 100 percent of our videos vertical,” said Jon Steinberg, the chief executive of The Daily Mail’s North American operations. “We find the engagement much higher. Users are more satisfied, and there’s a higher completion rate on them.”
Vertical Video on the Small Screen? Not a Crime - NYTimes.com (via iamdanw)
AND: “… the vertical cropping suits the subject. By focusing on the most important action and leaving out any extraneous detail, vertical video creates an intensity that might have been lacking if the clips were shot horizontally.“
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