#copywriting and content writing differences

[liveblack]

Difference Between Copywriting and Content Writing | Liveblack

You cannot write something without purpose, or you should intend to write something to approach people with meaningful content. Writing without purpose is like a human without a heart. Logic is there, but not emotions. Content writing and copywriting are an investment for the business to reach people rightly, solve their problems, and generate sales.

However, don’t consider them the same because there is a difference between copywriting and content writing, making both writings essential for your business. Both have advantages that lead every business to more sales and profits and reach target audiences.

What is the difference between Copywriting and Content Writing?

Copywriting is a piece of content to attracts the audience to buy and sell a product and makes the audience take an intended action. Copywriting triggers the audience’s emotions to make them buy the product or subscribe to the service. A carefully crafted copy increases brand awareness and understanding of the audience’s wants and needs. Copywriting includes -

Social Media Taglines

Commercials

Marketing Mails

Sales Letters

Brochures

Content writing is all about creating content that educates, entertains, drives traffic, promotes any product or service, etc. Using search engine optimization (SEO), a content writer seeks to generate organic traffic and attract and engage the audience properly with their content. It can also be used to establish trust and brand loyalty.

Content writing includes -

Blogs

Articles

Case Studies

Video Scripts

Social Media Content

Copy and content writing sound similar but have differences, and this thin line difference clears the intent of both writings.

Content Writer VS Copywriter -

No, we are not making any announcement on the competition between these two. Instead, we provide information about the thin line between this writing. The main difference is that a content writer writes in-depth content, while a copywriter writes short-form content. This in-depth content involves articles, and blogs, whereas short-form content involves slogans and taglines. Copywriters write copies that quickly catch the attention of readers and viewers.

In contrast, writers write content in-depth by researching specific industries or topics to make it more informative. Copywriters craft humorous copy that evokes emotions and encourages people to act quickly. On the other hand, content writers craft their blogs or articles to make people aware of the brand’s services and products they sell, solve their problems, or give information on a particular topic.

These copywriting and content writing differences help you understand the thin line between both. So now the question is, how does a copywriter differ from a content writer? Let’s check out.

Copywriter,

Writes short-form copies

Their main goal is to convince the audience to buy

Writes copies for ads, landing page content, slogans, and taglines

Converts organic traffic to leads

Keeping up with emerging trends

Develop creative concepts

Content Writer,

Writes in-depth content

Their main goal is to inform and educate the audience about services and products

Writes blogs, articles, video scripts

Drives organic traffic

Generates engaging content to attract readers

Researches trending topics and keywords to develop content

After all this information, you may ask which is better, content writing or copywriting, to pursue a career. So my friend, whichever writing you choose leads you to growth and success and helps your organization grow.

Content writing is used in marketing, whereas copywriting is used in advertising. In this way, both have their importance and advantages that boost sales and traffic with the help of creative copies and informative blogs.

There comes a point where you have to pursue, engage, and convince your audience to take action on your content. Many organizations hire content writers and copywriters to manage their content marketing and marketing campaigns. These differences show their work, but it also depends on the person who claims their skills are good enough to write short-form or in-depth content. If they are drawing attention with their skills, they are the strength of any organization.

Liveblack is a digital marketing agency where we help you create unique and creative concepts for your business that draw the attention of your target audience and drive sales. We believe every piece of content matters to grow, strengthen, and enhance the business.

[literaryvein-reblogs]

Writing Notes: Self-Editing

Editing writing draws upon different skills than creative storytelling, which makes self-editing difficult for many writers. If hiring an editor isn’t an option, you will want to improve your own editing skills to increase your writing’s readability and overall quality.

Tips for Editing Your Own Writing

Print it out. Reading your words on the printed page can help you find spelling mistakes, sentence fragments, and run-ons more easily than trying to track them down on a bright computer screen; you can even change the formatting of the text if that helps you look at it differently. Use a red pen (or any other vibrant color) to track changes or edits along the way.

Read aloud. Hearing how your writing sounds can also help you listen for lines that don’t sound right, like wishy-washy sentences, overuse of particular phrases, and unnecessary words. Sometimes a writer doesn’t realize that their sentence structure is poor or that their main point isn’t clear until they hear it read aloud (you can even use a text-to-speech program or ask someone else to read it back to you while you jot down things you notice).

Take a break. Walking away from your writing project for a period of time and coming back to it with fresh eyes can help you gain a fresh perspective by creating an emotional distance between you and your work. If you’re finding it hard to be objective, give it space—when you return to your own writing, you may find yourself with an entirely new outlook.

Keep your voice active. With active voice writing, the subject of a sentence is performing an action. That action is represented by a verb, which is the part of speech that anchors all complete sentences. While passive voice isn’t completely forbidden in a piece of writing, it’s usually a good idea to keep your tone energized, as it keeps your readers reading.

Edit line by line. A good editor will systematically go through a piece of writing line by line, and that is what you should do as well. It may take time and be a painstaking task, but if you’re editing your own work, you’ll need to look closely at the words you’ve written to find any outstanding issues like grammatical errors or typos.

Get familiar with style guides. Professional editors may come equipped with extensive editing skills, but it’s possible to learn what they know. Look up which writing style guide applies to your writing (if you’re copywriting, you’ll likely want the AP style guide, whereas fiction writing will use the Chicago Manual). Follow the proper guidelines laid out and add them to your editing checklist: Are all the commas where they should be for this particular piece? Are words properly italicized or quoted? Knowing what to look for can not only expand your editing experience but help you become a better writer.

Avoid clichés. While they appear in good writing every so often, clichés are mostly boring unless you have a unique spin on them or can integrate them in a way that doesn’t seem tired.

Embrace re-reading. Editing isn’t a one-off process, and chances are you’ll need multiple read-throughs in order to find all of your weak sentences, grammar mistakes, punctuation errors, and spelling errors.

Mind your syntax. Be on the lookout for issues with grammar and word choice. Certain words can change the whole mood or feeling of a piece, and using weak verbs and weak adjectives will only exacerbate that. Make sure your writing feels strong and clear, and use a thesaurus with caution. If you’re not exactly sure how to use a word, don’t.

Save the proofreading for last. Whether you’re copy editing for content marketing or writing the first draft of a memoir, proofreading is the very last step you should take when self-editing. As you go through your piece, you’ll be re-writing sentences and paragraphs, so searching for grammar errors or doing a spell check before your final draft will only waste more time. It’s okay if you spot errors along the way (you don’t have to ignore them), but don’t make it the first step you take when tackling your own editing.

Source ⚜ More: Notes & References ⚜ Editing ⚜ Writing Resources PDFs

[femmefatalevibe]

any tips for getting into copywriting?

Learn the basics of copywriting & writing fundamentals/ marketing skills

Study the different types of copywriting (web/banners, email, social, ads, direct mail, sales letters, etc.)

Decide on your niche(s). Study everything you can about the industry, trends, latest news, customer demographics/psychographics, customer behavior, types of lifestyles/preferences they have, how they speak, where they spend the most time (IRL or digitally)

Craft an inspiration folder full of compelling copywriting examples you find when browsing on the web, going through your email, scrolling on social media, billboards, magazines, direct mail, etc.

Practice rewriting these examples with your own flair. Evaluate it, and keep practicing until you're proud of your copy.

Be as concise, clever, and convincing as possible. Keep your tone conversational (write like how you would speak), catchy, simple, and witty. Take out any extraneous or fluff words. Pepper in cultural references, puns, and relatable anecdotes understood by your target audience when relevant to your messaging/CTA

Create a portfolio with these mock-ups or projects done for family/friends (state they're spec work, not client-commissioned samples) or clips from an internship, school work, etc.

Craft a USP for yourself (including your niche, copywriting specialties, and the specific expertise you offer within your broader niche/service offerings that makes you unique)

Create an Upwork profile and share your services on LinkedIn (optimize both of these profiles)

Research local clients and small businesses within your niche. Also, take time to create a list of dream clients. Study their copy, brand voice, and keep tabs on updates regarding these companies' happenings

Learn the art of a cold email/LinkedIn pitch/Upwork proposal. Introduce yourself and your services to your prospect and share with them how you can fulfill a specific need they're seeking out (For local and smaller companies, feel free to offer suggestions. With more established companies, connect the dots as to why your experience/expertise is a great fit for their brand/target audience), and attach your work/link to your LinkedIn profile, website, and any other relevant hub for your professional services & content

Ask for referrals from friends/family to get started. If they're not a relative, get a testimonial to include in your portfolio

Follow up once if you haven't heard back from a prospective client after an initial pitch after a few days

Search for potential gigs on sites like Upwork/ProBlogger/People Per Hour

Once you land a gig, execute to the best of your ability and hand in your work by the deadline (strategies surrounding best business practices is a whole other post, lol)

Gather testimonials from all clients of successful projects. Confirm with clients whether you can use their work in your portfolio if you're unsure

Continue studying copywriting from books, courses, and everyday reading & living

Stay knowledgeable about advancements/updates in your field, keep updated on current events, and culture/social trends, and read a lot in general. Have interesting, multi-faceted conversations with others. Observe what makes people tick & remain engaged in a verbal dialogue or content

[azus-reyan]

Fiction is fun, but it doesn’t make money. Here are three types of writing that do.

To write a story and leave behind something beautiful for generations to come is a dream we all have.

Some of us have what it takes. Beautiful writing, amazing storytelling, love of people and of life. But no matter how good you are, it’s unlikely that you’ll reach the top-selling list any time soon. It’s too competitive. And even if you did, you’d still struggle after the storm blows over. Or in a nutshell, fiction writing isn’t where the money is.

But there’s good news. If you love writing, love people, I mean that’s a given, considering your love for storytelling. And thirdly, if you love creative thinking, then you’ll make an almost perfect candidate for: 

Content writing

These are long-form written content. Think two-thousand-word blogs or articles, though they can be shorter or longer than that. 

The main purpose of this type of writing is to educate the audience or entertain them about a subject/ product. It’s usually in-depth and accessible, due to its length and simple language for audience outreach. 

Why would this be for you? 

1- Good content writers are in demand. 

2- The best content written pieces have elements of storytelling in them. And you know all about storytelling, don’t you? 

3- You won’t feel lost by the length because you’re used to writing short stories, novellas, or even novels.

Bonus: As of May 2025, the average content writer in the US makes around $40 per hour.

Copywriting

These are brief and have one aim in mind: to make the audience go from A to B. Every copy has a CTA (call to action) around which the rest of the content is constructed.

This will be a treat for flash fiction lovers, as the copy content never reaches more than a thousand words.

The main difference between content and copywriting is the purpose: to create a positive reaction from the audience, usually by following the CTAs. 

Copywriting has some storytelling, but not that much. Most of what you’re doing will be presenting a product’s features and benefits. 

Why would this be for you?

1- The short room for words allows you to unleash your creativity. 

2- It requires knowledge of psychology; people watching will become your new hobby. 

3- It’s the most well-paid type of writing, in the long run. 

Bonus tip: As of May 2025, the average salary for a copywriter in the US is around $36.74.

Email writing 

Email has made a serious comeback in the last ten years. It’s become a go-to for most companies. 

Though slightly different from content and copywriting, email writing involves writing for a group of people in an intimate, non-intrusive way. 

The main purpose of email writing is to educate and entertain, kind of like content writing. You can also use it to redirect the reader to a blog, a product, or some other source. So it can function as a base for copy and content writing, which makes it highly effective. It’s also more personal, making it great for building trust. 

Why would this be great for you? 

1- Its flexibility allows you to write in different formats and styles. 

2- That same flexibility gives you room to work your creative forces.

3- Email writing is in demand, but there isn’t enough supply. If you’re a good writer and you know a thing or two about email marketing, you’re there.

Bonus tip: The average email writer makes around $37 per hour, as of May 2025. 

So, which will be your new side hustle? Let me know.

Until next time, goodbye.

[four-loose-screws]

FE2 Novelization Translation - Cover and Book Intro Pages

If you would like to start from the beginning, read a missed part, etc., click here!

FE Game Script Translations - FE Novel Translations - Original FE Support Conversations

If you are interested in donating to support my work, please check out my Ko-fi here. Thank you!

———————————

New year, time for another new FE novelization translation!

2024's novel of focus is that of FE2, the original game Fire Emblem Echoes: Shadows of Valentia was a remake of. Enjoy reading this take on the same exact plot, ~25 years prior!

Cover

Fire Emblem Gaiden

The Zofian Liberation War

Book 1

STORY

The continent of Valentia is divided between the north and the south, as well as their beliefs in War Father Duma and Earth Mother Mila. While the Kingdom of Zofia is ruled with kindness and compassion, the Rigelian Empire believes in raising its citizens to be prepared for war. Their hostility towards each other has finally pulled them into a vicious war. Units from both sides spill each other’s blood, fighting for their god and loyalty to their homeland each and every day, with no end in sight…

The protagonists of this tale are Alm, Celica, and countless other young units. They all wish for Valentia to be unified, but differ in how they want that outcome to be reached. And so, a grand tale of love and hate is about to unfold!

-

Written by Katsuyuki Ozaki

Cover Illustration by Ichiro ?*

Cover Design by Kazuo Hiroi (WIDE)**

*T/N: I cannot find the Kanji character in this person’s last name anywhere to confirm its reading.

**T/N: First name could also be ‘Ichio’ or ‘Itsuo.’ I cannot find any record of this person online, so I cannot confirm the correct reading of their name. Their nickname is ‘WIDE’ because their last name, ‘hiroi,’ is the Japanese word for wide.

Published by Futabasha

Author’s Profile

Katsuyuki Ozaki

An up-and-coming author also working as a copywriter. His major works include “Valkyrie no Densetsu,” “F-Zero,” “Zelda II: The Adventure of Link,” and many more, all published by Futabasha. He has also written for other strategy guide series. His hobbies include golf, cars, and computer games. He is of course also passionate about Fire Emblem, and has completed all of the games so far. He poured all of his love for the series into writing these two books without rest!

Front:

Alm and Celica each set out on their own journey to forge!

This is the epic adventure of this young man and woman!!

The stage unfolds on a Valentia in chaos in this epic tale of love, blood, and war!

-

Back:

Ad for Book 2.

Ad for a Shin Megami Tensei novelization.

Color Art

A necrodragon was here. In Zofia. When she realized exactly what that meant, Celica was petrified in horror. Earth Mother Mila had lost all power over Zofia.

Title Page

Table of Contents

Prologue

Chapter 1: The Deliverance

The Six Resurrection Pills

Alm’s Awakening

The Mysterious Girl Silque

Chapter 2: Mila’s Restoration Army

Celica Embarks on Her Journey

The Ruffian Saber

The Necrodragon’s Trial

Chapter 3: To Zofia Castle

Rescuing Clair

The Night Before Storming Zofia Castle

Cliff’s Gambit

Chapter 4: The Red Haired Woman

The Port Town Tavern

Differing Paths

Chapter 5: To Mila’s Shrine

The Sisters from Archanea

Blake, Wielder of the Shadow Sword

Royal Bloodline

Desert Army

Princess Anthiese

Chapter 6: The Newly Reborn Kingdom of Zofia

His name is Zeke

Cross-Shaped Birthmark

Collapse and Liberation

The Throne Bathed in Light

Epilogue

-

Illustrations: Ichiro ?* & Kazuo Hiroi (WIDE)**

*T/N: I cannot find the Kanji character in this person’s last name anywhere to confirm its reading.

**T/N: First name could also be ‘Ichio’ or ‘Itsuo.’ I cannot find any record of this person online, so I cannot confirm the correct reading of their name. Their nickname is ‘WIDE’ because their last name, ‘hiroi,’ is the Japanese word for wide.

Book design: Yusuke Matsuoka (NEXT)

Editing & printing: Rekkasha

Character Introductions

Alm’s Army

Robin: A Villager who grew up with Alm in Ram Village. He later transcends to become an Archer.

Silque / Shilk: A Cleric in service to the goddess Mila. She specializes in healing magic.

Cliff / Klihs: A Villager from Ram Village. He later transcends to become a Mage, specializing in long range combat magic.

Delthea: A female Mage who has fallen into Rigel’s hands by Tatarrah’s magic. She wields the Aura tome.

Luthier: He decides to join forces with Alm to lead his younger sister Delthea’s fate down a righteous path. A mage with a tragic past.

Mycen: A former unit of the Knights of Zofia, transcended to one of the highest level classes, Gold Knight.

Python: An Archer prodigy whose short-temper is as great as his skills with a bow.

Clair: A Pegasus Knight who was granted the ability to fly a pegasus by the two gods. Clive’s younger sister.

Forsyth: A soldier who’s greatest skill is his ability to calmly make decisions in the heat of battle.

Mathilda: An exceptionally talented female Cavalier. She possesses both a brave soul and bewitching beauty.

Tatiana: A Saint captured by Nuibaba. Zeke’s beloved.

Clive: A Cavalier and the leader of the young surviving units of the Knights of Zofia.

Zeke: A mysterious Gold Knight who has lost his memory. He serves Alm under Emperor Rudolf’s orders.

Lukas: A hot-blooded soldier who wields his lance like lightning.

Alm: A fighter raised by Zofia’s hero Mycen, and the protagonist of this story. He is a boy with a grand fate!

Gray: A Villager from Ram Village. He later transcends into a Cavalier.

[hindimetechtalk]

Content Writing Kya Hai Aur Safal Content Writer Kaise Bane?

Introduction

In the digital world, content is king. Whether it's a blog, website, social media post, or marketing campaign, compelling content plays a crucial role in engaging and informing audiences. But what exactly is content writing, and how can you build a successful career as a content writer? Let’s explore this in detail.

Content Writing Kya Hai?

Content writing is the process of creating written material for online and offline platforms. It involves crafting articles, blogs, website content, scripts, social media captions, and more. The primary goal of content writing is to engage readers, provide valuable information, and influence their decisions. High-quality content is not only informative but also optimized for search engines (SEO) to ensure it reaches the right audience.

Types of Content Writing

Blog Writing – Writing informative and engaging blogs on various topics.

SEO Content Writing – Creating keyword-optimized content to improve search rankings.

Copywriting – Writing persuasive content for advertisements and sales pages.

Technical Writing – Writing detailed manuals, guides, and reports.

Social Media Writing – Crafting engaging social media posts and captions.

Script Writing – Writing scripts for videos, podcasts, and advertisements.

Academic Writing – Research-based writing for educational purposes.

Safal Content Writer Kaise Bane?

Becoming a successful content writer requires skills, consistency, and continuous learning. Here’s how you can build a career in content writing:

1. Strong Writing Skills Develop Karein

To be a great content writer, you must have excellent command over the language. Work on your grammar, vocabulary, and sentence structure. Reading books, blogs, and articles regularly can help improve your writing skills.

2. SEO (Search Engine Optimization) Samjhein

SEO knowledge is essential for online content writers. Understanding keywords, meta descriptions, backlinks, and search intent will help your content rank higher on search engines.

3. Research Skills Develop Karein

A good content writer always backs their writing with accurate facts and information. Strong research skills help create authentic and valuable content.

4. Consistency Aur Practice Karein

Like any other skill, content writing improves with practice. Write every day, start a blog, or contribute guest posts to different websites to gain experience.

5. Freelancing Start Karein

Freelancing is a great way to kickstart your career in content writing. Platforms like Upwork, Fiverr, and Freelancer offer opportunities to connect with clients worldwide.

6. Content Writing Courses Karein

Many online platforms like Coursera, Udemy, and HubSpot offer content writing courses. Learning from these courses can help you master different writing techniques and industry trends.

7. Time Management Skills Improve Karein

Meeting deadlines is crucial in the writing industry. Develop time management skills to handle multiple projects efficiently.

8. Portfolio Banayein

A strong portfolio showcases your writing skills and helps attract potential clients. Publish your articles on platforms like Medium, LinkedIn, or your personal blog.

9. Networking Karein

Connect with fellow writers, bloggers, and industry experts. Join online writing communities, attend webinars, and participate in discussions to grow your network.

10. Creativity Aur Unique Voice Develop Karein

A unique writing style sets you apart from others. Experiment with different tones, formats, and storytelling techniques to make your content stand out.

Conclusion

Content writing is a rewarding career option that offers flexibility and growth opportunities. By honing your writing skills, understanding SEO, and consistently producing high-quality content, you can establish yourself as a successful content writer. Whether you aim to work as a freelancer or with a company, dedication and continuous learning will help you excel in this field. So, start writing today and build a bright future in content writing!

[learntodigital11]

PPC Training Course: Become a Certified Pay-Per-Click Advertising Expert

Course Overview

In today’s competitive digital marketplace, Pay-Per-Click (PPC) advertising has emerged as one of the most powerful ways to attract highly targeted traffic, generate quality leads, and drive conversions. Whether you are managing a small business campaign or running large-scale enterprise ads, mastering PPC can significantly improve your marketing ROI.

Our Comprehensive PPC Training Course is designed to equip marketers, entrepreneurs, students, and professionals with in-depth knowledge and hands-on experience in paid advertising across leading platforms like Google Ads, Bing Ads, Facebook Ads, and more. This course will help you learn how to craft effective ad campaigns, optimize performance, manage budgets, analyze results, and scale your advertising for maximum profitability.

From keyword selection and bidding strategies to ad copywriting, A/B testing, and conversion tracking, this course covers every essential aspect of PPC advertising in a practical, easy-to-understand format.

Learning Objectives

By the end of this course, participants will be able to:

Understand PPC fundamentals, auction systems, and ad networks.

Create, manage, and optimize campaigns on platforms like Google Ads and Facebook Ads.

Conduct in-depth keyword research and match types selection.

Write compelling ad copy that converts.

Set budgets and bidding strategies effectively.

Track conversions and measure campaign ROI.

Perform A/B testing to optimize ads and landing pages.

Understand Google Ads policies and avoid common mistakes.

Use advanced tools and analytics to make data-driven decisions.

Who Should Take This Course?

This PPC course is ideal for:

Digital marketers looking to master paid advertising

Business owners and entrepreneurs who want to drive more leads and sales

Marketing students and job seekers aiming to build strong PPC expertise

Freelancers and consultants offering PPC services

Content creators, affiliate marketers, and eCommerce sellers

Anyone looking to pass Google Ads certifications or boost their resume

Whether you are a complete beginner or have some experience in online advertising, this course is structured to take you from foundational concepts to advanced techniques.

Course Duration & Format

Total Duration: 4 to 6 Weeks

Mode: Live Online Classes | Self-Paced Videos | In-Person (in select cities)

Class Schedule: 2–3 sessions per week (1.5–2 hours per session)

Assignments & Projects: Weekly exercises and a final live campaign project

Certification: Industry-recognized Certificate of Completion

Participants also receive lifetime access to course materials, templates, and recordings.

Course Modules

Module 1: Introduction to PPC Advertising

What is PPC? How it works

PPC vs. SEO: Key differences and benefits

Understanding ad auctions, quality score, and ad rank

Overview of major platforms: Google Ads, Bing Ads, Facebook/Instagram Ads, LinkedIn Ads

Module 2: Google Ads – Search Network

Account structure: Campaigns, ad groups, and ads

Keyword research tools and techniques (Google Keyword Planner, Ubersuggest, SEMrush)

Match types: Broad, Phrase, Exact, and Negative Keywords

Creating text ads and responsive search ads

Setting up campaigns, budgets, and bidding strategies

Understanding Quality Score and Ad Rank

Best practices for search ad optimization

Module 3: Google Ads – Display & Remarketing

Display Network basics and visual ad formats

Targeting options: audience, contextual, placements

Creating banner ads and HTML5 ads

Setting up remarketing audiences

Display campaign creation and optimization

Retargeting strategies to bring back lost visitors

Module 4: Google Ads – Shopping & YouTube Ads

Google Merchant Center and product feeds

Setting up Smart Shopping and Performance Max campaigns

Introduction to YouTube Ads (TrueView, bumper ads)

Video ad creation and targeting

Budgeting and video ad performance tracking

Module 5: Facebook and Instagram Ads

Setting up a Business Manager and Ad Account

Creating audiences: custom, lookalike, saved audiences

Ad formats: image, carousel, video, story, collection

Campaign objectives: awareness, consideration, conversion

Pixel installation and event tracking

A/B testing and campaign optimization

Budgeting, bidding, and scaling strategies

Module 6: Landing Pages and Conversion Optimization

Importance of a high-converting landing page

Key elements: headline, CTA, visuals, trust signals

Tools for building and testing landing pages (e.g., Unbounce, Leadpages)

A/B testing for ads and landing pages

Reducing bounce rate and improving user experience

Module 7: Analytics, Tracking & Reporting

Conversion tracking setup (Google Ads, GA4, Meta Pixel)

UTM parameters and campaign tagging

Google Analytics integration and goal tracking

Reading reports: impressions, CTR, CPC, CPA, ROAS

Creating custom dashboards and performance reports

Identifying underperforming ads and campaigns

Module 8: Budgeting, Bidding, and Scaling

Manual vs. automated bidding strategies

CPC, CPM, CPA, and ROAS models

Campaign budgeting and forecasting

Scaling campaigns profitably

Avoiding overspending and improving ad efficiency

Module 9: Advanced Strategies and Common Pitfalls

Smart bidding and machine learning in PPC

Audience layering and segmentation

Seasonality and campaign planning

Common mistakes in PPC and how to avoid them

Google Ads policies, ad disapprovals, and account suspensions

Module 10: Capstone Project & Certification

Create a live campaign for a real or mock business

Set up and optimize ads across at least two platforms

Present strategy, results, and learnings

Receive instructor feedback and final assessment

Certificate of Completion + Google Ads exam preparation (optional)

Course Features

Hands-on Practice: Live campaign setup and real-time platform navigation

Industry Tools Covered: Google Ads, Meta Ads Manager, Google Keyword Planner, SEMrush, Canva, Google Analytics 4 (GA4), and more

Templates & Resources: Ad copy templates, budget calculators, performance trackers

Access to PPC Experts: Live Q&A sessions and mentor feedback

Career Guidance: Resume building tips, portfolio development, and job assistance

Certification

All participants who complete the course and pass the final project will receive an Industry-Recognized Certificate. You will also be guided on how to clear the Google Ads Certifications, such as:

Google Ads Search Certification

Google Ads Display Certification

Google Ads Video Certification

Shopping Ads Certification

These certifications are valuable for building credibility as a digital marketing professional or freelancer.

Why Choose Our PPC Training Course?

✅ Up-to-date Curriculum aligned with current ad platform features ✅ Practical & Real-World Focus with live account walkthroughs ✅ Expert Faculty with years of campaign management experience ✅ Free Access to Tools & Templates used by top advertisers ✅ Supportive Community of learners, marketers, and business owners ✅ Flexibility to learn at your own pace or through live instruction

Benefits of PPC Skills in 2025 and Beyond

High demand for PPC specialists across industries

Essential for digital marketing agencies, eCommerce, SaaS, local businesses, and consultants

Control over marketing costs with measurable ROI

Quick visibility and traffic generation compared to organic methods

Adds a high-paying skill to your resume or freelance profile

[liveblack]

[thevisionarywriter]

Side Hustles That Actually Pay in 2025

In 2025, side hustles continue to be a great way to earn extra income, with more opportunities than ever due to technological advancements and evolving work trends. Whether you're looking for a flexible gig, a way to turn a passion into profit, or a stepping stone to financial independence, choosing the right side hustle can make a huge difference.

1. Online Freelancing

Freelancing remains one of the most profitable side hustles, with services like graphic design, writing, website development, and virtual assistance in high demand. Platforms like Fiverr and Upwork have made it easier for skilled professionals to find clients worldwide. Many side hustlers now make over $1,000 per month, with top earners turning their gigs into full-time careers. Learning how to manage side hustle income has also become essential, as governments worldwide are adjusting tax regulations to accommodate the growing gig economy, including raising the income threshold before requiring tax returns in places like the UK (read more here).

2. AI Spokesperson Videos

With AI tools advancing rapidly, creating AI-generated spokesperson videos has emerged as a top-earning side hustle. Businesses use these videos for marketing and training purposes, reducing the need for live actors. This trend is expected to grow even further as AI technology becomes more accessible.

3. Print-on-Demand and Custom Merchandise

E-commerce entrepreneurs are increasingly turning to print-on-demand services to sell unique T-shirts, posters, and other customized products. Platforms like Etsy make it easy to set up a store with minimal upfront investment. Those who successfully market their designs can generate steady passive income.

4. Delivery Services

Food and grocery delivery remains a reliable side hustle, especially in urban areas. Many gig workers combine multiple delivery apps to maximize earnings. In fact, reports show that a growing number of people are using delivery jobs as a stepping stone to financial independence, helping them reach personal savings goals in just a few months (see how some people are doing it).

5. Home Services

Cleaning, landscaping, and handyman services continue to be in high demand. Unlike digital side hustles, these jobs cater to local clients, allowing service providers to build long-term relationships and stable income.

6. Copywriting

As businesses increase their online presence, the need for skilled copywriters is growing. Writing engaging content for brands, websites, and advertisements is a valuable skill that pays well. Many successful copywriters have used side hustling as a gateway to full-time self-employment.

7. Business AI Implementation

AI is revolutionizing industries, and businesses need experts to integrate AI tools into their operations. Those with knowledge of AI applications can offer consulting services, helping companies streamline their workflows and improve efficiency.

8. Real Estate Investments

Owning rental properties or flipping houses can be a highly lucrative side hustle, though it requires significant upfront capital. For those who invest wisely, real estate can generate long-term passive income. Many self-made millionaires have built their wealth by strategically growing their real estate portfolios (here are some of their strategies).

9. Content Creation

Platforms like YouTube, TikTok, and Instagram offer multiple ways to earn money, from ad revenue to sponsorships. While growing a following takes time, successful creators can generate thousands of dollars per month through brand collaborations and product sales.

10. Online Tutoring

With online education on the rise, tutoring is a rewarding side hustle that allows experts in various subjects to teach students worldwide. High-demand subjects like math, science, and language learning offer competitive pay rates.

Conclusion

Side hustles in 2025 provide a wealth of opportunities, whether you're looking for extra cash, financial independence, or a career change. From AI-driven gigs to traditional services, choosing the right side hustle depends on your skills, interests, and long-term goals. By staying informed and strategic, anyone can turn a side hustle into a profitable venture. Check out this video: https://www.youtube.com/shorts/N2Bj6UcKr6c

[sodasa-was-taken]

Hi!

As promised I’ve read / been reading your analysis on the caitvi romance structure. I had to download it and print it and print the alt text as well. The alt text gets out of sync from the pictures at some point and I wasn’t sure what I should be reading with which picture.

I think the readability of the post hurts it. It makes it hard to follow your train of thought and to read it as it was meant to be read. And most importantly, I really really think more people should read this.

My question is: if I gave you a recommendation for ‘introducing H1 and H2’ would you consider it? Like parts editing parts copywriting, kinda. I wont invest the time if you won’t review it or entertain it.

Specifically, my recommendation would be on the structure of the post and checking whether it helps your message/writing. Is your message landing where you mean it to? Is it accessible, reading wise? Is it easier and faster to read so that it can be liked, reblogged, and read more? By faster I don’t mean cutting words, sentences. Just restructuring to help with flow. No words change no recommendations like that.

First of all thank you for the dedication and for bringing this up.

Yeah, the alt text gets out of sync because Tumblr has a strict character limit. I tried to work around the best I could, but I'm not surprised I might've fallen short.

Hm. That isn't the case with the familiar post I did for a different fandom. It has done just fine and it's frankly way more of a mess. My personal theory for why my more recent post hasn't done as well is that it's being drowned out in a sea of content. That said, I'm by no means saying that its format couldn't be a contributing factor.

I have to say it's a new experience for me to have other people be this enthusiastic about the prominence of something I've written. It's both a bit bemusing and very flattering.

I'm totally open to suggestions. If it's okay with you, I could DM you an email or some other way to send me your feedback. Just let me know.

[literaryvein-reblogs]

Writing Tips: Prose

If you want to improve the quality of your writing, the best place to start is with the fundamentals. These valuable tips can help you learn how to write better and elevate your creative output.

Tips for Writing Engaging Prose

Use these writing tricks and tips to elevate your prose:

Don’t worry about your first draft. A lot of writers fall victim to writer’s block at the very beginning of a project. It can be hard to start writing when you’re staring at a blank page, not sure exactly where a piece will end up. At this early stage, it’s best to put aside perfectionism and just get your story idea down on paper. Start out by freewriting with a writing prompt or by building an outline. This can help you gain the confidence you need to complete a draft.

Cut the fluff. Editing can transform good writing into great writing. When editing, look for scenes that don’t advance the plot, overly long descriptions, and anything that won’t sustain a reader’s attention. Whether you’re working on short stories, business writing, content marketing, or nonfiction essays, try to match the word count of similar published pieces.

Rewrite, then rewrite again. Most great writers consider rewriting an integral part of the writing process. Writing a scene multiple times in different ways can help you distill these different attempts into the best writing you have to offer. Rewriting helps you work out any parts that don’t make sense or are illogical, which will help your writing sound smarter and more considered.

Read your work out loud. Reading your work out loud will almost certainly make you a better writer. Embarrassing as it may seem in the moment, speaking the words out loud is a great way to notice the rhythm of your sentences and catch any unintended repetition or awkward word choices.

Learn how to hook your readers. Your hook-writing style will depend on whether you’re a fiction writer working on a novel or a copywriter blogging for a company, but every good writer has a strategy for generating interest. Try starting your piece with an emotional scene or a surprising statement. The important thing is that your first sentence, scene, or page creates questions in your reader’s mind, encouraging them to keep reading. Beware of the obvious hook—spend time coming up with a thoughtful, unique hook that will make your writing sound smart, not gimmicky.

Write concisely. Short sentences with simple words tend to sound smarter than long sentences full of big words. You don’t have to sound like Ernest Hemingway, but you should try cutting unnecessary language from your text. Often, it will make your piece more concise and authoritative.

Use the active voice. When writing in the active voice, the subject of a sentence performs the action. Passive voice sentences contain subjects that are the object of the sentence’s verb. They are not the “doer” of the sentence; they are the recipient of an action. Sentences constructed with the active voice use fewer words and are easier to understand.

Source ⚜ More: Notes & References ⚜ Writing Resources PDFs

[geekupdated]

💬 There is a stark difference between copywriting and content writing: One sells, and the other entertains.

(via What’s the difference between content writing and copywriting? (infographic))

[prestigebfs]

Freelance Writing: Turn Your Words into Income in 2025

Meta Description:

Discover how to make money in 2025 with freelance writing. Explore the best freelance writing jobs, remote writing gigs, and content creation from home strategies to build a profitable writing career.

Introduction: Make Money from Home with Freelance Writing

In 2025, freelance writing has become one of the most popular and flexible ways to earn income from home. Whether you're a skilled storyteller or simply have a strong command of grammar, the demand for online content is booming. With thousands of freelance writing jobs and remote writing gigs available, writers now have more opportunities than ever to build thriving careers through content creation from home.

From blogs and newsletters to ad copy and technical manuals, businesses need talented writers who can create compelling content—and they’re willing to pay for it.

What Is Freelance Writing?

Freelance writing involves producing written content for clients or publications on a contract or per-project basis. Writers are typically self-employed and can work with multiple clients across industries, all while setting their own schedules and rates.

Types of Freelance Writing:

Blog writing

Copywriting (sales pages, email marketing)

Technical writing

Ghostwriting

SEO content writing

Scriptwriting for video/podcast

Grant writing

Why Freelance Writing Jobs Are in Demand in 2025

With more businesses shifting to digital marketing and content-based SEO strategies, the need for written content is exploding. As companies race to rank higher in search engines, they turn to writers who can deliver high-quality, optimized content.

Market Snapshot:

Average freelance writer income: $30–$100/hour

Top niches in 2025: finance, tech, wellness, AI, eCommerce, sustainability

Remote writing gigs are expected to grow 15% year over year

Where to Find Freelance Writing Jobs

Top Platforms:

Upwork – A global freelance marketplace for beginners and pros

Fiverr – Ideal for selling writing packages and microservices

ProBlogger Job Board – Focused on blogging and SEO gigs

FreelanceWriting.com – Curated job board for various writing niches

LinkedIn – Use the "Open to Work" feature and content posts

Contena & ClearVoice – Premium platforms with vetted writing clients

Tips to Land Remote Writing Gigs from Home

Build a Portfolio Create samples of different writing styles. Use platforms like Medium, LinkedIn, or your own blog.

Pick a Niche Specializing in an industry (e.g., tech or healthcare) can help you command higher rates and attract premium clients.

Set Your Rates Beginners can start around $0.05–$0.10/word. Experienced writers can charge $0.25+/word or $100+/hour depending on the project.

Pitch Like a Pro Write personalized proposals. Show you understand the client’s goals and how your writing can help.

Stay Organized Use tools like Trello, Notion, or Google Sheets to track pitches, deadlines, and invoices.

Building a Career in Content Creation from Home

Content creation from home goes beyond just writing—it includes researching, formatting, SEO optimization, and even visuals. As a freelance writer, your ability to deliver complete, polished content will set you apart.

Must-Have Tools for Writers:

Grammarly or ProWritingAid – For grammar and style

Hemingway App – For readability improvements

Surfer SEO or Frase – For optimizing blog content

Canva – For simple visual content additions

Google Docs – For collaboration and client sharing

How to Scale Your Freelance Writing Income

Raise your rates annually

Bundle services (e.g., writing + SEO + image sourcing)

Create writing retainers for recurring monthly work

Start an email list or blog to attract clients organically

Offer coaching or writing courses to diversify your income streams

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Final Thoughts: Turn Your Words into Wealth

Freelance writing is one of the most accessible and scalable ways to earn money from home in 2025. With a laptop, internet connection, and a willingness to learn, you can start landing freelance writing jobs, secure remote writing gigs, and build a fulfilling career in content creation from home.

If you love writing, the time to turn your passion into profit is now.

Need Personal Or Business Funding? Prestige Business Financial Services LLC offer over 30 Personal and Business Funding options to include good and bad credit options. Get Personal Loans up to $100K or 0% Business Lines of Credit Up To $250K. Also Enhanced Credit Repair ($249 Per Month) and Passive income programs (Can Make 5-10% Per Month; Trade $100K of Someone Esles Money).

Book A Free Consult And We Can Help - https://prestigebusinessfinancialservices.com

Email - anthony@prestigebfs.com

Keywords Used: freelance writing jobs, remote writing gigs, content creation from home

Learn More:

Prestige Business Financial Services LLC

"Your One Stop Shop To All Your Personal And Business Funding Needs"

Website- https://prestigebusinessfinancialservices.com

Email - anthony@prestigebfs.com

Phone- 1-800-622-0453

[goshdangronpa]

When I'm not writing Danganronpa fan fiction, I moonlight as a professional content/copywriter. All the fresh discourse about plagiarism is reminding me of some formative experiences in my work life, and certain people I've met ...

My first job was with a fast-paced marketing company. The in-house writing team maintained weekly blogs for a bunch of clients, and each writer had to write two 1000-word blog posts a day. That's tough, especially for someone who was still pretty fresh in the field. We were salaried rather than hourly (!), so there was no incentive to staying late ... but that also meant the company didn't have to fret about overtime pay, so we could stay late if we needed it. I'd regularly be the last one in the office, still pumping out words in the struggle to meet deadlines.

Much of my time was spent on research. I knew little about the subjects at hand, which were sometimes highly technical, so I couldn't just BS my way through assignments. I even requested and received permission to take one client's worker education course, just so I could know what the heck I was writing about. It didn't seem at all remarkable to me. It was a job. My job. Although I could've been better, or at least faster, I simply did what needed to be done.

I learned that others took a ... different approach.

One supervisor was on sabbatical for the first couple of months I worked there. I respected them as my superior. Then I was assigned to peer-edit one of their articles, something we did with everything we wrote. One uncited claim led me to Google ... where I found a nearly identical article already published. Supervisor did the ol' switcheroo of amending sentence structures and swapping words for poorly chosen synonyms. I brought it up with them, saying I wouldn't report the incident but urged them to not do that. I can't recall what happened next, other than not trusting Supervisor anymore.

After three months passed, I was up for employee review. The bosses liked what they've read - yay! And then they said, "Here's why we're not giving you a raise." My stomach dropped. Apparently, they checked how many articles everyone wrote. I was behind on a quota I knew nothing about. If I wanted more money, I should take a page from the writer in the lead. Champ had somehow written 60 articles in the past month. Amazing! My employer set a goal much humbler than what my work friend had surpassed. If Champ could do that much, surely I could do this little.

Reader, I did my best. I stayed at the office later and later, especially as the date of my next employee review drew near. Due to my salaried status, I wasn't even paid for that overtime, but I put in the time anyway. It was all for nothing. Just a week before the next meeting, where they would've decided whether I deserved a raise or not, they laid off virtually the entire writing department. Apparently, underpaying freelancers who don't get benefits was easier.

Only one person from the crew stayed. If it was gonna be anybody, it was golden goose Champ, who maintained their insane pace. I wished them well.

Anyone wanna guess the secret behind Champ's prodigious output? It's the same reason they got fired just a few weeks later.

The reveal was a betrayal. We were friends, Champ and I, getting each other through the grind of the content mill with sarcastic humor and deep conversations. They encouraged and motivated me to keep up, all the while hiding some dirty tricks that eventually helped them stay in the race while I spun out. I was shocked to discover that I had zero empathy for them. But they deserved none, the filthy plagiarist. Haven't spoken to them since finding out.

This may not be as sordid as everything H. Bomberguy discusses in his brilliant new video. My coworkers and I were literally anonymous, with no clout to speak of, let alone abuse. Our clients were small businesses with little platform, which is why they contracted a marketing agency in the first place. Still, it hurt the hell out of me, and I wasn't even the one being copied! Plagiarism is a curse word in my household, lowest of the low (without getting into, like, actual atrocity).

And you know what? Years later, what I wrote for that company still holds up in my eyes. Those old blog posts aren't exactly the Great American Novel, or even on par with what I'd write as I gained more experience, but I put the effort into writing high-quality and original stuff. I worked hard. I still work hard. As self-deprecating and even self-loathing as I can be, I'll always pride myself on this. May you writers out there be able to pride yourselves on this, too.

[vishal-professionalseo]

Copywriting VS Content Writing all you need to know

Content is king! We all know that. 🤩🎉

But what we do not know is the difference between the two most popular and demanding job profiles: content writing and copywriting. 🤔

In this post, you will get very well clarified about these two teams.

[youroriginalcontent]

Reasons to Choose the Best Content Writing Agency in Delhi

As we live in the digital era, the content is the king. Whether you have a small business or a big corporation, providing quality and "engaging" content is crucial to capture and retain your customers. In addition, generating interesting and useful content would be a big undertaking, especially if you can't find just the right time, talent, or resources to do it. Then comes the role of the Content Writing Agency in Delhi, where its services are required. Collaboration with a skilled agency provides access to all opportunities for your content to transform your business targets. The following article will unveil what stands behind the choice of the best Content Writing agency in Delhi, which can be the right option for the success of your business.

1. Expertise and Experience

Among the crucial reasons is their knowledge and rich experience in the given sector. A professional organization should have a constellation of writers and editors with the requisite comprehension of the major market sectors and niches. These experts embrace new technologies for content creation and keep abreast of the latest trends and innovations to ensure that the content is always engaging, unconventional, and fresh.

The Content Writing Agency in Delhi will also have an established practice of consistently producing superior writing material for people of various business backgrounds. They will clearly explain how the content writing service effectively generates measurable results through the proofs they will provide.

2. Time and Cost Efficiency

Building high-quality content can be quite expensive and time-consuming unless you are committed to outsourcing, i.e., employing a third party and managing an in-house team. Hiring a Content Writing Agency in Delhi to outsource the content creation process can save you much of the time and money you would otherwise spend, freeing up those resources for other business areas.

The professional firm must have a strong structure and tools and techniques to ensure your content is delivered on time and within budget. This team will collaborate with you to define your particular demands and aims and then develop a content plan that harmonizes with your business objectives.

3. Diverse Range of Services

The finest Content Writing Agency in Delhi will feature many service options to attain your content goals. Whether it is website copy, blog posts, social media content, or email marketing, they’ll have the know-how to create engaging content across several platforms and formats.

Some of the services that a top-notch agency may offer include:

Digital Marketing Content Writing

Best Website Content Writing Services

Affordable Article Writing Services

Copywriting Services

Social Media Content Writing

Conclusion

Hiring the best Content Writing Agency in Delhi will help companies stay on top of their content game as they try to break into new markets and win over customers. Collaborating with Your Original Content involves the use of professional services, knowledge, and different types of services that they offer. Being a leading content writing service provider in India, we have shown results that are pure and good content that attracts the audience and helps to get good results.