Career in Digital Marketing
While surfing on the internet, you come across various things like funny memes, sometimes useful and sometimes irritating ads, some viral amazing videos, some nicely written content or blogs, mobile applications, etc. Have you got idea to create any of these? If your answer is yes then congrats to you that you have made your career choice and that Career choice is in Digital Marketing.
ya, I know the 1st question coming in your mind is- what to do digital marketing and What is the scope of this Digital Marketing? By the time when you will reach the end of this article, I am sure that you will be convinced in the Digital Marketing career which is the best choice that you make.
So why to do Digital Marketing?
The world is going Digitally and in the next years, all the companies of the world including India will have an online presence and they are creating a lot of career opportunities for professional digital marketers.
It is a progressive and beneficial field but with technology that is developing every day, you have to increase your digital marketing skills every year so that your career keeps growing in the digital marketing field.
According to some researches, the digital economy is growing nowadays 10 times faster than the traditional economy or marketing and firms that engage in online are trading are twice, and providing jobs
Digital marketing provides you various career options. If you love coding and website development, you can go for web designing also or if you are a born a content writer, go for unique content marketing or writing and so on.
You don’t have to spend too much money you can start your business and can get heavy traffic for your business.
You can become famous or your brand can get famous overnight and can earn too much profit.
Here are some Major Roles in Digital Marketing :
Digital Marketing Manager or Digital marketing Director:
This is one of the top positions in the Digital Marketing field. To attain this position you should have at least have years of experience in the field of Digital Marketing.
Web Developer & Web Designer -
These are the people responsible for those functional famous websites that you come across in the world of the internet. The terms web designer and web developer are used interchangeably but the role of a web developer is specific to develop website and logics whereas web designer does a lot of designing that can help to make a attract user interface. As a web designer or developer, you’ll be responsible for coding designing and editing, recreating websites. The knowledge of PHP, JavaScript, Java, CSS, JQuery, HTML, and web programming is necessary to get into this role. if you are a business owner and want to promote your business so you much have got a perfect SEO friendly website to get reach of customers here I will refer Best Digital marketing company in Dehradun to get digital marketing services
Social Media Manager and Social Media Executive -
Jobs in the social media field is one of the coolest jobs in the digital marketing field but don’t mistake it for only Facebooking, Tweeting there is much more on it. As a social media manager or executive, you are required to keep a daily check on the latest social media plan strategies. You can show your skill and can create videos images posts or can get maximum reach to it. If you can do it perfectly them this career opportunity is the best option for you in the field of digital marketing.
SEO Expert or Executive
A well made or designed website by developer and designer will be of no use for the company if it does not have peoples who can promote it and make a profit for the company and thus the companies hire Search engine optimization(SEO) experts and executives who can make sure that the company’s website will get maximum reach in all over the internet. search engine optimization executives are responsible for getting heavy traffic on the websites and improving the Google rankings to the 1st-page result for different- different keywords. They have to make sure that the content on the website is unique or search-friendly, it should have got keywords getting by keyword research, research about SEO Tools,robort.txt submission, build sitemaps and submit them, etc. Get 100% of jobs in the Digital marketing field and SEO by doing - Best digital marketing course in Dehradun
SEM or PPC Expert
The sometimes very useful and sometimes irrelevant irritating ads that we mentioned above are created by people. They generate a lot of leads to the business website or for any company, therefore there is a great demand for PPC campaign running professionals. As an SEM or PPC expert, you are supposed to manage PPC ads, keywords, campaigns, ad groups, refine landing pages, generate PPC expert reports, provide suggestions for ads copies and graphics, etc.
Content Marketer or content writer
The demand for content witter and content marketer is very high in any company nowadays because a unique quality of content can attract too much traffic to your websites. If you think that you can write best and better than what is already there on the internet then this role is perfect for you. you can earn lots of money from it. Responsibilities of a content writer and marketer include creating a unique or quality of content that has all the qualities of going viral overnight, making sure that the content is promoted well through doing keyword research and well optimized as per SEO techniques, To get into content marketing you will need to have knowledge of the English language must along with a creative skill.
Other Roles in the digital marketing field -
There are too many other roles or designations in the field of Digital Marketing that depend upon the company, you and their requirements or qualifications criteria. Some of them are as follows:
Google Analytics Manager
Customer relationship Manager
Digital Agency Account Director
Email Marketing Manager
E-Commerce Manager
Develop these digital marketing skills in you can grab opportunities to get jobs in the field of digital marketing it’s easy here I will refer Digital marketing course in Dehradun to become a professional digital marketer.
How much will you Earn?
So here comes the answer. The salary majorly depends on your skills type of organization and your role. Here, we give you a general idea as to what you can expect in the digital marketing field.
Digital Marketing Managers- 5 lakhs to 10 lakhs
Search engine optimization Manager- 3 lakhs to 7 lakhs
PPC/SEM expert - 3 lakhs to 5 lakhs
Web Designer or developer - 4 lakhs to 6 lakhs
Social Media Manager marketer - 3.5 lakhs to 7 lakhs
Content Writer or marketer - 2.5 lakhs to 5 lakhs
How do I start?
No need to have a special degree to get into the field of Digital Marketing but a professional certification in Digital Marketing will help you to stand out in the crowd.
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