empiricalbrand
empiricalbrand
Empirical | NYC Design Agency
427 posts
Empirical is a graphic design agency based in New York City. We specialize in logo design, branding, album artwork, apparel, press kits, packaging, merchandising, posters, and marketing materials for physical and digital mediums. If your brand or band is looking for graphic design,you can contact us for a free quote any time by visiting our website.
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empiricalbrand · 6 years ago
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It always feels good when the things you create are being put to work in support of a great cause. Here is the branding we designed for the National Clean Water Collective. Our goal was to identify the most simple form that symbolized clean water and tie it into the wordmark. Our solution was to turn the O itself into a familiar drop of water, while still maintaining legibility. Matching the line weight up with the "Clean Water" as a visual cue, we then filled the container. Leaving negative space around the water as a symbol of purity and cleanliness, the form aesthetically pleasing but also cues you into the mission of the charity, providing clean water as a human right. The National Clean Water Collective (NCWC) is a registered non-profit grassroots organization that has provided more than $250k worth of vital supplies and support to the residents of Flint, Michigan. . #logo #logos #logodesigns #logoinspiration #logoinspirations #brand #branding #brandidentity #graphicdesign #graphicdesigner #behance #dribbble #photoshop #adobe #logomark #logomaker #flatdesign #digitalart #creative #vector #illustrator #designer #logoconcept #customlogo #customlogos #customlogodesign #logotypes #brandstrategy #businesscardsdesign #nyc https://www.instagram.com/p/B7bxjEUgZ3E/?igshid=c1gvr7ytydv0
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empiricalbrand · 6 years ago
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Let's talk about shapes! It's very easy as a designer to get sucked into the habit of always using simple shapes, like a traditional circular crest or a rectangle around a wordmark. With this apparel design I did for PA based Metalcore band Dead Eyes, I tried to break out of this habit and incorporate the design and type into a unique Keyhole shape. It's unlike anything I've designed before or since and I definitely want to try more uniquely shaped designs. Check out Dead Eyes newest release "The Prisoner" on Spotify today! - @nick.depalo . Need a logo or artwork for your band ? DM us or visit the link in our bio to get a free quote on your next project. (at Empirical Designs) https://www.instagram.com/p/B7Jail7AQY6/?igshid=a2k3p2n5pvub
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empiricalbrand · 6 years ago
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Researching and discovering new and exciting topics to inform my work is one of my favorite parts of being a designer. I try my best to understand our client's brand and needs inside and out before ever putting pen to paper. Here's a brand identity I designed for a now-defunct streetwear brand Urban Climate, which donated proceeds from their sales to benefit climate change causes and awareness. Their original logo was a snowflake which the client wanted included in the rebranding, I had the challenge of incorporating that symbol into a mark that was more encompassing and descriptive of their full brand identity. I decided to make the snowflake part of compass rose to depict how climate change has affected life in every direction. The twelve points of the compass are meant to represent all the major climate regions as defined in the Köppen classification. Rainforest, monsoon, tropical savanna, humid subtropical, humid continental, oceanic climate, mediterranean climate, desert, steppe, subarctic climate, tundra, and polar ice cap. - @nick.depalo . Need a logo or a new brand identity for your company? Visit the link in our bio to schedule a free consultation to discuss your needs. (at Empirical Designs) https://www.instagram.com/p/B7G0NTbgFWZ/?igshid=gje8pxi57zdf
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empiricalbrand · 6 years ago
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Illustration is one of the parts of design I’ve had to focus on the most in order to grow as a designer. After we developed a wordmark, producer and songwriter Coloreo came back to us looking to develop an icon. This wolf went through many sketches and iterations before the final form you see here. The finished product is the simplest distillation I could illustrate, all fitting within a circular form. . Need a logo? Contact us today if you’d like Empirical to develop an icon for your band or brand. - @nick.depalo , Lead Designer (at Empirical Designs) https://www.instagram.com/p/B7EPoJXgOaJ/?igshid=k5cnwonlnjrk
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empiricalbrand · 6 years ago
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In 2015 one of the first logos I created was for my supremely talented friend John Anthony as he started his life as a professional musician. Last year I was able to go back and touch up his branding and give it the refresh it deserved. In 2020 alone he has over 100 booked performances and he's currently offering Private Solo Performances and Music Lessons for the Banjo, Bass, Guitar, Music Theory Improv and more. Please visit JAPlaysMusic.com to support my friend, a talented artist and a veteran owned business. - Nick (at Empirical Designs) https://www.instagram.com/p/B6iZH6sgGKt/?igshid=1ajf654fhttqd
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empiricalbrand · 6 years ago
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Artwork for an upcoming single for @levelsar . . Follow @empiricalnyc to see more of our recent & upcoming design projects. (at Empirical Designs) https://www.instagram.com/p/B6RIENhgSdI/?igshid=1dhikyxm6nzxi
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empiricalbrand · 6 years ago
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Wordmark logo design for Sister Sparrow & The Dirty Birds. . Follow @empiricalnyc to see more of our recent & upcoming design projects 👍 (at Empirical Designs) https://www.instagram.com/p/B6N99WHATrg/?igshid=pfvvycmaqxeo
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empiricalbrand · 6 years ago
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The Reaper wordmark logo design. . Designer: @nick.depalo . We’re going to be re-publishing some of our older content to test new posting formats. Be sure to double tap so you don’t miss a post from us❤️. https://www.instagram.com/p/B6JSAx7ALY_/?igshid=14xkqaowwiky
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empiricalbrand · 6 years ago
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A fun patch design for the Church of Kakko (at Empirical Designs) https://www.instagram.com/p/B50G5DRAk83/?igshid=1aq8digzrhbcl
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empiricalbrand · 6 years ago
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Swipe —> to see the recent line of merchandise we designed for the Church of Kakko / @blueshirtsbreakaway . Which one is your favorite? 🤔 https://www.instagram.com/p/B5v6kPZAWy1/?igshid=1jmc6m49e8x2j
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empiricalbrand · 6 years ago
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New merchandise available for the Church of Kakko / @blueshirtsbreakaway . Which one is your favorite? 🤔 . . . #blueshirtsbreakaway #nyr #lgr #nyrangers #msg #graphicdesign #mockup #graphicdesigner #branding #merchandise #kakko #graphicdesigndaily #creative #tshirtdesign #logotype #graphicdesignposter #dribbble #graphicdesignservices #agency #empirical #nyc #newyork #praisebe https://www.instagram.com/p/B5vYl9CATdr/?igshid=nm5r3hyqccuk
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empiricalbrand · 6 years ago
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Album Artwork for Fade by Levels. 
Designed by Nick DePalo of Empirical 
https://www.instagram.com/p/B0JOyMmAWxS/
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empiricalbrand · 6 years ago
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As a die hard (and currently suffering) New York Rangers fan, I love designing anything related to the team. I’ve had the opportunity to design apparel, promo and social media graphics for my favorite Rangers podcast “Blueshirts Breakaway”. We’ve collaborated again to bring their Patreon subscribers these limited edition stickers featuring some references and jokes from the podcast, like Pavel Buchnevich’s “Resting Buch Face”. You can support the podcast and get these stickers and other great perks by visiting the official @blueshirtsbreakaway Patreon and subscribing to their $5 or $10 Tier! . . . . #stickers #stickerdesign #nyr #nyc #rangers #newyorkrangers #blueshirtsbreakaway #podcast #hockey #nhl #patreon #statenisland #bronx #brooklyn #manhattan #msg #madisonsquaregarden #thegarden #graphicdesign #graphicdesigner #art #digitalart #adobe #photoshop #behance #dribbble #agency #studio #sportsdesign (at Empirical Designs) https://www.instagram.com/p/BvAAsO0gkYR/?utm_source=ig_tumblr_share&igshid=ztag1702c9ov
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empiricalbrand · 6 years ago
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A client came to us with a simple suggestion of an ouroboros which they felt was emblematic of the vibe of their music and the concept behind this upcoming release. Our job was to take the clients direction and shape it into something that was both visually appealing and drew influence from an aged, mysterious, and occult look. This artwork was created with a combination of physical and digital assets including some thrifted and restored vintage victorian era tiles to give it the proper style and authenticity. . . @frantikmusic ‘s Just The Beginning will be available on all streaming platforms and iTunes 3/29. . . . . #digitalart #frantik #album #albumcover #albumart #albumartwork #ep #newrelease #art #musicpromotion #spotify #soundcloud #itunes #design #graphicdesign #photoshop #behance #dribbble #graphicdesigner #musicproducer #nyc #newyork #statenisland #bronx #brooklyn #localbusiness #coverart #empiricaldesigns (at Empirical Designs) https://www.instagram.com/p/Bu61QvlAqHX/?utm_source=ig_tumblr_share&igshid=wjzzgamj1nfw
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empiricalbrand · 6 years ago
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Check out this new logo design for @frantikmusic ! Be sure to follow his page and stay tuned for his upcoming project launching this year👀. . . . Looking for a new logo design or brand identity? We love finding new partners to collaborate with. All you have to do is drop us a line on our website and we’ll hook you up with a FREE phone consultation to get a better understanding of your vision. . . . . #logo #logodesigns #logos #logodesigner #design #brand #branding #brandidentity #brandidentitydesign #producer #musicproducer #producerlife #djlogo #musiclogo #graphicdesign #graphicdesigner #digitalart #glitchart #nyc #newyork #newyorkcity #brooklyn #statenisland #bronx #marketing #digitalmarketing #soundcloud (at Empirical Designs) https://www.instagram.com/p/BueK7Kflmdv/?utm_source=ig_tumblr_share&igshid=1w5dzuj0l13gw
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empiricalbrand · 6 years ago
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Think your band doesn’t need a website? You may want to reconsider! Nicholas Rubright of Dozmia explains why your band needs a website and how to get one in our latest blog post. (at Empirical Designs) https://www.instagram.com/p/BuL8NABl5Iy/?utm_source=ig_tumblr_share&igshid=199eg4cs70xge
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empiricalbrand · 6 years ago
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