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What is a Webinar: The Ultimate Guide | Event Always

A webinar (or web seminar ) is an live online conference and presentation. These webinars are interactive and allow participants to ask questions, get information, and discuss in real time.

Webinars are used by many companies to build brand authority, connect with new customers and demonstrate expertise, or promote a launch. You may also target existing customers for training and onboarding as an additional value or upsell.

Webinars are best for bloggers, small business owners, or B2B.

E-commerce companies tend to use other marketing strategies, but B2C businesses that offer larger-ticket items and services might also benefit from the webinar format.

What is the purpose of webinars?

A webinar is similar to a seminar or workshop in person. It usually has one presenter or a group of participants who present live for between 30-60 minutes. Read More.

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5 Ways To Boost The Value Of Hybrid Events | Event Always

Although virtual events have seen a surge in popularity in recent months, it is difficult to see why hybrid or virtual events are still worth the effort. Statista’s 2021 survey found that 40% of marketers globally predicted that their events would be virtual by 2022. 35% predicted hybrid.

There are upcoming trends in hybrid events and they can be a huge asset to your company. Hybrid events not only allow for flexibility in planning and scalability but can also increase the value of your organization. Let’s look at how hybrid events can increase their value for an even better ROI and memorable attendees experience.

Work with your Partners

You can promote an event you have hosted with a partner to their audience. You will be able to promote the event to your partner’s audience, which not only helps you find new leads but also allows them to share new content and deals. It is important to choose partners that have audiences similar so they can also gain interest in your product. Hybrid events and joint webinars can bring in a larger audience and provide key networking opportunities. Read More.

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Top 10 Ways to Promote Your Event Online | Event Always

You’re excited. You have organized a once in a lifetime event. It’s going be amazing!

Now is the time to share it with the world. Your budget is limited (read: nonexistent), and you don’t know where to start. How can you advertise your event?

We’re here to assist you. It doesn’t need to be difficult or expensive to promote your event. You can actually make a lot of money without spending anything. You heard it right. Your event can be promoted for free.

These are great ways to promote your event online, whether you are a social media expert, an email marketer, or just need a place to sell tickets. This guide can be used as a step by step guide for promoting your event or as a reference whenever you need it.

Let’s go…

1. Get organized

Let’s start with the basics. (Well, obviously. It’s not a very wise saying. Read More.

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Las Vegas hosts thousands of trade shows and conferences each year. It is the most popular destination for trade shows in North America. Millions of people travel to Las Vegas every year for trade shows. This makes the city an ideal location for both business and pleasure.

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The Ultimate Instagram Strategy to Market Your Events | Event Always

You’ve probably had a lightbulb moment if part of your event marketing strategy involves growing on Instagram. Instagram is a powerful tool for event marketers, especially for those who are skilled in its use. It has more than 1,000,000 active users and spends an average 53 minutes per day there.

Stories are the key to unlocking the secrets of Instagram Stories. Instagram Stories allows you to share photos and videos with a short shelf-life. Your Stories content is deleted after twenty-four hours. This gives your followers incentive to see and engage with your brand right now.

Instagram Strategy to promote your business

Since their inception in 2016, Instagram Stories Ads has been helping businesses grow. Stories have seen an increase in Instagram users spending time on the site. This means more engagement. Oberlo reports that 1/3 of Instagram Stories viewed are from businesses and that 80% of businesses consider Instagram engagement to be their most important metric.

Eventalways Instagram allows you to unlock the social media potential of Instagram, even if you aren’t marketing an event. You can create stunning Instagram Stories Ads that showcase your brand’s unique and amazing personality. All the while planning your next event, such as a drag show, yoga class, or cake decorating workshop. Eventalways Boost makes it easy to grow your Instagram following. Think of it as brushing your teeth.

Which creative is the best for Instagram Stories Ads

Instagram Stories can be either video or still images. Instagram Stories can be either still images or video.

Click Here to read the full blog.

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Tips to Optimize Your Event Website - Event Always

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The Ultimate Guide to Event Branding | Event Always