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28. Conversational Writing Tone Writing for online readers means delivering value in an easy-to-absorb format. Write in a conversational tone, like you’re talking to a friend. Avoid being formal. Contractions are welcome here. Make your post easy to read. That means: Use subheads to help scanners. People will skim your post to see if it’s worth reading before committing their time and energy. Avoid walls of text. Write in short, punchy paragraphs. Avoid rambling. Stick to one central idea and make your post only as long as it needs to be to get that idea across. Add in screenshots and other images where appropriate to give your reader a break from text. Using data and references to back up your claims wherever possible adds value, making your arguments more concrete. Providing examples is another way to bring life to your writing, offering real-world scenarios for otherwise vague concepts. They make concepts easier to understand and can even show readers what is possible in their lives. #blogging #blog #content https://www.instagram.com/p/CX3LSZmKEL6/?utm_medium=tumblr

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Want to hear a construction joke? Oh never mind, I’m still working on that one. #laughters #laugh #funny #funnyjokes #jokes https://www.instagram.com/p/CXftmp6qm2e/?utm_medium=tumblr

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When in doubt, choose change. - Lily Leung #quotes #quote #LilyLeung https://www.instagram.com/p/CXfsnK_qz9Q/?utm_medium=tumblr

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25. Outbound Links If internal links redirect to other pages within your site, outbound links point users and crawlers to entirely different sites. An outbound link is a type of “external link,” which exists between two different domains. And yes — outbound links do have an impact on SEO in more ways than one: They Improve the User Experience — Outbound links prevent readers from hitting a dead end when conducting online research. This makes your content more enriching and valuable to them — exactly the type of content that search engines want. Establish Your Content’s Topical Relevance — Links in general, whether internal or external, are recognized as important for establishing “topical relevance.” This helps search engine crawlers determine what your content is all about. Network with Authoritative Brands — Linking to an authoritative site, especially from a top-notch piece of content, is a great way to get their attention. If they like the way you describe their brand, it might compel them to share your content with their followers. #blogging #blog #content #seo #links #outbound #outboundlinks https://www.instagram.com/p/CXflXLxqr-5/?utm_medium=tumblr

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Why can’t male ants sink? They’re buoy-ant. #funny #jokes #laughters https://www.instagram.com/p/CXYX51DK-uF/?utm_medium=tumblr

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23. Create an Editorial Content Calendar An editorial calendar, also called a publishing schedule, helps in the planning and publication of different types of content. As it relates to blogging, an editorial calendar makes it possible to co-ordinate the entire content creation and publishing process over a period of time. It can be used for some or all of the following: Formulating blog post ideas Creating a posting schedule Ensuring consistency Organizing content creators Setting goals and objectives Planning your SEO strategy Reviewing results #seo #calendar #blog #blogging #content https://www.instagram.com/p/CXX-Ng7qdm7/?utm_medium=tumblr

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Why did the math textbook visit the guidance counselor? It needed help figuring out its problems. #laughters #funnyjokes https://www.instagram.com/p/CXWK9YZKUYh/?utm_medium=tumblr

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22. Install Google Analytics & Track Traffic Once you start a blog, you’ll want to get more traffic and email subscribers. And to help you achieve that, you need to know what’s working and what isn’t. Google Analytics allows you to get detailed information about your visitors, such as how many have visited your site, how long they stayed, and what pages they viewed, so that you can make smarter decisions. Google Analytics is my go-to web analytics tool. I use it, and have used it, on all of my blogs. It gives you insight into the traffic on your site including your audience, how people get to your site and how people interact with your site such as what pages are the most popular landing pages and what pages are the most popular exit pages. With this information you can make meaningful and informed decisions about your target audience, what channels to spend the most time on, and even what pages are your trouble pages and need to be fixed. #google #googleanalytics #traffic #blog #blogging https://www.instagram.com/p/CXVf8vOqgvS/?utm_medium=tumblr

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Edamame Veggie Burger These Japanese style burgers are the perfect meat alternative. Ingredients 45g millet 120ml cold water 2.25 tsp salt, plus more if required 1 medium carrot 1 large red radish 2 tbsp fresh ginger, peeled and finely chopped 1/2 clove garlic, finely chopped 2 tbsp freshly squeezed lime juice 2 tbsp mirin 1/8 tsp Asian chili paste, such as Sri Racha sauce 450g frozen blanched, peeled edamame (soybeans), thawed 105g panko (Japanese-style) breadcrumbs 2 large egg whites, beaten Vegetable oil, for brushing For the garnish Naan bread Alfalfa sprouts Pickled ginger Wasabi Method 1) Heat the millet in a small dry saucepan, with a tight-fitting lid, over a medium-high heat and cook, shaking occasionally, until the millet begins to "pop". Continue toasting the millet, for about 2 minutes, until the popping subsides and until it smells like freshly popped popcorn. Set aside to cool slightly. 2) Add the water and 0.25 tsp of the salt to the saucepan and bring to a boil over a high heat. Wrap the pan lid tightly with a small tea towel and cover the saucepan. (Make sure the towel's edges are folded up well away from the heat.) Lower the heat to low and simmer covered, for 20 minutes. Remove from the heat (don't uncover) and set aside for 10 minutes. Fluff the millet with a fork and transfer to a large bowl. 3) Grate the carrot and radish into the bowl of millet. Add the ginger, garlic, lime juice, mirin and chilli paste and stir to combine. 4) Meanwhile, bring a medium pan of water to a boil and salt it generously. Add the edamame, cover, return to the boil and cook for about 5 minutes, until soft. Drain and immediately add to the bowl of millet mixture. Stir to combine and set aside to cool. 5) When cool, season the edamame mixture with the remaining 2 tsp salt. Transfer to a food processor and puree into a paste. Return the edamame to the bowl and stir in the panko and egg whites until incorporated. 6) Using your hands, form the edamame mixture into 8 patties about 7–8 cm in diameter. Place on a greaseproof paper-lined baking sheet and refrigerate until set. 7) Place a rack about 10cm from the grill element and preheat. Place the patties o https://www.instagram.com/p/CXVfGdyqbmW/?utm_medium=tumblr

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Grilled Portobello Burger with Onion Jam Substitute beef burgers for portobello mushrooms for a healthy, veggie option. Ingredients For the horseradish cream 160g low-fat plain yoghurt 3 tbsp prepared horseradish For the onion jam 2 tbsp extra-virgin olive oil 3 medium-large red onions, thinly sliced (about 900g) 1 sprig fresh thyme Salt and freshly ground black pepper 240ml red wine 80g honey 60ml red wine vinegar For the portobello burgers 2 tbsp extra-virgin olive oil 1 garlic clove, crushed 2 tbsp balsamic vinegar 1 sprig fresh thyme 4 large portobello mushrooms, (about 450g) stemmed Salt and pepper Lettuce leaves 4 brown baps, or brown English muffins, split and toasted Method For the horseradish cream: Put the yoghurt in a kitchen towel-lined strainer set over a bowl, set aside to drain and thicken, about 60 minutes. Discard the watery liquid. Whisk the horseradish into the thickened yoghurt. For the onion jam: Heat two tablespoons of the olive oil in a medium frying pan, over medium heat. Add the onions, thyme sprig and season with salt and pepper, to taste. Cook, covered, until the onions have wilted, about 10 to 15 minutes (give them a stir every now and then with a wooden spoon to prevent them from sticking). Add the red wine, and simmer over high heat until most of the wine is absorbed into the onions. Add the honey and red wine vinegar and simmer gently until the onions are jam-like, about 15 minutes. For the portobello burgers: Preheat a griddle pan over a medium-high heat. Whisk the oil, garlic and balsamic vinegar in a bowl. Strip and add the leaves from the sprig of thyme. Coat the mushroom caps all over with the flavoured olive oil. Griddle the mushrooms, turning as needed, until tender but not mushy, about 3 to 4 minutes per side. Season with salt and pepper. Sandwich the mushrooms between the baps, top with some of the onion jam, some lettuce, and a dollop of the horseradish cream. Serve warm. https://www.instagram.com/socialmenet_com/p/CXTCJ-uKKJq/?utm_medium=tumblr

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What do you call a train carrying bubblegum? A chew-chew train. #funny #jokes #laugh #funnyjokes #laughters https://www.instagram.com/p/CXTBKOPq7nz/?utm_medium=tumblr

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SUV redefined.The new Audi Q5 Sportback. Fuel consumption combined¹: 7.6–5.3 l/100 km CO₂ emissions combined¹: 182–140 g/km The Audi Q5 Sportback combines the powerful performance of an SUV with high everyday usability. Its coupé-like roof line underscores the new, sporty design language, while the optional quattro permanent all-wheel drive ensures a fascinating drive every time. #cars #car #audi #AudiQ5Sportback (at New York City U.S.A.) https://www.instagram.com/p/CWax6H7KukG/?utm_medium=tumblr

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The Candytuft plant is also known as iberis. These small plants are generally less than a foot tall and are classified as hardy annuals. The flowers have a sweet smell and come in colors such as white, pink and purple. The plants do well even in poor soils and self-seed readily, so you might find yourself with plants springing up every year. #flowers #flower #Candytuft #plant #Candytuftplant #plants https://www.instagram.com/p/CWav1WoKTSR/?utm_medium=tumblr

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To exist is to change, to change is to mature, to mature is to go on creating oneself endlessly. - Henri Bergson #quotes #quote #HenriBergson (at New York City U.S.A.) https://www.instagram.com/p/CWau7cOK5Uu/?utm_medium=tumblr

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Why did it get so hot in the baseball stadium after the game? All of the fans left. #funny #jokes #laugh #funnyjokes #laughters (at New York City, N.Y.) https://www.instagram.com/p/CWauONEKqgn/?utm_medium=tumblr

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Update Older Content This is something that I do on regular basis: go through your older posts, add relevant links (linking to newer content), update your photos, add an email subscription form, Pinterest-friendly image containing text, add keywords, check for mistakes, add content upgrades. Updating some of that older content can be a nice way to drive some traffic to your blog. #blogging #blog #content #update #text #keywords #traffic #pinterest (at New York City, N.Y.) https://www.instagram.com/p/CWatfNsK5HM/?utm_medium=tumblr

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Sweet potato pie A Southern American classic and a must-have on any dinner party table. Ingredients 3 medium sweet potatoes (about 675g) 30g unsalted butter 2 large eggs 0.5 tsp fine salt 250ml double cream 65ml golden syrup 1 tbsp pure vanilla extract 85g light brown sugar 0.5 tsp finely grated orange zest 0.5 tsp ground cinnamon 0.25 tsp freshly grated nutmeg 0.25 tsp ground ginger Pinch ground cloves For the pastry case 175g plain flour 2 tbsp sugar 0.5 tsp fine salt 65g non-hydrogenated vegetable fat 110g cold unsalted butter, diced 1 large egg yolk 1 tbsp cider or white wine vinegar For the topping 125ml double cream 1 tbsp whisky, rye or bourbon Candied pecans, homemade or store bought, recipe follows For the candied pecans 1 large egg white 3 tbsp sugar 0.5 tsp ground cinnamon 100g pecan pieces Method For the filling: 1) Preheat the oven to 220C/Gas 7. Put the sweet potatoes on a small roasting pan and bake until easily pierced with a fork, about 40 minutes. Peel the cooked sweet potatoes and mash lightly with a fork; you should have about 450ml puree. 2) Mix the sweet potatoes and butter in the food processor until smooth. Add the remaining ingredients and pulse to combine. Set aside. For the pastry case: 1) Pulse the flour, sugar and salt in a food processor with the metal blade until combined. Add the fat and pulse about 10 times. Add the butter and continue to pulse until it resembles cornmeal mixed with bean-size bits of butter. 2) Beat the egg yolk and vinegar together, add to the processor and pulse 3 to 4 times, but don't let the dough form a ball in the machine. Remove the blade, and gather the dough together by hand. If dough does not come together, sprinkle up to 1 tbsp of ice cold water over it and bring together. 3) Wrap the dough in cling film and shape into disk. Refrigerate at least 1 hour or up to 2 days. 4) Lightly dust the counter with flour. Roll the dough into a 30cm circle and transfer to a prepared pie tin. Trim the dough so that the edges hang about 1cm over the tin; fold the edges under and flute as desired. 5) Pierce the crust all over with a fork, and refrigerate for at least 20 minutes or up to a day. Position https://www.instagram.com/p/CWVYhQwqcbO/?utm_medium=tumblr