#AI-driven AI-first smart customer profiling
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technologyequality · 3 months ago
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AI-Powered Client Acquisition: Finding, Engaging, and Converting Your Ideal Customers
AI-Powered Client Acquisition Finding, Engaging, and Converting Your Ideal Customers So, you’ve optimized your pricing strategy with AI (if you haven’t, what are you doing?!). Now, let’s talk about what’s arguably even more important—getting the right people to pay those prices. Because here’s the thing: Not all customers are created equal. If you’re spending time chasing the wrong leads,…
#AI-driven AI-assisted dynamic sales copywriting#AI-driven AI-assisted sales conversion#AI-driven AI-enhanced competitive client acquisition analysis#AI-driven AI-enhanced demand generation#AI-driven AI-first smart customer profiling#AI-driven AI-human hybrid sales strategies#AI-driven AI-powered AI-enhanced scalable acquisition workflows#AI-driven AI-powered AI-first brand positioning for client attraction#AI-driven AI-powered audience intent detection#AI-driven AI-powered automated webinar sales conversion#AI-driven AI-powered behavioral email marketing#AI-driven AI-powered content marketing alignment#AI-driven AI-powered intelligent ad targeting#AI-driven AI-powered multi-touchpoint sales engagement#AI-driven AI-powered omnichannel acquisition strategies#AI-driven AI-powered real-time sales chat automation#AI-driven AI-powered ROI-driven digital sales campaigns#AI-driven AI-powered social proof-driven acquisition#AI-driven audience segmentation#AI-driven customer behavior analysis#AI-driven frictionless AI-powered social media conversion#AI-driven frictionless sales funnel optimization#AI-driven high-converting customer acquisition#AI-driven high-performance AI-powered customer outreach#AI-driven high-ticket client acquisition#AI-driven hyper-personalized AI-powered inbound marketing#AI-driven lead generation#AI-driven next-gen AI-powered AI-assisted conversion tracking#AI-driven performance-driven AI-powered prospecting#AI-driven personalized AI-powered AI-assisted lead nurturing
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poweredbytiktik · 7 months ago
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In a world filled with big-name players in the smart wearables industry, TikTik Global LLP is an up-and-coming bootstrapped startup poised to change the game with its highly anticipated Aether X smartwatch, launching this December. TikTik Global LLP has leveraged its startup culture and local manufacturing approach to bring advanced, AI-driven smartwatches that blend functionality with fashion, offering a unique, user-focused experience that rivals any global tech leader.
Innovating with TikTik AI and Infinity OS
At the core of TikTik’s groundbreaking wearable is TikTik AI, an intelligent system that sets the Aether X apart with unique features tailored for a more intuitive user experience. Built on the company’s proprietary Infinity OS, this AI-enhanced operating system transforms the Aether X into more than just a smartwatch; it’s a lifestyle tool that integrates seamlessly into daily life. Users can expect fast and responsive real-time notifications, push alerts, and an intuitive user interface that adapts based on usage. The Aether X not only supports essential smartphone connectivity but also boasts an array of exclusive wellness and fitness features designed for everyone, from health-conscious individuals to fitness enthusiasts.
A Lifestyle-First Approach with Customizable Design
TikTik Global LLP aims to make smartwatches accessible, stylish, and suitable for every occasion. The Aether X is designed as a unisex lifestyle accessory with a variety of interchangeable options, including premium leather, durable silicon, and sleek metallic straps. The patented, sophisticated watch design and color-customizable crown allow users to personalize their style for any setting—whether it’s a gym session, formal meeting, or casual outing.
Advanced Health and Fitness Tracking
What truly sets Aether X apart from other smartwatches in its category is its advanced health and fitness tracking capabilities. Equipped with top-tier features like VO2 max monitoring, MET score tracking, and SpO2 levels, the Aether X enables users to maintain comprehensive health insights at their fingertips. Additionally, TikTik’s Health Tricycle provides an overview of daily fitness progress, including steps taken, calories burned, and active duration, allowing users to set achievable goals and stay motivated.
Other innovative metrics include sleep and stress analysis to monitor physical and mental health, as well as waist-to-hip ratio, cadence, and stride length for a holistic view of one’s health profile. These analytics, combined with the intuitive TikTik AI, empower users to understand and improve their overall well-being.
A Commitment to Make in India and Accessible Pricing
Aligned with the Make in India initiative, TikTik Global LLP champions local manufacturing, ensuring every aspect of the Aether X is crafted with high standards and optimized for the Indian consumer. In a market where most smartwatches are produced abroad, TikTik stands out by leveraging local resources, which not only supports the national economy but also allows for superior quality control and customization.
TikTik Global LLP’s bootstrapped approach means it’s committed to affordability and accessibility without compromising quality. With pricing structured around Purchasing Power Parity (PPP), the Aether X is set to provide cutting-edge technology at a price point that meets the Indian market’s needs—making high-tech, feature-rich smartwatches available to a wider demographic.
A December Launch: Shaping the Future of Smart Wearables
With its December launch around the corner, TikTik Global LLP’s Aether X is more than a smartwatch; it’s a revolution in wearable tech. As a bootstrapped startup, TikTik has overcome resource constraints through innovation, local partnerships, and a user-first design approach. This launch promises to not only introduce a new product to the market but also set a new standard for Indian-made wearables.
TikTik Global LLP’s mission to deliver affordable, high-quality smartwatches that cater to diverse lifestyles is a testament to the power of innovation and determination. As the December release date approaches, Aether X is expected to capture the interest of consumers and industry experts alike, placing TikTik Global LLP on the map as a formidable player in the wearables market.
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parken-solution · 17 hours ago
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🔍 SEO Expert in Jaipur – Rank Higher with Parken Solution
In today’s digital-first world, having a website is not enough — what truly matters is being visible on search engines like Google. If your website isn’t ranking on the first page, you're missing out on leads, traffic, and revenue.
That’s why smart businesses in Jaipur are turning to trusted SEO experts like Parken Solution to boost their online presence and drive results that matter.
🌐 Who is an SEO Expert?
An SEO expert (Search Engine Optimization expert) helps websites rank higher in search engine results pages (SERPs). Their job is to optimize your website’s structure, content, and performance to match what search engines — and users — are looking for.
At Parken Solution, we combine years of SEO experience, industry tools, and data-driven strategies to get your business on top of Google — organically and sustainably.
💼 Why Businesses in Jaipur Need an SEO Expert
Jaipur is buzzing with startups, service businesses, tourism agencies, hospitals, coaching centers, and eCommerce stores — all fighting for the top spot online.
An SEO expert helps you:
🔍 Rank for local keywords like “best [your service] in Jaipur”
📈 Drive targeted traffic to your website
📞 Generate high-quality leads and inquiries
⚙️ Optimize your website’s speed, performance, and structure
🏆 Stay ahead of your competitors
🚀 Why Parken Solution is Jaipur’s Trusted SEO Expert
At Parken Solution, we don’t just “do SEO” — we live it. Our expert team offers end-to-end SEO services customized for your industry and audience.
✅ What We Offer:
📊 Free Website Audit – Know what’s holding your site back
🔍 Keyword Research – Find profitable search terms in your niche
📝 On-Page SEO – Meta tags, content, speed optimization, internal linking
🔗 Off-Page SEO – High-quality backlinks, guest posting, local citations
📍 Local SEO – Google Business Profile optimization & local ranking
📈 Monthly Reports – Transparent tracking of growth and rankings
🤖 AI + Manual Strategy – The perfect blend for long-term results
🔧 Our SEO Process
Free Audit & Consultation
Keyword Strategy Planning
On-Page Optimization
Off-Page Link Building
Local SEO for Jaipur Searches
Monthly Reporting & Strategy Updates
Whether you’re a local business or a national brand operating from Jaipur, we tailor our SEO strategies for maximum ROI.
📍 Who Can Benefit from Our SEO Services?
🛍️ E-commerce Stores
🏥 Hospitals & Clinics
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🏨 Hotels & Travel Agencies
🧑‍💻 Startups & IT Companies
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📞 Let’s Get You Ranked!
Want more traffic? More calls? More clients? Then let the #1 SEO expert in Jaipur — Parken Solution help you dominate search results and scale your business.
👉 Contact us now for a free SEO audit and personalized growth plan.
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teemify · 18 hours ago
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Retail on Fire: 7 AI Wins Driving Big Results!
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Retail Reinvented: How AI Turned Chaos into Convenience
It was 7:00 AM when Aditi stepped into her small yet bustling fashion store in Bangalore. She glanced at the shelves — perfectly stocked, not a single item misplaced. The new season’s styles had just arrived, and she was curious: Would her customers actually buy them?
A year ago, her retail business felt like a gamble — guessing what people might like, dealing with unsold stock, manually tracking inventory, and trying to keep up with unpredictable demand. Every decision felt like a shot in the dark.
Then, she took a leap — she integrated AI into her retail operation
From Guesswork to Precision: The Power of Prediction The first thing Aditi noticed was how AI redefined forecasting. What used to take weeks of manual spreadsheet analysis was now instant. Her AI-powered dashboard didn’t just tell her what had sold — it predicted what would sell next. It studied trends from across India, analyzed customer behavior, and even considered weather patterns. That’s right — rainy days meant more indoor wear.
For someone rooted in the traditional retail grind, this was magic.
Personalization That Feels Like Magic When her most loyal customer, Priya, visited the store, she was greeted with a personalized offer: 20% off on her favorite brand of scarves. Priya smiled — how did they know?
AI knew. It had tracked Priya’s past purchases, her in-store browsing behavior, and even her abandoned carts from the store’s mobile app. The system created profiles for each shopper, making the experience feel tailor-made. For Aditi, this was the turning point. In retail, where every customer counts, personalization was no longer a luxury — it was the winning edge.
Virtual Try-Ons and Smart Mirrors: A Digital Dressing Room Aditi also introduced smart mirrors powered by augmented reality and AI. Customers could now try on clothes virtually, saving time and skipping the changing rooms altogether. Not only did this impress younger shoppers, but it also encouraged more purchases. The technology, once limited to big brands, was now within reach for her retail startup.
The result? Engagement soared, and returns dropped. People bought what they loved — and what looked good on them.
Inventory That Thinks Before You Do Before AI, Aditi often overstocked the wrong sizes and understocked the popular ones. It led to wasted space, frustrated customers, and markdown sales. But now, her AI system alerted her in real-time when something was running low — or when something wasn’t selling at all.
Retail success depends heavily on timing and availability, and this smart inventory management saved her both money and stress. The shelves weren’t just full — they were smartly full.
Chatbots: The 24/7 Sales Team At 11:45 PM, someone visited her online store and had a question about sizing. Instead of waiting till morning, they got an instant response from Aditi’s AI chatbot. It even suggested an alternative color that was in stock.
Retail is no longer bound by hours. With AI-driven chatbots, even a small business can offer round-the-clock support without hiring a night shift.
Pricing That Moves with the Market AI didn’t just stop at managing her products. It also helped her pricing strategy. Using competitor analysis, market demand, and real-time trends, her pricing dashboard recommended when to run discounts — and when to hold off.
In retail, timing a sale can mean the difference between profit and panic. Now, she had data to back her gut.
Security and Fraud Detection: The Silent Guardian AI also strengthened her store’s security — both online and offline. It flagged suspicious activities, monitored unusual returns, and protected payment systems. For a retail store like hers, every theft averted was money saved.
For deeper insights on how AI is transforming the future, feel free to explore the link below:
https://teemify.ai/category/blog/
The Future Is Not Coming. It’s Here. One year later, Aditi’s store is thriving. She’s opened a second branch, hired more staff, and even mentors other small retail owners looking to embrace AI.
AI didn’t replace her — it empowered her. With tools like the Teemify AI Agentic Tool, she now handles customer engagement, inventory, and marketing automation seamlessly — all from a single platform. It’s like having a smart assistant that never sleeps.
And in an industry as dynamic and demanding as retail, that empowerment was everything.
So, whether you’re running a cozy corner shop or a multi-chain outlet, remember this: Retail isn’t dying — it’s evolving. And with intelligent partners like Teemify, you’ll evolve right along with it.
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yfthg · 2 days ago
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Top Most Reliable Predictive CX Platforms for Hospitality Industry
NUMR CXM: Predictive CX Excellence for Hospitality Brands
NUMR CXM is a leading Customer Experience Management platform empowering hospitality brands to anticipate guest needs, personalize engagement, and drive loyalty through predictive analytics.
Why Hospitality Brands Trust NUMR CXM:
AI-powered guest intent prediction based on booking, browsing, and interaction data
Real-time journey analytics from pre-booking to post-checkout
Smart alerting for dissatisfied guests before negative reviews occur
Integration with CRS, PMS, OTA platforms, and loyalty programs
Omnichannel NPS and emotion tracking at every touchpoint
From boutique hotels to global chains, NUMR helps hospitality companies turn insight into personalized service at scale.
Why Predictive CX Matters in Hospitality
Hospitality is an experience-first industry. Predictive CX platforms enable brands to:
Anticipate guest dissatisfaction before it happens
Identify upsell opportunities based on behavior
Reduce cancellations and no-shows with early signals
Personalize offers and services in real time
Improve staff allocation, amenities planning, and operational decisions
Predictive insights turn guest data into proactive delight, securing repeat business and positive reviews.
Top Predictive CX Platforms for Hospitality in 2025
Here are the most reliable platforms helping hotels and resorts predict, personalize, and perform better:
Platform
Key Features for Hospitality
NUMR CXM
Predictive guest satisfaction, churn alerts, journey mapping
Medallia
Voice of customer with real-time sentiment analytics
Qualtrics XM
Guest feedback analysis, predictive modeling
Salesforce Experience Cloud
Unified guest view, AI-driven personalization
Revinate
Guest profile enrichment, email marketing automation
Zoho CRM Plus
Predictive AI, omnichannel feedback management
Sprinklr
Social listening with CX prediction at scale
Best Practices for Using Predictive CX in Hospitality
1. Capture and Integrate Guest Data Across All Touchpoints
From website visits, call centers, and app usage to in-stay feedback and post-checkout reviews, data silos must be unified for accurate predictions.
2. Apply AI to Identify At-Risk Guests Early
Platforms like NUMR CXM apply AI to detect:
Repeated booking issues
Negative sentiment in open-text feedback
Unusual cancellation patterns
These insights allow teams to intervene before dissatisfaction escalates.
3. Tailor Services Based on Intent Prediction
If a guest frequently browses spa services but never books — send a tailored offer. Predictive CX enables micro-personalization that drives conversion.
4. Automate Loyalty and Retention Campaigns
Trigger smart campaigns when guests show signs of churn:
“We miss you” emails with customized incentives
Loyalty upgrades before stay anniversaries
Upsell offers aligned with past behavior
5. Feed Predictive Insights into Staff Training and Ops
CX analytics isn't just for marketing. It can inform how staff interact, which services to promote, and where to allocate attention during peak hours.
FAQs – Predictive CX Platforms in Hospitality
What is predictive CX in hospitality?
Predictive CX refers to using guest data and AI to forecast behavior and optimize experiences — from stay preferences to likelihood of complaints or churn.
Which is the best predictive CX platform for hotels?
NUMR CXM is a top choice for hospitality due to its real-time analytics, guest sentiment prediction, and easy integration with PMS and OTA systems.
Can predictive CX reduce negative online reviews?
Yes. By detecting dissatisfaction early and triggering recovery workflows, hotels can resolve issues before they turn into public complaints.
Do these platforms help increase repeat bookings?
Definitely. Predictive platforms use insights to drive timely re-engagement, loyalty perks, and personalized offers, boosting repeat business.
Final Thoughts
In an experience-driven sector like hospitality, proactive guest engagement is non-negotiable. Platforms like NUMR CXM help brands move from reactive to predictive CX, ensuring that every guest touchpoint is informed, intentional, and impactful.
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kajalbakajalba · 4 days ago
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Startup Digital Marketing Strategy for 2025: The Complete Guide
In today’s competitive landscape, having a robust digital presence is no longer optional for startups—it's essential. As we step into 2025, the rules of digital engagement continue to evolve, driven by technological innovation, changing user behaviors, and AI-powered tools. This comprehensive guide explores the Startup Digital Marketing Strategy for 2025: The Complete Guide, helping entrepreneurs and new businesses leverage the latest trends to grow faster and smarter.
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Understanding the Importance of a Digital Marketing Strategy for Startups
Startups face unique challenges—limited budgets, low brand recognition, and the need for rapid traction. A well-structured startup digital marketing strategy bridges the gap between these challenges and success. With the right strategy, startups can effectively reach their target audience, create meaningful connections, and drive measurable ROI.
Key Components of a Startup Digital Marketing Strategy in 2025
To stay competitive in 2025, your digital marketing efforts must be cohesive, data-driven, and agile. Here’s what you should focus on:
1. Build a Solid Digital Foundation
Before launching any campaigns, ensure your digital infrastructure is in place:
Website Optimization: Make sure your website is mobile-friendly, fast, and optimized for SEO.
Brand Messaging: Clearly define your brand’s voice, mission, and unique value proposition.
Analytics Setup: Use tools like Google Analytics 4, Hotjar, and CRM software to track performance metrics from day one.
2. Leverage AI-Powered Tools and Automation
One of the biggest digital marketing trends 2025 is the widespread use of artificial intelligence. Startups can use AI tools to:
Generate content and automate email campaigns.
Predict customer behavior using data analytics.
Chatbots for 24/7 customer service and lead generation.
Personalize content based on user profiles.
Popular platforms like ChatGPT, Jasper AI, and HubSpot offer affordable automation options ideal for startups.
3. Focus on Content Marketing & Storytelling
Authentic and value-driven content remains king in 2025. But now, it's more interactive and personalized.
Short-form video content (Reels, TikToks, YouTube Shorts) captures attention quickly.
Thought leadership blogs and podcasts build trust and authority.
Use interactive content like quizzes, polls, and AR experiences to engage users.
Ensure your content is optimized for voice search, mobile-first indexing, and diverse formats.
4. Go All-In on Social Media and Community Building
In 2025, startups that engage actively on social media gain a clear edge. It’s not just about posting—it's about connecting.
Choose platforms that align with your target audience (e.g., Instagram and TikTok for Gen Z, LinkedIn for B2B).
Create engaging content with user-generated posts, contests, and behind-the-scenes updates.
Launch and manage branded online communities (Discord, Facebook Groups) to foster loyalty.
5. Invest in Influencer and Micro-Influencer Marketing
Trust and relatability are key for startups. Influencers help bridge that gap by lending credibility and reach:
Work with micro-influencers for authentic, affordable campaigns.
Collaborate on product reviews, giveaways, or co-branded content.
Use tools like Upfluence or Heepsy to discover relevant creators.
6. Search Engine Optimization (SEO) and Local SEO
SEO in 2025 is all about understanding user intent and using AI-powered search engines like Google's SGE.
Use semantic keywords and optimize for featured snippets.
Publish high-quality, relevant content consistently.
For local startups, optimize your Google Business Profile and local directory listings.
Voice search optimization is becoming more important, especially with wearable and smart-home devices on the rise.
7. Performance Marketing: Paid Ads that Convert
While organic growth is great, paid ads provide the acceleration startups often need:
Use platforms like Google Ads, Meta Ads, and TikTok Ads.
Implement retargeting strategies to convert warm leads.
Split-test creatives and headlines to improve conversion rates.
Performance marketing tools such as SEMrush, AdEspresso, and Google’s Performance Max campaigns can simplify this process.
8. Email Marketing and Lead Nurturing
Email remains one of the highest-ROI channels. Startups can use it to:
Nurture leads through drip campaigns.
Provide exclusive offers and updates to loyal customers.
Segment lists based on behavior and interaction for better results.
In 2025, AI-driven email personalization and automation will help improve open rates and engagement.
9. Embrace Data Privacy and Ethical Marketing
With increasing awareness around data usage, startups must prioritize transparency and compliance:
Follow data protection laws like GDPR, CCPA, and India’s DPDP Act.
Be clear about data collection and usage.
Offer users control over their preferences.
Building trust through ethical marketing is not just a legal requirement—it's a competitive advantage.
10. Analyze, Adapt, and Scale
Finally, success in digital marketing for startups hinges on continuous learning and improvement:
Track KPIs such as CAC (Customer Acquisition Cost), ROAS (Return on Ad Spend), and CLV (Customer Lifetime Value).
Use insights to pivot strategies and scale what works.
Schedule monthly or quarterly audits to assess and update your strategy.
Digital Marketing Trends 2025 Every Startup Should Watch
As you build your startup digital marketing strategy, keep an eye on these emerging trends:
Hyper-personalization using AI and machine learning
Immersive marketing through AR/VR experiences
Voice and visual search optimization
Zero-click content and no-click SERPs
Decentralized content platforms (Web3 integrations)
Staying ahead of these trends will ensure your startup remains competitive and future-proof.
Crafting a Startup Digital Marketing Strategy for 2025: The Complete Guide isn’t about chasing every trend. It’s about aligning your goals with data-backed strategies, leveraging new-age tools, and consistently delivering value to your audience. Whether you’re launching your MVP or scaling to new markets, the digital landscape of 2025 offers countless opportunities for agile startups willing to innovate.
Begin with a strong foundation, track your progress relentlessly, and don’t be afraid to experiment. In the fast-moving world of digital marketing, adaptability is your greatest asset.
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cybersecurityict · 5 days ago
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Insurtech Market transforming claims management efficiency by 2032
Insurtech Market was worth USD 8.24 billion in 2023 and is predicted to be worth USD 378.08 billion by 2032, growing at a CAGR of 53.03 % between 2024 and 2032.
Insurtech Market is rapidly redefining the global insurance sector through the integration of advanced technologies such as artificial intelligence, machine learning, big data, IoT, and blockchain. These innovations are enabling insurers to streamline operations, personalize services, and reduce costs, creating a more agile and customer-centric ecosystem.
U.S. sees rapid insurtech adoption led by AI-driven policy customization and digital-first platforms.
Insurtech Market is attracting significant investment and partnership activity as both startups and traditional insurers look to digitalize their value chains. With growing demand for on-demand insurance, automated claims processing, and embedded insurance solutions, the market is experiencing a fundamental shift in how insurance is accessed, delivered, and consumed.
Get Sample Copy of This Report: https://www.snsinsider.com/sample-request/2800 
Market Keyplayers:
Damco Group
DXC Technology Company
Insurance Technology Services
Majesco
Oscar Insurance
Quantemplate
Shift Technology
Policy Bazaar
Wipro Limited
Clover Health Insurance
ZhongAn Insurance
Acko General Insurance Limited
Market Analysis
The global Insurtech landscape is being shaped by consumer expectations for speed, convenience, and personalization. Traditional insurers are increasingly collaborating with tech firms to enhance digital infrastructure, while startups continue to disrupt with innovative offerings. The United States remains a hub for insurtech innovation, while Europe is gaining momentum through regulatory flexibility and strong digital adoption across key markets.
Market Trends
Surge in usage-based insurance (UBI) and pay-as-you-go models
AI-powered chatbots and virtual assistants improving customer service
Increased adoption of blockchain for policy issuance and fraud prevention
Rise in microinsurance and embedded coverage in digital transactions
Expansion of API-based platforms for insurer-insurtech integrations
Greater focus on ESG-compliant insurtech products
Use of predictive analytics for underwriting and risk profiling
Market Scope
The Insurtech Market has broadened significantly, shifting beyond traditional offerings into highly specialized, digital-native solutions. Companies are increasingly leveraging real-time data and smart technologies to tailor policies and improve user experience.
On-demand and customizable policy platforms
Telematics integration in auto insurance
Real-time claims tracking via mobile apps
Smart contracts automating claim settlements
Health and wellness apps influencing premium adjustments
Risk management tools for small businesses and gig workers
Forecast Outlook
The Insurtech Market is expected to expand robustly as digital transformation accelerates across the insurance value chain. Key drivers include growing smartphone penetration, rising demand for seamless digital experiences, and evolving consumer behavior. Future market momentum will rely heavily on AI advancements, regulatory adaptability, and deeper insurer-tech collaborations. North America and Europe will continue to play leading roles due to their strong tech infrastructure and innovation-friendly ecosystems.
Access Complete Report: https://www.snsinsider.com/reports/insurtech-market-2800 
Conclusion
The Insurtech Market is not just modernizing insurance—it’s reinventing it. With smarter technologies, personalized solutions, and faster service delivery, insurtech is creating new value for both providers and policyholders. From real-time risk assessment in Chicago to AI-driven claims in Berlin, the industry is shifting toward a future where digital-first is the default. 
Related Reports:
U.S.A braces for soaring demand in Cybersecurity Insurance Market amid rising digital threats
U.S.A witnesses rising adoption of secure authentication in the booming Digital Signature Market
U.S.A witnesses soaring demand for AI-powered imaging in the Computer Vision Market
About Us:
SNS Insider is one of the leading market research and consulting agencies that dominates the market research industry globally. Our company's aim is to give clients the knowledge they require in order to function in changing circumstances. In order to give you current, accurate market data, consumer insights, and opinions so that you can make decisions with confidence, we employ a variety of techniques, including surveys, video talks, and focus groups around the world.
Contact Us:
Jagney Dave - Vice President of Client Engagement
Phone: +1-315 636 4242 (US) | +44- 20 3290 5010 (UK)
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itg4 · 8 days ago
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🌐 Digital Marketing Trends Shaping Mumbai’s Market in 2025
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– Powered by Intellitron Genesis
Mumbai — the bustling financial capital of India — is transforming rapidly into a digital-first powerhouse. From traditional industries embracing digital solutions to new-age startups disrupting the status quo, one factor is clear: digital marketing is the driving engine of business growth in Mumbai.
But it’s not just about being online anymore. Today’s brands need strategic digital marketing that is smart, adaptive, and tailored to local markets. At Intellitron Genesis, we’re proud to be the trusted tech and marketing partner helping businesses in Mumbai thrive through customized and high-impact digital solutions.
👉 Explore Our Full Blog Post: 🔗 Digital Marketing Trends Shaping Mumbai’s Market
👉 Read It on Blogger: 🔗 Global Trending Blog Version
📊 What’s Changing? The Top Digital Marketing Trends of 2025 in Mumbai
1️⃣ Hyperlocal Marketing
In a city as diverse and densely populated as Mumbai, targeting audiences by pin codes, localities, and vernacular preferences is key. Whether you’re a restaurant in Bandra or a boutique in Lower Parel, hyperlocal SEO, location-based ads, and map listings are critical for visibility.
✔️ At Intellitron Genesis, we help businesses design geo-targeted ad campaigns, optimize Google My Business profiles, and run location-specific lead generation strategies.
2️⃣ AI & Automation in Marketing
Artificial Intelligence (AI) is making marketing smarter — automating responses, personalizing customer journeys, and analyzing behaviors in real time. Chatbots, predictive lead scoring, and smart analytics are now must-haves.
✔️ We integrate AI tools into campaigns to deliver real-time engagement and higher conversion rates.
3️⃣ Mobile-First Marketing
With over 60% of internet traffic coming from mobile devices in Mumbai, responsive design and mobile UX are not optional anymore. Whether it’s app-based commerce or mobile-first ad layouts, your business must prioritize mobile experiences.
✔️ Intellitron Genesis offers full-scale mobile application development and ensures that every digital asset is optimized for mobile performance and conversion.
4️⃣ Social Commerce Revolution
Social media is no longer just a branding platform — it’s a full-fledged marketplace. Brands are leveraging platforms like Instagram Shopping, Facebook Marketplace, and even WhatsApp catalogs to sell products directly within the apps.
✔️ Our E-commerce development solutions are integrated with social commerce APIs for seamless cross-platform shopping experiences.
5️⃣ Short-Form Video is King
Reels, YouTube Shorts, and TikTok-style content are delivering massive reach and ROI. These snackable, high-impact video formats are engaging audiences like never before.
✔️ Our in-house video editing and animation team creates compelling content that turns scrollers into buyers.
6️⃣ Content Experience & UX-SEO
Ranking on Google in 2025 isn’t just about keywords — it’s about how users interact with your content. UX-focused writing, interactive layouts, and semantic SEO strategies are taking over.
✔️ Intellitron Genesis offers content writing, blog optimization, UI/UX design, and landing page SEO services to build high-performing web experiences.
💼 Our Digital Solutions Tailored for Mumbai’s Businesses
Whether you’re a growing brand, established business, or aspiring entrepreneur, Intellitron Genesis delivers a complete suite of services to boost your online presence:
🌐 Website Development – Responsive, fast, and SEO-optimized
📱 Mobile App Development – Android, iOS, and hybrid solutions
🛒 E-commerce Development – Shopify, WooCommerce, custom builds
📈 Digital Marketing & SEO – Paid ads, social media, email marketing
🎨 Graphic Design & 3D Product Visualization – Eye-catching and conversion-driven
🎬 Video Editing & Production – Reels, explainers, promos, and more
🌍 Learn more: https://intellitrongenesis.com/services
🔁 Related Articles You May Like:
☁️ Cloud Computing: Empowering Mumbai’s Enterprises
🤖 Demystifying Natural Language Processing
💹 Financial Freedom 101: Smart Investing Tips 📚 Browse more on our Blog: https://intellitrongenesis.com/blog/
📲 Stay Connected With Us on Social Media
Follow us for real-time updates, industry tips, service launches, and client success stories:
🔗 LinkedIn: Intellitron Genesis 🔗 Threads: @intellitrongenesis 🔗 Twitter/X: @Intellitrongene 🔗 Instagram: @intellitrongenesis 🔗 Blogger: Our Blog Hub 🔗 Tumblr: @itg4 🔗 Medium: @intellitrongenesis 🔗 Substack: Read & Subscribe 📞 WhatsApp Business: Click to Chat
💬 Let’s Build Your Digital Future
Looking to adapt to these trends and outperform the competition in Mumbai? Our digital experts are just a click away. Let’s connect and turn your ideas into impactful results.
📩 Contact us today at https://intellitrongenesis.com
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abhiseodehradun · 10 days ago
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Advanced SMO Techniques to Dominate Social Media in 2025
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In 2025, social media isn’t just a place for connection—it's the core of digital marketin g strategy. If you want to increase visibility, engagement, and conversions, mastering advanced SMO techniques is non-negotiable.
Social Media Optimization (SMO) goes beyond simply posting regularly. It’s about optimizing your content, profiles, and interaction strategies to build a stronger, smarter online presence.
In this post, we’ll cover the most effective advanced SMO techniques you need to dominate your social media game in 2025.
🔹 1. AI-Driven Content Scheduling and Personalization
Gone are the days of random posting. In 2025, smart brands are using AI tools like Buffer AI, Lately, and Ocoya to:
Analyze audience behavior
Recommend high-performing time slots
Personalize content for each platform
Tip: Use machine learning to analyze which formats (videos, carousels, reels) perform best for your niche.
🔹 2. Platform-Specific Optimization
Every social platform has its own algorithm and audience behavior. Advanced SMO techniques require tailoring content per platform:
Instagram: Use Reels + SEO-optimized captions
LinkedIn: Long-form storytelling and carousel posts
TikTok: Hook-driven videos within the first 3 seconds
Pinterest: Use rich pins + keyword boards
🔹 3. Content Clustering for Social Media
This SEO-inspired technique is now being adopted in SMO:
Choose a pillar topic (e.g., "SMO Techniques")
Create related posts (how-to, myths, tools, trends) around it
Interlink or cross-reference content across platforms
This improves authority and keeps users within your content ecosystem.
🔹 4. Voice and Visual Search Optimization
With the rise of visual and voice search, SMO techniques must adapt:
Add alt-text with keywords on Instagram and Facebook images
Use conversational language for video titles and subtitles
Optimize for phrases people speak, not just type
🔹 5. UGC (User-Generated Content) Integration
Social proof continues to dominate. Here’s how advanced marketers leverage UGC:
Run branded hashtag campaigns
Feature customer posts on your stories and highlights
Use testimonials as content in Reels or Shorts
This builds authenticity and increases engagement dramatically.
🔹 6. Real-Time Engagement Tactics
Algorithms in 2025 prioritize posts that get instant reactions. Use these SMO techniques to fuel that:
Go live during peak hours
Use interactive stickers (polls, questions) on stories
Comment immediately after posting to spark conversation
🔹 7. Data-Driven SMO Using Social Listening Tools
You can’t optimize what you can’t measure. Use tools like:
Brand24 or Mention for brand monitoring
Sprout Social or Hootsuite Insights for engagement analytics
Identify trends, customer pain points, and content opportunities in real-time.
🔹 8. Algorithm-Friendly Posting Patterns
Consistency still matters, but in 2025 it’s about smart consistency:
Use analytics to find "silent hours" and post then (less competition)
Post “series-based” content to keep followers coming back (e.g., #MondayTips)
🔹 9. Social Commerce Integration
With native shopping features across Instagram, Facebook, TikTok, and Pinterest, advanced SMO techniques now include:
Product tagging in posts and stories
Using influencers to demonstrate product use
Creating shoppable video content
🔹 10. Cross-Platform Campaign Syncing
Plan campaigns that work across multiple platforms, using consistent themes and visuals. Tools like Canva Pro, Later, or CoSchedule help unify your message while tailoring delivery.
✅ Final Thoughts
In 2025, standing out on social media means going beyond the basics. These advanced SMO techniques help you fine-tune every aspect of your social presence—from algorithm alignment to real-time interaction.
Whether you're a brand, influencer, or digital marketer, mastering these strategies can skyrocket your growth and help you dominate social media like never before.
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hrtechpub · 13 days ago
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AI and Automation in Managing Gig and Contract Workers
In today’s rapidly evolving workforce, the gig economy has emerged as a dominant force. From ride-sharing drivers to freelance designers, contract software developers to remote customer support agents, businesses are increasingly relying on gig and contract workers to meet demand with agility. But managing this flexible, decentralized workforce comes with unique challenges—especially in areas like onboarding, performance tracking, payments, and compliance.
Enter AI and automation—the transformative technologies reshaping how businesses operate. By leveraging artificial intelligence and intelligent automation tools, companies can more efficiently manage gig and contract workers, offering streamlined operations, real-time insights, and a superior work experience.
Here are five key ways AI and automation are revolutionizing gig and contract workforce management:
1. Smart Talent Sourcing and Matching
One of the first challenges businesses face is finding the right talent at the right time. Traditional methods of recruiting are time-consuming and ineffective for fast-moving, short-term gig roles.
AI-powered platforms use natural language processing (NLP) and machine learning to analyze job requirements and automatically match them with candidate profiles.
Systems can predict a candidate’s fit based on historical performance data, skillsets, location, and availability.
Automated talent pools continuously learn and improve, helping reduce time-to-hire and optimize workforce utilization.
Platforms like Upwork and Fiverr already use intelligent matching algorithms, but enterprise-grade tools like WorkMarket and Field Nation take it a step further with real-time analytics and custom business rules.
2. Automated Onboarding and Compliance
Onboarding gig workers traditionally involves a lot of manual paperwork, training modules, and compliance checks. This can be inefficient and error-prone when dealing with large numbers of temporary workers.
Automation streamlines onboarding, from identity verification to e-signatures and document submission.
AI compliance tools can flag missing documents, detect regulatory risks (e.g., misclassification of contractors), and adapt onboarding processes to meet legal requirements in different regions.
Training programs can be personalized using AI to ensure that workers are up to speed quickly, reducing ramp-up time.
This is particularly important in regulated industries like healthcare or finance, where incorrect onboarding can result in legal penalties.
3. Performance Monitoring and Workforce Analytics
Gig workers typically operate outside the traditional office structure, making it difficult to track performance and engagement. This is where AI-driven analytics tools shine.
Real-time dashboards track worker productivity, task completion rates, customer feedback, and even behavioral patterns.
Natural language processing can be used to analyze qualitative data such as reviews or chat transcripts.
Predictive analytics help managers identify potential issues (e.g., high churn risk or performance dips) and take proactive steps.
By integrating data across platforms (e.g., CRM, task management, payments), businesses can get a 360-degree view of their gig workforce.
4. Automated Scheduling and Workflow Management
One of the major operational headaches in gig work is coordinating schedules, task assignments, and communication across distributed teams.
AI-powered scheduling tools automatically assign tasks based on worker availability, location, and skill match—optimizing efficiency and minimizing downtime.
Chatbots and virtual assistants can handle routine queries, send reminders, and update workers in real-time.
Automated workflows ensure that work moves seamlessly between teams or stages, reducing administrative overhead.
These systems are especially useful for industries like delivery, field services, and customer support, where quick coordination is essential.
5. Streamlined Payments and Financial Management
Timely and accurate compensation is a key factor in gig worker satisfaction. But managing variable pay rates, multiple currencies, and tax documentation can be complex.
Automated payroll systems calculate earnings, taxes, bonuses, and reimbursements with minimal human intervention.
AI tools can detect payment anomalies, fraud risks, or compliance issues before they become problems.
Workers can access financial dashboards to track income, expenses, and tax deductions—improving transparency and trust.
Platforms like Deel and Remote have started to integrate AI into global contractor payment solutions, making compliance and cross-border payments more scalable.
Conclusion: The Future of Flexible Workforce Management
As the gig economy continues to grow, organizations must embrace modern tools to manage a flexible workforce effectively. AI and automation are not just enhancing efficiency—they're becoming essential for compliance, worker satisfaction, and business agility. Companies that invest in intelligent workforce management systems will not only save time and money but also position themselves as leaders in the future of work.
By enabling smarter decision-making, predictive capabilities, and streamlined operations, AI is helping businesses unlock the full potential of gig and contract workers—one algorithm at a time.
To learn more, visit HR Tech Pub.
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wdcsuae · 13 days ago
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AI for Gen Z in UAE: What Young Consumers Expect from AI-Driven Experiences
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A new generation is rapidly reshaping consumer expectations in the sun-drenched cities of the UAE, where luxury, innovation, and technology go hand in hand. Composed of individuals born between 1997 and 2012, Gen Z is now one of the most active participants in the digital economy. The inclusion of smartphones and artificial intelligence (AI) in everyday life during their developmental stages means their needs regarding AI-powered experiences differ greatly from the rest of the world’s older generations.
Businesses focusing on the UAE market, particularly those with interests in AI development services in the UAE, have no option but to consider what Gen Z seeks in AI technologies; for them, it is no longer an option, but a strategic imperative. 
A demographic understanding of Gen Z in UAE reveals the importance of technology in their lives.
The progression of the United Arab Emirates is astounding. Gen Z in this region is exposed to a uniquely progressive and rich environment. Fueled with the government’s aggressive focus shift towards becoming an AI-first nation, supported by the appointment of a Minister of State for Artificial Intelligence, the opportunities are abundant. The level of digital exposure young consumers here experience makes them connoisseurs; they expect high levels of personalization, seamless functionality, responsible technology usage, and a whole lot more.
 Some standout features of Gen Z include:
- Life-long Internet Users: From the day they were born, access to the internet has been available.
- Always Online: More than six hours of daily internet use is the norm for Dubai Gen Z.
Culturally hybrid: They combine global trends while being anchored in the Emirates and its multicultural background.
Purpose-driven: They are among the first generations to be socially responsible as they work towards sustainability, privacy, and inclusivity.
These traits shape their expectations from experiences powered by AI.
A New Benchmark: Personalization
The bare minimum expectation is no longer simply adding a client’s name to the email. For Gen Z, especially those in UAE’s bustling digital market, personalization means curating experiences and meeting needs throughout the different stages of interaction.
For instance, a fashion retail app’s AI must not only pull outfit choices from past selections; it should also account for the region’s weather, cultural practices, and noteworthy forthcoming events. Streaming services, AI-powered eCommerce sites, and even chatbot healthcare services need to take into consideration how unique Gen Z’s behavior and context is.
How businesses can deliver:
Employing AI technologies for user profiling, behavioural analytics, and context-sensitive product offerings creates the necessary framework. Automated responses and virtual assistants are commonplace, but underwhelming for younger clients in the UAE, who expect more adaptive and responsive interactions.
These customers are interested in chatbots that:
Comprehend local slang and natural language subtleties.
Provide immediate resolution rather than rote replies.
Exhibit empathy and consciousness of culture, akin to a human.
Multi-integrate seamlessly across WhatsApp, Instagram, websites, and apps.
The development of futuristic conversational AI that is less technological and more of a companion sounds exciting. Responding to food orders, offering academic assistance, or attending to customer service issues are bar-stood at expectations where smart assistance comes easily integrated into lifestyle by Gen Z.
Prioritizing Ethics in AI Technology
Gen Z shows high flexibility regarding the adoption of tech but is very discerning when it comes to data privacy and ethical issues. With the UAE having introduced stringent frameworks such as the UAE Data Protection Law, there is cause for concern for businesses.
AI implementations that gather and interpret user data should be:
Straightforward: Space is provided by Gen Z for fierce scrutiny of how data is tracked and for what purpose it’s used.
Based on consent: No squirrely language or checked boxes beforehand.
Protected: Robust encryption of data as well as safeguards reminiscent of GDPR.
“There is optimization to be achieved in the transparency policy which will not only aid trust but increase rage loyalty through users pegged with Gen Z.”
This is where collaborating with a reputable AI development services company in UAE can be beneficial. Experienced providers have the mettle to develop regulatory compliant and ethically sound AI solutions.
Hyper-Automation: Better, Faster, Smarter
Gen Z wants everything done at lightning speed. A slow checkout process, lack of content refreshes, or anything regarded as doing a menial task could face the brunt of AI’s blazing automation. With “quick” being the new “order”, younger consumers expect real time responses.
Imagine these scenarios:
AI assisted logistics for rapid improvement in delivery time.
Automated predictive content streaming for social media users.
Banking applications powered with self-running financial analytics.
With hyper-automation integration into services, businesses can meet Gen Z’s desire for relevancy and immediacy while decreasing operational expenses.
AI and Social Media Marketing: The New Horizon Hyper-Automation
Gen Z culture has social media as its backbone. Especially in the UAE, TikTok and Snapchat offer both entertainment and escape, news, search engine, and market place. Slots for marketing do not get better than this AI is currently streamlining:
Finding and using influencers for aid in campaigns.
Tracking trends in real time.
Doing emotion analytics via facial recognition of many forms of content.
Brands for the Gen Z have to get it, and what it means is hyper automation with AI acting as their guide though parasocial relationships and trends that are evolving by the millisecond. For companies, there is a gap in the market that highlights the need for powered content intelligence tailored towards AI models customized to local data in the UAE to steer through what strikes the audience.
Voice AI and Multilingual Interfaces 
UAE is home to a myriad of cultures and languages such as Arabic, English, Hindi, Urdu and Filipino, which allows even Gen Z to seamlessly transition between dialects. They expect voice search and voice-activated services to understand and interact with them in a manner that reflects this multicultural understanding. 
Voice AI must be:    
- Culturally intelligent: capable of tactful understanding of nuances in tone and humor.
- Fluent freedom: adept at handling code-switching.
- Precise: provides accurate recognition and response with little to no mistakes. 
Application voice capabilities require collaboration with AI developmental service providers in the UAE because success hinges on dialect data models, NLP training, and proprietary technologies. 
The Role of AI in Education and Self-Development 
Gen Z strives for growth in the UAE, self-developed or otherwise. Their routine is now integrated with AI learning tools, smart tutoring systems, and career development platforms. 
These tools are enabling: 
- Customized content with increasing challenge levels through adaptive learning systems. 
- Career-advising bots that provide guidance based on interests and skills. 
- Mood tracking and recommendation mental wellness apps utilizing AI. 
With so much focus on the UAE's tech-savvy students, it's worthwhile for educational institutions and EdTech businesses to explore developing student-centered, AI-empowered experiences as a significant competitive edge.
WDCS Technology and Youth Engagement
As market tendencies shift, it’s clear that AI technology will constantly be at the center of brand interface innovation for UAE Gen Z. The struggle does not lay on whether to go for AI, but rather how to create AI experiences that are appreciated by an extremely alert, purpose-oriented, and digitally savvy AI powered society.
That is precisely the case for WDCS Technology.
In UAE, our AI development services are focused towards assisting businesses with building scalable, ethical, and personalized AI solutions. Ranging from intelligent automation, chatbots, or voice synthesis systems, we offer the local insights and international standards required to excel in a Gen Z market.
Takeaways
Unlike the other generations, Gen Z in the UAE are not anticipating for the future; they are actively constructing it. For businesses spanning across sectors, capitalizing on this demographic requires rethinking how AI is constructed, deployed, and marketed. The message has to be “instead of deploying AI, let’s create an engaging and embracing AI experience for users.”
Contact WDCS Technology to help you integrate the persuasive power of AI technology and connect with the new age of consumers.
Are you set to advance using AI?
Check out our AI development services in the UAE and see how we can help you create what Gen Z is expecting and looking forward to.
Contact WDCS Technology today.
If you want me to repurpose this article into any kind of emailer, LinkedIn post, infographic content, or even a shortened version, let me know.
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vshmedia1 · 13 days ago
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Redefining Real Estate Marketing with Virtual Staging AI
As real estate continues to evolve in the digital age, the demand for innovation in property marketing has grown rapidly. One of the most groundbreaking advancements in this field is the use of Virtual Staging AI, a powerful tool that combines artificial intelligence with interior design to create visually compelling home listings. By using AI-driven technology, real estate professionals can now stage properties virtually with stunning accuracy, speed, and style—transforming the way homes are presented online.
Virtual Staging AI refers to the use of artificial intelligence to automatically furnish and decorate interior photos of vacant properties. Unlike traditional virtual staging, which often requires manual 3D modeling and human input, AI-based staging platforms can generate fully staged images in minutes using algorithms that analyze room layout, lighting, angles, and design trends. This not only saves time and money but also opens the door for scalable, high-quality staging on demand.
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One of the major benefits of Virtual Staging AI is its efficiency. Real estate professionals no longer need to wait days for designers to manually create staged images. AI systems can produce multiple design variations for a single room almost instantly, allowing agents to choose the most suitable look for their target audience. Whether it’s a modern apartment in the city or a suburban family home, AI tools can match the right furniture and style to fit the space perfectly.
In addition to speed, cost-effectiveness is another advantage. Traditional home staging can be prohibitively expensive, often costing thousands of dollars, while even manual virtual staging can cost $50–$150 per room. AI-based staging services often come at a significantly lower price, making them accessible to individual sellers, small agencies, and developers working with tight marketing budgets. This democratizes the staging process and levels the playing field across the industry.
Moreover, customization and versatility are at the heart of Virtual Staging AI. These platforms often offer a wide selection of styles—from minimalist and Scandinavian to bohemian or luxury. Users can also stage the same room in multiple themes to appeal to different buyer profiles. AI algorithms learn from vast design databases and user preferences, which means they improve over time, offering smarter suggestions and more personalized output.
Despite its many advantages, AI virtual staging must be used transparently. Ethical real estate marketing requires disclosing when images have been virtually altered. Misleading potential buyers by presenting AI-generated images as real-life interiors can lead to disappointment and damage credibility. Most reputable agents label staged images clearly and provide both the original and staged versions to maintain trust.
In conclusion, Virtual Staging AI is not just a trend—it’s the future of real estate marketing. It combines the power of artificial intelligence with the art of home presentation, creating a fast, affordable, and visually impactful way to showcase properties. As technology continues to improve, AI staging tools will only become more intuitive, realistic, and indispensable. For agents, developers, and homeowners looking to make a memorable first impression online, Virtual Staging AI offers a smart and stylish solution that aligns perfectly with the needs of the modern real estate market.
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serenatechie · 14 days ago
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Why Personalization Matters in OTT — And How Innocrux Helps You Implement It Right
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Monetization starts with making content relevant. When users see exactly what they want—whether it's exclusive series, local content, or trending videos—they’re more likely to subscribe, stay longer, and spend more. Personalization unlocks higher ARPU, ad revenue, and customer lifetime value.
In the race to deliver the best OTT streaming solution, personalization is the competitive edge. It enhances user experience, increases engagement, and drives monetization. Innocrux offers an end-to-end OTT solution that integrates real-time personalization, robust analytics, and scalable infrastructure.
From custom OTT solution development to IPTV OTT solutions and whitelabel video on demand platforms, Innocrux ensures that your platform doesn’t just stream—it connects. Choose Innocrux as your OTT solution provider to personalize every moment of the viewer journey. Why Personalization Is a Game-Changer for OTT Platforms
In a crowded digital streaming landscape, personalization has emerged as a key differentiator for OTT platform providers. Viewers no longer want generic recommendations—they expect tailored experiences based on their preferences, behavior, and viewing history. A highly personalized OTT video solution can significantly boost user engagement, reduce churn, and increase average viewing time.
By delivering content that resonates with individual viewers, personalization transforms an OTT streaming solution from a service into a viewer-first experience. This shift is driving a new era where data-driven decisions determine the success of every OTT platform.
How Personalization Drives Viewer Loyalty and Satisfaction
Tailored content curation, personalized watchlists, and smart notifications make viewers feel understood. This emotional connection fosters loyalty and prolongs subscriptions. Users are more likely to return to an OTT platform that consistently recommends shows and videos they love.
In an environment where switching costs are low, retaining subscribers is paramount. Personalization helps platforms achieve this by increasing viewer satisfaction and making each user’s journey more relevant and enjoyable.
Essential Personalization Features Every OTT Platform Needs
Personalization isn’t a one-size-fits-all feature—it’s a layered system that enhances engagement at every touchpoint. For OTT solution providers aiming to deliver exceptional user experiences, the following core features are non-negotiable and should be optimized for scalability and performance.
User Profiles & Preferences: Allow multiple users to create unique profiles with language, genre, and device preferences. This ensures a more personalized experience across family members or shared accounts. OTT platforms can also use this data to fine-tune content discovery and recommendations.
AI-Powered Recommendations: Leverage AI algorithms to suggest shows, movies, and live content based on viewing history and trends. By continuously learning from user interactions, the system evolves to provide smarter suggestions. This leads to higher watch time and more satisfied users.
Smart Notifications: Use behavior-based triggers to remind users about upcoming live events, new episodes, or expiring content. Notifications can be personalized to user time zones and content preferences. This increases user retention and keeps engagement levels high.
Dynamic Home Screens: Adapt homepage layouts based on user activity and current interests. Highlight genres or categories that are trending or match the user’s taste. A tailored home screen reduces decision fatigue and drives immediate content consumption.
Geo-Personalized Content: Automatically display content relevant to the user’s region and device. This includes language preferences, subtitles, or localized promotions. Geo-personalization ensures regulatory compliance and boosts relevance across global markets.
Data Collection and Privacy Considerations in OTT Personalization
While personalization offers numerous benefits, it must be balanced with user privacy. OTT platform providers need to ensure compliance with regulations like GDPR and CCPA. Transparency in how data is collected, stored, and used builds trust with viewers.
Innocrux integrates robust data security measures into its custom OTT solution development. Viewers can manage their preferences, opt out of tracking, or delete their data—ensuring a user-first approach to personalization. Role-based access, data encryption, and anonymized insights protect sensitive viewer information without compromising personalization.
OTT solution providers should also provide clear data usage policies and user-friendly interfaces for privacy control. Innocrux’s platform includes built-in consent management tools, making it easy to meet global privacy standards while delivering personalized experiences.
Technical Hurdles in OTT Personalization and How to Overcome Them
Implementing personalization at scale presents challenges like real-time processing, cross-device synchronization, and latency. OTT solution providers must also handle complex data pipelines to analyze viewer behavior accurately.
Innocrux addresses these with scalable backend systems, low-latency data architecture, and cloud-based AI engines that personalize in real time without impacting performance. Whether you’re looking to build OTT apps or a video on demand solution, Innocrux ensures technical efficiency. Our architecture supports multi-region deployments, elastic compute, and predictive scaling to handle spikes in viewer demand.
Furthermore, Innocrux uses edge computing strategies to reduce processing delays and ensure faster content personalization across devices. This ensures smooth and responsive user experiences, even during high-traffic streaming events.
Innocrux’s Customizable Personalization Tools Explained
To make personalization simple and scalable, Innocrux delivers a suite of modular tools designed to adapt to different business needs. These tools form the building blocks of any custom OTT solution we deliver.
Content tagging and metadata enrichment: Automate content classification using AI-powered metadata tools. This ensures better categorization and boosts the relevance of search and recommendation results. Metadata can be localized and extended to accommodate multilingual tagging.
Behavioral segmentation for audience targeting: Group viewers based on interests, engagement, and watch frequency. This allows precision targeting for both content suggestions and promotions. Custom segments can also be synced with marketing tools for unified campaigns.
Recommendation engine tuning: Adjust engine logic to align with business goals like increasing retention or promoting new releases. Fine-tuning parameters lets platforms test and optimize algorithm outputs. Built-in A/B testing helps compare recommendation strategies.
Language and UI personalization by user locale: Automatically switch UI languages, menu structure, and promotions based on viewer geography. This boosts regional engagement and retention. Interfaces can adapt by cultural preferences and navigation behaviors.
As a leading OTT platform provider, Innocrux helps clients build OTT platforms that feel unique for each user—without additional development complexity.
Using Viewer Analytics and Insights with Innocrux
To personalize effectively, platforms must understand what drives user engagement. Innocrux’s analytics suite delivers the actionable insights needed to optimize content strategies and recommendation models.
Real-time engagement metrics: Track how users interact with content minute by minute. This includes completion rates, skips, and replays. Platforms can react instantly to optimize featured content or remove underperformers.
Heatmaps of viewer attention: Visualize user attention during video playback to identify high-drop-off areas. These insights help improve content pacing and placement. Editors can also use heatmaps to refine trailers and highlight reels.
Content performance comparisons: Compare shows, genres, or creators based on user engagement and watch time. This helps identify content trends and licensing opportunities. Dashboards support filters by geography, device, and subscription tier.
Conversion rates from recommendations: Measure how well suggested content performs in driving clicks, views, and retention. Platforms can optimize the recommendation engine’s impact on monetization. Trends reveal what content hooks different segments.
This allows platforms to make data-backed decisions, fine-tune their content libraries, and implement smarter recommendation engines. For businesses wondering how to build a VOD platform or an OTT app with analytics, Innocrux provides a complete solution.
Personalized Content Delivery: Strategies That Work with Innocrux
Delivering personalized content in real-time across devices requires both speed and adaptability. Innocrux's streaming architecture ensures every viewer gets a custom experience without buffering or inconsistency.
Region-based content delivery via CDNs: Leverage multiple CDN partners to ensure content is delivered quickly based on user location. Regional caching boosts speed and reduces latency. This is crucial for global platforms serving diverse markets.
Adaptive streaming for personalized quality: Automatically adjust video quality based on device, bandwidth, and content importance. This provides smooth playback and reduced buffering across conditions. Dynamic bitrate switching improves mobile and rural access.
Smart caching to reduce latency: Frequently watched and trending content is cached closer to end users. This shortens load times and supports rapid personalization changes. Smart cache invalidation ensures up-to-date content is always served.
Combined with user data, these tools allow for real-time delivery of custom experiences, whether in a live streaming solution or video on demand platform.
Scaling Personalization Across Devices and Regions with Innocrux
Viewers consume OTT content on various devices—TVs, smartphones, desktops, and tablets—often switching between them. Innocrux ensures that personalization stays consistent across all touchpoints by syncing user preferences in the cloud. Whether a user starts watching on a phone and continues on a TV, the experience remains seamless.
To support global audiences, Innocrux integrates internationalization features that tailor experiences based on language, regional content licensing, and cultural preferences. This is key for platforms aiming for global market penetration and compliance with local regulations.
Looking Ahead: The Future of OTT Personalization with Innocrux
As technology advances, OTT personalization is shifting from reactive to predictive. Innocrux is investing in tools that anticipate user needs before they even search—curating hyper-relevant content and experiences. This future-forward approach leverages AI and real-time behavioral modeling.
Key innovations on Innocrux’s roadmap include:
Predictive content curation: Automatically surface what viewers are most likely to watch next using intent-based AI.
Hyper-targeted ad personalization: Match ads with specific viewer personas to boost conversions and reduce ad fatigue.
Voice-based user interaction: Enable search and navigation through voice commands for a more accessible UX.
Emotion-aware content delivery: Adapt content suggestions using sentiment detection and user mood patterns.
Conclusion: Powering the Future of OTT with Personalization and Innocrux
In today’s hyper-competitive streaming landscape, personalization is no longer a luxury—it’s a necessity. It’s the key to unlocking deeper viewer engagement, reducing churn, and maximizing revenue. From AI-driven recommendations to geo-personalized experiences, every touchpoint in the viewer journey can be optimized to feel personal, intuitive, and relevant.
Innocrux empowers OTT platforms to implement personalization at scale, combining advanced analytics, customizable tools, and real-time content delivery into a single, scalable solution. Whether you're launching a new VOD platform, enhancing an IPTV offering, or building a white-label OTT service, Innocrux ensures your platform isn’t just functional—it’s unforgettable.
With Innocrux, personalization becomes a strategic advantage—driving loyalty, boosting monetization, and setting your OTT platform apart in a crowded market.
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digmarkcons495 · 18 days ago
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Digital Marketing Consulting
The Power of Digital Marketing Consulting in Today’s Business Landscape
In a world where algorithms change as quickly as trends, where attention spans are shrinking, and where competition is just a click away, businesses are under more pressure than ever to make their mark online. Digital marketing consulting has emerged as a powerful force to help companies not only stay afloat but thrive in this dynamic environment. It bridges the gap between where a brand currently stands and the potential it has in the digital space. This form of strategic guidance is not just about marketing — it’s about leadership, growth, and long-term sustainability in an increasingly digital world.
https://usseoservices.net/digital-marketing-consulting/
Digital marketing consulting goes beyond running ads or posting on social media. It’s about having a deep understanding of how digital channels work, how audiences behave online, and how data can be used to fuel smart decisions. Whether a business is in its early stages or looking to scale, the guidance of a digital marketing consultant can illuminate blind spots, fine-tune messaging, and develop systems that increase ROI across every touchpoint.
At its core, digital marketing consulting is rooted in strategy. Rather than guessing which tactics might work, consultants take a data-first approach. This often begins with an audit — a comprehensive review of all existing marketing efforts, from websites and social media profiles to paid campaigns and SEO performance. By identifying what's working and what’s not, consultants can pinpoint missed opportunities and reallocate resources for better results.
The value of digital marketing consulting lies in its ability to create tailored strategies based on the unique needs of each business. Unlike a one-size-fits-all approach, this consulting zeroes in on the specific challenges, goals, and customer base of the company in question. The result is a roadmap that integrates the most relevant tools and tactics — from content marketing and PPC advertising to search engine optimization, email marketing, influencer collaborations, and automation.
One of the most impactful elements a digital marketing consultant brings to the table is objectivity. Business owners and internal marketing teams are often too close to their operations to see what's not working. A consultant provides a fresh perspective, free from internal bias or emotional attachment. This perspective can be a catalyst for real change — unlocking new ways to approach branding, communication, and customer engagement.
Consultants also help businesses stay ahead of evolving technologies. With the rise of AI tools, machine learning, voice search, and shifting consumer behaviors, staying current is no longer optional — it’s essential. Digital marketing consulting ensures a business remains agile, adapting to change rather than falling behind it. From navigating Google’s ever-changing algorithms to leveraging the latest features on social platforms, a consultant keeps businesses relevant and competitive.
Another key advantage of digital marketing consulting is the clarity it brings to budgeting. Many companies waste thousands of dollars on campaigns that don’t deliver, simply because they don’t have a strategic plan in place. A consultant helps align budget with impact, identifying which channels deserve investment and which should be phased out. This disciplined, metrics-driven approach transforms marketing from an expense into a calculated growth engine.
Beyond numbers, digital marketing consulting plays a crucial role in building brand consistency and trust. Inconsistent messaging, poor user experiences, and unrefined customer journeys erode credibility. A consultant steps in to help unify the brand’s voice, visuals, and values across all digital touchpoints. This consistency fosters trust, which in turn increases conversions and repeat business.
The integration of analytics is another cornerstone of effective consulting. It’s one thing to launch a campaign — it’s another to know how it performed and why. Digital marketing consultants implement and interpret analytics platforms to measure performance in real time. They provide insights that help businesses understand which content resonates most with audiences, which ads convert best, and what time of day generates the highest engagement. These insights lead to smarter decisions and stronger results.
Digital marketing consulting is also instrumental in refining customer personas and segmentation. Understanding who a business serves — not just demographically but psychologically — is essential for relevance. Consultants help businesses dig deeper into customer behavior, needs, and decision-making patterns. This allows companies to personalize content and communication, resulting in more meaningful interactions and higher engagement.
Another strength of digital marketing consulting is scalability. As a business grows, so do its marketing needs. A consultant can help prepare the infrastructure for growth, ensuring systems are built to handle increased traffic, more leads, and expanded service areas. This includes advising on CRM platforms, sales funnels, automation tools, and campaign architecture that can scale with the business.
For businesses navigating crisis or transition, digital marketing consulting offers much-needed stability. Whether facing a PR challenge, industry disruption, or major leadership change, having a clear marketing strategy helps anchor the brand. Consultants guide businesses through uncertain times by helping them maintain visibility, reputation, and relevance in the marketplace.
Digital marketing consulting is also deeply aligned with innovation. Consultants encourage experimentation — testing new ad creatives, exploring underused platforms, trying different messaging approaches. This mindset of continual testing and optimization ensures a brand remains flexible and growth-focused. Rather than sticking with what worked five years ago, businesses are empowered to evolve, test, and refine based on current market dynamics.
An underrated benefit of digital marketing consulting is the transfer of knowledge. It’s not just about outsourcing strategy — it’s about equipping internal teams to think more strategically and execute more effectively. Consultants often serve as mentors, trainers, and partners who build long-term capability within a company. This creates a lasting impact long after the initial engagement ends.
Ultimately, digital marketing consulting is a growth partnership. It’s a collaboration that challenges businesses to look inward and outward, to think bigger, and to act smarter. In a digital-first world, marketing is no longer a side department — it’s the engine of brand relevance, customer connection, and revenue. The right strategy can mean the difference between being invisible and being impossible to ignore.
In conclusion, digital marketing consulting is not a luxury — it’s a necessity for any business serious about long-term growth and online success. It provides the strategy, clarity, and confidence needed to navigate the digital landscape with purpose. From refining brand voice to optimizing every dollar spent, digital marketing consulting empowers companies to operate from a place of insight, not assumption. For those who are ready to rise above the noise and create impact where it counts, consulting provides the roadmap to do exactly that.
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yfthg · 2 days ago
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Top Most Reliable Predictive CX Platforms for Hospitality Industry
NUMR CXM: Predictive CX Excellence for Hospitality Brands
NUMR CXM is a leading Customer Experience Management platform empowering hospitality brands to anticipate guest needs, personalize engagement, and drive loyalty through predictive analytics.
Why Hospitality Brands Trust NUMR CXM:
AI-powered guest intent prediction based on booking, browsing, and interaction data
Real-time journey analytics from pre-booking to post-checkout
Smart alerting for dissatisfied guests before negative reviews occur
Integration with CRS, PMS, OTA platforms, and loyalty programs
Omnichannel NPS and emotion tracking at every touchpoint
From boutique hotels to global chains, NUMR helps hospitality companies turn insight into personalized service at scale.
Why Predictive CX Matters in Hospitality
Hospitality is an experience-first industry. Predictive CX platforms enable brands to:
Anticipate guest dissatisfaction before it happens
Identify upsell opportunities based on behavior
Reduce cancellations and no-shows with early signals
Personalize offers and services in real time
Improve staff allocation, amenities planning, and operational decisions
Predictive insights turn guest data into proactive delight, securing repeat business and positive reviews.
Top Predictive CX Platforms for Hospitality in 2025
Here are the most reliable platforms helping hotels and resorts predict, personalize, and perform better:
Platform
Key Features for Hospitality
NUMR CXM
Predictive guest satisfaction, churn alerts, journey mapping
Medallia
Voice of customer with real-time sentiment analytics
Qualtrics XM
Guest feedback analysis, predictive modeling
Salesforce Experience Cloud
Unified guest view, AI-driven personalization
Revinate
Guest profile enrichment, email marketing automation
Zoho CRM Plus
Predictive AI, omnichannel feedback management
Sprinklr
Social listening with CX prediction at scale
Best Practices for Using Predictive CX in Hospitality
1. Capture and Integrate Guest Data Across All Touchpoints
From website visits, call centers, and app usage to in-stay feedback and post-checkout reviews, data silos must be unified for accurate predictions.
2. Apply AI to Identify At-Risk Guests Early
Platforms like NUMR CXM apply AI to detect:
Repeated booking issues
Negative sentiment in open-text feedback
Unusual cancellation patterns
These insights allow teams to intervene before dissatisfaction escalates.
3. Tailor Services Based on Intent Prediction
If a guest frequently browses spa services but never books — send a tailored offer. Predictive CX enables micro-personalization that drives conversion.
4. Automate Loyalty and Retention Campaigns
Trigger smart campaigns when guests show signs of churn:
“We miss you” emails with customized incentives
Loyalty upgrades before stay anniversaries
Upsell offers aligned with past behavior
5. Feed Predictive Insights into Staff Training and Ops
CX analytics isn't just for marketing. It can inform how staff interact, which services to promote, and where to allocate attention during peak hours.
FAQs – Predictive CX Platforms in Hospitality
What is predictive CX in hospitality?
Predictive CX refers to using guest data and AI to forecast behavior and optimize experiences — from stay preferences to likelihood of complaints or churn.
Which is the best predictive CX platform for hotels?
NUMR CXM is a top choice for hospitality due to its real-time analytics, guest sentiment prediction, and easy integration with PMS and OTA systems.
Can predictive CX reduce negative online reviews?
Yes. By detecting dissatisfaction early and triggering recovery workflows, hotels can resolve issues before they turn into public complaints.
Do these platforms help increase repeat bookings?
Definitely. Predictive platforms use insights to drive timely re-engagement, loyalty perks, and personalized offers, boosting repeat business.
Final Thoughts
In an experience-driven sector like hospitality, proactive guest engagement is non-negotiable. Platforms like NUMR CXM help brands move from reactive to predictive CX, ensuring that every guest touchpoint is informed, intentional, and impactful.
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digitalswarna · 19 days ago
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Digital Marketing Training Institute In Hyderabad
In the ever-evolving world of digital marketing, one thing remains constant—the need to stay ahead of the curve. And in 2025, staying ahead means integrating Artificial Intelligence (AI) into your skillset. If you're a student, a working professional, or someone looking to pivot into one of the most in-demand careers of this decade, the AI-Integrated Digital Marketing Program from NIDM (National Institute of Digital Marketing) is your golden ticket to success.
Let me walk you through why this revolutionary program is making waves—and why it might just be the smartest investment you can make for your future.
Why Digital Marketing + AI Is the Future
AI is no longer just a buzzword. It's transforming industries, automating workflows, and reshaping how we interact with customers online. Traditional digital marketing techniques alone won’t cut it anymore. Smart marketers now harness AI tools to predict trends, personalize experiences, and maximize ROI across platforms.
And that’s exactly what NIDM offers with this program—a future-proof curriculum that blends marketing fundamentals with real-world AI applications.
What Makes the NIDM Program Stand Out?
This isn’t just another digital marketing course. This is an AI-powered learning experience, designed with practical outcomes and job-ready skills in mind. Here's what sets the NIDM AI-Integrated Program apart from the rest:
✅ 1. 55+ Skills Covered
From the basics of SEO, social media, content strategy, and email marketing to advanced analytics, automation, chatbots, and AI-driven ad campaigns, you’ll master it all. This breadth of knowledge ensures you’re equipped to handle a variety of roles and responsibilities in today’s digital-first landscape.
✅ 2. Hands-On Practical Training with AI
What good is theory without execution? NIDM emphasizes live projects, real-time tools, and hands-on learning. You’ll work with over 200+ AI tools used by leading marketers—from content generators and ad optimizers to SEO analyzers and CRM automation platforms.
This kind of exposure is invaluable in the job market, where recruiters now seek candidates who can hit the ground running.
✅ 3. Expert Mentorship
With over 20 years in the field myself, I’ve seen how the right mentor can change a career. NIDM’s faculty includes experienced digital marketers and AI practitioners who don’t just teach from textbooks—they bring real-life business challenges and practical insights into the classroom.
✅ 4. 15+ Certifications That Matter
From Google Ads and HubSpot to specialized AI and automation certificates, you’ll graduate with more than just a course completion document—you’ll earn globally recognized credentials that employers respect.
These certifications validate your skills and boost your profile on platforms like LinkedIn, Upwork, or job boards.
Who Should Join This Program?
This program is designed for anyone looking to future-proof their career, including:
🎓 Students and fresh graduates eager to land their first job in marketing
👨‍💼 Working professionals wanting to switch or upskill in the digital domain
🧑‍💻 Freelancers and business owners looking to scale through automation
🧠 Marketing managers keen on using AI to enhance campaign performance
What Will You Learn?
Here’s a sneak peek into the AI-powered learning journey at NIDM: Core ModulesAI IntegrationSEO & SEMAI-powered keyword clusteringSocial Media MarketingAuto-scheduling & analytics toolsEmail MarketingAI for personalization and A/B testingContent MarketingAI copywriters & image generatorsPaid AdvertisingSmart ad targeting using MLWeb Design & AnalyticsHeatmaps, predictive analyticsAutomation & CRMChatbots, lead scoring models
You won’t just learn tools—you’ll learn how to use them to solve problems, build strategies, and drive results.
Real-World Career Benefits
Completing this course isn’t just about knowledge—it’s about career transformation. Past NIDM graduates have landed roles in:
🌐 Digital marketing agencies
🛒 E-commerce brands
🧾 SaaS companies
🏢 Corporate marketing teams
🧑‍💼 Freelance and consulting careers
And the best part? NIDM offers career assistance, interview preparation, and placement support that continues even after you finish the program.
Why You Should Act Now
The demand for AI-savvy digital marketers is skyrocketing. According to recent data, roles like AI Marketing Analyst, Automation Specialist, and Digital Strategist are seeing 30–40% higher demand in India and globally.
Waiting too long could mean playing catch-up in a competitive space. But if you act now, you can position yourself as a next-gen marketer—ready to lead and innovate.
Final Thoughts: A Word From an Industry Veteran
Having spent two decades watching the digital space evolve, I can say this confidently: the future belongs to marketers who understand and leverage AI.
The NIDM AI-Integrated Digital Marketing Program is not just a course—it's a career accelerator. Whether you’re starting from scratch or looking to upgrade, this program will give you the tools, mindset, and confidence to stand out in today’s digital economy.
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