#Apigee Extension

[govindhtech]

Apigee Extension Processor v1.0: CLB Policy Decision Point

V1.0 Apigee Extension Processor

This powerful new capability increases Apigee's reach and versatility and makes managing and protecting more backend services and modern application architectures easier than ever.

Modern deployers may add Apigee rules to their scalable containerised apps using the Extension Processor's seamless Cloud Run interface.

Additionally, the Extension Processor creates powerful new connections. With gRPC bidirectional streaming, complicated real-time interactions are easy, enabling low-latency, engaging apps. For event-driven systems, the Extension Processor controls and protects Server-Sent Events (SSE), enabling data streaming to clients.

Benefits extend beyond communication standards and application implementation. When used with Google Token Injection rules, the Apigee Extension Processor simplifies safe Google Cloud infrastructure access. Apigee's consistent security architecture lets you connect to and manage Bigtable and Vertex AI for machine learning workloads.

Finally, by connecting to Google's Cloud Load Balancing's advanced traffic management features, the Extension Processor offers unequalled flexibility in routing and controlling various traffic flows. Even complex API landscapes may be managed with this powerful combine.

This blog demonstrates a powerful technique to manage gRPC streaming in Apigee, a major issue in high-performance and real-time systems. gRPC is essential to microservices, however organisations employing Google Cloud's Apigee as an inline proxy (traditional mode) face issues owing to its streaming nature.

Nous will examine how Apigee's data plane may regulate gRPC streaming traffic from the ALB to the Extension Processor. A service extension, also known as a traffic extension, allows efficient administration and routing without passing the gRPC stream through the Apigee gateway.

Read on to learn about this solution's major features, its benefits, and a Cloud Run backend use case.

Overview of Apigee Extension Processor

Cloud Load Balancing may send callouts to Apigee for API administration via the Apigee extender Processor, a powerful traffic extender. Apigee can apply API management policies to requests before the ALB forwards them to user-managed backend services, extending its robust API management capabilities to Cloud Load Balancing workloads.

Infrastructure, Dataflow

Apigee Extension Processor requirements

Apigee Extension Processor setup requires several components. Service Extensions, ALBs, and Apigee instances with Extension Processors are included.

The numerical steps below match the flow diagram's numbered arrows to demonstrate order:

The ALB receives client requests.

The Policy Enforcement Point (PEP) ALB processes traffic. This procedure involves calls to Apigee via the Service Extension (traffic extension).

After receiving the callout, the Apigee Extension Processor, which acts as the Policy Decision Point (PDP), applies API management policies and returns the request back to the ALB.

After processing, the ALB forwards the request to the backend.

The ALB gets the backend service-started response. Before responding to the client, the ALB may utilise the Service Extension to contact Apigee again to enforce policies.

Making gRPC streaming pass-through possible

Apigee, an inline proxy, does not support streaming gRPC, even though many modern apps do. Apigee Extension Processor is handy in this circumstance since it allows the ALB to process streaming gRPC communication and act as the PEP and the Apigee runtime as the PDP.

Important components for Apigee's gRPC streaming pass-through

Using the Apigee Extension Processor for gRPC streaming pass-through requires the following components. Get started with the Apigee Extension Processor has detailed setup instructions.

gRPC streaming backend service: A bidirectional, server, or client streaming service.

The Application Load Balancer (ALB) routes traffic and calls to the Apigee Service Extension for client requests.

One Apigee instance with the Extension Processor enabled: A targetless API proxy is used by an Apigee instance and environment with Extension Processor to process Service Extension communication using ext-proc.

In order to link the ALB and Apigee runtime, a traffic extension (ideally Private Service link (PSC)) is configured.

When configured properly, client to ALB, ALB to Apigee, and ALB to backend may interact.

Apigee secures and manages cloud gRPC streaming services

Imagine a customer creating a high-performance backend service to deliver real-time application logs using gRPC. For scalability and administrative ease, their primary Google Cloud project hosts this backend application on Google Cloud Run. The customer wants a secure API gateway to offer this gRPC streaming service to its clients. They choose Apigee for its API administration capabilities, including authentication, authorisation, rate restriction, and other regulations.

Challenge

Apigee's inline proxy mode doesn't allow gRPC streaming. Typical Apigee installations cannot directly expose the Cloud Run gRPC service for client, server, or bi-di streaming.

Solution

The Apigee Extension Processor bridges gRPC streaming traffic to a Cloud Run backend application in the same Google Cloud project.

A concentrated flow:

Client start

Client applications initiate gRPC streaming requests.

The entry point ALB's public IP address or DNS name is the target of this request.

ALB and Service Extension callout

The ALB receives gRPC streaming requests.

A serverless Network Endpoint Group connects the ALB's backend service to Cloud Run.

The ALB also features a Service Extension (Traffic extension) with an Apigee runtime backend.

The ALB calls this Service Extension for relevant traffic.

Processing Apigee proxy

Service Extensions redirect gRPC requests to Apigee API proxies.

Apigee X proxy implements API management controls. This includes rate limiting, authorisation, and authentication.

No Target Endpoint is defined on the Apigee proxy in this situation.ALB finalises route.

Return to ALB

Since the Apigee proxy has no target, the Service Extension answer returns control to the ALB after policy processing.

Backend routing in Cloud Run by Load Balancer

The ALB maps the gRPC streaming request to the serverless NEG where the Cloud Run service is situated, per its backend service parameters.

ALB manages Cloud Run instance routing.

Managing responses

Request and response flow are similar. The backend starts the ALB to process the response. The ALB may call Apigee for policy enforcement before responding to the client via the Service Extension (traffic extension).

This simplified use case explains how to apply API management policies to gRPC streaming traffic to a Cloud Run application in the same Google Cloud project using the Apigee Extension Processor. The ALB largely routes to Cloud Run using its NEG setup.

Advantages of Apigee Extension Processor for gRPC Streaming

Using the Apigee Extension Processor to backend manage gRPC streaming services brings Apigee's core features to this new platform application, with several benefits:

Extended Apigee's reach

This technique extends Apigee's strong API management tools to gRPC streaming, which the core proxy does not handle natively.

Utilising current investments

Businesses using Apigee for RESTful APIs may now control their gRPC streaming services from Apigee. Even while it requires the Extension Processor, it uses well-known API management techniques and avoids the need for extra tools.

Centralised policymaking

Apigee centralises API management policy creation and implementation. Integrating gRPC streaming via the Extension Processor gives all API endpoints similar governance and security.

Moneymaking potential

Apigee's monetisation features may be utilised for gRPC streaming services. Rate plans in Apigee-customized API solutions let you generate money when gRPC streaming APIs are accessed.

Better visibility and traceability

Despite limited gRPC protocol-level analytics in a pass-through situation, Apigee provides relevant data on streaming service traffic, including connection attempts, error rates, and use trends. Troubleshooting and monitoring require this observability.

Apigee's distributed tracing solutions may help you trace requests in distributed systems utilising gRPC streaming services with end-to-end visibility across apps, services, and databases.

Business intelligence

Apigee API Analytics collects the massive amount of data going through your load balancer and provides UI visualisation or offline data analysis. This data helps businesses make smart decisions, identify performance bottlenecks, and understand usage trends.

These benefits show that the Apigee Extension Processor can offer essential API management functionalities to Google Cloud's gRPC streaming services.

Looking Ahead

Apigee Extension Processor enhances Apigee's functionality. Apigee's policy enforcement will eventually be available on all gateways. The Apigee runtime will serve as the Policy Decision Point (PDP) and the ext-proc protocol will allow many Envoy-based load balancers and gateways to act as Policy Enforcement Points. Due to this innovation, organisations will be better able to manage and protect their digital assets in more varied situations.

[deshpandeisha]

Global Edge Analytics Market Analysis: Key Players, Revenue Trends, and Demand Forecast

The global Edge Analytics Market is forecasted to be worth USD 33.65 Billion by 2027, according to a current analysis by Emergen Research. Due to the growing demand for real-time intelligence on network devices, the global Edge Analytics market is forecasted to grow significantly over the forecasted period. Besides, the rising government initiatives in Information and Communication Technology are anticipated to further fuel the market growth in the forecast timeline. Moreover, the rise in the implementation of connected devices is likely to drive the market growth shortly. IoT devices' adoption is growing exponentially, generating massive volumes of data and requiring real-time data analytics.

The Global Edge Analytics Market Report, published by Emergen Research, offers an industry-wide assessment of the Edge Analytics market, which is inclusive of the most crucial factors contributing to the growth of the industry. The latest research report comprises an extensive analysis of the micro- and macro-economic indicators that influence the global market development during the forecast period.

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Competitive Terrain:

The global Edge Analytics industry is highly consolidated owing to the presence of renowned companies operating across several international and local segments of the market. These players dominate the industry in terms of their strong geographical reach and a large number of production facilities. The companies are intensely competitive against one another and excel in their individual technological capabilities, as well as product development, innovation, and product pricing strategies.

The leading market contenders listed in the report are:

AGT Group GmbH, CGI Group Inc., FogHorn Systems, Inc., Oracle Corporation, Apigee Corp., SAP SE, Falkonry Inc., Equinix, Inc., Intel Corporation, Microsoft Corporation

Key market aspects studied in the report:

Market Scope: The report explains the scope of various commercial possibilities in the global Edge Analytics market over the upcoming years. The estimated revenue build-up over the forecast years has been included in the report. The report analyzes the key market segments and sub-segments and provides deep insights into the market to assist readers with the formulation of lucrative strategies for business expansion.

Competitive Outlook: The leading companies operating in the Edge Analytics market have been enumerated in this report. This section of the report lays emphasis on the geographical reach and production facilities of these companies. To get ahead of their rivals, the leading players are focusing more on offering products at competitive prices, according to our analysts.

Report Objective: The primary objective of this report is to provide the manufacturers, distributors, suppliers, and buyers engaged in this sector with access to a deeper and improved understanding of the global Edge Analytics market.

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Market Segmentations of the Edge Analytics Market

This market is segmented based on Types, Applications, and Regions. The growth of each segment provides accurate forecasts related to production and sales by Types and Applications, in terms of volume and value for the period between 2022 and 2030. This analysis can help readers looking to expand their business by targeting emerging and niche markets. Market share data is given on both global and regional levels. Regions covered in the report are North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Research analysts assess the market positions of the leading competitors and provide competitive analysis for each company. For this study, this report segments the global Edge Analytics market on the basis of product, application, and region:

Segments Covered in this report are:

Component Outlook (Revenue, USD Billion; 2017-2027)

Services

Solution

Type Outlook (Revenue, USD Billion; 2017-2027)

Prescriptive Analytics

Descriptive Analytics

Diagnostic Analytics

Predictive Analytics

Deployment Outlook (Revenue, USD Billion; 2017-2027)

On-Cloud

On-Premises

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Major Geographies Analyzed in the Report:

North America (U.S., Canada)

Europe (U.K., Italy, Germany, France, Rest of EU)

Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)

Latin America (Chile, Brazil, Argentina, Rest of Latin America)

Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

ToC of the report:

Chapter 1: Market overview and scope

Chapter 2: Market outlook

Chapter 3: Impact analysis of COVID-19 pandemic

Chapter 4: Competitive Landscape

Chapter 5: Drivers, Constraints, Opportunities, Limitations

Chapter 6: Key manufacturers of the industry

Chapter 7: Regional analysis

Chapter 8: Market segmentation based on type applications

Chapter 9: Current and Future Trends

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Apigee vs Dell Boomi

API Management Heavyweights: Apigee vs. Dell Boomi

In today’s interconnected world, APIs (Application Programming Interfaces) are vital in driving innovation and seamless data exchange. When you need to manage these API connections efficiently, API management platforms step in. Two leaders in this space are Google’s Apigee and Dell Boomi. Let’s dive into a comparative analysis of these powerful platforms.

Dell Boomi: The Integration Powerhouse

Dell Boomi is a cloud-based integration platform and service (iPaaS). It excels in:

Hybrid Integration: Boomi’s strength lies in its ability to easily connect cloud-based SaaS applications, on-premises systems, and even legacy systems.

Low-Code Environment: A drag-and-drop interface and pre-built connectors empower non-technical users to design and manage integrations effectively.

Data Transformation Power: Boomi offers rich tools to transform data, handle various formats, and ensure data quality during integration processes.

Google Apigee: API-First Excellence

Apigee is a specialized API management platform that focuses primarily on:

Comprehensive API Management: Apigee offers tools for designing, securing, deploying, monitoring, and monetizing APIs.

Developer Experience: It prioritizes creating user-friendly developer portals, enabling effortless API discovery, testing, and consumption.

Advanced Analytics: Apigee provides in-depth insights into API usage patterns, performance metrics, and potential monetization opportunities.

When to Choose Which

Here’s a quick guide to help you decide:

Choose Dell Boomi if:

Your primary focus is connecting many systems, primarily if you work with on-premises or legacy technologies.

You prefer a low-code visual interface for creating complex integrations.

Data mapping and deep transformation capabilities are a priority.

Choose Google Apigee if:

API-centric integration and management are your top needs.

It would help to have advanced security, traffic management, and throttling for your APIs.

Building a developer ecosystem around your APIs is crucial to your strategy.

Beyond the Basics

Let’s consider a few more factors:

Scalability: Both platforms are highly scalable, but Apigee might have an edge when handling massive API traffic volumes.

Pricing: Both licensing models can be complex. Apigee tends to be on the higher side for extensive use, while Boomi offers more flexibility for smaller-scale deployments.

Cloud vs. Hybrid: Boomi’s strengths in hybrid integration offer some advantages in a mixed cloud/on-premises environment.

It’s Not a Competition, It’s a Choice

Apigee and Dell Boomi are formidable players in integration and API management. The best tool for your organization depends heavily on its specific needs, infrastructure, and emphasis on API-driven architecture.

You can find more information about Dell Boomi in this  Dell Boomi Link

 

Conclusion:

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Hire Expert APIGEE Developers !!

Our APIGEE developers and consulting partners create fully scalable API solutions to boost digital transformation of our clients’ businesses. We have extensive experience of working with the APIGEE Edge platform, and are committed to bring to you best-in-class API services at the most affordable rates

Stay ahead with customised, end-to-end API management services on top of the APIGEE platform. Our professional APIGEE consultants deliver apps, APIs and secure data management - based on the precise requirements of each customer.

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A Comprehensive Guide Of API Development

API is not anything however a fixed of instructions, necessities, and requirements that allow an app development or app developers program to hire capabilities or offerings of a few different utilities, flutter development devices, or web development platforms to provide higher offerings. It’s fixed of programming code that permits facts transmission among one app development program product with the different. It additionally includes phrases of these facts alternate.

Application programming interfaces have components:

Technical     specification which describes the facts alternate alternatives among     answers which have specs completed within the shape of facts shipping     protocols and request for processing.

An app developers interface that is written to     the specification which represents it.

The flutter development program which wishes to the get right of entry to facts or capability from the app development program calls its API alongside specifying the necessities as to how the capability or the facts must be provided. The different app developers program without a doubt returns the facts capability as asked through the previous utility. API additionally specifies the interface through which each of those web development programs communicates.

Each API is applied through characteristic calls which can be the language statements that are used to request app development programs to carry out unique offerings and actions. Function calls also are defined within the API documentation.

APIs can serve numerous purposes. Usually, they could accelerate or simplify app development. App Developers use APIs to feature capability from different vendors to the prevailing answers. Furthermore, they may be extensively utilized to broaden new flutter development programs through the usage of third-birthday birthday celebration vendors.

Terminologies related to API development

If you’re seeking out a custom API web development, you then definitely have to understand the underneath terminologies.

1. API Key

It’s a completely unique code that is surpassed within the computer app development for authenticating person, flutter developers, or calling web development program.

2. Endpoint

Interaction touchpoints among web development servers and API are known as Endpoints.

3. JSON

JSON (JavaScript Object Notion is a facts layout) is a facts app development layout that is used for APIs to exchange facts. This interchange of facts can arise between a web developers utility and a  web development server or app development program.

                        4. GET

It’s a way that is used for asking for facts from the server at a particular resource.

5. POST

It’s a way used for sending facts to the API web development server to replace or create a resource.

6. OAuth

It’s an open-general authorization or authorization flutter development framework for APIs. It gives a steady and confined get right of entry to the end user’s facts that are to be utilized by the utility or third-birthday birthday celebration web developers without gaining access to their password.

7. Latency

The time is taken through the API to app developers technique a request and reply is known as Latency.

8. Rate-limiting

The app development technique of controlling the price of incoming in addition to outgoing visitors is known as price-limiting. It’s additionally described as the entire variety of requests that a person hits to the API.

9. API throttling

API throttling refers back to the flutter development technique wherein using APIs through customers is managed for a particular duration.

Tools for API development

There are many types of equipment to be had in relation to API web development. Some of the maximum outstanding equipment and merchandise that app developers use for API web development are as below:

1. Apigee

Apigee is an API web development control device through Google. This device is useful whilst a business enterprise is updating their legacy app developers or facilitating facts switch among app development and offerings. Apart from that, it’s additionally beneficial whilst a flutter developers is constructing linked app development.

2. Dredd

Dredd is an HTTP API checking out web development framework. It additionally is going via API’s description very well alongside determining if the API is tested or now no longer.

3. APIMatic

APIMatic is a app developers revel in the app development platform for web development APIs. Flutter Developers use it to generate SDKs for or their APIs for 10 web development platforms. Furthermore, it’s extensively utilized to maintain it in sync with the API web development updates.

This web development device additionally allows the flutter developers to transform API descriptions into a couple of codecs together with WADL, Swagger, RAML, OAI layout, IO Docs, API Blueprint, HAR 1.4, Postman Collections, etc.

4. Sandbox

Sandbox gives a brief and clean mock RESTful API from API definitions. It additionally reduces the danger and value related to third-birthday celebration API calling at some stage in checking out.

5. Postman

Postman allows app developers to assess the overall performance of the API through documenting and checking out it. It’s additionally an interactive app development device that may be installed for automation.

6. SoapUI

SoapUI is an open-supply checking out web development device. It can function on cross app development platforms. Furthermore, it is able to additionally automate each purposeful and non-purposeful check. It is used for regression, compliance, executing, security, and cargo checks for Web development APIs.

7. Swagger

Swagger is an open-supply app development framework that is used for API web development. Big generation names together with GettyImages, Apigee, PayPal, and Microsoft use Swagger.

8. JMeter

JMeter is an open-supply app developers program. It’s utilized in overall performance checking out of RESTful API.

Conclusion

It’s secure to mention that the importance of APIs has grown now no longer simplest from the app development factor of view but additionally from the factor of view of enterprise collaboration. APIs are verified to decorate enterprise income through imparting the desired technological connectivity. You also can build an app development and combine the desired API for your enterprise.

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Cloud Api Market Share to Exhibit Steady Growth in the Coming Decade

The cloud API is growing at a faster phase owing to the wide adoption of smartphones and cloud applications for back-end services. Cloud API differ as per the service and solution, for instance, three major types of services are Platform as a Service (PaaS), Software as a Service (SaaS), and Infrastructure as a Service (IaaS). Businesses globally are also adopting cloud technology, this is driving the demand for cloud API. Increasing number of connected devices with the emergence of Internet of Things (IoT) is also playing an important role in the growth of cloud API. As faster analysis and monitoring is possible through cloud API, which has become necessary for connected devices.

Various groups are working on developing standards for cloud API, as the goal is to move towards a common cloud API. Cloud APIs are also working on creating interoperability between clouds which will allow users to move data easily and also prevent cloud providers to lock users in their platforms. Increasing customer needs is leading towards the efficient API development program. Companies are developing complex APIs with an aim of providing intelligent real-time experience. The need for cross-platform compatibility is rising. Hence, cross-platform API allows people to access resources, not just from primary cloud provider bust also from other.

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According to the Persistence Market Research (PMR), the global cloud API market is anticipated to witness significant growth throughout the forecast period 2017-2026. By 2026 end, the global market for cloud API is likely to surpass US$ 1,000 Million revenue. Concerns about security, flexibility, efficiency are growing. Hence, companies are focusing on providing Enterprise as a Service and Enterprise as a Platform to address all these issues.

Large Enterprises to Emerge as the Biggest Users of Cloud API

Based on the end users, large enterprises are likely to emerge as the largest users of cloud API as compared to the SMEs. By the end of 2026, large enterprises are estimated to surpass US$ 1,000 Million revenue.

On the basis of vertical, Banking, Financial Services and Insurance (BFSI) is anticipated to emerge as one of the largest sector using cloud API. The BFSI sector is projected to bring in close to US$ 400 Million in terms of revenue by 2026 end.

North America to Lead the Global Market for Cloud API through 2026

Region-wise, North America is expected to emerge as a leading region in the global cloud API market. Towards 2026 end, North America is likely to bring in more than US$ 800 Million revenue. Presence of all the top leading companies operating in the cloud API and increasing adoption of cloud API is driving the growth in the region. Cloud-based business applications such as enterprise resource planning and customer relationship management are also becoming popular in North America. The U.S. and Canada are witnessing the growth in adoption of cloud API.

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Prominent Players in the Global Cloud API Market

Apigee Corporation

Revenue

Products/Brand Offerings

Company Highlights

Google Inc.

scale Inc.

Microsoft Corporation

SAP SE

CA Technologies, Inc.

TIBCO Mashrey

International Business Machine Corporation

Amazon Web Services, Inc.

Axway Software SA

Others

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Telecom API Platform Market is Likely to Deliver Dynamic Progression during the Period 2020-2025

The Global Telecom API Platform Market report offers industry overview including definitions, applications, classifications, and chain structure. The report provides a comprehensive assessment of the studied market, including key trends, historic data, current market scenario, opportunities, growth drivers, potential roadmap, and strategies of the market players.  The report further includes regional analysis to evaluate the global presence of Telecom API Platform Market.

In order to simplify the industry analysis and forecast estimation for the Telecom API Platform Market, our research report delivers well-defined market scope and systematically developed research methodology.

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Global Telecom API Platform Market: Segment Analysis

Each segment of the studied market is comprehensively evaluated in the research study. The segmentation analysis discussed in the report presents key opportunities available in the market through leading segments. Following are the segments discussed in the report:

By Type

SMS, MMS, and RCS API

Web RTC API

Payment API

Content Delivery API

ID/SSO and subscriber API

IVR/voice store and voice control API

M2M and IoT API

Location API

Others

By End Use

Enterprise developer

Internal developer

Partner developer

Long tail developer

Regional Analysis:

North America (U.S. & Canada)

Europe (Germany, United Kingdom, France, Italy, Spain, Russia and Rest of Europe)

Asia Pacific (China, India, Japan, South Korea, Indonesia, Taiwan, Australia, New Zealand and Rest of Asia Pacific)

Latin America (Brazil, Mexico and Rest of Latin America)

Middle East & Africa (GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa and Rest of Middle East & Africa

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The Following are the Key Features of Global Telecom API Platform Market Report:

Market Overview, Industry Development, Market Maturity, PESTLE Analysis, Value Chain Analysis

Growth Drivers and Barriers, Market Trends & Market Opportunities

Porter’s Five Forces Analysis & Trade Analysis

Market Forecast Analysis for 2020-2025

Market Segments by Geographies and Countries

Market Segment Trend and Forecast

Market Analysis and Recommendations

Price Analysis

Key Market Driving Factors

TELECOM API PLATFORM Market Company Analysis: Company Market Share & Market Positioning, Company Profiling, Recent Industry Developments etc.

Key Players:                        

Vodafone Group PLC

Aspect Software

Twilio Inc.

Alcatel-Lucent

AT&T Inc.

Apigee Corporation

Orange S.A.

Verizon Communications Inc.

Tropo Inc.

Other Major & Niche Players

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[govindhtech]

Apigee APIM Operator for API Administration On Any Gateway

We now provide the Apigee APIM Operator, a lightweight Application Programming Interface Management and API Gateway tool for GKE environments. This release is a critical step towards making Apigee API management available on every gateway, anywhere.

The Kubernetes-based Apigee APIM Operator allows you build and manage API offerings. Cloud-native developers benefit from its command-line interface for Kubernetes tools like kubectl. APIM resources help the operator sync your Google Kubernetes Engine cluster with Apigee.

Advantages

For your business, the APIM Operator offers:

With the APIM Operator, API producers may manage and protect their APIs using Kubernetes resource definitions. Same tools and methods for managing other Kubernetes resources can be used for APIs.

Load balancer-level API regulation streamlines networking configuration and API security and access for the operator.

Kubernetes' role-based access control (RBAC) and Apigee custom resource definitions enable fine-grained access control for platform administrators, infrastructure administrators, and API developers.

Integration with Kubernetes: The operator integrates Helm charts and Custom Resource Definitions to make cloud-native development easy.

Reduced Context Switching: The APIM Operator lets developers administer APIs from Kubernetes, eliminating the need to switch tools.

Use APIM Operator when

API producers who want Kubernetes API management should utilise APIM Operator. It's especially useful for cloud-native Kubernetes developers who want to manage their APIs using the same tools and methods. Our APIM Operator lets Apigee clients add Cloud Native Computing Foundation (CNCF)-based API management features.

limitations

The APIM Operator's Public Preview has certain restrictions:

Support is limited to REST APIs. Public Preview doesn't support GraphQL or gRPC.

The Public Preview edition supports 25 regional or global GKE Gateway resources and API management policies.

A single environment can have 25 APIM extension policies. Add extra APIM extension policies by creating a new environment.

Gateway resources can have API management policies, but not HTTPRoutes.

Public Preview does not support region extension. A setup APIM Operator cannot be moved to different regions.

Meaning for you?

With Kubernetes-like YAML, you can configure API management for many cloud-native enterprises that use CNCF-standardized tooling without switching tools.

APIM integration with Kubernetes and CNCF toolchains reduces conceptual and operational complexity for platform managers and service developers on Google Cloud.

Policy Management: RBAC administrators can create APIM template rules to let groups use different policies based on their needs. Add Apigee rules to APIM templates to give users and administrators similar capabilities as Apigee Hybrid.

Key Features and Capabilities

The GA version lets users set up a GKE cluster and GKE Gateway to use an Apigee Hybrid instance for API management via a traffic extension (ext-proc callout). It supports factory-built Day-Zero settings with workload modification and maintains API lifespan with Kubernetes/CNCF toolchain YAML rules.

Meeting Customer Needs

This functionality addresses the growing requirement for developer-friendly API management solutions. Apigee was considered less agile owing to its complexity and the necessity to shift from Kubectl to other tools. In response to this feedback, Google Cloud created the APIM Operator, which simplifies and improves API management.

Looking Ahead

It is exploring gRPC and GraphQL support to support more API types, building on current GA version's robust foundation. As features and support are added, it will notify the community. Google Cloud is also considering changing Gateway resource and policy attachment limits.

The APIM Operator will improve developer experience and simplify API management for clients, they believe. It looks forward to seeing how creatively you use this functionality in your apps.

[blogsmithelenablr]

Telecom Application Programming Interface (API) Market Size, Share, Trends and Forecast to 2026

Reports and Data has added a new research study titled “Global Telecom Application Programming Interface (API) Market Trends and Forecast to 2026” to its extensive database. The Telecom Application Programming Interface (API) market report is a comprehensive research report that offers a detailed analysis of the Telecom Application Programming Interface (API) market on the global and regional level. The report also presents a key analysis of the current and emerging market trends along with a thorough analysis of the key segments and sub-segments of the market. The report also covers the complete impact of the COVID-19 pandemic on the Telecom Application Programming Interface (API) market and its key segments. The report also presents a current and future scenario of the market in a post-pandemic case. It also offers strategic recommendations to the key manufacturers of the industry to overcome the impact of the pandemic and to gain a strong foothold in the market.

Key Companies of the Telecom Application Programming Interface (API) Market are:

Vodafone Group PLC (UK), Twillo Inc. (US), Alcatel-Lucent (France), AT&T Inc. (US), Apigee Corporation (US), Telefonica (Spain) Orange S.A. (France), Verizon Communications (US), Nexma Inc. (US), Fortumo (Estonia), LocationSmart (US), and Aspect Software (US) among other

Get a sample of the report @ https://www.reportsanddata.com/sample-enquiry-form/1090

The report covers extensive analysis of the regions where the industry operates. According to the regional analysis, the market is segmented into key geographical areas such as North America, Latin America, Europe, Asia Pacific, and the Middle East & Africa. The regions have been examined on the basis of the production and manufacturing capacities, consumption patterns, cost analysis, import/export, supply and demand ratio, current and emerging trends of each region, and the existence of key manufacturers in each region. Based on the regional analysis, the market is segmented into:

•        North America (U.S., Canada, Mexico)

•        Europe (U.K., Italy, Germany, France, Rest of EU)

•        Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)

•        Latin America (Chile, Brazil, Argentina, Rest of Latin America)

•        Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

Segmentation:

Type of telecom API (Revenue, USD Million; 2018–2026)

SMS, MMS and RCS API

Payment API

Web RTC API

IVR/Voice Store and Voice Control API

ID/SSO and Subscriber API

Location API

Content Delivery API

M2M and IoT API

Others (Quality of Service, Device Information, and Advertising API)

End-User (Revenue, USD Million; 2018–2026)

Internal Developer

Partner Developer

Enterprise Developer

Long Tail Developer

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The report offers a panoramic view of the competitive landscape of the Global Telecom Application Programming Interface (API) Market. The report covers comprehensive data about current and recent trends, technological advancements, and methodologies. The research document offers detailed and concise data to assist in making strategic business decisions. The report offers a graphical representation of the important statistical data in the form of tables, graphs, charts, figures, and diagrams.

The report also studies the strategic alliances of the market, such as mergers and acquisitions, joint ventures, collaborations, product launches, and brand promotions, government and corporate deals, partnerships and agreements, and others. The report also strives to offer insightful information about the competition to offer a competitive edge to the readers and businesses to help them gain a strong footing in the market.

Key questions addressed in the report are:

•        What is the estimated market size and share in the forecast period?

•        What are the key driving factors of the Global Telecom Application Programming Interface (API) market?

•        What are the risks and challenges the companies will have to face in the forecast period?

•        What are the emerging trends, and how will they influence market growth?

•        What are the opportunities for expansion of the global Telecom Application Programming Interface (API) market?

•        Which region is expected to dominate the market during the forecast period?

To know more about the report, visit @ https://www.reportsanddata.com/report-detail/telecom-application-programming-interface-api-market

Thank you for reading our report. Customization of the report is available as per requirements. Please connect with us to know more about the facility, and our team will ensure you get the report well-suited to your needs.

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About Us: Reports and Data is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target and analyze consumer behavior shifts across demographics, across industries and help client’s make a smarter business decision. We offer market intelligence studies ensuring relevant and fact-based research across a multiple industries including Healthcare, Technology, Chemicals, Power and Energy. We consistently update our research offerings to ensure our clients are aware about the latest trends existent in the market. Contact Us: John W Head of Business Development 40 Wall St. 28th floor New York City NY 10005 United States Direct Line: +1-212-710-1370

[piperarchive]

We’re Hiring!

by Jared Dunn

That’s right, dear readers: Because we now have funding from Mr. Hanneman, we in the Pied Piper family hope to soon have the stork bring us several well-qualified, bouncing baby programmers! While we will be hiring front and back end web app developers and an implementation engineer at some point, for now we are looking to hire for the four below roles.

Resumes will not be accepted from any of the email/IP addresses I have compiled which have left certain comments on my blog. These are comments that have threatened my person or encouraged me to perform acts not possible under the laws of physics, although I suspect a percentage of them may originate with PP’s Gilfoyle or Dinesh, in which case they’re all in good fun!

One note: In addition to these very modest requirements for each position, we also require that all applicants be non-smoking, dog-friendly, fat-positive and respectful of the diversity in gender, race, religion, ableness, sexuality, age and weight which we hope to soon create. Also, tolerance of extreme rudeness, Satanism and marijuana use is recommended.

CORE COMPRESSION LIBRARY ENGINEER (C++ PROGRAMMER)

Requirements:

Deep expertise with C++/Java/C# development developing data compression algorithms.

5+ years with C++.

Knowledge of downstream video platform components, including encoding, muxing, CDNs, signal processing, workflows and broadcast standards.

3+ years experience with client-server and peer-to-peer architectures, network security, basic network protocols (e.g. TCP/IP and UDP), object oriented design.

Understanding of memory management, multiple processor use, runtime optimization, concurrency and synchronization.

Experience in building and running large scale distributed online services.

Experience with large distributed database design.

Proven track record of design/architecture of a large components.

Background in mathematics, including linear algebra and numerical methods.

BSc or MSc in Computer Science or related degree.

API DEVELOPER (JAVA)

Requirements:

5+ years of development experience in web-related technologies such as Web Services, REST, SOAP, WCF, ASP.Net, C#, JavaScript, AJAX, JSON and XML.

Experience defining and developing web service APIs.

Experience in integrating with web-based products.

Experiences with the entire software development lifecycle, including version control, build process, testing and code release.

Working experience with an industry standard API Gateway technology such as Layer 7, APIGEE or Intel MASHREY is a plus.

Experience with Agile and Test-driven development methodologies.

BSc or MSc in Computer Science or related degree.

UNIT TESTER

Requirements:

5+ years of testing & QA automation experience.

Experience in an Agile development environment.

Experience in Unit and UI testing.

Development experience in Java, JavaScript and web services.

Experience creating and reviewing test cases.

Experience in large-scale, real time video (including streaming) applications.

Testing multiple browser-OS environments.

Creating test cases.

Integration.

BSc or MSc in Computer Science or related degree.

VIDEO HACKER (ASSEMBLY)

Requirements:

At least 5 years of hands-on experience in C++ application development on Linux OS and extensive experience in Java and Javascript.

Knowledge of Linux C++ development tools and environments: make, gcc, gdb, gprof,, subversion, git, shell scripting, Perl, Python or Ruby.

Knowledge of virtualization and building distributed video processing systems.

Socket and network programming.

Multithreading and inter process communication.

Object oriented design and software development patterns.

Experience with video container formats: .mov / .mp4, .mkv / .webm, mpeg-2 transport stream, .flv.

Experience with video compression codecs: AVC, HEVC, VP6, VP8, VP9, ProRes, DNXHD, AAC, Vorbis, Opus.

Experience with video delivery formats for streaming and adaptive bitrate delivery: HLS, DASH, RTMP, RTSP, MPEG-2 TS over UDP, Zixi, FASP, WebRTC, and progressive download HTTP.

Experience with mezzanine file asset ingestion via SFTP and Aspera.

Network multicast, protocols, routing and topology.

Experience with video processing and broadcast standards. Deinterlacing, scaling, aspect ratios, telecine, etc.

Experience building end to end video workflows with a true glass to glass scope. Capture, process, encode, deliver, decode, and display.

Knowledge of workflows for stitching multiple cameras into equirectangular spherical videos. [x]

[businessconsultingarticle]

Telecom Application Programming Interface (API) Market Explore Growth Analysis 2019-2026

Telecom Application Programming Interface (API) Market Overview:

The escalating competition amongst the telecom service providers to make better and improved services available to consumers at affordable prices to gain a competitive edge is expected to drive the market for telecom APIs.

Market Size – USD 100 billion in 2018, Market Growth - CAGR of 18.2%, Market Trends – Mounting need for online amusement and mobile application, the proliferation of machine-to-machine devices and consumers preferring 4G networks as their network of choice.

This market intelligence study curates an exhaustive database of industrial essentials for formulating favorable strategies. A thorough investigation of the value chain and the distribution channel is provided in this study by business professionals. The Telecom Application Programming Interface (API) Market study offers detailed information pertaining to the extent and application of the market, which helps better understand the global sector. This report on the Global Telecom Application Programming Interface (API) Market discusses several growth prospects, including the industry sectors, current trends, up-to-date outlines, driving factors, and hurdles, overall offering market projections for the coming years.

Get Access to Report Sample: https://www.reportsanddata.com/sample-enquiry-form/1090

Major Key Players of the Telecom Application Programming Interface (API) Market are: Vodafone Group PLC (UK), Twillo Inc. (US), Alcatel-Lucent (France), AT&T Inc. (US), Apigee Corporation (US), Telefonica (Spain) Orange S.A. (France), Verizon Communications (US), Nexma Inc. (US), Fortumo (Estonia), LocationSmart (US), and Aspect Software (US) among other players          

Major Types of Telecom Application Programming Interface (API) covered are:

Type of telecom API (Revenue, USD Million; 2018–2026)

SMS, MMS and RCS API

Payment API

Web RTC API

IVR/Voice Store and Voice Control API

ID/SSO and Subscriber API

Location API

Content Delivery API

M2M and IoT API

Others (Quality of Service, Device Information, and Advertising API)

Major Applications of Telecom Application Programming Interface (API) covered are:

Internal Developer

Partner Developer

Enterprise Developer

Long Tail Developer

The Telecom Application Programming Interface (API) market is heavily consolidated owing to a large number of global, regional, and local key contenders having already established a significant footing. The key participants dominate the operations in the industry with their extensive geographical coverage and huge production facilities. Players operating in this market are in intense competition in terms of technological innovations, product development, and product pricing. To gain a competitive edge over the other competitors in the Telecom Application Programming Interface (API) industry, the leading players are focusing more on ways to offer products at attractive prices.

Get Discount on this Report: https://www.reportsanddata.com/discount-enquiry-form/1090

Regional Telecom Application Programming Interface (API) Market (Regional Output, Demand & Forecast by Countries):-

North America (United States, Canada, Mexico)

South America (Brazil, Argentina, Ecuador, Chile)

Asia Pacific (China, Japan, India, Korea)

Europe (Germany, UK, France, Italy)

Middle East Africa (Egypt, Turkey, Saudi Arabia, Iran) and More.

What are the market factors that are explained in the report?

1. Market dynamics: The Telecom Application Programming Interface (API)5 report also assesses the various commercial possibilities that are expected to be revealed in the near future and the positive revenue forecasts in the years ahead. It also studies the key markets and explores different geographies where the industry is established.

2. Competitive Market Share: The key players focus their operations in the sector in select regions, owing to their robust geographic reach and huge production facilities. Players operating in this market are in intense competition in terms of technological advancements, product development, and product pricing. To gain a competitive upper hand over the other rivals in the Telecom Application Programming Interface (API) industry, the prominent players are focusing more on offering products at reasonable prices.

3. The Goal of The Report: The main objective of this research study is to provide a holistic overview and a better interpretation of market aspects to producers, suppliers, and distributors. The readers can get profound insights into this market that will allow them to formulate and develop critical strategies to bring about the desired business expansion.

4. Feature of the report:

The report studies the key factors affecting the market:

The various opportunities in the market.

1.      To study the overall size of the market and deduce industry trends from this analysis.

2.      To inspect the market based on the product, market share, and product share.

3.      To analyze the market on the basis of end-users and applications focused on the growth rate of each application segment.

View Full Report Description with TOC: https://www.reportsanddata.com/report-detail/telecom-application-programming-interface-api-market

Reasons to Purchase Telecom Application Programming Interface (API) Market Report:

1. Current and future progression of Telecom Application Programming Interface (API) products in the developed and emerging markets.

2. The segments that are estimated to control the future growth of the Telecom Application Programming Interface (API) market.

3. Regions that are expected to undergo the fastest growth during the forecast years.

4. Identify the recent developments, Telecom Application Programming Interface (API) market shares, and lucrative strategies deployed by the prominent market contenders.

Moreover, the research report mentions the leading players in the global Telecom Application Programming Interface (API) market. Their critical marketing approaches and advertising enterprise have been underlined to offer a clear outlook of the Telecom Application Programming Interface (API) market.

[industryjournals]

Telecom Application Programming Interface (API) Market Size and Growth Factors Research and Projection 2026

The market intelligence report on the Telecom Application Programming Interface (API) market will offer stakeholders valuable insights into their target consumers and geographies to devise more promising marketing strategies for the forecast years from 2019 to 2026. Above all, the report will empower business owners and professionals to gain vital information about potential consumers and where they can find them. Apart from this, the literature emphasizes how major vendors operating in the Telecom Application Programming Interface (API) market are optimizing their marketing campaigns. With an exclusive coverage of the top vendors, the study arms business owners with extensive knowledge of the local market as well as improved ability to locate potential consumers and retain existing consumers. 

Market Size – USD 100 billion in 2018, Market Growth - CAGR of 18.2%, Market Trends – Mounting need for online amusement and mobile application, the proliferation of machine-to-machine devices and consumers preferring 4G networks as their network of choice.

Fill in your details to get your hands on an Exclusive Sample of this Report@ https://www.reportsanddata.com/sample-enquiry-form/1090

Key players in the telecom application programming interface market include Vodafone Group PLC (UK), Twillo Inc. (US), Alcatel-Lucent (France), AT&T Inc. (US), Apigee Corporation (US), Telefonica (Spain) Orange S.A. (France), Verizon Communications (US), Nexma Inc. (US), Fortumo (Estonia), LocationSmart (US), and Aspect Software (US) among other players.

For this report, the market has been divided into segments on the basis of type of telecom API, end-user and region:

Type of telecom API (Revenue, USD Million; 2018–2026)

End-User (Revenue, USD Million; 2018–2026)

SMS, MMS and RCS API

Payment API

Web RTC API

IVR/Voice Store and Voice Control API

ID/SSO and Subscriber API

Location API

Content Delivery API

M2M and IoT API

Others (Quality of Service, Device Information, and Advertising API)

Internal Developer

Partner Developer

Enterprise Developer

Long Tail Developer

To get this report at a profitable rate: https://www.reportsanddata.com/checkout-form/1090

Regional Outlook (Revenue, USD Million; 2018–2026)

North America

Europe

Asia Pacific

Rest of the World

The report not only empowers companies and professionals to understand the significant characteristics of the target market but also the communication preferences. The audience can get the estimated size of the market calculated on the basis of the number of sales in a specific region. By offering insights into the profit margin, the study aims at improving the communication between companies and potential customers. Armed with all essential information on recent developments in the competitive landscape, such as a joint venture, collaboration, acquisition and merger and product launch, the study enables business owners to build a robust portfolio of their best buyers.

The objectives of the report are:

– To examine and forecast the market size of the Telecom Application Programming Interface (API) Industry in the global market. – To study the global key players with a focus on the SWOT analysis, value and global market share for leading players.

– To analyze the market by type, end use, and region to draw a forecast for the years 2019–2026.

– To assess the market potential and advantage, opportunities and challenges, restraints and risks faced by global key regions.

– To decipher significant trends and elements driving or confining the market growth.

– To analyze the opportunities in the market for stakeholders by identifying the high growth segments. – To critically analyze each submarket by evaluating individual growth trends and their role in the market.

– To examine competitive developments such as agreements, business expansions, product launches, and possessions in the market.

– To outline the key players and comprehensively analyze their growth strategies.

View Exhaustive Market Research Press Release@ https://www.reportsanddata.com/press-release/global-telecom-application-programming-interface-api-market

The research provides answers to the following key questions:

What type of customers are purchasing the products and services from companies operational in the Telecom Application Programming Interface (API) market?

What will be the roadmap for product manufacturers engaged in the Telecom Application Programming Interface (API) industry for the forecast years from 2019 to 2026?

What are the recent advancements and feats by key competitors to look out for during the estimated period?

What are the major trends influencing customers’ lifestyles and consequently, their purchasing activities?

How can brands best appeal to the customers they intend to target?

When, where, and how can the customers use or consume the products or services?

[arittechnologies]

Apigee Training | Apigee Online Training - ARIT Technologies

ARIT conveys the best Apigee Training planned for the competitors to give all the course basics to acquire dominance over all parts of Apigee the executives abilities. Our Apigee Online Training covers every one of the key ideas like API the executives, Apigee and intercession approaches, API traffic the board, Apigee Extensions.

ARIT Provides Apigee Training by real time industry experts. We provide Apigee Online Training at ARIT Technologies we available @ 24*7.

FOR MORE INFO   VISIT US ON   :

https://www.arittechnologies.com/courses/apigee-training/

[un-enfant-immature]

Google makes converting VMs to containers easier with the GA of Migrate for Anthos

At its Cloud Next event in London, Google today announced a number of product updates around its managed Anthos platform, as well as Apigee and its Cloud Code tools for building modern applications that can then be deployed to Google Cloud or any Kubernetes cluster.

Anthos is one of the most important recent launches for Google, as it expands the company’s reach outside of Google Cloud and into its customers’ data centers and, increasingly, edge deployments. At today’s event, the company announced that it is taking Anthos Migrate out of beta and into general availability. The overall idea behind Migrate is that it allows enterprises to take their existing, VM-based workloads and convert them into containers. Those machines could come from on-prem environments, AWS, Azure or Google’s Compute Engine, and — once converted — can then run in Anthos GKE, the Kubernetes service that’s part of the platform.

“That really helps customers think about a leapfrog strategy, where they can maintain the existing VMs but benefit from the operational model of Kubernetes,” Google Engineering Director Jennifer Lin told me. “So even though you may not get all of the benefits of a cloud-native container day one, what you do get is consistency in the operational paradigm.”

As for Anthos itself, Lin tells me that Google is seeing some good momentum. The company is highlighting a number of customers at today’s event, including Germany’s Kaeser Kompressoren and Turkey’s Denizbank.

Lin noted that a lot of financial institutions are interested in Anthos. “A lot of the need to do data-driven applications, that’s where Kubernetes has really hit that sweet spot because now you have a number of distributed datasets and you need to put a web or mobile front end on [them],” she explained. “You can’t do it as a monolithic app, you really do need to tap into a number of datasets — you need to do real-time analytics and then present it through a web or mobile front end. This really is a sweet spot for us.”

Also new today is the general availability of Cloud Code, Google’s set of extensions for IDEs like Visual Studio Code and IntelliJ that helps developers build, deploy and debug their cloud-native applications more quickly. The idea, here, of course, is to remove friction from building containers and deploying them to Kubernetes.

In addition, Apigee hybrid is now also generally available. This tool makes it easier for developers and operators to manage their APIs across hybrid and multi-cloud environments, a challenge that is becoming increasingly common for enterprises. This makes it easier to deploy Apigee’s API runtimes in hybrid environments and still get the benefits of Apigees monitoring and analytics tools in the cloud. Apigee hybrid, of course, can also be deployed to Anthos.

[mellowfartpost]

Telecom API Platform Market is Likely to Deliver Dynamic Progression during the Period 2020-2025

The Global Telecom API Platform Market report offers industry overview including definitions, applications, classifications, and chain structure. The report provides a comprehensive assessment of the studied market, including key trends, historic data, current market scenario, opportunities, growth drivers, potential roadmap, and strategies of the market players.  The report further includes regional analysis to evaluate the global presence of Telecom API Platform Market.

In order to simplify the industry analysis and forecast estimation for the Telecom API Platform Market, our research report delivers well-defined market scope and systematically developed research methodology.

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Global Telecom API Platform Market: Segment Analysis

Each segment of the studied market is comprehensively evaluated in the research study. The segmentation analysis discussed in the report presents key opportunities available in the market through leading segments. Following are the segments discussed in the report:

By Type

SMS, MMS, and RCS API

Web RTC API

Payment API

Content Delivery API

ID/SSO and subscriber API

IVR/voice store and voice control API

M2M and IoT API

Location API

Others

By End Use

Enterprise developer

Internal developer

Partner developer

Long tail developer

Regional Analysis:

North America (U.S. & Canada)

Europe (Germany, United Kingdom, France, Italy, Spain, Russia and Rest of Europe)

Asia Pacific (China, India, Japan, South Korea, Indonesia, Taiwan, Australia, New Zealand and Rest of Asia Pacific)

Latin America (Brazil, Mexico and Rest of Latin America)

Middle East & Africa (GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa and Rest of Middle East & Africa

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The Following are the Key Features of Global Telecom API Platform Market Report:

Market Overview, Industry Development, Market Maturity, PESTLE Analysis, Value Chain Analysis

Growth Drivers and Barriers, Market Trends & Market Opportunities

Porter’s Five Forces Analysis & Trade Analysis

Market Forecast Analysis for 2020-2025

Market Segments by Geographies and Countries

Market Segment Trend and Forecast

Market Analysis and Recommendations

Price Analysis

Key Market Driving Factors

TELECOM API PLATFORM Market Company Analysis: Company Market Share & Market Positioning, Company Profiling, Recent Industry Developments etc.

Key Players:                        

Vodafone Group PLC

Aspect Software

Twilio Inc.

Alcatel-Lucent

AT&T Inc.

Apigee Corporation

Orange S.A.

Verizon Communications Inc.

Tropo Inc.

Other Major & Niche Players

Why KD Market Insights?

We use latest market research tools and techniques to authenticate the statistical numbers

Availability of customized reports

Expert and experienced research analysts in terms of market research approaches

Quick and timely customer support for domestic as well as international clients

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Our dedicated in-house team ensures the reports satisfy the requirement of the client. We aim at providing value service to our clients. Our reports are backed by extensive industry coverage and is made sure to give importance to the specific needs of our clients. The main idea is to enable our clients to make an informed decision, by keeping them and ourselves up to date with the latest trends in the market.

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