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techninja · 1 year ago

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The Evolving Landscape of Chaos Engineering Tools: Ensuring Resilience in Complex Digital Systems

Introduction

In today's fast-paced digital landscape, where businesses rely heavily on complex, interconnected systems, ensuring reliability and resilience has become a critical priority. Enter chaos engineering tools - software applications designed to facilitate the practice of chaos engineering, a discipline that involves controlled experiments to identify weaknesses and vulnerabilities in a system. As the chaos engineering tools market continues to evolve, it is essential to understand the key players, trends, and case studies shaping this dynamic industry.

Key Players in the Chaos Engineering Tools Market

The chaos engineering tools market is dominated by several key players, each offering unique solutions and capabilities. Microsoft (US) and AWS (US) stand out as leading providers, offering integrated chaos engineering tools like Azure Chaos Studio and AWS Fault Injection Simulator, respectively. These tech giants leverage their extensive cloud ecosystems to provide versatile and scalable chaos engineering solutions. Other notable players include OpenText (Canada), Virtusa (US), and Tricentis (US), all of which have adopted various growth strategies to strengthen their positions in the market. These strategies include product launches, contracts, partnerships, mergers and acquisitions, and new product development activities.

Trends Shaping the Chaos Engineering Tools Market

Several key trends are driving the growth and evolution of the chaos engineering tools market. One significant trend is the increasing adoption of hybrid and multi-cloud environments, which is expected to fuel the market's expansion. As organizations embrace the flexibility and scalability of cloud computing, the need for tools to ensure the resilience of these complex environments has become paramount. Another notable trend is the rise of automation in chaos engineering. Automated tools are becoming increasingly popular as they streamline complex testing procedures and enable continuous testing. By efficiently simulating chaotic events in distributed systems, these tools help identify vulnerabilities and improve system resilience. The chaos engineering tools market has also seen a surge in seed funding, which has fueled innovation and development. Startups and early-stage companies are receiving essential financial backing to create and enhance novel tools and solutions within the chaos engineering domain, further driving the market's growth.

Case Studies: Chaos Engineering in Action

To illustrate the real-world impact of chaos engineering tools, let's examine a few case studies:

Netflix: Netflix, a pioneer in chaos engineering, has been using its own tool, Chaos Monkey, to inject failures into its production systems since 2011. By simulating various failure scenarios, Netflix has been able to identify and fix issues before they impact its customers, ensuring a seamless streaming experience.

Gremlin: Gremlin, a chaos engineering start up, recently introduced the Detected Risks feature, which automatically identifies critical reliability issues such as misconfigurations in Kubernetes-based services. By categorizing these issues based on severity and offering suggested solutions, Gremlin streamlines risk identification and enables more efficient resolution of high-priority issues.

Steadybit: In September 2022, chaos engineering startup Steadybit raised $7.8 million in seed funding, signifying substantial financial support for its innovative chaos engineering solutions and future growth endeavors. Steadybit's tools help organizations proactively identify and mitigate potential weaknesses in their systems.

Conclusion

As the chaos engineering tools market continues to evolve, it is clear that these tools play a crucial role in ensuring the resilience of complex digital systems. With the increasing adoption of hybrid and multi-cloud environments, the rise of automation, and the influx of seed funding, the market is poised for significant growth in the coming years. By leveraging the capabilities of leading players like Microsoft and AWS, and embracing the trends shaping the industry, organizations can proactively identify and mitigate potential weaknesses in their systems. The success stories of Netflix, Gremlin, and Steadybit demonstrate the real-world impact of chaos engineering tools, underscoring their importance in a world driven by advanced technologies and a need for unwavering service availability. As we move forward, it will be exciting to see how the chaos engineering tools market continues to evolve and adapt to the changing needs of organizations. One thing is certain: chaos engineering will remain a fundamental practice in reliability engineering, fostering a robust knowledge base and community resources to help organizations navigate the complexities of the digital age.

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jcmarchi · 19 days ago

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Taming the Social Chaos: AI’s Quiet Revolution in Marketing

New Post has been published on https://thedigitalinsider.com/taming-the-social-chaos-ais-quiet-revolution-in-marketing/

Taming the Social Chaos: AI’s Quiet Revolution in Marketing

While everyone debates whether AI will replace marketers, something more interesting is happening behind the scenes. AI is finally bringing structured systems of scale and measurement to marketing’s most chaotic frontiers. After years of flying blind in spaces like social media and influencer marketing, marketers are getting their first real tools for systematic influence.

This transformation centers on two breakthrough capabilities that were previously impossible to do at scale: authentic presence and measurable outcomes. Together, they’re turning social media from a hit or miss awareness play into a sophisticated conversion engine.

The ‘Last Mile’ Gap

For decades, social media marketing has required a significant leap of faith. Brands invested heavily in influencer campaigns and content strategies based on reach and engagement metrics, knowing these told only part of the story. A marketer’s creative intuition, combined with the potential for relationship-building, has driven most decisions, often successfully, but the gap between social engagement and business outcomes remained largely unmeasurable.

A creator or brand might have genuine influence over their audience, but that influence would often dissipate in the gap between a viewer’s content consumption and action. Engagement would spike, then fade without clear pathways for interested viewers to take meaningful next steps.

These channels evolved faster than measurement capabilities could keep pace. The data was fragmented, attribution was nearly impossible, and most importantly, the sheer volume of interactions made personalized follow-up humanly impossible.

Breakthrough #1: Authentic Presence at Scale

The first major shift AI enables is something previously impossible: authentic presence at scale. For the first time, creators and brands can be genuinely present in conversations with massive audiences without losing their voice or sacrificing quality.

Consider what “being present” meant before AI. A creator with 100,000 followers might receive hundreds of DMs and thousands of comments daily. Responding to even a fraction required either ignoring most of their audience or hiring teams of people trying to mimic their voice.

Context-aware AI can now learn a creator’s audience, engagement patterns, and objectives well enough to maintain a multitude of impactful interactions. These systems understand context, conversation history, and individual user intent to provide genuinely helpful, on-brand responses that get results.

The intelligence layer analyzes incoming messages to understand not just what someone is asking, but where they likely are in their relationship with the creator or brand. A longtime follower asking about a specific product gets different treatment than someone new to the community. Someone showing high purchase intent gets routed differently than someone seeking general advice.

Within frameworks that preserve the creator’s identity and speaking style, systems can qualify leads, segment audiences, provide valuable content, and guide conversations toward meaningful outcomes while feeling genuinely human.

Breakthrough #2: Measurable Conversion Pathways

The second transformation is perhaps even more significant: social media interactions are finally becoming measurable business drivers. The industry is moving from brand-led content strategies to systematic conversion funnels that track progress from initial attention through final purchase.

Previously, the measurement story went like this: post content, count likes and shares, hope for the best. The gap between engagement and outcome was a black box. People were interacting, but it was difficult to track who moved from casual viewer to genuine prospect to paying customer.

AI-powered conversation systems create measurable pathways where none existed before. When someone comments on a creator’s post, a purpose-built AI can initiate conversations that progressively qualify interest, provide relevant information, and guide viewers toward specific actions while tracking every interaction.

This means marketers can finally answer questions that have plagued social media marketing for years: Which content themes actually drive purchase consideration? Which audience segments are most likely to convert? What conversation flows move people from passive consumption to active interest?

More importantly, it’s now possible to optimize based on these insights. If certain message sequences perform better with specific audience segments, systems automatically route similar users through higher-converting pathways. If particular content formats generate better-qualified leads, creators can double down with confidence.

Powering the Sales-Driven Creator

For individual creators, these capabilities create a compounding effect that transforms their business models entirely. Instead of constantly creating new content to maintain attention, they can build systematic engines that turn existing audience engagement into sustainable revenue.

A fitness influencer can now automatically qualify followers based on their specific goals, fitness level, and interests. Someone commenting about weight loss gets guided through conversations about nutrition coaching. Someone asking about strength training gets connected to relevant programs. Each interaction is tracked, measured, and optimized over time.

These systematic approaches amplify the creator’s authentic content. Every post becomes a potential entry point into deeper conversations. Every piece of content can be measured not just by engagement, but by its ability to drive qualified prospects into conversion pathways.

The Brand Multiplier Effect

For brands recruiting influencers, these capabilities create entirely new levels of campaign effectiveness and accountability. When a brand partners with creators who have intelligent conversation systems, every piece of sponsored content becomes a lead generation engine.

Comments, DMs, and engagement can be automatically qualified and routed to brand-specific conversation flows. Interested prospects can be guided through educational content, product demonstrations, and purchase pathways while maintaining the creator’s authentic voice and trusted relationship. This transforms influencer marketing from a brand awareness play to a performance marketing channel with clear ROI measurement. Brands can track qualified leads, conversion rates, and customer acquisition costs by creator, content type, and audience segment.

The measurement capabilities also enable much more sophisticated creator selection. Instead of choosing influencers based primarily on follower counts and engagement rates, brands can evaluate creators based on their audience’s demonstrated purchase behavior and conversation conversion rates.

A Strategic Shift

What the industry is witnessing represents the emergence of an entirely new category of systematic influence. Social platforms are becoming sophisticated sales and relationship-building engines rather than just awareness channels.

For creators, this means sustainable business models that aren’t entirely dependent on constant content creation and algorithm changes. They can build systematic engines that turn audience engagement into recurring revenue while maintaining authentic relationships.

For brands, this means social media marketing finally becomes accountable to business outcomes rather than vanity metrics. They can build systematic conversion funnels that turn attention into customers while leveraging the trust and authenticity that make influencer partnerships effective.

The brands and creators who recognize this shift and invest in building intelligent conversation systems rather than just posting content will create sustainable competitive advantages. AI is finally making social media marketing systematic, measurable, and scalable while preserving the human connection that makes it powerful.

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prity10 · 25 days ago

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Unlocking SEO Gold: How to Do Keyword Research with ChatGPT Like a Pro

Let's be honest-keyword research can feel like an endless rabbit hole. You open a tool, throw in a few seed keywords, and suddenly you drown in number, competition score and endless variations. But what if it was an easier way to generate meaningful keywords without paying too much for complex tools?

This is where ChatGPT comes in. With the right questions, a little creativity and a strategic mindset, you can make this AI your personal keyword research assistant. How to do that step for steps.

1. Why ChatGPT is the Smartest Assistant for Your Keyword Strategy

ChatGPT is not just a chatbot - it's an idea. Unlike traditional SEO tools that depend on databases, ChatGPT generates ideas. Ideas based on patterns, trends and contextual understanding. It can help you think beyond the obvious keywords and dive into new, creative angles that match how real people search the web.

Whether you are targeting a niche audience or writing content for a general blog, ChatGPT gives you a new perspective. It's like having a marketing partner who never runs out of ideas

2. Crafting the Perfect Prompt: The Secret to Accurate Keyword Suggestions

To make the perfect command prompt: the secret to accurate keyword suggestions

Magic starts with how to talk with ChatGPT. A vague prompt like “give me keywords for fitness” will only scratch the surface. But something more specific like “give me long-tail keywords related to home workouts for busy moms” will unlock much richer results.

Tip: Use context. Tell ChatGPT your niche, audience, and content goal. The more details you give, the better the keywords you’ll get.

3. Identifying High-Intent Keywords Without Paid Tools

You don’t always need volume data to find good keywords. Think about search intent what people are really looking for. For example, someone researching the “Best Budget DSLR camera for beginners” is probably close to making a purchase. You can ask ChatGPT to generate keywords with specific intentions such as commercial, informative or navigational. It's a great way to discuss buyer, focused phrases that can turn clicks into conversions.

4. Exploring Long-Tail Keywords to Increase Organic Traffic

Long tail keywords are the hidden jewels of SEO. They’re usually less competitive and more targeted which makes them perfect for small or growing websites.

ChatGPT excels at generating these. Ask for variations, question-based keywords, or location-specific phrases. Suddenly, you’ve got a list of 20–30 solid, rankable ideas that most of your competitors aren’t even thinking about.

5. Topic Clusters Made Easy: Grouping Keywords for Maximum SEO Impact

Google loves topical authority. That means grouping related content into clusters and linking them together. The good news? ChatGPT can help you plan these out.

Give it a core topic like “plant-based diets,” and ask it to create a content cluster with supporting keywords. You’ll get a blueprint for blog posts, pillar content, and internal linking all in one go.

6. How to Use ChatGPT for Competitor Keyword Analysis

Although ChatGPT cannot crawl websites or look for live data, it can help you reverse engineering than your competitors may be segmenting. Try the following: Enter a brief description of your competitor's content and ask the ChatGPT in which keywords they are probably concentrating. It can also suggest related keywords you can target to offer a fresh take or improve on their angle.

7. Filtering, Validating, and Organizing Keywords with AI

Once you have a potential keyword list, you need to classify them. ChatGPT can also help here. Ask to group your keywords by intention, topic or difficulty (based on how they look niche). You can even paste your list and ask ChatGPT to suggest which prioritize based on your content goals. It is a quick way to go from chaos to clarity.

8. Common errors to be avoided when using ChatGPT for SEO search

It is easy to get excited with the suggestions of ChatGPT. But remember - you are not removing live research data. Always validate your final words with a free tool like Google Trends, Ubersuggest or even Google Manual Searches. Also, do not trust a single prompt. Experience, reformulate and refine. The better your entry, the more powerful your exit.

ChatGPT is a game divider for content creators, marketing professionals and SEO beginners. It does not replace traditional tools - improves its creativity, accelerates idea, and helps to think more strategically. Try it and you can find your next viral word without spending a penny.

#chatgpt #keywords #SEO

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cymetrixsoftware · 29 days ago

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Salesforce Marketing Automation Consulting Company - Cymetrix

Finding it hard to achieve marketing success with manual, disjointed campaigns that drain resources and dilute ROI? Inefficient workflows, siloed data, and generic messaging plague businesses lacking tools like Salesforce for marketing automation. Cymetrix transforms this chaos into precision. As certified experts, they design end-to-end automation strategies—leveraging tools like Marketing Cloud Account Engagement (Pardot) and Marketing Cloud—to unify lead nurturing, email campaigns, and CRM synchronization.

They can help automate lead scoring to prioritize high-value prospects, trigger personalized journeys based on real-time behavior (e.g., abandoned carts, webinar attendance), and align sales-marketing handoffs via seamless CRM integration. For businesses drowning in manual tasks, Cymetrix scales efficiency: deploy dynamic content, segment audiences intelligently, and track engagement across channels—all while maintaining compliance. Stop letting gaps in automation stifle growth. Partner with them to turn Salesforce marketing automation into your engine for hyper-personalized, scalable marketing that converts.

#cymetrix software #salesforce #cymetrix salesforce #marketing automation agency #marketing #marketing cloud #salesforce marketing cloud

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visionaryvogues03 · 2 months ago

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How Smart Brand Architecture Shields Legacy Brands?

In an era of market disruption, digital transformation, and shifting consumer preferences, legacy brands in the U.S. face mounting pressure to remain relevant, agile, and competitive. One of the most powerful, yet often underappreciated tools at their disposal is smart brand architecture. By strategically organizing and managing their brand portfolios, legacy companies can preserve their heritage while modernizing their market presence.

This article explores how smart brand architecture serves as both a defensive shield and a growth engine for legacy brands navigating today’s complex marketing landscape.

The Power of Structure in a Fragmented Market

Brand architecture refers to the system an organization uses to structure and relate its various brands, sub-brands, products, and services. There are typically three main models: the monolithic or "branded house" approach (e.g., FedEx), the "house of brands" model (e.g., Procter & Gamble), and the hybrid model (e.g., Coca-Cola).

Legacy brands, with decades of evolution and expansion behind them, often find themselves juggling multiple product lines and customer segments. Without clear brand architecture, this complexity can lead to market confusion, diluted messaging, and inefficient resource allocation. Smart brand architecture brings order to chaos, creating coherence and clarity both internally and externally.

According to a 2023 survey by McKinsey & Company, 64% of U.S. companies with consolidated brand structures reported higher marketing ROI and customer retention rates than those with fragmented brand setups. This underscores the competitive edge that smart brand architecture can provide.

Preserving Heritage Without Getting Stuck in the Past

Legacy brands like General Electric, Ford, and Johnson & Johnson have built immense trust and credibility over time. But heritage can be a double-edged sword. While consumers value tradition, they also expect innovation and adaptability.

Smart brand architecture helps strike this balance. For example, Johnson & Johnson restructured its consumer health division under the brand "Kenvue" in 2023. By doing so, it retained the equity of legacy products like Band-Aid and Tylenol while creating a modern platform for growth and digital engagement. This move demonstrates how brand architecture can protect historical value while making space for reinvention.

In essence, smart brand architecture acts as a translator between a company’s storied past and its future aspirations. It allows legacy brands to evolve without alienating loyal customers or eroding brand equity.

A Shield Against Disruption

Disruption is a constant in today’s market, whether from startups, technological shifts, or changing regulations. Legacy brands must respond quickly without compromising their brand identity. Smart brand architecture equips them to do exactly that.

Consider IBM’s transformation from a hardware company to a services and AI powerhouse. Its brand architecture enabled this pivot by strategically elevating sub-brands like IBM Watson while maintaining the core IBM brand as a symbol of trust and innovation. This agility allowed IBM to remain relevant and competitive in a radically changed industry landscape.

Similarly, brands like Marriott International use smart brand architecture to target various market segments with differentiated offerings—from budget-conscious travelers (Fairfield Inn) to luxury seekers (The Ritz-Carlton). This modular branding approach enables rapid response to market demands without diluting the master brand.

Aligning Internal Operations with Market Realities

A robust brand architecture doesn’t just influence customer perception; it also enhances internal efficiency. When employees across divisions and geographies operate within a unified brand framework, decision-making becomes faster and more aligned. It fosters accountability, reduces duplication, and ensures consistency in brand voice.

For legacy brands managing sprawling operations, this internal alignment is critical. Take 3M, for example—a company with over 60,000 products across multiple industries. Its hybrid brand architecture allows each business unit to innovate and market independently while staying tethered to the trusted 3M brand. This structure promotes both agility and brand cohesion.

Simplifying the Customer Journey

In an age of information overload, simplicity is a competitive advantage. Customers want intuitive, easy-to-navigate brand experiences. Smart brand architecture helps by clarifying the roles and relationships between brands, sub-brands, and product lines.

Apple’s brand architecture, though not a legacy brand in the traditional sense, offers a masterclass in simplicity. From MacBooks to iPhones, all products fall under a clean, monolithic brand that emphasizes integration and ease of use. Legacy brands can adopt similar principles by streamlining offerings, retiring redundant brands, and aligning messaging across touchpoints.

This clarity is particularly important in the digital ecosystem, where customers expect seamless experiences across platforms. A cohesive brand architecture ensures that legacy companies deliver consistent value, whether on a website, app, or in-store.

Empowering Strategic Brand Extensions

Brand architecture also serves as a launchpad for growth. With a strong foundation, legacy brands can explore new markets, geographies, or product lines without confusing consumers or compromising their identity.

Take the example of Levi Strauss & Co. While its core brand remains iconic, the company has introduced sub-brands and product lines that appeal to Gen Z and millennial audiences. Smart brand architecture allowed Levi’s to expand while staying true to its rugged, authentic heritage.

This strategic flexibility is essential in today’s fast-moving landscape, where market opportunities can be fleeting. Legacy brands equipped with smart brand architecture can act decisively and credibly.

Competitor Watch: New Brands vs. Legacy Giants

Startups and challenger brands have the advantage of building their brand architecture from scratch, often designed for digital-native consumers. But legacy brands hold a unique advantage: trust, scale, and recognition. Smart brand architecture enables them to leverage these strengths effectively.

For instance, Unilever has adopted a clear house-of-brands strategy, owning names like Dove, Axe, and Ben & Jerry’s. This allows each brand to maintain a distinct identity and voice while benefiting from Unilever’s infrastructure. Newer competitors may be agile, but legacy brands that structure themselves smartly can compete head-to-head by being both big and nimble.

Building a Future-Ready Brand Framework

The journey of adapting brand architecture is not a one-time task. It requires regular audits, stakeholder alignment, and market feedback. Legacy brands must evaluate whether their current architecture aligns with business goals, market conditions, and customer expectations.

Consulting firms like Deloitte and Interbrand often recommend annual brand health assessments, particularly for large organizations. These assessments examine how well the existing architecture supports growth, innovation, and brand relevance.

Smart brand architecture, therefore, is not just about design—it’s about strategy. It’s about giving legacy brands the framework to grow boldly while honoring their roots.

Conclusion:

As U.S. legacy brands confront a future defined by rapid change, smart brand architecture emerges as a strategic imperative. It is no longer just a marketing tool, but a central business function that shapes perception, drives efficiency, and fuels innovation.

Whether it’s shielding against disruption, preserving brand equity, or enabling growth, brand architecture offers legacy companies the clarity and confidence to move forward. In a world where attention is scarce and competition is fierce, a well-structured brand can be the difference between fading into obscurity and standing the test of time.

Uncover the latest trends and insights with our articles on Visionary Vogues

#Smart brand #Smart brand architecture #Legacy Brands #Fragmented Market #Preserving Heritage #Brand Extensions

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sudeepkedar · 1 year ago

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Chaos Engineering Tools Market: Regional Trend & Growth Forecast To 2032

Chaos Engineering Tools Market size is poised to record over 8.5% CAGR from 2023-2032, propelled by the expanding collaborative platforms, forums, and resources to assist practitioners in sharing the best practices, case studies, and methodologies. Of late, several companies are heavily investing in educational resources for increasing awareness and adopting chaos engineering practices among developers, engineers, and operations teams. The rising number of training programs for bringing together developers, engineers, and operation teams for fostering shared understanding of system reliability goals will also bolster the market growth.

Request for Sample Copy report @ https://www.gminsights.com/request-sample/detail/7340

In terms of deployment model, the market size from the public cloud segment is expected to record appreciable CAGR from 2023-2032. Chaos engineering tools designed for public cloud environments assist organizations to test and validate the performance as well as resilience of their applications in dynamic and distributed settings. The rising imperative to uncover inefficiencies and performance bottlenecks not apparent during normal operations will drive the segment growth.

With respect to industry vertical, the chaos engineering tools industry size from the media & entertainment segment will expand up to 2032. With the growing reliance on streaming platforms and content delivery networks to distribute content, several media and entertainment companies increasingly deploy chaos engineering tools to simulate real-world issues, such as sudden traffic spikes, network failures, and server downtime. The rising reliance of the gaming sector on robust and highly available systems will also play ideal role in the market expansion.

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Regionally, the Asia Pacific chaos engineering tools market is projected to observe notable growth rate through 2032. The strong emphasis on digital transformation initiatives across the region is driving the importance of several testing systems under stress and failure scenarios. The robust growth of the e-commerce sector and the rapid strides in fintech have led to the increased reliance on robust and resilient systems. Moreover, the emerging trend of remote work and distributed systems will further drive the regional market growth.

Partial chapters of report table of contents (TOC):

Chapter 1 Methodology & Scope

1.1 Market scope & definition

1.2 Base estimates & calculations

1.3 Forecast calculation

1.4 Data sources

1.4.1 Primary

1.4.2 Secondary

1.4.2.1 Paid sources

1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Chaos engineering tools market 360º synopsis, 2018 - 2032

2.2 Business trends

2.2.1 Total Addressable Market (TAM), 2023 - 2032

2.3 Regional trends

2.4 Deployment model trends

2.5 Application trends

2.6 Component trends

2.7 Industry vertical trends

Chapter 3 Chaos Engineering Tools Industry Insights

3.1 Impact of COVID-19

3.2 Industry ecosystem analysis

3.3 Technology & innovation landscape

3.4 Patent analysis

3.5 Key news and initiatives

3.5.1 Partnership/Collaboration

3.5.2 Merger/Acquisition

3.5.3 Investment

3.5.4 Product launch & innovation

3.6 Regulatory landscape

3.7 Impact forces

3.7.1 Growth drivers

3.7.1.1 Rising demand for cloud-based chaos engineering tools

3.7.1.2 Widespread adoption of DevOps and Agile practices

3.7.1.3 Rising awareness of risk management in organizations

3.7.1.4 Increasing complexity in modern systems

3.7.2 Industry pitfalls & challenges

3.7.2.1 Integration with the existing systems

3.7.2.2 Quantifying return of investments in chaos engineering practices

3.8 Growth potential analysis

3.9 Porter’s analysis

3.10 PESTEL analysis

About Global Market Insights:

Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider; offering syndicated and custom research reports along with growth consulting services. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. These exhaustive reports are designed via a proprietary research methodology and are available for key industries such as chemicals, advanced materials, technology, renewable energy and biotechnology.

Aashit Tiwari Corporate Sales, USA Global Market Insights Inc. Toll Free: +1-888-689-0688 USA: +1-302-846-7766 Europe: +44-742-759-8484 APAC: +65-3129-7718 Email: [email protected]

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ledlampsdriver3-blog · 6 years ago

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LED Constant Voltage Power Supply

LED lamps driver

BROUGHT Lighting for Sailboats : How to Choose a new Quality Marine Level GUIDED Bulb Replacement How matros should know before putting in LED Lighting on his or her ship.

What should My spouse and i buy? Must I acquire? My friend acquired LEDs for his motorboat in addition to they all died inside the first month, are they will just about all like that? These are all reputable concerns that our customers get asked. This article must bring clarity on the subject matter.

LED lamps driver

The confusion will take main in the fact that will all very low voltage DIRECTED lighting tools are not produced equal. We have a multitude regarding sources for ENCOURAGED lighting on the market, quite little sincere technical facts is available to them as well as the price range is usually extremely large. The great quantity of products as well as the shortage of precise information features incited us to compose this post. This document is definitely based on info in which comes directly from often the engineers and manufacturer of the product line and is actually complemented simply by our very own experience with BROUGHT Lighting effects in the Marine Surroundings.

This article will consider to spare you the actual physics behind the product or service while performing you enough details to cautiously choose precisely what product you ought to install upon your vessel. I am sorry for you to all the engineers which will not find this file complete and precise, nevertheless the objective is only to help provide all of our fellow ocean adventurers with the simple understanding necessary to make the wise decision when acquiring LEDs for their vessel.

At first, it could seem to us that LEDs were made with any boat at heart. They include a great life span, may mind vibrations, offer off a reduced amount heat when compared with their amoureux or halogen counterparts and also use some sort of lot less electricity rapid about a tenth on the wattage of a halogen instructions for a related output. Therefore , where will be the problem anyone asks? Precisely why don't they work in our boat?

Historically, that was straightforward. The colouring output was NEGATIVE! No person liked the uninteresting, low-output blue color of earlier LED's. Well, that offers improved and LEDs today have the same light production and colour to this of low-wattage halogens all of us find on our ships.

The situation these days is usually different. The maritime setting with its various electrical power sources is very unpredictable toward electronic components, specifically GUIDED lights. Voltage modifications which we witness on our own yachts will be the greatest adversary of LEDs. Being EXTREMELY SENSITIVE TO BE ABLE TO VOLTAGE VERSIONS, MOST LEDs found about the market are CERTAINLY NOT Well suited for use on the boats.

I use promised definitely not to get into the particular physics of powering LEDs, but let me test a number of simple rules that connect with LEDs. Precisely what follows doesn't demand innovative electronics knowledge, My goal is to phone this segment SHIP DIRECTED 101.

All LED's usually are semiconductor diodes. That they generate their light on the passageway of their positive along with negative sides. When electric power is applied to a great ENCOURAGED, the electrons hop from side to typically the other releasing mild inside the form of photons in the process. Several types of semiconductors produce different wavelengths and consequently produce diverse gentle colors. The hot whitened lights that we all prefer throughout yachts is definitely produced by Indium Gallium Nitride (InGaN). Put various other materials, like phosphors and also you get a pleasing amoureux light source color.

Now, what exactly happens once we apply attention to this semiconductor is actually what we really want to check out. Apply often the right voltage -- with our application 12V : and the right sum of existing will traveling through the semiconductor in addition to we get a stunning, energy-efficient, bright light which will glow to get hundreds of hours. But, we require the right voltage, specifically 12V.

You and My partner and i know to get a fact that will boats do not offer you lab quality power! Commence the engine, the creator set or connect in order to banks power and your current environment provides suddenly come to be hostile in your LEDs.

The reason is that? Simple! If the generator, alternator or inverter kicks in, we usually begin to see the voltage reaching up wards of 15V or increased. The higher the résistance, the more current should go through the actual semiconductor, the particular more electrons get via one side to typically the other, a lot more light will be generated plus more HEAT is usually generated. And also, guess exactly what is the enemy primary of LEDs? HEAT! We should either control the temperature developed or dissipate the idea. Utilize a lot involving current to an BROUGHT and you will acquire a very crucial choice with regard to a very short period of time of the time. Apply to very little and you get yourself a gray, useless light. Which just what happened to you friends' LEDs.

In this program of semiconductor physics, many of us know that the latest measured at junction with the materials is proportional into the voltage supplied. Controlling often the brouille and consequently the actual current is very important to be able to the life expectancy connected with your GUIDED.

Most low-cost 12V LED chaos lamps being sold today work with a ballast resistor which bleeds off energy to reduce the current. This ballast resistor limits current based to a straightforward formula: Voltage/Resistance = Existing. In in which world, one can get to the right amount associated with current for an DIRECTED by using a ballast of the proper weight for the Voltage offered. Problem is, on a new boat, the particular voltage is definitely not always the identical, the item fluctuates. Consequently, typically the battle being fixed, if the discorde drops, the current declines, and vice-versa. Conclusion: minimal voltage = dim lighting and high voltage sama dengan fried LED!

The effect is often the disappointment within LED lighting effects that an individual have heard about by your entire cruising friends.

Almost all automobile and inexpensive LEDs are based on the actual ballast resistor model. Many people work fine in auto because the voltage different versions tend to be smaller than these found in the particular underwater environment and also for you to the point that most LEDs inside the car world are usually used for turn signs or brake lights. These kinds of signals are not with for long periods of time and so heat is just not a trouble. One can also make use of the resistor that can handle 14V while keeping an acceptable current stage for the LED create adequate light. This tends to make automotive LEDs inexpensive, although unsuitable for that marine atmosphere.

Now that we realize a ballast resistor is actually not well suited for our surroundings, what do we accomplish next? Let's start using everything we have learned consequently far. We know that your resistor is a inerte system that can't preserve a much current with any changing attention. So, precisely what are our other choices?

What exactly if we had some sort of type of resistor which often could accommodate the transforming voltage? There is these kinds of a gadget, and this is used by several LED area manufacturers. The particular device is called a new Linear Regulator, and that is a tiny step way up in control technology from your primitive ballast resistor. Any Linear Regulator is the low cost control method which will can be regarded as any variable resistor this may differ the resistance in line with the fill up in order to supply a constant outcome résistance to the LEDs. Since it is still a resistive unit, it controls excess strength (above that required from the LEDs) by turning the idea into warmth. But hang on a minute, is not HIGH TEMPERATURE the great enemy regarding LEDs? That's right! Regarding course, having proper design and style one could waste several of the heat, however total, Linear Regulator can easily only benefit small brouille variations, which can be fine regarding some applications, but with, not really suitable for the total involving battery banks, solar power panels as well as generators and also inverters of your electrically dangerous marine planet.

Hopefully typically the above makes it specific why ballast resistor light sources and cheap bulbs have zero place on a ship. From everything you have study in the previous grammatical construction, you are now significantly a great deal better informed than often the average person trying to find ENCOURAGED lighting. Not only which, you happen to be most probably considerably better informed in comparison with most connected with the uninformed merchants on the market selling LED bulbs towards the unsuspecting boater.

So what exactly more is available throughout state-of-the-art LED regulates? The idea seems what we actually need is actually a sort associated with closed-loop device that will appears to be at the incoming discorde and maintains the regular recent feeding the LEDs at the same time the voltage varies, all the while keeping bare minimum high temperature. And, you got the item, the device is present! It's known as DC/DC Profit Power Ripping tools. It will be an expensive way to help source energy to LEDs, nonetheless it has all the actual advantages we are seeking for.

The Buck Strength Converter is a sophisticated minor device, but it is function is usually somewhat very simple. To describe this with layman's terms, that generally takes an energy supply and switches it on / off. During the "on" point out, the actual is stored within an inductor and in the course of the "off" status, the particular inductor releases the in order to the LED. The percentage of "on" and "off" time is called typically the duty-cycle. For example, some sort of 25% duty-cycle would complete to the BROUGHT simply 3V from a 12V source. All we have to have to complete is handle the duty-cycle according to be able to the input voltage and get constant current giving our LED. The Greenback Power Converter controller performs this by monitoring the present for the LEDs through a new current-sense resistor and sets the duty routine both up or to right the current in buy to fit the GUIDED optimal existing requirement. This kind of way we can drive the envelope on often the perfection of the LEDs without being concerned that the actual source voltage variations will probably take us past the particular highest possible rated current regarding the DIRECTED and ending up with a toast LED cluster.

This appearance great, but there is definitely one previous issue for you to deal with before we have the brightest marine level LED replacement bulb: typically the BULB itself, the wrapping!

We should instead package our groups so that we achieve often the maximum result possible inside a real modest deal while ensuring optimum existence expectancy as well. Now i'm sure you remember HEATING! How can most of us package lots of power in a cluster and yet certainly not overheat the bulb?

Nearly all internal marine lighting software start using a 10W G4 lamp, quite compact, so the actual fixtures are generally small while well. The substitute ENCOURAGED cluster bulb has to be incredibly small to serve seeing that the retrofit for the particular original halogen bulb. The item also has to create similar output and shade to the original halogen, nevertheless be able to help dissipate heat. That comes to an end up being quite any challenge.

You can find two techniques to pack a lot of mild in a small offer, with each has its advantages and cons, yet the two are acceptable solutions. The first is to use many little lower-powered through-hole LEDs grouped collectively in a tiny package, and the different is to use merely a few high-powered area mount device (SMD) LEDs arranged on a thermally successful support for highest heating dissipation.

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blogsmithelenablr · 4 years ago

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Visualization and 3D Rendering Software Market Growth, Share, Demand and Analysis of Key Players Forecasts to 2027

Reports and Data has added a new report titled Global Visualization and 3D Rendering Software Market to its ever-expanding repository, which aims to offers valuable insights into the Visualization and 3D Rendering Software industry with regards to the market share, market size, market valuation, and regional bifurcation for the vertical. The report is fabricated with thorough primary and secondary research and is updated with the latest and emerging market trends to offer the readers opportunities to capitalize on the current market environment. For a thorough analysis, the market has been segmented based on types and applications along with an extensive regional segmentation.

The research report on the Global Visualization and 3D Rendering Software Market further provides an extensive analysis of the factors influencing the growth of the market. The report considers the COVID-19 pandemic as one of the key influencing factors of the Visualization and 3D Rendering Software market. The report is equipped with the latest global scenario on account of the COVID-19 crisis. The economic landscape of the global market has been impacted by the pandemic. The report further discusses the present and future impact of the COVID-19 pandemic on the overall growth of the market.

Get a sample of the report @ https://www.reportsanddata.com/sample-enquiry-form/1120

Competitive Landscape:

The study provides an in-depth analysis of the key competitors and their business strategies. The top leading companies dominating the market covered in this report are Autodesk, Inc (California, US), Siemens AG (Munich, Germany), Adobe Systems (California, US), Dassault Systèmes (Vélizy-Villacoublay, France), NVIDIA Corporation (California, US), Trimble, Inc (California, US), Next Limit Technologies (Madrid, Spain), Corel Corporation (Ottawa, Canada), SAP SE (Walldorf, Germany), Chaos group (Sofia, Bulgaria), The Foundry Visionmongers Ltd (London, UK), NewTek, Inc (Texas, US), Render Legion S.R.O. (Prague, Czech Republic), Luxion, Inc (California, US), and Cristie Digital Systems (California, US). The report encompasses thorough research carried out by the application of advanced analytical tools such as SWOT analysis and Porter’s Five Forces analysis to pinpoint the growth trends and patterns. This offers a competitive edge to the reader to understand the dynamics of the competitive landscape. The report further provides coverage of strategic initiatives such as mergers, acquisitions, joint ventures, collaborations, and partnerships, among others undertaken by the top players of the industry. The report also provides strategic recommendations to new and emerging players to help them formulate better entry and investment strategies.

Furthermore, the market is segmented on the basis of types and applications, along with projections about the key segments anticipated to dominate the industry in the coming years.

Request a discount on the report @ https://www.reportsanddata.com/discount-enquiry-form/1120

Visualization and 3D Rendering Software Market by deployment type (Revenue, USD Million; 2018-2026)

Cloud

On-Premises

Visualization and 3D Rendering Software Market by end-user applications (Revenue, USD Million; 2018-2026)

Architectural & Product Visualization

High-End Video Games

Marketing & Advertisement

Training Simulation

Visualization and 3D Rendering Software Market, by verticals (Revenue, USD Million; 2018-2026)

Architecture, Building, and Construction

Media & Entertainment

Design & Engineering

Healthcare & Life Sciences

Academic

Others

To know more about the report, visit @ https://www.reportsanddata.com/report-detail/visualization-and-3d-rendering-software-market

Regional Coverage:

For a detailed understanding of the competitive landscape, a thorough regional analysis covering North America, Europe, Asia Pacific, Latin America, and Middle East & Africa is offered in the report. It studies the market size, market share, revenue contribution, production and consumption patterns, supply and demand ratio, import/export, and the operations of the key players located in those regions. Furthermore, the report also covers a country-wise analysis of the industry.

Industry Trends:

The report offers an extensive analysis of the current and emerging trends in the Visualization and 3D Rendering Software market. It offers insights into the trends and their impact on the growth of the industry. Market trends relating to technological developments, product advancements, competitive landscape, and regulatory framework, among others, are covered in the report.

Market Scenario, Size, and Forecast:

The report covers macro and micro-economic factors that are anticipated to affect market growth and dynamics. Along with this, the report also offers insights into the social, political, economic, and legal aspects that are anticipated to influence the growth of the market. Moreover, the report provides a thorough analysis of the size in terms of value and volume and offers an accurate forecast of the market growth and expansion till 2027.

Thank you for reading our report. For more information about the report or customization options, please get in touch with us. Our team will ensure you get the report customized as per your requirements.

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About Us: Reports and Data is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target and analyze consumer behavior shifts across demographics, across industries and help client’s make a smarter business decision. We offer market intelligence studies ensuring relevant and fact-based research across a multiple industries including Healthcare, Technology, Chemicals, Power and Energy. We consistently update our research offerings to ensure our clients are aware about the latest trends existent in the market. Contact Us: John W Head of Business Development 40 Wall St. 28th floor New York City NY 10005 United States Direct Line: +1-212-710-137

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vinayakp30 · 4 years ago

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Best 3d Rendering And Visualization Software Market Report 2020-2025

3D Rendering and Visualization Software Market size is projected to reach 3.5 Billion USD by 2026 from an estimated 1.5 Billion USD in 2019, growing at a CAGR of 20% globally.

3D rendering and visualization software are widely used by architects, designers, and engineers for visualization of their product. Users use visualization tools for creating their 3D visuals according to their requirement.

Pixar RenderMan is top 3D rendering software produced by Pixar Animation Studios. Not only is RenderMan used for our own feature films at Pixar, it is also used throughout the industry for rendering Visual Effects and animation, making scalability and versatility one of its core strengths.

Now a days Rising demand for innovative and cost-effective technologies for visualization and simulation is revving up the adoption of visualization & 3D rendering software. Benefits such as cost optimization, time management, and real-time reviewing are expected to propel the market.

3D Rendering and Visualization Software Market Report Overview:

Research report on the Global 3D Rendering and Visualization Software Market, have been published freshly and provide a clear understanding of the subject. This report is written using primary and secondary research techniques and is intended for collaboration with accurate and accurate data. It covers different aspects of businesses to boost the performance of the companies.

Get the sample copy of this report:

https://introspectivemarketresearch.com/request/14383?utm_source=VIP

Key players in this 3D Rendering and Visualization Software Market report are:

Pixar

NVIDIA

AUTODESK

Solid Angle

NextLimit

Robert McNeel

cebas

Otoy

Advent

Chaos Group

Bunkspeed(3ds)

LUXION(KeyShot)

Lumion

SolidIRIS

Market Segmentation

By Type, 3D Rendering and Visualization Software market has been segmented into

· Stand-Alone

· Plugin

· Others

By Application, 3D Rendering and Visualization Software has been segmented into

· Industrial Manufacturing

· Architecture and Engineering

· Medical and Healthcare

· Entertainment and Media

· Aerospace and Defense

· Others

Regions and Countries Level Analysis

· North America (U.S., Canada, Mexico)

· Europe (Germany, U.K., France, Italy, Russia, Spain etc.)

· Asia-Pacific (China, India, Japan, Southeast Asia etc.)

· South America (Brazil, Argentina etc.)

· Middle East & Africa (Saudi Arabia, South Africa etc.)

The 3D Rendering and Visualization Software market report also covers

· wide range of product portfolio supplied by prime players active in this market and leading the market, in-depth explanations of business strategies, and competitive scenarios.

· The study also evaluates whether certain factors are driving or limiting the market.

· It makes use of Porter's Five Forces analysis and SWOT analysis to understand the potential of the Global 3D Rendering and Visualization Software Market.

· Our team of skilled researchers reassures the quality and honesty in values offered by us.

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riichardwilson · 5 years ago

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Foursquare becomes first company to receive MRC location-data accreditation

As third-party cookies disappear, one of the candidates to replace them is mobile-location data. It can be used to understand real-world customer behavior, purchase intent, brand affinity and as a versatile targeting tool for online and mobile campaigns. But the quality and accuracy of location data has been a contentious issue in the industry for years.

Most vendors and marketers using location data get it from one or more of several sources:

First party mobile app-publisher data

Third party mobile-app data aggregated by vendors or purchased by marketers directly

The programmatic bidstream

Location-data quality issues. Dozens of studies on location-data accuracy have been published by location-intelligence companies over the past five years. Almost without exception they argue something very similar, making the case that most location data out there is of mediocre or dubious quality but their data is much better and more accurate.

This is a mirror and microcosm of a larger problem for marketers: how to tell location data vendors apart. Early last year we put together a short primer on how to choose a location data provider. It has a list of criteria and questions to ask, which can be incorporated into an RFP.

Challenges marketers face in measuring outcomes of programs using location-based data

Source: 451 Research (2020)

Data accuracy was the top issue expressed by enterprise marketers when recently surveyed about their use of location data by 451 Research. The question was: “What challenges do you encounter in measuring the outcomes of programs using location-based data?”

MRC location measurement guidelines. To bring some order to the chaos of location-data accuracy claims, in 2017 the Media Rating Council issued Location-Based Advertising Measurement Guidelines (.pdf) intended to establish standards around data accuracy and offline measurement.

After nearly three years, Foursquare has become the first MRC accredited location intelligence company: “Foursquare Visits has been found to comply with industry standards for its ability to estimate and validate real-world visits, and surface that data to customers through its Foursquare Visits offering,” the company said in a press release.

This comes after a lengthy MRC accreditation process that involved multiple audits of Foursquare Visits and subsequent review by a committee of industry practitioners.

Foursquare also recently started leveraging its recent acquisition of Factual and offering marketers the ability to combine online signals and offline data. Called “Audiences by Factual,” the new product lets marketers build and target custom audience segments using both online interests and offline visitation data.

Why we care. While I’m sure that some (or many) of Foursquare’s competitors are pursuing or contemplating MRC accreditation, this will become a must-have certification to do business with large agencies. The fact that Foursquare has this is a major competitive advantage for the time being.

We’re also likely to see the location-intelligence market consolidate over the next couple of years. To some degree it already has in Foursquare, which swallowed up Placed and then Factual. Enterprise location marketers definitely want choice but not the confusion and cacophony of too-many companies, which has defined this segment over the past half decade.

About The Author

Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

Website Design & SEO Delray Beach by DBL07.co

Delray Beach SEO

source http://www.scpie.org/foursquare-becomes-first-company-to-receive-mrc-location-data-accreditation/ source https://scpie.tumblr.com/post/627140548386521089

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scpie · 5 years ago

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Foursquare becomes first company to receive MRC location-data accreditation

Most vendors and marketers using location data get it from one or more of several sources:

First party mobile app-publisher data

Third party mobile-app data aggregated by vendors or purchased by marketers directly

The programmatic bidstream

Challenges marketers face in measuring outcomes of programs using location-based data

Source: 451 Research (2020)

This comes after a lengthy MRC accreditation process that involved multiple audits of Foursquare Visits and subsequent review by a committee of industry practitioners.

About The Author

Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

Website Design & SEO Delray Beach by DBL07.co

Delray Beach SEO

source http://www.scpie.org/foursquare-becomes-first-company-to-receive-mrc-location-data-accreditation/

0 notes

laurelkrugerr · 5 years ago

Text

Foursquare becomes first company to receive MRC location-data accreditation

Most vendors and marketers using location data get it from one or more of several sources:

First party mobile app-publisher data

Third party mobile-app data aggregated by vendors or purchased by marketers directly

The programmatic bidstream

Challenges marketers face in measuring outcomes of programs using location-based data

Source: 451 Research (2020)

This comes after a lengthy MRC accreditation process that involved multiple audits of Foursquare Visits and subsequent review by a committee of industry practitioners.

About The Author

Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

Website Design & SEO Delray Beach by DBL07.co

Delray Beach SEO

source http://www.scpie.org/foursquare-becomes-first-company-to-receive-mrc-location-data-accreditation/ source https://scpie1.blogspot.com/2020/08/foursquare-becomes-first-company-to.html

0 notes

lindarifenews · 5 years ago

Text

Foursquare becomes first company to receive MRC location-data accreditation

Most vendors and marketers using location data get it from one or more of several sources:

First party mobile app-publisher data

Third party mobile-app data aggregated by vendors or purchased by marketers directly

The programmatic bidstream

Challenges marketers face in measuring outcomes of programs using location-based data

Source: 451 Research (2020)

This comes after a lengthy MRC accreditation process that involved multiple audits of Foursquare Visits and subsequent review by a committee of industry practitioners.

The post Foursquare becomes first company to receive MRC location-data accreditation appeared first on Search Engine Land.

Foursquare becomes first company to receive MRC location-data accreditation published first on https://likesfollowersclub.tumblr.com/

0 notes

andreacaskey · 5 years ago

Text

Foursquare becomes first company to receive MRC location-data accreditation

Most vendors and marketers using location data get it from one or more of several sources:

First party mobile app-publisher data

Third party mobile-app data aggregated by vendors or purchased by marketers directly

The programmatic bidstream

Challenges marketers face in measuring outcomes of programs using location-based data

Source: 451 Research (2020)

This comes after a lengthy MRC accreditation process that involved multiple audits of Foursquare Visits and subsequent review by a committee of industry practitioners.

The post Foursquare becomes first company to receive MRC location-data accreditation appeared first on Search Engine Land.

Foursquare becomes first company to receive MRC location-data accreditation published first on https://likesandfollowersclub.weebly.com/

0 notes

workfromhomeyoutuber · 5 years ago

Text

Corgibytes: Technical Sales Manager

Headquarters: Ashland, VA URL: https://corgibytes.com

Does helping technology executives achieve their goals bring you joy? Are you enthusiastic about development practices that make codebases more stable, scalable, and secure? Is it fun for you to make technical concepts accessible to broader audiences? Are you a self-motivated and proactive person who loves being an integrator between business and engineering teams? If so, Corgibytes is looking for a Technical Sales Manager to join our team, and it sounds like it could be you!

Reporting to the Chief Executive Officer, the successful candidate will be a driving force of the Corgibytes sales team. Our ideal candidate is gifted when it comes to developing strong relationships, has direct experience modernizing software, is an outstanding communicator, loves finding solutions to problems, and possesses a strong drive to achieve results.

This remote position is full-time (30-40 hrs per week) with lots of flexibility over where and when you work. Travel is sometimes needed, but not often. As for time zones we work in, the vast majority of our customer base is in the United States, with the occasional few in Europe.

The base rate is US$43.27/hour (which comes to $90k/year at a 40 hour week) plus commission for successfully meeting delivery targets. We pay our staff hourly to provide the most scheduling flexibility.

BENEFITS INCLUDE

Lots of schedule flexibility

Paid Time Off - up to 240 hours (6 forty-hour work weeks) per year

Medical, dental, and vision insurance

Short and long-term disability insurance

Paid time for professional development

Weekly yoga/meditation classes

All-team on-site retreats about once per year

WHAT CORGIBYTES DOES

Corgibytes is a boutique consultancy that specializes in modernizing software. Think of your favorite HGTV remodeling show, but with code.

At Corgibytes, we approach our work through the lens of these core values:

Act With Empathy: Listening and understanding is at the very heart of our culture. Consider the people who are impacted by your work: your clients, your users, your teammates, and even your future self.

Adopt a Growth Mindset: Constantly find ways to expand your knowledge and learn new things. Your intelligence and talent are not fixed; they’re developed over time through perseverance, dedication, and hard work.

Calm the Chaos: Urgency leads to errors, frenzy to frustration. We focus on developing the steady working rhythm and calm mind that works best for solving complex problems.

Communication is Just as Important as Code: No one at Corgibytes identifies themselves as a “technical” or “non-technical” because everyone is both. Practice both types of skills regularly.

Craft in Context: Match your solution to the situation. Sometimes it’s a quick and dirty prototype to prove a concept. When the stakes are high, spending extra time getting it right is the best way to go.

Does this sound like you? Awesome! We live these values every day, and they’re a guide in making decisions, no matter how small. They’ve helped us develop a culture where folks are autonomous, responsible, and work hard without feeling burned out or like they have to choose between family and work. We’re the type of company where it’s common to see a toddler bouncing on a knee during a meeting. As an intentionally distributed team, we focus more on results than micromanagement. Our core values are key to our culture, as are our pillars of autonomy, balance, inclusion, and trust.

Our founders are recognized thought-leaders in the world of software modernization, keynoting frequently at software conferences around the world, writing articles in respected periodicals, blogging about their ideas, and interviewing software leaders on their podcast. We’re looking for someone who can help us respond to and nurture inbound leads that are generated from our content marketing while also being proactive in seeking out new opportunities using effective outbound techniques.

If you’re interested in this type of position — if you enjoy translating deep technical concepts, meeting new people, finding ways to attract potential new clients, rolling up your sleeves to just get the job done — but don’t quite have all the experience we’ve described, we encourage you to apply anyway! Many skills are transferable.

WHAT YOU’D BE DOING

Develop strong relationships with potential new clients to establish how our services can help them solve their legacy code pain points.

Respond promptly to inbound sales inquiries.

Document interactions with prospective clients by keeping detailed meeting notes.

Discover prospective customers and develop new target segments.

Monitor and report sales and sales revenue metrics.

Forecast sales and share with the executive team.

Collaborate closely with developers to translate deep technical concepts into actionable recommendations for key decision-makers.

Produce contractual documents such as Proposals, Master Services Agreements, Non-Disclosure Agreements, and Statements of Work by leveraging existing templates.

Coordinate final contract approval with legal.

Research and respond to Requests for Proposals and similar opportunities.

Work closely with Accounts Coordinator and assist with client onboarding by setting clear expectations and making introductions to the delivery team.

Oversee and improve the sales process to consistently meet and exceed sales goals.

Work closely with the marketing team to generate inbound leads.

Keep Customer Relationship Management (CRM) tool up to date by regularly maintaining and updating sales and client records. (We currently use Pipedrive.)

Create automated workflows to help manage work more efficiently.

Coordinate sales details by managing schedules, ensuring important documents are signed and communicating relevant information.

Contribute to the company blog with articles that describe and demonstrate Corgibytes’ technical philosophy.

Assist in the delivery of Code Inspections™, a report that provides technical recommendations to executives.

WHAT WE’RE LOOKING FOR

SKILLS

Exceptional ability to synthesize and communicate highly-technical information, particularly in written form.

Understands technical practices associated with modernizing legacy systems (refactoring, TDD, CI/CD, containerization, etc.)

Builds rapport quickly and forges strong relationships with technology executives.

Picks up the concepts of various technologies quickly and can accurately describe how they can be leveraged to achieve business goals and objectives.

Excellent organizational and task-management skills.

Strong ability to explain services as solutions (no “pushy sales”).

Practices relationship-based selling and customer service principles to develop trust and navigate complexity.

Diligent follow up and ability to manage the details of multiple concurrent opportunities.

Discovers and develops new opportunities through effective investigation and outreach.

Communicates effectively with technology executives (CTOs, CIOs, VPs of Engineering, etc.) and thoroughly understands the challenges and aspirations of this market segment.

EXPERIENCE

Previous role as a sales engineer, software developer, product owner/manager, technical coach, agile coach, scrum master, or a similar position with a proven track record of identifying opportunities and exceeding customer expectations.

Forged and managed strategic partnerships or similar types of long-term mutually beneficial relationships.

Worked with engineering and business teams to help these groups clearly understand the benefits, value, timeline, prioritization, impact, and expectations of a software project.

Demonstrated ability to grow and expand opportunities through effective relationship building.

WHAT WE CONSIDER AN ASSET

Joyfully discusses the philosophy and practices of modernizing software.

Deep familiarity with the content on the Corgibytes blog and podcast.

Connections to established networks of technology leaders.

Specific examples of growing revenue through sales activity.

Commitment to principles of diversity, equity, and inclusion.

Experience working in a growing company, leading a team, and/or being an entrepreneur.

Education, certificates, or work experience in the areas of software development, sales, and/or business.

Ability to build software.

Familiarity with Brené Brown’s body of work.

Experience working on a remote team.

EQUAL OPPORTUNITY STATEMENT

We are an equal opportunity employer and do not discriminate on the basis of race, color, religion, sex, gender identity, sexual orientation, pregnancy, status as a parent, national origin, age, disability (visible or invisible), family medical history or genetic information, political affiliation, military service, or other non-merit based factors. We believe in creating a diverse, equitable, and inclusive culture where people can show up as their authentic selves. Our CEO was featured in the book Erasing Institutional Bias: How to Create Systemic Change for Organizational Inclusion by Dr. Tiffany Jana for some of the ideas she has implemented.

To apply: https://docs.google.com/forms/d/e/1FAIpQLScawEAeRWXfvGgQ-76zplMtqRQYBYLXGCDOpgmYJUYUiPDIGg/viewform

from We Work Remotely: Remote jobs in design, programming, marketing and more https://ift.tt/2t0UWUz from Work From Home YouTuber Job Board Blog https://ift.tt/2GuLsnE

#WorkFromHome #OnlineJobs #RemoteJobs #Entrepreneur #WorkFromHomeJobs #WorkAtHomeJobs #Self Em

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seotipsandtricks-me · 6 years ago

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Artificial intelligence (AI) has come a long way since its inception – with major breakthroughs taking place as we speak. It has often been brushed off as unrealistic, too futuristic or too expensive for someone other than the likes of Amazon or Netflix to implement, but this is no longer the case. In this article, we take a look at four examples of the kind of artificial intelligence for marketing that companies like yours are using to get ahead of the game. 1. Personalised content/product recommendations Be relevant, be timely and don’t pester me with irrelevant deals – that’s what your typical customer now demands. According to the latest Salesforce report, 62% of B2B buyers expect to receive personalised recommendations at different stages of their journey. In the B2C segment, shoppers are even more spoiled and expect an Amazon-ish kind of experience from every brand. Segment’s 2017 study noted that only 22% of customers were fully satisfied with the level of personalisation they received. Machine learning – the power behind most content recommendation systems, including those of Spotify, Netflix and Amazon – can appear out of reach for marketers due to price and technology constraints. However, developing custom algorithms isn’t the only way to go. Plug and play solutions are now plentiful on the market and are a quick and efficient way to use artificial intelligence in marketing. Some examples are: Content AI by Marketo – which uses predictive analytics and machine learning to display the most relevant content on your website as “recommended” for users.CaliberMind – analyses all your customer data, creates ideal buyer personas, and suggests how to communicate with your audiences in a profitable way. Visely – an AI-powered product recommendation engine for Shopify stores. Wondering how quantifiable the impact of AI on personalisation is? After analysing 3.5 billion marketing interactions, Blueshift concluded that AI-powered personalisation: Creates a 3.1X-7.2X lift in customer engagement. Has 2X higher impact on engagement for mobile pics compared to email. Over time, AI engines can deliver an additional 50% lift over the initial results. 2. Conversational AI – chatbots Chatbots are the driving force of automation in customer support, but sadly they are underemployed in the marketing space. After all, marketing is all about cultivating great relationships and leading meaningful conversations. Chatbots can now cope perfectly with that task, helping you engage with prospects through multiple channels at different stages of their journey. For instance, Nordstrom allows shoppers to engage with a bot whenever they are looking for a gift. After asking a series of leading questions, the on-site assistant suggests the most appropriate goods to buy. Nordstrom chatbot The Hipmunk Messenger chatbot takes the user’s location to determine where they are travelling from and then pitches appropriate deals. Their clever assistant can also curate travel advice and manage hotel bookings for the upcoming trip. The travel industry in general already leads the way when it comes to chatbots. Hipmunk chatbot Other industries are catching up as well. In fact, between 2018 and 2024 the global chatbot market is expected to witness a 31% growth and reach $1.34 billion. This should come as no surprise, considering the shrinking costs of developing a chatbot. According to CMS Wire, the average cost of an SME Messenger chatbot developed for marketing purposes is $3,000-$5,000. But, remember, beyond giving your bot the AI wits, you should also account for the content development costs. 3. Predictive analytics and insights Better use of data for audience segmentation and targeting is a top priority for 55% of marketers in 2019. If you want to follow suit, you need to move away from just using descriptive analytics (Google Analytics) and embrace predictive tools. Predictive and lately prescriptive analytics can help you beat the data chaos and pinpoint the most profitable marketing channels and actions. Machine learning algorithms are already at your service to help you: Anticipate and react to changing consumer behaviours. Score leads in your CRM and suggest the best move to meet your sales numbers.Optimise your PPC budgets to increase sales without spiking your ad spending.Identify and acquire “lookalike” prospects, closely matching your ideal buyer personas. Discover and pursue missed keyword and content marketing opportunities. The best part? Predictive analytics is now a commodity technology, within reach for both SMEs and larger enterprises. In fact, smaller companies often have a competitive advantage when it comes to predictive analytics adoption – they need less time and technological effort to prepare their data for analysis. [Read how Apollo Insights can help you obtain at least 4X more insights than your competitors] 4. Social listening and sentiment analysis Knowing what people say about your company (or your competitors) online is essential for creating an effective social media marketing strategy. But detangling insights from that hot mess of conversations happening simultaneously is a better job for AI than a human agent. Data science is already being actively applied to social media marketing for micro-segmentation and targeting, social media listening and influencer marketing campaign management. AI-powered social listening stretches marketers’ abilities even further, allowing them to: Identify and quantify consumer purchase intent on social media. Understand how shoppers feel about your product vs your competitor’s product.Learn what’s driving the conversations in your industry and how the content of those conversations changes over time. Notice and respond to questions about your products/services in real-time. Identify and engage with buyers seeking product recommendations/advice on social media. What’s even better – AI tools can help you avoid the faux pas of including an avid surfer raving about a “great tide the other day” as opposed to a fan of “Tide, the detergent”. To wrap up – Yes, you should definitely start to use more artificial intelligence in marketing as it can majorly increase the accuracy and effectiveness of your efforts. No, ‘smart’ tools are no longer exorbitantly pricey or useful only for selected industries. Jumping on the AI innovation train has become easier than ever, so if you’ve not done so already then it’s time to hop aboard. Want to start using artificial intelligence in your marketing? Then get in touch with our team today. We can give you a demo of our AI software, Apollo Insights, which is saving our customers hundreds of man hours and providing them with insights they might never have discovered manually. Call us today on 02392 830281 or submit your details here and we’ll call you. The post 4 practical uses of artificial intelligence in marketing appeared first on Vertical Leap.

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