#H2: Integration with CRM Systems | Explore Tumblr posts and blogs

pmoglobal1 · 2 years ago

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Agile PMO and Customer Relationship Management

In today's rapidly evolving business landscape, organizations are constantly seeking ways to streamline their processes and deliver value to their customers more efficiently. Two methodologies that have gained significant traction in recent years are Agile Project Management Office (PMO) and Customer Relationship Management (CRM). In this article, we will explore the concept of Agile PMO and its relationship with CRM, highlighting their benefits and how they can work together to drive organizational success.

Introduction to Agile PMO and CRM

H1: Understanding Agile PMO

Agile Project Management Office (PMO) is a framework that emphasizes flexibility, collaboration, and iterative approaches to project management. Unlike traditional PMOs that focus on rigid processes and strict adherence to plans, Agile PMO adopts an adaptive mindset that allows for continuous improvement and change. It enables organizations to respond swiftly to market demands, manage risks effectively, and deliver projects with increased customer value.

H1: Exploring Customer Relationship Management (CRM)

Customer Relationship Management (CRM) is a strategy and set of tools aimed at managing and nurturing relationships with customers. It involves gathering and analyzing customer data to enhance customer satisfaction, retention, and loyalty. CRM systems provide a centralized platform for storing customer information, tracking interactions, and automating sales and marketing processes.

The Role of Agile PMO in Project Management

H2: Agile PMO Principles

Agile PMO follows a set of principles that guide project management activities. These principles include customer collaboration, adaptive planning, early delivery of value, continuous improvement, and fostering self-organizing teams. By embracing these principles, organizations can foster a culture of agility, empower teams, and ensure alignment with customer needs.

H2: Benefits of Agile PMO

Agile PMO offers several benefits to organizations, including increased project visibility, faster time-to-market, improved resource allocation, and enhanced stakeholder engagement. It encourages cross-functional collaboration, transparency, and continuous feedback loops, resulting in higher project success rates and customer satisfaction.

The Importance of Customer Relationship Management

H2: Understanding CRM Objectives

CRM aims to achieve various objectives, such as improving customer retention, maximizing upselling and cross-selling opportunities, and enhancing customer service. It helps organizations build long-term relationships with customers, understand their needs and preferences, and tailor offerings accordingly. CRM also enables targeted marketing campaigns, personalized customer experiences, and efficient sales processes.

H2: Benefits of CRM

Implementing CRM brings numerous benefits to organizations, including increased customer loyalty, higher sales productivity, improved customer segmentation, and better forecasting accuracy. It enables businesses to provide personalized and proactive customer service, resulting in higher customer satisfaction and repeat business.

The Synergy between Agile PMO and CRM

H2: Alignment of Agile PMO and CRM

Agile PMO and CRM share common goals, such as delivering value to customers, enhancing collaboration, and enabling adaptability. When integrated effectively, Agile PMO and CRM can create synergies that drive organizational success. They promote customer-centricity, empower teams to respond quickly to changing customer needs, and enable data-driven decision-making for project prioritization and resource allocation.

H2: Leveraging CRM Data in Agile PMO

CRM data plays a crucial role in Agile PMO by providing valuable insights into customer preferences, behaviors, and feedback. Agile teams can leverage this data to prioritize features, refine project scope, and make informed decisions. By integrating CRM data into Agile PMO processes, organizations can ensure that projects align with customer expectations and deliver the desired outcomes.

Implementing Agile PMO and CRM: Best Practices

H2: Defining Clear Objectives

Before implementing Agile PMO and CRM, organizations should define clear objectives and align them with their overall business strategy. Clear objectives provide direction, help measure success, and ensure that initiatives are aligned with the organization's goals.

H2: Building Cross-Functional Teams

Successful implementation of Agile PMO and CRM requires cross-functional collaboration. Organizations should form teams comprising members from various departments, including project management, sales, marketing, and customer service. These teams can collaborate effectively, share knowledge, and work towards common goals.

Overcoming Challenges in Adopting Agile PMO and CRM

H2: Change Management and Cultural Shift

Adopting Agile PMO and CRM often involves a significant cultural shift within organizations. Resistance to change, lack of awareness, and limited understanding of Agile and CRM principles can hinder adoption. It is crucial to invest in change management efforts, provide training and support, and foster a culture that embraces continuous improvement and customer-centricity.

H2: Integration and Data Management

Integrating Agile PMO and CRM systems can present technical challenges. Organizations should ensure seamless data integration between the two systems, avoiding duplication and data inconsistencies. Data governance practices, data quality management, and data security measures should be established to maintain data integrity and privacy.

Case Studies: Successful Integration of Agile PMO and CRM

H2: Company A: Streamlining Project Delivery

Company A successfully integrated Agile PMO and CRM to streamline project delivery. By leveraging CRM data, the organization gained insights into customer preferences, which guided project prioritization and feature development. The result was increased customer satisfaction, faster time-to-market, and improved resource allocation.

H2: Company B: Enhancing Customer Engagement

Company B integrated Agile PMO and CRM to enhance customer engagement. The organization used CRM data to personalize customer interactions, provide targeted marketing campaigns, and improve the overall customer experience. As a result, customer retention rates improved, and the organization gained a competitive edge in the market.

Future Trends and the Impact of Agile PMO and CRM

Agile PMO and CRM are continually evolving to meet the changing needs of businesses and customers. In the future, we can expect advancements in technology, such as AI and automation, to further enhance the integration and effectiveness of Agile PMO and CRM. These methodologies will continue to play a pivotal role in enabling organizations to stay competitive, deliver customer value, and adapt to dynamic market conditions.

Conclusion

Agile PMO and CRM are powerful methodologies that, when combined, can drive organizational success in today's fast-paced business environment. By embracing Agile PMO principles and leveraging CRM data, organizations can enhance customer relationships, deliver value, and achieve their strategic objectives. It is essential for organizations to adopt these methodologies thoughtfully, address challenges effectively, and continuously refine their approach to stay ahead of the competition.

#agile #agile project management #project management

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entrepreneurnut · 4 years ago

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BuilderAll vs Kartra - Which All-In-One Platform Is Best In 2021?

New Post has been published on https://entrepreneurnut.com/builderall-vs-kartra/

BuilderAll vs Kartra - Which All-In-One Platform Is Best In 2021?

Looking for a fair comparison between BuilderAll vs Kartra?

If you’re having trouble choosing between Builderall and Kartra then I’ve pulled each of these all-in-one marketing platforms apart and given my brutally honeys opinion on each.

SPOILER ALERT: Builderall promises to offer more for less.

It does.

However: Does that mean it will help your online business make more sales than Kartra?

Keep reading my comparison to find out.

Kartra vs BuilderAll: Summary

While Kartra and BuilderAll, have a similar set of features, Kartra is the more robust software overall, despite the higher cost. The main reasons include better templates, more comprehensive marketing automation features, and DFY campaigns built by internet marketing pioneers like Frank Kern.

Get Kartra Free Trial

BuilderAll vs Kartra Overview

Here are the main differences between Kartra and BuilderAll:

BuilderAll is more affordable than Kartra

BuilderAll has a Chatbot builder, Kartra doesn’t

BuilderAll has a webinar and streaming feature, while Kartra doesn’t

BuilderAll is more popular with affiliates since the program is almost an MLM scheme

Kartra has a behavior-adaptive marketing which can considerably boost conversion rates with a more targeted message

Kartra has better email marketing tools for automation, and more triggers

Kartra has a help desk that you can connect to all your pages, BuilderAll doesn’t

Kartra has a better selection of templates that are suited for more types of businesses

Kartra has pre-built funnels and campaign templates that renowned marketers like Frank Kern built. Unfortunately, BuilderAll’s are not on the same level

Our Pick

Our pick: Kartra doesn’t only give you access to all the tools you need to run an online business. But it also comes with SUPER-comprehensive marketing automation features to help average business owners like you and me create a marketing machine that’s working on 24/7 auto-pilot.

Try Kartra For 14-Days

Now let’s get into the features and benefits of each of these marketing software features.

We’ll start with BuilderAll and give you a walkthrough of everything it has to offer. Then we’ll delve into Kartra and pick apart the features so you can have a thorough comparison of the two platforms.

More Comparison Articles

GrooveFunnels and BuilderAll compared

GrooveFunnels and Kartra compared

Kartra and ClickFunnels compared

What Is BuilderAll?

BuilderAll started in 2011, but the company behind the tool was founded in 2008 by Brazillian Entrepreneur Erick Salgado. BuilderAll is commonly known as a “cheap ClickFunnels alternative” in internet marketing communities despite it being around for longer.

However, more recently, they have started setting themselves apart from the competition with more features such as their chatbots, streaming tools, or video hosting (BuilderAll 3.0).

Besides that, BuilderAll is also VERY-Known for its affiliate program. When you refer customers, you get paid too. That’s not to say that Kartra doesn’t have an affiliate program – they do, in fact, one of the best in the industry, but we’ll discuss that in more detail later.

Who Is BuilderAll For?

BuilderAll targets online businesses, entrepreneurs, internet marketers, and affiliate marketers looking for an affordable all-in-one tool.

Unlike some of its competitors, it doesn’t have a problem with not charging hundreds of dollars for a large set of features.

Instead, BuilderAll focuses on being affordable, which also makes it quite popular with beginners.

BuilderAll Pros

It’s very affordable

Builderall has a great set of robust features

The tool evolves quickly

It integrates with WordPress, which is excellent for bloggers

It has a Chatbot builder to help you engage customers

BuilderAll Cons

BuilderAll support isn’t very good

The builder feels clunky at times

I don’t like the feel of the templates compared to Kartra

The majority of users are affiliates, which questions how much value there is inside

It doesn’t have as many features as Kartra

What Is Kartra?

Compared to BuilderAll, Kartra is that new kid in school who’s killing it in all the sports games. In this case, I’m talking about internet marketing features here – several of them absolutely kick butt!

Kartra only launched in 2018 but already has one of the most impressive lists of features on the market.

This isn’t a surprise: The people behind this thing, a company, named Genesis Digital, is a well-known player in the internet marketing space.

They’ve also developed software for similar target audiences like EverWebinar, and WebinarJam – which you may have heard of.

Who Is Kartra For?

Like BuilderAll, Kartra is for online businesses, entrepreneurs, internet marketers, and info-product vendors who want to market their business online.

But while BuilderAll focuses on doing everything as affordable as possible, Kartra targets those who want to grow their business to the highest possible point.

It does this very effectively by putting more effort into the marketing automation side of things.

I’ll go into more details on all this in just a few minutes, bear with me 🙂

Kartra Pros

Kartra has some of the best marketing automation features to help you generate more sales

It has a help desk feature to help you provide the best support to your customers

Kartra has some of the best campaigns and high-converting sales funnels templates in the entire industry

Behavior-adaptive marketing on the pages will help you match your message to the visitors’ interests

You get all features on every plan

It has a calendar tool that will help you set appointments, generate leads, and close deals

Kartra comes with detailed analytics and a better CRM lead management system

Kartra Cons

It is more expensive than BuilderAll

It doesn’t have a webinar feature

The builder can feel clunky at times too

BuilderAll Features

Now I’m gonna walk you through BuilderAll’s list of features so you will know exactly what you’re getting for your money.

Cheetah Website Builder

BuilderAll has always had its cheetah website builder. I think the name’s supposed to give you the impression that you can build things super-fast using their page builder.

The builder itself is pretty basic but has a good selection of elements that you can choose from.

Some of the elements include:

Opt-in form

SEO text & (h1, h2, h3, etc. + body text)

Scarcity timers

Images/Videos

When using it, I was satisfied. There wasn’t anything to complain about, apart from the odd lag – and it did the same stuff most other competitors do for about half the price, not bad.

Overall, I think this is BuilderAll’s strongest feature.

Templates

The templates were one of the areas that I wasn’t too impressed with.

The reason?

I just really do get a slight “cheap version of ClickFunnels” vibe from them – but that may just be me.

BuilderAll also seems very internet marketing-focused, and I can’t really imagine a business outside of this industry using the templates.

But, I’ll let you form your own opinion:

Cheetah Funnel Builder

This is a visual sales funnel builder where you can visualize your entire campaign’s emails, pages, etc. – It’s comparable to Funnelytics, but it’s still pretty useful, and I think many marketers would love using this.

Email Marketing Platform

BuilderAll’s email marketing software, called MailingBoss, is not too bad either.

It’s pretty basic compared to most other autoresponders (including Kartra). However, you can still build automation sequences and send newsletters, so there isn’t much to complain about – especially considering the price point of Builderall.

If you were expecting some serious bells and whistles in the automation triggers – I’m afraid this will be a disappointment.

The triggers are very limited (especially compared to Kartra, as we’ll see later):

Link click

Did not click

Campaign open

Did not open

User subscribed

User unsubscribed

The good news is that Kartra does do this much better, as you’ll see in a few minutes in this article.

But if you are looking for a basic autoresponder, BuilderAll’s MailingBoss does the job.

Video Hosting

One thing that I love about most funnel-builders nowadays is that they come with video hosting for your sales pages, membership sites, or wherever you want to use them.

BuilderAll chose to follow this trend – a BIG plus – especially if you’re going to sell online courses.

However, I would love to see a few more tagging options here, though, as they are limited.

That being said, you can add CTAs and text to your videos, which could help conversions.

Blogging Apps + WordPress Integration

Builderall has a blogging app and also directly integrates with WordPress.

I would still not personally use BuilderAll for blog pages simply because you can’t get all your WordPress store plugins to work with it.

The pages you integrate with WordPress are still built and hosted in BuilderAll. Because of this they might be slow, and you can’t make changes to them, apart from the ones that BuilderAll offers.

If you want to, you can use BuilderAll for your landing pages or sales pages that don’t necessarily need to rank well organically in the SERPS.

Checkouts

BuilderAll also has a pretty decent checkout tool, which includes:

Order bumps

Auction Checkout

One-click upsells

Two-step checkouts

Again, this is impressive, especially considering the price point.

BuilderAll Affiliate Management

Using Builderall, you can also create affiliate programs:

Create a tier-1 and 2 affiliate program

The single sale or per recurring affiliate programs

Chatbots

BuilderAll has a unique selling point (USP) that many other competitors don’t have: Chatbots.

The not-so-good news for BuilderAll is that there are alternatives like ManyChat, which do this for only around $10 per month, so this extra feature is unlikely to be a deal breaker for you. Still, it’s a nice feature to have.

However, BuilderAll also has some pre-built funnels, which may make their USP look a little more appealing.

On the highest Builderall plan, it comes with pre-built funnels for different types of businesses and offers. Still, I don’t think it’s going to be a reason to go for Builderall – then again, that’s just my option.

Webinar and Streaming Tool

These are two separate tools, but BuilderAll comes with both a webinar and a streaming tool.

The streaming tool was something that I was pretty impressed with, even though it’s a minor add-on feature.

You can stream to places like Facebook, YouTube, or Twitch from your BuilderAll account, which will make life easier for you.

I know there are endless 3rd party tools that do this, but I still thought it was pretty cool.

BuilderAll Affiliate Program

BuilderAll’s affiliate program is one of the most lucrative out there. You refer customers who, in turn, refer more customers. And you get paid on all those who sign up under you, similar to an MLM. Since this model is very borderline MLM, it attracts a lot of affiliates to use and promote the software.

Is that a bad thing?

Not really, especially if you want to become an affiliate itself and make money with BuilderAll.

However, some might view this negatively because it shows that many users aren’t there for the software – but the affiliate program. But, again, I’ll let you have your own opinion on this.

What BuilderAll Has That Kartra Doesn’t

Here are the features you get with BuilderAll, but not with Kartra:

Chatbots

Visual funnel builder

Better affiliate program

WordPress integration (kind of)

Auction checkouts

Webinars and streaming

While this list of features is nice, most of them are very easy to get elsewhere for not too much money, even if you decide to go for Kartra:

Chatbots? Just add ManyChat for an additional $10 per month.

WordPress integration? Kartra’s kind of got it (more on this later)

Webinars and streaming? Use EverWebinar, StreamYard, or WebinarJam starting from an additional $42 per month

So, it’s not that big of a deal for most businesses out there.

Kartra Features

As you have seen, BuilderAll has set the standard pretty high with their list of features. Let’s look at how Kartra compares.

In my opinion, Kartra is one of the most complete all-in-one platform out there for online marketers, and I think you will soon see what I mean.

Kartra Core Feature: Page Builder and Templates

Kartra’s core feature is its page builder and the templates that come with it. It’s user-friendly and lets you build pretty much any type of page you can think of, and the templates back this up.

Whether it’s a full navigation website or just a squeeze page – Kartra has at least ten templates for every step of your business. The pages are fully customizable, but it uses a block system only to drop elements into a box.

It also comes with all the standard elements like:

Opt-in forms

Count-down timers

Pop-ups

Images/Videos

Behavioral-Adaptive-Marketing

Something unique (and very cool) about Kartra is that it lets you match your Kartra pages to your visitors’ previous behavior.

For example, if they have expressed interest in a certain product (through clicks, scrolls, etc.), you can make your future pages automatically adapt to that. Pretty cool..?

Damn right!

And it’s not just “a cool feature” – it can actually give you a HUGE boost in conversions too.

Embed Your Pages – Anywhere

One thing that I love about Kartra is the ability to embed your pages anywhere.

How?

Using an HTML code that you simply copy and paste. I love that your pages aren’t stuck inside Kartra, and this also counters the WordPress integration that BuilderAll has… So it’s a pretty sweet feature.

If you already have a blog set up on WordPress then you don’t have to worry about trying to also rank additional Kartra pages. Simply embed your Kartra page into one of your WordPress page and rank that page as you would do any other WordPress page on your site.

Checkouts

Kartra, just like Builderall, has some advanced checkouts, including:

Order bumps

One-click upsells

Two-step checkouts

The only area where it misses out is the auction checkouts, but I have never really used them myself, so I can’t comment too much on this.

Membership Site Builder

The Kartra membership site builder is a dedicated platform as it has all the features it needs.

Drip feed content

Several access levels

Advanced analytics

Automated member management

Compared to most dedicated platforms, the only area where it loses is the design.

Email & SMS Automation

Now, this is the part where Kartra gets REALLY SWEET!

Remember where BuilderAll’s MailingBoss kind of disappointed us a little with the lack of triggers and marketing automation?

Yeah, Kartra Mail is the complete opposite!

There are triggers for things like:

When your visitors visit your page

If a lead has watched X% amount of your video

If your customer has requested a refund

If your customer is an active affiliate

Let me give you two really (and I mean really) cool examples:

Example 1: You have a service-based business and you’re building your email list. Months later, one of your leads visits your service pages, and you have a trigger to set up an email campaign if they visit this page to send out an email that offers a free consultation… Boom! Now you have a serious opportunity to close that deal.

Example 2: You’re selling an info product via a sales video (we’ll get to this feature in a few moments), and your lead watches the whole thing… But doesn’t buy. They are CLEARLY interested since they watched the whole video – but the cool thing is that you can have a trigger set up for this and tempt them again using a targeted email.

This is by far one of my favorite Kartra features.

And did I forget to mention, you can do this with SMS too?

There are so many ways you could use this as part of your marketing strategy, I’d actually find it hard to count them all. But I would definitely recommend thinking about all the ways you can use this feature in your online business to your increase sales.

Pre-Built Campaigns & Funnels

As I’ve mentioned at the beginning of the article, the pre-built campaigns and funnels are head and shoulders above what you get anywhere else.

Why is this the case?

Because they’ve not been created by just anyone… You’ll have direct, FREE access to marketing campaigns built by internet marketing legends like Frank Kern.

Besides, you’ll also be able to access the marketplace where you can buy and sell marketing campaigns too.

So if you’re a marketing-savvy funnel wizard… This may be a pretty lucrative income opportunity for you.

Video Marketing

Kartra also lets you host your videos inside of the platform. Compared to BuilderAll, the tool is a little more advanced, and comes with more triggers that you can use to activate your autoresponder.

And you can also use CTAs and headlines in your videos too, which will give you another advantage over your competition.

Affiliate Management

Just like BuilderAll, Kartra gives you a pretty advanced affiliate managed tool.

You can:

Create a tier-1 and 2 affiliate program

Create single sale or per recurring affiliate programs

Use instant payments with Paypal

But where Kartra sets itself apart is that it also lets you create CPA affiliate programs too.

MEANING: You can also pay affiliates for leads they generate (pay per lead), giving you more opportunities to grow your business.

Leads/CRM System

In general, Kartra gives you super-detailed analytics for every feature. Whether it’s email marketing campaigns, video hosting, membership sites, affiliate management – you can SEE everything on a beautiful, easy-to-overview dashboard.

And in general, you can pull up any customer to see all of their actions/history in your business, which I thought was pretty cool too.

Other Features

Other features that are pretty self-explanatory:

Calendar

Forms

Helpdesk software

Integrations & API (we’ll look at these later)

What Kartra Has BuilderAll Doesn’t

Here is a full list of what Kartra has that BuilderAll doesn’t:

Much more comprehensive marketing automation to help you make more sales

Calendar

Helpdesks

Behavior-adaptive-marketing

Much better CRM/Lead management

Slightly better affiliate management

Much better pre-built funnels/campaigns

An affiliate marketplace

As you can see, if you compare this list with the one from Builderall earlier – you will quickly see that the features here are more significant.

Unfortunately, if you want to get these advanced features for Builderall, it will require you to upgrade your entire system.

As you can see, Kartra has a great list or robust features that can go a very long way to help scale your business.

If you still want a more info on this online marketing platform then you can read my detailed Kartra review here.

Integrations

Now let’s take a quick look at the integration differences between Kartra vs BuilderAll.

BuilderAll Integration

BuilderAll has a tiny list of integrations. Of course, it does come with many features, but it’s still quite annoying because you might want to use a dedicated platform in the future, but not be able to.

The main integrations are:

WordPress

Zapier

Integrately

Desktop.com

Pabbly

See the full BuilderAll integration list here.

Kartra Integrations

Kartra has a larger list of integrations, despite not needing a lot of them.

For example, you can integrate directly with email platforms, webinar platforms, payment processors, and more.

Some of the main integrations include:

MailGun

Stripe/Paypal/Braintree/Authroize

Twilio

Google Calendar

Zapier

You also get the Kartra API so that you can integrate with more software too.

See the full Kartra integration list here.

BuilderAll vs Kartra – Pricing Plans

Here’s a breakdown of the pricing plans for these two digital marketing platforms so you can clearly see what you get for your money with each company.

BuilderAll Cost

Get a screenshot from here: https://builderall.com/plans

BuilderAll has more affordable pricing with 3 options to choose from:

The BuilderAll Essential Plan

The BuilderAll Premium Plan

The BuilderAll Funnel Club Plan

Essential Plan – $29.90/mo

Here you get the most basic BuilderAll features at a great price.

Some of the features you don’t get are the dedicated funnel builder, the chatbots & pop-ups, video hosting, and others. It’s pretty much giving you the basics, with some pretty severe limitations.

Premium Plan – $69.90/mo

BuilderAll Premium is the plan where you do get all features, but not the pre-built campaigns.

Funnel Club – $99 /mo ($199 on first payment)

Here, you get all features PLUS:

30+ Messenger funnels

50+ Niche Lead Gen Funnels

50+ Niche Funnels For Agencies

20+ Niche Funnels For List Building

10+ BuilderAll Premium Funnels

300+ Cheetah Strategic Funnels

Special: BuilderAll Premium Funnels

300+ Cheetah Strategic Funnels

Premium Affiliate Automatic Approval

Weekly New Niche Funnels Added

Weekly New Cheetah Strategic Themes Add

Kartra Cost

With Katra, it doesn’t matter which plan you are on – you get all the features besides Kartra agency.

The agency feature is something you only really need if you actually run a digital marketing agency. It will allow you to sell Kartra accounts and manage them for your clients.

Here are the details on the cost of Kartra:

Kartra Starter ($99 per month)

Up to 2500 leads

1 custom domain

15k emails p/m

50 GB Bandwidth

Host 100 pages

Host 50 videos

Sell 20 products

Build 2 membership sites

Add 1 additional team member

Connect 1 helpdesk

Kartra Silver ($199 per month)

Up to 12,500 leads

3 custom domains

Unlimited everything else (Bandwidth, videos, pages, etc.)

Kartra Gold ($299 per month)

Up to 25,000 leads

5 custom domains

Unlimited everything else (Bandwidth, videos, pages, etc.)

Kartra Platinum ($499 per month)

Up to 50,000 leads

10 custom domains

Unlimited everything else (Bandwith, videos, pages, etc.)

Try Kartra For 14-Days

Kartra vs Builderall: My Final Thoughts

The race to the pricing bottom between Kartra vs Builderall has an end, but there is NO LIMIT on how many sales you make. That’s why I’m going to decide that there is a winner in this BuilderAll vs. Kartra battle, and fro me, that winner is Kartra.

I say this because even though you may pay a bit more for Kartra, their robust features will actually help you to make more money, which is why most of us are business owners, after all!

Kartra focuses on helping you convert more, while saving you time – to me, that’s much more valuable than saving a few extra dollars each month.

BuilderAll is a good software tool for beginner marketers, but if you’re really looking to scale up your income then I recommend choosing Kartra.

When you sign up for Kartra, make sure to click the button below to start your 14-day trial.

Try Kartra For 14-Days

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makingmoneyonlinemethod · 4 years ago

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Best Website Builders in 2021

We bought and tested many of them. Here are the results...

Every business needs a website.

A strong web presence is one of the most important investments you can make.

But not every business has thousands of dollars handy to pay a professional web designer.

And that’s where website building software comes into play.

If you are a complete beginner, you can use website building platforms to build a professional-looking website without any coding knowledge whatsoever. But with so many options out there, making the right choice might seem daunting.

That’s why we’ve compiled this resource of the best website builders on the market today.

How we review website builders (our review process):

You can read more about our general review process here, but in nutshell, here’s what we did:

We found 14 most popular website builders

We signed up with each of them (become paying members)

We used each tool to create a small business website

We evaluated ease-of-use, features and customization options

We monitored their performance (reliability)

14 Best Website Builders in 2021

1. Wix

What we liked (6):

A drag and drop feature which truly has no limitations, you can move anything anywhere

Very simple to use

Great SEO options

Great app market (250+ applications)

Hugh list of unique features

Both iOS and Android mobile applications for their editor

What could be better (2):

Help Center is great, but we would have liked to see a live chat support option as well

Not great for large websites

Our Review

By far their biggest stand-up feature is their flexibility with their editor. You can drag-and-drop elements where ever you want on your page without any limitations with great ease. Combine that with their immerse selection (800+) of themes and you got yourself a builder that truly makes making a website a breeze.

Another great stand-out feature was their app store. With over 250 different apps to choose from, you can be sure to find that feature that you’re looking for. Be it a restaurant menu, photography portfolio, or advertising features for your new product you can be sure you’ll find it there.

But there were a few things that also bothered us.

Because of their high customization options, their navigation menus are really crowded and unless you’re a long-time user it can be hard to find what you’re looking for. And they aren’t best suited for bigger (30+ pages) websites. And it would have been nice to see a 24/7 live chat, but at least they have an extensive help center with videos and the ticket system is at least 24/7 and pretty fast.

Plans & Pricing:

You can get started with Wix for free without needing to add a payment method. The free plan has some limitations though. You can’t connect to a domain (instead you have a url yourwebsite.wix.com), they display ads on your website and there are a few limitations with the builder. But nonetheless, it’s still a great way to test them out.

They also provide a 14-day moneyback on all of their premium plans.

Website plans

Combo: $14/month You get: custom domain name, no ads, SSL certificate, 3GB of storage

Unlimited: $18/month You get: analytics statistics, $300 ad voucher, 10GB of storage

Pro: $23/month You get: event calendar, logo maker, brand-related social media images, 20GB of storage

VIP: $39/month You get: priority support, 35GB of storage

eCommerce plans

Business Basic: $23/month You get: secure online payments, subscriptions & pricing plans, customer accounts, custom domain, unlimited products, abandoned cart reminders, 20GB of storage

Business Unlimited: $27/month You get: multiple currencies, advanced shipping, sell on social channels, sell on marketplaces, customer reviews, 35GB of storage

Business VIP: $49/month You get: priority support, unlimited video hosting, 50GB of storage

2. Constant Contact

What we liked (4):

Impressive Free Plan

Free eCommerce

Affordable

Simple user interface

What could be better (2):

No drag-and-drop editor

Simplistic blogging interface

Our Review

If you like to play with cutting-edge technology, Constant Contact may be your jam. It’s the only AI-powered website builder on our list. The best part? You can play with it on a free plan. To start building your website, answer a few quick questions and have the builder pre-suggest you a suitable website grade and responsive templates. At every stage, you’ll receive helpful design prompts.

Also, you don’t need to design from scratch. Pick among 50+ pre-made pages and page elements for popular website sections such as bookings, FAQ, social media, and reviews among others. Add an element you need to your page in one click and customize on-page styling — fonts, colors, interactive elements.

Despite having a modern feature set, this site builder has some limits too.

Bloggers may be disappointed by the available functionality. You have essential in-post styling options such as H1/H2 titles, bold, and underline. You can add in-post images, but can’t resize them or wrap them with texts. Embedded videos are supported, but only from YouTube.

Arguably, the weakest point is on-page SEO. The basics are there: you can add a custom meta title, meta description, and URL slug (/blog/new-post). But you don’t have any extra tools for keyword optimization or the ability to add custom Schema markup to a blog post.

Constant Contact Features Include:

Pricing & Plans:

Aside from its impressive free offering, Constant Contact has only one premium subscription.

It costs $10/month.

The Website Builder plan costs $10 per month and gets you a wealth of features, including SSL security, unlimited storage, and unlimited products for an eCommerce store. Emails cost an extra $20 a month which gives you three users as well as access to their email marketing services.

3. Gator Builder

What we liked (5):

Easy to use

Very affordable

Separate from Hosting services

Good eCommerce features

Blog feature

What could be better (2):

No Drag and Drop editor

No free plan

Our Review

A standalone product by HostGator — a popular website hosting company — this builder has some seriously good eCommerce and blogging features.

For starters, swipe through some nice website templates. The choice is really great, with loads of industry-specific designs. Then, customize it up to your liking. You can set a custom website background, style each element using a selected color preset, specify different font types and sizes for all text elements, and more. The customization options let you turn a generic website theme into a unique design.

Advanced blogging features are another boon. The editor has a familiar look of classic WordPress. So it’s pretty intuitive to use. You can add different in-text styling options, embed videos, add a custom post summary, and optimize your post for SEO. Once the post is published, you can pin it atop of your blog or mark it as ‘featured’.

Finally, pro users will love the extras: native email marketing suite (with a custom CRM and AI-powered email design kit), free logo maker, advanced analytics, and an appointments booking system.

The cons of Gator website builder are limited extensions. Since there’s no app store or plugin repository, you cannot add custom features to your website. Therefore, if you’re missing out on some functionality, you will have to wait till it becomes natively available.

Pricing and Plans:

HostGator’s website builder is a very affordable service, with even the eCommerce option coming in at under $10 per month.

Start Plan: $3.46/month

Premium Plan: $5.39/month

Ecommerce Plan: $8.30/month

As you can see in the image above, website builder plans start at $3.46 per month for a starter subscription. The eCommerce plan, which is the most expensive option, is only $8.30 per month, as of this writing. But beware, that the renewal prices are much higher than the initial sign up prices.

4. Squarespace

What we liked (5):

Easy to use

Podcasting integrations

Effective blog platform

SSL security

eCommerce on all levels

What could be better (2):

No drag-and-drop editor

Expensive

Our Review

Squarespace focuses on quality, over quantity. The selection of website themes is modest — around 70 templates. But every design is high-quality, stylish, responsive, and SEO-optimized. You have a good selection of tools to make your website on brand — tweak page layouts, customize grids, change website theme colors, and more. All of the design tools are very easy-to-use!

To create an attractive website page, you can use pre-made design elements or third-party integrations with other services e.g. social media websites, payment processing software, or a shipping services provider if you run ecommerce operations. You can choose among 20 pre-made integrations with popular business tools and 30+ connected services. In either case, you are getting an add-on feature to your website in a few clicks.

But convenience has a price. In the case of Squarespace, it’s quite high. After a 14-day free trial, you’ll have to pay a minimum of $12/mo for your website. The pricing plan includes a hosting plan, domain name, access to the builder, and all the design tools and connected services. However, you may be billed separately for using third-party extensions. For example, since Squarespace doesn’t have a native payment processing tool, you’d have to pay PayPal or Stripe fees on top.

Pricing and Plans:

Squarespace is one of the more expensive builders on this list.

Personal: $12/month

Business: $18/month

Commerce: $26/month+

The base Personal subscription starts at $12 per month, and it comes with website metrics, enhanced support, templates, SEO features, unlimited storage, and bandwidth, plus SSL security.

On the other side of the coin, the Advanced Commerce subscription is $40 per month with an annual subscription. It grants you unlimited contributors, the ability to sell subscriptions, includes premium integrations, and lets you customize your site with Javascript and CSS

5. Shopify (eCommerce Only)

What we liked (4):

Clean editor

Blog feature

Advanced eCommerce features

1,200 integrations

What could be better (2):

Expensive

Not all templates are included

Our Review

Shopify is among the best website builders for eCommerce websites. With no-code at all, you can set up an attractive online store in a matter of days. Just like other builders, you can choose a modern website template and then customize each page with a drag-and-drop builder. Whenever you need an extra feature, high chances are that you’ll find a relevant app or integration among some 5,500+ options in the Shopify app store. Or you can hire a web developer to build a custom integration for you since Shopify providers open APIs.

Managing a Shopify ecommerce website is easy too. The CRM system is intuitive and you have a host of store management tools to optimize routine tasks such as product catalog management, inventory management, shipping, and more. Also, you have a good content management system to run a blog. Overall, you have all the tools you need to run small-to-midsize eCommerce operations.

Still, there are several inconveniences we’d like to point out.

While basic SEO tools are in place, you cannot fully customize URLs or edit robot.txt files. This can be irksome in a competitive domain.

Then you can only use the proprietary payment processor if you operate out of the US, the UK, several European countries, Australia, Singapore, or Hong Kong. Small businesses from other countries will need to use a third-party processor and pay extra fees.

Pricing and Plans:

Shopify is definitely one of the more expensive website builders that we’ve reviewed. But it’s only because they are among the best eCommerce builders on the market in 2021.

Basic Shopify: $29/month

Shopify: $79/month

Advanced Shopify: $299/month

6. Carrd (One Page Only)

What we liked (4):

Extremely affordable

Free option

Easy to use

Functional Templates

What could be better (3):

Small Template Selection

No eCommerce

Can only build single page websites

Our Review

Looking for a no-frills tool to create your own website or host an online portfolio? Check out Carrd. This one-page website builder is minimalistic, yet yields professional-looking websites for free.

Pick among 90 one-page themes or drag-and-drop a custom page layout. Browse and try-out some 100 design elements. Sprinkle in some personality with custom color selection, fonts, and images. Then hit publish. It’s as easy as that.

If you want some extra features, you can pay $19/year and connect a custom domain, Google Analytics account, lead generation forms, and email marketing software.

Carrd is a simple website builder, so don’t expect much from it. The SEO functionality is very basic. Plus, you cannot embed many third-party apps or widgets (apart from the basics such as PayPal, Stripe, Typeform). Understandably, there’s no eCommerce functionality.

Pricing and Plans:

When it comes to Pricing, Carrd redefines the word affordable.

It actually has a pretty good free plan that lets you do an awful lot. There are paid options, which can be seen below:

Pro Lite: $9/year

Pro Standard: $19/year

Pro Plus: $49/year

As you can see, Carrd can be either $9, $19, or $49 per year.

Yes, that’s right. Per year, not month.

It all boils down to how many sites you want to create, with the Pro Lite plan including three and the Pro Plus having 25.

Advanced features like Google Analytics, Embeds, Password Protection, and Redirects are added in the more expensive options.

7. Zyro

What we liked (5):

Very affordable

AI tools

Great security

Drag and Drop builder with grid function

Free option

What could be better (3):

Not as many themes as larger builders

Can’t swap themes without starting over

No 24/7 support

Our Review

Zyro is a newcomer among website builders (launched as a spin-off project by Hostinger, a web hosting service). But don’t be tricked by its ‘newbie’ status. This site builder already has many of the same features as more established players.

The premade website templates are very modern and attractive. The codebase is clean and optimized for speed and performance standards both users and search engines require. Head straight to the grid editor or use drag and drop website builder for rapid page prototyping. Once you are done with the design basics, you can set up one-click integrations with popular digital marketing tools such as Google Analytics, Tag Manager, HotJar, Facebook Messenger, or Facebook Pixel. Finally, take a pick at some tool AI tools — an AI writer, blog post title generator, logo maker, and Slogan Generator. During our test, all of them produced unique and engaging copy.

But there are some downers with Zyro. There are no premade plugins/extensions beyond the aforementioned marketing/analytics integrations. Also, you can’t swap themes midway into the design process. When adding a new theme, all your design progress will be gone. That’s frustrating if you forgot to save your files.

Pricing and Plans:

Zyro has a free option, which is always nice to see. The free version comes with the AI tools, SSL security, and SEO features. It will, however, have Zyro ads featured on your website.

Basic: $1.99/month

Unleashed: $2.99/month

Ecommerce: $8.99/month

Ecommerce+: $13.99/month

As for the paid plans, they’re shockingly affordable. They range in price from $1.99 per month to $13.99 per month for the most expensive eCommerce option. But do note that all of the plans have a much higher renewal rate. But at least there is a free email account included with each of the paid plans.

8. GoDaddy Website Builder

What we liked (4):

Great free plan

Easy to use

Fairly priced

Support and Tutorials included

What could be better (2):

Might be too simple for larger companies

Can’t change themes

Our Review

With over 300 themes, native tools for image editing (Over), selling integrations with popular online marketplaces (Amazon, eBay, etc), and a native shopping cart solution, this website builder will appeal to many small business owners.

Once you’ve found a good-looking theme, you can customize it in the drag-and-drop editor. Add promo banners, embed contact forms, design attractive call-to-actions, and play with all the customization features. Next, set up integrations with your social accounts (Facebook, Instagram, Google My Business). We love that you can control all your marketing and activity from a single interface. The native analytics tools are very comprehensive.

Are there any downsides? Yes. Firstly, you can’t switch themes. Your first design choice will be your forever-pick. This may become a nuance as your website grows.

The eCommerce platform is there, but it’s better suited for hobby sellers, rather than full-time eCommerce website owners. Since you cannot add third-party extensions to this builder, you may soon outgrow it.

Pricing and Plans:

GoDaddy has a free plan that comes with a lot of services. This includes email and social media marketing, PayPal payments, SSL security, and 24/7 support.

Basic: $9.99/month

Standard: $14.99/month

Premium: $19.99/month

Ecommerce: $24.99/month

9. Webflow

What we liked (4):

Unlimited Free Plan

Excellent design customization

Included tutorials

Good range of templates

What could be better (2):

Expensive

Difficult to use at first

Our Review

Those interested in learning the nitty-gritty of web and UX/UI design will love Webflow. A SaaS website builder with hardly any limits on customization, it’s the tool for people who don’t mind doing some learning along the way.

With a separate website area called Webflow University, you’d find a ton of tutorials, how-tos, and documentation for mastering different aspects of web design. Once you get a good grasp of those, there’s no limit to what you can build with Webflow — portfolio website, blog, corporate portal, or a robust online store.

A definite advantage is that Webflow comes with a lavish free plan. You can spend as much time as you want developing and perfecting a new website in the sandbox environment and only start paying for usage once you publish it.

As for the cons, Webflow also has somewhat confusing interfaces, icons, and terminology that even pro designs and coders find puzzling. Again, this makes the learning curve somewhat steep.

Pricing and Plans:

Webflow has pricing plans for both regular websites and eCommerce sites. There is a free version that requires no credit card. It gives you full access to design elements and CMS control, along with more than 100 hours of tutorials.

Basic: $12/month

CMS: $16/month

Business: $36/month

The premium plans range between $12 per month and $36 per month, with an Enterprise plan that is priced on a custom basis.

The eCommerce plans start at $29 per month and go all the way up to $212 per month. These plans are paid annually in one lump sum. That makes this one of the more expensive options out there.

10. Adobe Builder (Portfolio Only)

What we liked (4):

Free with Creative Suite

Works with other Adobe platforms

No coding required

Can add text boxes

What could be better (3):

No third-party integrations

Videos need an embed code

No drag-and-drop editor

Our Review

As the name implies, this builder is great for creating portfolio websites without any coding skills. Using one of the pre-made templates and a drag-and-drop editor, you can pile up a fine-looking personal website to expand your online presence. If you are stuck, go to the Community area where you can browse website examples by others or get some feedback/critique on your current design.

Since this product is primarily targeted at creatives, you have native integration with a host of other Adobe Creative Cloud products such as one-click project integration from Behance, sync with Adobe Lightroom, access to Adobe Fonts, and other Creative Cloud services. But you cannot extend your website with any third-party apps.

What we also felt was missing is native video embedding. To add a video to your page, you need to write some custom code. Also, since most of the templates were created for portfolios, websites with more texts don’t look as nice.

Pricing and Plans:

Adobe Portfolio comes free with an Adobe Creative Suite subscription or their Creative Cloud – Photography subscription.

Creative Cloud (photography): $9.99/month

Creative Cloud (All apps): $52.99/month

11. Webnode

What we liked (4):

Drag and Drop interface

Affordable plans

eCommerce Options

Organized selection of templates

What could be better (2):

No eCommerce on lower tier plans

Some functions aren’t properly optimized

Our Review

Webnode provides a nice starter set of features for designing and publishing a website. The non-tech crowd will like how simple everything looks and feels. You can edit the website look either by highlighting individual elements or by configuring site-wide settings for fonts, colors, forms, etc, in the Settings menu. Try out different themes, page layouts, and styling options before settling on the final look. However, the free plan doesn’t come with automatic online backups and site recovery. So save changes frequently!

Another cool feature is multi-language support. Webnode can localize all the website elements to 20+ languages. But you’ll have to manually translate and upload any content you have added (e.g. product descriptions, landing page copy, or blog posts).

While Webnode ticks most of the boxes for website design, its website functionality is lacking. A limited set of eCommerce features is all that you are getting. There’s no native newsletter or email marketing tools, online booking functionality, marketing, or analytics tools. Worse — you cannot custom-code these.

Pricing and Plans:

Webnode has four premium options, all of which are highly affordable.

Limited: $3.95/month

Mini: $5.95/month

Standard: $11.95/month

Profi: $19.95/month

The Limited plan starts a $3.95 per month and is the only Webnode plan that does not come with a free domain. You are, however, able to use a domain that you acquired elsewhere.

12. Weebly

What we liked (4):

Highly secure

Free option

Great app selection

Easy to use drag-and-drop editor

What could be better (2):

Limited number of templates

Upsells cost money

Our Review

Those concerned with the recent rise of website hacking and malware will appreciate Weebly’s staunch set of security features. We liked that every website gets a TLS certificate (an upgraded version of SSL) for free. Additionally, Weebly runs an advanced DDoS mitigation service to protect all hosted websites, so that no hacker could take you down.

Apart from security, we found Weebly to be user-friendly and jam-packed with some essential website tools such as native image editor, custom fonts, on-site search, and integrated analytics among others. If you feel that something is missing, you can add custom HTML/CSS or JavaScript code snippets to your website. Or go browse the app marketplace with a good selection of integrations.

Finally, you can sell products on your Weebly website, using a native Square integration. (Square bought Weebly in 2018).

Despite Weebly’s great overall vibe, several issues made us place it lower on the list. Their customer support is ranked poorly by current users. Getting a hold of someone takes hours and agents are not fully qualified to help with troubleshooting. Live chat and phone support are only available to customers, located in the US. Users on a basic plan living elsewhere will have to wait till their query gets resolved via email.

Pricing and Plans:

Weebly has a free plan and three premium subscriptions. It is a low-cost website builder, with even the top plans falling under $30 per month.

Personal: $6/month

Professional: $12/month

Performance: $26/month

Every level (even the free option) comes with SSL security for your entire site.

13. Google Sites

What we liked (4):

Totally free

Easy to use

Google Integrations

No coding required

What could be better (2):

Can’t edit templates

No built in eCommerce

Our Review

The title of the only truly free website creators on this list goes to Google Sites. Very spartan, yet deadpan easy-to-use, Google’s free website builder is good to use when you want to build a simple one-page website, landing page prototype, or portfolio website and publish it instantly.

Select among 6 simple templates. Then add your texts, images, buttons, maps, or a Google form. Customize your website’s header menu and add more pages. Then save everything and hit publish. You can also buy a custom domain name and connect it to your site if you want to replace the standard google/sites/site-name URL.

Google Sites doesn’t offer much. This is both a pro and a con. It’s a good tool for building personal websites or designing mockups/prototypes for future references. But does not offer more than that.

Pricing and Plans:

Google Sites is a 100% free platform with absolutely no cost. It comes with the rest of Google’s G-Suite services, which anyone with a working Google account can access.

14. Webs

What we liked (3):

Free plan

Affordable paid plans

A good number of templates

What could be better (4):

Lack of editing options for template code

Customization options

Drag and Drop editor (limited)

eCommerce limited to the more expensive plans

Our Review

On the surface, Webs looks like your average site builder. You get promised a bunch of free website templates, a simple editor, and even an eCommerce website builder. But after a test-drive, we felt rather underwhelmed.

The website editing backend feels clunky and outdated. Editor loading times are slow.

Most of the design elements are nostalgic, circa Windows 95 days. They don’t look nice, especially on high-res screens. Plus, you can’t do much to change them. Native customization is limited and you can’t dive into the template code to make any edits directly.

Technologically Webs used to be among the best website builders in the early 2010s. But since the company neglected updates and frozen new functionality roll-out, it’s hardly a builder you’d want to be stuck with it in the 2020s.

Pricing and Plans:

Webs has a limited free plan and three paid premium options.

Starter: $5.99/month

Enhanced: $12.99/month

Pro: $22.99/month

#hosting #web hosting #hosting reviews #website builder #make money online #make money as an affiliate #make money 2021

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reviewandbonuss · 5 years ago

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Best Applicant Tracking Software

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission.

Here’s a business cliche for you: Employees are the greatest asset for every company.

Precisely why recruitment is so challenging for HRs or recruiters. The process is quite elaborate and comprises several steps ranging from job posting to managing and streamlining applications.

Let’s talk statistics:

A corporate job post receives 250 resumes on an average. And even after that, 45% of employers say that they can’t find candidates with the skills they need.

With the high influx of CVs, it’s crucial for HR specialists to raise their efficiency levels, which brings us to our next stat – recruiters only take six seconds to evaluate the candidate’s resume.

Now, six seconds isn’t necessarily enough for recruiters to make the right decision every time, especially because every business has unique needs when it comes to recruitment.

At the same time, technology is changing how we did things manually, which is why we now have a tool dedicated to automating the process of recruitment and hiring.

An applicant tracking software, also known as ATS software, can help businesses reach a wider pool of qualified applicants as well as manage data from various sources – all at a single platform.

This software is used by departments and hiring managers to carry out internal hiring. Even third parties, such as recruitment and staffing agencies, use an ATS.

According to research:

86% of recruiting professionals agree that using ATS software has accelerated their hiring process

78% of recruiting professionals found that using ATS software has given them access to higher qualified candidates

So adding top-level talent doesn’t have to be time-consuming and troubling anymore.

In this guide, we’ll review the best applicant tracking software on the market that can help a company employ the most suitable candidate for the job with minimal efforts.

The Top 5 Options For Applicant Tracking Software

BambooHR – Anchor Link to Subhead Below

Bullhorn – Anchor Link to Subhead Below

SAP SuccessFactors– Anchor Link to Subhead Below

Workable – Anchor Link to Subhead Below

JazzHR – Anchor Link to Subhead Below

How to Choose the Best Applicant Tracking Software for Your Needs

Every business has unique recruiting and applicant tracking requirements, depending on specific factors like size, niche, and so on.

It also means that no ATS software offers an a-one-size-fits-all solution.

There are a few pointers that can help you determine the best applicant tracking software for your needs, though. Read on as we discuss them in greater detail below.

ATS Software Type

Every ATS software has been conceived to cater to a specific set of needs.

You see, while some software is designed to handle higher volume recruiting, which is typically carried out by enterprises, some are created to help small businesses specifically.

Similarly, you’ll also find software focused on satisfying the needs of staffing and recruitment agencies.

We’ll do a more in-depth assessment of the different types of applicant tracking software later on in this article. (Anchor link to H2 below)

Hiring Frequency and Volume

A business that hires around 20 employees every year won’t have the same requirements as an enterprise that is hiring 20 employees every month. You need to figure out a software that meets your hiring frequency and volume.

Generally, ATS software has a maximum limit or restriction on how many active openings you can have at a time. Moreover, most of the brands offer additional features and tools to help businesses efficiently manage large-scale recruiting, which are understandably far more tricky to manage.

So how do you find software that is suitable for your company?

Ask yourself the following questions:

How frequently does your company hire new employees?

What is the average number of employees that you hire at once? Is the volume high or low?

These two questions will help you weed out software that doesn’t fit your needs instantly.

Feature List

Most ATS software offers add-on features to enhance the efficiency of your recruiting strategy. This can include candidate sourcing, applicant tracking, employee onboarding, recruiting analytics, and workforce planning.

Your aim should be to pick software that fulfills your recruiting needs in terms of efficiency and scalability. For instance, small businesses can opt for cloud-based ATS software that is more affordable and doesn’t require an on-site tech support team.

Contrarily, large-sized enterprises don’t need to go cloud-based since they have a higher budget and can afford an in-house support team to cater to their higher hiring frequency.

Budget

Every business has a budget for various processes. Whether its marketing or recruitment, teams have to operate within the constraints.

Try to find an applicant tracking software that fits within your budget while simultaneously helping you improve the efficiency within your organization.

The good news here is you have several options.

You‘ll find software that costs less than $0.50 per employee – provided you opt for an add-on to HR software – and also plans that have a monthly charge of $249.

What are the Different Types of Applicant Tracking Software?

Here, we’ll compare the different types of ATS.

Small Business vs. Midsize Business vs. Enterprise Business

Small business buyers are anywhere between 1-50 employees. Generally, this category doesn’t have a department dedicated to human resources and recruiting initiatives.

On the other hand, mid-size business buyers and enterprise business buyers have employees anywhere between the 51–500 and greater than 500 range, respectively. While the former is headed towards rapid growth, the latter is more developed. Besides that, mid-size businesses often seek to hire an internal recruiter, whereas enterprise business buyers already have a hiring team and a dedicated IT department.

The hiring frequency and volume for each of these businesses is obviously different.

Staffing agencies, for example, would do well with software plans that offer them sourcing, tracking, and hiring. For corporates, however, hiring may have to be customized further.

It’ll be better for larger companies to opt for plans that allow them to customize their career pages and employee referral portals, followed by pre-screening assessments, e-signature verification and background screening, and lastly, HRMS integration.

In-house Recruiting vs. Recruiting Agency

Some applicant tracking system software is created for in-house recruiting that allows them to enjoy higher personalization and automation. Other software focuses on servicing with recruiting agencies and firms with scalability for high-volume and white labeling for getting clients.

Although you’ll also find ATS software that offers capabilities for both the groups, it’s better to find one that’s right for your company.

All-In-On Option vs. Specialty Tools Availability

Different businesses will require different add-ons depending on their hiring process. While most ATS software does come with additional specialty tools like SEO, payroll, HR, and CRM, some don’t.

SEO tools are useful for all businesses since these make job advertisements more successful. Not only will companies be able to build up wider reach, but they’ll also attract new candidates to their ‘Careers’ page.

Similarly, CRM capabilities are an essential component for inbound recruiting that allows companies to carry out long-term candidate tracking and build their talent pool.

Core Applicant Tracking vs. Full Recruiting Cycle Support

You’ll find two types of ATS products: one that focuses exclusively on tracking candidate’s application materials, and two, that provide support for other aspects of the recruitment life cycle.

You can also differentiate between the software based on feature lists. Interviews, document signing and management, note-taking, scheduling, and integration are some common differentiation points.

After carrying out extensive research and taking demos, we can confidently recommend the following five applicant tracking software to transform the way your company recruits and hires employees.

Keep reading as we discuss the features, benefits, and pricing of each software below:

#1: BambooHR – The Best Overall Applicant Tracking Software

BambooHR can provide the ultimate solution to your human resources department for handling the company’s recruiting and onboarding needs. While it may not be the cheapest option, you do get features that make the investment more than worth it.

The ATS system of BambooHR provides ideal solutions for small and mid-size businesses. It has a well-organized and visually appealing set of tools for handling application information throughout every stage of the hiring process.

BambooHR allows you to post job positions on the go too. You’ll have access to top-level talent from the leading job boards and sites, such as LinkedIn, Facebook, Indeed, and Twitter – all at your fingertips. The software has a hiring mobile app that is available for both Android and iOS.

Sending offer letters directly within the platform as well as collaborating with your team for recruiting, sending automated alerts, and so on is also possible.

Additionally, since BambooHR is a complete human resource management software, you‘ll be able to manage your new employees for their full duration with your company.

Prominent Features

User-friendly

Streamlined processes that are easy to learn, along with easy pre-boarding and onboarding facilities

Customizable email templates

Automated emailing system

Message scheduling to multiple candidates

Job boards and social media integration

Pricing

BambooHR offers two packages: Essentials and Advantage.

While both the packages are feature-rich, the ATS isn’t available with the Essentials plan. So if you want applicant tracking, you have to get the Advantage plan. Keep in mind that this software may not be the best solution for your company if you only want ATS.

Unfortunately, BambooHR doesn’t feature pricing on its website. In case you want a free quote, you‘ll have to contact them.

Pros

Impressive design

Easy to set up

Open API that allows simple integrations with HR tech vendors

Provides an all-in-one solution for HR departments

Cons

Pricey

ATS software isn’t available with the entry-level plan

#2: Bullhorn – The Best Applicant Tracking Software for Large Enterprises

Bullhorn is a powerful, easy-to-use applicant tracking system that helps you streamline all recruitments from a single interface that can either be a desktop, mobile device, or any internet browser. In fact, it’s a tailor-made solution for staffing businesses and traders.

The software allows you to keep track of candidates throughout the recruitment process, along with initiating team member collaboration.

You can use Bullhorn to fill jobs and automate the onboarding process. It offers 100+ pre-integrated solutions for customizing the software to accommodate specific needs. Even calculating bills for time tracking and invoicing are also possible.

All in all, you can manage clients as well as candidates with Bullhorn.

That being said, we would recommend this software for staffing and recruiting agencies only.

Generally speaking, there are better options on the market for internal reporting, making Bullhorn a bit too much for in-house hiring managers and HR departments. Plus, the premium price may be too expensive for smaller businesses who have limited budgets.

Prominent Features

Automatic candidate tracking on the application system

Allows you to add new candidate resumes from job boards

Mobile recruiting software for viewing and managing candidate records

LinkedIn and email integration

Dashboard reporting

Facilitates addition of notes to records

Real-time updating of records

Reporting and management options to check the recruiting team’s progress

Pricing

Bullhorn offers three plans: Team, Corporate, and Enterprise.

The rates for Bullhorn plans aren’t available on the website. You’ll have to request a pricing quote to get more details.

Pros

Excellent user interface

Gmail and Outlook integration

Intuitive features like bowling alley layout for easy and efficient data input

Unlimited customizations

Cons

Very expensive

Lacks iOS or Android mobile applications

#3: SAP SuccessFactors – The Best Cloud-Based Applicant Tracking Software

SAP SuccessFactors aims to provide all-inclusive ATS software to give companies wider access to top-level talent with minimal efforts. In fact, in terms of reliability, this software might be one of the best options available to you.

SuccessFactors has a plethora of support and features, such as comprehensive applicant management, onboarding portal, global talent sourcing, and candidate relationship management. You can also avail of performance metrics, employee engagement, and payroll management.

In other words, it’s a holistic, cloud-based HR management system that facilitates all processes of the recruiting cycle.

We particularly like how deeply insightful the software can be for talent acquisition thanks to its analytical reporting and progress tracking features.

Prominent Features

Centrally managed global job distribution and access

Effective and efficient candidates relationship management

E-signature solutions

Online offer letter and other documentation

Key insights into 4000 job boards, social media platforms, and campuses spanning across 80 countries

Responsive career site creation facility

Pricing

SAP SuccessFactors is available as SaaS through a monthly subscription based on the number of users. It‘s priced at $3 per user per month, but you can also avail of the HCM suite that costs $84.53 per user annually.

Pros

Comes with a great feature list for small to medium-sized businesses

Intuitive setup wizard

Provides descriptive video tutorials

Superb performance tracking features

Great option for fast-growing companies

Cons

Steeper price tag than its competitors

Doesn’t include add-ons offered by rivals

#4: Workable – The Best Applicant Tracking Software for Small and Midsize Businesses

Offering the best value for small and medium-sized businesses, Workable is an easy-to-use recruiting software solution. It’s a holistic tool that can be accessed on mobile devices as well as desktop.

You get a wide array of applicant tracking (AT) solutions, along with access to a large pool of premium job boards. Besides this, you can also customize the dashboard to boost the efficiency of your hiring process further.

Workable aims to help businesses of all sizes find, evaluate, and automate recruitment and hiring.

Companies can fill in their pipeline with one-click job postings on nearly 200 sites through AI-powered search. Moreover, team collaboration for applicant evaluation, gathering feedback, and automating manual tasks like scheduling interviews and getting approvals is also possible.

Workable also has various add-ons that can make your account more functional – provided you‘re ready to pay for them.

Basically, your company can stay on top of the entire recruiting process right from posting ads to onboarding employees. It’s also a good option for scalability since you can upgrade to an annual plan to get access to advanced features like one-click candidate sourcing and applicant tracking tools too.

Prominent Features

Data protection with access rights for hiring team

Confidentiality control

Organized reporting lines, with role assignment, job creation, and job posting

Productivity and activity report generation

One-click postings on multiple job boards

Interview scheduling with email-calendar synchronization

Offer letters and single sign-on (SSO)

Pricing

Workable has two pricing plans: Hire As Needed and Hire At Scale. While the Hire As Needed plan costs $99 per job, per month, the Hire At Scale plan doesn’t have clear pricing.

You can also take advantage of free demos and a 15-day free trial program to test the software before committing.

Pros

Easy-to-understand UI

Robust integration

Offers great email and interview templates

Well-organized

Cons

Not very customizable

Search across tabs needs to be improved

Inefficient support functionality

#5: JazzHR – The Best Applicant Tracking Software for Internal Hiring and Staffing Agencies

JazzHR can assure you seamless job requisition, interview scheduling, and other aspects of the hiring process. You can use this software for organizing and tracking all of your job openings, candidates, resumes, customers, and contacts.

This intuitive ATS tool can automate every manual process connected with hiring, allowing recruiters and HR managers to curate recruitment processes and source qualified candidates efficiently and quickly. No wonder it’s trusted by over 5000 organizations across the world!

JazzHR is an excellent option for staffing agencies and internal hiring. It has an unlimited user feature that allows businesses to bill on a per-user basis, which simultaneously eliminates any additional charges.

The software is also highly customizable. You can tailor-make a process to suit your team’s needs and preferences when it comes to recruitment and hiring.

Prominent Features

Efficient candidate sourcing, along with employer branding facility

Job posting and syndication

Collaborative hiring

Job-specific recruitment teams

Compliance management and reporting

Interview scheduling and other assessments

Job offers and e-signature solutions

Pricing

JazzHR has three plans on offer: Hero, Plus, and Pro.

At $39 per month, the Hero plan caps the maximum open jobs at three. While this might be suitable for small teams, it still doesn’t offer an applicant tracking system.

For ATS and other benefits like interviews and assessments, all-access support, and so on, we would recommend the Plus and Pro plans, which cost $219 and $329 per month, respectively,

You can also request a free demo and get a free trial for 21 days.

Pros

User-friendly and flexible

Job posting integration and job syndication

Auto-reject functions for unqualified candidates

Allows you to keep track of interview notes

Cons

Reporting feature needs to be improved

Lacks mobile app support

Wrapping Up

Finding the right talent is crucial – more so because employees serve as the foundation of an organization.

We hope you were able to find an ATS software that suits your companies recruitment and hiring needs from this guide.

Irrespective of your choice, an application applicant tracking software will help you select the best candidates from a talent pool of thousands of people in a surprisingly efficient manner. So, why wait? Get your ATS now.

The post Best Applicant Tracking Software appeared first on Neil Patel.

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hawkinsitsolutions · 6 years ago

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Modernise Your Phone System with 3CX and Save Money!

What is 3CX

3CX is an advanced software based phone system that is easily customisable to suit your individual needs. Work from the office at home or on the road with one convenient easy to use phone or have one phone at each location. You can even run multiple offices from the one system, no need to buy multiple phone systems.

3CX can cut your annual phone system maintenance costs by up to 75% and your monthly phone bills by up to 80%. Below we will go in to more details on how this revolutionary phone system can streamline your business and cut your operating costs. On average 3CX pays for itself in as little as 6 Months.

3CX is so flexible you can run the system on your own server and network, or in the cloud. No complicated licensing, it’s the same no matter where you choose to run the system.

Something For Nothing

Not sure if 3CX is for you, in most cases the 3CX software and server hosting is available free for up to 1 year. Not to mention all the other great free features that other phone systems charge a fortune for.

Features

Free for unlimited extensions

Free video conferencing

Complete phone system for Small Businesses

Up to 8 Simultaneous Calls free

Easy to manage yourself

Up to 1 year of free PBX hosting

Never miss a call with free Android and iOS Apps.

Unified Communications with Call, Chat and Presence

Click2Call CRM Intgration

Integrated Call Recording

Digital Receptionist and Call Queuing

Fax to Email

There are three licensing options available Standard, Pro and Enterprise. Choose the best solution for your business. No add-ons, expansion modules or additional licensing considerations. Three simple plans, one powerful communications system.

Cost Comparisons

Most phone systems charge you for the number of extensions or hand sets you want to use, with 70 extensions at $25 per extension per month this can cost $1750 just to have the phone sitting on a desk not necessarily being used. 3CX does not charge for extensions, you can have 1000+ extensions and not pay any extra, you only pay for the number of simultaneous calls you want to be able to make bringing the cost way lower, with 32 active calls costing as little as $110* per month.

Below is a more detailed comparison from 3CX which further explains the cost savings.

* Pricing obtained from 3CX an ma have changed since this article was published.

What SIP Phones can I use with 3CX?

Don’t want to buy new phones to go with your new phone system, you may not have to. Below you can find a list of phones currently compatible with 3CX, these can easily be moved from your current system to 3CX. Alternatively you can use the Windows, Mac Android and iOS clients until you are ready to buy new phones.

Supported IP Phones

3CX App for (Windows | Android | iPhone | Mac)

Fanvil C Series: C400-V2.0, C600-V2.0

Fanvil H Series: H2S, H3, H5

Fanvil X Series: X2/X2P, X3, X3S/G, X4/X4G, X5S, X6-1.2

Grandstream GXP16 Series: 1610, 1615, 1620, 1625, 1628, 1630

Grandstream GXP17 Series: 1760, 1760W, 1780, 1782

Grandstream GXP21 Series: 2130, 2135, 2140, 2160, 2170

Htek UC8 Series: UC802, UC803, UC804, UC806, UC840, UC842, UC860, UC862

Htek UC9 Series: UC902, UC903, UC912, UC923, UC924, UC926

snom D1 Series: D120

snom D3 Series: D305, D315, D345, D375, D385

snom 7/D7 Series: 710/D710, D712, 715/D715, D725, D745, D765, D785

Yealink T1 Series: T19(P) E2

Yealink T2 Series: T21(P) E2, T23P/G, T27G, T29G

Yealink T4 Series: T40G, T40P, T41P, T41S, T42G, T42S, T46G, T46S, T48G, T48S

Yealink T5 Series: T52S, T54S, T56A, T58A/V

Legacy (Limited Feature Set & Support)

Avaya 9601, 9608G, 9611G, 9621G and 9641G

Cisco SPA Series: 302, 303, 501G, 502G, 504G, 508G, 509G, 512G, 514G, 525G/G2

Grandstream GXP11 Series: 1160, 1165

Grandstream GXP14 Series: 1400, 1405, 1450

Polycom VVX Series: 101, 201, 300, 301, 310, 311, 400, 401, 410, 411, 500, 501, 600, 601

End of Life (Firmware & Support Ended)

Aastra 67i Series: 6730i, 6731i, 6739i, 6751i, 6753i, 6755i, 6757i

Cisco 7900 Series: 7940, 7941, 7960, 7961

Fanvil C Series: C400-V1.0, C600-V1.0

Grandstream GXP Series: 2100, 2110, 2120, 2124

Polycom SoundPoint 301, 501, 600, 601, 4000

Polycom SoundPoint 320, 330

Polycom SoundPoint 321, 331, 335, 450, 550, 560, 650, 670

snom 3 Series: 300, 320, 360, 370

snom 7/D7 Series: 720, 760

snom 8 Series: 820, 821, 870

Yealink T1 Series: T19P

Yealink T2 Series: T20P, T21P, T22P, T26P, T27P, T28P

Yealink T3 Series: T32G, T38G

Yealink VP530

Supported DECT Phones

snom M Series: M300, M700 Dect Base (M300 Handset, M700 Handset)

Yealink DECT Series: W52P, W56P, W60P (Handset: W52H, W53H, W56H)

Legacy DECT (Limited Feature Set & Support)

Gigaset DECT Series: N510 IP PRO, N720 Manager (N510 Handset, N720 Handset)

Supported Conference Phones

Polycom SoundStation 5000, 6000, 7000

snom MeetingPoint

Yealink CP860, CP920, CP960

Supported Infrastructure Devices (Doorphones/ PA Systems/ Intercom)

Alphatech

Cyberdata

Fanvil i20, i21/i21T

snom PA1 – Public Announcement System

For a full list of features and detailed explanations check out the 3CX Phone System Brochure

Want to save money?

The post Modernise Your Phone System with 3CX and Save Money! appeared first on Hawkins IT Solutions.

http://bit.ly/2RhMZW1

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cognegiacposts · 5 years ago

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SEO Strategy: 7Essential Tips for 2020

1.Crawl your website

2.Conduct a Search Engine Optimization audit

3.Protect your website

4.E-A-T

5.Maximize for mobile

6.Optimize your pages

7.Maximize alt text as well as picture names

Crawl Your Website

If you want your website to be rated in search, your site should be indexed. To crawl means to see all of your site web pages that search engines have actually indexed. For an overview of these site web pages, you can use devices like Screaming Frog, Ahrefs or Moz.

Be sure to export the results right into an Excel or CSV documents after crawling your site. After that, focus on the LINK, web page title as well as page meta summary to much better enhance your webpages for Search Engine Optimization.

Conduct a SEO Audit

Since you already maximized your LINK, page title as well as page meta description, you currently have a theme that serves as a standard index of your web site. Acknowledge the current place of your existing web pages and also prepare your web pages to ensure that they're structured exactly how you would certainly like. Make sure to keep in mind whether the web page you're checking out is a homepage, part of your primary or additional navigation food selection, an inner web page, etc

Protect Your Website

73.9% of websites sites are hacked for SEO purposes. Protect your website to ensure that hackers can not access your websites and also clients are not pestered with arbitrary, irrelevant ads. Hackers will include links to random sites which will inevitably wreck your hard-work and also compromise your ranking on a SERP.

E-A-T

Google intends to be positive that the web links and sites they display on their SERPs have a high level of proficiency, authority as well as credibility, or E-A-T. Make sure that your website site stands for E-A-T and afterwards connect it to Google.

Develop your knowledge and interact it to Google by discovering what your target market is looking for and meeting (and also going beyond!) their demands. When it comes to developing your site's authoritativeness, web links from appropriate and also reliable web sites are a significant element.

References, whether current or on reliable sites in your space, are things to venture in the direction of. Last but not least, having favorable customer evaluations on areas like Yelp, Facebook, Google My Business and more will assist Google think your website is credible.

Enhance For Mobile

Did you recognize that over 51% of smart device customers have found a new firm or item while performing a search on their smart device? If your website isn't enhanced for mobile, you're putting on your own at a major drawback.

If you don't recognize exactly how well your website is enhanced, HubSpot's Site is a great device to examine your mobile responsiveness. And also to take points a step better, Google's AMP layout reduces load time and improves mobile search rank, additional maximizing the mobile experience for individuals.

Maximize Your Pages

When it involves your eCommerce website's product pages, location keywords with high search quantity right into not just H1 as well as H2s, yet likewise meta descriptions and body copy. This will certainly assist your internet site show up in SERPs for particular item searches. In addition, track what users are looking for straight on your internet site by making it possible for the Website Browse function in Google Analytics.

Optimize Alt Text and Image Names

Alt text defines an image on your website to visitors that are unable to see them, and it aids Google in recognizing the context of a photo. Use appropriate alt text for photos to aid online search engine recognize exactly how your image and material connect to each other.

When developing alt text, make sure to stay clear of utilizing dashboards. For instance, if you're web site has an image of waffles, acceptable alt message would be "waffles" or "waffles with strawberry and syrup." Unacceptable alt message would be "waffles.jpg" or "waffles-with-strawberries-and-syrup.".

Furthermore, photo data names are a tiny but additional element when it involves Search Engine Optimization position. If you're posting your personal pictures to your website, stay clear of the regular file names like "IMG2497.jpg" and rather, opt for something a lot more readable as well as easy to use.

Here is where dashes are acceptable. Conserve your waffle photo as something along the lines of "waffles-topped-with-strawberries" before uploading the picture to your website.

Final thought.

Optimizing your site for SEO can be a very useful choice in boosting your web site's exposure. We wish you aspire to enhance your calculated initiatives with these SEO ideas.

If you have additional inquiries or desire aid developing a SEO technique for your website, reach out to us Cognegiac solution

Why is eCommerce Email Advertising Still Relevant?

Email advertising and marketing is much from dead. In fact, more than 74 trillion e-mails are sent yearly. Although engagement as well as open prices will vary, e-mail stays a crucial device to attract and also support customers.

According to Project Display, 72 percent of individuals prefer receiving branded material via e-mail. With a substantial possibility for development, brands require to deal with as well as boost their e-mail marketing strategies to reach their goals.

Building Your Email List

Growing an e-mail list is the initial step to a successful e-mail marketing approach. To do this, brand names need to attract customers to their websites as well as capture their email addresses.

Lead Capture

We know what you're thinking-- internet site pop ups are bothersome and out-of-date. Don't obtain us incorrect, we have actually had comparable ideas for many years. Nonetheless, modern lead capture devices are redefining just how brands can grow their e-mail lists in ways that aren't meddlesome.

We typically suggest Justuno as a lead capture tool for eCommerce services. Justuno is an eCommerce system that aids brand names conveniently build high-performing as well as aesthetically pleasing pop-ups. Successful pop-ups usually consist of:

Marketing copy

Imagery

Branding

CTA (Call to Action)

Value Proposition

In addition to enhancing your email get in touch with listing, pop-ups can additionally enhance visitor involvement and also web site conversion. We urge you to believe past a conventional e-newsletter sign-up kind and to get innovative. Try highlighting advantages, such as price cuts, promotions, downloadable content or special deals to encourage conversion.

Moving Your Checklist to An Email Advertising Device.

Every eCommerce system collects client information after purchase. This info can consist of item orders, expense, shipping addresses, contact number and, naturally, e-mail addresses. To maximize this information, services require to move client purchase data into an advertising and marketing automation tool, like HubSpot.

With some innovative development work, services can use the HubSpot eCommerce Bridge API to activate this performance. One more alternative is to make use of HubShop.ly, an automatic HubSpot eCommerce integration our group developed. This innovative tool utilizes client purchase information to activate abandoned cart workflows, update get in touch with properties and even more.

Understanding Your Contact List.

Before you can prosper with e-mail advertising and marketing, you must recognize your consumer needs. This starts by reviewing information like client demographics and also acquisition history.

We advise segmenting lists into comparable groups to produce personalized experiences for particular consumer demands. This method makes use of elements like demographics, on-line habits as well as interest patterns to produce as well as send out personalized e-mails to clients.

For instance, if a client has just ever bought ladies's clothing from your website, you'll want to display those kinds of products in your e-mails. Attracting the customer's interests can substantially raise conversion and also the amount of time invested in your site.

You can make use of a CRM like HubSpot with your eCommerce platform to accomplish this level of personalization. For more information, we suggest discovering our associated blog site that outlines HubSpot CRM attributes and also advantages.

Establishing a Tempo and Regularity.

Discovering the appropriate tempo for your company is extra complicated than it might appear. Email frequencies differ based on a firm's goals as well as demands. Unfortunately, we don't have an universal suggestion to share, yet we can offer some sound guidance on exactly how to determine what the most effective fit is for your organisation.

Beginning by recognizing your e-mail objectives before changing your cadence and ask yourself:.

Why am I sending out emails in the first place?

Am I trying to close deals, obtain online acquisitions or drive website readers to convert?

We urge you to determine the line in between being valuable as well as annoying. Over-sharing can lead to a drop in your open as well as click-through prices, along with an increase of lost customers.

Bear in mind that your customers go to different phases of interaction with your organisation. Depending upon their phase, each will call for a different kind of info and also communication. Hence, why segmenting can come in handy.

Maintain a close eye on your email advertising analytics to ensure your conversions, click-through rates, open prices or various other data factors are meeting your advertising goals. Likewise, bear in mind your consumer's comments and also feedbacks to your emails. If your e-mail marketing method is working (or otherwise functioning), they'll allow you recognize.

Picking the Right System.

With a lot of eCommerce email advertising tools on the marketplace, how do you select the appropriate one? Generally, we advise 2 modern technologies that are shown to do well: HubSpot as well as Klaviyo.

HubSpot.

HubSpot is among our favored marketing automation tools. This email advertising and marketing device allows online marketers to personalize as well as optimize emails without having to wait for IT or designers.

Services can use HubSpot to immediately send pertinent web content, attachments, links, CTAs and subject lines that will increase email open and also click-through prices. This device also consists of A/B screening to track what methods earn better engagement prices as well as sales.

Klaviyo.

Klaviyo additionally has lots of attributes to help enhance your eCommerce e-mail marketing strategy. Most significantly, it moves and also shops your call checklist. This tool also permits you to personalize e-mails with the drag-and-drop e-mail design, in addition to dressmaker messages by consisting of occasions, residential properties and also consumer characteristics.

You can additionally pull in item suggestions and make use of custom-made web feeds to insert vibrant content blocks. The internet site tracking tool uses visitor habits to sector your audience as well as target activated e-mails. Lastly, pre-built autoresponders (email flows) will aid you make more cash with less effort.

Types of Emails.

Initially, it is essential to consider the various type of email methods organisations can make use of to get to subscribers. There are 3 primary eCommerce email categories:.

Abandoned carts

Promotions and offers

Blogs & other helpful content

1. Abandoned carts

There are lots of reasons why customers leave items in online shopping carts. Variables like affordable prices, absence of depend on as well as uncertainty concerning your store can easily cause failed to remember items.

No matter the factor, deserted carts will certainly occur no matter exactly how hard you attempt to prevent them. However, by making the effort to set up abandoned cart email process, you're offering your business a 2nd opportunity at recouping prospective shed sales.

These automated emails redirect customers back to their carts as well as motivate them to finish the acquisitions they left behind.

Make sure to include photos of the abandoned products in addition to web links that will easily reroute customers to their shopping carts. Over time, your shop will change its deserted cart workflow according to the range of the business and the quantity of profits being brought in.

2. Promotions as well as Offers.

Including discount rates and also promos in your email advertising and marketing strategy can aid recapture a prospective shed client's interest. However, we wish to anxiety that there are right and wrong ways to use them.

Before going price cut insane, assess whether your shop's profit margins can manage these offers. On the internet organisations with smaller margins ought to stay clear of heavily depending on discounts, as this can lower productivity.

Misusing price cuts can also draw in price-driven consumers that are conditioned to anticipate offers. This can lower the likelihood of them acquiring full-price things in the future.

When used properly, incorporating promotions as well as offers in your e-mails can help enhance customer acquisition and drive customer commitment.

For the very best outcomes, build custom-made advertising deals based on your service, clients and also goals. Attempt including these emails as one of the 3rd or fourth factors in your process as a last selling factor.

Generally, efficiently implementing periodic promos can motivate clients to convert as well as review your shop in time.

3. Blogs and Handy Content.

Blogs as well as material help clients build count on your company. Whether you send out a month-to-month e-newsletter, downloadable content or blogs, this web content aids support your checklist as well as reminds them that you aren't just below to offer them points. Rather, you're a resource below to help them resolve a problem.

For an included individual touch, you can send a welcome email to brand-new blog site clients. This is a terrific means to offer a quick intro to your business, in addition to a review of the blog site itself.

Enhancement & Optimization.

Continuously pursuing enhancement can establish you apart from various other companies. We suggest making use of screening tools to evaluate your email success and determine areas for optimization.

A/B Testing.

Your best option for collecting responses on your emails is to make use of the A/B testing design. Using this details, brand names can enhance content and user engagement, decrease bounce rates, boost conversion rates and also, every person's favored, rise revenue.

A/B testing allows you to compare 2 variations of emails. Sending out 2 variations of your email assists you comprehend what drives more opens up, clicks and also conversions. As an example, something as tiny as a subject line can play a bigger role in your email open-rates than you might believe.

Do not hesitate to take threats and keep in mind that if your results aren't statistically legitimate, you can choose a set fallback to send out. Finally, keep an open mind to feedback beyond your get in touch with checklist. Concepts for modification can originate from anywhere and also imaginative and ingenious thinking will certainly boost your business's success.

Time Zones.

Emails sent out at strange hrs commonly wind up being overlooked or in the trash. Marketing automation devices like HubSpot offer a very easy remedy to this trouble by permitting brands to send out emails based on recipient time zones.

Hubspot's Smart Send function also shows you the number of recipients remain in each time-zone, and as soon as you have actually set up your send schedule, it will instantly distribute at the set time in each corresponding time-zone.

For instance, if you intend to provide an email at 10 a.m. to multiple time-zones, the Smart Send out function will certainly send out the email whenever it is 10 a.m. in each area. Being consistent with your timing will certainly assist you increase interaction, conversions as well as brand name understanding.

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utuhwibowo · 8 years ago

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Konsultan STARTUP

Konsultan STARTUP, Konsultan GROWTH HACKING, IT Consultant Indonesia, CRM Consultant Indonesia, ERP Consultant Indonesia, DATACENTER Consultant Indonesia, Cloud Consultant Indonesia, IOT Consultant Indonesia, ECOMMERCE Consultant Indonesia, MOBILE APPS Consultant Indonesia, SECURITY Consultant Indonesia, SEO Consultant Indonesia, BLOCKCHAIN Consultant Indonesia, FINTECH Consultant Indonesia, STARTUP Consultant Indonesia, GROWTH HACKING Consultant Indonesia, Konsultan IT, Konsultan CRM, Konsultan ERP, Konsultan DATACENTER, Konsultan CLOUD COMPUTING, Konsultan IOT Internet of Things, Konsultan ECOMMERCE, Konsultan MOBILE APPS, Konsultan SECURITY, Konsultan SEO, Konsultan BLOCKHAIN, Konsultan FINTECH.

Utuh Wibowo is Professional Executive Consultant Auditor Director Advisor Expert Leader Motivator Mentor Coach Trainer Instructor Communicator Facilitator Modificator Explorer Entrepreneur Teacher Business Owner and Investor.

Well known information technology leader in South East Asia, especially in Indonesia which hold multiple strategic positions in top organizations. He is honest, energetic, simple, flexible, hardworking, comprehensive, easy going, curious with unexpected ideas, adapt with new environment quickly, enjoy to learn something especially about technology, self-motivated person, able to meet objective and complete any challenges as a champion.

Over 10+ years extensive work experience in the area of digital technology transformation, business and systems planning, analysis, networking, infrastructure, security, programming, development, testing and management for some top company. Good relationship with many reputable IT vendors. Excellent interpersonal, communication, presentation and negotiation skills. Having strong leadership with ability to manage entire organizations.

CONTACT INFORMATION: Name: Utuh Wibowo Email: [email protected] Mobile: +62-821-1266-1616 Website: http://www.utuhwibowo.com Journal: http://journey.utuhwibowo.com

Here is the list of services that He provided to many clients:

PUBLIC and INDEPENDENT CONSULTATION 1. Information Technology Consultation 2. Information and Technology Audit 3. Digital Enterprise Development 4. Critical Technology Transformation 5. Big Data Analytics and Cloud Computing 6. Enterprise Technology Solution 7. Program and Project Management 8. Risk Assessment and Mitigation 9. Data Center and Data Warehouse 10. Database Tuning and Optimization 11. Policy, Procedure and Compliance 12. Business and Systems Analyst 13. Web Design and Development 14. Content Management Systems 15. Research and Development 16. Disaster Recovery Management 17. Master Data Management 18. Customer Relationship Management 19. Strategic and Tactical Road map 20. Enterprise Resource and Human Capital 21. Business Intelligence Technologies 22. Search Engine Optimization 23. Intrusion and Prevention Detection System 24. Mobile Technology Solution 25. Data Architecture and Modelling 26. Performance Acceleration System 27. Maintenance and Help desk Support 28. Customer Experience and Engagement 29. Sales and Marketing Application 30. Online Shop and E-commerce Solution 31. Services and Contact Center 32. Digital Media and Marketing 33. Product Quality Assurance 34. Internet of Things

PRIVATE and INDEPENDENT CONSULTATION 1. Information Security Best Practice 2. Cyber Security and Digital Investigator 3. Security Attack and Penetration Testing 4. Troubleshoot and Patching 5. Social and Reverse Engineering 6. Malware and Antivirus 7. Cyber Criminals Hunter

PERSONAL ACTIVITIES 1. Serial Businessman 2. General Investor 3. Technology Researcher 4. Bug Bounty Hunter 5. Internet Freedom Fighter 6. Free Software Volunteer 7. Open Source Activist 8. Modificator Specialist 9. Public Speaker 10. Author and Chief Editor

CONSULTATION and AUDIT SERVICES:

1. Provide and manage budgets, information, material, and technical item in tender proposal. 2. Build plan, schedule, methodology, checklist and framework to conduct an audit or consulting services in technology areas. 3. Determine requirements, define the scope of a project, timeplan and the resources needed. 4. Develop and manage a team to conduct assessment, consultation and coordinate communication with users. 5. Clarifying a client’s system specifications, understanding work practices and the nature of their business. 6. Liaising with staff at all levels of a client and giving independent and objective advice on the use of technology. 7. Control and monitor change request from stakeholder or project sponsors. 8. Provide strategic guidance and acceptable solution for technology, infrastructures and enabling major business processes through enhancements to information technology. 9. Improve the structure, process and efficiency of technology systems in various divisions. 10. Conduct information general control reviews including operating procedures, standard policy, system security, programming and communication controls, 11. Performing risk assessments on key business activities and anticipating emerging issues through research and interviews and deciding how best to deal with them. 12. Provide audit finding memorandum and working papers to ensure that adequate documentation exists to support the completed audit and conclusions. 13. Engage action plan base on recommendations with the responsible auditee to make significant improvements to operations. 14. Maintain and manage all documentation, report, presentation and training material to internal team and top level user (management).

ORGANIZATIONAL BENEFIT AND VALUES:

1. Offers internal management consultancy advice and practical assistance on information security governance, risk and control. 2. Maintains a safe and secure environment for customers and employees by establishing and enforcing security policies and procedures. 3. Lead projects for all Information Security Project. Including Information Security Audit, Information Security Design, Information Security Implementation, Information Security Infrastructure. 4. Managing Information Security more competitive in main business. Include business development, accounting and marketing, also analyze corporate business. 5. Provide assessment classification, plan, methodology, checklist, framework to conduct audits. 6. Build and manage a team to conduct assessment and coordinate communication. 7. Conducting a site visit and review, consolidate findings and make recommendation. 8. Maintain and manage documentation, report and presentation to user top level management about all finding, current action and next action to mitigate risk. 9. Developing and improving IT Network and Infrastructure. 10. Design new website, database systems, pages and content to global publication corporate. 11. Building and implementing Linux as a main operating system. 12. Migrating and integrating the new IT environment with the new server. 13. Ensure quality assurance & continuous improvement program meet with the standard.

FULL AREAS COVERAGE:

SOUTH EAST ASIA: Indonesia, Singapore, Timor Leste, Brunei Darussalam, Malaysia, Thailand, Myanmar, Vietnam, Laos, Philippines and Cambodia.

p>INDONESIA CITIES: From Sabang until Merauke, Jakarta, Bogor, Depok, Tangerang, Bekasi, Karawang, Purwakarta, Subang, Bandung, Banda Aceh, Langsa, Lhokseumawe, Meulaboh, Sabang, Subulussalam, Denpasar, Pangkalpinang, Cilegon, Serang, Tangerang Selatan, Tangerang, Bengkulu, Gorontalo, Jakarta Barat, Jakarta Pusat, Jakarta Selatan, Jakarta Timur, Jakarta Utara, Sungai Penuh, Jambi, Bandung, Bekasi, Bogor, Cimahi, Cirebon, Depok, Sukabumi, Tasikmalaya, Banjar, Magelang, Pekalongan, Purwokerto, Salatiga, Semarang, Surakarta, Tegal, Batu, Blitar, Kediri, Madiun, Malang, Mojokerto, Pasuruan, Probolinggo, Surabaya, Pontianak, Singkawang, Banjarbaru, Banjarmasin, Palangkaraya, Balikpapan, Bontang, Samarinda, Tarakan, Batam, Tanjungpinang, Bandar Lampung, Kotabumi, Liwa, Metro, Ternate, Tidore Kepulauan, Ambon, Tual, Bima, Mataram, Kupang, Sorong, Jayapura, Dumai, Pekanbaru, Makassar, Palopo, Parepare, Palu, Bau-Bau, Kendari, Bitung, Kotamobagu, Manado, Tomohon, Bukittinggi, Padang, Padangpanjang, Pariaman, Payakumbuh, Sawahlunto, Solok, Lubuklinggau, Pagaralam, Palembang, Prabumulih, Binjai, Medan, Padang Sidempuan, Pematangsiantar, Sibolga, Tanjungbalai, Tebingtinggi, Yogyakarta, Fakfak, Kaimana, Manokwari, Manokwari Selatan, Maybrat, Pegunungan Arfak, Raja Ampat, Sorong, Sorong Selatan, Tambrauw, Teluk Bintuni, Teluk Wondama, Asmat, Biak Numfor, Boven Digoel, Deiyai, Dogiyai, Intan Jaya, Jayapura, Jayawijaya, Keerom, Kepulauan Yapen, Lanny Jaya, Mamberamo Raya, Mamberamo Tengah, Mappi, Merauke, Mimika, Nabire, Nduga, Paniai, Pegunungan Bintang, Puncak, Puncak Jaya, Sarmi, Supiori, Tolikara, Waropen, Yahukimo, Yalimo, Halmahera Barat, Halmahera Tengah, Halmahera Utara, Halmahera Selatan, Kepulauan Sula, Halmahera Timur, Pulau Morotai, Pulau Taliabu, Buru, Buru Selatan, Kepulauan Aru, Maluku Barat Daya, Maluku Tengah, Maluku Tenggara, Maluku Tenggara Barat, Seram Bagian Barat, Seram Bagian Timur, Majene, Mamasa, Mamuju, Mamuju Tengah, Mamuju Utara, Polewali Mandar, Bolaang Mongondow, Bolaang Mongondow Selatan, Bolaang Mongondow Timur, Bolaang Mongondow Utara, Kepulauan Sangihe, Kepulauan Siau Tagulandang Biaro, Kepulauan Talaud, Minahasa, Minahasa Selatan, Minahasa Tenggara, Minahasa Utara, Banggai, Banggai Kepulauan, Banggai Laut, Buol, Donggala, Morowali, Morowali Utara, Parigi Moutong, Poso, Sigi, Tojo Una-Una, Toli-Toli, Bombana, Buton, Buton Selatan, Buton Tengah, Buton Utara, Kolaka, Kolaka Timur, Kolaka Utara, Konawe, Konawe Kepulauan, Konawe Selatan, Konawe Utara, Muna, Muna Barat, Wakatobi, Bantaeng, Barru, Bone, Bulukumba, Enrekang, Gowa, Jeneponto, Kepulauan Selayar, Luwu, Luwu Timur, Luwu Utara, Maros, Pangkajene dan Kepulauan, Pinrang, Sidenreng Rappang, Sinjai, Soppeng, Takalar, Tana Toraja, Toraja Utara, Wajo, Boalemo, Bone Bolango, Gorontalo, Gorontalo Utara, Pohuwato, Bulungan, Malinau, Nunukan, Tana Tidung, Berau, Kutai Barat, Kutai Kartanegara, Kutai Timur, Mahakam Ulu, Paser, Penajam Paser Utara, Barito Selatan, Barito Timur, Barito Utara, Gunung Mas, Kapuas, Katingan, Kotawaringin Barat, Kotawaringin Timur, Lamandau, Murung Raya, Pulang Pisau, Sukamara, Seruyan, Balangan, Banjar, Barito Kuala, Hulu Sungai Selatan, Hulu Sungai Tengah, Hulu Sungai Utara, Kotabaru, Tabalong, Tanah Bumbu, Tanah Laut, Tapin, Bengkayang, Kapuas Hulu, Kayong Utara, Ketapang, Kubu Raya, Landak, Melawi, Mempawah, Sambas, Sanggau, Sekadau, Sintang, Alor, Belu, Ende, Flores Timur, Kupang, Lembata, Malaka, Manggarai, Manggarai Barat, Manggarai Timur, Ngada, Nagekeo, Rote Ndao, Sabu Raijua, Sikka, Sumba Barat, Sumba Barat Daya, Sumba Tengah, Sumba Timur, Timor Tengah Selatan, Timor Tengah Utara, Bima, Dompu, Lombok Barat, Lombok Tengah, Lombok Timur, Lombok Utara, Sumbawa, Sumbawa Barat, Badung, Bangli, Buleleng, Gianyar, Jembrana, Karangasem, Klungkung, Tabanan, Bangkalan, Banyuwangi, Blitar, Bojonegoro, Bondowoso, Gresik, Jember, Jombang, Kediri, Lamongan, Lumajang, Madiun, Magetan, Malang, Mojokerto, Nganjuk, Ngawi, Pacitan, Pamekasan, Pasuruan, Ponorogo, Probolinggo, Sampang, Sidoarjo, Situbondo, Sumenep, Trenggalek, Tuban, Tulungagung, Bantul, Gunungkidul, Kulon Progo, Sleman, Banjarnegara, Banyumas, Batang, Blora, Boyolali, Brebes, Cilacap, Demak, Grobogan, Jepara, Karanganyar, Kebumen, Kendal, Klaten, Kudus, Magelang, Pati, Pekalongan, Pemalang, Purbalingga, Purworejo, Rembang, Semarang, Sragen, Sukoharjo, Tegal, Temanggung, Wonogiri, Wonosobo, Bandung, Bandung Barat, Bekasi, Bogor, Ciamis, Cianjur, Cirebon, Garut, Indramayu, Karawang, Kuningan, Majalengka, Pangandaran, Purwakarta, Subang, Sukabumi, Sumedang, Tasikmalaya, Lebak, Pandeglang, Serang, Tangerang, Lampung Tengah, Lampung Utara, Lampung Selatan, Lampung Barat, Lampung Timur, Mesuji, Pesawaran, Pesisir Barat, Pringsewu, Tulang Bawang, Tulang Bawang Barat, Tanggamus, Way Kanan, Bangka, Bangka Barat, Bangka Selatan, Bangka Tengah, Belitung, Belitung Timur, Banyuasin, Empat Lawang, Lahat, Muara Enim, Musi Banyuasin, Musi Rawas, Musi Rawas Utara, Ogan Ilir, Ogan Komering Ilir, Ogan Komering Ulu, Ogan Komering Ulu Selatan, Ogan Komering Ulu Timur, Penukal Abab Lematang Ilir, Bengkulu Selatan, Bengkulu Tengah, Bengkulu Utara, Kaur, Kepahiang, Lebong, Mukomuko, Rejang Lebong, Seluma, Batanghari, Bungo, Kerinci, Merangin, Muaro Jambi, Sarolangun, Tanjung Jabung Barat, Tanjung Jabung Timur, Tebo, Bintan, Karimun, Kepulauan Anambas, Lingga, Natuna, Bengkalis, Indragiri Hilir, Indragiri Hulu, Kampar, Kepulauan Meranti, Kuantan Singingi, Pelalawan, Rokan Hilir, Rokan Hulu, Siak, Agam, Dharmasraya, Kepulauan Mentawai, Lima Puluh Kota, Padang Pariaman, Pasaman, Pasaman Barat, Pesisir Selatan, Sijunjung, Solok, Solok Selatan, Tanah Datar, Asahan, Batubara, Dairi, Deli Serdang, Humbang Hasundutan, Karo, Labuhanbatu, Labuhanbatu Selatan, Labuhanbatu Utara, Langkat, Mandailing Natal, Nias, Nias Barat, Nias Selatan, Nias Utara, Padang Lawas, Padang Lawas Utara, Pakpak Bharat, Samosir, Serdang Bedagai, Simalungun, Tapanuli Selatan, Tapanuli Tengah, Tapanuli Utara, Toba Samosir, Aceh Barat, Aceh Barat Daya, Aceh Besar, Aceh Jaya, Aceh Selatan, Aceh Singkil, Aceh Tamiang, Aceh Tengah, Aceh Tenggara, Aceh Timur, Aceh Utara, Bener Meriah, Bireuen, Gayo Lues, Nagan Raya, Pidie, Pidie Jaya and Simeulue.

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