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#I propose we redo that phrase and change it to
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Someone help I only just realised what the phrase ‘women want me fish fear me’ actually means
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airoasis · 5 years
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Trend Reversal: 3 Powerful Strategies to Detect Trend Changes (BEFORE They Happen)
New Post has been published on https://hititem.kr/trend-reversal-3-powerful-strategies-to-detect-trend-changes-before-they-happen/
Trend Reversal: 3 Powerful Strategies to Detect Trend Changes (BEFORE They Happen)
Hey howdy what’s up my friend so in today’s video i will share with you right useful systems and methods correct that you can use to determine development reversal in the markets i do know right most often most of you’re thinking of buying media inventory or seeking to go alongside and the market has transfer up so much already and when the pullback comes proper you are wondering is that this for actual is that this a pullback or is this the reversal of the pattern k so i’ll share with you three matters right that you may pay attention to to look for correct to aid you establish pattern reversal in the market the very first thing that I wish to share with you is what I name the brick off structure so believe about this correct in a trending market shall we say an uptrend the rate makes a series of higher highs and bigger lows proper now you can find over here correct higher lows and higher highs so what do I mean by way of a smash off structure so the break of constitution approach right there the first clue that the market is telling you that it’s about to get its Rick right or it can be about to reverse is if in case you have a smash off constitution the place the cost makes a brand new curb low and low or high so on this case all proper this over here you have a scale down high and a scale back low so this sorry this uh this let me simply redo this proper this isn’t a very good example so we doing it right so uptrend ok market breaks down pulls back after which persevered reduce so now you could have a reduce low and a scale down high this reduce high is under this cut back excessive over right here so this correct is the primary clue to you that marking right it is about to reverse slash it can be no warranty correct but it’s a clue given to you with the aid of the market that hiya you know there’s a spoil off structure the rate could possibly reverse shrink so let me share with you a couple of examples okay so this is the Bitcoin right that you would be able to if you are you’re mindful right in 2017 Bitcoin at DISA meteoric upward push proper to twenty,000 correct men and women are shopping all proper going lengthy and you will see this robust parabolic move greater so now at what factor correct would you or instead would you be alert right at hello this trains about to reverse once more the idea I simply shared with you correct an uptrend better highs and better lows so we are looking for a damage of constitution what you might be watching for is a cut back excessive and a scale back low so at this factor correct what I see right say this is the discipline of aid at this point you’ve gotten simply gotten a lower excessive correct this element which is a low excessive and when fee breaks below this subject of aid you will have this reduce low a cut back high low a low so this tells you that hiya you already know this development might be weakening correct the trend would reverse right you particularly need to watch out down right here and correctly proper this mainly type of sealed the deal correct as Bitcoin you realize went to the loss of our 6000 over here so this might be sort of a affirmation correct where it’s telling that the trend on Bitcoin is ready to finish whilst you get a minimize low and a slash excessive against the existing up-teach k another example proper so let’s in case you bear in mind proper crude oil correct in 2015 2014 an awfully strong decline correct I think declined to a lack of about if you see over here 2030 dollars so again can we observe this proposal proper a smash of constitution so you’ll discover that beforehand the decline right series of minimize highs and decrease lows correct easy simple market structure however at this point this is where matters acquired exciting k this right now at this point you have got a higher low and when the fee breaks above here you completely satisfied better high due to the fact that the rate broke this this prior resistance proper now you’ve a higher excessive let me just spotlight to you right a higher excessive and a bigger low bigger high this subject over right here a larger excessive and larger seem okay so this once more should offer you a powerful clue that good day you recognize this downtrend could in all probability have come to an end correct so you do not hear me utilizing phrases like guarantees verify correct bottom out or top out correct there isn’t any such thing as warranty in trading or in technical evaluation or if anybody promise II promise you you know guarantee run far away k so this is why i admire to make use of phrases like frequently probably in all probability right there may be consistently this aspect of non-assured at the back of it so anyway this is another illustration of the break of structure and you will see that a cost did eventually quite up larger from right here okay so the yet another technically I wanna share with you is what I name bigger time period constitution proper it can be important to pay attention correct the place you might be in phrases of the tremendous photograph so because of this you need to hear merchants say hello you understand you must pay awareness to what the greater period of time is doing correct that is so called the supplying you with the however ice view correct of where you are in a massive photograph so this is why I wish to share with you in regards to the better period of time structure so let’s look at the first instance over here right you might surprise and appear at this chatty howdy Rana why did the price you already know come up here and then decline proper what what’s so magical about this this subject okay fee apparently breaks above this a swing excessive over here and it cave in shrink as I respond quite a few merchants who are unaware they buy the breakout only to get caught on the incorrect aspect hmm why is that proper once more I acknowledged something known as bigger time frame constitution so let me point out to you for those who appear at this chat over here you will see that greater period of time this is the day-to-day time period what you have got visible prior is the four hour time period you see that over here on this bigger time period that is the place you’ve got you already know previous help that could act as resistance so the breakout that you’ve got noticeable previous is certainly at this component over here you are shopping to break up into this prior aid that might act as resistance which is which is again correct it can be a low likelihood breakup due to the fact you are buying right into a colossal promoting pressure correct and it is a normally no surprise why this market reversed from here so this is what I mean by means of greater period of time constitution correct you want to pay awareness to where the cost is coming into certainly if it is coming to any higher time period structure like you already know aid resistance trendline channel etc one other instance proper over here new zealand yen on this four hour time frame ok rate come down curb soar time factor boom really howdy what happened man what’s going on a clue right higher time period constitution and although I do agree that you’ve a series of greater lows and greater highs as the rate escape of this resistance as well correct I do agree correct but an additional thing that I need to share with you to look out for is better period of time structure so watching at the everyday time period you will see that that over here i know there may be a particularly a bit of of traces over here however what i need you to pay attention to is that this element it got here right into a strong aid on this daily time period in fact I feel it is even a dad or mum on a weekly period of time and should you draw a pattern channel this is this calm of this trend channel as well so once more no surprise proper at hi there you recognize which you could assume a jump or even a reversal of this discipline to your chat very well so this is what I imply by using higher time frame structure k and the final tip that I want to share with you is pay concentration to the 200 interval moving traditional so for these of you who’ve been following me a at the same time now that I I have a tendency to assert that you realize if the price is above the 200 and me correct try to keep long proper and if the fee is under the 200 ma proper attempt to keep short and the purpose is rather simple virtually in case you feel about this proper want 200 interval moving usual it summarizes the costs of the final 200 candles proper so if the cost correct now could be a birth the 200 ma is telling you that the price proper has been trending bigger so that’s why it’s above the 200 ma and if the rate is below the 200 ma it is telling you that the cost proper has been trending shrink very well so this is a simple solution to sort of tell you what is the lengthy-term development proper of the unique shot that you’re buying and selling discover that i exploit the word long-time period development off the certain shot of your trading given that it could be the 200 ma on the five minutes timeframe and it is not relatively a protracted-time period development in view that it is a 5 minutes time for you likewise it can be a 200 ma on the daily time we’re in debt good day that is a beautiful long time period so i’d say it’s the long-term pattern of the chart that you’re buying and selling depending on what time frame you’re watching at however anyway correct let’s have a look at the illustration correct this is the 200 ma on the day-to-day time frame so once more how can we apply this uh this system once more you at this port at this factor over here the fee is above the 200 ma so I visible proper have a long bias I did not say bye I said have a long bias this means that you wish to have to look for lengthy possibilities you seem for possibilities to buy on this market situation so from the appears of it correct i’m going to say this is an subject of aid okay and every time you recognize if price comes with into an field of help it varieties a fee rejection there’s a valid buying and selling setup and on top of it right that you’re trading along at the side of the long run pattern which is on the up-teach proper so this would were skills setups proper this one as well okay this one rate just slice via it there wasn’t any cost rejection or whatever so there’s for me there isn’t any purpose to be lengthy okay so now that the cost has now you already know traded below the 200 ma correct now the rate is beneath the 200 m e price is below it now hello I see it right to have a shot through it so now which you can seem for possibilities to move shot so just once more easy market constitution you can look for a prior aid and resistance or i love over here proper earlier support that might in opposition to resistance over right here okay in a similar way right here previous help performing as resistance so now this is how one can without a doubt use the 200ma to provide you with a biased be aware of whether or not it should be lengthy or brief after which simply reference right to a market constitution like support resistance or possibly moving each try to form of determine the subject of worth that you want to alternate from ok so this is out 200 Amir I could give you very well alert to you that the trend maybe about to reverse a further example shall we write Aussie dollar in opposition to the japanese yen so get this one again a cost over here at this point correct rate is above T 200 ma right so once more you should have a protracted bias right so now the question is do you’ve got a protracted trading setup k so on this case I to me there isn’t right considering that there may be any price rejection proper price just mainly go through it at this point now the price is below 200 ma my bias is legendary from lengthy to brief so again ask myself at what degree on the chat do I wanna alternate so it is the fee you already know hit scale back for instance no setup this over right here probably a viable setup ok you can realize that there’s this a swing low fee ruin under it comes up offers you a price rejection before continues to the sector came again up into this resistance now hit slash got here back up once more for that point hit scale down came back up hit cut down on top of it this one over right here you have got the ok this one is a quite giant proper because number one we demonstrated at 200 ma number two into this area of resistance k and number three you’ve got this falls spoil of this highs over your rate I feel did set off above this heist okay after which fall down reverse lower o.K. So alternatively cost retest a 200 ma come down scale down did a pullback in the direction of this prior swing load that would extra resistance after which continue scale back so you will see that in case you reference the 2 200 ma in your customers right you can find that chances are you are traditionally trading you know on the right side of the development of path there are occasions where you recognize this utterly ruin down mainly if the market goes into a long run a protracted-time period retry let’s consider a long term variety like this 200 ma is typically like in the core proper so yeah at this factor in time correct you could get a chop up somewhat bit however in the event you simply use a bit of little bit of long-established experience and spot that the market is in an extended-time period ranger you continue to can you already know adapt to it thus so anyway correct this 200 ma it can be priceless once more to help you determine the pattern reversal and to help you tree on the right facet of the coach k so just right so moving on right let’s do a speedy recap correct now on this I love to do this to make certain the principles right and methods goes into your hip very first thing we spoke about wreck off structure proper I say that you already know in an uptrend you have got a series of larger highs and higher lows so if you happen to get a series of we or if you get a scale down high and scale down low it’s a sign to you that good day you know the uptrend would possibly possibly decrease would be reversing number two I spoke about referencing it to the bigger period of time constitution the place are you within the gigantic photo are you coming right into a long run powerful help resistance trendline channel and many others that’s anything that you wish to have to be mindful of as good and a third thing we spoke about is how you should utilize the 200 ma proper – quantity one identify development reversal and also you support you exchange alongside the right aspect of the trend I mean that’s a mouthful correct to identify pattern reversal and to alternate with the pattern okay so with that mentioned proper I’ve come to the tip of this video if you want to be taught extra about what I do correct can go all the way down to my internet site trading with Rainer calm when you consider that my name is Rainer buying and selling wet or calm all right you scroll down slightly bit right so in these days we spoke about absolutely largely about price motion so every a different talents on it go down here and down load this describe the fee section the ultimate advisor to rate action buying and selling click this blue button i’m going to ship it to your e mail for free and when you be taught extra about trending markets writing giant developments going down load this perfect pattern following advisor correct again that you could click on this blue button and i will send it to your email totally free very well so that is it I’ve come towards the end of this video when you enjoyed it you find it irresistible smash proper there like button subscribe to my youtube channel any questions leave it beneath and i’m going to get again to you so with that is it I desire you just right good fortune and just right buying and selling and i will speak to you quickly you
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batterymonster2021 · 5 years
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Trend Reversal: 3 Powerful Strategies to Detect Trend Changes (BEFORE They Happen)
New Post has been published on https://hititem.kr/trend-reversal-3-powerful-strategies-to-detect-trend-changes-before-they-happen/
Trend Reversal: 3 Powerful Strategies to Detect Trend Changes (BEFORE They Happen)
Hey howdy what’s up my friend so in today’s video i will share with you right useful systems and methods correct that you can use to determine development reversal in the markets i do know right most often most of you’re thinking of buying media inventory or seeking to go alongside and the market has transfer up so much already and when the pullback comes proper you are wondering is that this for actual is that this a pullback or is this the reversal of the pattern k so i’ll share with you three matters right that you may pay attention to to look for correct to aid you establish pattern reversal in the market the very first thing that I wish to share with you is what I name the brick off structure so believe about this correct in a trending market shall we say an uptrend the rate makes a series of higher highs and bigger lows proper now you can find over here correct higher lows and higher highs so what do I mean by way of a smash off structure so the break of constitution approach right there the first clue that the market is telling you that it’s about to get its Rick right or it can be about to reverse is if in case you have a smash off constitution the place the cost makes a brand new curb low and low or high so on this case all proper this over here you have a scale down high and a scale back low so this sorry this uh this let me simply redo this proper this isn’t a very good example so we doing it right so uptrend ok market breaks down pulls back after which persevered reduce so now you could have a reduce low and a scale down high this reduce high is under this cut back excessive over right here so this correct is the primary clue to you that marking right it is about to reverse slash it can be no warranty correct but it’s a clue given to you with the aid of the market that hiya you know there’s a spoil off structure the rate could possibly reverse shrink so let me share with you a couple of examples okay so this is the Bitcoin right that you would be able to if you are you’re mindful right in 2017 Bitcoin at DISA meteoric upward push proper to twenty,000 correct men and women are shopping all proper going lengthy and you will see this robust parabolic move greater so now at what factor correct would you or instead would you be alert right at hello this trains about to reverse once more the idea I simply shared with you correct an uptrend better highs and better lows so we are looking for a damage of constitution what you might be watching for is a cut back excessive and a scale back low so at this factor correct what I see right say this is the discipline of aid at this point you’ve gotten simply gotten a lower excessive correct this element which is a low excessive and when fee breaks below this subject of aid you will have this reduce low a cut back high low a low so this tells you that hiya you already know this development might be weakening correct the trend would reverse right you particularly need to watch out down right here and correctly proper this mainly type of sealed the deal correct as Bitcoin you realize went to the loss of our 6000 over here so this might be sort of a affirmation correct where it’s telling that the trend on Bitcoin is ready to finish whilst you get a minimize low and a slash excessive against the existing up-teach k another example proper so let’s in case you bear in mind proper crude oil correct in 2015 2014 an awfully strong decline correct I think declined to a lack of about if you see over here 2030 dollars so again can we observe this proposal proper a smash of constitution so you’ll discover that beforehand the decline right series of minimize highs and decrease lows correct easy simple market structure however at this point this is where matters acquired exciting k this right now at this point you have got a higher low and when the fee breaks above here you completely satisfied better high due to the fact that the rate broke this this prior resistance proper now you’ve a higher excessive let me just spotlight to you right a higher excessive and a bigger low bigger high this subject over right here a larger excessive and larger seem okay so this once more should offer you a powerful clue that good day you recognize this downtrend could in all probability have come to an end correct so you do not hear me utilizing phrases like guarantees verify correct bottom out or top out correct there isn’t any such thing as warranty in trading or in technical evaluation or if anybody promise II promise you you know guarantee run far away k so this is why i admire to make use of phrases like frequently probably in all probability right there may be consistently this aspect of non-assured at the back of it so anyway this is another illustration of the break of structure and you will see that a cost did eventually quite up larger from right here okay so the yet another technically I wanna share with you is what I name bigger time period constitution proper it can be important to pay attention correct the place you might be in phrases of the tremendous photograph so because of this you need to hear merchants say hello you understand you must pay awareness to what the greater period of time is doing correct that is so called the supplying you with the however ice view correct of where you are in a massive photograph so this is why I wish to share with you in regards to the better period of time structure so let’s look at the first instance over here right you might surprise and appear at this chatty howdy Rana why did the price you already know come up here and then decline proper what what’s so magical about this this subject okay fee apparently breaks above this a swing excessive over here and it cave in shrink as I respond quite a few merchants who are unaware they buy the breakout only to get caught on the incorrect aspect hmm why is that proper once more I acknowledged something known as bigger time frame constitution so let me point out to you for those who appear at this chat over here you will see that greater period of time this is the day-to-day time period what you have got visible prior is the four hour time period you see that over here on this bigger time period that is the place you’ve got you already know previous help that could act as resistance so the breakout that you’ve got noticeable previous is certainly at this component over here you are shopping to break up into this prior aid that might act as resistance which is which is again correct it can be a low likelihood breakup due to the fact you are buying right into a colossal promoting pressure correct and it is a normally no surprise why this market reversed from here so this is what I mean by means of greater period of time constitution correct you want to pay awareness to where the cost is coming into certainly if it is coming to any higher time period structure like you already know aid resistance trendline channel etc one other instance proper over here new zealand yen on this four hour time frame ok rate come down curb soar time factor boom really howdy what happened man what’s going on a clue right higher time period constitution and although I do agree that you’ve a series of greater lows and greater highs as the rate escape of this resistance as well correct I do agree correct but an additional thing that I need to share with you to look out for is better period of time structure so watching at the everyday time period you will see that that over here i know there may be a particularly a bit of of traces over here however what i need you to pay attention to is that this element it got here right into a strong aid on this daily time period in fact I feel it is even a dad or mum on a weekly period of time and should you draw a pattern channel this is this calm of this trend channel as well so once more no surprise proper at hi there you recognize which you could assume a jump or even a reversal of this discipline to your chat very well so this is what I imply by using higher time frame structure k and the final tip that I want to share with you is pay concentration to the 200 interval moving traditional so for these of you who’ve been following me a at the same time now that I I have a tendency to assert that you realize if the price is above the 200 and me correct try to keep long proper and if the fee is under the 200 ma proper attempt to keep short and the purpose is rather simple virtually in case you feel about this proper want 200 interval moving usual it summarizes the costs of the final 200 candles proper so if the cost correct now could be a birth the 200 ma is telling you that the price proper has been trending bigger so that’s why it’s above the 200 ma and if the rate is below the 200 ma it is telling you that the cost proper has been trending shrink very well so this is a simple solution to sort of tell you what is the lengthy-term development proper of the unique shot that you’re buying and selling discover that i exploit the word long-time period development off the certain shot of your trading given that it could be the 200 ma on the five minutes timeframe and it is not relatively a protracted-time period development in view that it is a 5 minutes time for you likewise it can be a 200 ma on the daily time we’re in debt good day that is a beautiful long time period so i’d say it’s the long-term pattern of the chart that you’re buying and selling depending on what time frame you’re watching at however anyway correct let’s have a look at the illustration correct this is the 200 ma on the day-to-day time frame so once more how can we apply this uh this system once more you at this port at this factor over here the fee is above the 200 ma so I visible proper have a long bias I did not say bye I said have a long bias this means that you wish to have to look for lengthy possibilities you seem for possibilities to buy on this market situation so from the appears of it correct i’m going to say this is an subject of aid okay and every time you recognize if price comes with into an field of help it varieties a fee rejection there’s a valid buying and selling setup and on top of it right that you’re trading along at the side of the long run pattern which is on the up-teach proper so this would were skills setups proper this one as well okay this one rate just slice via it there wasn’t any cost rejection or whatever so there’s for me there isn’t any purpose to be lengthy okay so now that the cost has now you already know traded below the 200 ma correct now the rate is beneath the 200 m e price is below it now hello I see it right to have a shot through it so now which you can seem for possibilities to move shot so just once more easy market constitution you can look for a prior aid and resistance or i love over here proper earlier support that might in opposition to resistance over right here okay in a similar way right here previous help performing as resistance so now this is how one can without a doubt use the 200ma to provide you with a biased be aware of whether or not it should be lengthy or brief after which simply reference right to a market constitution like support resistance or possibly moving each try to form of determine the subject of worth that you want to alternate from ok so this is out 200 Amir I could give you very well alert to you that the trend maybe about to reverse a further example shall we write Aussie dollar in opposition to the japanese yen so get this one again a cost over here at this point correct rate is above T 200 ma right so once more you should have a protracted bias right so now the question is do you’ve got a protracted trading setup k so on this case I to me there isn’t right considering that there may be any price rejection proper price just mainly go through it at this point now the price is below 200 ma my bias is legendary from lengthy to brief so again ask myself at what degree on the chat do I wanna alternate so it is the fee you already know hit scale back for instance no setup this over right here probably a viable setup ok you can realize that there’s this a swing low fee ruin under it comes up offers you a price rejection before continues to the sector came again up into this resistance now hit slash got here back up once more for that point hit scale down came back up hit cut down on top of it this one over right here you have got the ok this one is a quite giant proper because number one we demonstrated at 200 ma number two into this area of resistance k and number three you’ve got this falls spoil of this highs over your rate I feel did set off above this heist okay after which fall down reverse lower o.K. So alternatively cost retest a 200 ma come down scale down did a pullback in the direction of this prior swing load that would extra resistance after which continue scale back so you will see that in case you reference the 2 200 ma in your customers right you can find that chances are you are traditionally trading you know on the right side of the development of path there are occasions where you recognize this utterly ruin down mainly if the market goes into a long run a protracted-time period retry let’s consider a long term variety like this 200 ma is typically like in the core proper so yeah at this factor in time correct you could get a chop up somewhat bit however in the event you simply use a bit of little bit of long-established experience and spot that the market is in an extended-time period ranger you continue to can you already know adapt to it thus so anyway correct this 200 ma it can be priceless once more to help you determine the pattern reversal and to help you tree on the right facet of the coach k so just right so moving on right let’s do a speedy recap correct now on this I love to do this to make certain the principles right and methods goes into your hip very first thing we spoke about wreck off structure proper I say that you already know in an uptrend you have got a series of larger highs and higher lows so if you happen to get a series of we or if you get a scale down high and scale down low it’s a sign to you that good day you know the uptrend would possibly possibly decrease would be reversing number two I spoke about referencing it to the bigger period of time constitution the place are you within the gigantic photo are you coming right into a long run powerful help resistance trendline channel and many others that’s anything that you wish to have to be mindful of as good and a third thing we spoke about is how you should utilize the 200 ma proper – quantity one identify development reversal and also you support you exchange alongside the right aspect of the trend I mean that’s a mouthful correct to identify pattern reversal and to alternate with the pattern okay so with that mentioned proper I’ve come to the tip of this video if you want to be taught extra about what I do correct can go all the way down to my internet site trading with Rainer calm when you consider that my name is Rainer buying and selling wet or calm all right you scroll down slightly bit right so in these days we spoke about absolutely largely about price motion so every a different talents on it go down here and down load this describe the fee section the ultimate advisor to rate action buying and selling click this blue button i’m going to ship it to your e mail for free and when you be taught extra about trending markets writing giant developments going down load this perfect pattern following advisor correct again that you could click on this blue button and i will send it to your email totally free very well so that is it I’ve come towards the end of this video when you enjoyed it you find it irresistible smash proper there like button subscribe to my youtube channel any questions leave it beneath and i’m going to get again to you so with that is it I desire you just right good fortune and just right buying and selling and i will speak to you quickly you
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touristguidebuzz · 7 years
Text
Travelport CEO Is ‘Super Skeptical’ About American Airlines Strategy
Travelport CEO Gordon Wilson was in high spirits when his company debuted on the public markets in New York. Can he guide the company through an upcoming era of technological change? Travelport
Skift Take: American is creating a new distribution path that might tweak the role companies like Travelport play in distribution. Travelport boss Gordon Wilson tells us he's skeptical. We remain undecided.
— Sean O'Neill
Call him “super skeptical.”
That’s essentially Travelport chief executive Gordon Wilson’s take on American Airline’s newest distribution effort, which includes the airline paying agents $2 per segment for tickets booked via its new path.
Late last week, the global distribution system CEO spoke with Skift about recent airline moves to create direct connections — moves that, at least in theory, run counter to the UK-based travel technology company’s core distribution business and relationships with travel agencies and corporations.
When answering analyst questions Thursday during Travelport’s second quarter earnings call and in speaking with Skift, Wilson essentially argued that American’s new system is in several ways redundant to what companies like his can already provide.
He also argued that it leaves gaps in service that could be avoided if agents continue to rely on Travelport’s offerings.
“There have always been different pipes in the industry,” Wilson said. “There were Edifact-based pipes and XML-pipes and now New Distribution Capability-based vertical pipes. What’s changing is what goes up and down the pipes.”
Wilson said: “There still needs to be something that integrates the pipes together in a way that makes sense for a travel agency, offline or online, for their workflows and the automation to be flexible to support complex client needs. But that piece is always ignored in the conversation airlines have about direct connections. And that piece is something that global distribution systems like Travelport do extraordinarily well, in addition to aggregation and shopping tools.”
Wilson said American Airlines’ quest ignores the fact that travel agencies don’t really have the resources to follow through.
“And nobody says how that part gets done in the new model, apart from some mysterious idea that travel agents are going to build that stuff themselves with their own IT resources — which they don’t seem to have,” Wilson said. “And why replace something that works pretty well? …That’s the bit I’m skeptical about.”
“The delivery of content through a new pipe as proposed doesn’t cause me any horror, concern, or dread at all. But I think the $2 incentive for agents to do all that and handle the pipe and content and then also take on all the automation, redo all their robotics, and redo all their mid-and-back-office systems, and redo all their reporting and inventory management systems, that’s the part I’m super skeptical about.”
Understanding the context
The long-prophesied threat of airlines bypassing the travel technology giants like Travelport was shot through with a bolt of electricity this summer thanks to American debuting a way for agents to connect directly with it.
In the early days of the global distribution systems, companies like Travelport and its larger rivals Amadeus and Sabre built and laid pipe that connected airlines with travel agencies. Let’s call these indirect connections “blue” pipes.
A decade ago, American was one of the first airlines to build direct connections that avoided those three middlemen. Let’s call these “yellow” pipes. Today 5 percent of all global tickets booked on American by travel agencies go through these pure, direct pipes.
Now American is rolling out a third option. Let’s call it the green pipe. (After all, yellow and blue make green.)
American wants hundreds of these new green pipes. It will compensate agencies who use it with what it calls the NDC Incentive Program (NDC stands for New Distribution Capability, referring to standards promoted by an airline lobbying group), at $2 per segment.
The new “green” pipe is mostly built and laid by American. But unlike the older direct connections (or “yellow” pipes), a part of this pipe built and passed through a third-party tech vendor.
Vendors who become so-called “Level 3 certified” by the airline-owned International Air Transport Association can help build American’s new “green” pipes. Farelogix is one of many vendors.
American’s Cory Garner, vice president of sales and distribution strategy, says Amadeus, Sabre, and Travelport could be, too, if they chose. The airline is inviting them to compete with Farelogix and similar vendors by creating their little pieces and connect into these green pipes. This would mean the companies wouldn’t get their typical booking fee of $1 to $3 per ticket from the airlines.
American’s Garner says that once Amadeus, Sabre, or Travelport gets to Level 3 and can participate, any of those company’s travel agency subscribers would have the option to participate in its $2 a segment incentive program. Alternatively, an agency can remain in a standard Amadeus, Sabre, or Travelport program and receive incentive payments from these companies — typically between $1 and $3 per ticket — while still accessing American’s different path.
The content and functionality would likely be the same in either case, Garner says.
Poignantly, as of today, neither Amadeus, Sabre, nor Travelport has a Level 3 connection with American. A caveat: Navitaire, a company Amadeus recently bought, does have it.
As a result, agencies using American’s new green pipe get access to functionality that the airline says agencies can’t, as of today, get otherwise through Amadeus, Sabre, or Travelport.
American says: “The global distribution systems [GDSs] contend that they have the capability to do bundles. We don’t dispute that. We have said that we are the first airline to make corporate and sub-corporate bundles available.”
American says it is not implying that the GDSs were the reason that such things were not possible before.
American points out that it does provide some functionality in its new pipe, such as letting agencies be alerted automatically when one of their ticketed passengers has boarded a flight for duty-of-care issues, and such as the “waivers and favors” arguments mentioned below, that the GDSs have not offered before because the airline has not offered them before.
But a couple of experts familiar with Amadeus, Sabre, and Travelport question that assertion. They say that no airline has come to the global distribution systems and sought to develop these niche requests, such as for C-suite custom offerings. (Travelport declined to talk about its commercial arrangements.)
Wilson says Travelport will be Level 3 ready by the end of the year. But he declined to say if it was talking with American about participating in its NDC Incentive Program. It is reasonable, though, to think that informational talks are happening.
Sabre says it is willing to work with American to offer the airline’s NDC Incentive Program, though it hasn’t specified a timetable. Amadeus had no immediate comment.
But what about those earlier, “yellow” direct connections?
Well, American has not paid agents $2 a segment for these tickets, and it does not plan to.
As agencies’ deals to use the “yellow” pipe with American expire, they’ll be given a choice to enter the new “green” pipe — American’s New Distribution Capability Incentive — or they can ask to renew their current deal (the “yellow” pipe). A third option is to revert back to the old (“blue”) technology used by Amadeus, Sabre, and Travelport.
HRG tests the service
HRG, a travel management company with 14,000 employees, has agreed to be one of American’s first customers to use the service. HRG plans to roll it out over the next year-and-a-half.
HRG appears to be an example of an agency that seems to think the risks and costs of American’s new program are worth the potential rewards.
As context, HRG has been saying repeatedly that it is eager to move to embrace distribution technologies from other vendors outside of what companies like Amadeus, Sabre, and Travelport have traditionally offered.
In May, HRG said it would begin accepting direct connections to British Airways, via that airline’s version of New Distribution Capability-powered content.
Wilson of Travelport shrugged off this example. “I listened to one of HRG’s recent earnings calls where executives talked about NDC and how they think the new technology will enable them to deliver more value to their customers. And I respect that.”
“HRG has already invested into its corporate booking tool that could support that,” he says.
“But at some point, virtually everything that HRG does in the back end has part of the work on any given NDC-based transaction still ending up in the global distribution system somewhere. It’s through the GDS that enables the work to take place in the back. And I don’t see that changing markedly.”
“I can see them successfully integrating with American. But for the back-end stuff, I don’t see how that all works.”
Exclusive Benefits?
American claims that its new tool offers functionality that can’t be gained by agents using Travelport’s, Amadeus’s, or Sabre’s current systems because those three companies aren’t technically ready to handle it.
Among those benefits: Corporate flyers on American are often allowed to break a lot of the ticketing rules about things like last-minute cancellations that are denied to ordinary consumers buying restricted leisure tickets.
Garner of American has said that the workflow for agencies to process such changes — grouped under the phrase “waivers and favors” — has been cumbersome.
He has said that American’s new tools streamline the “waivers and favors” process for agents. That gives its path (the “green” pipe) an edge over the legacy one (the “blue” pipe) offered by Amadeus, Sabre, and Travelport — unless those companies actively participate in its program.
Wilson said he knows Garner and respects him and doesn’t want to quibble with statements heard second-hand.
But he said he disagreed with the idea that Travelport isn’t technically ready to handle waivers and favors.
He points out that Travelport’s “Rich Content and Branding” offering is now live and in use by more than 225 airlines, which he says is four times as many as Travelport’s nearest rival. He was seemingly referencing Amadeus.
This Travelport offering lets agents book all sorts of ancillary products in their reservations desktop without having to visit airline dot com websites.
Wilson said, “Waivers and favors are basically about airlines breaking their own rules. Any airline that has that capability for making rule-breaking easier for agents and wants to make it available to us through an API or some other source, Travelport can do it today.”
“But this is where robotics come in. You want to automate these processes. As an agency, you want a machine to make a judgment to recognize, ‘Hey, this is Gordon Wilson, he’s spent X number of dollars with us, and as a valuable customer we’ll let him break this rule.'”
“Once the airlines make that capability available, we will be more than happy to write the code to make it available to our agency community. If American wants to offer that specific functionality [for waivers and favors], we can do that today.”
Over the years, Travelport has built other customizations that airlines have requested for designated company travelers to buy or receive benefits such as free transfers, priority boarding, lounge access, and extra baggage allowances.
Reacting to Wilson’s comments, American stated:
“American Airlines is not saying that Sabre, Travelport, and Amadeus are unable to handle the new content and functionality that American is making available. We are saying that American is making content and functionality available that no airline has ever made available before. We believe the GDSs could consume the new content and functionality and we want to work with them to make that happen.”
Will Other Airlines Follow American?
Much depends on whether other airlines copy American’s effort. The forecast for that is hazy. No other U.S. airline has announced an intention to pursue the same path. But British Airways and Lufthansa have developed similar “green” pipes to what American is offering.
Last week, Delta’s Frank Hull, managing director of sales development, was quoted in the Company Dime saying, “It’s really about the revenue side. Our strategy is to lean into the global distribution systems and have the ability to provide rich content, so it flows into the GDSs as it does today. It is not about going around that or creating a disincentive.”
In July, Delta renewed a multi-year contract with Travelport.
During the investor call, Wilson was asked about International Airlines Group, parent company of British Airways and Iberia, and its plan to start tacking on surcharges on tickets booked through the legacy middlemen channel as of November.
Wilson was asked if he expected a negative impact on Travelport, given that the company has the highest market share among the global distribution systems in the UK.
“Not at this stage,” Wilson said. He said IAG’s New Distribution Capability has limited functionality.
“As of the first of November, they’ll be adding a surcharge. Obviously, that will change the compact we’ve had for several years now whereby there are services we do which we don’t charge for in exchange for full content, so if BA doesn’t offer the full content to us, some of the compact will change also. We’re sorting out the details.”
Second-Quarter Momentum
When covering his company’s overall financials, though, Wilson sounded an upbeat and optimistic tone. The 4,000-employee business saw its revenue rise just one percent in the second quarter to $612 million. Net income swung to $34.3 million from a $14.4 million loss a year earlier, largely due to an increase in operating income and reduced interest costs.
Unlike Sabre, Travelport wasn’t thrown off course in the second quarter by the financial difficulties of Air Berlin and Alitalia. In July, Travelport signed a renewal of its distribution agreement with Delta Air Lines, which the Travelport expects will enable it to sustain its growth forecasts.
Travelport’s strongest market regionally was Asia Pacific, despite having lost a contract with Flight Centre to Sabre. The Asian growth was owed in particular to an increased adoption rate of its tools by regional online travel agencies, the company said.
For more context, see our special report, “Channel Shock: The Future of Travel Distribution”
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