#PHP Development Company florida

[new-vision-digital]

The Process of Working with a Logo Design Company in Florida

Collaborating with a Florida logo design company can transform your brand identity. From the initial idea and concept to the final product, here's a breakdown of the logo design process.

1. Initial Consultation

The logo design company in Florida begins  the process with an initial consultation, during which you share your vision, goals, and brand values. This stage allows the design team to understand your needs and preferences. Effective communication throughout this phase is crucial for aligning expectations.

2. Research and Strategy

Next, the company conducts thorough research on your industry, competitors, and target audience. This research informs the strategic approach to designing a logo that stands out and resonates with your audience.

3. Concept Development

With the insights gathered, the designers start creating initial logo concepts. This phase involves sketching and digital mockups, providing you with several options. You'll have the opportunity to review these concepts and provide feedback.

4. Revisions and Refinement

Based on your feedback, the designers refine the selected concept, making adjustments to color schemes, typography, and other design elements. This iterative process ensures the final logo meets your desired expectations and aligns with your brand identity.

5. Finalization and Delivery

Once the design is finalized, you receive the logo in various formats suitable for different uses, from digital to print. The logo design company in Florida will also provide guidelines for proper usage to maintain brand consistency.

6. Additional Services

Some companies offer additional services, such as integrating your logo into various marketing materials or assisting with PHP development services in Florida for web-related needs, ensuring a seamless brand experience across all platforms.

This well-structured approach ensures a smooth and successful collaboration, creating a logo representing your brand.

[ostryxusa]

Top-Rated Mobile App Development Company in Florida

In today’s hyper-connected digital world, having a feature-rich, high-performing mobile application is not just a luxury—it's a necessity. At our mobile app development company in Florida, we deliver exceptional app solutions tailored to meet the unique demands of your business, ensuring that you stay ahead of the competition in an ever-evolving marketplace.

Why Choose a Mobile App Development Company in Florida?

Florida is rapidly emerging as a technological hotspot. The state hosts a rich ecosystem of innovative companies, skilled tech professionals, and growing investment in digital infrastructure. Choosing a mobile app development company in Florida provides a strategic advantage—proximity to a thriving tech community, cost-effective development rates, and access to world-class talent.

Our team of experts brings together the best of design thinking, development skills, and user experience strategies to craft mobile applications that engage, convert, and retain users.

Custom Mobile App Development for Every Business Need

Every business is unique, and so are its mobile application requirements. Our company specializes in custom mobile app development that reflects your brand identity, resonates with your audience, and supports your business goals. Whether you're a startup seeking your first app or an enterprise looking to digitize internal processes, we have the capabilities to make it happen.

We develop apps across a range of industries including:

Healthcare

Finance

E-commerce

Education

Logistics

Entertainment

Our tailored approach ensures that the application integrates seamlessly with your existing systems while providing scalability for future growth.

Expertise in iOS and Android App Development

As a leading mobile app development company in Florida, we provide end-to-end development for both iOS and Android platforms. Our team is well-versed in the latest versions of Swift, Kotlin, Java, React Native, and Flutter. Whether you need a native app to harness platform-specific features or a cross-platform solution to reach a wider audience faster, we have the skills and experience to deliver excellence.

We ensure:

Intuitive UI/UX design

Fast load times

Secure data handling

High compatibility across devices

Adherence to App Store and Google Play guidelines

Agile Development Methodology

We use the Agile development framework, allowing us to stay flexible and responsive to your feedback throughout the project lifecycle. This means:

Faster time to market

Transparent communication

Incremental releases

Continuous testing and improvement

Our collaborative process ensures you remain in control and fully informed at every step of the journey.

UI/UX Design That Enhances User Engagement

Great design is the cornerstone of any successful mobile application. Our in-house designers specialize in creating engaging, user-centric interfaces that not only look beautiful but also offer seamless navigation. We conduct extensive user research, wireframing, prototyping, and usability testing to ensure your app provides a delightful user experience.

Our UI/UX design principles are rooted in:

Simplicity

Consistency

Accessibility

Visual hierarchy

User behavior psychology

This attention to detail results in apps that users love to use—and keep coming back to.

Robust Backend and Scalable Architecture

Behind every successful mobile application lies a strong backend infrastructure. We build secure, scalable, and robust backend systems that support the app's functionality, performance, and future growth. Our backend development expertise includes:

Node.js, Python, PHP, .NET

RESTful and GraphQL APIs

Cloud integrations (AWS, Google Cloud, Azure)

Database design (MySQL, MongoDB, PostgreSQL)

Real-time functionality and messaging queues

Whether it's processing large volumes of data or integrating with third-party platforms, we ensure your app functions flawlessly under all conditions.

Post-Launch Support and Maintenance

Our job doesn't end once your app is live. We offer comprehensive post-launch support and maintenance services to ensure your mobile app continues to perform at its best. From regular updates and bug fixes to performance optimization and feature enhancements, we remain your technology partner for the long haul.

Our support services include:

Monitoring and analytics

Security patches and updates

Performance tuning

User feedback analysis

Version upgrades

We’re committed to your app’s long-term success.

Mobile App Marketing and ASO Services

Having a great app is only half the battle—you also need people to find and download it. Our mobile app development company in Florida offers App Store Optimization (ASO) and digital marketing services to boost your app’s visibility and drive user acquisition.

We help with:

Keyword optimization

App title and description writing

High-converting visuals

Ratings and reviews management

Paid ad campaigns

Social media promotion

Our data-driven strategies ensure that your app stands out in crowded marketplaces.

Security and Compliance

Data security is at the forefront of everything we do. We build apps that are GDPR, HIPAA, and CCPA compliant, ensuring your users' data is safe and your business meets all regulatory requirements. We implement best practices in encryption, authentication, and access control, and conduct regular security audits to identify and eliminate vulnerabilities.

Client Success Stories

Our portfolio includes dozens of successful apps that have transformed businesses across Florida and beyond. From a telehealth platform that connected thousands of patients during the pandemic, to a fintech app that streamlined mobile banking for credit unions, we’ve done it all.

We don’t just deliver apps. We deliver results—measurable improvements in engagement, retention, and ROI.

Work With the Leading Mobile App Development Company in Florida

Partnering with the right mobile app development company can be the difference between a successful app and a failed venture. As a premier mobile app development company in Florida, we bring the experience, expertise, and innovation needed to turn your vision into a reality.

[indiaappdevelopers]

Hire Laravel Experts: Dedicated Developers for Secure and Fast Web Development

Security. Speed. Scalability. These are the benchmarks of successful web development in 2025. Laravel—a robust PHP framework—stands out as the go-to choice for developing secure and high-performance web applications.

But Laravel's true potential is unlocked when you hire Laravel experts who specialize in secure, scalable development. Whether you're running a tech company in Los Angeles, launching a startup in Florida, or managing digital transformation in California, hiring dedicated Laravel developers ensures your app is built for long-term success.

Why Laravel is Perfect for Fast and Secure Web Development

Laravel combines speed, functionality, and built-in security tools that are essential for today’s digital businesses:

Blade Templating Engine for efficient front-end rendering

Eloquent ORM for seamless database interaction

Robust Authentication System out of the box

CSRF Protection & Encryption

Queueing System for asynchronous processing

Built-in Caching to improve performance

These features make Laravel the first choice for developers and CTOs focused on security and speed.

Benefits of Hiring Dedicated Laravel Developers

Hiring a dedicated Laravel developer brings multiple benefits to your web project:

✅ Focused expertise on Laravel’s latest features ✅ Secure coding practices and compliance ✅ Fast project turnaround time ✅ Clean, maintainable, and scalable code ✅ Agile collaboration and continuous deployment

If your business requires custom backend logic, secure user management, or seamless API integrations, it’s time to hire Laravel programmers who can deliver with precision.

Who Needs to Hire Laravel Developers in 2025?

Laravel is ideal for building:

Enterprise Web Applications

Custom CMS and CRMs

SaaS Platforms

Secure Customer Portals

RESTful APIs for Mobile Apps

Hiring a Laravel programmer for hire ensures that even the most complex functionalities are developed quickly, securely, and efficiently.

Why Remote Laravel Developers Offer a Competitive Edge

Remote work is the new standard. When you hire remote Laravel developers, you:

Tap into a global talent pool

Lower your development costs

Speed up timelines with distributed teams

Maintain high-quality output

With platforms like Slack, Jira, Zoom, and GitHub, our remote Laravel experts are available when you need them—no matter your timezone.

Businesses across the US hire Laravel developers US companies trust for top-tier backend and full-stack work without the overhead.

Our Experience Across the United States

Our dedicated Laravel developers have helped businesses scale in:

Los Angeles: Supporting eCommerce, healthcare, and entertainment tech

Florida: Powering mobile-first platforms, real estate portals, and booking systems

California: Providing scalable SaaS backend solutions for startups and enterprises

We are the go-to App Developers Los Angeles, offer full-service App Development in Florida, and are recognized as a trusted App Development Company in California.

Why Choose India App Developer for Hiring Laravel Experts?

We are not just another outsourcing company. India App Developer is your strategic development partner with:

5–10 years of Laravel expertise

Developers skilled in Laravel 9+, API integrations, and DevOps

Flexible hiring models: hourly, part-time, full-time

Agile development with sprint planning and regular updates

NDA protection and scalable support post-launch

Whether you’re looking to hire dedicated Laravel programmers or build an offshore Laravel team, we can deliver results that match your timeline and budget.

How to Hire Laravel Experts in 3 Easy Steps

Step 1: Share Your Requirements We analyze your business goals and application needs.

Step 2: Review Our Developers Choose from our pool of pre-screened Laravel professionals.

Step 3: Start Development Begin your Laravel journey with full transparency and weekly reports.

Conclusion

Security and speed are non-negotiable for modern web apps. With Laravel and the right talent, you can deliver applications that not only perform fast but also remain protected from threats.

🌎 From Los Angeles to Florida and California, businesses trust our Laravel experts to transform ideas into scalable web apps.

[pablogerbolesparrilla]

Pablo Gerboles Parrilla: From Golfing Talent to Tech Entrepreneur

Pablo Gerboles Parrilla, a former standout golfer at Florida Atlantic University (FAU), has transitioned from a promising sports career to becoming the founder of alivedevops.com, a company specializing in cutting-edge technologies such as Java, Python, PHP, React, JavaScript, and Angular. His journey reflects a remarkable blend of athletic prowess and entrepreneurial spirit.

Golf Career at Florida Atlantic University

Pablo’s golfing journey at FAU is well-documented, showcasing his impressive achievements over the years:

Freshman Year (2011-12): Pablo made an immediate impact on the team, finishing 12th at the Sun Belt Conference Championships with a total score of 222. His strong performance included rounds of 73 and 72, establishing him as a rising talent.

Sophomore Year (2012-13): Competing as an individual, he recorded his best rounds of the season, including a 74, and maintained a solid average of 76.34 strokes during various tournaments.

Junior Year (2013-14): Pablo redshirted this year, using the time to enhance his skills and prepare for his senior season.

Senior Year (2015-16): This was the highlight of Pablo’s collegiate career. He achieved a hole-in-one at the Mission Inn Spring Spectacular and posted a season-low round of 70 at the FAU Slomin Autism Championship. His season stroke average was an impressive 75.46, and he consistently placed among the top competitors, including a tie for fifth against Villanova and a top finish at the Gary Freeman Invitational.

Throughout his collegiate career, Pablo’s dedication and competitive spirit were evident. He played in every tournament during his senior year, demonstrating not only talent but also reliability and commitment to his team.

Transition to Technology

After completing his degree, Pablo shifted gears, applying the discipline and strategic thinking honed on the golf course to the technology sector. He founded alivedevops.com, where he leads a team focused on enhancing software development processes through innovative solutions. His expertise in various programming languages and frameworks has allowed him to carve out a significant niche in the DevOps industry.

Pablo’s journey illustrates how skills developed in one field can translate effectively into another. The focus, resilience, and analytical mindset he cultivated as a golfer have greatly benefited his entrepreneurial endeavors.

A Life of Balance

Pablo Gerboles Parrilla’s story is a compelling narrative of success across different domains. He remains an avid golfer, often reflecting on the lessons learned from the sport as he navigates the challenges of the tech world. His transition from a collegiate athlete to a tech entrepreneur serves as an inspiration, emphasizing the value of adaptability and perseverance.

As he continues to lead alivedevops.com into new ventures, Pablo’s multifaceted background uniquely positions him for success in the ever-evolving tech landscape. His journey from the golf course to the boardroom is a reminder that with passion and hard work, one can excel in diverse fields.

[frankshawn]

What are various web development company services?

A web development company assists you in building a website or an application for either business use or personal use. The whole process of developing a website is different for different companies. But most web development businesses follow the same process.

Like for example, the developer might sit down and have a meeting with you so that you can give an idea about the page based on the goals of your business website. In this meeting, the web developer is responsible for determining the best possible web design that best suits your business goals.

If in case, the developer is developing an application, they will start with the same discovery phase. From that phase, they will go to specified features that your application requires to have and how they can balance all your workflows.

Throughout the whole process of development, your developer checks show you varied versions of what they are developing. This is where you can give your feedback to ensure the final product is something that is giving you the best ROI.

Services of Web Development Company Florida

Designing the architecture, framework, and navigation structure of your website: This service mainly involves finding out the basic framework and flow of your website. In most cases, you will go through this process thinking of the needs of the end user. Here. very little graphic designing is involved.

Choosing the best coding language for your website: Some of the common coding languages for the website are HTML, PHP, and JavaScript. In most cases, the selection of the coding language is based on the developer's required workflow as several languages can be used to produce efficient sites.

Programming and coding the website's backend: The backend of your website is its foundation as it offers services that are required for the experience of the end user. For example, the backend consists of a database, API, and several other things.

Selecting the most efficient content for your website: While first getting started, you might not have much-written content for publishing. But you can start planning with the web developers about the most efficient written content for your website.

Whether you require a new website or you want to offer your current site some renovation, or require a web application, a web development company or a branding agency Florida can deliver those services. They can assist you in building the type of online tools that help support your brand and bring in profits.

[reddensoft]

About Us:

ReddenSoft is a premier web design and development company based in Florida, dedicated to helping businesses establish a powerful online presence. Our team of skilled professionals specializes in creating innovative, user-friendly, and aesthetically pleasing websites that drive engagement and conversions. With years of experience and a deep understanding of the latest trends and technologies, we are committed to delivering top-notch digital solutions tailored to meet the unique needs of our clients.

Our Services:

Web Design:

Custom Website Design

Responsive & Mobile-Friendly Design

User Experience (UX) Design

User Interface (UI) Design

E-commerce Website Design

Web Development:

Front-end Development (HTML, CSS, JavaScript)

Back-end Development (PHP, Python, Ruby on Rails)

Content Management Systems (WordPress, Joomla, Drupal)

E-commerce Solutions (Shopify, WooCommerce, Magento)

Web Application Development

Digital Marketing:

Search Engine Optimization (SEO)

Pay-Per-Click (PPC) Advertising

Social Media Marketing

Content Marketing

Email Marketing

Branding & Graphic Design:

Logo Design

Brand Identity Development

Print Design (Brochures, Flyers, Business Cards)

Multimedia Presentations

Maintenance & Support:

Website Maintenance

Technical Support

Security Updates

Performance Optimization

Why Choose ReddenSoft:

Expert Team: Our team consists of experienced designers, developers, and digital marketers who are passionate about creating effective web solutions.

Customer-Centric Approach: We prioritize understanding our clients' needs and delivering solutions that exceed expectations.

Innovative Solutions: Utilizing the latest technologies and design trends, we ensure that your website stands out in the competitive digital landscape.

Affordable Pricing: We offer competitive pricing packages without compromising on quality.

Proven Track Record: With a portfolio of successful projects across various industries, we have a proven track record of delivering results.

Contact Us:

Address: 1234 Sunshine Blvd, Suite 100, Florida, USA

Phone: +1 727 300 6244

Email: info@reddensoft.com

Website: www.reddensoft.com

Connect with Us:

Facebook: ReddenSoft Facebook

Twitter: @ReddenSoft

LinkedIn: ReddenSoft LinkedIn

Let ReddenSoft transform your digital presence and help your business thrive online. Contact us today to discuss your project and discover how we can create a stunning and effective website for you.

[xstrategyservices]

CodeIgniter Development Services Florida: The Power of CodeIgniter: A Closer Look at Its Key Features

CodeIgniter is a PHP framework that stands out in the crowded landscape of web development tools. Its success can be attributed to a range of features that cater to both novices and seasoned developers alike.

1. MVC Architecture: Organizing Code, Separating Concerns

At the heart of CodeIgniter's design philosophy is the Model-View-Controller (MVC) architectural pattern. This approach promotes the separation of concerns, ensuring that different aspects of your application, such as data, presentation, and user interaction, are handled independently. The result is a more organized and maintainable codebase.

2. Lightweight Nature: Power Without the Bloat

CodeIgniter's lightweight nature is a standout feature. Unlike some other frameworks that come with hefty server environment requirements and a multitude of library dependencies, CodeIgniter keeps it simple. This makes it an excellent choice for projects where resource efficiency is crucial, allowing developers to build powerful applications without unnecessary bloat.

3. Easy to Learn: Clear Documentation and Small Learning Curve

It can be difficult to learn a new framework, especially for inexperienced users. CodeIgniter addresses this challenge by being designed with a focus on simplicity and clarity. Its documentation is comprehensive and easy to understand, and the framework itself has a small learning curve. This makes CodeIgniter an ideal choice for developers who are new to PHP frameworks, allowing them to quickly get up to speed and start building web applications.

4. Speed and Performance: Simplicity Equals Efficiency

In the world of web development, speed matters. CodeIgniter's simplicity is not just about ease of use; it also translates to enhanced performance. This makes it well-suited for the development of small to medium-sized web applications, where efficiency and responsiveness are key.

5. Implementing Active Records to Simplify Database Functions

Database operations are a fundamental aspect of web development, and CodeIgniter simplifies them with its Active Record implementation. This easy-to-use database abstraction layer streamlines the process of interacting with databases, allowing developers to focus on building features rather than dealing with complex SQL queries.

6. Security Features: Shielding Against Common Vulnerabilities

Security is a top priority in web development, and CodeIgniter acknowledges this by incorporating built-in security features. From protection against SQL injection to guarding against cross-site scripting (XSS) attacks, CodeIgniter provides a secure foundation for developing robust and secure web applications.

7. Support from the Community: A Healthy Ecosystem

No framework exists in isolation, and CodeIgniter benefits from a vibrant and supportive community. Developers can tap into a wealth of resources, including forums for discussions, tutorials for learning, and a plethora of third-party libraries to extend the framework's capabilities. This strong community support ensures that developers are never alone in their journey with CodeIgniter.

In conclusion, CodeIgniter's winning combination of MVC architecture, lightweight design, ease of learning, speed, Active Record implementation, security features, and robust community support makes it a compelling choice for web developers looking to create efficient, secure, and maintainable applications.

If you are looking for a CodeIgniter development company in Florida, there are a number of reputable companies to choose from. When selecting a X-Strategies services company, be sure to consider their experience with CodeIgniter, the quality of their work, and their customer service reputation.

[subcodevs0]

Woo-commerce development in Miami

Our WooCommerce programmers specialize in building, customizing and implementing WooCommerce development miami platform for various industries. We develop WooCommerce themes for your eCommerce website according to your requirements and market trends.

[finalwebdesign]

Elementos is privately owned, Service-Disabled Veteran-Owned Small Business based in Miami, Florida. Our seasoned team specializes in Cyber Security and Information Technology. To protect individuals and organizations’ sensitive and private data, we focus on our people and tools. The new Elementos.tech was built using the WordPress CMS platform with Elementor design and UI extension. View this website on our company blog at https://finalwebdesign.com/company-blog/elementos or visit the new Elementos Tech direct at https://elementos.tech. If you are interested in building a new website for your business contact the Final Web Design team on our contact form or call (888) 674-7779. #webdevelopment #webdesign #webdeveloper #html #website #css #digitalmarketing #coding #programming #javascript #seo #websitedesign #webdesigner #developer #programmer #web #marketing #wordpress #python #ecommerce #coder #design #software #code #php #softwaredeveloper #business #graphicdesign #technology (at Miami, Florida) https://www.instagram.com/p/CpXjebAg7Vf/?igshid=NGJjMDIxMWI=

[delimpposts]

PHP Web Development Agency Create Good Arranged and Profitable Website

More and more websites are coming up with the prime objective of making a profit through them. Few are content driven and some are eCommerce portals selling products online. The technology and coding language for web development depend on the type of business. PHP based web development companies are using this open-source coding language for building tailor-made websites and online portals. 

PHP is present in 82.9% of websites, using programming language for the server-side. Designing and developing a good website is an art and science because it helps build brand value. We are the best PHP web development company in UAE that offers state of art services. Different PHP platforms that professional developers use to build a stunning website are:

Laravel

Cake     PHP

Zend

CodeIgnitor

Symphony

PHPixie

Phalcon     etc.

The most commonly used framework is Laravel. It is easy to integrate with the CMS. A top-class PHP web development agency in UAE like ours always looks into the following aspects for our clients:

A Good Website Theme And Design- A good developer always makes the most attractive     user-centric design. In this, it keeps the end-user in mind for development and designing. A good theme and design attracts new visitors and converts them into permanent customers. Professional developers knowhow to use all the features and build websites that give a personalized and satisfying experience to the end-users. 

Website With SEO Friendly Features- Hiring top PHP web development company in Saudi Arabia like us gives you a team of     experts, who know the importance of SEO friendly website. People use     search engines like Google, Yahoo and Bing to find products and services     online. A customized site built with PHP helps the brand to establish its     unique identity in the market. Professional site developers do their work     as per the industry standards. This helps put the website to rank high in     the search engine results. 

Greater Customization For Better Return Of Investment- PHP offers many benefits and features, which gives a better ROI. By hiring the     right professional, you get the most updated features and technology. This     gives more potential of returns with a larger audience reach. 

Better Scalable Options- If the developers create a good architecture, and then PHP offers many options to scale up. One strategy of using cloud means no SQL database and gives enough serve space. The syntax is very easy that coding is very fast and the turnaround time is less. The PHP build websites are compatible with all browsers and work smoothly on Google Chrome, Mozilla Firefox, The Internet Explorer and Opera, etc. 

Keeping     An Eye On The UI And UX- The best part service you get from the top PHP web development company in UAE is experts with years of experience into handling different projects. We build your site by keeping your brand and end-user in mind. Good user interface means the user can interact properly and search on the site. This translates into good user experience leading to higher sales. 

Compatible And Integration Ready- PHP as technology is easy to run on most platforms like Microsoft, MacOS, Linux and UNIX. It is compatible with major servers including Apache and Microsoft IIS. It can easily with other technologies. It is also smooth with CMS like WordPress, Jumla, and Drupal, etc. 

Security- Open source means everyone has access to the source code. This makes PHP a bit vulnerable to attack by hackers. However, when coding is strong it is very difficult to breach the application. Integrating third party payment gateways is very easy with PHP. 

Support     And Analytics Options- The entrepreneurs get the right support from the team of experts. Maintenance is very easy. Automatic update is done from time to time. It is easy to migrate from one version to another. You need analytics to make decisions. With PHP, it is easy to integrate the website with the analysis services. You can choose Google analytics or dedicated CRM for these services. 

 Conclusion- The final project outcome depends on your choice of PHP web development company. PHP has many benefits to offer. Only experienced experts know about them. They help create a good site. They have a thorough know-how of the right architecture and color combinations to attract your customers. More customers visiting the website mean higher potential to increase sales and profits. 

Resource: This article has been taken from 

https://medium.com/@delimp.com/php-web-development-agency-create-good-arranged-and-profitable-website-d4b2f749e044

[artistivedigital-blog]

Artistive Digital offers custom web application development services at the most affordable prices. Feel free to visit us online at www.artistivedigital.com.

[delimptechnology]

[chaedillo]

1.Executive Summary

Burger King Corporation was founded by James McLamore and David Edgerton in Miami, Florida (USA) in 1954. Just like any other businesses, it only started with a few chains until it expanded and continued to cater its consumers up until today. As time goes by, it has expanded their menu but still managed to maintain their low costs but the quality menu. For as low as PHP 64.00 you can already get to taste Buger King’s flame-Grilled burger and with PhP 59.00, you can already enjoy having their rice meal. Up until this day, Burger King is one of the most popular, top-grossing, and flavorful fast-food chains not just locally but also internationally.

We all know that the fast-food chain industry is one of the reasons why the hospitality industry continues to arise and operational due to its high demand. People love it because it offers convenience, affordability and time-saving. Fast-food chains such as KFC, McDonald's, Jack in the Box, Wendy's and Popeyes are the top 5 competitors of Burger King. Its wide variety, effective strategy, strong franchising model, delicious taste, and etc. is what makes it keep up in competing its rivalries. Whopper, Chicken Sandwiches, Cheeseburgers are some of its product offerings and that is why Burger King is dubbed as "Home of the Whopper". In year 2018, Burger King has a total revenue of 388.74 crore in which it was the least revenue they got between the year 2018-2021. In 2019, they got 644.13 crore while in 2020, they have accumulated the highest revenue they have so far that has a total of 846.83 crore amidst the global pandemic that is happening. Today, year 2021, during the first quarter of the year, they have earned a total of 151.65 crore revenue.

This paper discussed Burger King's internal assessment wherein it states the company's corporate profile, mission and vision, product line, and its internal factor evaluation matrix. Next, external assessment has porter's model analysis, external factor evaluation matrix, competitive profile matrix and the key external factor. Moreover, it also discussed the strategy formulation wherein it has BCG matrix, SPACE matrix, GS matrix, IE matrix, and the SWOT analysis. Additionally, the researchers also provided the strategy recommendation, action plan, as well as its financial projection.

It analyzed how Burger King Corporation operates on how it managed to make it to the top and how it maintained the quality of their products. Each part of this paper is a helpful tool and contributes to the success of this paper itself. Also, it is where we will recognise how significant each role is to discuss the outcome of the paper. With that, this paper aims to elaborate, explain, and discuss the story behind the fast-food chain named Burger King.

2. Internal Assessment

2.1. Corporate Profile

5505 Blue Lagoon Drive

Miami, Florida 33126

U.S.A

According to Trefis Team (2019), Burger King is the second largest fast-food chain in the United States and Routley (2019) also states that Burger King was ranked fourth as one of the biggest fast-food chains in America. It has over 10,400 business franchised restaurant. 50 states and 56 countries, Burger King has 1000 chains of stores that totaled for more than 11,455. The company has served almost 16 million customers a day and 2.4 billion Burger King’s hamburgers are sold annually across the world.

In 1954, Burger King Corporation was founded by the two entrepreneurs James McLamore and David Edgerton. It is originally owned by Keith Kramers and his wife’s uncle Mathew Burns. Burger King was inspired by McDonald’s and formerly named as Insta-Burger King during 1953. Even with the rapid success of the Insta-Burger it experienced financial trouble that led James McLamore and David Edgerton to buy the entire company from Keith Krammers and Mathew Burns. McLamore and Edgerton decided to widen their menu in 1957 with Whopper, a burger for big appetites, but still a lower price and they took the power of the popular medium which is television. The first T.V commercial of Burger King was aired in 1958 on Miami’s V.H.F Station and after 5 years by 1959, Burger King was able to expand their outlets outside Florida by establishing its franchise system. The system worked allowing Burger King to increase quickly. Burger King Company was also pursuing to reach out children and establish Kids Club but then by 2015 Burger King had no longer focused on this area.

Despite having trouble times, Burger King still became a well-known fast-food hamburger chain. Through the years, Burger King grew as they use different strategies and form a different and unique characteristics from their competitors.

2.2. Company Vision and Mission

Vision

Burger King’s vision statement is “to be the most profitable QSR business, through a strong franchise system and great people, serving the best burgers in the world.”

Mission

Burger King’s mission statement is to “offer reasonably priced quality food, served quickly, in attractive, clean surroundings.”

2.3. Corporate Officers

Daniel S. Schwartz

Chief Executive Officer

JOSHUA KOBZA

Chief Financial Officer

AZEL SCHWAN

Global Chief Marketing Officer

HEITOR GONCALVES

Chief Information Performance & People Officer

ALEXANDRE MACEDO

President of Burger King North America

JOSE E CIL

President of Burger King Europe

JOSE DIAS

President of Burger King Latin America & Global Development VP

ELIAS DIAZ SESE

President of Burger King Asia Pacific

RODRIGO MUSIELLO

Global Operations

JILL GRANAT

Secretary & General Counsel

JACQUELINE FRIESNER

Chief Accounting Officer & Controller

2.4. Product Line

Burger King operates as a quick service restaurant business focusing on burgers as its main product.

•Burgers

•Salad & veggies

•Chicken & fish

•Sides

•Sweet/desserts

•Beverages

BURGERS

Burger King is a family of different kinds of hamburgers consisting of patties, bacon, king sauce and their american cheese. Their burgers have lettuce, tomato, onion, pickles and it is the main product of their store because of its taste, quality, as well as affordability.

SALAD AND VEGGIES

Burger King salad is totally vegetarian and comes with tomatoes, lettuce, cheese, and croutons. They have different types of salad so that the customers can pick which one is their preferred salad for their side dish. The vegetable used in Burger King salads are always served fresh.

SIDES

Burger king offers frings which is the combination of onion rings and their french fries.

CHICKEN & FISH

Burger King’s chicken & fish sandwiches are pure white alaskan pollock and it also comes with lettuce.

SWEETS/ DESSERTS

BEVERAGES

Burger King’s fruit smoothies are freshly made with low fat yogurt, real fruits and juices were blended to create tropical mango, raspberry, and strawberry banana. The coffee frappes are also made with real arabica bean coffee and blended until it’s smooth and creamy.

2.5. Internal Factor Evaluation Matrix

As you can see from the table, the strong point of Burger King is the strong brand image that they have which is equivalent to 15% in weight, 4 in rating and has a total of .60 in the weighted score; while their weak point is the market concentration which is at 5% in weight and 1 in rating that got a total of .5 in weighted score. In conclusion, Burger King’s weighted score is at 3.02 shows that Burger King internally performs well.

3.External Assessment

3.1. Porter’s Model Analysis

In the rivalry among competing firms, you can see that Burger King competes with major firms like McDonald’s, Wendys, and Taco Bell. In the potential development of substitute products, Burger King’s customers can transfer to another dining because they will have the choice to go to fine dining or prefer to just cook at home. Next, the factors such as the high number of supplies, high overall supply and low forward integration are what makes the bargaining power of supplies. Additionally, the potential of new competitors and new entrants are what Burger King should look after because that’s where they should perform low costs since they should be competing in the market. Lastly, in the bargaining power of customers, it is where high substitute availability, moderate presence of consumer organization, and etc. takes place.

3.2 External Factor Evaluation Matrix

External Analysis

As we can see in the opportunities, market share has the highest weight compare to the others and the lowest for the weighted is New supplier and Increased demand for products. The rating of Internal Expansion, Developing Health-conscious & Market share got the highest rating, “while Increased demand for products got the lowest rating." The average of opportunities only indicate the total weighted score of opportunities.

In the table of threats, we can see that New Competitors have the highest threat in Burger King while the lowest threats are Expiring of contract. As for the rating of the threats, Predicted natural disaster and Legislation for unhealthy fast food got the lowest rate while the highest are New Competitors, New Law & Expiring contract. Total threats only indicate the average of weighted score of threats.

According to the EFE Matrix of Burger King, the total weighted score of the opportunities and threats is 2.92, which indicates the organization is responding in an above-average way to existing opportunities and threats in the industry.

3.3 Competitive Profile Matrix

 Competitive Profile Matrix (CPM)

Competitor’s Analysis

As seen in the CPM analysis, McDonald's is the most competitive in the industry with a total score of 3.07, leading in the critical factors market share, market penetration, innovation, financial profit, brand name, and advertising. Burger King, having a total of 2.75, has a relative strength in store location, Research & Development (R&D), product quality, and price competitiveness, tied with Wendy's. With the equal score of 0.12, all food chains in the matrix need to value their employees more as their employee's dedication is low in rating. Burger King should maximize their strengths and improve in market share, market penetration, innovation, and advertising because these are the factors where Burger King has the lowest rating. Financial profit has the greatest value of weight as it can really drive the business to followed by product quality and customer service, both are crucial in the fast-food chain industry.

3.4. Key External Factor

According to the chart above, External Factors are divided into six (6) forces that influence and affect Burger King externally. Both opportunities and threats are equally dividing, which shows that Burger King has balanced forces externally which means they could still be able to control and identify what forces are in need of improvements, solutions or changes in a way that would not have a bad effect to the company or negative forces that they might face in the future but still be able to strategize a plan. This PESTEL ANALYSIS would help Burger King to have a good global performance that would have long-term effectiveness to the business for future decision making.

4. Strategy Formulation

4.1. Boston Consulting Group Matrix

Boston Consulting Group Matrix of Burger king

Figure 2. BCG Matrix of Burger King

● Star: Whopper Products, franchise owned outlet business

● Cash Cows: Supplier Management Service, International food strategic business unit

● Question Mark: Local Foods, confectionery market

● Dog: Ineffective market, Plastic bags, Synthetic fiber products, artificially flavored products strategic business units

In this figure, a strategic management tool will be used by Burger King to analyze the position of their strategic business unit and its market potential to offer their target markets. This BCG matrix would be helpful in a way that it will have a significant presence on deciding whether what kind of strategies can be implemented for Burger King to grow more, invest to their strengths and most especially is to consider the things that hinder their growth and success in the market.

● Star (High Growth, High Market Share)

In this aspect, it has a relatively high growth rate and high market share. The Burger King products, especially their Original Whopper Burgers have rapid growth and dominant market share. It also has 13,000 franchise-owned outlet businesses around the world and its presence in every country makes it a strong brand that is why it earned a lot of significant revenue from that strategy. However, to support their high growth and high market share, careful consideration should be given especially to their product development strategy to develop innovation in this intensive competition of the fast-food restaurants and tap the untapped areas to increase the sales or else, it will become a cash cow.

● Cash Cows: (Low Growth, High Market Share)

In this aspect, it has a relatively high market share but low growth. It is said to be high in market share, but the growth rate is declining and their competitive advantage because they manage their supplier with their own rather than outsourcing it. For them not to go beyond the decline stage, it must be taken into careful consideration of the innovation of their products, investing in research and development to be able to turn this cash cow into a star again. It will surely benefit the sales of the Burger King. In addition to this, the international food strategic business unit is a cash cow of Burger King. Within its category, it has a high market share of 30%. However, the target markets are now shifting their taste and now inclined less to the foods internationally that is why it affected the growth rate of Burger King. They must invest thoroughly to stabilize it, and if it no longer works, this strategy will now be divesting.

● Question Mark: (High Growth, Low Market Share)

In this aspect, it is relatively high growth but low in market share. Some products of Burger King are immensely consumed. However with the strong competition in the market, some customers are like the other restaurants that sells burgers as well. In this way, it is difficult to know if some of the Burger King will prosper and become a star of the brand. And most likely, it requires a significant amount of investment, especially in marketing and maintaining its market share. In line with this, the local foods strategic business unit of Burger King is considered a question mark because consumers are now inclined toward local foods. And burger king is having a low market share in this aspect. In this case, Burger King is most likely to consider and invest in this strategy in order to bring a high market share. Another thing is that Burger King is poor in reaching some areas, the confectionery market is growing for some years now. With that, Burger King needs to penetrate the market because not everybody is being targeted by their current strategy. If they include the confectionery market, surely, it will increase their sales and make it into a cash cow.

● Dog: (Low Growth, Low Market Share)

In this aspect, it has relatively low growth rate and market share. Many of their products have gone through their declining stage due to their marketing strategies and its rivals. Over the years, Burger King incurred losses and one of the reasons is the use of plastic bags. In this era where environmental concerns are being considered. They should divest this and move into an eco-friendly way. Another thing that made them in the dog category is their synthetic fiber products. It resulted from low market share and with that, it must be divested to not incur more losses. And last but not the least, is their use of artificial flavors in their products. Having to innovate products with artificial flavorings does not grow as expected because people nowadays are more health-conscious and as a result, their growth rate and market share dropped. With this, it must call back this product and free it from artificial flavorings.

4.2. Strategic Position and Action Evaluation Matrix

4.3. Grand Strategy Matrix

Burger King is internationally known and because of that, it is acknowledged as the 2nd largest Food chain in the industry, and that is how Burger Kind gained their competitive position. Burger King's strategy shows us how they gain their competitive advantage and the growth of its organization by producing and developing their products and resources. It indicates that Burger King is placed in quadrant I and reveals the Strong Competitive Position in the industry and their Rapid Market Growth. Burger King will grow and aim to continue growing their market environment and developing their products and markets to the industry and applying the integration strategies to have a great opportunity and to make the organization more successful in the industry.

4.4. Internal - External Matrix

The score of Burger King’s Internal Factor Evaluation has a total weighted score of 3.02 and placed in a cell I which reveals that Burger King’s internal environment has a strong IFE outcome of strength and weakness that represents the internal firm. While External Factor Evaluation has a total weighted score of 2.92 that place in cell IV which reveals that the external environment of Burger King identified as a medium outcome score in EFE when it comes to the external opportunities and threats.

The results of IFE and EFE weighted scores are placed under cell I and cell IV, which is the Grow and Build strategies. This segment has a division of Market penetration, Product Development, and Related Diversifications and from the other point of view, backward integration, forward integration, and horizontal integration are also strategies that can be considered and reasonable on this division.

4.5. Strength - Weaknesses- Opportunities - Threats Analysis

Strengths

1. Strong brand image

Burger King takes advantage of its well-known brand. Since 1969, the logo has hardly changed. The famous terms "Burger King," squashed between two drawn hamburger buns, can still be recognized.

2. Moderate market penetration

Market penetration is Burger King's primary expansion strategy. The objective of this comprehensive approach is to increase sales from current customers or markets in which the company already operates.

3. Moderate differentiation of products

Burger King was among the most well-known brands in the business. The company would be able to open new restaurants and introduce new products more easily. Because of the large number of Burger King restaurants around the world, higher market penetration is a strength. Burger King's mild differentiation is also an asset, allowing the company to ensure that some of its products are unique.

4. Greater franchise mix

With over 18 thousand franchised restaurants, the business has almost exclusively become a franchised chain in recent years. Just 52 units are still owned by the company. Even though Burger King has decreased the number of company-owned franchises, the total number of locations has increased every year over the last decade.

5. Strong market position

Market positioning is the method of presenting a brand to potential customers in such a way that they can easily see how it compares to competing products. Burger King targeted the young adult market, especially young males, and positioned itself as a provider of high-quality, great-tasting, and affordable food.

6. Robust financial performance

Burger King's income statement has been strong in recent years, increasing year after year, making them very competitive in their industry as compared to other fast-food restaurants.

Weakness

1. Easily imitable business

Some fast-food restaurants that also has Burger on their menu can easily imitate the Burger King’s best-seller which is the “grilled burger”. They can produce similar products and lower their price because they are the one of the most saleable products in the market when it comes to burgers.

2. Limited product mix

Burger King maintains a limited approach which is shown in its limited product portfolio. Nonetheless, by economies of scale from large-scale sales of a limited range of product lines, this product mix helps Burger King's generic strategy.

3. Low control on franchise model

Acquiring a franchise entails entering a legally binding arrangement with the franchisor. Since franchise agreements determine how you run your company, you will have a little control over the franchise model, leaving little space for innovation. There are usually limitations on where you can operate, what items you can sell, and who you can work with. You would also have a lack of privacy in addition to these issues.

4. Market concentration

This can be a flaw because high concentration means that the top companies have a lot of influence over the market's products and services. It will result in higher prices and lower consumer security because just like Burger King, which is owned by Jollibee. The top firm Jollibee can set price rules and set certain services that can affect small firms.

5. Negative earnings

Full-service restaurants dominate the Philippines fast food industry, with a 31.8 percent market share in 2017. The 100 percent home service delivery sub-segment is the fastest-growing segment, followed by street stalls/kiosks, during the forecast period.

6. Scattered marketing campaign

The scattered marketing used by Burger King can affect current and potential customers. This could result in a low return on marketing campaign investment

and the loss of existing consumers, who would turn to brands with clear and insightful messaging.

Opportunities

1. Internal expansion developing

Burger King's intensive approach has a strategic goal of targeting new consumers in new markets by offering low prices. This intensive strategy entails entering new markets or targeting new consumer segments to support business growth.

2. Health conscious

Consumers are increasingly turning away from unhealthy foods high in fat and calories, therefore introducing healthy options is a smart strategic move. Burger King Worldwide believes that by combining culinary creativity with improved operations, guest satisfaction will be enhanced, as well as the company's profitability.

3. Market shares

Full-service restaurants dominate the Philippines fast food industry, with a 31.8 percent market share in 2017. The 100 percent home service delivery sub-

segment is the fastest-growing segment, followed by street stalls/kiosks, during the forecast period.

4. New supplier

Because of expansion they will seek new supplier with lesser delivery price and product cause

5. Increased demand for products

When the price of meat and vegetables decreases, the price of the meal tends to fall as well, which increases the demand for burgers. A satisfied customer is higher, which is a major factor in the rise in demand.

6. Service quality improvement

Burger King's service quality, the use of quality dimensions such as tangible, reliability, responsiveness, assurance, and empathy is used to effectively and assess the quality service of the restaurant.

Threats

1. Expiring contract

If there was a contract it is short term only for the employees, it not a lifetime work because it is a contractual basis.

2. Predicted natural disaster

Climate and its effects around the globe can impact negatively on companies' bottom lines in several ways. Extreme weather, both in the Philippines abroad, can damage factories, supply chain operations, and other infrastructure, as well as disrupt transportation.

3. New Competitors

A company's competitive advantage is compromised when new companies enter an industry offering the same services or goods. As a result, the threat of new entrants applies to a company's ability to enter a market.

4. New Law

Implementation of tax increase because Tax cuts can boost business demand by increasing firms' after-tax cash flow, which can be used to pay dividends and expand activity, and by making hiring and investing more attractive.

5. Legislation for unhealthy fast food

If there is regulation restricting the production of unhealthy foods, the cost of food will increase so there will be an increase in nutritional value, leading to increased cost to the company.

6. Imitation

Product imitation has a significant impact on the financial results, lagged asset return, and having a good marketing campaign will significantly influence market share for the sins that people can prioritize imitation with nearly the same quality as the original product with glass market value does the aim for the great return of us it slow.

Two strategies were formulated from the TOWS Matrix: Market penetration and Production Development. Burger King needs to advertise or promote their business to stay competitive with other companies, they must improve their production and adapt to new trends in the industry.

4.6 Quantitative Strategy Planning (QSP) Matrix

The findings revealed that production development is preferable over market penetration. The two methods have similar ratings, indicating that they can both be applied by the company.

5. Strategy Recommendation

New strategy recommendations are vital for a company, especially when they are aiming for more success. These are the strategies that Burger King can use, and this includes Market Penetration, Market Development, and Product Development.

Strategy 1- Market Penetration

It is said that Burger King’s weaknesses are Market Concentration and Scattered Marketing Campaign, so the strategy of market penetration will be able to help with these weaknesses. Market Penetration will help when it comes to Burger King’s presence, and it will also help in improving their influence. Market Penetration focuses on the brand’s image like partnering with other brands, companies or even with people who have a very great image. It will help in having better marketing or branding strategies and it can also result in the company’s opportunities in the future. Market Penetration will also improve the company’s sales and it will be more recognized by more potential customers since they also need to improve their advertisement skills. Market penetration also helps when it comes to improving the company’s pricing.

Strategy 2- Market Development

Market Development is a strategy that is helpful when it comes to introducing a company’s products to new locations. Market Development will help in developing the business or market through expansions. This is a great strategy since we can see that Burger King is already very successful in their field so opening in more locations will not be that complicated for their company. Market Development is a strategy that can help Burger King in gaining more competitive advantage and it makes the business to be locally, and internationally known. The market development will help burger king to be known in every area in our country and all around the world. This can also help when it comes to improving Burger King’s Marketing Skills and Location development. If the company also focuses on opening more branches in different locations, they will have more control and it can lessen the issue that is related to their franchise models. Having more locations can also lead to the company’s increased earnings and it is a great way to compete with their major competitors which are also opening more branches in every location that is possible.

Strategy 3- Product Development

Product Development is a strategy that involves the development of the existing products, and it may also be used to develop new products that Burger King can release. This can give a new life to the company’s existing products, and this can also help with their new marketing skills that their customers will be curious about. Product development is a strategy that can provide satisfaction to the customers, improve the company’s reputation, improve competitiveness, and improve their quality and performance. Product Development is also one of the best strategies when it comes to improving burger king’s weakness which is having a limited product mix.

6. Action Plan

The action plan includes the steps or suggestions that the company can do to be successful. The action plan will help when it comes to the steps that the company needs to consider so that it can lead to the business’ improvements.

Action Plan 1- Market Penetration

This plan will involve better Marketing and Pricing Skills that Burger King should implement. It is said that Burger King’s market concentration can be seen as a flaw to the business so the best thing to do is to adjust their price range. They also have a scattered marketing campaign which can lead to losing existing and potential customers. Burger King can make their products more known or recognized, and they can compete with other companies by lowering the prices of their products and at the same time it still has a great quality. They can also partner or collaborate with famous influencers so that their sales would increase, their marketing and advertising skills will improve, and their business will be more known so it can result in higher consumer security. Burger King can also improve their location to be more known by the customers and in the market field.

Action Plan 2- Market Development

Market Development will help in maximizing Burger King’s full potential in the business industry. They already have a lot of locations that are operating but they still have a lot of potentials when it comes to opening more branches in different locations so that it will be more known, and it can also lead to their control over their products and service. Burger King can search for more great locations for their business since this will be a great advantage to be able to compete with their major competitors which has a lot of branches in different locations. Unlike their other competitors in the country, Burger King does not have a lot of branches when it comes to provincial areas so having more expanding their business in more locations will be beneficial. When they already have more locations, then they will also have more target markets who are their new potential customers. Market Development can also help when it comes to improving their weakness that is related with negative earnings since when a business is already well known and successful, then there is a high possibility that this will lead to an improvement with the company’s sales and earnings.

Action Plan 3- Product Development

Product Development will be helpful since we can also see in this paper that one of Burger King’s weaknesses is that they have a limited product mix. They have a limited range of product lines like burgers or rice meals. The action that Burger King should consider is to provide new packaging for their products and this also works for other brands. They can provide limited edition products with great packaging and when this becomes successful, they can keep this new product on their portfolio or menu. They can also release more rice meals, drinks, desserts, and new flavors of their famous burgers which they are famous for. Adding healthier options can also be a great improvement for their business because this will be perfect for the customers who are into the healthy lifestyle trends. Through product development, they can also improve the demands, and quality of their products which can result in more customers who will be loyal with their brand.

7. Conclusion

To summarize everything that has been stated so far, we therefore, conclude that Burger King Corporation is performing above the average. Meaning, this food chain is very well operating and competing with its competitors. As the years go by, it is constantly keeping up to cater its market, to meet the needs of its customers, and to be one of the top food chains in the industry.

As you have seen, the Internal Factor Evaluation (IFE) Matrix shows that the Burger King Corporation has a total of 3.02 weighted score which means that it is internally strong. Also, the External Factor Evaluation (EFE) Matrix proves that the total weighted score of opportunities and threats are equal to 2.92 which indicates that Burger King Corporation is an above-average level. Moving on, Competitive Profile Matrix (CPM) stated that Burger King is only on the second spot in competing with McDonald's which has a total score of 3.17 while Burger King Corporation has only 2.75, and lastly, the Wendy's at the third spot having a 2.30 total score.

Moreover, in the Boston Consulting Group (BCG) Matrix, you have seen that what makes that Burger King have high growth and high market at the same time is their whopper products and franchise-owned outlet business. Also, the reason why Burger King Corporation falls to this quadrant is that they have rapid growth, dominant market shares as well as 13, 000 franchises around the world. Furthermore, the Strategic Position and Action Evaluation (SPACE) Matrix of this food chain shows that Burger King falls in the "aggressive" quadrant since it has a total of 0.50 in Financial Position (FP) and Stability Position (SP) while a total of 1.00 in Industry Position (IP) and Competitive Position (CP). Additionally, the Grand Strategy (GS) Matrix proved that Burger King Corporation has a strong competitive position in which strategies such as product development as well as integration strategies will best suit this food industry. To add up, the Internal-External (IE) Matrix shows that the Internal Factor Evaluation (IFE) falls in cell I which has 3.02 and the External Factor Evaluation (IFE) falls under cell II because it has a total weighted score of 2.92.

As you have seen, the Internal Factor Evaluation (IFE) Matrix shows that the Burger King Corporation has a total of 3.02 weighted score which means that it is internally strong. Also, the External Factor Evaluation (EFE) Matrix proves that the total weighted score of opportunities and threats are equal to 2.92 which indicates that Burger King Corporation is an above-average level. Moving on, Competitive Profile Matrix (CPM) stated that Burger King is only on the second spot in competing with McDonald's which has a total score of 3.17 while Burger King Corporation has only 2.75, and lastly, the Wendy's at the third spot having a 2.30 total score.

Moreover, in the Boston Consulting Group (BCG) Matrix, you have seen that what makes that Burger King have high growth and high market at the same time is their whopper products and franchise-owned outlet business. Also, the reason why Burger King Corporation falls to this quadrant is that they have rapid growth, dominant market shares as well as 13, 000 franchises around the world. Furthermore, the Strategic Position and Action Evaluation (SPACE) Matrix of this food chain shows that Burger King falls in the "aggressive" quadrant since it has a total of 0.50 in Financial Position (FP) and Stability Position (SP) while a total of 1.00 in Industry Position (IP) and Competitive Position (CP). Additionally, the Grand Strategy (GS) Matrix proved that Burger King Corporation has a strong competitive position in which strategies such as product development as well as integration strategies will best suit this food industry. To add up, the Internal-External (IE) Matrix shows that the Internal Factor Evaluation (IFE) falls in cell I which has 3.02 and the External Factor Evaluation (IFE) falls under cell II because it has a total weighted score of 2.92.

Besides these matrices, we therefore, conclude that the Strengths-Weaknesses-Opportunities-Threats (SWOT) also come up to consider the strategies Market Penetration and Product Development to remain competitive as well as to adopt new concepts that will surely fit the trends in the industry. That is why in the (QSPM) Matrix, the methods or strategies Market Penetration and Product Development can be applied to Burger King Corporation for the food chain company to keep in the right track. To successfully achieve these goals the strategy recommendation comes up with an action plan on how these strategies will work and will help the company to be competitive as well as to perform better than usual. And so, this is the findings that this paper found.

8. Financial Projection

As shown in the chart Burger King’s revenue has a huge step up from the year 2018 which only shows that it is the best year of Burger King because their income has drastically risen and it continues to grow up until 2020 despite the current pandemic crisis situation, it somehow shows that Burger King wasn’t that much affected by the Crisis.

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DIY Web Design

Do-it-yourself design projects are proliferating from the internet nowadays. There are a lot of web sites that practically teaches you everything to do without hiring a web designer. A do-it-yourself website design applies absolutely for young professionals who are only starting to learn stuff in business or seeking to reformat the existing business that they are running.

DIY web site design offers you total control on the job and over the site that is precisely why its only gaining recognition. It takes the job out of dealing with advisers, contractor, designer landscaper and the likes. In DIY design, your ideas are sure to be heard and taken attention to.

You have to express your personality and personality. Because at the end of the afternoon, it still will become your website, attempting to sell your goods. This has solved persistent issues with webdesigners that are truly enthusiastic in their job who can become too sensitive to your small correction or observation of his work. Do it yourself web designing surely saves you money and energy and time.

Benefits of Web 2.0 Software

Web 2.0 software are the current trend in website design. Many Internet businesses and users are embracing web 2.0 for the added features. It has also increased functionality. It has taken to a fresh wave in just how web sites must be built, designed and implemented hands-on. It generates the users like blogging, download, RSS feeds etc..

These developments give added excitement to internet experience. It's stated that Web 2.0 organizations websites get higher ranking in search engines, for example Google, yahoo and others. Online 2.0 benefits are countless. You can find photos, albums, help maps and guides for planning your own traveling abroad.

It has dramatically altered the quality of societal interaction worldwide. Blogs proliferate. Marketing online prices much less. And it has generated networking success stories. Web 2.0 gives you full control over your business while still adding smaller but very useful features to it.

Website design is obviously not giving the people with the following plain slice of text. Go as per the old expression"beauty is in the eye of the beholder". This beholder is the visitor of this web site that you're going to create.

Whilst a skilled web site designer you ought to have mastered all of the skills necessary to create refined and attractive graphics, colors and contours put in excellent balance to capture the attention of this visitor together with drawing his focus into the many crucial sections of your own website.

Your job as a website designer is always to take advantage of colours, text and images and interpret into a visually appealing layout, logo, banner, and button system.

As a professional site designer, you need to chalk out a well-devised approach for creating the website. To begin with, you need to understand the specific business necessities of your client and set out the basic structure of the website. 

In order to decrease the cost of the create, the website designer should be equipped with web templates that are predefined. Having this feature in your armory, that you really don't need to really go hog-wild with the layouts for the reason which you aren't designing a website by means of tinkering.

Internet Marketing (Part two )

Begin a site. Blogs have become a popular for se's. If you proceed and launch a site, then join it in your primary website, publish cubes of information and then float RSS feeds. Should you choose these afterward the majority of the various search engines may locate you much faster.

Design some duplicates of digital novels that you can send to every one. You can write for courses or articles online that could possibly be submitted everywhere. Then, create your own write-up in a manner that you can utilize them in any potential sort of networking, whether online or offline.

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