#brandarchitecture

[eakhiofficial]

A complete branding service will help you create a unique and differentiated brand that will make your business stand out from the competition. We will work with you to understand your business and your target market, and then create a brand identity that reflects your company's values and positioning. We will also develop a brand strategy that will guide all of your marketing and communications efforts. #branding #brandingdesign #logodesign #brandingagency #brandidentity #brandstrategy #branddevelopment #brandarchitecture #brandmanagement #brandingconsultant #brandingstudio #brandingtips #brandingideas #brandinginspiration #brandingexperts #branding101 #brandinglead #brandingsolutions #brandingworks #eakhiofficial #eakhi #eakhidesigns https://www.instagram.com/p/CkZ9NOJrJUM/?igshid=NGJjMDIxMWI=

[pixelproductions]

Brand Architecture What is it and Why Does it Matter for Marketing? - https://www.pixelproductionsinc.com/brand-architecture/

[jafrdesigns]

Royal jewelleries Identity design

project for royal jewelleries is a digital imitation jewelry business platform able to reach customers with freshly launched designs. It will offer a modern and easy on pocket brands to those who desire the material qualities with best price.​​​​​​​

[zekigoksanozman]

Timelaps World Trade Center #goksanozmandesign #NewYork #Manhattan #Brooklyn #NewYorkCity #GraphicDesigner #ArtDirector #ArtDirectorClub #USA #US #NewYorkGraphicDesigner #GraphicNYC #NYCgraphic #ThisIsNewYorkCity #BrandArchitec #BrandCreator #BrandDesigner #GodOfTheBrand #BrandBuilder #BrandBang #Brander #BrandArchitecture #GoksanOzman #Designer #BestDesigner #TheBestDesigner www.goksanozman.us (at Goksanozmandesign) https://www.instagram.com/p/Bl_bdymFZIt/?utm_source=ig_tumblr_share&igshid=bmoyiodncwgt

[nudgagency]

When managing many brands, it helps to weave them together with a strong strategic plan. This helps brands find their true north, manage resources, and grow equity. Are you managing multiple brands? What are the challenges you're facing? → Connect, Learn, Grow with @nudgagency #brandstrategy #brandmarketing #brandbuilding #brandarchitecture #businessbranding #marketingstrategy #marketingagency #brandingstudio #designstudio #growthexpert #smallbusinessowners #brandingagency #designthinking #logodesign #branding #businessdesign https://www.instagram.com/p/CMCc_o-nkSa/?igshid=18t4ohzgh0u17

[alwaysbranding]

Alphabet: Google this and Google that

Photo by Mitchell Luo on Unsplash

Brand architecture is the management of different brands housed within one larger brand. Google is one of the best at this. 

Google was once nothing more than a search engine trying to compete with Yahoo, but it’s hard to remember those days. As Google expanded and established itself in different areas of the digital world, it made sure to be consistent. 

For Google, consistency across brands is key so that the associations from the original brand can carry through to the newer brands. This is why Google focuses so much on their brand architecture. 

Each app owned and operated by Alphabet, Google’s parent company, has a similar design. The icons are all simple designs and they all utilize the same color pallet of red, blue, yellow and green. 

Google puts a lot of time into this to ensure that the brand messaging is clear and to avoid confusion among consumers. It is important that consumers know when they use a Google application. If a consumer unknowingly uses a Google product they will not build associations with the brand. 

By having a uniform brand architecture, Google is able to quickly and effectively communicate with consumers. Google Maps, Google Mail, Google Photos and Google Home all work in tandem to build a brand image and gain consumers’ trust. If a person likes one Google app they will likely try another one.  

For more information on why Google became Alphabet visit: https://link.springer.com/chapter/10.1007/978-3-030-13005-3_11.

[andreadeyemo]

Find @jumperbell What’s your first thought about the brand name JUMPERBELL? — #brandarchitecture #branddesign #branding #posterboy #posterlagos #posterboybranding https://www.instagram.com/p/B9q7eoEg6C7/?igshid=gtf3rmncm43m

[arjmandx]

. درود به همه دوستان و همراهان عزیز، این هفته درباره معماری برند و انواع اون نوشتم. برای معماری برند توی منابع مختلف دسته بندی های متنوعی مطرح شده، بطور مثال به جز مواردی که من برشمردم دو نوع Endorsed-Brand ( برند تایید شده) و همینطور Sub-Brand (زیر برند) ها هم توی دسته بندی معماری برند قرار میگیرند. از اون جهت که مبحث خیلی طولانی می شد، دسته بندی رو به همین سه مورد کلاسیک خلاصه کردم و امیدوارم که خودتون با تحقیقات مفصل در مورد معماری برند اطلاعات بیشتری رو کسب بکنین. لطفا اسلایدها رو مطالعه کنین و در پایان اگه براتون سوالی پیش اومد و یا نکته ای به ذهنتون رسید حتما توی کامنت ها مطرح کنین. بلند بلند فکر کنین :) نظرات خودتون رو با من در میون بگذارید. . پ.ن: در مورد تصویر کاور، با انتخاب این کاراکتر کارتونی کنایه ای زدم به برندهایی که ظاهر، سلایق، علایق و رفتار متمایزی دارند اما در واقع در یک قالب و کالبد قرار دارند. مثل شامپوهای clear و dove که شاید رقیب همدیگه به نظر برسن، اما در واقع هر دو متعلق به یک کمپانی (یونیلیور) هستند و هر کدوم سهم از بازار خاص خودشون رو دارند. نظر شما چیه؟ #برند #معماری_برند #خانه_برندها #خانه_برندی #برند_هیبریدی #برند_هایبرید #برندسازی #برندینگ #عابدارجمند #brandarchitecture #brand https://www.instagram.com/p/B4A1dqpAlt4/?igshid=8p9kb6ufblsj

[drtravisfox]

A great week from Salt Lake, Phoenix, Los Angeles, San Deigo and Vegas - we are Architecting a new way of Being for business, brands and celebrities - who's next ! #lifeofadventure #creatingmagic #join #whoisnext #whoisTravisFox #brandarchitecture #wheretonext #carryon (at Van Nuys, California)

[pop-solutions]

[digitalsparks]

Branding services can help companies with any aspect they might be struggling with, whether they need to create a brand identity from scratch or simply find a better way to communicate their core messaging and company values.

[jafrdesigns]

BFT Foods Pvt. Ltd. 

is a Mumbai based company who is into manufacturing and distribution of snacks, wafers, bakery products, chocolates, farsan & honey. The Company firmly believe in serving quality ingredients with excellent blend of healthy & fresh food products with bold flavours.

[zekigoksanozman]

4.33pm #goksanozmandesign #NewYork #Manhattan #Brooklyn #NewYorkCity #GraphicDesigner #ArtDirector #ArtDirectorClub #USA #US #NewYorkGraphicDesigner #GraphicNYC #NYCgraphic #ThisIsNewYorkCity #BrandArchitec #BrandCreator #BrandDesigner #GodOfTheBrand #BrandBuilder #BrandBang #Brander #BrandArchitecture #GoksanOzman #Designer #BestDesigner #TheBestDesigner www.goksanozman.us (at Goksanozmandesign)

[doyouspace]

#hiptokyo #fashiontokyo #toyoito #brandarchitecture #corporatearchitecture #mikimoto #fashionvictim #fashionaddict #fashionarchitecture #boutiquestore #luxuryarchitecture (at 銀兎　ＧＩＮＴＯ　（ギント）　銀座店)

[campusgarage-blog]

From @charlesotudor with @repostapp ・・・ #FORWARDLOOK... What's a #BrandDNA? Who owns the #Brand? Who owns the #Product? How do you create a #Mission #Vision statement? At what point do you need to evolve a #BrandIdentity #BrandArchitecture for your business? How do you create a #Compelling #BrandStrategy and external #Projection that would add value to your #Bottomline? How do you ensure your recruitment policy is in synergy with your #BrandDNA? Can you employ #Family and #Friends? How do you ensure #BrandDiscipline? How do you create a #BrandEtiquette manual? Drawing the line between being a #Boss and #Friend with employees.Is this possible? At what point do you need to #Outsource and get #Consultants to play #Strategic roles in the business? These are some of the questions young entrepreneurs often ask me. The #BrandMasterClass would address these and more. Modalities for attendance would be announced tomorrow. #GOFURTHER #GOBEYOND #GO *BrandArchitectureCredit @tayoabobarin @idsbrands

[passportcaribbean]

Details - just a snapshot of our thank you cards that you receive whenever you place your order and receive your goods. The color palette here showcases moods associated with certain colors. Colors used often times have a huge impact on perception. Yep we dig deeper! #packaging #colorpalette #colorpaletteinspiration #details #branding #design #brandarchitecture #brandbuilding #psprtsrpls #thankyou #passportcaribbean #mood