#digitaltale

[agsdigitaltales]

n recent times, audiences and technology are fast changing. In the digital space, known and proven strategies are fast becoming ineffective. But you still need your admissions. With digital becoming the preferred medium of choice, you are looking for strategies and tactics to increase admissions online. In this blog post, we will explore some of the best practices, from optimizing your website for conversions to leveraging social media marketing. We’ll discuss a range of strategies and tactics to help you draw in more applicants. So, let’s get started!

[rkeytechs-blog]

#goingaboveandbeyond #makingideashappen #powerofconnectedminds #staypositive #createanimpact #NetworkGain #DigitalFirst #TechPowered #HumanLed #MakingITHappen #Makingitcount #Workforceofthefuture #digitaldisruption #digitaladoption #digitaltalent #thefutureofwork #technologytransformation #skillsofthefuture #designingthefuture #digitaltechnologies #designthinkers #emergingtechnology #thinkingahead

[trisaktimultimedia]

Kebahagian memang sesuatu hal yang menjadi dambaan setiap insan, walaupun standar bahagia tiap insan berbeda, apapun masalahmu, tetapi jangan lupa bahagia. . Karya : Ilham Bani . . #trisaktischoolofmultimedia,#dkvtmmtrisakti,#tgtmmtrisakti,#digitalart,#DigitalTalent,#openregistration,#pmbtmmtrisakti (at Sekolah Tinggi Media Komunikasi Trisakti) https://www.instagram.com/p/CCDO-acAs9Y/?igshid=1oqnch1mzr83t

[martynsibley]

Its coming! Or is it here already? I have a love/hate relationship with autumn. Let's start with hate. Maybe that's too strong a term. But as it gets colder and darker, my body aches and I feel more tired. Just by looking at my feed, you'll see what an energised and busy summer I just had. So this change isn't always easy. Nonetheless there are positives. For example I love the colour of the trees. Red and orange and crunchy... I also love warm tea with a good book. Particularly yesterday when hearing the rain outside, but not having to face it. Tonight I'm off to give another talk. You wont know this, but the talk last Thursday with @thegoatagency and then the @hozier concert took a lot. Only yesterday did I feel back to full steam. So whilst I'm eager to go change the world to another audience at the #marketingmeetup in Cambridge. I'm already embracing that tomorrow will be a lower key day. In the end seasons come and go. Instead of fighting them, like we also do with change, I'm learning to embrace and adapt to them. How are you feeling about autumn arriving? What are your tips for adapting to change? #autumn #books #tea #change #adapt #worldchanger #speaker #influencermarketing #socialmedia #coach #inclusion #accessibility #community #digitaltalent #digitalmedia #socialenterprise https://www.instagram.com/p/B3FH4ptJsn0/?igshid=1tpt1bt6wag34

[nicksykes]

Exponential returns, simple rules, and complexity workers: Our understanding of "superstar" effects is shifting management theory and talent-practices at leading companies. Research confirms that individual and team performance follow power law distributions, not normal distributions. This means that top performers are no longer 2-3x more productive. Google has estimated their top performers are 300x vs the average. AI and digital tech are pushing these trends further. Also, leading companies are reducing constraints, removing barriers, and increasing empowerment levels of their top talent. They are being more agile in teaming diverse employees. "Superstar" companies are becoming more like artist colonies! They are realizing that freeing their highly skilled, creative workers to navigate complex, challenging contexts with appropriate supports, internal & external networks, and timely feedback loops produces exponential returns for the org, team, and individual! Hybrid and complexity skills are increasingly required to realize maximum outcomes!!! #palantir #google #complexity #futureofwork #hybridskills #tech #superstar #raydalio #management #digitaltalent https://www.instagram.com/p/BzpBv_Gljys/?igshid=xug1tnd3iw0q

[towardspeople-blog]

THE ART OF DIGITAL

A heritage of craft skills 

Crafts skills and creativity are central to African culture and passed on from one generation to another. In Ghana skills such as sewing, carpentry, weaving, textiles design, drawing and painting are a part of core curriculum in schools and colleges. The mix of an entrepreneurial culture with wonderful craft skills and imagination has a certain potency and draws enormous pride.

Venus Tawiah, Director of Business Development at the Advertising agency, Now Available Africa (NAA) describes a time when she visited a public college in Accra. Venus and the team from NAA saw a visual arts department adorned with beautiful and technically complex hand painted art. Enthusiastic students were drawing, gathered around a table. Venus asked the students if they always drew by hand. One student replied sarcastically: “How else would we? Do you think you can do this on a computer?”. At that moment the NAA team realised that if those students were to pursue this discipline as a profession then they would need to have the knowledge of what technology has made possible.  

Accra is a hub for the advertising industry and creative talent. Yet students at this college in the heart of the city, preparing for creative careers, had no knowledge of what technology existed or what can be possible when artisans apply technology to the skills they are learning.  

The rise of digital

Internet penetration has grown rapidly in Africa, with countries such as Kenya (89.4%), South Africa (54%), Tunisia (50.9%), Nigeria (47.7%), and Uganda (45.6%) leading the way[1]. Over the last four years, particularly in countries like Nigeria, Ghana and more recently Cote d’Ivoire, there has been an awakening to the influence of social media and digital. Facebook and Google have placed stamps of confidence by establishing regional offices on the continent. In Ghana this awakening has created opportunities for brands to fill distinctive gaps in a market.

Examples include:

 SlydePay, which offers a secure payment platform similar to PayPal;

 Jumia, Ghana’s largest online retailer;

 Tress, an app developed by a group of Ghanaian women to allow black women around the world to share and discovery new hairstyles and share details of hairstylists and salons;

 Yenko, a local mobile app for a taxi service similar to Uber;

 ZroNet by Viotech, a platform that allows brands to run sponsored data campaigns

 Big Apples Art Gallery, an online platform that connect African Artists to art collectors around the world;

 JVK Clothing, an online ready-to-wear African fashion store;  

 Ananse the Teacher, a gamified learning app for children that unites culture and technology;

 OLX, online market places where industries can trade already used goods;

 Kikuu, a shopping mall app where purchases can be done via mobile money transactions, cutting out the need for a card to transact.  

Venus believes that while creative talent is abundant in Ghana, the education system is not producing students with the knowledge of and practical skills for the digital advertising sector to meet demand. For example most people at agencies such as NAA have learnt what they know about social media and digital out of passion and curiosity, and via informal on-the-job training. Moreover Venus recognises that without more exposure to the realities of working within a creative agency environment, students will be ill-prepared to succeed and build their careers.

Speed of innovation

As a member of the first major independent advertising agency in Ghana to include digital advertising in its pan-Africa capabilities, Venus sees first-hand how global, technological innovations are rapidly assimilated into a local context. By intimately understanding the local consumer and producing locally relevant content, brands can connect and engage in new ways that allow more personal, real-time, measurable and insightful experiences. Venus reports that this is almost always a ‘mobile-first’ conversation, where all aspects of a creative and campaign must work on and be accessible via mobile first before any other device; as this is the primary way of consuming content across the continent.  

Globally informed, locally relevant talent

To deliver ‘Neutral Advertising’ with digital at the forefront, Venus sees a demand for creatives who can birth ideas that can live in both a digital and a traditional space. ’T-shaped’ creatives who have broad craft skills and knowledge of industry innovations, with a deep appreciation of local users and consumers.  Animators, Digital Videographers,  Digital Strategists, Paid Media Managers, Community Managers (for Facebook, Instagram, WhatsApp, SnapChat, Twitter, LinkedIn), Copywriters for Digital are some of the roles in demand, as well as senior leaders who understand how to manage and grow this type of business.    

Venus believes that the advertising industry and educators at every level need to work together in countries like Ghana to build on the craft skills heritage and grow the talent that will drive and lead innovation, locally and globally. There are examples such as Ashei University in Ghana with strong ties with industry that allow students to get the industry exposure they need, as well as KNUST (Kwame Nkrumah University of Science and Technology), the only public university in Ghana offering a Communications Design course. For years MEST (Meltwater Entrepreneurial School of Technology) in Ghana has been at the forefront of growing African entrepreneurial talent in the technology sector. One example, Dropifi, a Web-based start-up by a group of MEST entrepreneurs, in 2013 became the first African company to join the 500 Start-Up programme, one of the best known Silicon Valley based seed accelerator and investment funds.    

And as Venus highlighted at the first Accra Social Media Week ( @smwiacca ), 140 Character CV session held at University of Ghana, the future talent of the industry does not need to wait for others to provide opportunities and training. Most of what they are doing for fun - posting, commenting, managing web pages, creating YouTube videos - are actual jobs that people are being employed to do, now!. So people can get on with building their skills through intelligent use of social media platforms as well as showcasing their talent.    

Ian Roberts and Venus Tawiah, September 2017.  

 [1] Copyright © 2017, Internet World Stats, Miniwatts Marketing Group. 

Venus Tawiah is Director of Business Development at Now Available Africa (NAA) (http://naafrica.com).  She brings people together in the new world of integrated creative, traditional and digital propositions. She can be found at venus.tawiah@naafrica.com. NAA is committed to growing the best industry talent and has thriving internship programme.  

http://naafrica.com/

[iamdigitaluniverse]

#Google #Search #Console is a no-charge #web #service by Google for webmasters. It allows webmasters to #check #indexing #status and #optimize #visibility of their #websites. As of May 20, 2015, Google #rebranded Google #Webmaster #Tools as Google Search Console @digitaltalent

[capsulecomputers]

Our review for DigitalTales' action/platformer Bookbound Brigade is live! Check out what we thought of it below!

[hackingmantra-blog]

DigitalTalent is going to conduct PlayerUnknown’s Battle Ground (PUBG) gaming event in Bhubaneswar, Sahid Nagar. This is an invitation to all PUBG mobile lovers to come and join this event. We are conducting this event to encourage gamers to show their potential and defeat their opponents. Apart from awesome action, also win exciting prizes to celebrate your victory too! #pubgmobiletournament #pubg #pubgmobile #pubgtalent#winnerwinnerchickendinner🍗🍗

https://digitaltalent.co.in/pubgtalent/

[manuguiton]

Pourquoi choisir la finance de marché ? https://t.co/WaqMGKBGlj FineDigit #data #finance #recrutement #AI #IA #blockchain #telecom #developper #dataservices #carriere #talent #digitaltalent #digital #blockchain_recrutement #alumni #formation #emploi #stage_finance https://t.co/k6JPCKPMHn https://t.co/WaqMGKBGlj

[agsdigitaltales]

𝐄-𝐄-𝐀-𝐓 𝐭𝐨 𝐢𝐦𝐩𝐫𝐨𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐚𝐧𝐝 𝐬𝐞𝐚𝐫𝐜𝐡 𝐫𝐚𝐧𝐤𝐢𝐧𝐠

E-E-A-T may not directly have a bearing on your search ranking. But it is a set of guideline the quality raters follow to improve the search algorithm. So if you can structure your content accrodingly you may get a great result. In this blog let us undersatnd the elements of E-E-A-T and how to leverage the guidelines.

[rkeytechs-blog]

#goingaboveandbeyond #makingideashappen #powerofconnectedminds #staypositive #createanimpact #NetworkGain #DigitalFirst #TechPowered #HumanLed #MakingITHappen #Makingitcount #Workforceofthefuture #digitaldisruption #digitaladoption #digitaltalent #thefutureofwork #technologytransformation #skillsofthefuture #designingthefuture #digitaltechnologies #designthinkers #emergingtechnology #thinkingahead

[thedigitaltalent-blog]

[jogais]

Alcanza tus objetivos. Brum, brum. 💨💨 @buugitapp #eshow #eshowbcn #marketingdigital #digitaltalent #socialmedia #ecommerce #socialselling #sociallistening #socialanalytics #instabcn #instagood #instalike #instafollow #follow #like #instapic #lamborghini (en fira de Barcelona - eshow online marketing)

[formxxx]

#formx#art#digitaladt#digitaltalent#arte#commissionsopen#opencommissions

[iamdigitaluniverse]

Benefits of Facebook for business 📌#Facebook is a #low-cost #marketing #strategy. 📌#Share basic #information about your business 📌#Share #pictures and #videos from your business. 📌Talk to existing and #potential customers. 📌Provide #customer support 📌Raise #brand #awareness and promote positive word-of-mouth 📌Facebook can steer traffic to your website 📌#Targeted #advertising. @digitaltalent