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cinearticles · 10 months
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Chiththa and Kannur Squad: Disney+ Hotstar’s New Crime Thrillers in Tamil and Malayalam
Disney+ Hotstar, the leading streaming platform in India, has released two new movies this week, Chiththa and Kannur Squad, in Tamil and Malayalam languages respectively. Both the movies are crime thrillers that have received positive reviews from critics and audiences alike. Chiththa, directed by S. U. Arun Kumar and produced by Siddharth, who also stars in the lead role, is based on the…
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suchananewsblog · 1 year
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New on Disney+ Hotstar in May: ‘Rennervations’, ‘American Born Chinese’, and more
INDIAN TITLES  Saas, Bahu aur Flamingo (May 5) Four girls run a cottage trade in a distant village. What they’re actually manufacturing is way more harmful than simply common herbs. Streaming from May 5 MARVEL TITLES Ant-Man and the Wasp: Quantumania (May 17) Super Heroes Scott Lang (Paul Rudd) and Hope Van Dyne (Evangeline Lilly) return to proceed their adventures as Ant-Man and The Wasp.…
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absolutebl · 2 years
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Hi!
So here comes my question after a long time. Hope it makes sense.
When it comes to the business of making content, there is just no predictability. Because input is the only controllable component, whereas output is variable.
Now, while OTT platforms seems to be having a bright future and has certainly helped filmmakers, get going through the pandemic, lately it seems like the BL fans are left confused as to which OTT platform should be they be subscribing to in the first place, since there are so many.
Also,...nowadays, major BL producers sign lucrative deals with OTT players, where they perhaps get whooping amounts to create unlimited content. In fact, I won't be surprised if in the near future GMMTV launches their own streaming platform to exclusively air their BL content, which would obviously be a subscription based model. Not that anything is wrong with YouTube, but for a big production company like GMMTV, it's a piece of cake. But I don't think GMMTV will go that way, given that their YouTube game is pretty strong, and that they have learnt a lesson by streaming "Cupid's Last Wish" on Disney+ Hotstar and making a fool of themselves.
The only issue I have is why do independent producers and filmmakers sell their content to OTT, when they can attract sponsors, given that almost every other BL series has product promotions. And I believe, the overall, collective YouTube views would create more revenue than the one time model of signing a deal with an OTT platform.
Although we have discussed extensively about the business of OTT, these doubts stems from some of my recent observation.
So, my question to you are as follows:
Has OTT platforms democratised BL content, but at the same time become a dumping ground for meaningless content?
How does the revenue model of a BL Actor gets influenced when a BL series has a domestic release vs international release? (Take for example, "Triage" which was only streamed on AISPlay, which is exclusively available to only Thai nationals.)
How has the OTT platform changed (or rather influenced) the BL landscape, especially after the shutting down of LINE TV?
Why doesn't certain producers totally neglect international fans, and chose to release their content on an OTT platform that's not available to anyone outside Thailand? (Take for example: "MOD" that was streamed on WeTV, "2 Moons The Ambassador" that's aired only on "AmarinTV34", etc,...etc,...)
I'm sure almost all the OTT platforms has a certain metric in place to estimate the views of a certain BL series to determine it's success, but that happens only after the series is aired. So, prior to airing a series, on what basis do they decide to sign a contract with a production company, especially when it comes to fairly new players in the BL business?
xoxo
Arjuna
I would challenge this premise:
The only issue I have is why do independent producers and filmmakers sell their content to OTT, when they can attract sponsors, given that almost every other BL series has product promotions. And I believe, the overall, collective YouTube views would create more revenue than the one time model of signing a deal with an OTT platform.
Because it's a model switch. YT is about direct to consumer sales n a one-to-one relationship). And sponsor pitches. That a different kind of job that previous. Prior to this sales would be to a platform or channel which is about marketing pitch. In other words you need an entirely different team and training.
That's like say why doesn't every big author just sell their books direct? Why use a publishing house? Because personality is in play and existing systems and comfort levels. Sure they could maybe make more money selling direct, but they don't want to do all the other stuff that would be involved. They don't want to build a team and find contract workers.
Safety and inertia are prime players. Like, guess what, I bet I could get this blog to be a huge deal on TikTok.. but I don't want to be on tick tick. I like it here, even though the audience is smaller.
Now this isn't my business, but corporate cultures have "culture" in play. Sometimes they don't do a thing that might be objectively be better or more profitable because... they don't want to change. No other reason.
1. Has OTT platforms democratised BL content, but at the same time become a dumping ground for meaningless content?
Yes, but that’s what always happens. It’s the cycle of pop culture, trends, what have you. Think about how this works with fashion, for example. 
2. How does the revenue model of a BL Actor gets influenced when a BL series has a domestic release vs international release? (Take for example, "Triage" which was only streamed on AISPlay, which is exclusively available to only Thai nationals.)
I don’t know, but I am assuming the sponsorship and branding aspect is negatively impacted. Less exposure is worse on the bottom line for everyone involved including the actors, especially them, since they are front facing. 
3. How has the OTT platform changed (or rather influenced) the BL landscape, especially after the shutting down of LINE TV?
I think exponential growth can be laid at the door of OTT. Without them we probably wouldn’t have much BL at all, and we certainly wouldn’t be seeing it on a global scale. But it’s kind of useless to speculate about technological influences, since we are living in the tech evolution state that we are in, and we can’t change that even if we wanted to. (Unless we’re N Korea I suppose. Witness even China is having issues keeping things contained.) 
4. Why doesn't certain producers totally neglect international fans, and chose to release their content on an OTT platform that's not available to anyone outside Thailand? (Take for example: "MOD" that was streamed on WeTV, "2 Moons The Ambassador" that's aired only on "AmarinTV34", etc,...etc,...)
Smaller houses don’t have the marketing and sales departments to get the attention of bigger streaming platforms, or they have to take the best $$ offer without really thinking about the wider distribution consequences. Why do some authors sign boilerplate contracts? Why do stand up comics only have their specials on really obscure streaming platforms? Because it was the offer they could get and they didn’t know any better at the time. 
The real question is, why can’t something like MOD get better distribution NOW? I am assuming there is an exclusivity clause in the WETV contract for MOD, for example. Because we all know Gaga would snap that one up in a heartbeat, even iQIYI wants it, but WETV is clearly holding on (and iQIYI and WETV are gonna play nice since they both China). 
5. I'm sure almost all the OTT platforms has a certain metric in place to estimate the views of a certain BL series to determine it's success, but that happens only after the series is aired. So, prior to airing a series, on what basis do they decide to sign a contract with a production company, especially when it comes to fairly new players in the BL business? 
On what basis? Well, funding and budget. It’s always money. I mean they obviously snapped up things like Coffee Melody and Physical Therapy because they were super cheep and they want soemthing to keep the BL audiences engaged between then next KP phenomena. 
What weirds me out is how bad the OTT stream algos are. I mean Viki should be pimping the shit out of their back catalogue whenever there is a lull in the line up (especially for KBL). But even Gaga only ever promotes new releases. 
But lack of reliance on back resources is a sure sign of a lean publicity department and I’m sure Gaga operates with a skeleton team, and Ratkutan is operating very lean these days too. 
I think if we had a heavy hitting streaming service out of Korea things might be shaken up a bit, but we don’t they’ve kinda let Japan and Chine dominate that field. 
Frankly the only real aberrant game changers are the ones like GMMTV who have gone all in on YouTube. And I think we can reliably say they won because they were early adopters of what amounts to a direct to consumer model for international audiences. Everyone who followed (Wabi Sabi, Star Hunter, etc...) seems to have struggled to gain enough YT followers to make enough money to support a non OTT distribution model. 
I mean Strongberry kinda talks about this sort of thing on their channel occasionally. And I think if you watch O2 and Vietnam’s struggles with funding and traction you can kinda see what the issues are. 
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heretherebedork · 2 years
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Hi!
When it comes to the business of making content, there is just no predictability. Because input is the only controllable component, whereas output is variable.
Now, while OTT platforms seems to be having a bright future and has certainly helped filmmakers, get going through the pandemic, lately it seems like the BL fans are left confused as to which OTT platform should be they be subscribing to in the first place, since there are so many. 
Also,...nowadays, major BL producers sign lucrative deals with OTT players, where they perhaps get whooping amounts to create unlimited content. In fact, I won't be surprised if in the near future GMMTV launches their own streaming platform to exclusively air their BL content, which would obviously be a subscription based model. Not that anything is wrong with YouTube, but for a big production company like GMMTV, it's a piece of cake. But I don't think GMMTV will go that way, given that their YouTube game is pretty strong, and that they have learnt a lesson by streaming "Cupid's Last Wish" on Disney+ Hotstar and making a fool of themselves.
The only issue I have is why do independent producers and filmmakers sell their content to OTT, when they can attract sponsors, given that almost every other BL series has product promotions. And I believe, the overall, collective YouTube views would create more revenue than the one time model of signing a deal with an OTT platform.
So, my question to you are as follows:
Has OTT platforms democratised BL content, but at the same time become a dumping ground for meaningless content? 
How does the revenue model of a BL Actor gets influenced when a BL series has a domestic release vs international release? (Take for example, "Triage" which was only streamed on AISPlay, which is exclusively available to only Thai nationals.)
How has the OTT platform changed (or rather influenced) the BL landscape, especially after the shutting down of LINE TV?
Why does certain producers totally neglect international fans, and chose to release their content on an OTT platform that's not available to anyone outside Thailand? (Take for example: "MOD" that was streamed on WeTV, "2 Moons The Ambassador" that's aired only on "AmarinTV34", etc,...etc,...)
I'm sure almost all the OTT platforms has a certain metric in place to estimate the views of a certain BL series to determine it's success, but that happens only after the series is aired. So, prior to airing a series, on what basis do they decide to sign a contract with a production company, especially when it comes to fairly new players in the BL business? 
xoxo
Arjuna
Wow! This is an impressive set of questions and I'll do my best to answer them but I feel like this is just... not my knowledge base. I will absolutely do my best, I promise!
I do wanna say that I don't really think GMMTV is likely to create a subscription-only platform because they also air some of their BLs on sub-only platforms and adding their own might make that much more difficult. I suspect their money comes from how popular they are in general and that keeping things freely available is a big part of that. I don't know but they do seem to have chosen that model.
Anyway, onto more specific questions you actually asked.
Has OTT platforms democratised BL content, but at the same time become a dumping ground for meaningless content?
Honestly? I saw worse when so much of it was free on LINETV. I don't think anyone now would pick up The Cupid Coach... thought they did pick up Physical Therapy so maybe they would. I think this goes back to how @absolutebl talks about the exponential growth. It isn't that there's a highest percentage of meaningless content, there's just more of it around because there's more BL in general. This is a metric I can't even imagine tracking, honestly.
How does the revenue model of a BL Actor gets influenced when a BL series has a domestic release vs international release? (Take for example, "Triage" which was only streamed on AISPlay, which is exclusively available to only Thai nationals.)
No clue but, honestly? I don't think international fans are their big concern. They are definitely making most of their money from their local fans and the rest of us are just... also there. This just... I have no idea? I don't know how they plan their money or how actors get famous in these countries. Japan definitely doesn't care about international release, Korea doesn't seem to care too much, Thailand is more focused on it but they don't seem to care much, Vietnam is all tiny companies... the only country we almost always get is Taiwan.
How has the OTT platform changed (or rather influenced) the BL landscape, especially after the shutting down of LINE TV?
My main thoughts? It's made it harder to have an international release and that a number of shows that would have been on LINETV had delayed international releases because they either had to scramble to find someone to release it or someone to put together a youtube channel so they could release it. Otherwise? I honestly don't think much has changed. shutting down LINETV just made the international releases a big more complicated.
Why does certain producers totally neglect international fans, and chose to release their content on an OTT platform that's not available to anyone outside Thailand? (Take for example: "MOD" that was streamed on WeTV, "2 Moons The Ambassador" that's aired only on "AmarinTV34", etc,…etc,…)
Because the international audience isn't important to a lot of these production companies. They're going for the people who are going to buy things, especially sponsored things, and that's who matters to them. International audiences are a happy coincidence, not a Main Goal for a lot of these productions and creators. We don't buy sponsored products, we aren't adding to their local numbers, we rarely go to their events because, well, we'd also have to be in the countries to do it... we are nice but we are not the goal... typically. Not always but typically.
I'm sure almost all the OTT platforms has a certain metric in place to estimate the views of a certain BL series to determine it's success, but that happens only after the series is aired. So, prior to airing a series, on what basis do they decide to sign a contract with a production company, especially when it comes to fairly new players in the BL business?
I have absolutely no idea. No clue. Nothing in the world could let me understand or know this. Sorry. This is... I dunno. Metrics are a mystery to me and i have no idea how they choose what to release because it sometimes seems like the most wild coin flip ever.
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punjabiaddablog · 1 year
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Hotstar ‘Saas, Bahu Aur Flamingo’ Indian Household Drama Loaded With Thrill
Disney+ Hotstar is all set to introduce a brand new family drama to Indian households with its latest offering, ‘Saas, Bahu aur Flamingo’. The teaser trailer for the show was released on April 12, 2023. This new show takes a different approach to the classic ‘Saas-Bahu’ genre of Indian television by featuring an all-female cast who are anything but ‘Sanskari bahu’.
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starbiopic · 4 days
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New OTT Releases of the Week: From Comedy Shows to Thrilling Mini-Series, These 7 Movies and Web Series Are Ready to Entertain You
Catch Exciting New Movies and Web Series on OTT Platforms Including Netflix, Prime Video, and Disney+ Hotstar The world of OTT is buzzing again this week with several new releases across platforms like Netflix, Prime Video, and Disney+ Hotstar. Whether you’re a fan of Marvel’s superhero adventures, animated mythological stories, or gripping crime dramas, there’s something for everyone to…
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filmystream · 17 days
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Bhuvan Bam's Taaza Khabar Season 2: A Real-Life Journey
Vasant Gawde: The Real-Life Reflection of Bhuvan BamStrong Cast, New Music Add Flavor to Season 2Relatable Plot to the Target Audience YouTube sensation-turned-actor Bhuvan Bam is all ready to return with season two of his hit series, Taaza Khabar. Season two releases on Disney+ Hotstar this September 27 and plunges deep into the life of Vasant Gawde, a character masking real-life…
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deadlinecom · 21 days
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jayhoshow · 2 months
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Yogi Babu Joins Rajinikanth in ‘Jailer 2’
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Yogi Babu is currently one of Tamil cinema’s busiest actors. Fresh off his role in Disney+ Hotstar’s Chutney Sambar, he’s now gearing up for the release of Chimbudeven’s upcoming film, Boat, which hits theaters on August 2. In a recent conversation with Cineulagam, Yogi Babu shared exciting news about his involvement in one of the most anticipated films of his career Jailer 2. For more information, visit https://jay-ho.com/yogi-babu-joins-rajinikanth-in-jailer-2/
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The Impact of Streaming Platforms on Indian Cinema
The advent of streaming platforms has not only transformed music consumption but also brought about a paradigm shift in the Indian film industry. With the rise of services like Netflix, Amazon Prime Video, Disney+ Hotstar, and others, the way Indian audiences consume movies and TV shows has changed dramatically. This article delves into the impact of streaming platforms on Indian cinema, exploring areas such as content accessibility, original content creation, market reach, revenue streams, and the challenges and opportunities that have arisen.
Content Accessibility
One of the most significant impacts of streaming platforms is the increased accessibility of content. Key aspects include:
Global Reach: Streaming services have made Indian films accessible to audiences worldwide. Indian movies and TV shows are now available to a global audience, fostering cultural exchange and broadening the reach of Indian cinema.
Convenience: Audiences can watch their favorite movies and shows anytime, anywhere, without the constraints of cinema schedules or TV broadcast times.
Diverse Content: Platforms offer a vast library of movies and TV shows across genres and languages, catering to diverse tastes and preferences. This includes mainstream Bollywood films, regional cinema, indie films, and documentaries.
Case Study: Regional Cinema Regional films from states like Tamil Nadu, Andhra Pradesh, Kerala, and West Bengal have found new audiences through streaming platforms, highlighting the rich diversity of Indian cinema.
Original Content
Streaming platforms have invested heavily in creating original content, contributing to the growth of Indian cinema in several ways:
Web Series and Films: Original series and films produced exclusively for streaming platforms have gained immense popularity. These projects often explore unconventional themes and storytelling techniques.
Creative Freedom: Filmmakers and creators enjoy greater creative freedom on streaming platforms compared to traditional cinema, leading to more innovative and diverse content.
Talent Discovery: New and emerging talent, both in front of and behind the camera, have found opportunities to showcase their skills through original productions.
Case Study: Breakthrough Series Netflix's "Sacred Games" and Amazon Prime Video's "Mirzapur" are examples of Indian web series that gained critical acclaim and a massive following, setting new standards for storytelling and production quality in the industry.
Market Reach
Streaming platforms have expanded the reach of Indian cinema in various ways:
Urban and Rural Penetration: Affordable data plans and the proliferation of smartphones have enabled both urban and rural audiences to access streaming services.
International Audience: Indian films and series are being discovered by international audiences, leading to increased interest in Indian culture and cinema.
Cultural Exchange: The global availability of Indian content on streaming platforms has fostered cultural exchange, with Indian films influencing and being influenced by global cinematic trends.
Case Study: Global Success Films like "The Lunchbox" and series like "Delhi Crime" have found international acclaim and viewership through streaming platforms, enhancing the global profile of Indian cinema.
Revenue Streams
The shift to digital consumption has introduced new revenue streams for the Indian film industry:
Subscription Revenue: Platforms generate revenue through subscription fees, which are shared with content creators and rights holders.
Pay-Per-View: Some platforms offer a pay-per-view model for new releases, providing an additional revenue source for filmmakers.
Advertising: Ad-supported models, where users can watch content for free with advertisements, generate revenue through ad sales.
Challenges
While streaming platforms have brought numerous benefits, they also present challenges:
Piracy: Despite technological advancements, digital piracy remains a significant issue, affecting revenue and intellectual property rights.
Revenue Sharing: The revenue-sharing models of streaming platforms are often a point of contention between platforms and content creators.
Content Censorship: Regulatory challenges and censorship concerns can impact creative freedom and the availability of content.
Opportunities
The opportunities presented by streaming platforms include:
New Markets: There is potential for further market expansion, particularly in untapped rural areas and international territories.
Content Diversification: Platforms can continue to diversify their content offerings, exploring new genres, formats, and storytelling techniques.
Collaborations and Partnerships: Collaborations between streaming platforms, filmmakers, and other stakeholders can drive innovation and growth in the industry.
Case Study: Collaborative Success Collaborative projects, such as co-productions between Indian filmmakers and international studios, have resulted in high-quality content that appeals to both domestic and global audiences.
Conclusion
Streaming platforms have profoundly impacted Indian cinema, offering increased accessibility, fostering original content creation, expanding market reach, and introducing new revenue streams. While challenges such as piracy and revenue-sharing disputes remain, the opportunities for growth and innovation are vast. As the industry continues to evolve, streaming services will play an increasingly vital role in shaping the future of Indian cinema.
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entrepreneurstreet · 2 months
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Trailer of Actor Shyam Kishore starrer “Bloody Ishq” will give you creeps.
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Makers of “Bloody Ishq” starring Vardhan Puri, Avika Gor and Shyam Kishore disclose the thrilling trailer and is sure to scare audience! Director of the movie is the genius of horror films, Vikram Bhatt and writer is Mahesh Bhatt. Taking to Instagram, streaming platform Disney+ Hotstar treated fans with the trailer video on 16 July.

The trailer opens with a woman who's lost her memory after an accident. As she arrives on a not very known Scottish island with her husband, she begins to experience unexpected situations inside her mansion.

The trailer takes fans to a flashback of Vikram's other previous hit film Raaz (2002), starring Bipasha Basu and Dino Morea. The scenes of ghosts and the air of the movie seem to be on similar lines.
Shyam Kishore said, "I feel very lucky that Vikram Bhatt thought of me to cast for this film. I enjoy horror movies and to land my role was engaging and exigent. This movie is completely different from “1920: Horrors of the Heart” or “Mansion 24”. Shyam Kishore is really very happy and grateful that Vikram Bhatt considered him and gave a great chance to work in his film.
 He said and added that is detective character helped him explore his inner abilities as an actor. Shyam Kishore talks very fondly of this film Bloody Ishq as on the very first day of the shoot he happened to meet Mahesh Bhatt who liked Shyam’s performance a lot and gave a few valuable tips as well. Shyam also got tremendous appreciation from Director Vikram Bhatt for his fine and to the point performance.
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Director Vikram Bhatt also gave Shyam Kishore a very nice and cool look for the film in the detective’s role. With two back to back releases Shyam Kishore’s career is moving in the right direction as he is currently busy taking narrations of upcoming projects.

Talking about the film, director Vikram Bhatt said, “It may be hard to believe me, but I am scared of watching horror films, even though I absolutely enjoy making them for the audience.

I had been wanting to make a horror love story for the longest and when I spoke to Mahesh Bhatt about it, without a second thought, he agreed and then “Bloody Ishq” was born. I wanted to retain some elements of a horror film like a dark setup, ghosts and spirits while also adding my own twists to the tale and giving it a fresh mix of a love story, suspense and horror.

I am sure that the film will leave an unforgettable mark on Disney+ Hotstar's audience”.
Sharing his thoughts, producer Mahesh Bhatt added, “It is always great to create new films with Vikram as our vision is very similar and we are always on the same page when it comes to giving the audience what they would love to watch. “Bloody Ishq” is a one of a kind creepy story that will keep the viewers thinking about the film even when the film is over. We received constant support from Disney+ Hotstar which made working with them a pleasurable experience.

A frightening storyline, unexpected twists and horrors that will constantly haunt, “Bloody Ishq” has all this and more and I am confident that Disney + Hotstar's audience will definitely enjoy the film.”
The film is set to release on July 26 on Disney+ Hotstar.
For more information:
www.mumbaiactorsstudio.com , www.thementoringprogram.org
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suchananewsblog · 2 years
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New on Disney+ Hotstar in March: ‘The Mandalorian’ Season 3, ‘Prom Pact’, ‘True Lies’ Season 1, and more
Here is the full list of new titles coming to the platform: STAR WARS TITLES The Mandalorian (March 1) (Season 3) After the fall of the Galactic Empire, a lone gunfighter makes his way through the outer reaches of the lawless galaxy. The Mandalorian features Pedro Pascal, Giancarlo Esposito, Carl Weathers, Omid Abadhi, Peli Motto, Amy Sedaris, Christopher Lloyd, and Tim Meadows. Here’s our review…
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fhgjgjg · 2 months
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Free Websites to Watch Bollywood and Hindi Movies Online 2024
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Free Websites to Watch Bollywood and Hindi Movies Online 2024
Best Sites to Watch Bollywood Movies Online FreeLooking for free and legal ways to watch Bollywood and Hindi movies online in 2024? 
Watching Bollywood movies for free online can be done through several legal and authorized platforms that offer ad-supported or trial-based access. Here are some options: watch bollywood movies free
YouTube: YouTube hosts a wide range of Bollywood movies legally uploaded by channels and studios. You can find both old classics and newer releases. While some movies are available for free with occasional ads, others may require renting or purchasing.
Hotstar: Disney+ Hotstar offers a selection of Hindi movies that can be watched for free with ads. They also have a premium subscription that provides access to a larger library of content, including recent releases. bollywood movies free hd
SonyLIV: SonyLIV offers a mix of free ad-supported movies along with a subscription service that unlocks more content. They occasionally offer free trial periods for new users, allowing temporary access to their premium catalog.
Voot: Voot, another streaming platform, offers a range of Bollywood movies that can be watched for free with ads. They also have a subscription service for an ad-free experience and access to additional content.
MX Player: MX Player provides free streaming of Bollywood movies with ads. They have a wide selection of films across different genres, catering to diverse tastes.
JioCinema: If you are a Jio subscriber in India, JioCinema offers a variety of Hindi movies for free streaming. The service is part of Jio's digital ecosystem and can be accessed through the JioCinema app.
Public Domain Torrents: Although not strictly a streaming service, Public Domain Torrents offers a selection of Bollywood movies that are in the public domain, meaning they can be legally downloaded and watched for free.
Internet Archive: Similar to Public Domain Torrents, Internet Archive hosts a collection of Bollywood movies that are free to stream and download, as they are in the public domain.
When using these platforms, it's important to choose legal and authorized sources to support the industry and respect copyright laws. While free options typically include ads, they provide a convenient way to enjoy Bollywood movies without the need for subscriptions or payments.
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my-music-1460 · 3 months
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The Digital Shift: Streaming Platforms in India
The digital era has brought about a significant shift in how Indians consume entertainment. Streaming platforms have emerged as the primary source of movies, TV shows, and original content, offering a level of convenience and variety that traditional media cannot match. This article explores the rise of streaming platforms in India and their impact on the entertainment industry. From the technological advancements that have facilitated this transformation to the socio-cultural shifts it has prompted, we’ll delve into the multifaceted nature of this digital shift.
The Rise of Streaming Platforms:
Market Growth: The streaming industry in India has experienced rapid growth, fueled by increasing internet access and the affordability of smart devices. As per a report by KPMG, the Indian OTT market is expected to reach INR 237 billion by 2025.
Major Players: Netflix, Amazon Prime Video, Disney+ Hotstar, Zee5, and SonyLIV are some of the leading platforms in the market. These platforms have successfully attracted large subscriber bases through strategic content offerings and competitive pricing.
Innovative Subscription Models: Platforms offer various subscription models to cater to different consumer needs. For instance, Netflix and Amazon Prime provide monthly and yearly subscription plans, while Disney+ Hotstar offers a freemium model where users can access some content for free with ads.
Content Offerings:
International Content: Access to a wide range of international movies and TV shows has broadened viewers’ horizons. Streaming platforms bring global hits, award-winning documentaries, and critically acclaimed series to Indian audiences, breaking the barriers of geographical boundaries.
Regional Content: Streaming services are producing content in various regional languages to cater to India’s diverse audience. Platforms like Zee5 and Sun NXT focus extensively on regional content, providing movies, TV shows, and original series in languages like Tamil, Telugu, Bengali, Marathi, and more.
Original Productions: High-quality original series and movies are a major attraction for subscribers. Shows like Netflix's "Sacred Games," Amazon Prime's "Mirzapur," and Disney+ Hotstar's "Aarya" have set new benchmarks for Indian content, attracting viewers with their engaging narratives and high production values.
Documentaries and Short Films: Apart from mainstream content, streaming platforms are also promoting documentaries and short films, offering a platform for independent filmmakers and niche genres. These genres add variety to the content library and attract a different segment of viewers.
Consumer Preferences:
On-Demand Viewing: Streaming services offer the convenience of watching content anytime, anywhere. The ability to watch shows and movies on smartphones, tablets, laptops, and smart TVs ensures that viewers can access content at their convenience.
Binge-Watching: The culture of binge-watching entire series has become popular. Platforms release entire seasons at once, enabling viewers to consume content at their own pace, leading to prolonged engagement with the platform.
Content Personalization: Personalized recommendations based on viewing history enhance user experience. Streaming platforms use advanced algorithms to suggest content tailored to individual preferences, making content discovery seamless and enjoyable.
Interactive Content: Some platforms are experimenting with interactive content that allows viewers to influence the storyline. Netflix’s "Black Mirror: Bandersnatch" is a notable example of this innovative approach, adding a new dimension to the viewing experience.
Impact on Traditional Media:
Television: The rise of streaming has led to a decline in traditional TV viewership. Younger audiences, in particular, are shifting away from scheduled programming in favor of on-demand content. This shift has forced traditional broadcasters to rethink their strategies and invest in digital platforms to retain their viewership.
Cinema: While cinemas still hold a significant place, streaming platforms have changed movie-watching habits. The COVID-19 pandemic accelerated this trend, with many major releases opting for digital premieres instead of traditional theatrical releases. The convenience and affordability of watching new releases at home have made streaming a preferred choice for many.
Advertising: The advertising model is also shifting, with brands increasingly investing in digital platforms. Targeted ads on streaming services offer higher engagement rates compared to traditional TV commercials, allowing brands to reach specific demographics more effectively.
Economic Impact:
Job Creation: The growth of the streaming industry has created new job opportunities in content creation, production, and distribution. Writers, directors, actors, and technical professionals have found new avenues to showcase their talent.
Revenue Generation: Subscription fees and advertising revenue are significant contributors to the economy. The industry also benefits from partnerships and sponsorships, adding to the overall financial impact.
Support for Independent Filmmakers: Streaming platforms provide a platform for independent filmmakers to reach a global audience. This democratization of content distribution has led to a more vibrant and diverse film industry.
Challenges and Opportunities:
Piracy: Content piracy remains a significant challenge for the industry. Despite technological advancements, unauthorized distribution of digital content continues to affect revenue. Platforms invest in technology to prevent piracy, but it remains a persistent issue.
Competition: The market is highly competitive, with new players entering regularly. Platforms must continually innovate and offer unique content to stand out. The entry of new players like HBO Max and Apple TV+ has intensified competition, pushing existing platforms to enhance their content libraries and user experience.
Technological Advancements: Emerging technologies like 5G and AI offer opportunities for innovation in content delivery. 5G promises faster streaming speeds and lower latency, while AI-driven recommendations enhance personalized viewing experiences.
Future Prospects:
Interactive and Immersive Content: The future might see more interactive and immersive content, including virtual reality experiences. Platforms like Netflix have already experimented with interactive storytelling, allowing viewers to influence the plot of shows like "Black Mirror: Bandersnatch."
Regional Focus: As internet penetration increases in rural areas, streaming platforms have a significant opportunity to expand their user base. Offering affordable subscriptions and localized content will be key to tapping into this market.
Enhanced User Experience: With advancements in technology, user interfaces and streaming quality are expected to improve, providing a seamless viewing experience. Features like voice search, multi-language support, and personalized content recommendations will enhance user satisfaction.
Collaborations and Mergers: Strategic partnerships and mergers among platforms may become more common, enhancing content libraries and technological capabilities. Collaborations with telecom operators, for instance, can offer bundled services, making subscriptions more attractive to consumers.
Sustainable Growth: The focus will be on sustainable growth through strategic investments, partnerships, and innovation in content creation and delivery. Platforms will need to balance profitability with customer satisfaction and content quality.
Conclusion: Streaming platforms have transformed the entertainment landscape in India, offering a level of convenience and variety that traditional media cannot match. As the industry continues to grow, it will need to navigate challenges and leverage opportunities to sustain its momentum. The future of streaming platforms in India looks promising, with technological advancements and market expansions set to drive further growth and innovation. For consumers, this means more choices, better viewing experiences, and a more personalized approach to entertainment.
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themovieblogonline · 3 months
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Kabir Khan Presents Kartik Aaryan In And As "Chandu Champion"!
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“You need to pursue what you truly deserve.” Writer, producer, and director Kabir Khan in association with co-producer Sajid Nadiadwala brings the exceptional story of an uncrowned champion to Bollywood’s big screens. An athlete whose efforts went unrecognized until he highlighted them to the Indian government. A Champion May Fall But Never Stops! Featuring Kartik Aaryan As Chandu Champion! https://youtu.be/rfuL-fDdkg0?si=TQIxFdtxfXFYtc83 This biographical drama is titled “Chandu Champion”. It was released on June 14, 2024. This film details the personal life, struggles, and achievements of physically impaired athlete Murlikant Petkar. Petkar was India’s first Paralympics Gold Medalist. Despite winning the Gold Medal for India at the 1972 Summer Paralympics, he was completely forgotten by the Indian government. It was not until he aged and filed a police complaint for his right to the Arjuna Award that his efforts were recognized. He was awarded with an even higher honor, the Padma Shri. The film stars the Bollywood sensation Kartik Aaryan in the titular role of Murlikant Petkar who was also addressed as “Chandu Champion”. Chandu Champion (2024) Official Trailer: https://youtu.be/IHQQK_Wn5DM?si=oKprteAIJ5Fj180q The Good: It's The Era Of Kartik Aaryan! This time Bollywood did justice to Paralympic athletes by coming up with an action and emotion-packed biographical drama on one of India’s National Award-winning Paralympic athletes. Kartik Aaryan selects unique plots that can keep the audience engaged throughout. He happens to be one of the most talked about actors in Hindi cinema. Questions frequently arise about his career. People always doubt how long he can survive in this industry. His 2022 crime-thriller “Freddy” released on Disney + Hotstar paved a new path for his stardom. It surpassed several high-budget theatrical releases. And now, the release of Chandu Champion has worked marvels for this budding superstar. This biographical drama of a Paralympics Gold Medal and Padma Shri winner, Murlikant Petkar a.k.a “Chandu Champion” has showcased what a magnificent actor Kartik Aaryan is. He transformed himself significantly and reduced his body fat percentage to extreme levels to suit the eponymous character. A young schoolboy, a master athlete, an Indian soldier on the battlefield, a Paralympic champion, and an aged man fighting for his rights. You will witness Kartik Aaryan in the various stages of Murlikant Petkar's life. https://youtu.be/lxdHWc871uA?si=JQ4JXychXKnNHDJ It’s not easy to play the character who gets paralyzed on the battlefield and then goes to the Paralympics to win Gold for India. Kartik’s dedicated performance has shown results. You would find him a superb fit in the character of Chandu Champion. And believe me, the climax of Chandu Champion is exhilarating. Kartik's image happens to be that of a fun-loving lover boy. But this time he has unbelievingly transformed himself into the character of a world-class Paralympic athlete. With no romance or comedy, his marvelous acting solely relies on his impactful dialogue delivery, awesome athletic performance in his action sequences, and heart-touching emotions that can probably make you cry! Impeccable Support With Fascinating Visuals Vijay Raaz plays Chandu’s coach, Tiger Ali who brought out the physically-impaired Chandu from his depression and suicidal tendencies and inspired him to compete in the Paralympics. Such moments like the return of Chandu’s old coach, who had earlier refused to train him, are emotion-laden and worth celebrating. This gave a moral boost to Chandu. Also, Rajpal Yadav’s hilarious punches and expressions in a few scenes added life to the screenplay. The best parts about the screenplay are the unbeatable background music and awestrucking visuals in the athletic action sequences which made it ultra-thrilling. Even the strong supporting cast and popular cameo appearances had a considerable impact on the screenplay. https://youtu.be/yOO7-qlDSEw?si=JOiBFtBe7uYaxegw The Bad: When it comes to such a unique emotion-laden story, it’s obvious the audience expects the tracks in the movie to be top-notch. However, even if most of the tracks in Chandu Champion are melodious, unfortunately, they fail to appeal as they lack the musical X-factor. Still, the bouncy motivational track “Tu Hain Champion” can give you goosebumps. Also, the war sequences showcasing Chandu battling for the Indian Army could have been portrayed more intensely. I must tell you that shooting the war sequence was challenging. It was filmed in a single shot at the high-altitude Aru Valley in Jammu, India. https://youtu.be/c3S76y0k8wE?si=QXjNpiJUT9nH3Nc5 The Verdict: An astonishing fact is this happens to be one of those rare Hindi movies that have no lead female cast. You may be wondering, "Will Chandu Champion succeed in the Box Office as it has no lead actress and no romantic angle?" The fact is it sure will! That's because writer and director Kabir Khan embeds his movies with fascinating narratives that keep audiences engaged till the end. If you had seen his 2015 master-blaster action-thrillers “Phantom” starring Saif Ali Khan and "Bajrangi Bhaijaan" starring Salman Khan, you too would agree that he is indeed a genius director. Similarly, his latest release Chandu Champion is a complete family entertainer! If you ask me, I would say that besides being inspirational, Chandu Champion also teaches us to pursue our rights. Paralympic Gold Medal winner Murlikant Petkar wasn’t recognized by the Indian government for his achievements until he filed a police complaint against the President of India. Petkar had to highlight his achievements to the government after which he got recognition. In a similar manner, as human beings, we must not forget our rights. If we have achieved something, we must fight for it if our achievements get forgotten over time. Check Out Kartik Aaryan As Chandu Champion At Your Nearest Theaters! https://youtu.be/uD_ExcEenTs?si=vcjoEmSwTGaQw_h8 Read the full article
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smvbox · 4 months
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Unlock Boundless Entertainment with SMV Box Android box : Your Ultimate Smart TV Upgrade!
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In a world where entertainment knows no bounds, having access to a diverse array of content has become an essential part of our daily lives. Whether it's catching up on the latest blockbuster movies, binge-watching trending TV shows, or staying updated with live news and sports events, the demand for seamless access to entertainment has never been higher. But what if you could transform any ordinary TV into a smart powerhouse, granting you unlimited access to all your favorite OTT platforms, live channels, and much more? Introducing SMV Box – the Android box that revolutionizes your viewing experience and opens the doors to a world of limitless entertainment possibilities.
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Convert Normal TV to Smart TV: Effortless Connectivity, Endless Entertainment
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In conclusion, SMV Box is not just a streaming device – it's a lifestyle upgrade that puts you in control of your entertainment destiny. Say goodbye to limited choices and hello to a world of endless possibilities with SMV Box. Unlock the true potential of your TV and elevate your viewing experience to new heights with SMV Box – your gateway to limitless entertainment!
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