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World War Two: When 600 US planes crashed in Himalayas
2 days ago
View of a US Army Air Transport Command cargo plane as it flies over the snow-capped, towering mountains of the Himalayas, along the borders of India, China, and Burma, January 1945, February 20, 1945.Getty Images
Pilots called the flight route "The Hump" - a nod to the treacherous heights of the eastern Himalayas
A newly opened museum in India houses the remains of American planes that crashed in the Himalayas during World War Two. The BBC's Soutik Biswas recounts an audaciously risky aerial operation that took place when the global war arrived in India.
Since 2009, Indian and American teams have scoured the mountains in India's north-eastern state of Arunachal Pradesh, looking for the wreckage and remains of lost crews of hundreds of planes that crashed here over 80 years ago.
Some 600 American transport planes are estimated to have crashed in the remote region, killing at least 1,500 airmen and passengers during a remarkable and often-forgotten 42-month-long World War Two military operation in India. Among the casualties were American and Chinese pilots, radio operators and soldiers.
Has India's contribution to WW2 been ignored?
The operation sustained a vital air transport route from the Indian states of Assam and Bengal to support Chinese forces in Kunming and Chungking (now called Chongqing).
The war between Axis powers (Germany, Italy, Japan) and the Allies (France, Great Britain, the US, the Soviet Union, China) had reached the north-eastern part of British-ruled India. The air corridor became a lifeline following the Japanese advance to India's borders, which effectively closed the land route to China through northern Myanmar (then known as Burma).
The US military operation, initiated in April 1942, successfully transported 650,000 tonnes of war supplies across the route - an achievement that significantly bolstered the Allied victory.
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This operation sustained a vital air transport route from India to support Chinese forces in Kunming and Chunking
Pilots dubbed the perilous flight route "The Hump", a nod to the treacherous heights of the eastern Himalayas, primarily in today's Arunachal Pradesh, that they had to navigate.
Over the past 14 years Indo-American teams comprising mountaineers, students, medics, forensic archaeologists and rescue experts have ploughed through dense tropical jungles and scaled altitudes reaching 15,000ft (4,572m) in Arunachal Pradesh, bordering Myanmar and China. They have included members of the US Defense POW/MIA Accounting Agency (DPAA), the US agency that deals with soldiers missing in action.
The forgotten Indian soldiers of Dunkirk
With help from local tribespeople their month-long expeditions have reached crash sites, locating at least 20 planes and the remains of several missing-in-action airmen.
It is a challenging job - a six-day trek, preceded by a two-day road journey, led to the discovery of a single crash site. One mission was stranded in the mountains for three weeks after it was hit by a freak snowstorm.
"From flat alluvial plains to the mountains, it's a challenging terrain. Weather can be an issue and we have usually only the late fall and early winter to work in," says William Belcher, a forensic anthropologist involved in the expeditions.
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A machine gun, pieces of debris, a camera: some of the recovered artefacts at the newly opened museum
Discoveries abound: oxygen tanks, machine guns, fuselage sections. Skulls, bones, shoes and watches have been found in the debris and DNA samples taken to identify the dead. A missing airman's initialled bracelet, a poignant relic, exchanged hands from a villager who recovered it in the wreckage. Some crash sites have been scavenged by local villagers over the years and the aluminium remains sold as scrap.
These and other artefacts and narratives related to these doomed planes now have a home in the newly opened The Hump Museum in Pasighat, a scenic town in Arunachal Pradesh nestled in the foothills of the Himalayas.
US Ambassador to India, Eric Garcetti, inaugurated the collection on 29 November, saying, "This is not just a gift to Arunachal Pradesh or the impacted families, but a gift to India and the world." Oken Tayeng, director of the museum, added: "This is also a recognition of all locals of Arunachal Pradesh who were and are still an integral part of this mission of respecting the memory of others".
The museum starkly highlights the dangers of flying this route. In his vivid memoirs of the operation, Maj Gen William H Tunner, a US Air Force pilot, remembers navigating his C-46 cargo plane over villages on steep slopes, broad valleys, deep gorges, narrow streams and dark brown rivers.
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Wreckage of many planes has been found in the mountains in recent years
The flights, often navigated by young and freshly trained pilots, were turbulent. The weather on The Hump, according to Tunner, changed "from minute to minute, from mile to mile": one end was set in the low, steamy jungles of India; the other in the mile-high plateau of western China.
Heavily loaded transport planes, caught in a downdraft, might quickly descend 5,000ft, then swiftly rise at a similar speed. Tunner writes about a plane flipping onto its back after encountering a downdraft at 25,000ft.
Spring thunderstorms, with howling winds, sleet, and hail, posed the greatest challenge for controlling planes with rudimentary navigation tools. Theodore White, a journalist with Life magazine who flew the route five times for a story, wrote that the pilot of one plane carrying Chinese soldiers with no parachutes decided to crash-land after his plane got iced up.
The co-pilot and the radio operator managed to bail out and land on a "great tropical tree and wandered for 15 days before friendly natives found them". Local communities in remote villages often rescued and nursed wounded survivors of the crashes back to health. (It was later learnt that the plane had landed safely and no lives had been lost.)
Does Nolan's Dunkirk ignore the role of the Indian army?
Not surprisingly, the radio was filled with mayday calls. Planes were blown so far off course they crashed into mountains pilots did not even know were within 50 miles, Tunner remembered. One storm alone crashed nine planes, killing 27 crew and passengers. "In these clouds, over the entire route, turbulence would build up of a severity greater than I have seen anywhere in the world, before or since," he wrote.
Parents of missing airmen held out the hope that their children were still alive. "Where is my son? I'd love the world to know/Has his mission filled and left the earth below?/Is he up there in that fair land, drinking at the fountains, or is he still a wanderer in India's jungles and mountains?" wondered Pearl Dunaway, the mother of a missing airman, Joseph Dunaway, in a poem in 1945.
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The China-bound US transport planes took off from airbases in India's Assam
The missing airmen are now the stuff of legend. "These Hump men fight the Japanese, the jungle, the mountains and the monsoons all day and all night, every day and every night the year round. The only world they know is planes. They never stop hearing them, flying them, patching them, cursing them. Yet they never get tired of watching the planes go out to China," recounted White.
The operation was indeed a daredevil feat of aerial logistics following the global war that reached India's doorstep. "The hills and people of Arunachal Pradesh were drawn into the drama, heroism and tragedies of the World War Two by the Hump operation," says Mr Tayeng. It's a story few know.
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follow-up-news · 2 months
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Military scientists have identified the remains of a Wisconsin airman who died during World War II when his plane was shot down over Germany during a bombing mission. The remains of U.S. Army Air Force Staff Sgt. Ralph H. Bode, 20, of Racine, were identified using anthropological analysis and mitochondrial DNA, the Defense POW/MIA Accounting Agency said Thursday. Bode was a tail gunner aboard a B-24H Liberator with a crew of nine when it was shot down over Kassel, Germany, on Sept. 27, 1944, while returning to England after completing a bombing run. Several crew members who bailed out of the crippled plane said they didn’t see Bode escape before it crashed, the DPAA said in a news release. German forces captured three crew members after the crash and held them as prisoners of war, but Bode wasn’t among them and the War Department declared him dead in September 1945. Remains from a crash site near Richelsdorf, Germany, were recovered after locals notified military officials in 1951 that several bombers had crashed during the war in a wooded area. But those remains could not be identified at the time. In April 2018, two sets of remains were exhumed from cemeteries in Luxembourg and Tunisia, and one of them was identified in late 2023 as those of Bode, the DPAA said. Bode’s remains will be buried in Racine on Sept. 27, the agency said.
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ala18b-town · 1 year
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You Are Not Forgotten -- that's the central phrase behind the POW/MIA remembrance movement that honors America's prisoners of war, those who are still missing in action and their families. Many of our service members suffered as prisoners of war during several decades of varying conflicts. While some of them made it home, tens of thousands more never did. In order to comprehend the importance of this movement, all you need to do is look at the sheer number of Americans who have been listed as POW/MIAs. American POW Numbers According to a Congressional Research Service report on POWs: 130,201 World War II service members were imprisoned; 14,072 them died. 7,140 Korean War service members were imprisoned; 2,701 of them died. 725 Vietnam War service members were imprisoned; 64 of them died. 37 service members were imprisoned during conflicts since 1991, including both Gulf wars; none is still in captivity American MIA Numbers According to the Defense POW/MIA Accounting Agency, 83,114 Americans who fought in those wars are still missing, including: 73,515 from World War II (an approximate number due to limited or conflicting data) 7,841 from the Korean War 1,626 from Vietnam 126 from the Cold War 6 from conflicts since 1991 The DPAA said about 75% of those missing Americans are somewhere in the Asia-Pacific. More than 41,000 have been presumed lost at sea. Efforts to find those men, identify them and bring them home are constant. For example, the DPAA said that in the past year, it has accounted for 41 men missing during the Korean War: 10 had been previously buried as unknowns, 26 were from remains turned over by North Korea in the 1990s, one was from a recovery operation, and four were combinations of remains and recovery operations. Take a moment and pause to honor those that are no accounted for and remember those that died under imprisonment by the enemy!
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leontiucmarius · 22 days
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Au fost recuperate rămășițele unui aviator dispărut în cel de-Al Doilea Război Mondial
Cranfield Forensic Institute, în colaborare cu POW/MIA Accounting Agency (DPAA), au reușit să recupereze rămășițele unui aviator USAF, dispărut lângă Caltagirone, Sicilia. În 1943, sublocotenentul Allan W. Knepper (27 de ani) din Forțele Aeriene ale […] Articolul Au fost recuperate rămășițele unui aviator dispărut în cel de-Al Doilea Război Mondial apare prima dată în Descopera. Această știre a…
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newsssc · 2 months
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US officials identify Buffalo Soldier killed in World War II
The Prisoner of War and Missing in Action Accounting Agency (DPAA) is working to identify dozens of black soldiers killed in World War II. They served as part of the 92nd Infantry Division, known as the Buffalo Soldiers. “The idea that we can first tell them how it happened, how he died a hero, what he did and what he meant to the war, and then be able to identify him afterward. It’s humbling for…
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recentlyheardcom · 2 months
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Airman Accounted for from WWII (Scarborough, A.) > Defense POW/MIA Accounting Agency > PressReleaseArticleView
Washington  –   The Defense POW/MIA Accounting Agency (DPAA) announced today that U.S. Army Air Forces Staff Sgt. Alvin R. Scarborough, 22, of Dossville, Mississippi, who was captured and died as a prisoner of war during World War II, was accounted for Sept. 21, 2023. In late 1942, Scarborough was a member of 454th Ordnance Company (Aviation), when Japanese forces invaded the Philippine Islands…
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regioonlineofficial · 6 months
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Vlissingen – Op 15 april 2024 start de Defense POW/MIA Accounting Agency (DPAA) uit de Verenigde Staten in samenwerking met Trident Archeologie een project voor de kust van Domburg met als doel het lokaliseren en bergen van vermiste Amerikaanse militairen. De vermisten houden verband met een B24H Liberator die op 5 november 1943 buiten Domburg in zee stortte. De crashlocatie is sinds 2009 bekend en na uitgebreid onderzoek in 2019 heeft de DPAA besloten dat de kansen om stoffelijke resten op de locatie aan te treffen voldoende zijn om deze zoekactie te organiseren. Het project zal plaatsvinden tussen 15 april en 3 mei 2024. Eventuele resultaten zullen ruimschoots na afsluiting van het veldwerk door DPAA gedeeld worden. Duik- en Demonteergroep van de Koninklijke Marine De Duik- en Demonteergroep van de Koninklijke Marine heeft in 2009 al ter plaatse onderzoek uitgevoerd. Aan de hand van het serienummer van een boordwapen en het Missing Air Crew Report zijn de vliegtuigwrakdelen geïdentificeerd als zijnde afkomstig van een Amerikaans WOII B 24H vliegtuig. Van de bemanning van dit vliegtuig staan nog twee mensen als vermist (missing in action) opgegeven. Om te voorkomen dat er gedoken wordt op het wrak hebben de gemeenten Vlissingen, Veere en het ministerie van Infrastructuur en Waterstaat destijds een duikverbod ingesteld op de locatie van het vliegtuigwrak. Het wrak is afgedekt met een laag zand, zodat de mogelijk aanwezige stoffelijke resten niet verstoord kon raken of verloren konden gaan voor later onderzoek. DPAA Nu, 15 jaar later, wordt de zoektocht naar de vermiste militairen door DPAA hervat. In de aanloop naar en tijdens de werkzaamheden, is wellicht activiteit op de Noordzee zichtbaar. Wanneer er stoffelijke resten worden gevonden, zal het nog lang duren voordat er duidelijkheid is over eventuele identificatie. De onderzoeksresultaten worden uiteraard eerst gedeeld met eventuele nabestaanden voordat erover wordt gecommuniceerd. DPAA maakt onderdeel uit van het Amerikaanse Ministerie van Defensie en zet zich in voor het terughalen van krijgsgevangenen (prisoners of war, POW) en vermiste personen (missing in action, MIA).
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thehellsitenewsie · 6 months
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8 decades later, remains of a Virginia sailor killed in Pearl Harbor are identified (NPR)
David Walker from Norfolk, Va., was 19 years old when Japanese torpedoes sunk his battleship at Pearl Harbor in 1941. Walker was presumed dead following the attack on the Hawaii naval base,but his body was never recovered — that is, until recently.
Officials announced on Thursday that Walker's remains were finally accounted for, thanks to scientists at the Defense POW/MIA Accounting Agency (DPAA) whose mission is to recover and return missing service members from past conflicts.
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smalltofedsblog · 7 months
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A Sacred Duty: Inside The Defense POW/MIA Accounting Agency
The DPAA’s mission is simple in statement: to provide the “fullest possible accounting” of the U.S. military’s missing personnel to their families and their nation.”
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osmarjun · 8 months
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MERGULHADORES ENCONTRAM RESTOS MORTAIS DE AVIADOR DA SEGUNDA GUERRA
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Mergulhadores encontram restos mortais 
de Aviador da 2ª Guerra Mundial em Malta
Por Augusto Dala Costa | Editado por Luciana Zaramela | 11 de Setembro de 2023
Uma investigação arqueológica encontrou os restos mortais de um tripulante de um bombardeiro dos Estados Unidos que afundou no mar Mediterrâneo, próximo à ilha de Malta, em maio de 1943, nos anos finais da Segunda Guerra Mundial. Tanto o corpo do militar quanto artefatos históricos de 80 anos atrás puderam ser trazidos de volta à superfície durante os mergulhos. A agência americana responsável por prisioneiros de guerra e desaparecidos em combate (DPAA) confirmou se tratar do sargento Irving R. Newman, que tinha 22 anos quando sua aeronave, um B-24 Liberator com base na Líbia, teve problemas no motor e foi atingido por baterias antiaéreas durante um bombardeio no sul da Itália, na Segunda Guerra Mundial.
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Mergulhadores do projeto arqueológico que recuperou os restos do sargento Newman 
se aproximando dos destroços do B-24 naufragado em 1943 (Imagem: DPAA/University of Malta)
Com as falhas, a tripulação do bombardeiro tentou chegar até Malta, uma base de pouso de emergência para aviões Aliados avariados, mas a perda de potência impossibilitou a manobra. Nove tripulantes sobreviveram à queda aquática, e chegaram a tentar socorrer Newman, que também estava ferido por conta dos ataques antiaéreos. A aeronave, no entanto, afundou em questão de minutos, levando o sargento consigo e deixando apenas destroços no fundo do mar.
Chegando ao Naufrágio do Bombardeiro Os destroços do B-24 estão, atualmente, a cerca de 1,5 km da ponta sul da ilha de Malta, a 58 metros da superfície da água. Mergulhos até o local começaram em 2018, mas não foi possível recuperar os restos de Newman até junho deste ano. Timmy Gambin, um arqueólogo marinho da Universidade de Malta, liderou a equipe de mergulhadores responsáveis pelo feito. Pesquisas arqueológicas da universidade começaram a buscar pelo naufrágio do avião desaparecido em 2015, após ouvir relatos de que a aeronave havia caído no local em 1943. O achado só foi possível com tecnologia de sonar de escaneamento lateral, que criou uma imagem das profundezas do mar da região. Sonares e veículos autônomos submarinos completaram as varreduras e imagens fotogramétricas foram usadas para criar um modelo 3D detalhado dos destroços (que pode ser visto online). 
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Mergulhadores analisando o cockpit do avião, 
com partes ainda preservadas 80 anos após o naufrágio
(Imagem: DPAA/University of Malta) O sítio arqueológico é fundo demais para mergulhos comuns, então a equipe teve de utilizar gases com mais hélio e oxigênio do que o normal para maximizar o tempo no fundo do mar, além de tecnologia de “re-respiração”, equipamentos que absorvem dióxido de carbono e reciclam outros gases. Mesmo assim, o tempo de trabalho ficou limitado para 45 minutos por dia, com a escavação completa dos restos de Newman sendo completada apenas após dois meses de mergulhos — um em 2022 e outro em 2023. Newman era um atirador no B-24, e entre os desafios enfrentados pela equipe durante os mergulhos, estavam as superfícies irregulares da posição de artilharia e a natureza instável do local. O foco era resgatar os restos do sargento — cuja identidade foi confirmada por análise da arcada dentária e de DNA mitocondrial —, mas também foi possível recuperar uma metralhadora de 50 mm e outros artefatos da Segunda Guerra Mundial presentes no naufrágio da aeronave.
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Duas metralhadoras Browning ainda montadas na torre de artilharia, 
como a que o sargento Newman tripulou no bombardeiro (Imagem: DPAA/University of Malta) As águas ao redor da ilha de Malta são lar de diversos naufrágios, de balsas a navios de várias décadas diferentes, mas o B-24 é bastante único. Segundo os pesquisadores contaram ao site Live Science, um bombardeiro da Força Aérea Americana é bastante incomum no local, já que nenhum deles decolou das pistas maltesas. Fonte:
DPAA com informações de Live Science
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usafphantom2 · 2 years
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Researchers find the remains of 5 American World War II bombers in the Adriatic Sea
Researchers from the University of Delaware lead team to the Adriatic Sea in search of missing aircraft
Fernando Valduga By Fernando Valduga 12/03/2022 - 19:34 in History, Military
A team from the University of Delaware, working in partnership with the U.S. POW/MIA Accounting Agency (DPAA), recently located the wreckage of five B-24 Liberator bombing planes that fell into the Adriatic Sea during World War II.
Of the five B-24s, three have been positively identified and are associated with the loss of 23 American military personnel.
“The location or relocation of these five World War II aircraft was possible by using autonomous underwater vehicles (AUVs) that scan the seabed,” said Mark Moline, who was the leader of the Harrington Marine Studies mission and professor at the School of Marine Sciences and Policies at the University of Delaware.
Moline is the co-founder of Project Recover, an organization that uses underwater technologies to help locate and repatriate the more than 80,000 U.S. military personnel still missing in previous conflicts since World War II. During the summer of 2022, Moline led a multidisciplinary team of specialists in search for aircraft associated with the missing service personnel in the Adriatic Sea in Croatia.
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Data and photographs taken from the site of the underwater wreck were used to create this photomosaic of a missing B-24 bomber. Look at the propeller in the center.
U.S. Army Air Corps personnel were lost in large numbers in Croatia (then Yugoslavia) during World War II. When the American bombers returned from their missions in territory controlled by Germany, some were forced to land or fall in Croatian waters near an allied airfield. Many of the service members of these aircraft are still missing in action.
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B-24J Liberators of the 15th Air Force return from the mission to Mühldorf, Germany, to their base in Italy, March 19, 1945. Look at the island of Drvenik Veliki, Yugoslavia (present-day Croatia) below. (Photo: National Archives of the United States via D. Sheley)
These losses in World War II occurred almost 80 years ago, but the disappeared from this conflict were not forgotten. The U.S. government and partner organizations, including UD/Project Recover, continue to conduct these investigations with the aim of responding to the missing. According to Moline, the process of locating a particular aircraft begins years before the team can search the site.
“Before an expedition like this, we conducted research and collected historical documentation of so many potential losses nearby that we can identify,” said Colin Colbourn, a postdoctoral student and adjunct professor at the Department of History at the University of Delaware. "This process, aided by local information and DPAA investigators, proved to be essential, as we were able to definitively identify several of the aircraft through the small details left in the historical record."
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An underwater photograph of the final resting place of a shot down World War II bomber.
Moline said it was a team effort that led to these multiple discoveries.
“Although locating and documenting these aircraft is exciting, it is also important to remember that it is only the first step in a long process to return these lost heroes to their families,” Moline said.
Colbourn added: “Thanks to our partnerships, this work in Croatia represented the best possible scenario. In just a few days at the site, we passed scientists and engineers conducting the search using AUVs, followed by divers and archaeologists investigating the wreckage, to identify these aircraft with historical documentation. The frequency of new discoveries and historical records suggest that there is more work to be done in Croatian waters.”
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A diver inspects the wing of a World War II B-24 bomber in the waters of Croatia during a two-week search mission in August 2022. (Photo: Project Recover)
The search for the missing aircraft in Croatia is part of a greater innovation effort, sponsored by DPAA, to develop new technologies and approaches to locate possible wreckage sites. The role of the University of Delaware in this effort is to increase underwater technologies and develop new machine learning algorithms to interpret the large sets of data collected during missions.
While traveling through the water, AUVs collect large amounts of sonar data that researchers must analyze to locate remains of an aircraft.
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A diver looks for clues about the identity of a World War II B-24 bomber in the waters of Croatia during a two-week search mission in August 2022. (Photo: Project Recover)
“The aircraft we look for are rarely intact, which requires more than just our human vision to interpret,” said Leila Character, a postdoctoral fellow who works with Moline at the University of Delaware. With experience in machine learning, Character is helping the team develop an algorithm that automates the review process, automatically reducing sonar images to only those that are likely to be candidates for further exploration.
Global Partnerships
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Mark Moline, from the University of Delaware (left), professor of marine studies, washes the AUV after his research in Croatia, while Matthew Breece, a research scientist, and Erik White, senior engineer, download and analyze the data.
As with all Project Recover missions, global partnerships are essential. J. Tea Katunaric, an archaeologist at the University of Split, represented the government of Croatia and facilitated this mission. Dan Davis, a faculty member of Luther College in Iowa and the mission's main archaeologist, credits the depths of the water for helping to preserve the crash sites and Croatian partners for helping with the discoveries. The team also benefited from Andi Marovic's technical diving and aeronautical expertise from Manta Divers, who found and recovered pieces of wreckage that led to the identification of two aircraft.
“Croatian archaeologists, scientists, divers and military have been extraordinarily professional and kind,” Davis said. "The numerous discoveries and aircraft identifications made this year are largely due to their assistance. The partners of the host nation are proud to play a role in bringing our missing military home."
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Diver Evan Kovacs, from Marine Imaging Technologies, prepares to descend into a B-24 wreck field to conduct the photographic documentation.
The work of Moline and his team does not end with the discoveries in Croatia. Missions in the Pacific Ocean are planned for 2023 in the effort of UD/Project Recover to reduce the frightening number of 80,000 Americans missing in action.
About the Recover Project
Project Recover is a collaborative effort to enlist 21st century science and technology in a quest to find and repatriate Americans missing in action (MIA) since World War II, in order to provide recognition and closure to families and the nation.
Tags: Military AviationB-24HISTORYWorld War II
Fernando Valduga
Fernando Valduga
Aviation photographer and pilot since 1992, he has participated in several events and air operations, such as Cruzex, AirVenture, Dayton Airshow and FIDAE. It has works published in specialized aviation magazines in Brazil and abroad. Uses Canon equipment during his photographic work in the world of aviation.
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nayan03 · 9 months
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https://www.linkedin.com/pulse/data-protection-service-dpaas-market-flourish-cagr-27-alia-shaikh-8daje/?trackingId=OiYTa%2FwSoB%2Fkr7lSH79AXA%3D%3D
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lakelandg · 11 months
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Pilot Accounted for from WWII (Myers, G.)
The Defense POW/MIA Accounting Agency (DPAA) announced today that U.S. Army Air Forces 2nd Lt. Gilbert H. Myers, 27, of Pittsburgh, Pennsylvania, killed during World War II, was accounted for Aug. 10, 2023. In the summer of 1943, Myers was assigned to the 381st Bombardment Squadron, 310th Bombardment Group, in the Mediterranean Theater. On July 10, while serving as a co-pilot of a B-25 Mitchell,…
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themarketinsights · 11 months
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Digital OOH Market is Booming – Gaining Revolution in Eyes of Global Exposure | JCDecaux, Daktronics, iHeartMedia, Prismview
Advance Market Analytics published a new research publication on “Global Digital OOH Market Insights, to 2028” with 232 pages and enriched with self-explained Tables and charts in presentable format. In the study, you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market-associated stakeholders. The growth of the Digital OOH market was mainly driven by the increasing R&D spending across the world.
Major players profiled in the study are:
iHeartMedia (United States), JCDecaux (France), Lamar Advertising (United States), OUTFRONT Media (United States), Clear Channel Outdoor Holdings, Inc. (United States), Prismview LLC (United States), Daktronics (United States), NEC Display Solutions, Ltd. (Japan), Stroer SE & Co. KGaA (Germany)
Get Free Exclusive PDF Sample Copy of This Research @ https://www.advancemarketanalytics.com/sample-report/1176-global-digital-ooh-market?utm_source=DigitalJournal&utm_medium=Vinay
Scope of the Report of Digital OOH
Digital OOH (out of home) refers to advertising activities that target consumers while they are out of home such as at cafes, colleges, shopping centers, restaurants and other convenience stores. DOOH deploys its own screens at various locations thus, benefits locations owners and focus on customer engagement. Falling prices of display systems such as LED and LCD have attributed to its growth significantly.
The Digital Place Based Advertising Association (DPAA) in the US has released programmatic standards for the DOOH industry, as part of an ongoing process to facilitate DOOH transactions. The standards will benefit all stakeholders - buyers, sellers, brands and the ad-tech community - by expanding opportunities for buyers to target audiences and purchase DOOH media programmatically. The standards have been reviewed by Demand-Side Platforms (DSPs) and media owners.
The Global Digital OOH Market segments and Market Data Break Down are illuminated below:
by Type (Billboard, Street Furniture, Transit), Application (Indoor, Outdoor), Verticals (Commercial (Retail)
Market Opportunities:
Growing Cloud and IoT Application in DOOH
Increasing Adoption of Virtual and Augmented Reality in Digital OOH
Growing Infrastructure and Smart City Construction Leading to Availability of More Ad Locations
Market Drivers:
Growing Innovation in Display Technologies
Rising Focus on Business Intelligence Leading to Increase in Investment in Programmable Advertising
Market Trend:
Rising Creative and Customized Ad Distribution
Integration of Mobile With Digital OOH
What can be explored with the Digital OOH Market Study?
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global Digital OOH Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in Digital OOH
Understand the Competitive Scenarios
Track Right Markets
Identify the Right Verticals
Region Included are: North America, Europe, Asia Pacific, Oceania, South America, Middle East & Africa
Country Level Break-Up: United States, Canada, Mexico, Brazil, Argentina, Colombia, Chile, South Africa, Nigeria, Tunisia, Morocco, Germany, United Kingdom (UK), the Netherlands, Spain, Italy, Belgium, Austria, Turkey, Russia, France, Poland, Israel, United Arab Emirates, Qatar, Saudi Arabia, China, Japan, Taiwan, South Korea, Singapore, India, Australia and New Zealand etc.
Have Any Questions Regarding Global Digital OOH Market Report, Ask Our Experts@ https://www.advancemarketanalytics.com/enquiry-before-buy/1176-global-digital-ooh-market?utm_source=DigitalJournal&utm_medium=Vinay
Strategic Points Covered in Table of Content of Global Digital OOH Market:
Chapter 1: Introduction, market driving force product Objective of Study and Research Scope the Digital OOH market
Chapter 2: Exclusive Summary – the basic information of the Digital OOH Market.
Chapter 3: Displaying the Market Dynamics- Drivers, Trends and Challenges & Opportunities of the Digital OOH
Chapter 4: Presenting the Digital OOH Market Factor Analysis, Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis.
Chapter 5: Displaying the by Type, End User and Region/Country 2017-2022
Chapter 6: Evaluating the leading manufacturers of the Digital OOH market which consists of its Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile
Chapter 7: To evaluate the market by segments, by countries and by Manufacturers/Company with revenue share and sales by key countries in these various regions (2023-2028)
Chapter 8 & 9: Displaying the Appendix, Methodology and Data Source
Finally, Digital OOH Market is a valuable source of guidance for individuals and companies.
Read Detailed Index of full Research Study at @ https://www.advancemarketanalytics.com/buy-now?format=1&report=1176?utm_source=DigitalJournal&utm_medium=Vinay
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