#sharers are awesome and valid!

[moxanji-real]

Just because someone is comfortable sharing their f/o doesn’t mean they value their relationship any less or take it less seriously than someone who doesn’t share. If sharing their f/o feels right for them, that’s perfectly okay and 100% valid! It doesn’t make their love or connection to that f/o any less meaningful.

[meghiemootriesawhumpblog]

Carlo

I wrote this because I had an idea stuck in my head- I’ve been mulling over it for weeks. I just had to get it down. I’ve really never written with someone else’s characters before so bare with me. Also, this is the first time I tried writing in present tense so... bare with me on that one, too. There really isn’t any like direct whump in this. 

Carlo and Max and the world they live in belong to @deluxewhump who so graciously let me use them.

I’m sorry it got so long I’m literally making it two posts. Merry Christmas!

(I really don’t know how this got this long. I never write this much.)

Anyway this takes place like way way way later after what’s going on with Carlo right now. Carlo is in college in this. Enjoy!

"You don't have any family, right?"

Carlo carefully peruses the library bookshelves. He isn't really reading the titles. Mostly he's just passing over them pretending to be very consumed with the options of literature on horticulture to avoid answering the question. 

There are two options for answering this kind of question- lie or tell the truth. If he lies, if he says yes, he has a family, really he swears, then later he will have to remember the lie and keep it the same. If he tells the truth, he'll probably be asked more questions that he couldn't answer with the truth and he'll lie anyway. But right now he couldn't remember exactly what he told Sam last time a conversation like this came up. He had to remember that first. He should probably start keeping a notebook. 

"Hey, Carlo" Sam sounds annoyed but in a pleasant friendly way that Carlo is still getting used to "earth to Carlo, did you fucking hear me?" 

She cusses a lot too. But that doesn't really bother him. Much. 

Carlo takes a deep breath as Sam repeats the question. 

"No," Carlo decides. Truth. "No, I don't really have a family." 

Sam nods sagely. "That's what I thought. Me either. I think we bonded over that in Chem lab once." 

Carlo actually did remember that once she said it. Chemistry lab. So she really doesn't know all that much about him then. She had told him her family was "a bunch of shits and so we don't talk anymore". Carlo had told her he didn't have any family either. Volunteered the information. And she had smiled at him. It was a crooked, kind smile that radiated from her eyes. He had desperately wanted to make her smile again. Which was why they were friends now really. He kept following her around trying to make her smile again. It was actually harder than he had first thought. She was bitter about things. 

"So you'll be around over break then. That's fucking awesome." She moves until she stands next to him, picking up a book on organic mushrooms. She makes a face and puts it back. " What are you doing for Christmas?" 

"Christmas?" Carlo repeats. 

"Yeah," she says with a laugh "you know 'the most wonderful time of the year'" she sings the last part slightly. Her voice rises and she laughs again. "You know what fucking Christmas is, I'm sure." 

He does know about Christmas. That's not it. He actually has plans for Christmas, but they are with Max and he can't tell this girl about Max without telling her about… everything else. So he just stares at her.

"I'm working a double I think. Shitty I know, but hey money's fucking money right." She says, seemingly unphased by his silence. "But I should have Christmas Eve off. If you want to, you can come over. I usually just drink copious amounts of cider- the alcoholic kind of course- and watch a decidedly not Christmas movie until I pass out. But we could…" her voice trails off for a second and she suddenly looks right at him and Carlo has to look away, back to the bookshelf  "…watch Elf or some other Christmasy shit… if you'd rather. Maybe try drinking hot cocoa or whatever the fuck"  

"I have to go see Max" he hears himself say it before his thoughts catch up with his lips but by then Sam is staring at him. 

"Who the hell is Max?" 

Shit shit shit

"No one, I mean he's just like, just Max." 

Carlo could feel his heart racing in a way it hasn't in gosh it's been years since he felt this vulnerable. 

Sam eyes him suspiciously but doesn't say anything for a long time while Carlo just stands there staring at a book titled Hydroponic Food Production and feeling like time was moving just so damn slow. Too slow.

"Sorry, dude I just…" she tries to catch his eye but he's looking at the ground now right where his sneaker toes against the bland, thin library carpeting that would never be in a place like... He feels eleven years old again and he just can't. She is apologizing now which is stupid. He should be apologizing for being stupid enough to think he could get away with this. Acting like a person. When he wasn't.  

I need to go see Max because he's my owner and I have to see him and I want to see him because I just owe him so much and he's so important to me I'm sorry, Sam. Please forgive me. I'm sorry. 

She was still talking "like I have never even heard of this fucking 'Just Max' before and we've known each other a minute... so it's just weird I guess, but then you've never been a sharer so."

Carlo is still looking at the floor and feeling like absolute shit. She clearly wants an explanation and he's not going to give her one. 

She grabs her bag off the table near the shelf they've been lingering at. Carlo looks at the bag now. It is a muted green with colorful patches all over it and he wonders if she sewed those on herself. Probably did. She is so damn independent. She controls her own life and probably always has. She's always been a person. 

"Well" she says, "I should be going. Pretending to study with you have been fucking real, my friend, but if I want to actually pass American lit and keep my scholarship I should probably" she makes a clicking sound with her tounge and gestures toward the exit. She was leaving then "You gonna be cool getting home?" 

Carlo forces himself to meet her eyes. "Yes," he says in a tight voice "I'll be fine. Yes." 

"Alright," she eyes him a minute longer like she wants to say something else, but doesn't. She shoulders her bag and holds two ring covered fingers up in the air at him "deuces" she says. She's smiling, technically, but isn't one of the smiles Carlo likes. It's hollow. 

Carlo stands there in the now empty aisle feeling a hollowness of his own he hasn't felt in a while. 

He's wondering why the hell Max thought this was a good idea. 

---

When Carlo opens the door to his little apartment, he just feels worse. It normally feels good coming back and being in a space that's so fundamentally his. He picked out the furniture. He stocked the pantry. He set up the bookshelves himself and filled them with all his favorites. Well, Max had helped a little. But he had asked first. 

But right now? The place feels empty. He slides onto the couch. It is a beautiful blue couch that makes him feel cozy, except now it feels foreign and wrong. He wants a hug. He wants to go home. 

He pulls out his phone and is already clicking before he realizes he is doing it. 

It rings four times before he picks up. 

"Carlo?" 

"Max." A wave of relief. Max. 

"Hey sweetheart." Max's voice is a bit muffled. Carlo wonders what he was doing. Probably something important. The phone did ring four times. "What's wrong." 

"N-nothings wrong." He says into the phone, hoping it sounds like the truth. He doesn't want Max to think he's a liar. Although he is. He used to never lie as much as he does now. "I just wanted to, to say hi is all." 

Max hums in response but doesn't question him. "Well hi then, Carlo." There's a banging sound like something falling and Max curses softly "Join any cults or activist groups lately?"

Carlo smiles "No, sir. I've just been studying. Finals" 

"Exciting." Max says, deadpan. Clearly Max doesn't seem to think finals are all that exciting. But Carlo actually likes the learning process. Taking the finals is the pay off, proof he'd actually learned something. Validation. He doesn't want to disagree with Max though. So he stays quiet, just taking quiet comfort in knowing Max exists. 

"What's bothering you, buddy?" Max asks after a minute. Complete silence. Whatever Max had been doing, he's stopped.

"Max, I…" Carlo stares at the ceiling fan. It moves so slowly. He should tell him. He seems to guess already. I messed up, sir.  He bites his lip. 

"My friend, Sam, she invited me over for Christmas. Well," he amends "Christmas Eve, she wasn't going to be doing anything so she invited me over." 

"Oh really? That's nice." He sounds pleased. How can he be pleased? 

"Nice?" A strange wave of anger hits him with a sudden intensity and he sits up straight on the couch. "Max, we have plans already! I can't, I can't spend Christmas with her. And, I, I told her that." 

Max laughs. "You'll be here on Christmas day and besides you can come over anytime, sweetheart." 

Carlo swallows. "No, I told her. I said I had plans with you. With Max." 

"Yeah?"

"Yeah?" Does he not understand? "You told me not to tell anyone about you because then people might realize stuff.. about me. And then I did! I told Sam!" You should punish me but you won't. He pushes the old thought aside and tries to focus on what’s really bothering him. "What if, what if now she knows?" He hears how small his own voice is and he's filled with shame. 

Max is silent for a moment "What else did you say?" He sounds vaguely curious. None of the anxiety coursing through Carlo's veins is evident in Max's voice.

"Nothing," Carlo's voice is desperate "nothing else, sir, I swear."

Carlo doesn't breathe until Max speaks "No big deal then; you didn't really tell her much. You can tell people about me. Just not all the little details about our history. That's what's dangerous." 

"I said more than I should have." He fiddles with the cloth of the pillow on his couch. He'd picked it out at Target specifically because it was so soft. "And you had told me not to."

"It was a suggestion when I said not to tell anyone." Max's voice is soft "I meant only for you to be careful. I don't give you orders anymore, Carlo."

I wish you would sometimes. He thinks. Then feels guilty. He isn't supposed to feel that way anymore. He doesn't want to feel that way anymore. 

"You like her? She's a good friend to you." 

Carlo doesn't have to think about it. "Yes." 

"Do you trust her?" Max asks. 

Does he trust her? That takes a second longer to consider. "Yeah, I think so." 

"So," Max ventures "how bad would it be if she knew? Hypothetically?" 

Carlo hesitates. How bad would it be? He thinks about how Sam looks at him. Like he's just anybody. A regular person. A knot forms in his stomach. "What if-" he sighs, gathering himself "what if she looks at me different? Like when she realizes. What if she sees a, a p-pet instead of her friend?" 

"Do you really think she would?" 

"I…" would she? "I'm not sure…" He picks the pillow up. He hugs it to his chest wishing he could hug Max. He could go over there, Max would be fine with it, but that would be a bit dramatic wouldn't it? He couldn't do that. No, he was a grown man. He was fine. He clutched the pillow tighter. 

"If you want to tell her eventually, that's okay with me, baby. But you also don't have to tell her anything ever." 

Carlo thinks about that "It's not something I can un-tell her." 

"No, it's not.” Max agrees “But it's fine if she knows about me. That alone wouldn't hurt, probably.” Max pauses “Carlo, it would be great if I could meet her, too. If you were comfortable with that. She could come for Christmas Eve here, instead, not that it is going to be very exciting. Do you want to invite her to join us?" 

"Join us? At our house?" His voice squeaks a little.

Carlo senses Max's smile on the other side of the phone almost like he’s holding back a laugh "Yes, at our house. Then you can spend Christmas Eve with both of us." 

"Hmmm" He imagines Max and Sam in the same room. Shaking hands. Drinking wassail together. Her dirty boots on his nice rugs; she'd probably put her feet up on Max's coffee table. It isn't super easy to imagine, but not that difficult either. Max would be kind to her. Probably make stupid jokes that would make Sam laugh. She would see Carlo and Max together and… and what? What would she think exactly? How would Carlo explain Max? 

"Should I invite her? Should I, I tell her?" 

Max is quiet. 

"Max, just, just tell me what to do." He needs to be told what to do. And Max isn't going to do it. He knows.

"I'm not going to tell you what to do." 

Of course you won't. He tries to be angry. But he isn't. Not really. 

"I know." He acknowledges "I sometimes wish you would." 

He doesn't miss it. The fear and uncertainty. The fact that he used to have barely even a concept of his sense of self. But it was nice. Sometimes it was nice to just let life happen around him. Decisions were so hard. And now he made so many decisions. What to eat, what to wear, where to sit in class, who to talk to, when to do his homework, what classes to take. Sure, they were thrilling when he was deciding what book to read next or picking out a comforter for his bed. But these big decisions that would affect his life were anxiety inducing. He wanted Max to just pick for him. What should he major in? Would he look good with dyed hair? Should he invite Sam over for Christmas? Should he tell Sam his identity was fake? That he was fake?

He wishes someone would just tell him what to do. He'd reserve his right to say no. That's as much independence as he actually wants. 

"But" Max was talking again. Focus. "I'll give you my advice. That I will do. Here it is: I'd invite her over. But not tell her details just yet. Baby steps." 

Baby steps. He could do baby steps. 

“Baby steps” He repeats into the phone, grinning. 

[elevateitnow]

Hey, hey friends and fans and Happy Tuesday!🤩 I was MIA yesterday and fighting some nasty head cold 🤧so if you wondered where I was, I was on the couch but feeling a little better today. 😃 Straight to the point. One sample testing is NOT valid testing. 💯👊🏼I repeat, one sample testing is NOT testing! Please don’t go screaming and sharing about your testing results based on one sample – that is NOT A TEST and you’re proving false information! 😡Sampling takes time and testing of all kinds of variables that can impact the results of your research. 👍🏼If you really want to educate your community test more than once before you share your results online. 💯Not only is it misleading but eventually people will find out that you are not reliable source of information and not only will they stop supporting you but they will share their experience with at least 10 other friends and who wants that? Not Me! 😁 So test, test, test before you share results.🙌🏼 Be a resource to your audience with supported data not just the results of one post that did awesome. That’s doesn’t make you an expert of anything rather than a sharer of bad data.😳Take your time in gathering information so that when you share that with you audience, you are adding value and not misleading information based on a ONE SAMPLE TEST. Do you test? We do! 🙌🏼😃 . . . . . . . . #tuesdaymotivation #tipstuesday #testing #abtesting #digitalmarketingsolutions #marketinglife #socialmediatips #marketing #brandingstrategy #marketingdigital #creativeagency #contentmarketing #socialmediamarketing #digitalmarketing #marketingsolutions #marketingstrategy #agencylife #instagrammarketing #instagramforbusiness #corporatemarketingagency #marketingagency #digitalmarketingtips #brandingagency #marketingconsultant #digitalmarketingagency #communityovercompetition #branding #picoftheday #brandidentity #founder (at Washington, District of Columbia) https://www.instagram.com/p/BykofVJnqHj/?igshid=1esoj6jx4rq83

[theadvancedape]

Nothing’s Fucked Here, Dude – The Parable of the Pancakes

Despite the deafening roar of cynicism that announces our unfolding obliteration, existence is pretty awesome and most of the evidence supports that.

The Parable of the Pancakes

Two wise men did come to dine within a Village Inn

The den of antiquity and patriot of pancakes

Upon finishing their meals the first wise man was gazing upon the second

Who was busying himself with an act of tidiness

The first wise man saw that the second wise man

Was dipping his napkin in butter

And using it as though it were a cleaning solution

Upon discovering the success of the solution

The second wise man did cryeth out – “Eureka!”

“The butter cleans up the syrup.”

Hearing this, the two wise men were enlightened

The Parable of the Pancakes originally appeared in The Malcontent’s Manifesto.

Nothing’s Fucked Here, Dude…

You cannot swing a stick without hitting a doomsayer these days. Not that the behavior is new. Armageddon seems to be the most pervasive virtue signal throughout history. It is just that there are more of us now and our environment is saturated with a media frenzy of eschatological opportunism.

Even the high priests of materialist science have joined the cries of the end of times, as if this untestable prediction is any more relevant than when made by other kinds of priests citing an ancient book.

So how does this kind of Chicken Little-ism continue to be perpetuated?

How does cynical fatalism & apocalyptic pessimism become such a persistent virtue signal?

Intelligent people have always struggled to make sense of what seems to them a mass of willful human ignorance. As such the intelligent often are often cynical, Or at last would appear to be to those who did not understand the complexity of their criticism. A further consequence of this is that intelligence and cynicism are often equated.

When people believe cynicism and intelligence to be equivalent and want to appear as intelligent, whether they are or not, it becomes expedient to signal cynicism, for the simple reason that it is far easier to be cynical than smart. And so cynicism becomes a signal for the virtue of intelligence. But as it requires no intelligence to either be cynical or fetishize it by signalling, anybody can do it.

At this point cynicism begins to hold a social function in which it affirms and validates members of a group of signal-sharers. Competing signal tribes begin to escalate the intensity of their signals to drown out the others. And this feedback loop grows into a situation in which almost everybody puts on blinders against any evidence that does not confirm their bias towards our inevitable destruction.

However there are massive amounts of evidence that the world is actually an incredibly beautiful place in which even the greatest of disasters often give rise to something wonderful.

The epidemic of abusive sexual behavior that has marked the entirety of American history is being exposed and responded to at long last, likely a result of the election of Donald Trump. I think the fact that a man with a known history of sexual abuse could achieve the highest ranking position in our society really rankled a lot of women and inspired them to start sharing their own stories of abuse so as not to feel so powerless.

While there is no doubt that Trump has tilled up massive amounts of dormant racism, hatred and ignorance that most of us had thought somewhat extinct, if it also brings about the end of such emboldened sexual abuse and serves as a cautionary tale against handing power to narcissists in the future, it may well be worth it.

It was recently discovered that climate change has assisted in the repair of the ozone layer. And that dreaded global warming might get a cooling assist from the earthquakes and volcanoes that are predicted for 2018.

It was also recently discovered that modern human activities, which doomsayers are quick to connect to our impending annihilation, have helped to created a second magnetosphere which will protect us and the electrical systems we have come to rely upon from solar radiation events.

[I will continue to add to this article as more ‘natural countermeasures’ pop up.] {Will the sinking of the seafloor ease coastal flooding?}

The butter doth clean up the syrup indeed!

If you continue on with this mindset, and try to gather evidence that existence is awesome even when fraught with comic tension that can sometimes get a bit uncomfortable, you will find much of it. Growing pains are not evidence of the end. They are harbingers of growth, adaptation and evolution.

It feels good to score dopamine hits via cynical virtue signals. Feeding into the nihilism that underlies modernity has its rewards. But it is also irrational and tends to traumatize rather than inspire. If you think exchanging fatalistic symbols for social status is worth a lifetime of self-righteous dread, horror and anxiety – well, I hope that works out well for you.

However if you wish to walk through your days in admiration of the beauty, mystery, possibility, humor and joy all around you then drop the Chicken Little act. Even if the sky does fall, it will probably cause something totally awesome to happen.

[makeitwithmike]

7 Ways Facebook Keeps You Addicted (and how to apply the lessons to your products)

By Jeff Bullas

In 1972 the first app went live.

It wasn’t designed for mobile and it was meant only for geeks and programmers.

That invention was designed and built by Ray Tomlinson. Today that messaging app is used by 4.3 billion people and 269 billion messages are sent every 24 hours.

You may have already guessed what that app is.

Email was the first addictive digital technology that had us checking in to our computers and then decades later our mobile phones.

One of the key reasons for why it is so addictive is “operant conditioning”. It is based upon the scientific principle of variable rewards, discovered by B. F. Skinner (an early exponent of the school of behaviourism) in the 1930’s when performing experiments with rats.

The secret?

Not rewarding all actions but only randomly.

Most of our emails are boring business emails and occasionally we find an enticing email that keeps us coming back for more. That’s variable reward.

That’s one way Facebook creates addiction.

Addiction is now designed “in”

Social media is no different but it has gone to another level.

In fact addiction and keeping you hooked is now designed “into” many platforms and apps. Because the apps that win are not the best products but the most addictive.

In a recent interview on Brain Hacking, Tristan Harris (an ex-Googler) describes how Facebook, Google and others are designing apps for addiction. They want you back to their product at least once a day.

But the reality is that users are spending an average of 50 minutes a day just on Facebook. This is up from 40 minutes a day just a year ago.

A tiny habit

Habits are powerful.

They are also behind behaviour change and one of the top in this field is the behaviour scientist B.J. Fogg who has been lecturing on this since 1997. He shares his time between Stanford University and industry work.

Fogg told Ian Leslie in a recent interview in 1843 magazine that he read the classics in the course of a master’s degree in the humanities. He says that when he read Aristotle’s “Rhetoric”, a treatise on the art of persuasion, “It just struck me….this stuff is going to be rolled out in tech one day!”

The reality now is that we are seeing soft and pervasive persuasion used on the social web.

His simple model provides an insight into how to create powerful apps and design .

Image source: Foggmethod.com

His recommendation?

Design for the behaviour and not the outcome. That specific behaviour could be a tiny habit. The outcome of becoming healthy is made up of many tiny simple habits. This could include, eating a healthy breakfast, walking every day and getting a good nights sleep.

A creating a tiny habit could be as simple as:

Trigger: After I walk in the front door

Behaviour: I will hang my keys on the hook

His suggestion is then to celebrate that small habit success. That could be as simple as saying “I am awesome” or a happy dance.

The goal is to use daily routines to create tiny habits. Here is his format for creating a tiny habit.

Using an app is simple. Checking into Facebook to see how many likes you have on your latest post.

One of his students at Stanford University was Mike Kreiger, who went on to co-found Instagram, where over 700 million users now share sunrises, sunsets and selfies. The concept was simple, upload a photo and add a filter.

For many using Instagram is now a habit.

Better than cocaine

Some recent research by Sang Pil Han at Arizona State University discovered that mobile social apps foster more dependency than cocaine or alcohol. This was discovered when they looked at the data behind the use of Facebook and the popular Korean game, Anipang

The slot machine is a perfect example of creating a machine that is designed to hook and addict the user. Natasha Dow Schull, an anthropologist and the author of the book “Addiction by Design” has spent 15 years of field research in Las Vegas studying solitary gambling at electronic machines.

Her findings reveal how the mechanical rhythm of electronic gambling pulls players into a trancelike state they call the “machine zone”, in which daily worries, social demands, and even bodily awareness fade away.

Losing time

Even Skinner likened his Skinner box for the rats with its variable reward to the one armed bandits called slot machines. Beyond the reward the other elements to the art of seducing the gambler to slowly empty his pockets over hours and days includes the music, the mini games and even the actual appearance of spinning wheels.

Money is one thing but time is another and it is something you can never buy. So losing time is a worse addiction than losing money.

You can earn more more money but you can never get back time.

This is how Facebook creates addiction

Building and developing a product that entices you to use it many times a day is at the heart of the Facebook marketing philosophy. It is core to their product development.

So here are some insights into human behaviour that keep us switching on and logging in.

1. Validation

As human creators and sharers we all feel the need to have our creations validated.

Not many of us are immune to the numeric quantification of attention that appears at the bottom of every post on Facebook.

Just a few “likes” and we feel like no-one cares. But get 100 and you feel like an awesome creative champion.

Recent developments on the platform are seeing the streaming love hearts and likes that were were initially built into Periscope are now appearing on Facebook. This burst of visual likes is programmed in to keep you hooked. It is “not” an accident.

Facebook has the resources to copy almost any feature of competitors that they feel improves their addiction tactics.

2. Variable reward

The discovery by Skinner that showed that rats were more likely to become addicted when there were random rewards.

Diving into your Facebook feed reveals various pieces of content and revelations that keep us hooked. Some boring others enticing.

The ever changing feedback that is the numeric quantification of content success is like a drug.

3. Fear of missing out

We all want to be part of the show and fear of missing out is real. This is sometimes abbreviated as “FOMO”. Curiosity is a human condition that keeps us looking, listening and clicking on the the little app icon.

There is a bit of a voyeur in all of us and the platforms feed and reward that human behaviour.

4. Sounds

Getting that sound from your phone notifications is one thing that makes most of us “check in”.

But the Facebook messenger sound that happens when you are exchanging private messages builds even more anticipation. It is intoxicating and addictive.

That design is not by accident.

This is now even appearing as a visual on your SMS and text messages. Now those little moving dots reveal that someone is typing at the other end and that one little tactic keeps us glued to our screens.

5. Vibration

Phones also provide us with alerts when on silent mode. It is that vibration in your pocket or purse.

In most cases when downloading an apt is hard “not” to activate it or it is almost hardwired in.

It is opt-out not opt-in as the default.

That tempting vibration when someone likes, comments or leaves a message on your social media networks is an ever-present temptation.

6. Connection

At a recent social media marketing conference I bumped into a new attendee that revealed that she had now found her “tribe”. Being connected to a world wide community is part of the attraction of social media. It allows us to connect online first and then meet in person later.

Wanting to be connected is a very powerful motivation to use the social web.

The ability to find other passionate humans around the world and to join your global “passion tribe” is compelling ….and addictive.

7. Investment

One of the reasons I use Facebook is to record my trips. It is where post my mobile photos that distils the highlights of the day in words and images. The time line then becomes a travelogue that is in essence my adventure diary.

It is an investment.

The more I create and the longer I spend in posting and publishing the bigger the emotional investment. Facebook becomes your life mapping app.

Taking control back

A digital detox is one tactic that seems to be gaining traction and attention but for me there is a simpler solution.

Turn off all alerts and notifications.

Gaining back control of your attention is necessary to get work done. Deep work and creating content of consequence is not achieved when there is constant distraction.

I am writing this with sounds, vibrations and all social media turned off. Even the email is off duty.

How to apply the lessons to your products

In his book “Hooked: How to Build Habit Forming Products“, Nir Eval reveals the model for building products that people love. And products that win are the ones that get us hooked.

Here is an example of how Pinterest keeps you “hooked”

Source: Slideshare

Here is the distillation of his model in 4 steps to keep your prospects and customers engaged.

Create internal and external triggers that bring people to your product

Get them to log-in or sign up to your resources or product

Provide a variable reward that connects to the tribe, provides resources and enables personal mastery

Allow them to build an investment that provides more triggers to keep them coming back.

Over at his website he has a worksheet that is worth checking out.

Over to you

Creating simple and tiny habits over time leads to big outcomes.

Using this principle alone to design and build digital products that bring value to people’s lives and keeps them coming back sits behind some of the fastest growing companies that the world has ever seen.

How could you apply these principles to your products?

The post 7 Ways Facebook Keeps You Addicted (and how to apply the lessons to your products) appeared first on Jeffbullas’s Blog.

The post 7 Ways Facebook Keeps You Addicted (and how to apply the lessons to your products) appeared first on Make It With Michael.

from 7 Ways Facebook Keeps You Addicted (and how to apply the lessons to your products)

[moxanji-real]

Hey self shippers who love to share!

Reblog this post and @ someone you love to share your f/o with!

[moxanji-real]

⚠️This post is a joke and its purpose is not to promote hate against non sharing doubles!⚠️

Me: *scrolls through someone’s f/o list as a nonsharer and sees my f/o on that someone’s list marked as nonsharing as well*

Also me:

Gotta have my little moment before I hit the block button hehe

[alma-rita]

Sharing yumes rise up!!!

Just because someone is comfortable sharing their f/o doesn’t mean they value their relationship any less or take it less seriously than someone who doesn’t share. If sharing their f/o feels right for them, that’s perfectly okay and 100% valid! It doesn’t make their love or connection to that f/o any less meaningful.