#website template sales

[claudigitools]

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[wpeventmanagersblog]

8 Effective Ways to Measure the Performance of Your Sales Outreach Emails in 2024

For every organization, sales-related activities are crucial. In this article, we have specifically discussed sales outreach emails and some of the effective ways of measuring your sales outreach emails in 2024.

A survey revealed that almost 80% of people like to get contacted by sales representatives through emails.

Sales outreach emails play a significant role in increasing your business revenue. However, it is important for you to know if your sales outreach emails are running on the right track. Otherwise, they will never be able to give you the desired results.

Here comes the need for measuring the performance of your sales outreach emails based on certain performance metrics. Before digging deep into the main subject, let us help you understand the concept of sales outreach and sales outreach emails.

What is sales outreach?

The concept of sales outreach signifies an approach in which company sales representatives connect with the people who they think might have an interest in the products their company sells.

Sales representatives usually get in touch with potential customers through emails with the objective to begin a conversation.

What are sales outreach emails?

Sales outreach emails are emails that are sent to leads to encourage them to interact.

Sometimes the term “Cold email outreach” is also used to define sales outreach emails. Before sending such emails you as a salesperson need to do the following:

Make a list of your potential customers. 

Find out their contact details. 

Create a personalized email body to grab attention.

Once you start sending sales outreach emails, it is important for you to know if they are working for you or not. To figure out if the type of content you are using in your emails is right for your audiences or not or if your sales outreach emails are generating the desired results, you need to keep your eyes on various aspects.

These aspects will guide you in choosing the right path in your journey of sending sales outreach emails. Keep reading the article to find them out.

What is the difference between email outreach and marketing emails?

It might be confusing for you to differentiate between email outreach and marketing emails especially if you are a beginner in this field as both of the marketing activities involve emails.

However, both the concepts are different. Email marketing is targeted to the people who have either purchased your products or have signed up on your website. On the other hand, sales outreach emails are forwarded to your potential customers who are not familiar with you or your brand.

If you want to improve your email marketing strategies for events, read this article to get a detailed guide “A comprehensive guide to email marketing for events in 2024”

Pro tip: If you use email marketing for your events exposure online, you can rely on the WP Event Manager CRM addons that include:

Zoho CRM.

Hubspot CRM.

Constant Contact.

Sendinblue.

Salesforce CRM.

Active Campaign.

These addons help you automate your email marketing process and also allow you to send personalized emails to your subscribers.

8 effective ways to measure the performance of sales outreach emails in 2024

Here are some of the most effective ways that will help you measure the performance of your sales outreach emails in 2024:

1. Bounce rate

Email bounce rate refers to the percentage of your sent emails that have not been delivered for some reasons. A high bounce rate can harm your brand image as a sender.

A high bounce rate indicates the following issues:

Invalid recipient’s email address. 

The recipient’s inbox might be full. 

Your emails are going into the spam folder. 

Issues related to the recipient’s email server.

You can follow the below-mentioned method to generate your email bounce rate: (Number of bounced emails / Number of emails sent) x 100.

Here are some of the ways you can reduce your bounce rate:

Update your email list regularly to maintain a neat and clean email list. 

Verify email addresses by asking your prospects to confirm their email ids. 

Make sure you send a few emails to your team’s mail accounts to test and determine if your newsletters are working properly. 

Don’t forget to check your email deliverability before sending them to your prospects.

We hope you can decrease your email bounce rate to a great extent by using these above mentioned techniques.

2. List growth rate

The list growth rate indicates the rate at which your email list is increasing. It shows the effectiveness of your emails as a positive result points toward development and a negative one suggests a decline.

To calculate the result here is the formula that you need:

List growth rate = [number of new subscribers – (Number of unsubscribers + spam complaints) / Total number of email IDs you have on your email list] * 100.

To maintain a consistent growth, you can consider the following:

Filter your email list regularly to remove the unresponsive email addresses. 

Use powerful and engaging content that can not be ignored. 

Personalize your emails.

A positive growth rate is essential to achieve overall business growth.

3. Open rate

The open rate shows the rate at which your email recipients open the emails that you send to them. Here, the subject line you use in each of your emails plays a major role because that is the first thing that an email receiver notices in your emails.

Use the following formula to find out the open rate of your sales outreach emails: The open rate of your sales outreach emails = (Total number of emails read ÷ Number of emails you sent) x 100%.

To track your email open rate, you can compare your open rate with your industry average. Don’t worry even if the result is within the average but you always have the scope to improve it to exceed the industry average.

Consider the following tips to improve your open rate:

Use creative and irresistible subject lines. 

Find out the right time to send the emails. 

Categorize your email list based on their location, interests, age group and more to personalize emails. 

Test your emails within your team and keep on experimenting until you find the best one.

4. Unsubscribe rate

The unsubscribe rate gives you a clear picture of the percentage of email receivers who unsubscribe themselves from your email list to stop receiving further emails from you.

The formula to calculate the unsubscribe rate is mentioned below: (The number of unsubscribers / total number of delivered emails) * 100.

Having a low unsubscribe rate means your sales outreach emails are on the right track.

5. Reply rate

When it comes to cold emails, the reply rate shows the percentage of email recipients who give answers to your emails.

The method to figure out the reply rate is mentioned below:

Email reply rate = (total number of recipients who replied to your emails / total number of sent emails) * 100.

Some tips to increase your email reply rate include the following:

Target the right people. 

Check the email body content and make sure it carries transparency and clarity.

It is crucial for you to ensure that your sales outreach emails have a good reply rate.

6. Conversion rate

Your email conversion rate reveals the rate of qualified prospects who have responded and taken steps to push the deal further by showing interest in scheduling a meeting, asking for the pricing details of your products or services, and more.

This is one of the most prominent sales outreach email metrics.

Here is the formula to generate the conversion rate of your cold emails: (Total number of conversion÷ sent emails) x 100.

Consider the following tips to improve your conversion rate:

Do not overwhelm your email recipients with your monotonous and generalized emails as they do nothing but only occupy space in their inboxes. 

Divide your email list into different segments to personalize them. 

Test your emails. 

Add a prominent call to action button.

Try out the above mentioned tips to improve your conversion rate through cold emails.

7. Clickthrough rate

The click-through rate determines the number of recipients who have taken an action after receiving your email like clicking on the link you sent or the Call to action button. It adds clarity to the effectiveness of your sales outreach emails. Find out your email click through percentage with the following formula: (Number of clicks÷Number of sent emails) x 100.

8. Spam complaint rate

The spam complaint rate gives you the number of email recipients who have marked your sales outreach emails as spam after receiving them in their inboxes.

Note: these emails are not related to the emails that get delivered directly in the Spam folder of the recipient’s mailbox.

The formula to get the Spam complaint rate is: (total number of spam complaints / the total number of sent emails) * 100.

If you notice that your emails are often reported as spam by the recipient, you need to take immediate action to reduce the problem. Otherwise, it may harm your company’s reputation.

Wrapping up

Every sales activity is important for every company. If you want to get better responses on your sales outreach emails, then it is crucial for you to measure their performances. This helps you an idea on the areas where you need improvements. Track your sales outreach email performance based on  the above mentioned metrics and take steps accordingly.

[psdwebdesign]

Get your fitness journey started with our sleek GYM Website Template! Designed by PSDigitise LLP, it offers a dynamic interface for gym owners. With responsive design, easy navigation, and customizable features, this template is your perfect fitness companion. Showcase classes, trainers, and facilities in style. Elevate your gym's online presence with this professional template today!

[funnelpandits]

🚀 Elevate Your Online Presence with Ease! 🚀 Discover the ultimate shortcut to professional websites with Funnel Fundit's Easy-to-Use GHL (GoHighLevel) Website Templates! 💻✨ Transform your business presence effortlessly - no tech headaches, just sleek design and functionality. 🌟 Get yours today and stand out online! #WebDesign #GHLTemplates #FunnelFundit

[wordpressthemes-bundle-packages]

Are you interested in selling website templates online? If so, you’ve come to the right place. This article will provide you with all the information you need to get started in this lucrative industry. From finding a niche to marketing your templates, we’ve got you covered. So let’s dive in and explore the world of Selling website templates online.

[funnelpandit]

Designing a High-Converting Kajabi Website | Funnel Pandit

Kajabi website designing offers a comprehensive range of services to help you create the perfect website for your business. Our experienced team can help you develop a website that meets your needs & exceeds your expectations. With Kajabi, you will get the best design, functionality, & performance for your website.

[azthemenet]

Genova – is a minimalist WooCommerce theme. That will give you and your customers a smooth shopping experience which can be used for various kinds of stores such as boutiques, bookstores, technology stores, jewelries and other types of web shops. It is a beautiful, flexible and super fast theme. . 👉 Download theme: https://themeforest.net/item/x/20172570 . #woocommerce #wordpress #theme #websiteinspiration #ecommerce #woocommerce #wordpressdeveloper #wordpressdesign #website #websitedesigner #websitedevelopment #homedecor #shop #shopping #wordpresstheme #blog #sale #websitebuilder #templatewordpress #templates #templatedesign #html #css #php #jquery #design #minimalism #moderndesign #fashion #blogger https://www.instagram.com/p/Cpj9Me1PePz/?igshid=NGJjMDIxMWI=

[themevessel-digital-marketplace]

Generate all sorts of sales invoices, bills, challans, or money receipts for restaurants, hotels, eCommerce, online services, car dealers, or real estate businesses.

Does Invoice HTML templates support generating invoices in PDF format?

Of course, all of our invoice HTML template designs exporting as PDFs in mind. So the developer doesn’t have to worry about how to generate PDF application invoices, challan, money receipts, and payment slips of these templates. This template has PDF generating feature by default.

[envato31]

Kanakku is a fully responsive admin template that can be used for web administration. It is developed by Codeigniter. With kanakku, the web admin process will be easier than ever before. It comes with great functionalities and is compatible across all platforms.

[sanjidanipu160]

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[graphicsstory]

Christmas web promotional banner design.

[funnelpandits]

Easy-to-Use GHL (GoHighLevel) Website Templates For Sale

🚀 Elevate Your Online Presence with Ease! 🚀 Discover the ultimate shortcut to professional websites with Funnel Fundit's Easy-to-Use GHL (GoHighLevel) Website Templates! 💻✨ Transform your business presence effortlessly - no tech headaches, just sleek design and functionality. 🌟 Get yours today and stand out online! #WebDesign #GHLTemplates #FunnelFundit

[sochtek]

Open Your Sale Success: ClickFunnels as the topmost Payment Gateway Platform

In today’s ever-evolving digital marketplace, businesses are persistently exploring effective ways to optimize their sales processes and generate revenue growth. One important component of achieving sales success is utilizing an authentic and structured payment gateway platform. ClickFunnels enters in the digital marketing era – a powerful tool that empowers entrepreneurs to streamline their sales funnels and maximize conversions. In this article, we will explore the key features and benefits of ClickFunnels as the ultimate payment gateway platform.

1. Seamless Sales Funnel Integration:

ClickFunnels stands out from the crowd by offering seamless integration with sales funnels. With its user-friendly interface and intuitive drag-and-drop editor, you can simply create and customize sales funnels tailored to your specific business needs. From lead capture pages to upsell and down-sell offers, ClickFunnels provides an overall solution for guiding customers through the buying process.

2. Various Payment Options:

One of the primary reasons businesses opt for ClickFunnels is its extensive range of payment options. From major credit cards to popular payment gateways like PayPal and Stripe, ClickFunnels ensures that your customers can complete transactions using their preferred payment method. This versatility enhances customer convenience and reduces friction in the buying process, ultimately boosting sales.

3. Stable Payment Processing:

Safety is paramount when it comes to online transactions. ClickFunnels keep the data safe by employing robust security measures, including SSL encryption and PCI-DSS compliance. This ensures that sensitive customer information remains secure and instills trust and confidence in your buyers. By providing a secure payment environment, ClickFunnels helps eliminate customer concerns and encourages higher conversion rates.

4. Order Bump and Upsell Features:

ClickFunnels takes advantage of planned upselling and order bump techniques to increase the average transaction value. With the order bump feature, you can offer customers compatible products or services at the point of purchase, enticing them to add more to their orders. Additionally, ClickFunnels allows you to incorporate upsells seamlessly, presenting customers with relevant upsell offers that enhance their overall buying occurrence.

5. Automated Follow-up Sequences:

For success in business, long-term relationships are required with customers. ClickFunnels clear the way for this process by enabling you to create automated follow-up sequences. Through email marketing integrations and pre-built templates, you can nurture leads, provide valuable content, and re-engage with potential customers who may have unused carts. By automating these sequences, you save time and effort while consistently engaging with your audience.

6. Comprehensive Analytics and Reporting:

ClickFunnels provides in-depth analytics and reporting tools to help you gain valuable insights into your sales performance. Track key metrics such as conversion rates, average order value, and customer behavior within your Sales Funnels. Armed with this data, you can identify areas for optimization, refine your marketing strategies, and make data-driven decisions to drive sales growth.

7. A/B Testing Capabilities:

Optimizing your sales funnels requires continuous testing and experimentation. ClickFunnels simplifies this process by offering A/B testing capabilities. Test different elements of your sales funnels, such as headlines, images, or call-to-action buttons, and determine which variations yield better results. By iterating and refining based on real-time data, you can continuously improve your conversions and maximize sales potential.

In conclusion, ClickFunnels serves as a vital Payment Gateway Platform that empowers businesses to unlock their sales potential. With its seamless integration, diverse payment options, secure processing, and powerful features like order bumps and upsells, ClickFunnels streamlines the buying process and boosts conversions. Combined with automated follow-up sequences, comprehensive analytics, and A/B testing capabilities, ClickFunnels provides a holistic full solution

[funnelpandit]

Kajabi Course Setup | Funnel Pandit

Sure, I can help with Kajabi course setup. Kajabi is an all-in-one platform for creating, hosting, and selling online courses, memberships, and other digital products. Here are the basic steps to set up a course on Kajabi:

[thebibliosphere]

This is more of a problem on Facebook and Twitter, but there are some fellow authors who get a tad... upset when you talk about money and royalty earnings.

Needless to say, my frankness about how royalties work and just how little many of us are earning from our labor has drawn the ire of a few people, even here on Tumblr.hell.

I'm not particularly bothered by this. In my view, they're the same people who won't discuss wages in the workplace because they don't want anyone else to earn what they do. They know the system is unfairly rigged, but they like it that way because they're scared if more people are educated about how things work, they'll lose whatever competitive edge they think they have, thus enforcing the status quo.

Needless to say, I don't care for this view.

I'm very much a "holy shit, two cakes" kind of creator. I also very firmly believe in pulling people up behind me and spreading the wealth of information that was shared freely with me by other like-minded individuals who also believe that the mysteries around publishing are gatekeeping bullshit and everyone deserves the chance to earn money from their creative endeavors, not just the people who can afford to.

Anyway, David Gaughran's 'Let's Get Digital: How To Self-Publish And Why You Should' is an invaluable resource for indie authors and provides great insight into how publishing and distribution work. It is available for free through the retailers listed on his website.

If you don't want to publish exclusively through Amazon, draft2digital.com does global ebook and also paperback distribution. (I've only used it for ebooks, but I'll be trying out their paperback options for my next book.) You can pair it up with a books2read account to create easy-to-post buy links. Draft2Digital also allows for distribution through library lending services like Overdrive. So that's neat. (NB: if you use d2d, you can't use Kindle Unlimited, so be aware of what links you have active and where if you decide to enroll in KU. You can always opt for wide distribution again once your KU time expires.)

D2D also recently partnered with FindawayVoices.com for audiobook distribution. You can find voice actors there, or you can upload your own files if you already have them. You can submit to Audible through them, too, but you'll earn a pittance more if you upload directly through Audible. Findaway also allows for library lending distribution through Libby and several other global equivalents.

If you need ISBNs, you can buy them cheaper in bulk from Bowker at myidentifiers.com

Individual storefront options like Payhip.com and Gumroad.com are also great ways to allow people to buy directly from you, though I soured on Gumroad after the whole NFT thing and their CEO harassing people on Twitter over it. Payhip is now my preferred storefront, and as an added bonus, they calculate VAT in European countries as well, so that's one less thing for me as an indie author to work out. As an added bonus, Payhip can be directly integrated into your author website if you have one. It's a feature I'll be implementing soon.

itch.io also allows for the sale and distribution of ebook files, though I haven't used it yet.

If you don't have the means to hire a cover designer or the means to do it yourself in photoshop, Canva.com has some decent-ish ebook templates. Just make sure the images and fonts you're using have the right licenses for commercial use.

Editing and formatting are also extremely important, though I know not everyone can afford them. If you can, I highly suggest doing so and shelling out extra to have them format your work across mediums. Ebook formatting is different from paperback formatting, and it can look very strange if you just try to format an ebook into a pdf. It is a skill you can teach yourself (plenty of youtube videos) if you really want to, but I prefer to throw money at my editors, who provide formatting as an additional service. Whatever you can afford to do to streamline the process is money well spent.

Also, do not be shy about using affiliate links to sell your work. Authors lose a solid chunk of money to places like Amazon, Barnes & Noble, Apple, etc., in distribution fees. Whatever pennies you can scrape back through affiliate links for directing traffic to those sites is hard-earned--and it is literal pennies sometimes. You can also integrate any affiliate links you do have into draft2digital, so they auto-generate, which is handy.

When it comes to paperbacks, BookShop.org offers the best affiliate earnings, and a percentage of the sale goes toward supporting indie bookstores. They do not take that percentage from your earnings, they pay it themselves. Libro.FM is the audiobook equivalent of BookShop.org, and they also give a percentage of sales to supporting indie book stores.

Anyway, I hope that helps someone. Good luck out there.

Also, if you're the person who sent me the irate email about "giving away trade secrets," feel free to die mad about it. 😘