#wetsuits online uk

[mi6014abifiges]

The adverts

The advert ideas.

So I have been testing out different ideas for clothing. I want to come up with the clothes and then come up with a story for them.

Wetsuits

Cycle unitards

Tennis Skirts

Hiking shorts

I noticed that the brief does not say that the items have to be clothes and because of this I have been thinking about other items, such as:

Sleeping Bags

Shoes

Backpacks

However these items would not work with the slogan that I have already chosen - "Let the clothes play on with Persil".

Possible Items

I really wanted to include wetsuits as one of my items for the adverts. However it is not recommended to wash them in a washing machine. Even though they can be hand washed, I feel like most people avoid buying items that need to be hand washed.

Chosen 3 items:

Water shoes:

They can be washed in a washing machine using Persil.

They are important enough to purchase for a holiday/summer only activity.

They aren't likely to be used for other purposes.

Hiking shorts:

They can be washed in a washing machine using Persil.

They aren't as useful outside of the summer months.

They aren't usually the most fashionable, so they don't appeal to people as normal everyday clothes.

Cycle unitards:

They can be washed in a washing machine using Persil.

They aren't wore outside of cycling in the warmer months.

They are important enough to purchase for a particular activity.

I am slightly concerned with the hiking shorts as they seem to be the most versatile.

My next step is to create stories for each of the items.

Lake district research:

Tourist Activities:

The lake district the is most popular camping location in the UK.

Water Shoes story:

Water/wet shoes can be used for outdoor water activities. With outdoor swimming being the most popular water activity, i am unsure as to whether to use that as the story or something less popular. As the advert is about the fact that the character would be unlikely to use the shoes again, using a more popular activity might be the wrong choice. Canoeing or kayaking is a better choice for this story, with maybe a just bit of outdoor swimming.

Outdoor activities are a choice for some people when choosing stag do activities. There are actually companies that plan fun weekend stag do’s that include canoeing. 

Character: Male - Early 30’s 

Went to his friends adventurous a stag do. Had to buy water shoes as they were going canoeing. While canoeing across a lake he had a great time. The group canoed over to an island he climbed up the muddy island, getting his shoes dirty. When he had finished canoeing he put his dirty shoes in a wet bag then put them in his suitcase and then headed home. Once at home he didn’t know what to do with them, he remembered that he had Persil laundry detergent. He washed the shoes with Persil and they were as good as new. While remembering the great time he had wearing them, he felt it was only right that someone else will get to have a great experience wearing them, which gave him the idea to sell them online. 

Let the clothes play on with Persil  

Hiking Shorts story:

Hiking around the lake district and up the mountains is the main reason people come to the lake district. Standing at the top of a mountain is the best way to see the beautiful views. I think focusing on walking up a mountain is the best activity for this advert’s story. 

I need my character’s story to be about why they wont wear the shorts again. As men are more likely to hike the women, i feel like having a woman be the character for this story is the best choice. A young woman around early - mid 20’s, who was ‘forced’ up a mountain, while on holiday, with her family, before going to university.

Character: Female - early 20’s 

While on a camping holiday in the lake district she was convinced to walk up a mountain. It was a warm day so she put on the hiking shorts. It was very difficult hike but when she got to the top she was amazed at the view. She smiled the whole way back down the mountain and was so glad she was convinced to hike. Once back home she unpacked her bags. She found the shorts and realized she was never going to wear these while at university. She remembered the views and the great time she had in the lake district. She decided she was going to sell these shorts online so someone else could have a great time while wearing them. She washed the shorts with Persil and they were as good as new.

Let the clothes play on with Persil 

Cycle Unitards story:

Cycling is fairly common in the lake district. My struggle with this story is coming up with a reason why someone would not just cycle where they live. 

My current idea, is a man having a mid-life crisis cycling summer. However this might be a thing that would happen to men at a older age, around mid 40s-50’s and that is a bit higher than my target audience. Another idea is a triathlon that a man decided to take part in. The are triathlons in the lake district. There are bucket lists of things to do before you’re 30, the lists sometimes include things like triathlons.

Character: Male - Late 20’s

He read an article online about 30 things to do before you are 30 and decided to complete the things he hadn’t achieved yet. A triathlon was on the list, so he looked online for triathlons to take part in, he found one in the lake district, signed up and started training for it. When it was race day he turned up and took part. It was very hard and he struggled, but was so proud of himself when he finished. Once he was home after the race, he washed his unitard and it came out as good as new. He knew that he had loved the experience but also knew that he would not be taking part in another one any time soon. He saw how the unitard was in near perfect condition so he decided to sell it online. 

Let the clothes play on with Persil

Advert example:

I created this on Premiere Pro. I used stock images and sounds to create an example of the hiking shorts advert.

[zov911]

As we ride the crest of a digital wave of unprecedented scale, the industrial sector of the UK is in a unique position to harness the velocity of this momentum. "Harnessing the Digital Wave: A Deep Dive into Influencer Marketing Strategies for the UK Industrial Sector," takes a potent leap into this energising sea - a realm pulsating with potential for British firms to thrive unswervingly. Influencer marketing - might it sound like a trendy buzzword, a novel concept hailing from the heartland of social media, appears out of place in the gritty realism of the industrial sector. However, my friends, be not misjudged. For this powerful marketing strategy has the potential to revamp not only how British industries perceive their audience reach but also how they visualise their entire brand messaging. Interlacing the digital realm with the industrial sectors opens up unmatched avenues for innovation. But, first things first, let's don our wetsuits and take a deep dive under the veil to demystify this increasingly popular term – Influencer marketing. Influencer marketing leverages the power of popular influencers within a specific niche. Usually, these are persons with a significantly large online following who have the ability to sway their audience's purchase decisions owing to their perceived authority, knowledge, or relationship with the audience. A great deal of their charm lies in their often self-cultivated image of authenticity compared to explicitly commercial advertisements. Assuming that this strategy is solely the remit of consumer sectors would be a grave misapprehension. The undeniable reality is that B2B influences do exist. The only difference? They may not necessarily be the celebrity or viral sensations that colour the consumer industry but highly respected professionals: industry experts, thought leaders, even influential customers - whose opinion makes a considerable difference in the audience perception and decision-making. For the UK industrial sector, harnessing the power of these B2B influencers could prove instrumental in boosting brand presence, driving demand and breeding sales. A strategic approach nurtures professional relationships with these influencers, integrating their insights and reach into your communication channels. As a result, firms can access their niche audiences, ensuring that bespoke messages reach the right demographic. Furthermore, contemporary influencer marketing strategies demonstrate a shift towards micro-influencers, those with smaller but highly engaged follower bases. Given their target-focused reach and the cultivated trust of their audience, they often yield higher conversion rates. Several industrial sectors in the UK could maximise brand exposure by leveraging these niche market influencers. Crucially, in the age of digital omnipresence, influencer beneficially acts as a human touchpoint. It can provide the industrial sector with a voice and face in a market which often lacks personal interaction. When approached creatively, influencer marketing can deliver complex technical messages through narratives that resonate, imparting a touch of personability to your brand image. Harnessing the digital wave will surely require British firms to remodel their strategies and recalibrate their compasses. But, with targeted influencer marketing manoeuvres, the potential rewards are undeniably alluring. By stepping aboard this digital wave, companies in the UK industrial sector may not just survive but truly thrive, riding high upon the crest towards unwavering tomorrow. Case Study: Utilising Influencer Marketing in UK’s Manufacturing Industry Our subject for this exploration is a UK-based manufacturing company, specifically in the heavy machinery industry - let's call it SteelPro. While it had a solid reputation within its industry, SteelPro knew it was missing the opportunity to present its innovation and expertise in the digital space. It also wanted to tap into the younger

demographic, the engineers and professionals of the future, who would soon take over decision-making positions. Strategy Number 1: Identify the Right Influencers SteelPro conducted insightful research to identify industry influencers who would resonate with their target audience. They honed in on a select group of influencers - a mix of thought leaders, trending engineers, technical bloggers and even academicians, attempting to cover the complete spectrum of their audience. They partnered with 'Mike, the Machinist', a well-known figure in the manufacturing world. His practical knowledge backed by his robust online presence made him an excellent representative. Strategy Number 2: Create Informative and Engaging Content Mike worked closely with SteelPro’s marketing team to create an engaging series of webinars, blog posts, and video content. The goal wasn’t just to promote SteelPro’s products; instead, the content was focused on demystifying the complexities of heavy machinery, showcasing industry trends, and discussing innovative practices in manufacturing. Strategy Number 3: Utilising Social Media Channels Leveraging Mike's substantial social media following, these collaborations were shared across multiple platforms. LinkedIn served as the primary channel, given its professional networking nature, aligning perfectly with SteelPro’s B2B marketing goals. Strategy Number 4: Engage with the Audience Mike’s video demonstrating how to optimise a machine tool sold by SteelPro became a massive hit. He responded to comments and queries, deepening the audience engagement and enhancing their trust in his opinion and, by extension, in SteelPro. Strategy Number 5: Monitor, Modify, and Maintain The campaign's progress was continually monitored using analytics and tracking metrics. Feedback was collated to adjust their strategies and to understand both the strengths and the missed opportunities. The Outcome: SteelPro’s collaboration with influencers like Mike projected them as an industry leader focused on innovation and relevancy. The company saw a 20% growth in inquiries and a resultant upswing in sales. Their social media engagement grew exponentially, leading to an expanded digital footprint. In essence, SteelPro embraced the digital wave by utilising influencer marketing and gained an advantage in the competitive industrial sector. They managed to bridge the gap between the gritty industrial world and the digital sphere, without compromising their authenticity and authority. Indeed, the key takeaway lessons for other UK industrial firms from SteelPro's strategy could be - knowing their niche influencer, creating an engaging narrative through collaborative content, strategic utilisation of social media platforms, keeping active audience engagement and continually monitoring and adjusting their strategies. It is these factors that can help firms ride the digital wave with sure footing and clear vision. In this era of digital dominance, your industrial firm need not sit on the sidelines watching the wave pass by. Embrace the possibilities that influencer marketing can offer. Let us help you pinpoint the right influencers for your brand, to optimize your outreach strategy, and to craft engaging narratives that captivate your niche market. Let's ride this digital wave together and steer your brand towards uncharted horizons. Connect with us today, and let's break new grounds and conquer unbeaten paths together! Discover the power of influencer marketing for your business today - Contact us and ride the digital wave to uncharted success.

[themarketinsights]

Snorkeling Tourism Market to see Booming Business Sentiments

Latest released the research study on Global Snorkeling Tourism Market, offers a detailed overview of the factors influencing the global business scope. Snorkeling Tourism Market research report shows the latest market insights, current situation analysis with upcoming trends and breakdown of the products and services. The report provides key statistics on the market status, size, share, growth factors of the Snorkeling Tourism The study covers emerging player’s data, including: competitive landscape, sales, revenue and global market share of top manufacturers are Explore (United States), Real New Zealand Tours (New Zealand), Island Expeditions (Canada), ROW Adventures (United States), ROW Sea Kayak Adventures (United States), Zama Tours & Safaris (Tanzania), Discover Corps (United States), Amazing India Tours (India), Booking Tours (Norway), Panoramic Tour & Travels (India), The Vacation Project (United States), Trafalgar (United States), Watamu Marine Naitional Park, Others

Free Sample Report + All Related Graphs & Charts @: https://www.advancemarketanalytics.com/sample-report/184724-global-snorkeling-tourism--market

Snorkeling Tourism Market Definition:

Snorkeling Tourism is the practice of swimming through a body of water with the help of equipped with a diving mask, a shaped tube called a snorkel, or usually fins. The use of this equipment allows the snorkeler user to observe underwater attractions for longer periods of time with relatively little effort. Snorkeling activities do not require special training. Geographically, the Middle East and the Asia Pacific region is the leading region for the snorkeling tourism market due to widespread demand from customer end as well as rapidly growing tourism industry and government imitative against tourism is another factor that is propelling the growth of the market over the upcoming year.

Market Trend:

Online booking is the most lucrative booking channel for the coming future

Market Drivers:

Rising demand for natural settings without the complicated equipment to observe underwater life

Market Opportunities:

Rapid Urbanization and government participation is creating another opportunity for the market

The Global Snorkeling Tourism Market segments and Market Data Break Down are illuminated below:

by Application (Group, Individual), Equipment (Mask, Snorkel, Swim fins, Wetsuit, Others), Sale channel (Online, Offline)

Region Included are: North America, Europe, Asia Pacific, Oceania, South America, Middle East & Africa

Country Level Break-Up: United States, Canada, Mexico, Brazil, Argentina, Colombia, Chile, South Africa, Nigeria, Tunisia, Morocco, Germany, United Kingdom (UK), the Netherlands, Spain, Italy, Belgium, Austria, Turkey, Russia, France, Poland, Israel, United Arab Emirates, Qatar, Saudi Arabia, China, Japan, Taiwan, South Korea, Singapore, India, Australia and New Zealand etc.

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Strategic Points Covered in Table of Content of Global Snorkeling Tourism Market:

Chapter 1: Introduction, market driving force product Objective of Study and Research Scope the Snorkeling Tourism market

Chapter 2: Exclusive Summary – the basic information of the Snorkeling Tourism Market.

Chapter 3: Displayingthe Market Dynamics- Drivers, Trends and Challenges of the Snorkeling Tourism

Chapter 4: Presenting the Snorkeling Tourism Market Factor Analysis Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis.

Chapter 5: Displaying market size by Type, End User and Region 2015-2020

Chapter 6: Evaluating the leading manufacturers of the Snorkeling Tourism market which consists of its Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile

Chapter 7: To evaluate the market by segments, by countries and by manufacturers with revenue share and sales by key countries (2021-2026).

Chapter 8 & 9: Displaying the Appendix, Methodology and Data Source

Finally, Snorkeling Tourism Market is a valuable source of guidance for individuals and companies in decision framework.

Data Sources & Methodology The primary sources involves the industry experts from the Global Snorkeling Tourism Market including the management organizations, processing organizations, analytics service providers of the industry’s value chain. All primary sources were interviewed to gather and authenticate qualitative & quantitative information and determine the future prospects.

In the extensive primary research process undertaken for this study, the primary sources – Postal Surveys, telephone, Online & Face-to-Face Survey were considered to obtain and verify both qualitative and quantitative aspects of this research study. When it comes to secondary sources Company's Annual reports, press Releases, Websites, Investor Presentation, Conference Call transcripts, Webinar, Journals, Regulators, National Customs and Industry Associations were given primary weight-age.

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What benefits does AMA research study is going to provide?

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Open up New Markets

To Seize powerful market opportunities

Key decision in planning and to further expand market share

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Assisting in allocating marketing investments

Definitively, this report will give you an unmistakable perspective on every single reality of the market without a need to allude to some other research report or an information source. Our report will give all of you the realities about the past, present, and eventual fate of the concerned Market.

Thanks for reading this article; you can also get individual chapter wise section or region wise report version like North America, Europe or Southeast Asia.

Contact Us:

Craig Francis (PR & Marketing Manager) AMA Research & Media LLP Unit No. 429, Parsonage Road Edison, NJ New Jersey USA – 08837

[cool-cillian-murphy]

Watersports Suits Market - Big Changes to Have Big Impact

Brief Summary of Watersports Suits: Watersports Suit is a garment that is usually made by foamed neoprene and is worn by divers, surfers and many other people who are engaged in water sports activities. The main important function of these suits is to provide thermal insulation. Moreover, it also helps in buoyancy & protection from ultraviolet exposure, abrasion as well as stings from marine organisms. With the rising tourism and water sports activities across the world is driving the market phase. Free Sample Report + All Related Graphs & Charts @ : https://www.advancemarketanalytics.com/sample-report/6136-global-watersports-suits-market

Latest Research Study on Global Watersports Suits Market published by AMA, offers a detailed overview of the factors influencing the global business scope. Watersports Suits Market research report shows the latest market insights with upcoming trends and breakdown of the products and services. The report provides key statistics on the market status, size, share, growth factors, Challenges and Current Scenario Analysis of the Watersports Suits. This Report also covers the emerging player’s data, including: competitive situation, sales, revenue and global market share of top manufacturers are Magic Marine (The Netherlands), Gul (United Kingdom), Nike (United States), Jobe Sports (Netherlands), Body Glove (United States), Tribord (United Kingdom), Marinepool (Germany), O'Neill (United States), Gill Marine (United Kingdom), LALIZAS (Greece), Cressi-Sub (Italy).

Watersports Suits Market Report offers a detailed overview of this market and discusses the dominant factors affecting the growth of the market. The impact of Porter's five armies on the market over the next few years has been discussed for a long time in this study. We will also forecast global market size and market outlook over the next few years. Types of Products, Applications and Watersports Suits Market Report Geographical Scope taken as the Main Parameter for Market Analysis. This Research Report Conducts an assessment of the industry chain supporting this market. It also provides accurate information on various aspects of this market, such as production capacity, available production capacity utilization, industrial policies affecting the manufacturing chain and market growth. The Global Watersports Suits Market segments and Market Data Break Down are illuminated below: by Type (Wetsuits, Life Jackets, Swimwears, Drysuits, Others), Application (Scuba Diving, Surfing, Kayaking, Others), Raw Material (Polystyrene, Rubber Neoprene, Foamed Neoprene), Distribution Channel (Online, Offline), End-User (Professional, Amateur) What's Trending in Market: Technology Advancement in Swim Suits as Fabric is Extremely Lightweight

Challenges: Availability of Counterfeit Products within the Market

Restraints: Fluctuations in the Raw Material Prices

Market Growth Drivers: Increasing Popularity of Watersports Across Globe

Increasing Urbanization and Increased Disposable Income of the People

Region Included are: North America, Europe, Asia Pacific, Oceania, South America, Middle East & Africa

Country Level Break-Up: United States, Canada, Mexico, Brazil, Argentina, Colombia, Chile, South Africa, Nigeria, Tunisia, Morocco, Germany, United Kingdom (UK), the Netherlands, Spain, Italy, Belgium, Austria, Turkey, Russia, France, Poland, Israel, United Arab Emirates, Qatar, Saudi Arabia, China, Japan, Taiwan, South Korea, Singapore, India, Australia and New Zealand etc. Enquire for customization in Report @: https://www.advancemarketanalytics.com/enquiry-before-buy/6136-global-watersports-suits-market Strategic Points Covered in Table of Content of Global Watersports Suits Market:

Chapter 1: Introduction, market driving force product Objective of Study and Research Scope the Watersports Suits market

Chapter 2: Exclusive Summary – the basic information of the Watersports Suits Market.

Chapter 3: Displaying the Market Dynamics- Drivers, Trends and Challenges & Opportunities of the Watersports Suits

Chapter 4: Presenting the Watersports Suits Market Factor Analysis, Post COVID Impact Analysis, Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis.

Chapter 5: Displaying the by Type, End User and Region/Country 2015-2020

Chapter 6: Evaluating the leading manufacturers of the Watersports Suits market which consists of its Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile

Chapter 7: To evaluate the market by segments, by countries and by Manufacturers/Company with revenue share and sales by key countries in these various regions (2021-2026)

Chapter 8 & 9: Displaying the Appendix, Methodology and Data Source Finally, Watersports Suits Market is a valuable source of guidance for individuals and companies in their decision framework. Data Sources & Methodology The primary sources involves the industry experts from the Global Watersports Suits Market including the management organizations, processing organizations, analytics service providers of the industry’s value chain. All primary sources were interviewed to gather and authenticate qualitative & quantitative information and determine the future prospects. In the extensive primary research process undertaken for this study, the primary sources – Postal Surveys, telephone, Online & Face-to-Face Survey were considered to obtain and verify both qualitative and quantitative aspects of this research study. When it comes to secondary sources Company's Annual reports, press Releases, Websites, Investor Presentation, Conference Call transcripts, Webinar, Journals, Regulators, National Customs and Industry Associations were given primary weight-age. Get More Information: https://www.advancemarketanalytics.com/reports/6136-global-watersports-suits-market What benefits does AMA research studies provides?

·        Supporting company financial and cash flow planning

·        Latest industry influencing trends and development scenario

·        Open up New Markets

·        To Seize powerful market opportunities

·        Key decision in planning and to further expand market share

·        Identify Key Business Segments, Market proposition & Gap Analysis

·        Assisting in allocating marketing investments

Definitively, this report will give you an unmistakable perspective on every single reality of the market without a need to allude to some other research report or an information source. Our report will give all of you the realities about the past, present, and eventual fate of the concerned Market.

Thanks for reading this article; you can also get individual chapter wise section or region wise report version like North America, Europe or Asia. About Author:

Advance Market Analytics is Global leaders of Market Research Industry provides the quantified B2B research to Fortune 500 companies on high growth emerging opportunities which will impact more than 80% of worldwide companies' revenues.

Our Analyst is tracking high growth study with detailed statistical and in-depth analysis of market trends & dynamics that provide a complete overview of the industry. We follow an extensive research methodology coupled with critical insights related industry factors and market forces to generate the best value for our clients. We Provides reliable primary and secondary data sources, our analysts and consultants derive informative and usable data suited for our clients business needs. The research study enable clients to meet varied market objectives a from global footprint expansion to supply chain optimization and from competitor profiling to M&As. Contact Us:

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[kateemmerson]

Musings of a Café Writer living #LocationFree

Living #LocationFree for the past 5 years is often met with wide eyes, scrunched up noses, and some weird questions. I know it might sound like nothing more than terrifyingly homeless mixed with exhilaratingly glamour-filled champagne parties on yachts, Instagram style.

It honestly falls somewhere smack between these two extremes.

While it may be very real that digital nomads (aka global nomads, remote workers, location free, etc.) might not have one permanent base to call “home,” we are certainly not “homeless.” We have a gazillion ways we each live into this lifestyle, and we can pretty much make it up as we go along – if we don’t like somewhere, we can move on to more suitable spaces, cities, countries (Covid and visa/passport reliant of course). Plus, folk living this lifestyle are not doing so because they have zero responsibilities, no partners, kids, animals, etc. – we are all working and contributing to society in some format. We have just figured out the best way to earn the required dollars en route – whether working remotely for a company, working in the digital online space, working in the country they are in, running global companies, have property investments, Bitcoin, or business investors – any type of work is possible, to be honest! The worklist is as varied as your creative brain allows … with the added benefit of freedom from a location. Of course, we sleep in beds too! Whether in fancy hotels, rented homes, snazzy apartments, Airbnb options, co-living, house-sitting, or any combo of the above. What binds us together as a tribe is that we are not bound to one location for work or life. There is a sense of freedom, mobility, choice, and possibility!

Possibility of options, countries, cultures, environments, lifestyle, etc

Right now, I’m chilling in a quaint café on the prom of Portobello (see pic taken at Miros <<<) with the quieter than usual buzz and banter as “we-are-in-weird-lockdown-life-but-still-allowed-out” vibe. I’ll soon be self-isolating again before I make my way to my mum in the UK for Christmas, so I am making the most of a little thrill of being outdoors at Edinburgh’s Seaside. There is a delicious light shimmering off the sea and bouncing off the clouds, reflecting the changes in the sun as we edge towards winter solstice. After 7 years of spending most of my time in summer or what travel agents refer to as shoulder seasons, I am fondly referring to my current city of choice as Edinburrrrrrr.

Remember my cold water swimming escapades on Iona that I shared earlier this year? I will manage one more cold dip this month, which means I will have been cold water immersing for 6 whole months! I didn’t even know that I wanted to try it before starting my significant retreat and detox process on Iona. I’m still in a bikini with no warm booties, gloves, or wetsuits like many swimmers – just keeping it real and semi mad. Even if my swims are super short -they still count as a cold water blitz of energy and immune-boosting habit!

  This week, I launched my fifth book, and I feel like a kid in a Christmas Santa store, to be honest. It’s some insights, sharing, and tips from living the last 5 years #LocationFree. I also interviewed 16 other souls (between 40 and 60 years of age) living in similar ways to me. It’s a super exciting collection of tips snd stories for anyone who is intrigued about the possibility of downsizing, packing up, and living and working globally.

One of my all-time favourite things to do when I travel is sitting in a café or restaurant on a beach somewhere – from Malaga to San Fran, Cape Town to Skala Eressos. I simply need my laptop and a strong coffee or a fab glass of vino, depending on the time of day. And always water – and usually a kitty somewhere close by. I seem to attract them and consider myself a bit of a cat-whisperer. Did you spot the content kitty on my book cover?

There is an element of pure delight that is elicited when I can look up from my computer and see water – waves, sand, pebbles, sheep munching seaweed (yes 100% on Iona!), people laughing, kids playing, folk squealing in the waves and that heady aroma of sun, sand, sea, and sun-lotion. Or the smell of rain mixed into it more often than not, here in Edinburrrrr.

I find myself in this glorious city for most of winter 2020, exploring somewhere North. I am still officially #LocationFree and will be for the foreseeable future. I was only planning to be location free for one year, to figure out what country I wanted to live in, but it turns out it’s been too much fun, and here I am five years later.

Ooooh, the cafes you will find when not in your hometown. From dingy and downright skanky, to glamorous, elegant, and exotic; to simple family-run salt of the earth to trendy hipster vibes with a gazillion delicious choices; or the simple paired back local café that only serves one type of coffee and eggs – just the way you like them: the smells, the chalkboards, the conversations, and the locals. The cakes and the decadent treats made with love – from the latest LA trend to grandma’s secret pistachio and rose water recipe. A café is always filled with possibility – and is still the first place I seek out to feel like a “local” in a new spot. It’s one of my “settling-in” hacks I share in my book “10 Lessons for Living #locationFree

So I find myself with a big grin on my chops as I own the fact that I am a café writer. It can be a table on a busy cobbled street, a hotel lobby with glorious views of the pool, a tiny spot perched precariously on a hill, or my all-time favourite, seaside café!. Anywhere in the world, this will put always put a smile on my face.

If there is some Latin Salsa or Bachata music drifting out of the speakers even better, offering the quiet promise of a party as day turns to night….that will always make me type faster and get through my workload ready to pop on my salsa shoes and have a whirl on the floor.

I don’t even need earphones, really –in fact, my ears always get sore trying to wear earphones, no matter the brand or style! I usually welcome the buzz around me and find ways to switch off when I need to focus.

I have amassed a few “offices’ around the world that I have stamped my name on. To this day, there is one table at Gialos on Skala Eressos where we run writing retreats, which is known as Kate’s office. Although I didn’t get to work there in 2020, I know it is waiting patiently for me 2021. I am usually sitting at my “desk” by 6 am before the rest of the sleeping Greek village stirs. While the restaurant is still being cleaned and set up for the day – George will even stop his daily prep to bring me a double greek Coffee. Or as we order there – ena diplo hellenico para kalor!

PIC: This one below taken at my “office” Gialos in Skala Eressos when the world cup was on (and my Argentinean partner at the time was in Russia supporting his team) 

It’s always about the views, to be honest. I find vistas open up my creativity and thinking. Sea trumps everything for me – being able to sit outside and feel the sunshine and breeze is high on my list of needs. When not working, I also love to be a fly on the wall, simply watching people. I can make up stories in my head ad Infinitum. Travelling a lot on my own, I also love to smile and then connect, laugh, and chat with total strangers. It’s bizarrely natural for me to make random comments and speak to people I walk past or sit next to. I will always talk to cats and dogs and stop owners for a cuddle of their four-paws if allowed. I guess that’s why I have found it relatively easy to be location free. What’s the point in staying separate and cut off from others– even when communicating from behind a mask nowadays, we can still connect energetically and with a twinkle in our eyes.

  PIC – The awesome Malaga crew where I pulled together a writing group and started my book 10 Lessons for Living #locationFree exactly one year ago!! Note the lovely views right on the sea! 

Wi-Fi is surprisingly not always high on my agenda, as I prefer working offline with fewer distractions when in writing/blogging mode. In fact, I will often choose cafes that do NOT have Wi-Fi – especially if I am running a writing group – as that just distracts everyone.

My challenge to you today is to visit a local café and watch the world unfold around you! Make it an adventure if you haven’t done it for a while. Take your laptop, a great book, or your journal to pen some thoughts. Let me know what you find on your café outing – I’d love to hear what great conversations you engage in or inspired ideas you come up with when sitting with a different view.

A dear friend just sent me this on Whatsapp this morning – so I will do my level best to simply keep on writing from my heart wherever I am. I just have to. What about you?

“Advice? I don’t have advice. Stop aspiring and start writing. If you’re writing, you’re a writer. Write like you’re a goddamn death row inmate, and the governor is out of the country, and there’s no chance for a pardon. Write like you’re clinging to the edge of a cliff, white knuckles, on your last breath, and you’ve got just one last thing to say, like you’re a bird flying over us and you can see everything, and please, for God’s sake, tell us something that will save us from ourselves. Take a deep breath and tell us your deepest, darkest secret, so we can wipe our brow and know that we’re not alone. Write like you have a message from the king. Or don’t. Who knows, maybe you’re one of the lucky ones who doesn’t have to.” Alan W Watts

WANT SOME INSPIRATION ABOUT POSSIBILITY? GRAB MY BRAND NEW BOOK  10 Lessons for Living #LocationFree 

Do you wish you had the courage to follow your dream, to quench your wanderlust? To downsize, pack light and explore the world while still working? Do you honestly think others are able do it because they’re younger, richer, are single and have fewer responsibilities, with no kids to tag along?

Wrong. That’s simply not true. This book will show you that it’s possible no matter what your age! Do you really want to play it safe just because you’re no longer in your twenties, waiting on tables as you backpack around the world?

Musings of a Café Writer living #LocationFree was originally published on Kate Emmerson - The Quick Shift Deva

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🖤We trained hard this week well done guys, now its time to put your surf fitness to the test ! . 📸Send me your surfing snaps from this weekend + tag a friend who wants to join you for a surf fitness workout next week! . 💻NEW ONLINE HEDULE HERE: www.bommie.co.uk/schedule . . . @almerricksurfboards @ripcurl_women Photography by @whitesmithfilms . #surfer #surf #girlsurf #girlswhosurf #girlsurfer #surfergirl #surfgirl #almerricksurfboards #almerrick #surfcapture #surfphotography #photography #photographylovers #surflovers #surflove #lovetosurf #blackandwhitephotography #beachphotography #beachfitness #workout #personaltraining #beachworkout #beachfitness #wetsuit #ripcurlwomen #ripcurlwetsuit #almerrick #surfboard #waves #surfgirlnetwork (at Cornwall, UK) https://www.instagram.com/p/CD6AXzfBz9i/?igshid=18r3uw786ybi8

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Beginner’s Guide to Surfing: What You Need to Know

Equipment

The first thing you’ll need to surf is the right equipment. Here are the essential items you’ll need:

Surfboard: The surfboard is the most important piece of equipment you’ll need. Beginners should start with a longboard, which is easier to paddle and more stable than a shortboard. A good rule of thumb is to choose a board that is at least three feet taller than you.

Leash: A leash attaches to your ankle and connects to the surfboard to prevent it from drifting away if you fall off.

Wetsuit: A wetsuit keeps you warm in cold water and provides protection from the sun and surfboard wax. Choose a wetsuit that fits snugly but doesn’t restrict your movement.

Wax: Surfboard wax provides traction and helps prevent you from slipping off the board.

Technique

Before hitting the waves, it’s important to learn the basic techniques of surfing:

Paddling: Paddling is the foundation of surfing. Lie on your board with your arms stretched out in front of you, and paddle with your arms and feet to move forward.

Standing up: Once you’ve caught a wave, you’ll need to stand up on the board. To do this, place your hands on either side of your chest, push up to a crouching position, and then stand up, keeping your feet shoulder-width apart.

Riding the wave: Once you’re standing on the board, you’ll need to shift your weight to maintain balance and ride the wave. Keep your knees slightly bent and your eyes focused on where you want to go.

Safety Tips

Surfing can be a fun and exhilarating activity, but it’s important to take safety precautions to avoid injury:

Know your limits: Surf within your skill level and only attempt waves that you feel comfortable with.

Check the conditions: Before heading out, check the surf report and weather conditions to ensure safe surfing conditions.

Respect other surfers: Be courteous to other surfers in the water, and don’t hog all the waves.

Watch out for marine life: Keep an eye out for marine life such as jellyfish, sharks, and stingrays, and know how to react if you encounter them.

Wear proper safety gear: Always wear a leash and a properly fitting wetsuit to prevent injuries.

Know how to handle wipeouts: Falling off the board, or “wiping out,” is an inevitable part of surfing. Learn how to handle wipeouts safely to avoid injury.

In conclusion, surfing can be a fun and rewarding activity for beginners, but it’s important to approach it with caution and respect for the ocean. By learning the basic techniques of surfing, using the right equipment, and following safety tips, beginners can enjoy a safe and exhilarating surfing experience. So grab your board, hit the waves, and enjoy the thrill of surfing.

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Popularity Of Online Shopping

To explore username availability Emma-Blogaboutcare.Info on socials media, you ought to verify the company, private title, item or even username on the various social media internet sites. Domain Sign up actually suggests enrolling a Domain name for business to construct business identification on the net for the neighborhood and also international markets and also for the online business services so India Internet supplies Domain Sign up India, Australia, UK, as well as U.S.A.

The most cost effective throwing is actually certainly not constantly the best choice, as you want a business that could give e-mail hosting as well as is capable of higher transmission capacity organizing just in case you wish to grow your website, or have a large increase of site visitors. Search Engines Really Loves Unique Domain: An additional main reason why it is essential for your service is actually that internet search engine adores it. This aids the search engines to creep your site effortlessly and aids that to rank greater.

Due to the enhancing recognition from the Internet, companies have realized that having a domain that is the same as their company title or even the label of one of their products could be a very useful part of establishing a World wide web presence. You require to develop a title you prefer your internet site to be known as if you desire to produce your very own site. This label after that needs to be actually registered along with a domain name registration firm to make certain that this is actually distinct and also you become the legal proprietor of that domain name. Having said that, the moment you possess a general understanding of HTML as well as how this functions, you will certainly then wish to utilize a WYSIWYG (What you observe is exactly what you get) HTML editor, as this are going to enable you to swiftly and simply generate your own website. Ladies one piece swimsuit online: A stylish one part swimsuits that frees females which possess a soft corner for water sports yet never find an item they can fully yield on. Swimsuits are not essential wetsuits as well as are actually look very easily gorgeous, unlike swimwears which are merely seductive yet certainly never effortless.

Nevertheless, as a kid, that is possible that no reports have actually been actually created yet so this might be smarter to change a little ones title through record survey by means of a lawyer given that at that point the little ones public reports will definitely be actually upgraded.

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Swimwear Market Outlook and Growth Forecasted By 2024

A new market research report on the Global Swimwear market has introduced by KD Market Insights. The report is dedicated to in-depth industry analysis of the global Swimwear market. The Global Swimwear analysis is broken down on different segmentation levels including Market By Fabric, Distribution Channel, End User. Swimwear is a costume specially designed for people engaged in water-based activity or water sports such as swimming, water polo, surfing, water skiing, or even leisure activities such as sun bathing. It protects the wearer from chlorinated water in swimming pools and sea water, which contains salts that can cause skin rashes. It is manufactured using different types of fabrics such as polyester, nylon, spandex and other blended fibers, as they offer high elasticity, high drapability & comfort required for performing various water activities. Moreover, swimwear gains popularity as a semi-casual wear as the consumer nowadays prefers wearing these for pool parties and at outdoor venues such as restaurants, resorts, and shopping centers. Get Report Sample Copy @ https://www.kdmarketinsights.com/sample/4112 Product innovation and design drive the growth of the global swimwear market. These include new types of fabrics and materials with a variety of styles and prints. Manufacturers and designers focus on both the comfort level and features of swimwear, as it has a high impact on the consumer’s purchase decision. Manufacturers have introduced innovative swimwear products such as thermal swimwear and swimsuits that provide UV protection to cater various needs of the customers. In addition, there is an increase in the demand for designer & trendy swimwear among middle-aged consumer. This factor increases the need for experimenting with design, patterns, and styles to meet the consumers expectation. The high demand for innovative and designer swimwear is projected to boost the growth of the swimwear market. Swimming is consider as a healthy and low-impact activity that has many physical and mental health benefits such as alleviating stress, building endurance, muscle strength, and cardiovascular fitness. It also helps maintain a healthy weight, healthy heart, and lungs. It is a great recreational activity for people of all ages. Growth in interest of consumer in swimming as recreational & fitness activity fuels the growth of the global swimwear market. In addition, swimming is the most popular sport in many countries such as Russia, China, India, Australia, and others Increase in participation rate of water sports also contributes to the growth of the swimwear industry. Factors such as growth in demand for luxury swimwear by women, increase in public or private swimming pools & clubs, and high penetration & acceptance rates of ecommerce platforms supplement the market growth. However, swimwear requires proper & systematic processing and designing of raw materials of various fabrics such as polyester, nylon, polypropylene, spandex, and neoprene to produce the desired texture, design, look, and other fashion attributes of swimwear. Price volatility of these raw materials affect the size of the swimwear market to greater extent. In addition, to cater to the fluctuating demand for different designs heavy inflow of investment for the R&D is required which leads to high cost of designing, thereby hampering the growth of the swimwear market. There is an increase in the use of fabrics with high thermal insulation, enhanced flexibility, adequate surface friction, and lightweight nature for the production of wetsuits/swimsuits. Neoprene, also known as polychloroprene, is a type of synthetic rubber, which is produced by polymerization of chloroprene and inhibits all the properties suitable for designing the perfect swimwear. Incorporation of neoprene fiber to develop fabrics for swimwear is expected to provide lucrative opportunities for the swimwear market. Apart from this, factors such as expansion in product line, innovations in men’s swimwear, and introduction of multifunctional cover-up swimwear and beachwear also provide great opportunities for the swimwear market in the upcoming years. The swimwear market is segmented based on fabric, distribution channel, end user, and region. By fabric type, the swimwear market is divided as polyester, nylon, neoprene, spandex/elastane, and others. Based on distribution channel, it is bifurcated into offline and online. Based on end user, the swimwear market is classified into woman, man, and child. By region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA. Some of the major players analyzed in this report are Haddow Group Plc, Nike Inc., Boardriders, Inc., Arena Italia S.p.A., Swimwear Anywhere, Inc., Adidas AG, Dick’s Sporting Goods, Gap Inc., Phillips-Van Heusen Corporation (PVH Corp.), and Perry Ellis International Inc. KEY BENEFITS - This report provides a quantitative analysis of the current trends, estimations, and dynamics of the global swimwear market size from 2018 to 2024 to identify the prevailing market opportunities. - The key countries in all the majors regions are mapped based on their market share. - Porter's Five Forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplierbuyer network. - In-depth analysis of the swimwear market segmentation assists in determining the prevailing market opportunities. - Major countries in each region are mapped according to their revenue contribution to the global industry. Market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players. - The report includes detailed analysis of the regional as well as the global market, key players, market segments, application areas, and growth strategies. KEY MARKET SEGMENTS By Fabric - Polyester - Nylon - Neoprene - Spandex - Others Distribution Channel - Offline - Online End User - Woman - Man - Child By Region North America - U.S. - Canada - Mexico Europe - UK - Germany - France - Italy - Spain - Russia - Rest of Europe Asia-Pacific - China - India - Japan - South Korea - Indonesia - Rest of Asia-Pacific LAMEA - Brazil - Saudi Arabia - South Africa - Turkey - Rest of LAMEA Other prominent players in swimwear market are as follows. - Seafolly - Speedo International Ltd. - Huludao Derong Group Garment Manufacturing Co., Ltd. - Diana Sport - O’Neill Inc. - American Apparel Inc. - Dolphin swimwear - Jade Swimwear L.P - Platypus Australia Pty Limited. - Pentland Group Plc. Access Complete Research Report with TOC @ https://www.kdmarketinsights.com/product/swimwear-market-amr Table of Content CHAPTER 1: INTRODUCTION 1.1. REPORT DESCRIPTION 1.2. KEY BENEFITS FOR STAKEHOLDERS 1.3. KEY MARKET SEGMENTS 1.4. RESEARCH METHODOLOGY 1.4.1. Primary research 1.4.2. Secondary research 1.4.3. Analyst tools and models CHAPTER 2: EXECUTIVE SUMMARY 2.1. SNAPSHOT 2.2. KEY FINDING OF THE STUDY 2.3. CXO PERSPECTIVE CHAPTER 3: MARKET OVERVIEW 3.1. MARKET DEFINITION AND SCOPE 3.2. KEY FINDINGS 3.2.1. Top investment pocket 3.2.2. Top impacting factors 3.2.3. Top winning strategies 3.3. PORTER’S FIVE FORCES ANALYSIS 3.3.1. Bargaining power of suppliers 3.3.2. Bargaining power of buyer high 3.3.3. Thereat of new entrants high 3.3.4. Threat of substitute low 3.3.5. Intensity of competitive rivalry 3.4. TOP PLAYER POSITIONING, 2017 3.5. MARKET DYNAMICS 3.5.1. Drivers 3.5.1.1. Product innovation in swimwear 3.5.1.2. Growing demand for luxury swimwear by women 3.5.1.3. Growing interest in swimming as a fitness and recreational activity 3.5.2. Restraints 3.5.2.1. Volatility in raw material prices 3.5.2.2. High cost of designing 3.5.3. Opportunities 3.5.3.1. Expansion in product line and innovations in mens swimwear 3.5.3.2. Incorporation of neoprene fiber to develop fabrics 3.5.3.3. Introduction of multifunctional cover-up swimwear and beachwear CHAPTER 4: SWIMWEAR MARKET, BY END-USER 4.1. OVERVIEW 4.1.1. Market size and forecast, by end-user 4.2. Women 4.2.1. Key market trends, growth factors, and opportunities 4.2.2. Market size and forecast, by end-user 4.2.3. Market size and forecast, by country 4.3. Men 4.3.1. Key market trends, growth factors, and opportunities 4.3.2. Market size and forecast, by end-user 4.3.3. Market size and forecast, by country 4.4. Children 4.4.1. Key market trends, growth factors, and opportunities 4.4.2. Market size and forecast, by end-user 4.4.3. Market size and forecast, by country CHAPTER 5: SWIMWEAR MARKET, BY FABRIC 5.1. OVERVIEW 5.1.1. Market size and forecast 5.2. Polyester 5.2.1. Key market trends, growth factors, and opportunities 5.2.2. Market size and forecast, by region 5.2.3. Market size and forecast, by country 5.3. Nylon 5.3.1. Key market trends, growth factors, and opportunities 5.3.2. Market size and forecast, by region 5.3.3. Market size and forecast, by country 5.4. Neoprene 5.4.1. Key market trends, growth factors, and opportunities 5.4.2. Market size and forecast, by region 5.4.3. Market size and forecast, by country 5.5. Spandex 5.5.1. Key market trends, growth factors, and opportunities 5.5.2. Market size and forecast, by region 5.5.3. Market size and forecast, by country 5.6. Others 5.6.1. Key market trends, growth factors, and opportunities 5.6.2. Market size and forecast, by region 5.6.3. Market size and forecast, by country CHAPTER 6: SWIMWEAR MARKET, BY DISTRIBUTION CHANNEL 6.1. Overview 6.1.1. Market size and forecast 6.2. Offline 6.2.1. Key market trends, growth factors, and opportunities 6.2.2. Market size and forecast 6.2.3. Market analysis by country 6.3. Online 6.3.1. Key market trends, growth factors, and opportunities 6.3.2. Market size and forecast 6.3.3. Market analysis by country CHAPTER 7: SWIMWEAR MARKET, BY REGION 7.1. Overview 7.1.1. Market size and forecast 7.2. North America 7.2.1. Key market trends, growth factors, and opportunities 7.2.2. Market size and forecast, by end-user 7.2.3. Market size and forecast, by fabric 7.2.4. Market size and forecast, by distribution channel 7.2.5. Market size and forecast, by country 7.2.6. U.S. 7.2.6.1. Market size and forecast, by end-user 7.2.6.2. Market size and forecast, by fabric 7.2.6.3. Market size and forecast, by distribution channel 7.2.7. Canada 7.2.7.1. Market size and forecast, by end-user 7.2.7.2. Market size and forecast, by fabric 7.2.7.3. Market size and forecast, by distribution channel Continue @... Check for Discount @ https://www.kdmarketinsights.com/discount/4112 About Us: KD Market Insights offers a comprehensive database of syndicated research studies, customized reports, and consulting services. These reports are created to help in making smart, instant and crucial decisions based on extensive and in-depth quantitative information, supported by extensive analysis and industry insights. Our dedicated in-house team ensures the reports satisfy the requirement of the client. We aim at providing value service to our clients. Our reports are backed by extensive industry coverage and is made sure to give importance to the specific needs of our clients. The main idea is to enable our clients to make an informed decision, by keeping them and ourselves up to date with the latest trends in the market. Contact Us: KD Market Insights 150 State Street, Albany, New York, USA 12207 +1 (518) 300-1215 Email: sales@kdmarketinsights.com Website: www.kdmarketinsights.com https://marketreserachtab.blogspot.com/ http://kdmarketinsights.blogspot.com/

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Winter Wetsuit - Buy From Same Way

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Before And After Videos - Swim Smooth Stroke Correction In Action

Shauqie On the blog this week we're featuring four "before and after" videos of swimmers from our Swim Smooth coaches around the world. Check them out below - do you recognise yourself in any of them? Some of the stroke corrections are truly transformative to the overall stroke, whilst others are smaller tweaks bringing important gains. Like any swimmer, their stroke technique isn't yet "perfect" or "finished" but the common theme in all the changes is moving forwards with measurable improvements to their stroke mechanics and performance. Each of these changes was achieved following one-to-one Swim Smooth Video Analysis and Stroke Correction, an incredibly powerful way to improve your swimming. Find you local Swim Smooth Coach here and ask them about booking in for a session yourself: www.swimsmooth.com/coaches/find-a-coach

Swimmer Goh - SS Coach Shauqie Aziz - Swim Smooth Kuala  Lumpur

Goh before (top) and after (bottom)

See more footage on Facebook here: facebook.com/groups/swimsmoothmalaysia/permalink/2032252253454000/

Shauqie: As you can see above, in the original footage of Goh (top) taken back in 2016 he was barely able to swim 100m, his stroke containing a dominant stop-start action. Over the last two years we have worked on several key drill sequences to improve his stroke. The most significant one has been to remove the deadspot at the front of the stroke where the two hands meet (or "catch up") at the front and there is a lack of continuous propulsion. This is like driving in gear 1 or 2 and never being able to go to gear 3 or 4. To correct this we worked on a drill sequence including Doggy Paddle and Unco drill to have continuous propulsion. Over time we also used a Tempo Trainer Pro to work on his stroke rhythm, which has now lifted from 44 Strokes Per Minute to 64. The result is that Goh is now swimming very effectively with a CSS pace around 1:56/100m. Goh: I am very fortunate to have met Coach Shauqie on my swimming journey, compared to those typical swim coach who only yelled at their student (which I saw at some pool). Shauqie is a very passionate coach where he would explain the reason behind every drill, how all the mistakes you made slow you down. Being an engineer, I really enjoy how he fed me this information and I learnt a lot regarding stroke correction from him over the past 2 years. Head position, split view, imaginary rope, bend elbow and body rotation - these are the things I keep telling myself during every swim sessions. I studied all the video from Swim Smooth Guru, I could watch those elites swim video over and over and over again. Eagerness to improve and a good coach is all you need, yesterday has already passed, but if you start today, you will reach there 1 day earlier than if you start tomorrow! Find out more about Coach Shauqie and his coaching in Kuala Lumpur here: https://www.myswimcoaching.com

Swimmer Simon - SS Coach Merle Talviste - Swim Smooth Singapore

Simon before (top) and after (bottom)

Merle - I met Simon in January 2017 when he was looking how to get faster in his iron distance triathlon racing. Simon had been swimming around 10 years always swimming 'mid pack' compared to his great cycling and running, around 65min per for a non wetsuit 3.8km swim. From the video analysis session we identified several key areas that needed focus common with Smooths who have gone towards lengthening their stroke too much: - Bilateral breathing and the benefits for his rotation, improving open water swimming adaption - Fine tuning body alignment and hand entry, with focus his on turned out hands after 'spearing in’ that impacted the early catch set up. - Removing the long glide at the front of his stroke that was making his tall body sink, which encouraged kickstart leg kick and straight arm pull through. The emphasis was on feel of the water, effective catch on the front and good rhythm for the stroke. In addition to the technique work identified in the video analysis, we got him started on a CSS based training program to improve his swim endurance and pacing skills. We started off with the pace around 1:40 /100m and managed to get that down to 1.28 /100m within 4 months. What a great dedicated athlete to work with! Find out more about Coach Merle and her coaching in Singapore at: www.swimsmoothsingapore.com

Swimmer Mark - SS Coach Seamus Bennett - Swim Smooth Suffolk, UK

Mark before (left) and after (right)

Seamus: Mark is a top cyclist and very decent runner with, previously, no love or feel for swimming - it was always the part he just ‘had to go through’ in triathlon. After video analysis with me in May and October 2017, and now over a year in the squad, it’s true to say that Mark loves his swimming and with his CSS times falling from 1:50+ /100m to below 1:40, he’s now one of the first out of the water (and one of the most often seen swimming in the sea this summer for the sheer enjoyment!) The most visible and significant thing we sorted in Mark’s stroke was getting rid of his dropped-elbow overglide. In the ‘before’ footage the fingers of his right hand reach so far upward that they actually break the surface as we see his palm facing forwards, stalling him and holding him back.  Unsurprisingly he also had a serious scissor kick at the stage. In the ‘after’ clip, notice how Mark is much quicker into his catch, with the elbow staying higher. His scissor kick has reduced and his speed has improved by around 7 seconds /100m. To make Mark into a much more effective swimmer, especially for open water, he has worked hard on Scull #1 and Doggy Paddle drills, as well as a number of side-kicking drills with fins, which have had the double effect of reducing his crossover and scissor kick, and training his lead arm not to drop the elbow. Find out more about Coach Seamus and his coaching in Suffolk at: www.swimsmooth-suffolk.co.uk

Swimmer Jill - SS Coach Morgan Williams - Swim Smooth Yorkshire, UK

Morgan: I met Jill for the first time on Tuesday, yep that’s 31st of July 2018. She explained she has been participating in triathlons and is largely self taught on the freestyle stroke from what she had read and viewed online. Her big aim was that she wanted to “feel like a swimmer” and feel that she could improve. I certainly got the impression during our pre-video Analysis chat that she wasn't convinced she could.  As you’ll see from the shot on the left Jill was just breathing to her right and over rotating whilst doing so which also led to a very noticeable scissor kick. Her left arm was recovering very low across the water due to very little rotation to the left. This meant her entry was very efficient and resulted in he left arm collapsing away with very little traction or control. That said as someone who was largely self taught I was impressed that Jill had got herself to a point where she could comfortably cover her race distance.  So it was time for a tune up! Jill was quick to point out that she lacked flexibility in her shoulders so the first step was to adjust the hand entry and set up at the front of her stroke to allow for this. This immediately freed things up for Jill and she started to tell more relaxed and in control. The next step was to tune up Jill’s catch and pull to deliver more traction and propulsion in the early phase of her stroke. Using a combination of drills from the Swim Smooth toolbox she very quickly saw the return. This combined with my favourite visualisation of “climbing an imaginary ladder” (yes we do psychology in our coaching too) Jill made a significant improvement in just 90 minutes, So much so I grabbed my iPhone and grabbed the footage on the right!  The day after Jill emailed some very positive feedback!  Hi Morgan, I really enjoyed the session yesterday and went swimming today to try and make sure I was remembering what to do whilst it was fresh in my mind. I was pretty chuffed as my times were around 2 seconds a length faster but I seemed to be finding it easier too! I think being able to take a copy of the lesson home was really good, and for me, seeing that I actually was starting to look like a swimmer rather than a lopsided jelly fish was really helpful and has made me actually believe that I can improve. Thanks lots. Jill Find our more about Morgan and his coaching in Yorkshire at: www.myevolve.org

Swimmer "Mega" Megan - SS Head Coach Paul Newsome - Swim Smooth Perth, Australia And last but not least, don't miss our classic before and after of "Mega" Megan published on the blog here in 2014: www.feelforthewater.com/2014/05/mega-megan-going-from-212-to-132-100m.html Megan has made HUGE improvements to her swimming speed, taking over 40 seconds per 100m off her CSS pace!

Meet Megan - she looks innocent enough doesn't she?

As we said at the time: Megan has developed a great little stroke packed with punch and rhythm. She's developed a good feel for the water despite not having any swimming background. She's determined, she's persistent and she's swim fit. And the really scary thing (for our top lane) is that she's still improving! Check out her before and after footage from the link above.

See Your Local Swim Smooth Coach

Looking for these sorts of improvements yourself? There are nearly 50 Swim Smooth Coaches spread around the world, all highly trained and ready to be unleashed on your swimming. Find your local coach here and get in contact with them to book a 1to1 slot:

www.swimsmooth.com/coaches/find-a-coach

Super friendly and incredibly talented - book in for a session with your local SS coach today.

Swim Smooth! from Sports http://www.feelforthewater.com/2018/08/before-and-after-videos-swim-smooth.html via http://www.rssmix.com/

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