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Here are three principles outlined in the book Zero To One by Peter Thiel 1. By copying the most successful entrepreneurs and ideas, you will grow horizontally (from 0 to N). But when you create something on/of your own, you grow from 0 to 1. Therefore, try to express yourself creatively. 2. In our society, competition is encouraged, but the real gold lies in building a monopoly and not getting swept up in it. In other words, competition and capitalism are inversely related. Never enter an already saturated industry. 3. Become dominant in your niche market - Amazon began selling books at first and it is what it is today. I would suggest starting small and expanding later. It is not necessary to have hundreds of products in your niche. Start with one thing, build up your position, then move into another industry. You will be able to avoid competition while stabilizing your business at the same time. Startup enthusiasts and entrepreneurs should read this 'Zero to One' book. REMEBER : Having the creativity to innovate is the key to success. I hope you find this summary helpful. Do tell me in DM or Comments about which book you'd like to see reviewed next! #peterthiel #venkatkumar #zerotoone #booksummarybyvk #booksummary #booksbyvk #bookstagram #vkaffiliatemarketer #summary #canada_life🇨🇦 #businesscanada #startupcanada #startupstories #affiliatemarketing #entrepreneurship #zerotoonebook #organicgrowth #booklover #growthhacking #organicgrowthstrategy #bookstagrammer #growthhack (at London, Ontario) https://www.instagram.com/p/Cc1IqjDpmfL/?igshid=NGJjMDIxMWI=