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Google published a paper saying that it could facilitate training at millions of frames per second on a machine while reducing costs by up to 80%.

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Email marketing is integral to B2B. When you send the right emails at the right time to the right prospects, you create a lifetime brand promoter for your #business.

You need to sound smart, your approach and body of the content should be informative and personalized enough to persuade the recipient to not only pay attention, but also engage in your recommendation or request.

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Email marketing is integral to B2B. When you send the right emails at the right time to the right prospects, you create a lifetime brand promoter for your #business.

You need to sound smart, your approach and body of the content should be informative and personalized enough to persuade the recipient to not only pay attention, but also engage in your recommendation or request.

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From tailoring and customizing information to providing a seamless shopping experience, the use of intent data or behavioral data is making waves for B2B organizations around the globe. In this blog, know how intent data impacts the success of b2b marketers .

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Find out how these leading women in technology are disrupting the IT industry.

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This #IWD2020 DECK 7 had the wonderful opportunity to reach out to an extraordinary bunch of #womenintech who shared their stories of struggles and triumph with us. We honor, celebrate and pay tribute to all of them for setting an example for everyone!

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Strategies that work for one business might fall completely on its face for another. That’s why it is always important to keep testing and experimenting. It all comes down to knowing your audience and how they interact with your business.

Here are a few ways by which marketers for B2B IT firms can revamp their marketing approach:

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“Marketing is about values. It’s a complicated and noisy world, and we’re not going to get a chance to get people to remember much about us. No company is. So, we have to be clear about what we want them to know about us.” - Steve Jobs

Let’s look at the top 5 marketing technology trend rankings:

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If your "valuable content" isn't reaching the right audience, you may as well not work on it. Often times content is aligned to appeal to everyone, which leads to lower conversion rates and a waste of time and resources. To strike the right chord with the right audience here are some impactful strategies for you to employ.

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Here are deck7's best practices to deliver a benchmark webinar:

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Let's look at some different types of Popups that marketers can implement on their website to build a strategy that generates leads and revenue.

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Webinars are an effective way to build sustaining connections with your prospects and clients while simultaneously allowing you to distinguish your brand from your competitors.

Let’s take a look at 5 crucial webinar strategies that marketers may often end up overlooking.

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Are you struggling to get everything done in your online business every day? Not anymore! 

Check out these 7 cost-effective and affordable social media automation tools right here to rock your social media game in 2020.

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B2B narrating makes a brand genuine to its audience. A decent story tells clients about your brand and acts as a big motivator. It also conquers any hindrance between your business and your purchasers.

According to Forbes, B2B marketers are tasked with finding clever ways to create compelling content, along with the vehicle to deliver it.

Have a look at this blog to know the components of B2B storytelling:

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Marketing predictions show that half of all searches will be made through voice by 2020.

B2B brands are not excluded from voice search’s relevance and will have to improvise in order to adapt. There's a tremendous opportunity for marketers to grow their market share and position their marketing strategy for the future.

let’s look at voice search trends that marketing enterprises can expect in the future.

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Geo-targeting allows B2B enterprises a pathway into mobile-based marketing which was previously solely proprietary of B2C marketers. As Geo-marketing efforts are showing favorable outcomes, marketers are trying to figure out ways to deliver the same results for B2B organizations.

B2B marketers can use the digital footprints from geo-based data to cut through the clutter and provide personalized, well-tailored and segment-specific content directly to the ideal point of contact.

Let’s look at ways in which B2B companies can incorporate GEO marketing in their advertising playbook.