#MYXCHAGEE

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MY X CHAGEE: Get Fit with Malaysia’s Hottest Influencers in 2024!

Hey darlings, we've got something brew-ing for you! You know how beverages like milk tea have always been seen as a guilty pleasure? Well, for someone who's been a huge fan of milk tea for more than half my life, I was overwhelmed with joy when I was first introduced to CHAGEE. I just HAVE to share it with my readers too!

CHAGEE: A Refreshing Twist on Tea

CHAGEE is all about freshness, quality and balance. They're offering a healthier alternative to your usual milk tea. Crafted from premium quality tea leaves, it offers light and invigorating experience. Trust me, it totally aligns with your health-conscious choices.

Nowadays, it's so different. It’s not just about health and wellness anymore. It’s about enjoying the journey too! And that’s where CHAGEE comes in. When it comes to beverages, CHAGEE stands out as a beacon of freshness, quality, and balance. Say goodbye to your ordinary milk tea and embrace a healthier alternative that won’t compromise on taste or well-being. It is all about blending fitness with fun. So, are you alive or just breathing? With CHAGEE, it’s all about embracing a lifestyle that’s bursting with energy and excitement!

“We want to change the mentality and make tea drinking to be known as a culture centered around good health and well-being," shares Jack Chong, the big boss at CHAGEE. “In Malaysia, we are pretty familiar with milk tea but with an unhealthy connotation associated with it. We want our customers to feel at ease while enjoying our premium tea”.

The MYBF X BWCJ Legacy

Remember the success of “MYBF X BWCJ Crossover Campaign”? Guess what? My FM, Malaysia’s No. 1 Chinese radio brand, is back at it again with the "MY Fitness KOL 2024” project.

Selection Process Unveiled

“MY Fitness KOL” is all about passion and athleticism. We’re talking about the fittest, most good-looking guys over 18 who are masters of their sports. Over 300 contestants participated, but only 8 of the best made the cut. After a rigorous selection process, we’ve got our top 8 MY Athletic Pageants. These guys are the real deal!

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The Ultimate Prize!

How cool is that? My FM’s DJs are going to step up and manage the grand prize winner KOL. They’re teaming up to create our very own Malaysian #MY Male Athletic idol. But that’s not all. The grand prize winner gets to show off their skills in variety shows. And to top it all off, they’re walking away with a cool cash prize of RM20,000!

Get Pumped for “MY Fitness KOL”

Hold on to your seats, folks! “MY Fitness KOL” is about to hit your screens next month. Get ready for a groundbreaking variety show featuring 8 of the fittest individuals from across Malaysia ready to redefine sports entertainment and spread the word about health and vitality.

But wait, there’s more! “MY Fitness KOL” isn’t just about watching - it’s about getting involved as well. You get to interact with your favorite KOLs and even win some cool prizes. So remember to tune in, get engaged, and grab the chance to win some serious cash. All this while you get to enjoy the mesmerizing display of athleticism and charm on screen, and savor the refreshing taste of CHAGEE.

How It Works

Heads up, guys! Starting March 3rd, you can catch the latest episodes of “MY X CHAGEE Fitness KOL” on all your favorite networks. But here’s the kicker - you can be part of the action too! All you have to do is dial 03-95433366 at the specific times and join our call-in sessions. Answer some easy-peasy questions about the episodes and you could walk away with RM20,000 in cash and some tea-licious CHAGEE vouchers.

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Make sure you’re following us on Instagram and joining the convo with the hashtag #一起更Fit更好玩 (#MoreFitMoreFunTogether). Not only will you get all the latest details about an unforgettable meet and greet session with the 8 athletic semi-finalists, but you’ll also get the chance to mingle with these amazing folks.

Tea Time with MY X CHAGEE

Get this - MY X CHAGEE is throwing a tea party and you’re invited! We’re hosting 100 FREE tea-tasting sessions at select CHAGEE outlets. But here’s the catch - it’s first come, first served. Hence, make sure you’re there bright and early to snag a spot! This is your chance to taste CHAGEE’s new product and hang out with our handsome semi-finalists and MY’s DJs. It’s gonna be a blast, so don’t miss out!

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Viewers are reminded that getting fit and having fun can go hand in hand with each cup of CHAGEE. Our variety show “MY Fitness KOL” is all about that #一起更Fit更好玩 (#MoreFitMoreFunTogether) life. It’s not just about working out, it’s about having fun while doing it!

Our show features some seriously dedicated participants, showing off their athletic prowess and reminding us all about the importance of staying active. But it’s not just about the sweat, it’s about balancing wellness and enjoying life’s simple pleasures.

And most importantly, we want you to join the conversation! Share your fitness journey with us using the hashtag #一起更Fit更好玩. It’s all about building a community, raising awareness, and motivating each other to reach our fitness goals. Guess we're one step closer to getting fit in no time!

Making Fitness Fun Again with CHAGEE

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"MY X CHAGEE Fitness KOL” is here to show you how fitness, fun, and a cup of CHAGEE’s top-notch tea can blend together perfectly. Every cup of CHAGEE is a celebration of health, freshness, and vitality - it’s the ideal pick for those of you looking to strike a balance in life. So, why wait? Let’s get sipping, get moving, and most importantly, have fun doing it!

When you tune in to “MY Fitness KOL,” you’re in for a treat. You’ll get to see some seriously thrilling competitions and jaw-dropping performances. Not just that! You’ll also get a powerful message: smashing your fitness goals doesn’t have to be a drag. In fact, it can be super fun and rewarding, especially when you’ve got CHAGEE’s refreshing beverages by your side. So, let’s get fit, have fun, and stay refreshed with CHAGEE!

As we all hop on the wellness bandwagon, CHAGEE is right there with us. They’re all about giving us a refreshing experience that does more than just quench our thirst - it nourishes our body and soul. So, let’s raise a cup of CHAGEE to health, happiness, and the sheer joy of living well. Here’s to us, and here’s to CHAGEE!

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That being said, this Sunday, 3rd of March, MY X CHAGEE is conducting a meet and greet session @CHAGEE @Pavillion Bukit Jalil for those of you who are interested in listening to more on what our semi-finalists and MY's DJs such as, Jack Lim, Emely Poon, Mei Yan and more have to say!

To find out more tea-mendous updates about "MY X CHAGEE Fitness KOL," Malaysia's fittest Project, please visit our Facebook page. We’ll be leaving a string of clues throughout the story so follow us on Instagram @myfm for more details about MY X CHAGEE Fitness KOL! Keep your eyes open via the SYOK App to hear My FM Radio for the most recent updates!

Best of luck! xoxo

[ivykhoozx]

MY X CHAGEE Fitness KOL Campaign 2024

Empowering Health and Wellness

In recent years, the perception of beverages like milk tea has been overshadowed by concerns about their impact on health and weight management. Milk tea is viewed as a fattening indulgence that has loomed large in the minds of health-conscious individuals.

Nonetheless, CHAGEE challenges this stereotype by presenting beverages that epitomize freshness, quality, and balance. Each sip of CHAGEE underscores its dedication to offering a healthier alternative, making it an ideal choice for individuals on a wellness journey. By using premium quality tea leaves, CHAGEE deviates from the norm, providing a light, invigorating experience that aligns with both refreshment and health-conscious choices.

In a world where health and wellness take center stage, CHAGEE stands out as a refreshing alternative to traditional beverages. With a commitment to promoting fitness and enjoyment, CHAGEE invites viewers to embrace a lifestyle of vitality and fun.

“We want to change the mentality and make tea drinking to be known as a culture centered around good health and well-being," says Jack Chong, Chief Executive Officer at CHAGEE. “In Malaysia, we are pretty familiar with milk tea but with an unhealthy connotation associated with it. We want our customers to feel at ease while enjoying our premium tea”.

The MYBF X BWCJ Legacy

My FM, Malaysia's No. 1 Chinese radio brand, following the success of “MYBF X BWCJ Crossover Campaign,” is vying for the title this year and today marked the end of the selection process for the country's fittest Athletic KOL project, "MY Fitness KOL 2024”.

Selection Process Unveiled

In a fusion of passion and athleticism, “MY Fitness KOL” brings together the fittest and good-looking male individuals aged 18 and older who specialize in specific sports disciplines. Over 300 contestants actively participated in the selection process. However, through the strictest and most professional selection criteria, 8 exceptional MY Athletic Pageants have been successfully selected.

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The Grand Prize: More Than Just a Title

My FM’s DJs will double as the grand prize winner KOL’s manager, collaborating to cultivate our very own unique Malaysian #MY Male Athletic idol. The grand prize winner will also have the opportunity to participate in variety shows, along with a cash prize of RM20,000!

An Exhilarating Journey: The Debut

Get ready for an exhilarating journey into the world of athleticism and charm as "MY Fitness KOL" makes its debut next month. This groundbreaking variety show, featuring 8 fittest individuals from across Malaysia, is set to redefine the standards of sports entertainment while promoting a message of health and vitality.

But that is not all – “MY Fitness KOL” is more than just a showcase of talent, it's an interactive experience for viewers to engage with their favorite athletes and win exciting prizes. Tune in, engage, and seize the opportunity to win thrilling cash prizes while immersing yourself in the captivating display of athleticism and charm on screen, all while savoring the refreshing taste of CHAGEE. Let's redefine fitness entertainment together!

How It Works

Mark your calendars! Starting March 3rd, viewers can watch the latest episodes of "MY X CHAGEE Fitness KOL" which are scheduled to launch soon on all major networks and participate in the call-in sessions by dialing 03-95433366 during specific times. By answering simple questions related to the episodes, participants stand a chance to win cash prizes of RM20,000 and CHAGEE vouchers.

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Follow us on Instagram or engage in the conversation using the hashtag #一起更Fit更好玩 (#MoreFitMoreFunTogether) to stay updated on all the latest details about an unforgettable meet and greet session with the 8 athletic pageants from MY X CHAGEE Fitness KOL 2024. As we celebrate the athleticism and charm of our semi-finalists, we're offering you an exclusive opportunity to get up close and personal with these remarkable individuals.

Meet and Greet: An Exclusive Opportunity

During this special occasion, we are delighted to announce that MY X CHAGEE will be hosting 100 complimentary tea-tasting sessions at the selected CHAGEE outlets. It is on a first-come, first-served basis, so be sure to arrive early to secure your spot! Don't miss out on the chance to sip on CHAGEE's new product while mingling with our semi-finalists and MY's DJs.

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A post shared by CHAGEE 🇲🇾 (@my.chagee)

Viewers are reminded that getting fit and having fun can go hand in hand with each cup of CHAGEE. As the hashtag #一起更Fit更好玩 (#MoreFitMoreFunTogether) suggests, the variety show  "MY Fitness KOL” encourages individuals to engage in physical activity and adopt healthier habits. By showcasing the athleticism and dedication of the participants, the show serves as a reminder of the importance of staying active and maintaining a balanced lifestyle by prioritizing their well-being while indulging in life's simple pleasures.

Besides that, it also invites viewers to join the conversation and share their fitness journey using the hashtag. This initiative encourages a sense of community and improves awareness, as individuals come together to support and motivate each other towards their fitness aspirations.

Making Fitness Fun Again with CHAGEE

“MY X CHAGEE Fitness KOL" aims to inspire viewers to embrace a lifestyle of fitness and fun, all while enjoying the refreshing taste of CHAGEE's high-quality tea. Each cup of CHAGEE is a testament to health, freshness, and vitality, making it the perfect choice for those seeking balance in their lives.

As viewers tune in to "MY Fitness KOL," not only they will witness the thrilling competitions and captivating performances but also receive a powerful message: that achieving fitness goals can be enjoyable and rewarding, especially with the support of CHAGEE's refreshing beverages.

As the world embraces a culture of wellness, CHAGEE remains committed to providing a refreshing experience that nourishes both body and soul. Join us in raising a cup to health, happiness, and the joy of living well with CHAGEE. ------------------------------------------------------------------------------

That being said, we just wanna extend this invitation to those of you who are interested in listening to more on what our semi-finalists and MY's DJs such as, Jack Lim, Emely Poon, Mei Yan and more have to say! Join us at our meet and greet session which we are hosting on the 3rd of March, Sunday 3pm @ CHAGEE@ Pavillion Bukit Jalil. 

To find out more tremendous updates about "MY X CHAGEE Fitness KOL," Malaysia's fittest Project, please visit our Facebook page. With its dynamic mix of entertainment, music, and current affairs programming, My FM is the most preferred Chinese language radio station in Malaysia with a weekly reach of 2.9 million listeners. My FM Malaysia is a go-to source for news and insights because of its MCs and DJs' captivating personalities and capacity to engage listeners on a personal level. You can also catch up on the latest updates by following us on Instagram. And don’t forget to stay tuned via the SYOK App to hear My FM Radio for the most recent updates!