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anxiouss-princess · 4 years

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1: What is your Supernatural OTP?

Wincest 🤡 and I am not sorry

2: What's your opinion on John Winchester?

I thought he was alright. I liked that episode where he came back, that was emotional af.

3: Which season finale was your favorite/least favorite?

Season 8 was prob my fave because I loved that sam and dean moment 😭

4: Which is your favorite episode?

THIS IS SO HARD DONT ASK THIS OF ME. Maybe the eps with Ghost Facers? I love and miss those goofy assholes omg

5: Which episode makes you cry the most?

Hopefully the last episode does LOL... I haven’t reallt cried over an episode

6: Which episode is the funniest to you?

French Mistake probably, hehehe

7: What's your opinion on Megstiel?

Hate it

8: When did you start watching Supernatural?

When I was in 8th grade about 8 or 9 years ago or so

9: Which episode title do you think is the funniest?

Oh crap I don’t remember all the titles aksksksk

10: What's your opinion on Garth?

LOVE HIM

11: If you could bring back any character, would you? If so, whom?

GHOST FACERS

12: Who is your favorite angel?

CAS, DUH WTF IS THIS QUESTION

13: Who's your favorite archangel?

GABRIEL

14: What's your opinion on Wincest?

It’s my OTP so obviously all good things 😘

15: What's your opinion on Lisa? (and Ben, if you want)

I did not care for Lisa, honestly. Keep forgetting about her tbh.

16: When did you start blogging about Supernatural?

Pretty recently lol

17: Do you think that Chuck is God?

NOT ANYMORE 😈

18: Do you have a favorite Dick (Roman) joke? If so, what is it?

Crap I don’t remember them lol

19: Which is your favorite episode?

Ghost Facers (I’ll prob change my mind later)

20: Who do you ship Sam with?

DEAN. I AM NOT SORRY AKSKDKSK

21: What's your opinion on Destiel?

I love it, that’s my second favorite ship babeyy

22: Did you like the first or second Ruby better?

Not gonna lie ... I preferred the first one 😬 oops

23: Who's your favorite demon?

CROWLEY

24: Do you read smutty fanfiction?

Of course

25: Do you think Destiel will become canon in season 9? (Regardless of whether you want it to or not)

I come from the future : outlook isn’t good for season 9... but season 15, however 😈

26: Have you ever had a dream about Supernatural/the characters/the actors? If so, can you describe what you remember?

I don’t think I have...

27: Which episode is the scariest to you? (Horror-movie type scary)

The weird cannibal one... that shit was WHACK

28: What's your opinion on Sabriel?

I don’t really have too much of an opinion on it

29: Do you think End!verse will happen? If so, are you looking forward to it?

Nah

30: Do you have any friends off of the Internet that watch Supernatural?

Yup I recently forced my friend to watch it CTFU you’re welcome @d0nt-blinkkk

31: Do any of your family members watch Supernatural?

My cousin did for a while

32: What's an unpopular opinion or headcanon you have?

Well I mean I like wincest, so... 😭😂

33: Do you like AU fanfics?

Not really. I tend to avoid them tbh.

34: Have you ever written/started writing a fanfic?

Not on supernatural (yet)

35: What's your opinion on Samifer?

Don’t like it 🤮

36: If you have an OTP, at what point did you start shipping it?

Yeeaaarsss ago. Like I’d freak out whenever Dean would call Sam “Sammy” cuz I’m a dumbass so pretty much from the beginning.

37: Do you think Sam should have completed the demon trials?

Nooooo da fuq

38: Which director/writer is or was your favorite/least favorite?

I don’t pay attention to that LOL OOPS

39: Which actor would you most like to meet in real life?

JENSEN

40: If you could be any character on the show, would you want to? If so, whom? If not, why?

Dean and Sam’s long lost sister 💀 I WANT IT

41: Do you prefer cake or pie?

100% cake. PERIOD.

42: What is your opinion on Sastiel?

I don’t really have much of an opinion on this either

43: Have you ever made a Supernatural reference out loud and received strange looks from some of the people surrounding you?

LOL I ACTUALLY THINK I HAVE .... but I can’t remember omg but knowing me I definitely have

44: Have you ever cried over a non-OTP ship from the show?

45: What is your favorite moment from any of the gag reels?

Basically all of them, they crack me up

46: Superwholock?

I don’t watch Sherlock

47: What is/was your favorite Sam hair length?

I can say the worst was definitely season 8. Like what the fuck was that, man.

48: What's an unpopular ship you have? Do I really have to say it at this point?

👀 YOU ALREADY KNOW CTFU

49: What's your opinion on Wincestiel?

Love it for the most part, just never really shipped Cas and Sam too much.

50: Can you dig Elvis?

I understood that reference 😂

51: Do you listen to Carry On Wayward Son even when you're not just watching a finale?

Actually no 🤣

52: What's your opinion on Zachariah?

Hated his dumbass

53: Do you think Adam will ever get out of the cage? (not as Michael)

👀 Well...

54: Do you think Sam should have completed the trials?

Noooo obviously not

55: How long would you survive as a hunter?

One day, tops. I think that’s being generous LOL

56: What's your opinion on Calthazar?

Idk what that even is

57: Do you have a Netflix account? If so, what's your username and password? Wait a second, just the first part.

No, I use my friends LOL!

58: Have you ever participated in GISHWHES?

Idk what that is either 😭

59: What movies/shows have you watched because of (or by coincidence) Jared, Jensen, or Misha?

My Bloody Valentine, 10 Inch Hero, Friday the 13th, House of Wax

60: If you could change just one thing about the series, what would it be?

I would just have the characters not say some certain things that they said ... like when Dean said it should have been Sam that died instead of Charlie... WTF was THAT

61: If you were at a Con, what would be a question you would ask?(can be any of the actors)

oh god I have no idea

62: Why did you start watching Supernatural?

My friend showed me a clip from it or something and it all went downhill since

63: What's your opinion on Sam/Crowley?

Damn I never even thought of this tbh

64: What's your biggest fear for season 11/the rest of s10?

(Season 15 now oop) but honestly my biggest fear is CAS NOT COMING BACK

65: What's your favorite (or at least a memorable) pop culture reference that has been made on the show?

I don’t remember kasksksk I FEEL LIKE ALL MY ANSWERS TO THESE ARE GARBAGE

66: Just a random confession you have regarding the show/Asker makes up their own question.

I feel like my biggest confession is that I dead ass just confessd to shipping wincest sooo 💀

@nooowestayandgetcaught

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loftyexecutor · 6 years

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clean slate (11/?)

Pairing: (eventual) addcest [LPDE] & elsain [LKATh] WC this chapter: 3600 Rating: T+ TWs: (past) abuse AU: modern/single parent Lusa (with his tiny son Arc) + runaway Esper (hah) Notes: i wont spoil anything but i feel like this is my favorite chapter so far

ao3 link

It’s with a heavy heart that Esper shoves a shirt into his backpack and then, after a second’s deliberation, grabs another one, Lusa’s, from where it’s thrown over the laundry basket. He’d never thought he would feel like this one day, throwing essentials into a bag to leave, heart in the pit of his stomach. He’d never thought he’d get attached to a place.

The last time he’d done this, much less peacefully, he’d been full of adrenaline, panic coursing through his very veins. He remembers looking over his shoulder the whole time, watching carefully if his father stirs from his unconsciousness. He doesn’t to that now; doesn’t have to, since he’d hear either Lusa or Arc coming long before they’d see him pushing all the overflowing things further into the bag to zip it up.

He can’t help but wonder if he’ll be missed. Arc had grown attached to him, and Lusa was nice to him, but ultimately, they’d go back to how they were before he’d turned up. Lusa will probably be happier, having his workshop all to himself again, not having to care for Esper’s untimely outbursts.

He resolves to stop thinking about it lest he start crying and wakes someone up with the sound.

He throws the bag over his shoulder and then picks up the note he’d spent an agonizingly long time writing up. He places it onto the dining table for Lusa to find easily in the morning. He would feel bad for leaving without even saying a goodbye, but he can’t exactly do that without Lusa attempting to stop him. He could also go for a hug that he knows Lusa would provide more than happily, but he also can’t have that, even if he feels so, so cold. Suddenly it doesn’t feel like the summer anymore.

Esper shakes his head to clear it and then slips on his shoes. He can’t handle turning around eve once more to look at the house he’d come to call home, a real home as it’s defined in the dictionaries, as opposed to the prison he’d spent his life at before.

He steps onto the dark street with quaking shoulders.

—

“Heey! Give back my dinosaur!”

“Shea!”

“But da-ad! It’s my turn!”

“That’s my dinosaur!”

“Shea, you lost your dinosaur last week. Give it back to your brother.”

“But da——d!”

“No buts! Give it back and go brush your teeth, both of your. It’s way past your bedtime.”

“...okay…”

Arme sighs, adding ‘get Shea a new toy dinosaur’ to his mental to-do list. He turns to Knight, who is still sitting on the sofa, fiddling with his phone and the strap on it. Arme’s expression melts as he sits by him, enveloping him with an arm.

“You tired?” he asks, bumping into Knight’s head with his.

Knight chuckles and returns the gesture. “A little. I still can’t believe what happened to Lusa today.”

Arme’s answer is a nod. He takes the phone from his husband’s hands and puts it onto the coffee table. The entire conversation is ingrained in his brain just as much as it is in Knight’s.

Knight had called Lusa to ask about going bowling next weekend, but it’d been obvious Lusa was not alright just from his tone of voice. Knight had put him on speaker then, and Arme had found his way into the living room, drawn by their discussion.

Lusa told them what had happened, and then promptly cried soft sobs into the phone. He didn’t want to wake up anyone, but Knight and Arme were lending an ear, he just couldn’t help it.

Knight had assured Lusa he’d personally be of help hiding the body if Asker were to ever show up again. Arme wasn't sure how to feel — because on one hand he completely agreed, but he also kew Knight was completely serious, so on the other hand he wished it wouldn’t come to that.

Finally, they managed to coerce Lusa to get some sleep, but ‘out of sight, out of mind’ never really worked its supposed magic with them.

“We’re a family,” Arme tells Knight, slow and deliberate. “We protect our own. God help those who would try harming Esper.”

Knight grins tiredly and then leans up to place a kiss to Arme’s temple. His lips linger there for a moment, and when they leave, Knight’s entire head rests on Armes shoulder instead. “You always know what to say.”

“Don’t make fun of me—”

“I’m not! I’m not,” Knight defends himself, “I mean it. That was very ice.”

Arme huffs. “You didn’t marry me because of my linguistic abilities or lack thereof.”

“You’re right, I married you for that sweet cheque you bring home every month.”

“Elsword Knight Sieghart-Ishmael, I swear—”

“Dad! Papa! We want a story!” Anpa cries from the upper floor, much to Knight’s elation. He uses the distraction to slip out of Arme’s hold and heads upstairs.

Arme watches with a fond look. He also adds ‘buy Knight something nice from that sweet cheque he brings home every month’ to his to-do list. It’s really getting too long at this point.

It’s not much later that he follow upstairs, stationing himself at the door of their boys’ room like a guard, listening in on every soft word Knight reads from the boys’ favorite storybook. The story of the fearless knight and the crystal of life. Arme knows it by heart, could probably wi a recital , that’s how many times he’d read it already. And Knight alike, probably even a few more times than him.

Still, there is no such thing calming like his husband’s voice piercing the nightly silence, and Arme closes his eyes to enjoy it to the fullest. It’s not like he can’t picture Knight’s smiles and fond looks aimed at their sons with perfection anyway.

He’s almost lulled to sleep himself by the time Knight finishes the story and places kisses on their boys’ heads, doing his best not to wake either of them. He’s smiling sleepily as he leaves the room, the click of the door handle hiding the smack their lips make as they come together.

“Let’s sleep, too,” he whispers, and Arme is nodding along with practiced ease, though he swoops down to get one more kiss beforehand.

Knight is tugging his shirt off before they’re even in the bedroom, sending it flying towards the direction of the bathroom. Arme would laugh if he didn’t feel similarly tired. He starts working his clothes off when Knight pipes up from the dresser, holding their pajamas in his hands with unnatural stiffness.

He’s staring out of the window as if transfixed.

“Is that—” He leans over the dresser, knocking over a — fortunately unlit — candle holder. “Is that Esper?!”

Arme frowns, running over so he can look out the window himself Sure enough, the figure passing their house has Esper’s hair, and is tall enough to pass for him. Arme’s breathing stutters as soon as he notices the bulging backpack on the figure’s back.

It might just be a coincidence, but then again…

There’s no one in the town who resembles Esper, especially not like that. Arme is rushing to get his phone from its charging station on the bedside table.

“We have to call Lusa,” he says, already doing just that. Knight peeks peering out the window, watches the figure go further and further down the street.

“What’s that way—?” Knight asks, but it hits him almost the second the words leave his lips. “The bus stop! Arme, he’s planning to leave!”

Knight’s panicked words only serve to make the dialing tones more terse. “Pick up, pick up, God, make him pick up alread—”

“Hm? Arme?” Lusa slurs from the other side of the line, obviously having been just awoken.

“Lusa, is Esper home?” Arme asks in a rush.

Lusa sounds confused, and Arme can almost see the little crease between his brows. “Wha? He went to bed before me…? Why’re you askin’?”

“Lusa, I need you to go check Esper’s room right the fuck now. Knight, I’m gonna start the car,” Arme instructs, pulling his shirt back on haphazardly.

There’s a distant, “Wow! Language!”

“Did something happen?” Lusa asks, starting to wake up more. Arme isn’t sure whose heavy footsteps he hears; Lusa’s or his own. The automatic light turns on as he steps onto the porch, already clicking the car lock off.

“Fuck!” Lusa hisses into his ear, “He’s not here! It’s a fucking mess, what happened?” He sounds just as panicked as Arme knows he is.

“Knight saw him going down our street a few ago,” he tries explaining. Hes jabbing the key into the ignition and pushing the phone against his shoulder with the side of his face as he peels off the driveway, making a sharper turn than he ever would during daylight. “He had a bag. Knight thinks he’s going to the bus stop.”

“Fuck! What’s he thinking?”

Arme has no answer for that question, but he knows Lusa does. There’s silence for a few blocks and then Lusa breathes heavily into the receiver and says, “I’ll be there in ten minutes. Please, stop him.”

“That’s the plan,” Arme cuts off, Lusa’s voice fading off with the end of the call.

—

Lusa’s hands tremble as he holds the paper, wrinkling it with the force of his grip. He wishes he could unread something, but alas, he has no such powers or luck.

— Lusa,

I hope you had a good rest. I decided it was too dangerous for me to stay when father knows there this is. I can’t imagine if he’d hurt you or Arc and I can’t risk it. Sorry I left without a word, but I don’t want you to try to stop me. It’s better this way. You’ll be safe if you don’t know where I am. My father is a dangerous man, you’re lucky nothing happened to you yesterday. Please please don’t look for me.

Thank you for everything. I hope I can repay you one say, somehow.

— Esper

Lusa feels like what he’d just read isn’t real, but Arme had made it all too real, and painfully so. He’s grabbing his keys before he can think about it a second longer, running out in nothing but his pajamas and bedheaded hair.

The letter gets shoved into his pocket haphazardly and Lusa wants to forget it exists, but it’s burning a hole through his jeans and soul alike. Nothing save it feels real at the moment; the dark and quiet transforms the town into something unfamiliar, strange.

The drive feels at once endless and over too soon. Lusa’s sneakers drag over the concrete as he half-jogs to the bus stop, breathing out an immediate sigh of relief when he spots a hunched-over figure.

Esper sits on the bench, the lone street lamp that reaches the secluded spot casting long shadows over his figure. Sure enough, there’s a bag on his shoulders. He was really planning on leaving.

Lusa can’t breathe.

“Esper!” he cries, breaking out into a full run and almost tripping himself over a curb.

Esper jerks, turning a wide-eyed face towards him, recoiling almost immediately. Lusa comes to a halt when he reaches him, panting and with equally wide-eyed stare. Esper is holding up his arms in front of his chest as if waiting to be struck down, to defend himself. The implications churn Lusa’s stomach in the very opposite of a good way.

How does he show Esper that he wouldn’t hurt him, never ever again? Each day, each tiny jolt and jerk and careful, fearful glance he beats himself up for contributing to it, wishing there was a way to re-do history and change not only his meeting with Esper, but everything else as well.

He only just notices Arme sitting next to Esper when he leans to look at him closer, frowning like Lusa had done something awful. And, fuck, Lusa doesn’t need him to remind him too; he’s very capable of kicking his brain himself, thank you very much.

He all but collapses at Esper’s feet, reaching out to grab his hands in his, enveloping them and warming the cold skin. He can’t hold back the tears that he didn’t even know he still had after all the ones he’d spent today.

Esper stares down at him, mirroring him with a look of agony that Lusa wishes will never cross his face ever again.

“Please, please, please don’t leave,” Lusa chokes out, back bending down in tandem with the quiet wail that leaves his chapped, bitten-up lips. His forehead comes to rest against Esper’s knees, yet he keeps talking. Esper and Arme hear him clear as day, no matter the mumbles or sobs. “Please, I promise nothing will happen to you anymore, so please, rethink it— I don’t want to lose you, Esper, please…”

Esper weeps — one would think he’d also have no tears left to cry anymore, after a day full of them, but no, his tearducts are as functional as ever and provide the saltiness diligently — and he leans over Lusa, squeezing his hand with his trembling ones. Lusa squeezes back and that simple human contact warms Esper like nothing else could.

“I—” he gasps, sniffling like a whining puppy that had been kicked. His face is a mess of various fluids and he’s thankful for the bad light so the others don’t have to see him like that. “I don’t want to leave…!”

“You don’t have to, you don’t, so please,” Lusa begs, gripping onto Esper like his entire life depends on it.

Maybe it does.

Arme rubs Esper’s back in silence. He knows there’s not much more he can do than he’d already done, or say more than he already had. He’s glad Lusa didn’t have to see Esper when he’d first realized he’d been caught in the act, fighting and begging. Really a sight Arme himself wishes to erase from his memory. He’s not sure how Lusa would have reacted.

Esper shakes between the two of them, trying to stifle his sobs and hiccups. His success is debatable, but it’s not like either of them is going to start the debate.

“I’m sorry,” he says, not without his voice breaking in the middle though, “I’m sorry, I’m sorry—”

“It’s okay,” Lusa echoes back back to each of Esper’s apologies, pulling the man closer, enveloping him in a tight embrace. He doesn’t want to ever let go, ever let Esper slip from his fingers like he’d tried.

They’re pulled out of their thoughts, out of their tears, by the bus coming up to a stop by their little bench, tires screeching too-loud in the night.

Lusa stares at the vehicle and then looks back at Esper, holding him in place with a terrified look. With wide and bloodshot eyes and tear streaks running down his cheeks like rivulets of pain, Esper isn’t sure he’d ever seen Lusa look this scared before. Lusa was strong, he was the one who didn’t cry — today is the first time Esper had ever seen him shed a tear, and what a way to find out.

“Please,” Lusa chokes out, no more than a cut-off whisper that gets stuck halfway up his throat, “I won’t— I can’t make you stay if you don’t want to, but please— please don’t go.”

Esper sobs again, lips wobbling as he grits his teeth and fights not to screw his eyes shut. He almost knocks Lusa backwards with the force he throws himself at him again, clinging like a drowning man to a piece of driftwood. Lusa feels like an anchor, holding him down so he feels real again when everything feels like a bad, bad dream.

“I don’t want to leave,” he confesses again, straight into the fabric of Lusa’s already wrinkled shirt.

“Then don’t! I promise everything will be alright.”

Esper lets himself get lulled by the soft words until the bus drives closes the doors to the vehicle again and speeds off, disappearing into the distance as its tail lights fade out of view.

“Would you like to go home?” Lusa asks, peeking at Arme over the tremble of Esper’s shoulder. They share a look full of nothing but relief, though Arme knows Lusa feels much more of it than him.

Esper nods, choppy, timid. It would’ve gotten unnoticed if he didn’t have his face pressed into the crook of Lusa’s neck and Lusa couldn’t feel even miniscule movements.

“Then let’s go, let’s get some rest.”

—

“Thank you, Arme,” Lusa says, standing in the doorway. He looks so tired now, with bags under his eyes and unable to even form a real smile.

Arme shakes his head, arms folded not defensively, but pensively. “Don’t worry about it. I’ll Knight everything is fine, he must be worried sick by now.”

“I’m sorry about that.”

“Again, not your fault. Not Esper’s, either. Please go get some rest.”

Lusa nods, staring off into nothing again. “Yeah,” he says finally, when the sound of boiling water and the kettle squeaking reaches his ears. “Be careful on the way home.”

“I will. Good night, Lusa,” Arme tells him. He hesitates for a moment, though, then reaches up and softly claps Lusa’s shoulder. Then he’s heading back to his car.

The clock on the hallway wall reads 3:19 when Lusa closes the door and leans back on it to catch his breath, way past his or Arme’s bedtime on a weekday. They’re all going to be messes tomorrow.

But there’s someone who’s a mess right now who needs attention. Lusa paddles his way to the kitchen to find Esper pouring tea. He’s handed a steaming mug and Esper gives a wide smile to go along with it.

“Here. I thought it might help you sleep. It’s chamomile.”

Lusa puts the mug down onto the table. “Esper,” he says sternly, but not unkindly, “You don’t need to act like nothing happened.”

Esper’s falls off like a leaf in the autumn breeze. He holds his own mug close, fingers wrapped around the colorful ceramic. It’s Lusa’s, the one he keeps, the one that has the terrible cat pun on it.

“I’m sorry,” he says, quiet and gazing down.

“Come on, I wasn’t looking for an apology. I’m not angry at you, okay?”

“Uh-uh,” Esper nods, staring into the moving surface of his tea like it holds the secrets to the universe. He plays with the teabag absently, yanking at the damp string.

“I wanna… talk to you about it again, but not now,” Lusa says. His voice is soft, as gentle as he can make it. “For now, I bet we’re both tired.”

“Yeah.”

“Esper…” Lusa hesitates. Gathering all his courage to ask this, he goes ahead with it, but not until a few tense moments pass. “Would you consider sleeping with me tonight? In my room, I mean— I know, it sounds weird, but I’d just like to make sure you’re here, y’know?”

“Okay,” Esper nods, but Lusa frowns.

“You don’t have to say yes. If you don’t want to, nothing will happen. I won’t get angry.”

“No. No, it’s okay. More than okay— I’d… like to not be alone, actually,” Esper explains, a quiet confession like a giant secret no one was supposed to find out.

Lusa opens his arms and waits for Esper to put his tea away before he hugs him again. The lankier man reciprocates, squeezing Lusa with all his strength.

“Today was… long,” Lusa says as he pulls away, “I promise you everything will be alright. So let’s sleep on it, okay?”

Esper hums, nodding with a small, crooked smile. He can’t wait to sleep, really; is sure he’d pass out as soon as his head hit the pillow. Now that the adrenaline is gone from his system, his limbs feel like lead and head pounds with a headache from all the crying.

They take their teas and sip them slowly, savoring the sweetened taste. Esper makes the best tea, Lusa had decided. And the best food. And the best desserts.

He has the nicest laugh. He’s so funny. He gets scared by horror movies too easily. He gets that wrinkle between his brows when he concentrates too much. He’s skilled with anything he picks up almost immediately.

He’s family. Lusa can’t imagine life without him anymore, just like he can’t imagine life without Arc.

Esper drags himself more than walks up the stairs and Lusa can see just how badly this has affected him. Not that he couldn’t before, but with the storm — hopefully — behind them, it’s time to see what hasn’t gotten flooded. Esper hesitates in the doorway of Lusa’s room until Lusa motions him inside.

It’s okay, he repeats. To himself, to Esper. To the both of them.

They collapse onto the bed, teas forgotten on the bedside table. It should be weird, sharing such a small bed with two of them, but it isn’t. Lusa’s arms come to wind around Esper, to keep him close, almost unconsciously, and Esper kicks away the blanket so they’re not overheating. They’re still wearing their clothes — or, at least Esper is, Lusa had just thrown a shirt on to go along with his sleeping sweatpants. That should also be weird. Possibly uncomfortable. But Esper doesn’t even peep.

Just as he’d predicted, the sweet embrace of sleep takes him into its hold just as easily as Lusa does, and he snuggles up to both.

#elsword #addcest #lpde #.elsword #.addcest #.ch #.cs #.LPDE #im very fond of this chapter if im being honest here. puffs cheeks out #i wsih people would talk to me about this au its one of my favorites...........

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touristella-blog · 6 years

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AŞK ÇEŞMESİ

(Fontana di Trevi)

Biz Türkler tarafından Aşk Çeşmesi diye bilinen Roma’nın La Dolce Vita diye lakap takılan bölgesindeki çeşme 1732 yılında Nicola Salvi tarafından inşa edilmeye başlanmış fakat 1751 senesinde vefat etmiş ve Giuseppe Pannini tarafından bitirilmiş, toplamda 30 yıldan fazla sürede tamamlanmıştır. Boyutu 26x20’dir. Sonraki yıllarda Bernini, çeşmenin yönünü Qurinal sarayına doğru çevirmiş ve Papa’nın çeşmenin görüntüsünün tadını çıkarmasını sağlamış.

Çeşme Lazio Bölgesi'ndeki bir kasaba olan Conti Family dukes of the Poli Sarayına aittir. The palace was then inherited by the Sforza Cesarini family and then to the Boncompagni family until 1885 when the City Hall expropiated it.Today the palace houses the National Institute of Graphic Art. Saray daha sonra Sforza Cesarini ailesi ve ardından 1885'e kadar Belediye Meclisi'nin tarafından patlatıldığında Boncompagni ailesine devredildi. Bugün Saray Ulusal Grafik Sanatı Enstitüsü'ne ev sahipliği yapıyor.

Ünlü sanatçı Nicolo Salvi tarafından tasarlanan Trevi Çeşmesi, üç yolun (Via de Crocicchi-Via Poli-Via Della Muratte) kesişme yerinde inşa edildiği için Trevi adını almıştır. Çeşmeye giden yollardan biri Via delle Muratte'dir . It takes its name from the Papal troops chief Renzo Musciani, nicknamed Amoratto, that used to live there in the renaissance. Adını, Rönesans'ta orada yaşayan eski adı Amoratto olarak anılan Papalık asker şefi Renzo Musciani'den alıyor. Çeşmeye giden bir başka sokak ise Via del Lavatore . It takes its name from the Lavatore del Papa, a fountain with a large basin used to wash cloths - as a public laundry - located by the walls of the Papal Residence of the Quirinal Hill. Adını, Quirinal Tepesi'nin Papal Rezidansı'nın duvarları ile bezeli bir çamaşırhane olarak yıkamak için kullanılan büyük bir lavaboya sahip bir çeşme olan Lavatore del Papa'dan alıyor. Ayrıca çeşme isminin İtalyanca üç anlamına gelen tre kelimesinden türetildiği fakat Roma’da bulunan üç yer altı su yolunun kesişme yeri olmasından da kaynaklandığı da iddia edilmektedir. Başka bir rivayete göre çeşme adını askerlere su kaynağı gösteren bakire Trivia‘dan almış.

Aşk Çeşmesi’nin tarihi dönemin Roma İmparatoru Augustus zamanına dayanır. Roma’da savaş döneminde yorgunluktan ve susuzluktan bitap düşen askerler, güzel bir kızla karşılaşır ve nereden su bulabileceklerini sorar. Güzelliğiyle büyüleyici olan genç kız, şu an çeşmenin bulunduğu yeri göstererek oradaki toprağı kazmaları durumunda su ile karşılaşacaklarını söyler. Askerler başka bir şanslarının olmadığının farkında olup kızın dediğini pek de inanmasalar da gerçekleştirir. Ve askerler sonuçta suya kavuşurlar. İmparator Augustus’un damadı Agippa akan suyu Vergine su kemeri ile Pantheon\’a kadar ulaştırdığı da yine tarih sayfalarında yer alan bir ayrıntı olarak dikkat çeker.

Bu hikaye tüm Roma’da en yaygın Aşk Çeşmesi hikayesidir. Trevi Çeşmesi’nin üzerine resmedilen heykellere de detaylı bakılacak olunursa bu hikaye kolaylıkla anla��ılabilir. Nicola Salvi tarafından tasarlanarak yapılan çeşme temelde iki tritonun (Neptün’ün solunda bolluk ve bereketi temsil eden bir tanrıça heykeli ile onun üzerinde su kemeriyle ilgili askerlerine emir veren bir komut rölyefini görebilirsiniz. Neptün’ün sağında ise sağlığı temsil eden bir tanrıça heykeli ile onun hemen üzerine askerlere su kaynağının yerini gösteren Trivia isimli bakirenin rölyefi mevcut.)arasındaki bir deniz kabuğunda duran bir tanrı heykeli (Tanrı Neptün). Ancak tabii ki etrafında başka betimlemeler, heykeller ve kabartmalar da mevcut. Üstteki 4 sutünda soldan sağa doğru sırasıyla –Meyve bolluğu, -Tarlaların verimliliği, -Sonbaharın zenginliği, -Bahçelerin zenginliği, heykelleri var, Yağmurun Dünya verimliliği üzerindeki iyi etkilerini ve su kaynağına bağlı olan dört ana ürünü temsil eder. Yapıldığı tarih, simgelediği değerler ve yapımında emeği geçen tüm sanatçılar göz önüne alındığında da Klasik ve Barok mimarinin nefis bir karışımı olan yapı bir “sanat eseri” sıfatını sonuna kadar hak ediyor.

Aşk Çeşmesi’nde oldukça yaygın olan bir davranış da çeşmeye para atmaktır. Bu davranışın da gerçek aşkı bulmak için yapıldığı düşünülse de asıl kabul edilen anlamı bu şehre tekrar gelebilmektir. Sırtın çeşmeye verilmesiyle sol elle sağ omuz tarafından havuza atılan bozuk para, eğer havuza girerse bu şehre gelecek senelerde tekrar gelineceği anlamına gelir. Atılan paralar her hafta hayır kurumu olan CARİTAS tarafından toplanır. Caritas bu gelirin %27 sini İtalya’nın yardıma muhtaçlar için açılan ilk süpermarket L’Emporio della Soliderieta’ya, %32 sini sosyal hizmetlere, %8 ini aşevlerine, %31 ini ise evsizlere barınma imkanı sunan merkezlere aktarmaktadır.

Roma’nın ters okunuşu amor, aşk anlamına gelir. Roma’ya aşk şehri olmasının yanında çeşmelerle dolu şehir denmesi de herhalde yanlış olmaz. Şehrin birçok yerinde eski dönemlerden kalmış çeşmelere rastlanılabilir. 1642 yılında inşa edilen Fontana del Tritone, 1677 yılında inşa edilen Fountains of St. Peter’s Square, 1651 yılında tamamlanan Fontana dei Quattro Fiumi by Gian Lorenzo Bernini ve günümüz tarihine en yakın zamanda inşa edilen Fountain in front of Villa Medici on the Pincio bu çeşmelerin sadece bir elin parmağı gibi gösterilebilenleri. Çeşmeler sayıca öyle fazladırlar ki Roma gezintisi sırasında çeşme etrafında toplanan kalabalıkları görmek oldukça sıradan bir davranış olarak kabul edilir.

Kitabesinde; ‘ XII. Clemens Pontifex Maximus, kız çeşmesini süslemiş ve hizmet süresinin 6. Yılı olan 1735 yılında sağlık ve refah içinde muhteşem hevesi için kararlılıkla çalıştı. ‘ yazmaktadır.

Via del Lavatore ile çeşmenin arasında kalan köşede Meryem Ana'nın bir 18. yüzyıl simgesi vardır. Aşağısında bir sokak lambası vardır. Often the icons of Mary were placed above street lamps to deter thieves or wrongdoers to put off the light and commit crimes. Çoğu zaman, Mary'nin simgeleri, ışığı söndürmek ve suç işlemek için hırsızları ya da suçluları caydırmak için sokak lambalarının üstüne yerleştirilmişti.

#rome #italy #aşkçeşmesi #fontanaditrevi #gezi #seyahat #blogger #seyahatname #touristella #roma #tatil #holiday

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ancorascuba · 3 years

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Uncharted #349 20 March 2021 Peninsula Depot, Cuyahoga Falls, USA ˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜˜ Weatherband radio down I-271 (20 March 2021) R.E.M. – Cuyahoga (Athens demo) Quiet World – Sam The Black Keys – Meet Me in the City Color Green – Night Erkin Koray – Kislari da Alin Askere The Seeds – Pushin' Too Hard Harumi – Hurry Up Now Jim Sullivan – Highways Dominic Frontiere – God of Seasons Junior Kimbaugh – Done Got Old Son House – Empire State Express

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kocaelimnet · 4 years

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Netflix Türkiye’de günün en iyi içerikleri

Dijital içerik platformu Netflix’te en çok izlenen yapımlar değişmeye devam ederken, platform yeni içerikler de eklemeyi sürdürüyor. Son olarak, Cinayet Süsü platformun yeni içeriği olurken, Netflix Türkiye’de günün Top 10 listesi içerikleri arasında yerini aldı. Son dönemde hakkında çok konuşulan Aşk 101 ise listede zirvedeki yerini kaybetti. Bunun dışında listeye ek olarak sizlere bir de dizi önerimiz var.

Netflix Türkiye’de günün Top 10 listesi içerikleri

Sosyal medyada çok konuşulan Aşk 101 Netflix Türkiye’de günün Top 10 listesi içerikleri arasında bir süredir zirvede yer alıyordu. Fakat platformun yeni içeriği bu durumu değiştirdi. 1 – Cinayet Süsü Ali Atay’ın yönetmenliğini yaptığı; Uğur Yücel, Binnur Kaya ve Cengiz Bozkurt gibi oyunların da yer aldığı Cinayet Süsü, Netflix’in en çok izlenen içeriği olmayı başardı. 2019 yılında gösterime giren film, beyaz perdede de başarıya ulaşmış ve 15.967.404 TL hasılat elde etmişti. Komedi türündeki bu yapımın IMDB puanı da 7,1 oldu. 2 – Aşk 101 Netflix’teki yeni Türk yapımı olan bu dizi, birbirinden farklı lise öğrencilerini konu alıyor ve tam olarak gençlik dizisi türüne karşılık geliyor. Bu yapım, yayınlanmadan önce de sosyal medyada olumlu ve olumsuz birçok tepki almıştı. Dizi, Cinayet Süsü’nün Netflix’te yer almasıyla birlikte Netflix Türkiye’de günün Top 10 listesi içerikleri arasında ilk sıradaki yerini kaybetti. 3 – Skyscraper Dwayne Johnson’ın 2018 yılında beyaz perdede gösterilen Skyscraper filmi, Netflix’te yerini almasıyla birlikte en çok izlenen içeriklerden biri oldu. Dünyanın en yüksek binasına yapılan bir terör saldırısını ve bu saldırıdan ailesini korumak için çabalayan bir güvenlik danışmanını konu alan filmin, IMDB puanı 5,8 oldu. 125 milyon dolar bütçe ile yapılan filmin hasılatı ise 310 milyon dolar oldu.

4 – Extraction Platformun yeni üyelerinden olan Extraction, Netflix Türkiye’de günün Top 10 listesi içerikleri arasında dördüncü sırada konumlandı.. Aksiyon türündeki bu film; zengin bir adamın oğlunun, bir uyuşturucu baronu tarafından kaçırılmasıyla başlıyor ve bu çocuğu kurtarmak için Chris Hemsworth‘ün oynadığı paralı asker karakteri görevlendiriliyor. Hemsworth’ün yer aldığı aksiyon filminin listede ikinci sırada olması pek de şaşırtıcı değil diyebiliriz.

5 – Into the Night Netflix’in yeni orijinal dizilerinden olan bu yapım, en çok izlenen beşinci içerik olarak karşımıza çıkıyor. Bilim kurgu türündeki bu dizinin ilk sezonu yayımlandı ve toplam 6 bölümden oluşuyor. Bir bölümün ortalama süresi de 40 dakika olarak karşımıza çıkıyor.

6 – Dangerous Lies Yine bir Netflix Orijinal yapımı Netflix Türkiye’de günün Top 10 listesi içerikleri arasında karşımıza çıkıyor. Platformun çiçeği burnunda üyesi, gerilim türünde bir yapım olarak sınıflandırılıyor. Maddi durumu nedeniyle yaşlı bir adama bakıcılık yapan bir kadının, yaşlı adamın ölümüyle kendisine onun serveti miras kalır. Ancak hikaye buradan sonra gizemli ve gerilim dolu bir hal alır.

7 – Baby Driver 2017 yılında ilk kez izleyicilerle buluşan bu film şimdi de Netflix’te yerini aldı ve en çok izlenen içerikler arasına da girmeyi başardı. Genç bir müzik tutkunu kaçış sürücüsü filmin baş karakteri olarak karşımıza çıkıyor. Akisyon türündeki bu yapımın IMDB puanı 7,6 oldu ve film ayrıca BAFTA En İyi Kurgu ödülünü aldı. 34 milyon dolar gibi makul bir bütçe ile yapılan filmin hasılatı da 230 milyon dolar oldu. 8 – Too Hot to Handle Yeni bir Netflix Orijinal yapımı olan bu dizi, Netflix Türkiye’de bugünün Top içerikleri içerisinde geçtiğimiz günlerde zirvede yer alıyordu. Şimdi ise yapım sekizinci sıraya kadar geriledi. +18 yaş sınırlamasına tabi olan bu içerikte, hikaye 100 bin dolarlık bir ödül için yapılan bir yarışmayı merkezine alıyor. Çeşitli yerlerden gelen ve bir adada bir araya getirilen gençler bu ödül için yarışıyor.

9 – La Casa De Papel 4. sezonun yayınlanmasıyla birlikte bir noktaya kadar listenin zirvesinde yer alan yapım, artık gün geçtikçe listenin gerisine doğru gidiyor. Yeni bölümlerin yayınlanmasının üzerinden süre geçmesinin yanı sıra yeni içeriklerin de gerilemede etkisi olduğu söylenebilir. Ülkemizde de çok popüler olan bu dizi, IMDB’den de 8,5 puan almayı başarıyor.

10 – Recep İvedik 6 Şahan Gökbakar’ın hayat verdiği Recep İvedik serisinin son filmi de önceki filmler gibi ilgi görmeyi başardı. 2019 yılında beyaz perdede gösterime giren yapım, gişede 67.716.572 lira hasılat elde etmişti. Gişede başarılı olan yapımın IMDB puanı ise 2,7 oldu. Bir süre önce Netflix’te yerini alan film, bir noktaya kadar Netflix Türkiye’de günün Top 10 listesi içerikleri arasında ilk sırada yer almıştı fakat şimdi son sırada karşımıza çıkıyor.

Bonus – The Haunting of the Hill House En çok izlenenler listesine ek olarak bizim önerimiz The Haunting of the Hill House oldu. Netflix’te 2018 yılında yayımlanan dizinin ikinci sezonu da bu yılın takviminde yer alıyor. Gerilim türündeki bu film, Shirley Jackson’ın 1959 yılında yayımlanan romanından uyarlanarak çekiliyor. Bu türdeki işleriyle bilinen Mike Flanagan da yönetmen koltuğunda oturuyor.

Özellikle ilk bölümlerde gerilim sahneleri çoğunlukta olurken, ilerleyen bölümlerde hikayenin dramatik noktalarına odaklanılıyor. Dizinin hikayesinin başlangıç noktası ise ‘tepedeki ev’ oluyor. Bu evi, tuhaflık ve çıkarttığı sorunlar açısından Shining‘in oteline benzetebiliriz. Drama ve gerilim sentezinden oluşan bu diziyi eğer gerilim türünü seviyorsanız listenize eklemenizi öneriyoruz. Kaynak : shiftdelete.net Read the full article

#Bonus–TheHauntingoftheHillHouse #EniyiNetflixDizileri #netflix #netflixaşk101 #netflixBabyDriver #netflixcinayetsüsü #netflixDangerousLies #netflixextraction #Netflixfilmönerileri #Netflixfilmleri #netflixIntotheNight #netflixLaCasaDePapel #netflixRecepİvedik6 #netflixskyscraper #netflixTooHottoHandle #NetflixTürkdizileri #netflixtürkiye

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hugeegosorry · 1 year

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Do you think coming out as a trans man with: "This barbie is a Ken" is a good idea?

sir this is a house md sideblog. but yes absolutely

#askers in da house #hm.#barbie #i guess?

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mervesoyozen · 7 years

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KOMŞUDA PİŞER BİZE DE DÜŞER : ATİNA

Atina seyahatimizden döner dönmez ayağımın tozuyla bu postu paylaşma ihtiyacı hissettim lakin havalar ısınıyor, Atina'ya bahar gelmiş bile ( İstanbul’da henüz daha kabanlık bir mevsimken Atina’da elbise etek sezonu açılmıştı) Hava güneş battıktan sonra hafiften ısırsa da genel anlamda daha erken ısındığını(enlem boylam farkı sağolsun) söyleyebiliriz. Neyse efendim, gelelim tatilimizin en önemli anektodlarına… Koskoca yıl içerisinde rastgele seçilen 25 Mart gününün Yunanistan'ın Bağımsızlık günü olduğunu kim düşünebilirdi dersiniz…

Evet hemde Osmanlı hakimiyetinden yani Türk'lerden resmen kurtuluş günü ve havalimanı dahil yol iz sorduğunuz herkes veya girdiğiniz bir esnaf bile “where are you from” soru öbeğiyle memleket bilgisi aldıktan sonra istisnasız aynı geyiği yaptılar ve bugünün anlamını bilip bilmediğimizi bıyık altından bugün resmen sizden kurtulduk iması sergilendi.Türkiye'de de bugünün kutlanıp kutlanmadığı(!?) soruldu. Artık bizde cevap vermemeye başladık ki bizi ilk görenler zaten önce İspanyola, 2. İhtimal Türk'e benzetmekteydi. Gel gelelim nası yaşandı bu Bağımsızlık günü Atina'da derseniz coşkulu bir havanın hakim olduğunu söyleyemem. Hatta bilmesek anlamamız imkansız doğrultuda. Yalnızca havalimanından Sintigma meydanına giden otobüsler resmi geçit nedeniyle çalışmamaktaydı ama onun dışında ne bir havai fişek gösterisi ne de başka birşey görmek mümkün değildi. Hal böyle olunca havalimanından bakına bakına şehre gitmek varken metroya talim kaldık. Havalimanından metro yarım saate bir var, yaklaşık 45 dk sürüyor havalimanı metrosu bileti diğer hatlardan ayrı, bilet fiyatları şu şekildedir(25.03.17)

Amonia bölgesinde (yürüyerek heryere 10 dk) olan otelimize metroyla 1 aktarma yaparak kolayca ulaştık ancak bu bölgede kalacak olursanız otelin cadde üzerinde olmasına dikkat edin lakin ara yollardan yürürken biraz korktuk. Otele hızlı bir giriş çıkış yaparak havalimanından edindiğimiz haritayla yürümeye başladık. Bütün bloglarda gördüğüm manzaraları Atina'da geçirdiğim ilk yarım saat içinde görmüş olmam beni baya şaşırttı, nasıl mı? Şehirde hangi yöne yürürsen yürü yol seni bir şekilde ya Sintagma Parlemento binasının önüne yada Monastraki meydanına çıkartıyo veya her noktadan şehrin göğüne konumlanmış Acropolis gözüktüğünden kaybolma riskiniz yok denecek kadar az. Kaybolduğunuzu veya yönünüzü şaşırdığınız an hafif bi yükselin Akropolisi göreceksiniz.

*Ulusal Arkeoloji Müzesi

-Giriş 7 Euro ,Özel günlerde ücretsiz, şu an için Pazartesi günleri de kapalı değil, yine de gitmeden kontrol etmekte fayda var. Her gün 8:00-20:00 arası açık. Akropolisin arka sırtında kalan, yürürken önünüzü kesmesi olası yaklaşık 1-2 saat de gezilebilecek bir müze(Koskoca Louvre’u 1,5 saatte gezen ben iyi bir tahmin verdim)

Hava kararmadan yolumuz Arkeoloji müzesinden sonra Plaka bölgesine ister istemez düşüyor lakin Atina’yı bu gezi durakları zincir şeklinde oluşturuyor; (Monastriki Meydanı->Acropolis->Ulusal Arkeoloji Müzesi->Plaka Bölgesi->Syntagma Meydanı->Ermou Caddesi) Yani boşuna demiyorum bu gezi duraklarından Acropolis dışında hepsini ilk gün Acropolis’i de 2.gün gezmek için planlayabilir veya rotaları biraz daha sıkıştırıp 2. gün Mikrolimano yada 3 günlük seyahat planlarsınız.

Gelelim Plaka bölgesine, burası Atina ile ilgili oluşan hayal kırıklığımı bir nebze toparlayan yer olmakla beraber bulabileceğiz envaye çeşit Taverna, rakı-uzo mekanı(Zorba’yı tavsiye edebilirim) ile hemen hemen her saat yaşayan bir mahalle. Kısaca burası için sokakta hayat var diyebiliriz.

Plaka Bölgesi

Syntagma meydanı - Parlamento Binası

Rotamızda günün ilerleyen saatlerinde sırada Sintagma Meydanı; şehrin en önemli meydanlarından. Yerli ve yabancı binlerce kişi bu meydanda toplanmakta. Atina içerisinde çalışan otobüs, tramvay, metro gibi bütün ulaşım araçlarının varış noktası burası. Burası Yunanistan'daki bütün önemli olayların kutlandığı ya da anıldığı meydandır.

Syntagma meydanında bulunan Parlıament House ilk önce saray vazifesi gören, sonra parlamento binasına dönüşen bir yapı. 1836-42 yılları arasında yapılmış. Binanın önünde meçhul asker anıtı var. Bu arada unutmadan Sintagma meydanında bulunan Parlamento binasının önünde nöbet tutan askerlerin nöbet değişim töreni her saat başında tekrar ediyor. Vouv diyebilceğiniz bir olayı olmasa da görün derim. Buradaki parlamentonun önünde nöbet tutan geleneksel kıyafetli muhafız askerlerine "Evzon (Efsun)" deniyormuş. Ponponlu kırmızı ayakkabılar ve pileli etekler askerlerin geleneksel kıyafetleridir. Bir söylenceye göre, askerlerin eteklerindeki 400 adet pile, ülkenin Osmanlı yönetiminde geçirdiği 400 yılı sembolize etmekteymiş. Bu giysi, Yunan askerlerinin 1821-28 arasında yaptıkları bağımsızlık savaşında giydikleri giysidir.

Sintagma Meydanı ile Monastrika meydanı arasında kalan Ermou caddesine muhakkak yolunuz düşmeli ki burası Atina’nın İstiklal’i olarak geçen yegane haraketli caddesidir.

İlk gün böyle bol yürümeli(yaklaşık 18 km kadar) gün sonunda tavsiyeler üzerine Drunk Sinatra(Sintigma maydanına yakın,Ermou Caddesinden kolayca ulaşabilirsiniz) da güzel bir kokteyl hoş bir ambiyansla veda ettik.

Eğer fazladan 1 gününüz varsa; Mikrolimano (Turkolimano) küçük bir marina hatta onlar buraya Türk limanı da demekteler. Mikrolimanoya yesil hatla son durakta ( Glyfada durağı) inip deniz karşinizda kalacak şekilde sola doğru ilerlemelisiniz siz bizim gibi yapıp da taksiye binmemezlik etmeyin lakin biz deniz kiyisini baz alarak yuruyup aslinda koyu dolandiğimizi çok geç fark edip taksiye sonradan binerek ara yoldan gecirdikten sonra anladik , Zor geldik ancak değdi taksi yaklaşik 5€ tutuyor.

Mikrolimano (Turkolimano) yanısıra hemen yanında bulunan Paşalimanı (Marina Zeas) 'da görülmeye değer.

Zamanınızı iyi ayarlarsanız havalimanına sahil şeridinden (X96 ile dönmek plajlara ve sahil şeridine baka baka yolculuk etmek daha keyifli olacaktır emin olun otobüs 6, metro 8€

Genel izlenimler:

-Yunanlıların asla belirgin bir fiziksel ifadesi yok(Meksikalı, ispanyol, Asyalı vb)

- Şehir genel anlamda güvenli değil

-Ekonomik olarak ne kadar 90lı yıllarda kaldıklarını ilk izlenimde bile anlayabilirsiniz

-Binalar hep birbirine bitişik (sırtsırta) pek güvenli bir şehir değil ve biraz da pis( siz ona kendi aranızda Sidikli atina😤 diyin lakin heryer kokuyor)

-Şehir merkezi emsallerinin aksine deniz kıyısında değil tarihi eserlerin yoğunlaştığı bölgede

-Türkleri sanıldığından daha çok seviyorlar

-Mutlaka biryerde soluklanıp meşhur Frappe’den bir deneyin

-Acropolisde nedenini anlamadığımız şekilde 20€ olan bileti İndirimli olarak 10 € ödedik,

-Dünyaca ünlü Hardrock Cafe klişesi için uğrayın fiyatlar ortalama düzeyde, yeri Monastriki Meydanına yakın, alternatif olarak A for Athens ve 360 barın gece ve gün batımı manzarası Acropolise karşı bir kokteyl veya meşhur Yunan birası olan Alfa, Fix veya Mythos deneyin

-Nereye oturursanız oturun sürahi ve iki bardak masaya konuluyor ( ikram)

-İstanbulu aratmayacak işportacı selfie stickci, zenci saatçi ve bilumum dilenci mevcut.

-Plaka bölgesinde zorba restorant lezzeti ve atmosferi bakımından tavsiye edilir , misyon olarak masa uzoyu koyarken sertçe vurarak Zorba'yı çağrıştırıyor adeta

-Dia tafta adında Monastriki Meydanı’na yakın Agora girişinin çaprazında canlı müzik yapan bir taverna var ve müzisyenler harika! Sirtaki, Yunan müzikleri eşliğinde Ouza veya şarabınızı yudumladyın.( 2 kadeh şarap 10€, kokteyller tane 8-10€ arası)

-Exarchia bölgesi graffitiler ile meşhur ancak görülmeye değecek bir graffiti yok çoğu yazı ve mahalle tekin değil. Ancak devamındaki (Lycabettus’un eteği) Dexameni; Nişantaşı tarzında ara sokaklardan oluşuyor ve yerli gençlerin takıldığı güzel bar cafe konsepti var

–Athens Flea Market’ın, bizim deyişimizle bit pazarının girişi bu meydanda bulunuyor, turistik bir aktivite gerçekleştirmek isterseniz sizi bekler. Ara sokaklardaki plakçıları kaçırmayın.

-Metro bileti almaya gerek yok şehir zaten günde ortalama 15km yürüyerek bitiyor ;) iki günde yürünen toplam mesafe 35 km. (bence.. yani yiyosa)

Yunan lezzetleri için #yunanlezzetleri post’una davet ediyorum…

Bir sonraki seyahatte görüşmek üzere...

Buarada ; Asıl zenginlik €$£ kazanıp TL de harcamak değil , TL kazanıp €$£ harcamaktir. Tolstoy ;)

#gezi #gezimanya #gezinti #atina #athens

41 notes · View notes

michaelandy101-blog · 4 years

Text

Understanding & Fulfilling Search Intent - Whiteboard Friday

New Post has been published on http://tiptopreview.com/understanding-fulfilling-search-intent-whiteboard-friday/

Understanding & Fulfilling Search Intent - Whiteboard Friday

Google houses the world’s information, and it’s their goal to serve the best answers to searchers’ questions. That means that understanding what your target audience is searching and why is more important than ever — but how do you effectively analyze and fulfill true search intent?

In this brand-new Whiteboard Friday, Britney Muller shares everything you need to begin understanding and fulfilling search intent, plus a free Google Sheets checklist download to help you analyze the SERPs you care about most.

Click on the whiteboard image above to open a high-resolution version in a new tab!

Video Transcription

Hey, Moz fans. Welcome to another edition of Whiteboard Friday. Today we’re going to be uncovering understanding and fulfilling search intent, and this is a really important topic to understand and better prepare your content around.

I want you to think about this idea that Google houses the world’s information. They very likely know what the majority of people searching X are seeking, and they’re going to continue to get better and better and better at that.

Understanding search intent

What I would suggest you do and what you arm yourself with is this idea of really leaning on Google to better understand the intent behind any given search. You’re probably very familiar with the informational, navigational, investigational, and transactional-related intent types, and you can pull this information, like I said, directly off the SERP.

Analyze: informational, navigational, investigational, transactional?

You’re probably very familiar with the informational, navigational, investigational, and transactional-related intent types, and you can pull this information, like I said, directly off the SERP.

Is there a featured snippet?

Is there a knowledge graph? You can pull that sort of information.

Are there site links?

Is it navigational in nature, people just trying to go to one destination?

Is there a comparison table?

Are they perhaps investigating?

Transactional, are there tons of ads?

Are there lots of product pages showing up in the results?

Is there a shopping carousel?

You can pull intent types directly from the search. What’s interesting though is any given SERP doesn’t necessarily have one intent type.

In fact, it likely has a couple of nitty-gritty intent types that Google themselves haven’t quite totally figured out. I want to pull back the curtain on how Google is actively trying to get better at understanding intent within questions and answers within content.

They put up a competition to a bunch of data scientists to determine if anyone could build a model that can accurately weight these various intents with the content.

Question information

There’s question information that they wanted the model to predict around: Is this fact-seeking? Does it have multi-intent? Is it not really a question? That’s my favorite. Is it well-written?

Asker intent understanding

Body critical

Conversational

Expect short answer

Fact-seeking

Has commonly accepted answer

Interestingness to others

Interestingness to self

Multi-intent

Not really a question

Opinion-seeking

Well-written

Question type

Then they’re also trying to understand the type of question. Is it a definition? Is it instructions? Is it spelling, which is most of my searches?

Consequence

Definition

Entity

Instructions

Procedure

Reason explanation

Spelling

Answer information

Then they get into answer information. Is the answer intent helpful? Is it plausible? Is it relevant? Does it satisfy the question?

Helpful

Level of information

Plausible

Relevance

Satisfaction

Answer types

They even drill a bit deeper into answer types. Is it instructions, procedure, well-written?

Instructions

Procedure

Reason explanation

Well-written

Again, you see these sort of themes occur. So it’s important it’s not just these four. It’s great to know these and sort of run with them a bit. But put these in your back pocket and know that it goes a lot deeper and it’s a lot more complicated than that.

Search Intent Checklist

Let’s dig into this checklist of sorts. The idea behind this is that there’s a Google sheet that you can have today, make a copy and tweak however you’d like, that walks you through really this first process of understanding the intent and then fulfilling it.

Make a copy of the Search Intent Checklist

Once you do this a couple of times, you’re not going to need this checklist. This will become second nature to you. Let’s just walk through what this looks like.

1. Uncover the SERP intent

First, what is the primary SERP intent? For my example, I have phonetic alphabet, informational. Secondary intent might be investigational for the types of content people are looking for.

2. List any SERP features and other SERP notes

I list the SERP features that I notice in the search results. I’m really just making mental notes of what I’m seeing. So for this particular SERP, there were a lot more visuals than I expected, and so I made note of that. That kind of surprised me. I also made note this is the order of the features that are showing up.

3. Read, consume, and take notes about the ranking URLs

The next thing you do is to read and consume all of the ranking URLs. This is so, so important if you’re serious about ranking for a particular keyword. You should actively be consuming this content and making notes about topics and entities covered.

What sort of multimedia are they using?

What are the layouts?

What does it feel like?

You can really start to have a better checklist of what does that content look like and what are those expectations.

4. Scan ranking URLs’ Domain Authority with MozBar

Then, ooh, my favorite secret hack is to activate MozBar for the search result page. You can see the Domain Authority and the backlinks for every single URL on a SERP.

A lot of people don’t know you can use MozBar directly within Google search results, and it’s fantastic. What I use this for, if I want to rank for something like this, I would just evaluate all of the organic DAs, and I would really evaluate that range and see if the website or my client’s website might be competitive with it.

If they’re not even close, maybe I pivot this and I try to target something more appropriate for them to rank for in the short term.

Fulfilling search intent

Now the fulfill part, are you fulfilling this intent?

Page goal

What is the page goal? Every page should have a goal.

Outline scannable framework

I want to just briefly explain what I mean by this. Scannable content is so, so important. More and more people are on mobile. Our attention span is getting shorter and shorter.

1. Generate 10–20 title ideas and use the extras for social

This idea that you should generate multiple title ideas to come up with the best one, but then use the others for social media. Shout-out to Andy Crestodina, who came up with that, which I love.

2. Use the inverted pyramid

Use the journalistic style where you tell people the most important information at the top.

3. Succinct summaries

Make sure you have succinct summaries. Omit needless words, whether that be at the top or at the bottom of your content. It’s so important to have. Google loves pulling that information for things like featured snippets.

4. Scannable subtitles

Make sure you have scannable subtitles. Copyblogger does this beautifully, where you can just scan one of their articles and you quickly understand what the content is about like that. That’s incredibly helpful for users.

5. Leverage multimedia

There’s no reason why you couldn’t also take a piece of content you’re working on and provide other options or other forms for your visitors to consume it. We don’t know what any given visitor might be or the position they’re in to consume content at that time.

Maybe they’re going for a walk and they want to hear audio. It’s really great to provide different media types.

6. Provide relevant next steps

Then lastly, I have this here and here, are you providing relevant next steps? So I really thought about this for someone searching phonetic alphabet that are looking for information.

What might be relevant next steps? It sounds like they’re sort of in a learning mode. So why not quiz them on it? Why not entice them to learn more about aviation jargon and language? You can start to like put yourself in the mindset of the user and really try to cultivate logical next steps for someone to go through on your site, so really building out that supportive content.

Make sure you have a CTA

Then lastly, make sure you have a CTA. Hopefully, it’s to fulfill the page goal that you set for yourself. But ideally this should become second nature after a couple of passes, where you just have these kind of mental checks in your head and you can quickly and better evaluate search result pages to target and rank and succeed in search.

I really look forward to hearing your thoughts and your comments down below. Thank you so much for joining me on this edition of Whiteboard Friday. I will see you all soon. Thanks.

Video transcription by Speechpad.com

Scoop up more SEO insights at MozCon Virtual this July

Don’t miss exclusive data, tips, workflows, and advice from Britney and our other fantastic speakers at this year’s MozCon Virtual! Chock full of the SEO industry’s top thought leadership, for the first time ever MozCon will be completely remote-friendly. It’s like 20+ of your favorite Whiteboard Fridays on vitamins and doubled in size, plus interactive Q&A, virtual networking, and full access to the video bundle:

Save my spot at MozCon Virtual!

We can’t wait to see you there!

Source link

#General

0 notes

isearchgoood · 4 years

Text

Understanding & Fulfilling Search Intent - Whiteboard Friday

Posted by BritneyMuller

Google houses the world's information, and it's their goal to serve the best answers to searchers' questions. That means that understanding what your target audience is searching and why is more important than ever — but how do you effectively analyze and fulfill true search intent?

Click on the whiteboard image above to open a high-resolution version in a new tab!

Video Transcription

Hey, Moz fans. Welcome to another edition of Whiteboard Friday. Today we're going to be uncovering understanding and fulfilling search intent, and this is a really important topic to understand and better prepare your content around.

I want you to think about this idea that Google houses the world's information. They very likely know what the majority of people searching X are seeking, and they're going to continue to get better and better and better at that.

Understanding search intent

What I would suggest you do and what you arm yourself with is this idea of really leaning on Google to better understand the intent behind any given search. You're probably very familiar with the informational, navigational, investigational, and transactional-related intent types, and you can pull this information, like I said, directly off the SERP.

Analyze: informational, navigational, investigational, transactional?

You're probably very familiar with the informational, navigational, investigational, and transactional-related intent types, and you can pull this information, like I said, directly off the SERP.

Is there a featured snippet?

Is there a knowledge graph? You can pull that sort of information.

Are there site links?

Is it navigational in nature, people just trying to go to one destination?

Is there a comparison table?

Are they perhaps investigating?

Transactional, are there tons of ads?

Are there lots of product pages showing up in the results?

Is there a shopping carousel?

You can pull intent types directly from the search. What's interesting though is any given SERP doesn't necessarily have one intent type.

In fact, it likely has a couple of nitty-gritty intent types that Google themselves haven't quite totally figured out. I want to pull back the curtain on how Google is actively trying to get better at understanding intent within questions and answers within content.

They put up a competition to a bunch of data scientists to determine if anyone could build a model that can accurately weight these various intents with the content.

Question information

There's question information that they wanted the model to predict around: Is this fact-seeking? Does it have multi-intent? Is it not really a question? That's my favorite. Is it well-written?

Asker intent understanding

Body critical

Conversational

Expect short answer

Fact-seeking

Has commonly accepted answer

Interestingness to others

Interestingness to self

Multi-intent

Not really a question

Opinion-seeking

Well-written

Question type

Then they're also trying to understand the type of question. Is it a definition? Is it instructions? Is it spelling, which is most of my searches?

Consequence

Definition

Entity

Instructions

Procedure

Reason explanation

Spelling

Answer information

Then they get into answer information. Is the answer intent helpful? Is it plausible? Is it relevant? Does it satisfy the question?

Helpful

Level of information

Plausible

Relevance

Satisfaction

Answer types

They even drill a bit deeper into answer types. Is it instructions, procedure, well-written?

Instructions

Procedure

Reason explanation

Well-written

Again, you see these sort of themes occur. So it's important it's not just these four. It's great to know these and sort of run with them a bit. But put these in your back pocket and know that it goes a lot deeper and it's a lot more complicated than that.

Search Intent Checklist

Let's dig into this checklist of sorts. The idea behind this is that there's a Google sheet that you can have today, make a copy and tweak however you'd like, that walks you through really this first process of understanding the intent and then fulfilling it.

Make a copy of the Search Intent Checklist

Once you do this a couple of times, you're not going to need this checklist. This will become second nature to you. Let's just walk through what this looks like.

1. Uncover the SERP intent

First, what is the primary SERP intent? For my example, I have phonetic alphabet, informational. Secondary intent might be investigational for the types of content people are looking for.

2. List any SERP features and other SERP notes

I list the SERP features that I notice in the search results. I'm really just making mental notes of what I'm seeing. So for this particular SERP, there were a lot more visuals than I expected, and so I made note of that. That kind of surprised me. I also made note this is the order of the features that are showing up.

3. Read, consume, and take notes about the ranking URLs

The next thing you do is to read and consume all of the ranking URLs. This is so, so important if you're serious about ranking for a particular keyword. You should actively be consuming this content and making notes about topics and entities covered.

What sort of multimedia are they using?

What are the layouts?

What does it feel like?

You can really start to have a better checklist of what does that content look like and what are those expectations.

4. Scan ranking URLs' Domain Authority with MozBar

Then, ooh, my favorite secret hack is to activate MozBar for the search result page. You can see the Domain Authority and the backlinks for every single URL on a SERP.

A lot of people don't know you can use MozBar directly within Google search results, and it's fantastic. What I use this for, if I want to rank for something like this, I would just evaluate all of the organic DAs, and I would really evaluate that range and see if the website or my client's website might be competitive with it.

If they're not even close, maybe I pivot this and I try to target something more appropriate for them to rank for in the short term.

Fulfilling search intent

Now the fulfill part, are you fulfilling this intent?

Page goal

What is the page goal? Every page should have a goal.

Outline scannable framework

I want to just briefly explain what I mean by this. Scannable content is so, so important. More and more people are on mobile. Our attention span is getting shorter and shorter.

1. Generate 10–20 title ideas and use the extras for social

This idea that you should generate multiple title ideas to come up with the best one, but then use the others for social media. Shout-out to Andy Crestodina, who came up with that, which I love.

2. Use the inverted pyramid

Use the journalistic style where you tell people the most important information at the top.

3. Succinct summaries

Make sure you have succinct summaries. Omit needless words, whether that be at the top or at the bottom of your content. It's so important to have. Google loves pulling that information for things like featured snippets.

4. Scannable subtitles

5. Leverage multimedia

There's no reason why you couldn't also take a piece of content you're working on and provide other options or other forms for your visitors to consume it. We don't know what any given visitor might be or the position they're in to consume content at that time.

Maybe they're going for a walk and they want to hear audio. It's really great to provide different media types.

6. Provide relevant next steps

Then lastly, I have this here and here, are you providing relevant next steps? So I really thought about this for someone searching phonetic alphabet that are looking for information.

What might be relevant next steps? It sounds like they're sort of in a learning mode. So why not quiz them on it? Why not entice them to learn more about aviation jargon and language? You can start to like put yourself in the mindset of the user and really try to cultivate logical next steps for someone to go through on your site, so really building out that supportive content.

Make sure you have a CTA

Then lastly, make sure you have a CTA. Hopefully, it's to fulfill the page goal that you set for yourself. But ideally this should become second nature after a couple of passes, where you just have these kind of mental checks in your head and you can quickly and better evaluate search result pages to target and rank and succeed in search.

I really look forward to hearing your thoughts and your comments down below. Thank you so much for joining me on this edition of Whiteboard Friday. I will see you all soon. Thanks.

Video transcription by Speechpad.com

Scoop up more SEO insights at MozCon Virtual this July

Don't miss exclusive data, tips, workflows, and advice from Britney and our other fantastic speakers at this year's MozCon Virtual! Chock full of the SEO industry's top thought leadership, for the first time ever MozCon will be completely remote-friendly. It's like 20+ of your favorite Whiteboard Fridays on vitamins and doubled in size, plus interactive Q&A, virtual networking, and full access to the video bundle:

Save my spot at MozCon Virtual!

We can't wait to see you there!

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!

via Blogger https://ift.tt/2YpNUVi #blogger #bloggingtips #bloggerlife #bloggersgetsocial #ontheblog #writersofinstagram #writingprompt #instapoetry #writerscommunity #writersofig #writersblock #writerlife #writtenword #instawriters #spilledink #wordgasm #creativewriting #poetsofinstagram #blackoutpoetry #poetsofig

0 notes

theinjectlikes2 · 4 years

Text

Understanding & Fulfilling Search Intent - Whiteboard Friday

Posted by BritneyMuller

Click on the whiteboard image above to open a high-resolution version in a new tab!

Video Transcription

Understanding search intent

Analyze: informational, navigational, investigational, transactional?

You're probably very familiar with the informational, navigational, investigational, and transactional-related intent types, and you can pull this information, like I said, directly off the SERP.

Is there a featured snippet?

Is there a knowledge graph? You can pull that sort of information.

Are there site links?

Is it navigational in nature, people just trying to go to one destination?

Is there a comparison table?

Are they perhaps investigating?

Transactional, are there tons of ads?

Are there lots of product pages showing up in the results?

Is there a shopping carousel?

You can pull intent types directly from the search. What's interesting though is any given SERP doesn't necessarily have one intent type.

They put up a competition to a bunch of data scientists to determine if anyone could build a model that can accurately weight these various intents with the content.

Question information

There's question information that they wanted the model to predict around: Is this fact-seeking? Does it have multi-intent? Is it not really a question? That's my favorite. Is it well-written?

Asker intent understanding

Body critical

Conversational

Expect short answer

Fact-seeking

Has commonly accepted answer

Interestingness to others

Interestingness to self

Multi-intent

Not really a question

Opinion-seeking

Well-written

Question type

Then they're also trying to understand the type of question. Is it a definition? Is it instructions? Is it spelling, which is most of my searches?

Consequence

Definition

Entity

Instructions

Procedure

Reason explanation

Spelling

Answer information

Then they get into answer information. Is the answer intent helpful? Is it plausible? Is it relevant? Does it satisfy the question?

Helpful

Level of information

Plausible

Relevance

Satisfaction

Answer types

They even drill a bit deeper into answer types. Is it instructions, procedure, well-written?

Instructions

Procedure

Reason explanation

Well-written

Search Intent Checklist

Make a copy of the Search Intent Checklist

Once you do this a couple of times, you're not going to need this checklist. This will become second nature to you. Let's just walk through what this looks like.

1. Uncover the SERP intent

First, what is the primary SERP intent? For my example, I have phonetic alphabet, informational. Secondary intent might be investigational for the types of content people are looking for.

2. List any SERP features and other SERP notes

3. Read, consume, and take notes about the ranking URLs

What sort of multimedia are they using?

What are the layouts?

What does it feel like?

You can really start to have a better checklist of what does that content look like and what are those expectations.

4. Scan ranking URLs' Domain Authority with MozBar

Then, ooh, my favorite secret hack is to activate MozBar for the search result page. You can see the Domain Authority and the backlinks for every single URL on a SERP.

If they're not even close, maybe I pivot this and I try to target something more appropriate for them to rank for in the short term.

Fulfilling search intent

Now the fulfill part, are you fulfilling this intent?

Page goal

What is the page goal? Every page should have a goal.

Outline scannable framework

I want to just briefly explain what I mean by this. Scannable content is so, so important. More and more people are on mobile. Our attention span is getting shorter and shorter.

1. Generate 10–20 title ideas and use the extras for social

This idea that you should generate multiple title ideas to come up with the best one, but then use the others for social media. Shout-out to Andy Crestodina, who came up with that, which I love.

2. Use the inverted pyramid

Use the journalistic style where you tell people the most important information at the top.

3. Succinct summaries

4. Scannable subtitles

5. Leverage multimedia

Maybe they're going for a walk and they want to hear audio. It's really great to provide different media types.

6. Provide relevant next steps

Then lastly, I have this here and here, are you providing relevant next steps? So I really thought about this for someone searching phonetic alphabet that are looking for information.

Make sure you have a CTA

I really look forward to hearing your thoughts and your comments down below. Thank you so much for joining me on this edition of Whiteboard Friday. I will see you all soon. Thanks.

Video transcription by Speechpad.com

Scoop up more SEO insights at MozCon Virtual this July

Save my spot at MozCon Virtual!

We can't wait to see you there!

from The Moz Blog https://ift.tt/3hkmKHV via IFTTT

#IFTTT #The Moz Blog

0 notes

whitelabelseoreseller · 4 years

Text

Understanding & Fulfilling Search Intent - Whiteboard Friday

Posted by BritneyMuller

Click on the whiteboard image above to open a high-resolution version in a new tab!

Video Transcription

Understanding search intent

Analyze: informational, navigational, investigational, transactional?

You're probably very familiar with the informational, navigational, investigational, and transactional-related intent types, and you can pull this information, like I said, directly off the SERP.

Is there a featured snippet?

Is there a knowledge graph? You can pull that sort of information.

Are there site links?

Is it navigational in nature, people just trying to go to one destination?

Is there a comparison table?

Are they perhaps investigating?

Transactional, are there tons of ads?

Are there lots of product pages showing up in the results?

Is there a shopping carousel?

You can pull intent types directly from the search. What's interesting though is any given SERP doesn't necessarily have one intent type.

They put up a competition to a bunch of data scientists to determine if anyone could build a model that can accurately weight these various intents with the content.

Question information

There's question information that they wanted the model to predict around: Is this fact-seeking? Does it have multi-intent? Is it not really a question? That's my favorite. Is it well-written?

Asker intent understanding

Body critical

Conversational

Expect short answer

Fact-seeking

Has commonly accepted answer

Interestingness to others

Interestingness to self

Multi-intent

Not really a question

Opinion-seeking

Well-written

Question type

Then they're also trying to understand the type of question. Is it a definition? Is it instructions? Is it spelling, which is most of my searches?

Consequence

Definition

Entity

Instructions

Procedure

Reason explanation

Spelling

Answer information

Then they get into answer information. Is the answer intent helpful? Is it plausible? Is it relevant? Does it satisfy the question?

Helpful

Level of information

Plausible

Relevance

Satisfaction

Answer types

They even drill a bit deeper into answer types. Is it instructions, procedure, well-written?

Instructions

Procedure

Reason explanation

Well-written

Search Intent Checklist

Make a copy of the Search Intent Checklist

Once you do this a couple of times, you're not going to need this checklist. This will become second nature to you. Let's just walk through what this looks like.

1. Uncover the SERP intent

First, what is the primary SERP intent? For my example, I have phonetic alphabet, informational. Secondary intent might be investigational for the types of content people are looking for.

2. List any SERP features and other SERP notes

3. Read, consume, and take notes about the ranking URLs

What sort of multimedia are they using?

What are the layouts?

What does it feel like?

You can really start to have a better checklist of what does that content look like and what are those expectations.

4. Scan ranking URLs' Domain Authority with MozBar

Then, ooh, my favorite secret hack is to activate MozBar for the search result page. You can see the Domain Authority and the backlinks for every single URL on a SERP.

If they're not even close, maybe I pivot this and I try to target something more appropriate for them to rank for in the short term.

Fulfilling search intent

Now the fulfill part, are you fulfilling this intent?

Page goal

What is the page goal? Every page should have a goal.

Outline scannable framework

I want to just briefly explain what I mean by this. Scannable content is so, so important. More and more people are on mobile. Our attention span is getting shorter and shorter.

1. Generate 10–20 title ideas and use the extras for social

This idea that you should generate multiple title ideas to come up with the best one, but then use the others for social media. Shout-out to Andy Crestodina, who came up with that, which I love.

2. Use the inverted pyramid

Use the journalistic style where you tell people the most important information at the top.

3. Succinct summaries

4. Scannable subtitles

5. Leverage multimedia

Maybe they're going for a walk and they want to hear audio. It's really great to provide different media types.

6. Provide relevant next steps

Then lastly, I have this here and here, are you providing relevant next steps? So I really thought about this for someone searching phonetic alphabet that are looking for information.

Make sure you have a CTA

I really look forward to hearing your thoughts and your comments down below. Thank you so much for joining me on this edition of Whiteboard Friday. I will see you all soon. Thanks.

Video transcription by Speechpad.com

Scoop up more SEO insights at MozCon Virtual this July

Save my spot at MozCon Virtual!

We can't wait to see you there!

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epackingvietnam · 4 years

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Understanding & Fulfilling Search Intent - Whiteboard Friday

Posted by BritneyMuller

Click on the whiteboard image above to open a high-resolution version in a new tab!

Video Transcription

Understanding search intent

Analyze: informational, navigational, investigational, transactional?

You're probably very familiar with the informational, navigational, investigational, and transactional-related intent types, and you can pull this information, like I said, directly off the SERP.

Is there a featured snippet?

Is there a knowledge graph? You can pull that sort of information.

Are there site links?

Is it navigational in nature, people just trying to go to one destination?

Is there a comparison table?

Are they perhaps investigating?

Transactional, are there tons of ads?

Are there lots of product pages showing up in the results?

Is there a shopping carousel?

You can pull intent types directly from the search. What's interesting though is any given SERP doesn't necessarily have one intent type.

They put up a competition to a bunch of data scientists to determine if anyone could build a model that can accurately weight these various intents with the content.

Question information

There's question information that they wanted the model to predict around: Is this fact-seeking? Does it have multi-intent? Is it not really a question? That's my favorite. Is it well-written?

Asker intent understanding

Body critical

Conversational

Expect short answer

Fact-seeking

Has commonly accepted answer

Interestingness to others

Interestingness to self

Multi-intent

Not really a question

Opinion-seeking

Well-written

Question type

Then they're also trying to understand the type of question. Is it a definition? Is it instructions? Is it spelling, which is most of my searches?

Consequence

Definition

Entity

Instructions

Procedure

Reason explanation

Spelling

Answer information

Then they get into answer information. Is the answer intent helpful? Is it plausible? Is it relevant? Does it satisfy the question?

Helpful

Level of information

Plausible

Relevance

Satisfaction

Answer types

They even drill a bit deeper into answer types. Is it instructions, procedure, well-written?

Instructions

Procedure

Reason explanation

Well-written

Search Intent Checklist

Make a copy of the Search Intent Checklist

Once you do this a couple of times, you're not going to need this checklist. This will become second nature to you. Let's just walk through what this looks like.

1. Uncover the SERP intent

First, what is the primary SERP intent? For my example, I have phonetic alphabet, informational. Secondary intent might be investigational for the types of content people are looking for.

2. List any SERP features and other SERP notes

3. Read, consume, and take notes about the ranking URLs

What sort of multimedia are they using?

What are the layouts?

What does it feel like?

You can really start to have a better checklist of what does that content look like and what are those expectations.

4. Scan ranking URLs' Domain Authority with MozBar

Then, ooh, my favorite secret hack is to activate MozBar for the search result page. You can see the Domain Authority and the backlinks for every single URL on a SERP.

If they're not even close, maybe I pivot this and I try to target something more appropriate for them to rank for in the short term.

Fulfilling search intent

Now the fulfill part, are you fulfilling this intent?

Page goal

What is the page goal? Every page should have a goal.

Outline scannable framework

I want to just briefly explain what I mean by this. Scannable content is so, so important. More and more people are on mobile. Our attention span is getting shorter and shorter.

1. Generate 10–20 title ideas and use the extras for social

This idea that you should generate multiple title ideas to come up with the best one, but then use the others for social media. Shout-out to Andy Crestodina, who came up with that, which I love.

2. Use the inverted pyramid

Use the journalistic style where you tell people the most important information at the top.

3. Succinct summaries

4. Scannable subtitles

5. Leverage multimedia

Maybe they're going for a walk and they want to hear audio. It's really great to provide different media types.

6. Provide relevant next steps

Then lastly, I have this here and here, are you providing relevant next steps? So I really thought about this for someone searching phonetic alphabet that are looking for information.

Make sure you have a CTA

I really look forward to hearing your thoughts and your comments down below. Thank you so much for joining me on this edition of Whiteboard Friday. I will see you all soon. Thanks.

Video transcription by Speechpad.com

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