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apacbusinesstimes · 18 days

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Growing Smarter: Andrew Coppin’s Vision for Agriculture with Farmbot Monitoring Solutions

Agriculture is the primary source of income and the economy in most of the countries in the world. Agriculture helps in economic growth by employing people, promoting the industrial sector, and contributing to national income. Agriculture is one of the largest export industries in Australia which contributes billions to the nation’s trade balance.

Australian farmers face many challenges, including climate change, drought, poor soil, water resources, pests, low capital, lack of laborers, and many more. Agriculture consumes around 70% of the water used by humans and among that 60 % is wasted due to a lack of monitoring which consumes farmer’s time. Hence the problem of water supply management goes unnoticed and needs a solution for the proper utilization of resources to provide sustainability and increase productivity in agriculture.

In this article, we discuss the journey of Andrew Coppin who is an inspiring and passionate entrepreneur, founder, and CEO of Farmbot Monitoring Solutions. The company delivers hardware and software solutions to farmers across Australia. The company is focused on the vision “to provide visibility and control over water assets to contribute to a more sustainable and stable water supply in the future”. This helps farmers cost-effectively improve profitability and productivity.

Andrew Coppin: Founder & CEO

Andrew Coppin is a passionate entrepreneur with 9 years of experience in founding Agritech companies. He has completed his education at Edith Cowan University in the stream of business and commerce. He started his career as a Senior financial consultant at Mclnotosh and later worked as an Executive Director at Patersons Securities Ltd. Andrew founded Coppin & Partners in 2009 which provides investment services and advice to clients. He was a head of wealth management and Managing Director & CEO at WilsonHTM Investment Groups. Later he was a Non-Executive Director at Timezone Froup International and Chairman of The CEO Institute. Andrew has also worked as a President for the Australian Agritech Association and a Council Member of The Australian New Zealand Agritech Council.

Andrew has experience in cattle stations with his family and merging that with a career in financial markets focusing on the agricultural sector. He is passionate about innovating new solutions to improve agriculture and help farmers to increase productivity, profitability, and sustainability. Andrew with his passion and experience founded Farmbot Monitoring Solutions in the year 2014, which is a remote monitoring solution for the agricultural industry.

About Farmbot Monitoring Solutions

Farmbot Monitoring Solutions is an agri-tech company that was established in the year 2014. The company was founded by Andrew Coppin and its headquarters is located in New South Wales Australia. Farmbot provides farmers with a smart, cost-effective, and easy solution to manage water resources.

The products and solutions of Farmbot are easy to install and use, the SaaS platform will gather all the data points through the unique IoT device which helps farmers get real-time information about their water assets including water levels, alerts, and trends. The reports are sent to farmers via SMS and e-mails. The data gathered is used for predictive analysis, to improve management, production, and resource allocation. Thus the proprietary technology by transmitting data provides real-time reports which in turn helps farmers improve their business by making the right decisions.

Farmbot has designed and manufactured multiple products to help farmers manage their water assets. Some of them are Farmbot, Xtend, Lite, Pump Control, Rain Guage, Wireless through sensor, Diesel Level Sensor, Camera, Water flow sensor, Liquid Fertilizer Sensor, Safety Chick-in, Line pressure sensor, etc. All these are easy to install with simple steps of 15 minutes and time-savings through real-time alerts which helps for short and long-term planning. The data-driven mode will provide farmers with insights into their water usage and identity areas to save money and increase efficiency.

Farmbot offers affordable, near-real-time satellite communications which improve profitability and productivity by refuting about 70% of the operational cost. It also improves animal welfare and carbon emissions by $1 a day. Farmbot provides solutions for sustainable agriculture outcomes along with maximizing profit.

Visit More : https://apacbusinesstimes.com/growing-smarter-andrew-coppins-vision-for-agriculture-with-farmbot-monitoring-solutions/

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dingyuxi · 3 years

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hello, sam! are you doing well? i have been trying to make gifs for the drama community but i feel like the outreach is so less and as much as i know i should make and learn them for myself, it does get disappointing. i don't know what to do. could you recommend some tips?

hi! doing great thank you! ahh don’t beat yourself up too much, it’s definitely hard to get yourself noticed. especially with what the like to reblog ratios are like these days in tumblr. I can try and give a couple tips and pointers on what I’ve found works for me, but unfortunately there’s no real science to it (I struggle every day figuring out what the masses want to consume, they confuse me to no end with some of the things they choose to give notes to) anyways…let’s dive right into it:

Use some of generic tags for dramas: kdramaedit, kdramadaily, cdramaedit. a lot of people and network/source blogs will check these tags daily and reblog/queue from there.

Going hand in hand, joining some networks like kdramaspace, kdramanetwork, cdramanet, etc. will help get your work to a boarder audience

Interact! Whether that be through network chats, in the tags of posts your reblog from other content creators, sending them DMs/asks, we have such a small community that making some connections and friendships with people can help get your work noticed by more people. Friends tend to support each other after all right?

The easiest way to get your blog kick-started is to gif a currently airing, relatively popular drama. For kdramas at this moment your best bet would be doom at your service. Of course never feel pressured to gif something you don’t like! But if you’re watching and enjoying a drama that’s got a large fanbase, there will be more people checking the tags and looking for content of their favorite scenes. once you establish yourself a little more, your other sets of less popular dramas will gain some traction too (since I find you generally will accumulate new followers for new shows if you gif them consistently and people want to see more)

on the opposite side of the spectrum, if you’re the only person giffing a show you can also get some attention as the sole gifmaker

Queuing/scheduling your sets to be reblogged to your blog at different times of the day to increase visibility across different timezones can also help

Consider opening yourself up for requests! Ask people to send stuff they want to see giffed. You can tag these posts with the drama name you’re looking to take requests for so that watchers of that show are aware

And at the end of the day, gif what makes you happy. I know everyone says gif makers shouldn’t do it for the notes, but we all know notes are our only real source of validation and marker of “success” on this site. but don’t beat yourself up too much either if your sets aren’t getting the numbers you think it deserves—because the issue is likely not on your end at all. have confidence in your own work and it will help you push forward 💖

#asks #anon #answered #I hope this helps some anon!#notes really aren’t based on quality of the work #it’s really more an indicator of how popular a show is #50 notes in one fandom could be the equivalent of 1k in another

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novelfarmer9 · 3 years

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Word press Ideas, Strategies, And Assistance Straight From The Specialists

Wordpress gives bloggers using a terrifically valuable mode of efficiency that could be used to make incredibly readable, handy internet sites. There is no question the huge recognition it has acquired across the globe. The true secret, nevertheless, is always to read on the following information in order that you can also take full advantage of this product. Ensure that your wordpress blogs site plenty as quickly as possible for the guests. This is important, being a website that collisions or requires too much time will discourage your end users from going to it. managed wordpress hosting will put your end users in a excellent mood whenever they appear there on a regular basis. Look into other themes for your personal Word press blog site. Positive WordPress comes preinstalled with some exceptional designs, but there are many far more possibilities available. Many are free and then there are top quality themes also. These superior designs are really well designed and let you add more advanced elements in your blog site without difficulty, for example e-trade plugins. Include valuable backlinks on your footer. The footer is found at the bottom of your own website. Most sites include contact info, copyright laws info and hyperlinks to other web sites within the footer. By which includes valuable info inside your footer, you can boost the revenue, referrals and traffic to your web site. Take time to log from the web site once in a while. Go back and look at it as a visitor. Doing so could enable you to see something that you are lacking when you find yourself recorded in as being an administrator. This method will not acquire very long, nevertheless it should set your mind relaxed that everything is working how it needs to be. Always remember to correctly set-up your WordPress page's timezone. Beneath the Standard Configurations site, spend some time and be sure that your timezone correctly signifies where you dwell. This can be very significant as the days and times are posted with your articles. Without having the right day stamp can leave you in a time warp. If your have opened your Wordpress weblog for remarks, make sure you monitor and moderate the responses. You do not want any unsuitable remarks to look on your blog which can be offensive for your followers. If you reasonable incoming feedback, you can delete spammy and nearly anything you do not want to showcase in your viewers. If you want to have got a landing page since the front page of your own internet site, you can expect to initial need to have to create a "home" site after which a second web page for your blog site. Next, enter into Reading through Adjustments and click on the stationary webpage stereo button. Opt for your home webpage to the front page as well as your blog site webpage to the posts site. Should you be new to WordPress, explore the dashboard of the Word press set up as soon as possible. It might feel overwhelming the very first time the truth is that dash board, however with just a little time you'll get it straight down. Don't be scared to kind in a few examination articles and internet pages to discover how points function. Work with a protection wordpress plugin. Maintaining your website secure is important, and there are numerous plugins around which promise to perform just that. Try out a wordpress plugin you really feel you can trust. Wordfence is a superb decision. It includes a firewall, does malware scans, blocks any destructive systems, which is cost-free. Try to handle your comments. Nobody wants to check out junk. Don't enable the junk within your blog's review portions escape hands. Attempt to get rid of junk e-mail fully or, no less than, ensure that it stays to a minimum. Use a wordpress plugin that can cut down on junk. Remove any spammy that slides through inside your comments. Have you been fed up with clutter in Wp? You may disable select bins in the site. To accomplish this, make use of the key called "Display screen Options" situated upon the Wp home window. Decide on it for the decrease-lower menus that allows you to move on or off of boxes you would like visible. Use the Evergreen Article Tweeter plug-in to enhance your site content instantly. It may be a chore to decide on which content to retweet daily, so let the computer software practice it for yourself rather. After you have it set up, you can practically set it up and tend to forget it and after that enjoy the site visitors it produces. In order to increase visitors to your own website, you ought to host your Wp weblog inside your web profile as opposed to using Wp.com because the variety. When you set up Wp your self, you may have more control over what features you may put in and customize. Any visitor is going to be measured as targeted traffic with your site rather than in Wp.com's domain. When you have yet to place Wp to good utilize in your writing a blog characteristics, postpone no further. Now you have received a good volume of tips and insights on utilizing Wordpress to your benefit, grab the chance and acquire moving. You are certain being pleased together with the outcome.

#managed wordpress hosting #wordpress hosting #wordpress web hosting #vps hosting #cloud managed #cloud hosting #dedicated hosting

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arya-usa · 3 years

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How to successfully outsource for your small business?

Over the years IT maintenance and development costs have skyrocketed. That’s why it is no brainer to fathom, why companies outsourcing their IT needs to third-party vendors that help them to save a hefty amount without lagging behind the competition.

Large corporations like DuPont cracked a deal with Computer Science Corp. and Andersen Consulting for a whopping $4 billion to manage its IT.

But this trend is simply not being followed by only big companies but small and medium scale businesses are also chipping in and catching up with the trend and taking up advantage of IT outsourcing companies, smaller and mid-cap companies hiring third party vendors for web development, digital marketing, customer support, human resource, etc.

There are thousands of companies out there in the market but blindfolded pick and choose any company to handle your IT operations could cost dearly and there are a handful of companies in the market which actually stand up to the expectation of clients. Our visionary team at Aryavrat Infotech puts collective effort to deliver the project beyond the client’s expectations.

Our holistic approach sets the stage for your product and services to keep you one step ahead in the market.

In this fierce competition where every company seeks attention through overly hyped marketing, we focus on delivering the project which cuts through all the noise and becomes the center of attraction through quality and ability.

Why you need to outsource

Reduce monthly expenses

Training your employees always costs a large chunk of your monthly budget but outsourcing can not only save you money but allows you to gain more productivity via experienced resources. don’t need to spend to develop extra infrastructure.

Team size

When a particular project is outsourced you don’t need to hire or recruit people of a specific skill set which does help you to keep your team size small.

The small team requires less workspace and eventually brings down the monthly expenditure. Around the clockwork in all time zones, you can assign the work, sit back, and relax.

Support Issue

Providing 24*7 support is a tough ask for a small and mid-cap firm but it plays a crucial role as well in business growth.

Having an offshore support team can be very handy & easier to handle. Language barriers can be easily overcome.

Services that we offer at Aryavrat Infotech Inc-

IT services (web – Mobile – Enterprise solutions )

Digital Marketing ( SEO, SMO, PPC)

Customer support ( BPO team )

Human resource ( staffing Case study)

Digital Marketing

We have worked on a score of digital marketing projects (SEO, SMO, PPC) and various others for well-recognized firms.

Our thorough research and white hat SEO practices do help to achieve organic rankings and increase visibility search.

On-page off-page optimization and google result tracking and some other important practices attract the bulk of leads and a higher conversion rate than any of our competitors in the market.

We bring the ideas into the state of being whether it is a tiny or long-term project we give equal importance to each one of them.

Our team at Aryavrat has worked on plenty of projects ranging from short to long term projects.

Web Development

Every company wants its strong appearance in the digital world whether in the form of a website or a mobile application; we have a team of experienced web developers who manifest the client’s imagination into reality.

Aryavrat concentrates on making web applications and websites which can get along with all modern browsers and devices.

We focus on providing an intuitive user experience through our websites and applications.

We are living in an era where technologies are changing at a rapid pace so the user requirement, that is why content management is essential for a website, we make sure to update and maintain the website timely.

The functionality of an app plays a significant role in attracting potential customers, so an agile approach is needed to align the web and application engagements with larger business demands.

Mobile Application Development

We here at Aryavrat Infotech develop highly impactful mobile applications with unparalleled design and execution.

We build advanced and robust mobile applications to bring ideas from conception to completion.

Our Mobile App Development for:

Banking sector

Healthcare sector

Food sector

Travel sector

E-commerce sector

Education sector

Logistics sector

We always believe in making impactful and transformative solutions for our clients and take every challenging project to the chin.

We have developed innumerable Mobile applications and Web Solutions for platforms like Android, iPhone/iOS, using a wide range of technologies like NodeJS, Angular JS, Kotlin, PHP – Symfony2, MYSQL, Oracle, Magento, Drupal.

Customer Support

As they say in the customer support industry “your mess for less” so choosing an inexperienced and less capable team can create a mess.

We have an excellent team of customer support executives who are available 24/7 to lend support. Separate team for each process to improve accuracy and quality.

Available for all timezone and geographical locations.experienced blokes in every single team to counter technical difficulties.

Human Resource

Human resource plays a crucial role in recruiting a highly talented team that determines the success or failure of any project.

Our recruitment team has years of experience in recruiting highly skilled individuals for a number of organizations. whether you need a small team or an entire department we have got the bases covered. whether you need a full-time employee or on a contract basis, our team puts all-out effort to meet your requirements in no time.

Our work speaks for itself, The Success story of one of our client’s product named flex force-

“Flex Force is all about Integrity Staffing Solutions is one of the largest industrial staffing firms in North America. and they really took the time to test all aspects of a very complex system.

I have both web and mobile app development and again both were excellent.”

How you can avoid outsourcing failures

Unclear Expectation

Before heading in rightly assessing the project requirements and scope in a comprehensive manner, hazy objectives or unclear expectations could lead to a deadlock so it’s important to have a clear vision of the project.

Lack of Communication

Time to time dialogue between client and partner is really essential for the success of any project, sometimes lack of communication leads to delays in the timeline and various other issues that can badly affect the project.

Detailed Service Level Agreement (SLA)

SLAs are an integral part of any outsourcing contract before making any commitment with your partner to pen down all the benchmarks and sign a detailed contract to prevent any misconception in the future.

A detailed contract with the service provider lays out all the services that a client is expected to receive. Apart from the services and responsibilities of a service provider, an ideal SLA should include the metrics to measure the quality and services.

Low on Budget

Cost and quality go hand in hand, having high expectations but low on a budget don’t go well, you will always have to compromise on either side.

Right Outsourcing Partner

In order to find out the most suitable partner check the past track record and choose the one who has handled or worked on a project which is similar to yours, lack of expertise in the required field can be disastrous so making the right choice, in the end, matters the most.

Why we are the Best –

❏ With a well-coordinated team of highly experienced and fresh minds, Aryavrat address every requirement with a different mindset.

❏ Aryavrat tries to walk in client’s shoes in order to understand the needs regardless of their domain, geographical location, and organizational specifics.

❏ Profound expertise in Software development, staffing, human resource, and customer support reflects in our work,

❏ Aryavrat has years of hands-on experience in managing and carrying out intricate projects of IT services and digital marketing.

❏ Whether you are a newbie or a well-established company. Our services will empower you to reimagine the way you do digital.

Area of Expertise

RFID

Every organization regardless of its size faces difficulties to manage its human assets but RFID fits perfectly to administrative prerequisites. RFID is intended to help you to deal with your workforce. With this anywhere anytime, Separate repository for storing all the input and employee data.

Transparency using Desktrack

Employee Monitoring Software like Desktack helps to maintain transparency within the team. Helps to generate invoices based on working hours. You can track everyday progress by using an activity tracker. Allows tracking of every single activity by an employee.

Conclusion

We have catered to many prominent brands across the world; client satisfaction does matter the most to us, skilled designers, developers, HR, and excellent support staff; we pride ourselves on having the individuals who breathe life into the ideas; That’s why we have the highest client retention rate. our offshore software development services help to turn your ideas into result by a Trusted IT outsourcing company

#outsourcing software development #outsourcing development services #outsourcing software

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yourlocalseo-blog · 2 years

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November 2021 Shouts

Random November 2021 Shouts to Keep You Sharp !

11/11/2021

- Google has now new tools for publishers to activate first-party data - Another search engine has launched: You.com. It appeared in public beta - Yelp has introduced a new scrollable homepage feed featuring local restaurants - Professional Profiles are a new tool on Twitter that will enable your business to have a unique and clearly defined presence on the platform - 2021 has been a year of high expectations and unprecedented developments in digital marketing - The EU’s General Court in Luxembourg has upheld antitrust regulators' nearly $3 billion fine from 2017, involving Google Shopping search - SMBs losing supply chain war to Amazon, Walmart (WaPo) - Apple launches "Business Essentials" device management for SMBs - NRF predicts ~10.5% holiday sales growth this year, online up to 15% - Facebook kills some interest, identity ad-targeting (NYT) - SMS marketing boosts revenue for local restaurants

11/10/2021

- Holiday shopping is starting earlier

- Expected scarcity due to supply-chain challenges

- More support for local, small businesses

- How to avoid duplicate content issues with unique local landing pages for multi-location businesses - Why citations still play an important role - The importance of competitor research - The challenges of managing Google Business Profile at scale - Email marketing is essential to any industry and doing a routine clean up can be beneficial to your company’s data reports and conversion rates - The holiday season is prime time to hit quota and set your team up for months to come

11/09/2021

- Today, the platform has over 1 billion monthly users and brands are using TikTok ads to reach them - Global marketing can be complicated — and we're not just talking about scheduling a Zoom meeting across 4 different timezones - Celebrating National Entrepreneurship Month… - How will personalization and customer experience drive how organizations build and maintain their brand equity? - Who will consumers trust with the protection of their first-party data? - Google My Business Is Changing Its Name, Again - Facebook for Business Is Now Meta for Business - Desktop Version of Page Experience Update Slated for February 2022 - Google Maps Reaches 10 Billion Play Store Downloads - Data is useless unless it helps companies make smarter decisions, improve customer experience, and enhance business outcomes - Google Maps has more than 10B Android installs (but only a 3.9 rating) - Nearly 84% of email is opened on mobile devices, with the iPhone leading the way - In October, the FTC notified major US brands that "misleading use of endorsements could lead to major financial penalties." - Companies in nearly every industry seek to use data to make better decisions. But the need for better data in decision-making is just half of the challenge

11/08/2021

- GMB Rebrands to Google Business Profile: What Does it Mean for Local Businesses? - Agility in business is nothing new - Businesses have always needed to be agile—experimenting, adapting, and changing—to succeed - The difference today is the speed and scale of change required - Different ways to increase marketing velocity by focusing on optimizing and becoming more agile in your approach - The importance of centralizing work in one place for better visibility and alignment - The need to automate workflows and standardize campaign processes to save time Read the full article

#LocalSEM #LocalSEO

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anywhereconsulting · 3 years

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Distributed Series - How to create a remote company culture

This article is part of the Distributed series.

Employees tend to stay with companies that they know and understand. If people can’t understand how the business operates, they tend to fall off and leave the company. Having a clean, transparent and straightforward work environment helps employees to feel integrated into the team. Transparency defines everything here, so let’s start with that one.

Transparency is a must to be implemented across every, literally every aspect of your company.

It helps businesses with an in-office team as well, where all the business decisions and management are transparent, and everyone knows where the company is at. However, it is a must for distributed teams for one simple reason: there is no office. There’s no space which is visible for everyone and where everyone can walk into. You have an online space only. You are in ‘work-mode’ when you open up your company’s Slack channel, or you open up the company’s email on your laptop – even if you are still in your PJs on the couch. You have to have a transparent setup for everyone, so they will know what’s going on from the minute they log in.

Transparency can be implemented in various aspects: from project workflows, business processes, business decisions to finance.

Some companies have a public online channel where the management discusses current business issues and new alignments for the future of the business. Anyone, even the newcomer trainee can join the channel and check the conversations happening there. Some other companies have a simple, transparent formula on how they calculate salaries and everyone is aware how much others get, plus how much the company earns actually. Even some others have a transparent dashboard on how many leads they have and how the sales are going – again, anyone, even the newcomer trainee can see it. It gives zero room for business owner bullshit on how the company’s performing when it is visible that it does not perform as it should be expected. It also gives a considerable relief to owners and managers that everyone is aware of the situations. So it also helps new team members to integrate into the system and retain their jobs with the company. After all, they know everything, they feel the whole business from day one. Throw in some in-time earnable distributed company shares, and on paper, it is their business too.

If transparency is the glue for integration, then clear processes are the structures for an integrated system, and simple workflows are the interior design setup for your business.

Clean here means one thing: straightforward and transparent. Everyone knows what to do, why to do it, how to do it, who’s doing it and who’s responsible for the delivery. Rules are simple too: visible, clear solutions for everyone and nothing is overcomplicated.

Transparency together with simple, clear workflows will bring you distributed business culture, which will help you to hire, integrate, retain and motivate your team members.

How to align common goals

Keeping everyone on the same page is essential for every business. There are three types of goals for every company:

Longterm goals: here goes all the financial goals and annual plans. We are speaking here about corporate strategy.

Milestones: these are certain limits that you can accomplish and exceed to achieve the long-term goal(s) of your business.

Short-term goals: these are more like reports, small achievements, daily project management task accomplishments also goes here.

First off, before you can make sure everyone is aligned with your goals, you have to define these goals for yourself. Make sure you have a solid business plan with a strategy you can execute. I rarely describe a strategy with more than a year lifespan. Anything that has more than a year lifespan, I call it the dream. You don’t know where the market is heading, everything changes so quickly, and so many variables are unseen for you – so there’s no point wasting time on 5-10 years plans. However, if you can define a clear annual plan with fixed milestones to achieve, you are off to go. Establishing your business strategy is highly personal, you have to know your business and your capabilities. In this book, I hope I delivered you some insights on market research, product positioning and branding, and organization structure, but these are all general information not tied to your particular business.

Once the plan is ready, please make sure it is transparent too. Please share it with every member of your team so they can see you have an idea and they are in the same boat as you. Make sure the milestones are also shared when achieved and celebrate achievements. There are three rules on how to align goals.

Make the goals transparent so everyone can feel they are in the same boat.

Yes, even financial results and planning. Make sure all of the plans are visible to everyone. You can create a digestible document that is shared across your team and can be commented on by everyone. Who knows, a team member might have some great addition to your longterm plans!

Share updates on progress. The easiest way to share it: a weekly progress report and a monthly strategy report. These reports can be written in a template, which you should update every time. In the weekly bulletin, share the progress on individual projects, the actual cash flow of the company and the teamwork schedule, focusing on sprints, time-offs, new hires and layoffs and also share new sales prospects and results. In the monthly report do the same but on a grander scale. Don’t focus on the smaller projects and reports but report on how the milestones are and how far you come with the annual plan achievement. These reports are amazingly crucial as they are getting an update for everyone on the progress of the goals.

Celebrate and get feedback. Every time you achieve a goal or reach a milestone, celebrate it with the team. If you fail to reach the goals, gain input from everyone.

Having clear goals help you to get everyone on the same page, and it boosts morale and productivity. No one wants to work for a company that doesn’t have plans, or it is secretive about results. Transparency helps you to reach your goals, and even further, it helps you to improve your strategy via team insights and feedbacks.

How company culture increases productivity

Productivity is based on motivation and self-management.

We have talked about motivation, where each employee has to know the goals of the company, set personal goals and have a drive for success to achieve the goals. Self-management, however, is different, it is less based on personal purposes, rather than individual skills. Self-management is the employee’s capability to organize their work efficiently. As a distributed business owner, you probably hired the best talents who have a great organization and self-management skills, but as the key leader in the company, you can also enhance their skills via implementing rules to the company.

First, you need to think about the needs of a remote employee. Then how they achieve better self-management. If you are working remotely, you don’t have an office with all of its parts: fixed location, daily routines, sort-of-fixed working hours. While most of these parts can be changed for the good, there are some that have to stay attached. A recurring daily routine, for example, enhances productivity, and while traveling is possible while you are working, a fixed location could also be beneficial. Fixed working hours are the things of the past, so no one stresses on this while working remotely. The primary challenge can be the issue of not working and finding the perfect work and life balance. As you don’t have an office and a fixed schedule is harder to maintain, you end up doing more work on your terms.

As a manager of a distributed company, you can enhance productivity and self-management via implementing rules that respect the needs of your distributed team. Some rules you should follow: execute recurring routines, shut down the ‘office’ on weekends and stop tracking time but start tracking progress.

There are some mandatory recurring events for any distributed business.

The first should be the weekly kick-off call with your team, where you discuss the week’s main sprint, tasks to achieve and the to-do-list for everyone. Also, that is the time where everyone can ask for feedback or help. Make sure the call is a recurring call every week at the same time. Only change the call’s time when it is necessary.

Have end-of-the-day reports from everyone, a quick catch-up on what did they work. Have a set recurring time to do the report as well, no later than 7-8 pm for everyone’s timezone – this makes sure, everyone closes the computer at 7 or 8 and only work after that if it is super necessary or they are behind tasks. If it is required, discuss this individually with everyone, some prefer to work late at night instead of working in the mornings.

Have bi-weekly and monthly team stand-up calls, to discuss the company’s goals on a grander scale. Whatever other calls or reports you have, the key here is the consistent recurring style: don’t change the scheduling and repeat the process. It gives a bit of structure to everyone and helps them to organize their remote lifestyle around the fixed time calls and reports.

Those who work remotely, actually work more than those who work from an office. Some find it hard to set a manageable work-life balance and tend to overwork themselves. While working is excellent, overworking isn’t – it messes up with our biological clock and productivity. As the manager of the team, you can help them to drop the keyboard by implementing a rule for non-working. The most commonly used practice is no working on the weekends, only if it is necessary. Also, make sure no one works on the national holidays and birthdays. Having holidays is also a crucial part, make sure everyone spends some weeks on time-offs.

Connected to time-offs, please stop tracking time. There are two reasons to track time in general: track working hours for those who get paid by the hour and track the amount of time spent on specific projects so you can get an idea how different projects and tasks need time. Tracking time to get paid doesn’t work. First off, timesheets can be cheated. Second, those time tracking software that makes a print screen on your screen once in a while to monitor your work? Those are horrible. They kill motivation because they destroy the very first element of a relationship: trust. Don’t use them. However, there are time tracking tools, where the hour spent on they can track projects and tasks. Those are highly useful, and you can use them to track the length of projects. They can help you to assign and delegate responsibilities and plan out your resources.

Implementing productivity rules help you to work better and more efficiently. However, as a remote company, working collaboratively and efficiently, your best help will be the constant use of asynchronous workflows.

This article is part of the Distributed series.

My name is Peter Benei, founder of Anywhere Consulting. We solve problems for growing businesses with specialized marketing solutions. To read our case studies & learn more about our work, click here. Connect with me on LinkedIn or book an appointment here.

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#Team Management #Remote

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bby-calum · 7 years

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The First Time - Shawn Mendes Imagine (smut)

request: shawn mendes imagine smut about making a promise not to have sex when you get together because you want to wait till marriage but he comes home from tour and you just can't help it

a/n: this is the longest thing i’ve written so far - i hope you like my first shawn mendes piece of writing (its so smutty oh my god)

word count: 2469

masterlist: (x)

Growing up in a religious household meant your parents had a strict set of rules for you to follow: no alcohol, no staying out past curfew, always saying grace before eating, church every Sunday, and, most importantly, absolutely no sex before marriage. You had given them your word, and so far you had stuck to it.

Shawn had found it a little difficult to get used to at first. The two of you had done other sexual acts with each other, of course, but Shawn ached to feel your wet walls around his cock just once. He had begged and pleaded on many occasions. “Just the tip,” he’d say. But always, he respected your decision.

If you were honest, you weren’t very religious yourself, but you kept up the customs to keep your parents happy. They had stressed the importance of waiting until marriage heavily when you were growing up, and your mother always knew when you were lying.

After months of being apart, talking only through phone calls and facetime, you were waiting in the driver’s seat of Shawn’s Jeep outside of the airport, wanting to stay away from the herds of fans waiting outside the gate for him. It was easier for both of you this way, your reunion would be private, away from the flashes of paparazzi cameras and screams of teenage girls. He’d finally trusted you enough to drive his beloved car, despite having been dating for almost three years. The car was big on you; the seats looked huge as your tiny frame sat on the leather, the steering wheel was much larger than the one you were used to in your retired Volvo from back home.

You were like a giddy child, high on sugar, as soon as you saw him stride out of the exit, pushing his trolley of suitcases in front of him. You scrambled out of the door, slamming it shut behind you as he reached the car. You didn’t need to say anything to each other. He wrapped his arms tightly around your waist, yours around the back of his neck, hung across his shoulders. He squeezed tightly, his head nestled into the crook of your neck, and lifted your feet off the ground.

Inhaling his scent that had been missing from your life for the past four months, you stroked the back of Shawn’s head, smoothing out his tousled hair. He lowered you back down letting your feet touch the floor and cupped your face in his hands. Pressing a kiss to your pink lips, he became aware of the paparazzi that had followed him outside.

“Hey you,” he said, unable to keep the smile off his face. “Let’s go home.”

Shawn drove home, complaining of how much he’d missed being behind the wheel. His hand reached over the Jeep’s console, finding a familiar spot on your thigh, a place he loved to rest his hand while driving. He glanced over at you, the same smile still on his face. You placed your hand on his, rubbing the back of his palm with your thumb as his fingers played with yours.

“God, I missed you so much, honey,” he said, focussing his eyes back on the road ahead. “So fucking much.” “I just can’t believe you’re finally home.”

Shawn pulled up in the driveway of the house you had bought together at the end of last year. You slipped your key into the lock, turning it to open the door while Shawn retrieved his bags from the back of the car. He left his suitcases at the bottom of the staircase, shutting the front door behind him as you slipped off your shoes.

One of his hands was on your cheek, the other on your waist. Shawn pulled you closer to him, breathing in deeply as he kissed you passionately. Your lips found a rhythm, tongues dancing together as you kissed. Your hands were on his pecs. Through the material of his t-shirt, you could feel his heart beating, pounding against his chest. He deepened the kiss, pushing you up against the wall. The hand that was on your waist tugged at your t-shirt, pushing the fabric up to reveal your skin. His touch on your bare skin made you moan quietly. Shawn smirked, still kissing you.

You had missed him touching you, kissing you, holding you. Late at night while he was gone you’d lie in bed, thinking of him, wondering what he was doing right at that moment. Wondering if he was alone in a hotel room in a foreign country, thinking of you too. Wondering if he thought about touching you the way you thought about touching him.

Sometimes, if timezones permitted, he’d phone you in the deep of the night. He’d tell you of all the things he wanted to do to you once he was home. You heard his muffled moans, the faint slaps of his hand pumping his cock, as he spoke to you on the line, his voice deep and strained. Playing with yourself equally as hard, you wished it was him that was touching you. His fingers were so much longer than yours, he could reach places you couldn’t. They were thicker than your own too, so he could stretch out your walls easily, making your body shudder with pleasure. You could only imagine what it would feel like to have him thrust inside of you with his throbbing cock. You talked about it together often, discussed it in detail how it would feel for both of you. Often times, he’d describe your sex in so much detail over the phone, you could almost feel him inside of you there and then.

“Come upstairs,” you said quietly, breaking the kiss. Guiding him up the stairs, you held his hand as he trailed behind you, silenced and stunned by the mental plan he had made in his head of all of the things he was going to do to you now he was finally home to love you in the bedroom. He stared at your behind, smacking his lips together at the sight of your pert ass moving as you walked in front of him.

Gently pushing him onto the bed, he lay in the middle, propped up by the mass of cushions at the headboard. You clicked the door shut, leaning against it and exhaling as you watched Shawn shift on the mattress to find a comfortable position. The faint outline of his hard on was visible through his grey sweatpants. He rubbed his crotch, his eyes never leaving you, as you bit down on your bottom lip. He jerked his head, motioning for you to join him on the bed.

The silence between you both was sexy, making you crave one and other even more. You straddled him, the weight of your core on him forced a deep moan out of his mouth. The kissing resumed and Shawn toyed with the hem of your shirt, wanting to remove it but not wanting to break the slow kiss you were sharing. You removed it for him, sensing the debate he was having with himself.

Kissing Shawn’s neck was his weak spot. He was a sucker for you nibbling on the skin of his neck. He especially loved it when you left love bites, the purple marking your territory. He let his head roll back into the comfort of the pillows, a loud moan coming from his mouth as your crotch rubbed against his. This time it was you who was smirking as you continued kissing and nibbling his neck. His hands rubbed up and down your thighs, his grip tight against your skin. As you peppered slow kisses along his jaw, Shawn sat up. He flipped the two of you over carefully so that you were lying beneath him. He undid the button of your jeans, followed by the zipper. His hand dipped inside your pants as he kissed along your exposed collarbone. The pressure of his long fingers against your middle made you revel with pleasure.

“Oh God, Shawn.” “Yeah, baby,” he murmured into your skin, his fingers working wonders on you as he touched you through the material of your lace panties. “So wet for me,” he rasped. “So fucking wet, baby.” His breath hitched ever so slightly as you palmed him through his pants. His cock was hard, swelling at your touch. “Take off your clothes,” you told him.

Once his clothes were heaped in a pile on the floorboards, he helped you out of your jeans, leaving a trail of kisses up your thighs. He nipped at your clit gently with his teeth through your panties, the pleasure making you gasp. He shoved the delicate lace to one side, giving him easy access to you. The pads of his fingers played with your exposed clit.

“Shit,” you breathed. Your fingers tangled themselves in Shawn’s curls as his tongue lapped up your juices. He increased the pressure of his tongue. “Shawn,” you cried. You felt dizzy from pleasure. His hearing was suppressed as your thighs tightened around his ears. Arching your back, you let out another moan as Shawn reached up a hand to play with your breasts.

Shawn’s head came out from between your legs. His eyes were dark with passion and his breath was heavy. He wiped his mouth with the back of his hand. His lips found yours once more and you could taste yourself in his mouth. He traced your entrance with his finger before pushing his forefinger inside of you. You groaned into his mouth as he pushed another finger inside, and then another. Three of his fingers were pumping inside you, his fingernails scratching lightly at your walls. Shawn leant on the elbow of his free arm, his bicep bulging, the vein in his forearm prominent. You steadied him, one of your hands left his hair and rested on his shoulder as he worked his fingers in and out of you. Faster, faster, faster.

His fingers felt so good inside of you, you were almost at your peak already. “Shawn,” you gulped. “I’m gonna come soon.” He removed his fingers, not wanting this pleasure to end just yet. “Straddle me again,” he instructed in a low tone. You did as he said, making sure to remove his boxers for him after removing your own underwear. His dick slapped up against his chest and you sat, legs either side of his hips. Helping you, Shawn’s hands guided your body as you rubbed your wetness against his cock. He moaned your name loudly. “Fuck, honey.”

“Shawn,” you whispered, gaining his attention. “Yeah, sweetheart?” He watched your hips roll as you continued grinding on him. “I wanna-” Your voice was quiet. Clearing your throat, you said, “I wanna have sex.” “What?” One of his hands left your hip and tucked your hair behind your ear. “I thought we were-” “We were waiting yeah,” you finished for him. You stopped the grinding and leant forward so your face was closer to his. “But I can’t wait any longer. I wanna feel you inside me. I wanna do it, Shawn. I want to have sex.” “Baby, are you sure?” You nodded. “Okay then,” he said after a while. “As long as this is what you want.” You nodded again. “I’ll, uhm, I’ll go find a condom then.”

He left the room, heading to the bathroom where he kept an old box of condoms, just in case this day ever arrived. You lay back on the bed, aching for him. There was a pang of guilt, you felt it in your stomach, as you remembered the promise you had made to your parents. But you were a grown woman now, and you could make your own decisions. You didn’t have to follow mum and dad’s rules any more.

Shawn returned, the condom already half rolled down his dick. He clambered over you, pushing his dick closer to your entrance. He was hesitant. “Are you sure?” He asked again. “Just tell me if I hurt you, okay?” He kissed your forehead. “Please tell me if you want to stop.” “Shawn. Baby,” you reassured him. “This is what I want.” He swallowed, followed by a nod. “Okay,” he kissed your mouth. “Okay, I’ll go slow.”

He’d done this before, it was obvious in his technique as he pushed his cock gently inside of you. Your hands gripped tightly onto the bed sheets as the new sensation took over your body. “Just the tip,” Shawn chuckled. You smiled at him softly. “You’re okay?” You nodded once again. “Just go all the way in. Please.” He pushed into you further, until he bottomed out. His girth stretched you, making your left knee jerk up as you winced slightly in pain. Your sharp intake of breath left Shawn with a concerned look on his face. “I’m okay, Shawn,” you said. Your head hit the pillows when he started thrusting slowly. You closed your eyes as he quickened the pace. “Oh baby,” he moaned. “I knew it would be good.” He was panting. “I didn’t know you would feel this good.” You made a strangled noise as he hit your g-spot. “You like it?” “So… fucking… good,” your breaths were quick. His hand grabbed yours and he pinned it above your head.

It was incredible, better than anything you had ever imagined during your late night phone calls to him. The thrusting continued for a while. He’d rub your clit with his spare hand, his thumb flicking at you felt so good. He left hurried kisses on your neck, behind your ear and along your jaw.

“H-honey,” Shawn gasped. “I’m gonna come. I’m gonna- oh.” With that, Shawn moaned louder than you had ever heard him moan before. His forehead was covered with a sheen of sweat, matching your own sweaty body. His thrusts became sloppy as he poured into the condom. You felt the heat inside of you, your stomach was in knots. It was like time had slowed as your body jerked from the pleasure of the orgasm running through your body. You screamed Shawn’s name.

Shawn collapsed into you, his body weak from his climax. The two of you lay there for a while, trying to catch your breath back. He pulled out of you slowly, rolling onto his back beside you as he removed the condom carefully. You stared up at the ceiling together. “Fuck,” he finally said. His head turned to you as you rolled onto your side to face him. “Fuck indeed,” you grinned. His hand reached up to you again, stroking your hair. You closed your eyes, replaying everything in your head, just as Shawn pressed a gentle kiss to your forehead.

#shawn mendes #shawn peter raul mendes #shawn x reader #shawn mendes imagine #shawn mendes smut #boyfriend!Shawn #smut #my works #request

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riichardwilson · 4 years

Text

How would an SEO agency be built today? Part 1: Consumers and trends

The pandemic put everything to a halt. Then, it forced people and businesses alike in the beginner’s mind. The Zen concept hints at a seeming paradox: as you know more and more about a subject, you tend to dismiss other possibilities.

What follows is a quest of shaping choices for the near future in a three-part piece that highlights a core question — How would you build an SEO Company agency in 2020?

We’ll explore the complexity of the topic, mapping key touchpoints that create the agency landscape, from assessing current trends on consumer behaviour, to how key partners of an SEO Company agency have changed:

Consumer and business trends that are emerging and transforming the way people interact. (part one)

The current SEO Company agency business model and its in-depth analysis. (part two)

The possibilities ingrained in thinking about what a reshaped SEO Company agency of 2020 and beyond looks like. (part three)

We’ve designed this series as a business exercise for SEO Company agency leaders and their current struggles because we’re committed to supporting agencies push through uncertainty.

You can use the learnings, tools, and insights that follow, together with your team, and optimize your strategy in the actual context. From Gartner’s Hype Cycle and Business Model Canvas, to an interactive section that lets you build a new type of SEO Company agency from the ground up, you’ll go through various frameworks, some more familiar than others.

Let’s begin!

How customers look in the current context

Since March 2020, we continued to see consumer behaviour changes, new online practices, and a global outlook that is still concerning. With anxiety factors about health and finances fueling uncertainty and high unemployment rates sweeping the world, we need to keep a close eye on the way people shop, live and consume now.

Tracking demand and looking at year over year search trends, with Google Ads data as source, remains an accurate way to understand what changed for good, and what is just a fleeting trend depending on the short-term pandemic impact.

After all, if we put the consumer psychology lens in place, we mustn’t forget that people are more prone to evaluate essential and non-essential goods and services for daily use right now, showing more risk-aversion than usual.

Worry drives demand, as financial issues are far from being resolved. Look at top searches in the US as of July 2020:

Following this thread, pragmatism is the driving force, as many consumers will not get back to “normal” anytime soon — a study by the Cambridge Group even coins new profiles whose core is based on immediate COVID-19 response such as Panicked Millennials (focused on household finances) or Pragmatists (focused on reducing non-essential spending).

Yet, a look at search data shows the insights in-between: more discretionary or non-essential goods are starting to bounce back in segments such as “athleisure” clothing or home entertainment, although the industries remain affected.

Even the way people look at entertainment keeps shifting, choosing to spend leisure time close to home or in a safe manner:

On the other hand, because some people still work or spend most of their time in their houses, together with family and close friends, the home improvement segment continues to grow:

While commute and travel budgets have been put on halt for most information workers, remote work seems to be here to stay. It’s what constant demand for building a home office points towards, anyway:

And a constant, rising demand for car rentals and safe, private mobility in general:

Consumer intent reveals an acceleration of shifting channel preferences with a focus on online operations, although macro studies show anxiety levels regarding brick and mortar easing a bit. For instance, the Deloitte State of the Consumer Tracker confirms an increasing tendency in trust levels to shop in stores (49%), go to restaurants (32%) or stay in a hotel (34%) at a global level. Of course, the numbers remain low.

That’s why a prolific avenue is to challenge the macro-level studies with search data — it’s where the relevant insights dwell, helping you discern between lasting trends, spurs of the moment, and important shifts in consumer interest that influence business operations as well.

What trends are emerging that might impact SEO agencies?

Having looked at the state of consumers today, which can prove a certain degree of familiarity for your SEO Company team, it’s important to take this next step — look at the state of businesses and how consumer shifts generate new trends that impact the whole chain.

To pick the most relevant ones for an SEO Company agency, we’ll employ a different lens: Gartner’s Hype Cycle. In short, the framework proposed by Gartner enables you to critically assess the promise of emerging technology through these phases:

Innovation trigger: although there’s no commercial viability yet, there’s a lot of interest in the potential of a new technology. Take AI for example, everybody’s talking about it.

Peak of inflated expectations: More publicity and a few success stories, but mostly struggles and failure. The promise of AI to change the world as we know it, right?

Trough of Disillusionment: Interest decreases and investors drop, as the technology fails to deliver the initial promise. Only a few developers insist.

Slope of Enlightenment: Second- and third-generation products appear as the technology begins to stabilize and show other use cases that prove to be viable. Machine learning and deep learning have strong usability segments, far from the initial scifi scenarios.

Plateau of Productivity: The technology is applied across sectors and markets, and assessment criteria for viability are clearer now. Machine learning adoption rates continue to steadily grow.

What emerging trends can impact the current agency landscape, beyond the trough of disillusionment?

Remote working as a viable company set-up

Even before the pandemic hit, the rise of remote working was visible. If the trend seemed to be somewhere between experimenting and a productive framework, with its acceleration due to COVID-19, remote work is becoming a big part of the new normal.

Recently, we’ve seen geographical constraints move to timezone ones, especially for synchronous companies that do most of the work together. The challenge remains to innovate both at the level of technology and business processes to transform workflows, while also maintaining a strong organizational culture. In addition, that means a different way of doing recruitment, supporting career growth, or enabling social connections in a team. That’s what Remote: office not required explores, presenting how Basecamp designed a remote-first company with all the advantages and struggles.

It’s clear that the trend is here to stay, reshaping such things as telecommuting, client relationships or individual and team productivity.

No-code is filling the gaps of “Software as a process”

Software companies, in their bid to acquire more users, have started developing highly personalized solutions, influencing a business process from start to finish. That’s why, we’re seeing a shift in thinking about software — not just a tool, but a string of actions that dictate a certain business framework and a specific market segment. For instance, tools like Zapier or Integromat allow for a high level of business flow customization, while Jupiter is a CRM dedicated to the beauty industry.

If we consider this business need for fast implementation and high customization, one particular trend stands out. No-code, a movement where people without programming expertise build websites and flows, like connecting two systems, using drag and drop interfaces, is growing past the early days of inflated expectations.

Transforming the traditional software development flow from “business specifications” to “software implementation”, no-code essentially implies less time and money spent on coding, and more resources for optimizing business processes (marketing agency, sales etc.) and discovery.

Think about helping, let’s say, an AC installation supplier set up a customer management system personalized with an automation solution for qualifying leads and scheduling visits, without human intervention at every step. Or building a custom feature on top of Hubspot, to satisfy your agency specialized flows. And with no focus on the technical resources, but the process design.

Businesses (SMBs and Fortune 500) are willing to experiment more in the digital environment

Talking about discovery and experimentation, the pandemic forced both small businesses and large corporate companies to look for alternatives, as digital became a primary channel for the whole funnel. If a marketing agency or sales backlog was available, the pandemic months were the time to review it.

It’s no wonder that the search for “Shopify” exploded since April-May, as more businesses needed to sell online:

Digital-first frameworks have accelerated, or as a McKinsey report puts it, “we have vaulted five years forward in consumer and business digital adoption in a matter of around eight weeks”. This creates a window of opportunity for creativity and innovation, as more and more business processes move in digital environmens: from optimizing digital infrastructure to pivoting client management and communications, rehashing customer journeys, and even identifying new segments, niches or markets that are no longer out of reach.

That also means a plethora of data needs and a way for SEO Company agencies to leverage their know-how.

Search and discovery fragmentation

In the US, more than half of the consumers start their buying journey on Amazon, instead of Google Search, statistics that you’re probably familiar with. Google is also aware of this trend, which makes them continue to develop vertical aggregators like Jobs or News. And that is only one part of the search equation that goes beyond a “box and the 10 blue links”, being now more dependent on behaviours than anything else.

With the fast digitization of businesses after COVID, the trend of search and discovery fragmentation is accelerating at a higher rate, challenging businesses to respond to these channel shifts while thinking more about touchpoints and a buyer quest than a seamless, singular journey. Can this be the birth of a new innovation trigger?

Business networking is not what it used to be

The pandemic drastically impacted business networking, as events are not possible in person, a trend that will probably last longer than expected. The first wave of responses was to move to online events, virtual summits and a variety of webinars, but there’s also the question of informal talks and sales meetings that need to be rethought in order to maintain the quality of interaction.

As with remote work, the geographical boundaries are not a concern anymore for finding vendors or connecting with peers, which leaves a lot of room for creativity in designing new networking processes. What will the pitch look like in another few months? Or the sales meeting? Or the agency community meetup? Probably another innovation trigger is shaping here.

Summary

From a critical assessment of consumer macro-trends against search data, to the way business trends have accelerated in the current context, we’re starting to paint a picture of the new agency landscape. Which are here for good and which are just a trigger in the Hype Cycle? That’s an open question for you and us both.

Here’s a summary of what we’ve seen so far in terms of Consumers and Trends:

How customers look now:

Unemployment rates and health concerns remain high, causing anxiety and making people reassess what is essential and what is non-essential for daily living.

Many consumers will not “get back to normal” as pragmatism is still the driving force for buying something new. Yet, some discretionary or non-essential goods are starting to bounce back, as caution levels waver.

New consumer profiles are emerging, as they also shift channels of consumption. Online-first pragmatists and panicked millennials are concerned with health and finances, while there is a shy recovery of “brick and mortar” consumption.

Entertainment continues to grow in the home-related areas or in the safe outdoors.

What trends are emerging that might impact SEO Company agencies?

Remote working is a viable company set-up that challenges business operations and organizational cultures.

No-code is filling the gaps of “Software as a process”, enabling businesses to explore tech solutions fast, with lower costs, while optimizing their processes.

Businesses (SMBs and Fortune 500) are willing to experiment more in the digital environment, as consumers dictate new sales and marketing agency funnels.

Search and discovery fragmentation continues to accelerate, posing the challenge for businesses to rethink buyer journeys.

Networking is not about events anymore and can be the next big innovation ground.

We’ll continue this series, based on researching our SEO Company agencies community with a thorough analysis of their business models now and what the shifts in 2020 can inspire for reshaping the next-level agency. You can sign up here and be the first to receive the following articles in the series, once they’re live.

At SEOmonitor, we’re committed to helping SEO Company agencies navigate uncertainty, so we adapt our solutions to the current context. Search Trends, the Client Health Tracker or the Reporting board are just a part of our specialized tools and resources.

We’ll get through this together!

Discover an SEO Company platform designed just for SEO Company agencies:

Learn about our solutions

About The Author

SEO Companymonitor’s mission is to help digital marketers overcome the challenges by developing innovative technologies that can make the most out of the available data and deliver insightful and reliable reports. SEO Companymonitor is committed to empowering those who want to move the SEO Company industry forward. Acquire, manage and retain more customers for your SEO Company agency with daily rank tracking, SEO Company forecasting and a unique solution for (not provided).

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source http://www.scpie.org/how-would-an-seo-agency-be-built-today-part-1-consumers-and-trends/ source https://scpie.tumblr.com/post/628412705957691392

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scpie · 4 years

Text

How would an SEO agency be built today? Part 1: Consumers and trends

What follows is a quest of shaping choices for the near future in a three-part piece that highlights a core question — How would you build an SEO Company agency in 2020?

Consumer and business trends that are emerging and transforming the way people interact. (part one)

The current SEO Company agency business model and its in-depth analysis. (part two)

The possibilities ingrained in thinking about what a reshaped SEO Company agency of 2020 and beyond looks like. (part three)

We’ve designed this series as a business exercise for SEO Company agency leaders and their current struggles because we’re committed to supporting agencies push through uncertainty.

Let’s begin!

How customers look in the current context

Worry drives demand, as financial issues are far from being resolved. Look at top searches in the US as of July 2020:

Even the way people look at entertainment keeps shifting, choosing to spend leisure time close to home or in a safe manner:

On the other hand, because some people still work or spend most of their time in their houses, together with family and close friends, the home improvement segment continues to grow:

And a constant, rising demand for car rentals and safe, private mobility in general:

What trends are emerging that might impact SEO agencies?

Innovation trigger: although there’s no commercial viability yet, there’s a lot of interest in the potential of a new technology. Take AI for example, everybody’s talking about it.

Peak of inflated expectations: More publicity and a few success stories, but mostly struggles and failure. The promise of AI to change the world as we know it, right?

Trough of Disillusionment: Interest decreases and investors drop, as the technology fails to deliver the initial promise. Only a few developers insist.

Plateau of Productivity: The technology is applied across sectors and markets, and assessment criteria for viability are clearer now. Machine learning adoption rates continue to steadily grow.

What emerging trends can impact the current agency landscape, beyond the trough of disillusionment?

Remote working as a viable company set-up

It’s clear that the trend is here to stay, reshaping such things as telecommuting, client relationships or individual and team productivity.

No-code is filling the gaps of “Software as a process”

Businesses (SMBs and Fortune 500) are willing to experiment more in the digital environment

It’s no wonder that the search for “Shopify” exploded since April-May, as more businesses needed to sell online: