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The Results Are In: SMB Group’s 2024 Technology Buying Journey Survey

SMB Group has just released its latest survey, the 2024 SMB Technology Buying Journey, offering fresh insights into how small and medium businesses (SMBs) approach technology purchasing. Sponsored by Dell Technologies and SAS, this comprehensive 57-question survey captures responses from 738 technology decision-makers across U.S. SMBs, revealing how they think about, evaluate, and purchase…

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Top 4 Small Business Technology Trends in 2024

Whether you’re a fast-growing start-up or a medium enterprise ready to IPO, technology represents a major opportunity for small business owners to close the gap with large corporations. As old tools become obsolete and new tools crowd the marketplace, identifying the right tech solution can be the difference between a successful expansion and a failed one. In late 2023, SMB Group found that 59%…

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Xerocon 2024: Xero’s Growth Strategy for North America

–by Sanjeev Aggarwal, Co-founder, SMB Group In August, Xero held its annual Xerocon event in Nashville, Tennessee, hosting over 1,000 accounting professionals, financial advisors, and business consultants. Xero CEO Sukhinder Singh Cassidy started the event by discussing how Xero has been resetting the company, evolving its management team, and accelerating growth and technology initiatives. The…

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Spotlight: How Zoho is Doubling Down on Privacy and Security

At the Zoholics 2024 customer conference held in June, SMB Group met with Zoho execs to learn more about news and directions unveiled at the event. Announcements included updates and new products across its CRM and collaboration solutions, security stack enhancements, and new developer tools and services. In this video, Chandramouli Durai, who heads up Zoho’s integrated security solutions…

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Spotlight: How Zoho Intends to Transform CRM

SMB Group got to chat with key Zoho execs about news and directions in several areas at their Zoholics 2024 customer conference held in June. Zoho unveiled updates and news across its CRM and collaboration solutions, enhancements to its security stack, and new tools and services for developers. In this video, I talk with Prashanth “PVK” Krishnaswami, who heads up Customer Experience solutions at…

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Inside Zoho's Zoholics 2024 Event: Key Takeaways and Insights

Zoho held its Zoholics 2024 customer conference last week in beautiful downtown Austin TX. In typical Zoho style, the vendor offered customers, analysts, and press a stellar experience in style and substance, with informative presentations, 1-1 meetings, and plenty of time to socialize. Zoho used its Backstage events solution to bring remote attendees in to join those of us who attended live.…

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The Pillars of Trust for AI in HR Applications: Data, Algorithms, and Expertise

Technology has revolutionized how we handle everything from payroll to performance reviews in the world of human resources (HR).  Now, artificial intelligence (AI) and generative AI are taking center stage, reshaping the development of HR and HR compliance solutions, and even how HR professionals view their roles. AI and generative AI capabilities are being woven into HR applications to improve…

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Zoom Perspectives Analyst Event: Zoom Workplace and an AI-First Future

The Zoom Perspectives Analyst Conference was held in NYC this year, much to my delight (as someone who is a bit tired of traveling to the West Coast!). As usual, the company showcased its Zoom Events solution to run a great hybrid event. Analyst attendees, presenters, and Zoom staff joined and interacted from both the physical location at NeueHouse Madison Square, and from remote locations. We…

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Why Keeping Humans in the Loop is Key for AI in HR

Artificial intelligence (AI) is poised to reshape how companies manage all facets of their businesses. This transformative potential of AI extends across various operations, helping companies to streamline and automate processes, and improve decision-making. But excitement about AI—particularly generative AI—varies depending on who in the organization you talk to. According to SMB Group’s Impact…

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Top Takeaways from Workday’s 2024 Innovation Summit

Workday’s annual Innovation Summit promises to provide IT industry analysts with insights into the vendor’s achievements, current initiatives, and future directions. This year’s Summit, held again at one of my favorite spots—Cavallo Point in Sausalito—lived up to its billing. During a day and a half of sessions, Workday executives discussed why and how Workday is positioned to lead in the…

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The Future of Business Management: Insights from Sage Transform 2024

Sage Transform 2024 shed light on the evolving business management and accounting landscape. At the February event, Sage focused on the acceleration of technology-driven operations, the increasingly critical role of AI, and the importance of sustainability within the SMB sector. Here are my key takeaways from these topics and other highlights from the event. Moving Beyond Automation with Sage…

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Top Takeaways: Acumatica Summit 2024

Acumatica Summit 2024, held in Las Vegas at the end of January, focused on Acumatica’s growth in technology, community, and strategy. CEO John Case opened the event, emphasizing the company’s commitment to small and medium-sized businesses (SMBs). The Summit covered topics including customer expansion and community, partnerships, and introduced a Professional Services Edition, offering insights…

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Navigating the Future: SMB Workforce and Workplace Trends for 2024

Small and medium-sized businesses (SMBs) are continually adapting to rapid changes in the workforce and workplace, and staying ahead of the curve is more crucial than ever. The latest eBook from SMB Group, SMB Workforce and Workplace Trends for 2024, sponsored by Dell Technologies and Zoho, examines SMB workforce, workplace, and collaboration plans and trends. The eBook draws from the SMB…

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New eBook from SMB Group: 2024 SMB Priorities: Aligning Technology Investments to Business Requirements

🚀 Excited to launch our new eBook: 2024 SMB Priorities: Aligning Technology Investments to Business Requirements. Learn how #SMB are using tech to support business requirements. Thank you to our sponsors @DellTech and @Zoho. #SMBTrends2024 #Trends

In a world where small and medium-sized businesses (SMBs) navigate an ever-evolving landscape, understanding the intersection of technology investments and business requirements has never been more critical. In our new, free eBook, 2024 SMB Priorities: Aligning Technology Investments to Business Requirements, sponsored by Dell Technologies and Zoho, we share important trends about SMB business…

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Catalyzing the Circular Economy: How Dell's Concept Luna Aligns with SMB Sustainability Ambitions

Environmental, social, and governance (ESG) strategies and programs are now common practice for most large, publicly traded corporations. While small and medium businesses (SMBs) tend to lag behind their large enterprise counterparts, SMB Group research indicates that 75% of decision-makers agree that a strong sustainability strategy can help them improve business results—up from 57% a year…

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2024 Top 10 SMB Technology Trends From SMB Group

2024 Top 10 SMB Technology Trends From @SMBGroup #smb #technology #trends #2024

Happy New Year! We hope you enjoyed the holidays, and wish you a happy and healthy 2024. Here at SMB Group, we are ringing in the new year by sharing our annual SMB Group Top 10 SMB Technology Trends, required reading for SMBs (small and medium businesses), and for the vendors that serve them. Our Top 10 SMB Technology Trends offers a view of key technology and related trends, examined through…

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SMBs and AI: Embracing the Future of Smart Business

SMBs and AI: Embracing the Future of Smart Business

In an era increasingly driven by technology, small and medium-sized businesses (SMBs) are increasingly interested in using artificial intelligence (AI) as a catalyst for growth and innovation. A comprehensive survey conducted by SMB Group highlights this trend, revealing the attitudes and adoption rates of AI among 744 SMBs. SMB Interest in and Adoption of AI The overwhelming majority of SMB…