#And drive more revenue And reach

[jaykumar702388]

https://www.digitalcomputerclasses.com/courses/digital-marketing/

[macleod]

"Why is [Social Media CEO] destroying their website?" Because their internal reports suggest that their power-users (die hard, addicted, cost of time fallacy drained users) will not leave their platform even for the dumbest changes. The people who will leave? The ones who don't have reach, the ones who aren't advertiser friendly, the ones with literally nothing to lose on their sites. They are the ones who "waste" their bandwidth and resources, they post images, videos, etc at a much higher rate than the deigned social-fantasy gods hitting those 1000x multipliers of social engagement, and they won't receive any money from them because they don't have a reach at that level. [Social Media CEO] is openly trying to drive the 'common' person off their platforms, the ones who bring little to the table that an AI bot can just replace to satiate and give the 'influencer/marketer/shil' their respective analytics. This is why platforms actively fail at solving "The Bot Problem" in most cases. Sure it's a relatively hard problem to solve on a systems level, but it's not impossible to severely reduce the bot population. Bots help daily active user counts, engagement, and pushing the power-users to continue using the platform as nudges (and often inflate those wonderful financial reports for their stock price to go ever higher). Talking of stock prices, there is the concept of cost-per-user, or revenue-per-user. If you reduce the 'common' user, and focus on power-users you can change the more important analytics for the stock price for internal or external investors. Less people, but with more (or the same, or even less revenue) looks better. Think of it as "Less Effort but for the same money". A reduction of "staff", for the same monetary output. Social Media platforms used to try hard for everyone to be on them. They don't want that anymore. Dealing with everyone is a nightmare. But those power users? The ones who generate revenue from a smaller set of users? That's the goal. This is the "private club" of yesteryear, for the internet. This is the new internet business plan, different form than the one everyone thinks of that has dominated the last thirty years of the internet. This is the new way to do business on the internet in the 2020s.

[heyftinally]

Re Brazil: yeah over a thousand people either passed out or got burned by the metal grates because it was so hot inside. She didn't give any of them a dime either.

Also Ana's family didn't get anything. She announced she reached out to them for condolences- the family announced that had not contacted them at all- then her response to getting caught lying was to publicly invite the family to a meet and greet at the next show. Money wouldn't have made it right, but it would've been better than, oh I don't know, a selfie with the lady who doesn't give a fuck about you or your dead family member.

Fans are still arguing that she wasn't responsible for the negligence and at the same time donating to any victims crowdfunds would make her liable in court. She's definitely at least partially at fault and I wish she'd be held responsible. And give away all her money to the victims.

Yeah, that sounds in line with the reports I read back when it happened. And yeah, no, offering them a meet and greet and show tickets honestly just feels egotistical. Why the fuck would I want to go meet you after my child died a preventable death at your show?

As far as "Taylor isn't responsible", I have one word: money.

The number one, two, and three reason venues ban outside drinks is because they want you to buy their overpriced ones, and they're willing to risk your life to force you into it. My friend and I paid $12 for ONE bottle of water at the One Direction concert in 2014. Conversely, I've been to at least seven shows that allowed unopened bottles of water into the venue.

But let's argue for a minute that the venue was banning outside drinks to drive profits. Taylor Swift has MORE than enough money that she could have paid off their expected revenue and tgen some in exchange for allowing fans to bring water. She was nearly a billionaire at that point and had two private jets - she can afford to buy off water sales. And doing so would have been both a kindness and a safety to her fans. Or, alternatively, she could make allowing fans to bring water a contingency of her choosing a venue - places would be tripping over themselves to honor her request, because everyone wants to be the one to host her shows.

And yet, she did nothing. She made a temporary social media post and moved on with her life. Because that's who she is as a person.

[sargeantposting]

ARTICLE: The Florida Man of Formula 1 (2023)

Source: Michael M. Grynbaum, The New York Times Series: F1, 2023

Logan Sargeant, the only American driver in Formula 1, is zipping around the narrow streets of Baku, Azerbaijan, at roughly 200 miles an hour. His head bounces inside the cockpit as a wheel shudders over a rumble strip. It’s hard to hear over the banshee shriek of his V6 engine, carrying three times the horsepower of a run-of-the-mill Porsche Carrera.

Then the noise stops, and Baku vanishes. We’re inside a low-slung brick building nestled in the Oxfordshire countryside. The track, projected onto a CinemaScope-sized wraparound screen, was a mirage, part of a sophisticated training simulator. (F1 rules prohibit driving the real cars between races.) Mr. Sargeant climbs out of a replica driver’s seat wearing athletic pants. He won’t need a fireproof suit until later.

In three weeks’ time, Mr. Sargeant will do this for real: wind whipping his visor, G-forces of up to six times his body weight pressing on his neck, the ever-present threat of a catastrophic crash as he is watched by roughly 70 million people around the world. For now, it’s time for lunch. “Is chili bad for you?” he asks, digging into a bowl at his team’s commissary. “I don’t think it’s that bad.”

Williams Racing, in Grove, England. It was founded in Oxfordshire in the 1970s, but it’s now an American subsidiary: a Manhattan private equity firm, Dorilton Capital, bought the company in 2020 for an estimated $200 million.

F1 teams employ hundreds of employees and spend hundreds of millions of dollars developing the world’s most sophisticated racecars.

Reaching Formula 1, the highest level of international motor sport, is a big step for Mr. Sargeant, 22, a South Florida native who began racing rudimentary cars known as karts at 6 years old and this year joined the Williams Racing team as the first full-time American F1 driver since 2007.

For Formula 1 itself, finding a hometown hero for American fans is a giant leap.

Although it is enormously popular in Europe, F1 struggled for decades to break into the United States. That began to change in 2016, when the sport was purchased for $4.4 billion by the Colorado-based Liberty Media, owned by the cable magnate John Malone. Liberty ramped up its social media — F1 had barely kept a YouTube page — and backed a popular Netflix documentary series, “Drive to Survive.” Once geared toward aging white men, F1 now has a younger and more diverse fan base. American TV viewership is up 220 percent from 2018, and the sport made $2.6 billion in revenue last year.

Still, a subset of F1 devotees complain about what they see as an overemphasis on entertainment and ginned-up drama. Under Liberty, they argue, pure racing is taking a back seat to cheap tricks to reel in casual viewers. And they often use a dirty word for it: Americanization. “It is becoming more and more like Formula Hollywood,” Bernie Ecclestone, the 92-year-old Briton who built F1 into a global business, griped last year. “F1 is being made more and more for the American market.”

The backlash reached a crescendo at last week’s Miami Grand Prix, which was added in 2022 as a showpiece for American fans. In a prizefight-style pre-race ceremony, the rapper LL Cool J introduced the 20 drivers one by one amid swirling smoke and a squad of cheerleaders. Nearby, Will.i.am conducted a live orchestra playing the rap song he recently recorded with Lil Wayne as part of a “global music collaboration” with Formula 1. (The lyrics rhyme “Max Verstappen,” the name of the sport’s top driver, with “your champion.”)

“Pandering to the American audience is killing @F1,” wrote one fan on Twitter, echoing criticism that bubbled up across numerous F1 websites. Even the racers complained: “None of the drivers like it,” groused Lando Norris, a Briton who drives for McLaren. Undeterred, Liberty announced that the bombastic pre-race sequence would be featured at several more grands prix this year.

In the United States, F1 has long been associated with a certain European mystique, most famously, the louche glamour of the Monaco Grand Prix.

In the United States, F1 has long been associated with a certain European mystique. Its drivers race across the Ardennes forest (Circuit de Spa-Francorchamps in Belgium), the plains of Lombardy (Italy’s Autodromo Nazionale di Monza) and, most famously, the louche glamour of the Monaco Grand Prix. The sport’s stateside image could be summed up by the 2006 comedy, “Talladega Nights: The Ballad of Ricky Bobby,” which featured Sacha Baron Cohen as a pretentious French F1 driver named Jean Girard, a snooty Eurotrash foil to Will Ferrell’s macho NASCAR cowboy.

In 2023, F1 can feel a bit more Ricky Bobby than Jean Girard. In Miami, drivers circled a track built in the parking lot of the Dolphins football stadium, past an artificial Monaco-style “harbor”: blue-painted asphalt topped with ersatz yachts. A new Las Vegas race in November will have cars zooming down the Strip past Caesars Palace. Meanwhile, traditional races in France and Germany are gone.

Katy Fairman, a journalist based in Brighton, England, who runs the F1 podcast “Small Torque,” said she was surprised by the spectacle when she attended a race in Austin, Texas. “There were girls with pompoms,” she said. “I remember watching it and thinking, Oh my gosh, this is so different from anything I’d seen F1 do in a long time.”

Ms. Fairman conceded that some Europeans find the American hullabaloo “tacky.” But she added: “When it’s something to do with America, I think Europeans are quite judgmental. I think it’s just a bit of lighthearted fun. You guys like to have a party.”

The arrival of Mr. Sargeant, who grew up about an hour’s drive from the Miami racetrack, has spurred new interest, including a profile and photo shoot in GQ, and he’s happy to play the part. “What’s up America, let’s bring that energy!” he shouted to the cameras after LL Cool J introduced him as “the local boy done good.”

But as with F1, there are growing pains. In Miami, Mr. Sargeant finished last, his race ruined on the first lap when he damaged a front wing. After the checkered flag, he apologized to his team, his voice barely a whisper: “I’m so sorry. I can’t believe it.”

Weeks earlier, in an interview in England, Mr. Sargeant had demurred about the pressure of wearing the stars and stripes. “I try not to get too caught up in the talk of the role of ‘first American,’” he said. “It’s still very early for me, and I have a lot to learn still.”

If Mr. Sargeant doesn’t perform, there are dozens of drivers eager to take his spot. “At the moment,” he said, “I just have to worry about staying here.”

For a globe-trotting athlete, Mr. Sargeant can be soft-spoken and endearingly self-conscious. 

‘I just want to get back in the gym.’

Before his tough Miami weekend, Mr. Sargeant was asked how he would celebrate a top 10 finish. “Honestly, it might sound lame, but probably just go back to my house and get in my bed for another night before I go back to London,” he replied. “That’s all I want to do.”

For a wealthy, handsome, globe-trotting athlete, Mr. Sargeant can be soft-spoken and endearingly self-conscious. It’s not unusual for someone who, like a tennis prodigy or Olympian gymnast, has devoted their life since childhood to a sole pursuit.

Mr. Sargeant was 6 when he and his brother Dalton got a kart from their parents for Christmas. “No one in the family was really even that much into racing,” Logan said. “We just picked it up as a hobby, something to do on the weekend.” He began winning junior races around the country — too easily. To reach the next level and pursue Formula 1, he’d have to leave behind his friends and beloved fishing excursions for life on a different continent: “We just needed a higher level of competition, and at the end of the day, that was in Europe.”

Mr. Sargeant left Florida before his 13th birthday, bouncing between Italy, Switzerland and Britain as he raced on the European junior circuit; in 2015, he became the first American to win the Karting World Championship since 1978. “As a kid, it was tough,” he recalled. “Coming from Florida, being outdoors all the time on the water, great weather — it was literally vice versa.” He eventually settled in London, where he spends most days working out with a trainer. “I get away from a race weekend, and I just want to get back in the gym,” he said. “I hate that feeling of leaving slack on the table.”

It is incredibly difficult to nab a seat in Formula 1. Today’s drivers are physical dynamos trained to optimize their reflexes and performance levels down to how well they can withstand jet lag — critical in a sport that this year will include 23 grands prix spread over five continents. F1 teams employ hundreds of employees and spend hundreds of millions of dollars developing the world’s most sophisticated racecars. But it’s ultimately up to the driver to execute.

It also helps to have money. Lewis Hamilton, the seven-time world champion and F1’s only Black driver, is an exception, having grown up on a London council estate. Many F1 competitors are the sons of multimillionaires (and some billionaires) who can bankroll pricey travel and high-tech cars.

Mr. Sargeant falls into the scion category. He hails from a wealthy Florida asphalt shipping family. His uncle, Harry Sargeant III, is a former fighter pilot and onetime finance chair of Florida’s Republican Party who has been sued by the brother-in-law of King Abdullah II of Jordan and whose name turned up, tangentially, in the 2020 impeachment of former President Donald J. Trump. (Harry was not accused of any wrongdoing.)

Logan’s father, Daniel Sargeant, worked alongside Harry until the brothers had a falling out. In a 2013 lawsuit, Harry accused Daniel of misdirecting $6.5 million in corporate funds “for the purpose of advancing the international cart racing activities” of his sons, Logan and Dalton; that litigation was eventually settled.

In 2019, Daniel Sargeant pleaded guilty in federal court in New York to foreign bribery and money laundering charges related to his business dealings abroad. He is free on a $5 million bond and is awaiting sentencing. A Williams spokesman said that Logan Sargeant was not “in a position to comment” on any of the legal matters involving his family.

In F1, none of this particularly stands out. The mother of Mr. Sargeant’s Williams teammate, Alexander Albon, was jailed in Britain for swindling millions of pounds in fraudulent sales of high-end cars. A Russian racer, Nikita Mazepin, was booted from the sport after his oligarch father, a close ally of President Vladimir V. Putin, was sanctioned following the 2022 invasion of Ukraine.

James Vowles, the Williams team principal, said in an interview that he hired Mr. Sargeant for his speed, not his U.S. passport. “I’m incredibly pleased that the sport is growing in America, but I think it would be anything but disingenuous to say that Logan’s here for any other reason than I think he’s got this pure talent,” he said.

In his F1 debut in Bahrain in March, Mr. Sargeant finished 12th, outpacing this year’s two other rookies. “He has this insatiable desire to be better, to want more,” Mr. Vowles said. “He’s a perfectionist, and I like that in him.”

Tooting around in a Vauxhall Astra

Britain, where Formula 1 originated in 1950, remains the sport’s spiritual home, where most of its 10 teams are based. Williams was founded in Oxfordshire in the 1970s, but it’s now an American subsidiary: a Manhattan private equity firm, Dorilton Capital, bought the company in 2020 for an estimated $200 million.

It was an important cash infusion for a team that had struggled to keep up with rivals. Manufacturers like Mercedes-Benz pour enormous resources into their F1 teams, which double as an elaborate global marketing campaign and an in-house innovation farm; tech developed for F1, like engines that recycle braking energy as an accelerant, can trickle into consumer vehicles.

Formula 1 car simulators at the Williams Racing factory.

Formula 1 drivers practice on sophisticated training simulators.

The Williams campus is a humdrum brick pile that could be mistaken for an office park — a far cry from McLaren’s space-age complex an hour’s drive away. Many F1 teams provide their drivers with a high-end sports car for personal use; Mr. Sargeant commutes in a Vauxhall Astra, a compact.

Even the team’s sponsors are relatively down-market; whereas the official watch of Ferrari is Richard Mille (starting price: $60,000), Williams has a deal with Bremont, whose timepieces retail for significantly less. (On a recent visit, a Williams press aide was quick to extract a spare Bremont watch from his pocket and ensure Mr. Sargeant was wearing it whenever a photographer hovered.)

Given the huge costs, corporate partnerships are crucial to F1, part of the reason the American market, with its abundance of affluent consumers and wealthy brands, has proved so tempting. Gerald Donaldson, a journalist who has covered F1 for 45 years, recalled how cars were gradually taken over by corporate logos starting in the late 1960s.

“Marlboro paid all the Ferrari bills, including the drivers, for many years,” he said in an interview. “There are eager companies who want the publicity.” Mr. Sargeant’s car features ads for Michelob Ultra beer and an American financial firm, Stephens. In Miami last weekend, beachgoers spotted an airborne banner reading “Go Logan!” alongside the image of a Duracell battery.

Last year, the Miami race was viewed on ABC by 2.6 million people, the biggest American audience for a live F1 telecast. Ratings for this year’s race fell about 25 percent, perhaps a result of a duller-than-usual season dominated by one team, Red Bull.

Still, viewing data show that F1 is expanding beyond affluent cities associated with elite sports: In 2022, its top five American TV markets included Asheville, N.C., and Tulsa, Okla. ESPN is clearly betting on more growth. When the sports network renewed its broadcast rights last year, it agreed to pay $90 million annually — up from the $5 million-a-year deal it signed in 2019.

Liam Parker, a former adviser to Boris Johnson who now leads communications at F1, said the sport was intent on rectifying past mistakes. “We were too arrogant,” he said. “We couldn’t understand why the American fan base wasn’t falling in love with us.” But he also pushed back on the complaints that Liberty’s efforts to raise the entertainment factor had stripped F1 of something essential.

“This whole argument of ‘Americanization,’ it’s a very crude way to describe things,” he said. “We shouldn’t ignore things that can improve things for new and core fans. It’s about giving people more choices in the modern era. It’s modernization of access to everyone.”

Mr. Hamilton, arguably the biggest celebrity of the current F1 lineup, has offered his own endorsement of Liberty’s approach. “I mean jeez, I grew up listening to LL Cool J,” he told reporters in Miami. “I thought it was cool, wasn’t an issue to me.”

For all the debates over elitism, good taste and corporate rap collaborations, the core appeal of F1, when you get right down to it, may be something simpler — something Mr. Sargeant got at when asked in the interview if he had loved cars as a kid.

“I absolutely love driving, as you can imagine,” he said. “But to be honest, I’m not one of those people who studies cars and, you know, likes to know every detail of every single car. It doesn’t really interest me.”

“The part that interests me,” he concluded, “is driving them as fast as I can go.”

Eliza Shapiro contributed reporting from Miami. Kitty Bennett contributed research. Michael M. Grynbaum is a media correspondent covering the intersection of business, culture and politics.  A version of this article appears in print on May 14, 2023, Section BU, Page 1 of the New York edition with the headline: The Florida Man Of Formula 1.

[transmascswagpolls]

Hello! This will probably be the only time I say this, but since it’s both aromantic awareness week and on a more important sense the strike week for Palestine, I will not be answering any more asks until the 25th.

I know that I’m just a silly blog but it just wouldn’t feel right with everything going on right now. Before I dip, here’s a few resources on where you can spend your time or money to help out:

Operation Olive Branch:

The above spreadsheet is for Operation Olive Branch, all of which are known go fund me's for Palestinians trying to get out.

Esims:

I’m making this explanation very brief, but Gaza has been experiencing rolling blackouts. By donating towards esims, this lets a person reach out to friends and family members, as well as the rest of the outside world. Linked below are different kinds of esims, which work for different kinds of carriers. Please consult with https://gazaesims.com/ for more instructions.

Nomad (NOMADCNG as a coupon)

Holafly (5% off when you use HOLACNG)

Click to help Palestine (Once every 24 Hours)

I personally don’t have a lot I can give besides my time so this website was a very easy addition to my daily routine. By interacting (clicking a button once a day on the site), the website is able to get more ad revenue and therefore donate more.

[amirhamza74]

What are the advantages of digital marketing? Digital marketing offers numerous advantages over traditional marketing methods. Some of the key benefits include: 1. Cost-Effectiveness: Digital marketing is often more affordable than traditional marketing channels like TV, radio, and print. Campaigns can be tailored to fit any budget, allowing small businesses to compete with larger companies. 2. Measurability: Digital marketing provides detailed analytics and reporting, enabling marketers to track the performance of their campaigns in real time. Metrics such as click-through rates, conversion rates, and return on investment (ROI) are easily measurable. 3. Targeted Reach: Digital marketing allows precise targeting based on demographics, interests, behavior, and location. Platforms like Google Ads and Facebook Ads enable marketers to reach specific audiences that are more likely to be interested in their products or services. 4. Flexibility and Agility: Digital marketing campaigns can be quickly adjusted based on performance data. Marketers can experiment with different strategies and tactics without significant delays or costs. 5. Global Reach: The Internet provides access to a global audience, enabling businesses to expand their market beyond local or regional boundaries. E-commerce platforms and international shipping options further support global expansion. 6. Enhanced Engagement: Digital marketing channels, such as social media, email, and content marketing, facilitate direct interaction with customers. Two-way communication allows for better customer relationships and improved customer satisfaction. 7. Personalization: Digital marketing tools allow for personalized marketing messages based on user behavior and preferences. Personalization can significantly improve the customer experience and increase conversion rates. 8. Higher Conversion Rates: Digital marketing strategies like search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing can drive highly targeted traffic to websites. This targeted traffic is more likely to convert into leads or sales. 9. Better Customer Experience: Digital marketing enables businesses to provide a seamless and integrated customer experience across various online channels. Techniques such as remarketing and automated email responses can enhance the overall customer journey. hashtag#Overall, digital marketing offers a versatile, efficient, and effective way for businesses to reach and engage with their target audience, leading to increased brand awareness, customer loyalty, and revenue growth.

[teddyeyeseddie]

To Hell I Go

Part Two: With Daddy By My Side

Bull Rider Steve Harrington x Reader

masterlist

warings: alcohol consumption, sexual harassment, general violence

(a/n: when I say I am having the time of my life writing this, I mean it. I have never poured more of myself into something than I have this. Please enjoy and as always feedback is so so encouraged ! thank you @lofaewrites for helping me with this chapter xx)

Now Playing: Open The Gate

Steve wakes the next morning hungover and running late. He throws on the jeans he wore yesterday before shrugging on a denim jacket over a white t-shirt. He pulls on his boots, grabbing his hat off the nightstand and heading downstairs. He's racing down the flight when he hears his dad yell. 

“Come on Steve, I haven’t got all day,” he barks from the porch through the screen door. Steve rushes into the kitchen to pour himself a travel cup of coffee and then he is out the front door, speed walking to his dad’s truck. 

The pair had to drive over to the Bounds residence, the family hosting a meeting about this year's cattle raising and how the families were going to split the revenue. 

The ranch sat on the outskirts of town so any drive into Jefferson was a lengthy one. The bounds lived on the east side of town, an area where the more influential families lived. 

Steve’s dad pulls into the driveway, a large white house with black trim in front of them. It was nice, big, bigger than the ranch house. Steve shakes away his nerves, the feeling in his stomach always spiking every time he has to attend a meeting. Luckily, he knew the Bounds well so it was at least easier to deal with them. 

Richard knocks on the door, waiting for Mr. Bounds to answer the door. Steve and his dad step back when the door opens, Mrs. bounds standing before them. 

“Richard! Steve! It’s so good to see you two, come in!” Mrs. Bounds shouts as she moves to the side to make room for them to peek through the rather large front door. She leads them to the dining room where Mr. Bounds and Jamie are sat. Jamie usually sat in on these meetings, one day he would be taking over the business just like Steve, or so his dad thought. 

The meeting goes off without a hitch, the family splitting the revenue fairly and planning for the next season. Steve and Richard make their way out of the house, his dad actually in a good mood giving how well the meeting went. 

“God I can’t wait to leave this ranch in yours and Jamie’s hands! You guys are going to make a great team,”

Steve sucks in a breath, his nerves back in his belly. Steve Harrington wasn’t afraid of much, his list consisting of spiders and making his dad angry. His dad was keen on teaching Steve lessons when feathers were ruffled, so the idea of telling his dad he was going for nationals again made him sick to his stomach. The car slows once it reaches the corral, his dad pulling beside his beloved K10 he had abandoned last night. 

“Not this year dad,” Steve finally says, hand picking at the frayed edge of his denim jacket. 

“What do you mean not this year?” Richard grits through his teeth. His knuckles turn white as he grips the steering wheel, one hand leaving the wheel to turn off the radio. 

“I’m going for nationals again. Want to beat the all time record, I’m at the top of my game and I can’t stop now Dad,” Steve states confidently, a surge of courage flowing through him as he stands up to his dad. 

“How many times do I have to tell you that this bull riding is a waste of your time! You’re gonna get hurt, better yet you’re gonna get killed,” his dad seethes, knuckles still stark white.

“Dad, I’m good at it! I am the top bull rider in the nation and all you see in me is a brain that can crunch some numbers and a body that can shovel some hay,” Steve begins to raise his voice, swinging the passenger door open, hopping out and marching toward his truck

“Don’t you walk away from me, boy,” his dad yells from the truck, “I am not done discussing this,” 

“Yes dad, we are done discussing this. I’m going to nationals and you can’t convince me to step down. I was made for this, I wasn't made to run around a ranch, I was made to prove that I’m better than my father,” Steve spits, his dad now out of the truck marching towards him. Steve turns on his heels, meeting him halfway in the middle.

“You’re lucky I taught you hard work, you’d be nothing without me, Steve, nothing. I made you,” 

“Get fucked, dad,” 

Steve backs away, climbing into his truck and speeding off. 

He pulls into Goldie Jane’s shortly after his fight with his father, throwing his car in park and rushing inside. After the morning he’s had, he needs a drink. 

He sits at his usual place at the bar, Steve smiling at the newspaper clippings of all of his rides that litter the walls.

“My handsome boy, what brings you in so early. Line dancing doesn’t start for another 2 hours!” Goldie asks as she pours Steve his usual shot of whiskey. Steve says nothing, taking the shot, throwing his head back and downing the alcohol as if it were water. 

“That bad, huh?” Goldie asks, pouring him another shot. 

“You have no idea,” 

That’s where Steve spends his afternoon, talking to Goldie about anything and everything going wrong in Steve’s life.

“You know what you need?” Goldie inquires, smiling widely as she watches people flood the bar, ready for line dancing night. 

“What might that be, Goldie,” Steve has moved to sipping whiskey instead of throwing doubles back, the first few doing a good job at numbing his feelings about his father. 

“You need you a girl. I’d volunteer but I’d break a hip trying to keep up with you,” 

“You know this life’s a lonely one Goldie, don’t think there’s many ladies lining up to take a bull rider home to mommy and daddy,” 

With that, Steve gets up from his place at the bar. The line dancing has begun, loud twangy country music playing throughout the room as patrons make their way out to the main floor to dance. 

Steve simply watches, leaning up against the wall with his legs crossed. He tilts his hat at a few people who stare at him, even snapping a quick picture with Goldie’s husband, albeit his biggest fan. 

He enjoys his time people-watching, chuckling to himself when someone trips over their feet. He sips his whiskey, eyes shooting to the door as it swings open, the bright evening sunset blinding him. When the door finally shuts and Steve’s eyes adjust he is met with another blinding sight. A yellow sundress and white cowboy boots take all of his attention. That’s when he realizes it’s you. The girl he saw at the rodeo, except this time you’re alone. 

You sit at the edge of the bar, Goldie walking towards you and taking your order, a rum and coke. Steve watches you for a moment, admiring the way the strobing lights of the bar illuminate your face with every pulse. He tips his hat to you when you look up and meet his eyes, a smile forming on your face as you tip your fake hat back. 

You’re enjoying being alone, having spent the past few days attending the Summertime Rodeo events with your friends. They were amazing, Robin and Nancy always down to tend to your cowboy loving tendencies no matter how bored they were. You all grew up in Jefferson but Nancy and Robin never saw the hype in the cowboy culture that the town curated. 

But for you, a “yes ma’am” said in the right accent could make you swoon, the tip of a hat could make you blush. You loved every ounce of living in Jefferson, the endless ranch hands at your fingertips made your pick of men quite large. 

But nothing ever sparked with any of them, sure they were all gentlemen but they lacked a certain energy you needed in a man. You eventually gave up, deciding the men in this town were better to look at than to take home. 

You make small talk with Goldie for a while, that is until a large figure looms behind you, blocking the lights from the stage. You turn around and look up, groaning internally when you’re met with Billy Hargrove. Billy was known in town for being a bit rough around the edges. He broke horses for a living, the work leaving his skin tanned and toned. He was handsome, but oh so arrogant. 

“Darlin’ what are you doing here alone?” he rasps, liquor heavy on his breath as he leans over you. 

“Get lost Billy, I’m not in the mood,” you groan, turning back around to face Goldie. 

“Now don’t be like that, pretty thing. I know you like to ride cowboys,” 

“Billy, leave her alone,” Goldie begs, eyes silently pleading with him to not start something. 

“Stay out of this locks,” He waves his hand at her, shooing her away before he turns back to you. 

Steve sees all of this go down, making his way over when Goldie shoots him a look.

“Billy, is there a problem?” Steve questions as he taps him on the shoulder.

Billy turns around, laughing when his eyes meet Steve’s

“Mudslinger, did you come over to get your dick wet too? This one loves us, she’s us cowboys biggest fan,” Billy slurs, barely able to keep himself up. 

In a moment, Billy is on the floor, no one really registering what happened. All they see is Billy on the ground and Steve shaking his hand as he draws in a breath through his teeth. 

Goldie’s husband picks Billy up from the floor, his tail between his legs as he is ushered out of the bar. 

“You okay there, Dandelion?” Steve asks once Billy is gone.

“Dandelion?” you question, your eyebrows furrowed. 

“Yellow dress, it fits,” he simply states, pointing at your dress with a smile. 

“Goldie, can you fix him a drink?” you ask, turning back towards her. You motion for Steve to sit down, sliding his drink towards him once he is settled beside you. 

“So what brings you in?” Steve questions, taking a sip of his whiskey. He presses the cold glass to his knuckles, wincing slightly at the contact. 

“Needed a drink after being out in the heat all day,” you state, turning towards him so you could see his features better. His cowboy hat covered his face with a shadow making it hard to really see him, you could make out that he was handsome but that was about it. 

“What about you?” you question. 

“Hard days work is all,” Steve drawls. 

“And work would be..?”

“Ranching. Business meeting about this year's revenue and how we’re splitting shit up, it's boring,” Steve drones, his ill humor in the matter evident in the way he grimaces. 

“I uh- ride bulls though. For actual work, you ever heard of the mudslinger?”

You nod, taking a sip of your drink.

“Heard a little bit about him, heard he’s from around here! I guess he announced the junior awards at the rodeo last night but I couldn’t make it,” you ramble causing Steve to chuckle. 

Steve removes his hat, revealing his face to you. He looks familiar as he looks down at you, his brown eyes boring into yours as you try to place where you’ve seen him. 

That’s when you put the two and two together.

“You’re The Mudslinger? What’s your name, uh sean?” you question, hopeful you got it right. 

Steve chuckles and shakes his head, putting his hat back on. 

“Steve. Harrington.” He sticks his hand out towards you, you take it and firmly shake it. His hands are calloused, the rough skin contrasting the softness of yours. 

“Well, it’s a pleasure to meet you Mr. Harrington, care to dance?” you stand from your place at the bar, holding your hand out to him. He takes it, his large hand engulfig your smaller one as you drag him to the dance floor. You both fall in line and begin dancing to some old country song. 

9 to 5 begins to play and Steve groans, line dancing to this song is like running a marathon. But, when he sees the excitement on your face, he decides it's worth it. He would die line dancing if it meant he got to see you smile like that again. 

By the time the song is over, sweat is beading down Steve’s back, his chest heaving from lack of oxygen. You, on the other hand, look like a breath of fresh air, your hair slightly sticking to your face. Steve is pretty sure you were made up in his dreams. 

The two of you make it back to the bar, closing out your tabs before stepping out into the warm summer night. 

“I had a lot of fun with you, mudslinger,” you say, your hand reaching out to grab his. He smiles down at you, taking off his hat, placing it over his heart. 

“I had a lot of fun with you, dandelion. Please don’t break my heart and tell me I can’t see you again,” his voice is like honey, the Texas drawl evident after his several drinks. 

“I’d never,” with that, you put your phone number into Steve’s phone, texting yourself so you could have his number. 

“I’ll be out of town in a few weeks, riding in “The Daddy of em All” out in Cheyenne. Think I could take you out before then?” he questions, hat still covering his heart as he looks down at you. 

“Of course, cowboy,” 

[emo-philosopher]

IGCSE

Heyy everyone

So did CIE's IGCSE and *hair flip* got an A* in all my subjects.

So yeah I'm just tryna help. Fr.

Now listen u dont need to get an A* to be happy with ur grades. If those are ur goals then u go girl. If those are not u still go girl.

But my mum always says "Always aim higher than what u can get. Then you will reach the farthest u can go. Now go make another omelette for me."

Now a major thing I would do before an exam is open a candidate response, the qp, the ms and the examiner report.

Do each question, check with the markscheme, check the candidate response and assess where u are and then the examiner report.

I love this so much: https://paper.sc/

Examiner reports are a really underrated resource and are REALLY HELPFUL.

Use the 'IGCSE' reddit and discord server

IGCSE Notes – Soumya Pandey

Here are some of the resources I used and each subject tips

Maths:

Past papers past papers past pAPERS PAST PAPERS PAST PA-

Girl i cant tell u enough

Also makes sure to learn all the calculator tricks including the linear equations one, differentiation (the only ones I can think off the top of my head)

Make sure to practice past papers have good time management. Calm down during the exam. It'll all be fine.

(trust me i went and got bangs cause i was depressed about the way i wrote the exam and here we are)

Sciences:

Use the examiner report tip. Always always use the syllabus of each subject. And ofc past papers

Skill for Science Packs - Google Drive

Bio:

Drives:

IGCSE Biology (0610) notes from MS - Google Drive

bio

Chem:

Heather Houston - YouTube

IGCSE all chemical tests - YouTube

Drives:

chm

0620 Chemistry – Google Drive

Phy:

physics resources

Business:

Bs is one of the easist subjects cause of the repeated questions and the low thresholds. If there is one subject u wanna chose for fun let it be BS or EVM

EVM:

Smallest syllabus ever

Just do past papers you'll be fine

Ik everyone says that but thats cause its true

The same advice goes to ICT. Like the practicals are the easiest shit u can think of but a big mistake that people do is forget theory.

Study for theory and u get good marks.

English (1st language) :

My fav subject in IGCSE

It was sooo good

Always choose descriptive its just easier to score in

Go read books from good authors like Madelline Miller, Katherine Arden, and Ocean Vuong. Get phrases that u really like and copy them into a word document. Go through it before the exam and use it in the writing

You can also use: https://www.descriptionari.com/

Examiners' Secrets: Descriptive Writing (Mr Salles) - YouTube

Paper 1 video

---------

AND THATS ALL

To everyone doing their GCSE's

All the best

Just remember that it isnt everything. Year 10 and 11 is all about finding urself and having the time of ur life. I sure as hell did. And at the end of the day these results dont matter half as much as u think. Its not that they're not important. Its just that there are more important things in the world.

Go live ur best life before the A level train hits.

[georginasolutions]

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Tip 3: Drive More Traffic

By optimizing your listings, you can drive more traffic to your shop and increase the chances of making sales.

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Tip 4: Improve Credibility

When your shop and products appear in search results, it increases your credibility as a seller and builds trust with potential customers.

Tip 5: Reach a Wider Audience

Optimizing your listings helps you reach a wider audience, including buyers who may not be actively searching on Etsy but are searching for products like yours on Google.

Tip 6: Stay Ahead of Etsy's Algorithm

Etsy's algorithm favors shops and listings that are optimized for search, so by optimizing your listings, you'll be more likely to appear in search results and stay ahead of the competition.

Tip 7: Save Time and Effort

By optimizing your listings once, you'll save time and effort in the long run, as you won't need to constantly promote your shop and products to attract buyers.

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By following these tips, you can optimize your Etsy shop listings for search engines and attract more buyers to your shop. Happy selling!

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[marxism-leninism-utenaism]

that article is extremely funny but this bit specifically is bullshit

OpenAI’s shift towards profitability, combined with Sam Altman’s recent public statements indicates a number of things. Although Altman might not prioritize profits, OpenAI does. While OpenAI is routinely pumping more money to make their GPT LLMs more powerful and more clever, Sam Altman has made several public statements that basically say that AI, if unregulated by the government will prove to be disastrous. In fact, Altman, has been very vocal about the need for guidelines on how AI is developed. There have been numerous instances where Altman has predicted that AI, in its current form will take away millions of jobs. Some tech experts would even go as far as to say that Altman is having a Frankenstein moment–one, where he is somewhat regretful of the monster that he has created, although it seems that would be a farfetched reading of the situation. Despite this, OpenAI has been on the lookout for new and better ways to monetise its GPT-4 LLMs. However, it hasn’t achieved profitability. Its losses reached $540 million since the development of ChatGPT. Microsoft’s $10 billion investment, along with that of some other venture capital firms has kept OpenAI afloat and going for now. However, as Analytics India Magazine reports, OpenAI’s projection of reaching $200 million in annual revenue in 2023 and aiming for $1 billion in 2024 seems ambitious, given its mounting losses.

altman is agitating for regulation of the black-box algorithm industry because he wants to shut the door behind him. he and his company would like to impose increase compliance and regulatory costs on their competitors, and to be the people who can speak with the expert's voice when the regulations that govern them are drafted.

this isnt some moral play its an economic one. even in this segment forbes sets out the exact economic incentives driving this activity but completely fail to connect the dots on why they are acting like this.

[maletfwitch]

Neuro Linked (Marques and Scott)

(All Morphs By Me)

Following the rise of other video streaming services the heads at Google were coming up with ideas and experimenting to see how they could increase Youtube’s popularity and keep up with the competition and their newest invention The "Google NeuroLink” will surely help some creators bring them in more revenue.

Tech YouTuber Marques Brownlee was told he’d get exclusive early access to an entirely new Google product with no information being given besides the name leading him to wonder what it would be, he opened the package and found what seemed to be a smaller robotic bug as he began reaching for it the Bug turned on and started to crawl up his arm making its way up and into his ear before finally reaching his brain.

as the bug attached itself to Marques’s brain, he felt a shockwave through his body with his face immediately going blank as the Google NeuroLink began to connect his brain to Google’s servers.

“Now Connected to Google Servers” Marques said blankly as Google now had full access to his mind through the Neuro Link, the Neuro Link then began to use his brain to stimulate muscle growth all over his body

Marques was now let out of his trance-like state unaware that Google was now in control of him and his new muscular body as he looked in the box he saw some Google products he had been sent to review except now he’d only have positive things to say about them, unlike other competing brands which he’d now be much harder on in his reviews.

With Marques now driving up their product sales and racking up tons of ad revenue based on his muscles alone this project was already a big success but they were just getting started.

Their Next Target would be popular gaming YouTuber Scott The Woz who similarly to Marques would Receive a Neuro Link and have his muscles grown except he’d be one of the first to help google test out a new tier of youtube premium where users would get exclusive content from Neuro Link equipped YouTubers that’s usually more explicit in nature, Scott's content on there would be similar to his usual videos except he’d usually be naked and flex his muscles and jerk off while talking about video games.

This Service was also was massive success quickly bringing in millions of subscribers and causing Google to immediately ramp up production of the Neuro Link and continue to send them out to more popular male YouTubers with them soon having an army of them.

//////////

Hope you guys enjoyed this one along with the morphs I made for it this is going to become a series.

[sprout24live]

Guide to Running a Successful Social Media Agency

Table of Contents:

1Chapter 1

2Chapter 2

3Chapter 3

4Conclusion

5FAQs

In this comprehensive guide, I share insights on establishing and growing a successful social media agency. It covers identifying your niche, creating a solid foundation, and effectively packaging services to attract clients. The guide also delves into strategies for running successful social media campaigns, understanding your audience, and creating engaging content. Additionally, it emphasizes the importance of team building, expanding client base, and staying ahead of industry trends. This resource is invaluable for anyone looking to launch or grow a social media agency.

Connor Reynolds  May 1, 2024 174 0

Sprout24 is reader-supportedWe may earn an affiliate commission from purchases made through our links. Rest assured, this does not affect the cost of your subscription.

Fed up with reading biased reviews and analysis from SaaS vendors themselves?We understand; they're often just trying to sell their services. That's why we've created this guide – to provide you with a straightforward and unbiased overview.

In the digital realm, where every like, share, and follow counts, it is not surprising that the social media marketing agency has emerged as a game changer.

As the digital landscape reshapes traditional marketing norms, the role of social media agencies is increasingly gaining prominence, acting as a critical nexus between businesses and their audiences.

Why so?

The numbers are impressive, but the real potential lies in the connections, engagement, and relationships built on these platforms.

A social media agency wears many hats – from strategist and content creator to community manager and data analyst. Leveraging their expertise, businesses can tap into the potential of social media, sparking conversations around their brand, engaging with their audience, and driving growth.

Let’s embark on a journey to explore the fascinating world of running a successful social media agency.

Chapter 1

Chapter 1: Starting Your Social Media Agency

1.1 Identifying Your Niche

The answer is your niche.

In the digital marketing world, a “one size fits all” approach rarely brings success. Your agency must have a unique focus that aligns with your passion, expertise, and market demand.

Niches can be industry-specific, demographic-focused, or platform-centric. However, your niche should resonate with you and be something you’re passionate about, as this passion will be your fuel on this journey.

So, whether you’re a fitness enthusiast wanting to help gyms with their social media, or a tech wizard focused on helping software companies, finding the right niche will make your services more targeted, valuable, and sought-after.

1.2 Building a Solid Foundation

An idea without a foundation is like a skyscraper without its base—destined to crumble.

Building a robust foundation for your social media agency involves a deep understanding of your brand, services, goals, and objectives.

Think of your brand as a person. What does it stand for?

What are its values?

What is its personality?

Setting clear goals and objectives is another crucial aspect.

What are you aiming to achieve in the next year?

Maybe it is to secure five ongoing clients or to reach a specific revenue milestone. Having these goals allows you to develop a roadmap for your agency’s growth.

Remember, these goals should be SMART – Specific, Measurable, Attainable, Relevant, and Time-bound.

Solidifying your brand, defining your services, and setting clear goals is like building a strong foundation for your agency. These elements are the bedrock upon which the rest of your business strategy will be built.

1.3 Packaging Your Services

Deciding on which services to offer is only half the battle won. The real challenge lies in packaging them attractively, thus appealing to your potential clients.

Think about it from the clients’ perspective – why should they choose your services over others?

What unique value proposition are you offering?

A neat trick is to offer services in bundles, where each package caters to different needs and budgets.

For instance, a basic package could include content creation and basic SEO, a mid-tier package might offer social media management and engagement tracking, and a premium package could provide a complete solution, including paid ad campaigns, comprehensive SEO, and data analytics.

By doing so, you’re not just selling services but solutions that promise results, packaged to meet diverse client needs and budgets.

1.4 Winning Clients

A useful starting point is leveraging your personal and professional network. Reach out to local businesses, attend industry events, join online communities, and let them know about your services.

Remember, word-of-mouth is a powerful tool. Satisfied customers can become your brand ambassadors, bringing in more clients.

Regularly publish blogs and articles on industry trends and best practices. This positions you as a thought leader in your niche, attracting more clients.

Social proof is another powerful way to attract clients. Case studies, testimonials, and client success management stories provide tangible evidence of your capabilities. It helps build trust and credibility with potential clients.

However, the most important strategy for winning clients is delivering top-notch service. Your clients are investing their money and trust in you, and nothing speaks louder than results.

Make their satisfaction your top priority, and they’ll not only stick around but also refer you to others. Building strong, long-lasting relationships with your clients is the real secret to a successful social media agency.

9.5/10

Sendible

Connor Reynolds  July 30, 2024 Social Media Tools

Sendible is a powerful social media management tool that can help your digital marketing team to streamline their social media activities and better engage with your target customers across different social media platforms.

 Deployment: SaaS

Chapter 2

Chapter 2: Running Successful Social Media Campaigns

2.1 Understanding Your Audience

So, how do you get to know your audience?

It’s not about guessing or assuming; it is about data-driven insights. Social media platforms are a treasure trove of data.

Leveraging analytics tools like Google Analytics, Hootsuite, or Sprout Social, you can uncover vital information about your audience—demographics, interests, online behaviors, and more.

It’s about knowing what resonates with them, what sparks their interest, what drives them to engage, or what influences their purchasing decisions.

These insights will help you tailor your content, tone, and messaging, ensuring they hit the right chord with your audience.

Remember, understanding your audience isn’t a one-time process; it is continuous. As audience preferences evolve, so should your understanding.

Always be on your toes, ready to learn, adapt, and deliver what your audience truly wants.

2.2 Creating Engaging Content

In the world of social media, content is the currency. It is how you engage with your audience, how you communicate your brand message, and how you drive actions – be it likes, shares, comments, or conversions.

So, how do you create content that not only grabs attention but also incites engagement?

How-to guides, thought leadership articles, fun quizzes, or behind-the-scenes stories?

This is where your audience analysis comes into play.

Quality trumps quantity every time. It is better to post less frequently but provide value with each post.

Always ask yourself, “What’s in it for the audience?”

Ensure your content adds value, be it in the form of information, entertainment, or inspiration.

Don’t forget the power of storytelling. People connect with stories, so weave your brand message into a story. Share success stories, customer testimonials, or your journey, making your brand more relatable.

Lastly, encourage engagement. Ask questions, seek opinions, run contests, or use interactive features like polls or quizzes.

The more your audience interacts with your content, the higher the chances of it being seen by a broader audience, thanks to the algorithms of social media platforms.

Creating engaging content isn’t about luck; it is about understanding your audience, delivering value, and fostering engagement.

If done right, it can turn your social media platforms into bustling communities, driving growth for your agency.

2.3 Monitoring and Adjusting Your Campaigns

Social media isn’t a “set it and forget it” game. It is a dynamic ecosystem that demands constant monitoring and adjustments.

Why?

Because social media trends evolve rapidly, audience preferences change, and what works today might not work tomorrow.

Tools like Buffer, Agorapulse, Sendible, Sprout Social, and Hootsuite offer comprehensive analytics to track these metrics.But numbers alone don’t tell the full story. Dive deeper to understand what these numbers mean.

Are your posts getting good engagement but low click-throughs?

Maybe your call-to-actions aren’t compelling enough.

Is your follower growth slow?

Perhaps you need to be more active in community engagement.

Don’t shy away from experimenting. Try different types of content, posting at different times, using various hashtags. See what works best and double down on those strategies.

And don’t forget to keep an eye on your competition.

What are they doing differently?

Can you learn from their successes or mistakes?

Remember, monitoring and adjusting your campaigns isn’t a once-in-a-while task; it is an ongoing process. The more frequently you check and adjust, the better your campaigns will perform.

After all, the key to winning the social media game is staying agile and ready to adapt.

2.4 Measuring Success

Measurement is the compass that guides your social media journey. It tells you if you’re heading in the right direction or if it is time to pivot.

But in the sea of data that social media provides, what should you measure?

Here are some key metrics to keep an eye on:

Engagement rate is a measure of how much your audience interacts with your content. It includes likes, comments, shares, saves, or click-throughs.

Reach and impressions tell you how many people saw your post and how often. If these numbers are low, perhaps you need to adjust your posting schedule, use different hashtags, or promote your posts to reach a wider audience.

Follower growth is a measure of how your audience size is growing. While it is not the only metric to focus on, a steady growth in followers indicates people find value in your content and want to see more.

Conversion rate is the ultimate measure of your campaign success.

If your conversions are low, maybe you need to tweak your call-to-actions or offer more compelling incentives.

Remember, these numbers are just data unless you glean insights from them.

What are they telling you about your audience, your content, or your strategies?

What lessons can you learn, and how can you apply them to future campaigns?

In the end, success in social media isn’t just about hitting numbers; it is about understanding what these numbers mean, learning from them, and using these insights to continually refine your strategies. Because in social media, as in life, the real success lies in continual learning and growth.

9.6/10

Agorapulse

Connor Reynolds  May 26, 2024 Social Media Tools

Agorapulse is a powerful social media management tool that can help your team streamline workflows and boost engagement on your company’s social media pages.

 Deployment: SaaS

★★★★★

More details +

Chapter 3

Chapter 3: Growing Your Social Media Agency

3.1 Scaling Your Services

There’s a fine line between growing and scaling. Growth often means adding resources at the same rate that you’re adding revenue, but scaling is about adding revenue at an exponential rate without incurring significant costs.

As you experience success with your social media agency, it is crucial to think about how to scale effectively.

Knowing when to scale is as important as knowing.

How are you turning away potential clients due to lack of capacity?

Is your team consistently overwhelmed with tasks?

Are your existing clients asking for more services that you currently do not offer?

As you scale, focus on your core competencies. You don’t need to be everything to everyone. Identify the services that you excel at and that your clients love, and expand on those.

Outsourcing tasks that are not within your core competencies can also help you focus on what truly matters.

Invest in tools and technology that can automate or simplify your processes. This can include social media scheduling tools, analytics tools, or project management tools. By automating repetitive tasks, you free up time to focus on strategic decisions.

But remember, while you’re scaling your services, never compromise on quality. Quality is what earned you your clients in the first place, and it is what will keep them around as you grow.

3.2 Building a Team

Behind every successful social media agency is a strong, skilled team. As you scale your services, you’ll need more hands on deck. However, building a team isn’t just about hiring more people; it is about hiring the right people.

Start by identifying the roles you need. You’ll likely need social media managers, content creators, graphic designers, ad specialists, and possibly more, depending on your range of services.

When hiring, look for individuals who bring not only the necessary technical skills but also align with your agency’s culture and values. Remember, skills can be taught, but attitude and work ethic can’t.

Once you’ve hired your team, invest in their growth. Provide them with regular training and resources to stay abreast of the latest trends and techniques in social media.

Delegate responsibilities effectively. Make sure each team member knows their roles and responsibilities. Clear delegation not only increases efficiency but also empowers your team, leading to higher job satisfaction.

Finally, celebrate wins and learn from losses as a team. Foster a culture where each member feels valued and part of the bigger picture. After all, the strength of your agency lies in the strength of its team.

3.3 Expanding Your Client Base

Attracting new clients while retaining the current ones is an art every social media agency needs to master. Your client base is the lifeline of your agency, so it is crucial to keep expanding it.

Start by identifying your ideal client.

What industry are they in?

What size is their business?

What are their pain points?

The more specific you can get, the more targeted your marketing efforts will be.

Leverage your existing clients. Word-of-mouth is a powerful marketing tool. Encourage your clients to refer you to their networks. You can even offer a referral program with incentives to make it more appealing.

Content marketing can also help attract new clients. By sharing valuable, relevant content on your website or social media platforms, you can establish yourself as a thought leader in your field, attracting potential clients.

Networking should not be overlooked. Attend industry events, join online forums, or participate in LinkedIn groups. The more people in your industry know about you, the higher the chances of getting client referrals.

In the end, expanding your client base is about building relationships. Whether it is with potential clients, existing clients, or industry peers, invest time and effort in nurturing these relationships, and they’ll pay dividends in the long run.

3.4 Staying Ahead of the Curve

In the ever-evolving world of social media, the only constant is change. Trends shift, algorithms update, and new platforms emerge. To stay relevant and successful, your agency needs to stay ahead of the curve.

First and foremost, be a lifelong learner. Social media is a rapidly changing field, and what worked a few months ago might not work today.

Follow industry blogs, attend webinars and conferences, participate in online forums, and learn from other industry leaders.

Tools like Google Trends, BuzzSumo, or SEMrush can help you keep track of the latest trends.

Don’t be afraid to experiment. The best way to understand a new trend or platform is to get your hands dirty.

Try out different types of content, experiment with new formats, explore different platforms. Some of these experiments might fail, but the lessons learned will be invaluable.

So, even if a new trend feels daunting, lean into it. You never know—it might be the next big thing for your agency.

Staying ahead of the curve isn’t just about being the first to jump on a new trend; it is about continually evolving, learning, and adapting to the changing landscape.

It’s about being proactive, not reactive. In the fast-paced world of social media, that’s what sets successful agencies apart.

Conclusion

Final Takeaway

We’ve traversed through the realms of establishing, running, and growing a successful social media agency.

From identifying your niche, building a solid foundation, packaging your services, and winning clients, to understanding your audience, creating engaging content, monitoring campaigns, and measuring success.

And we didn’t stop there. We explored scaling your services, building a formidable team, expanding your client base, and staying ahead of the curve.

Embarking on this journey isn’t for the faint-hearted. It requires dedication, hard work, continual learning, and most importantly, a passion for social media.

But remember, every large agency you admire today once started small. They too faced challenges, made mistakes, learned, and grew. The key is to stay committed to your vision and to continually adapt to the evolving landscape of social media.

Here’s to your journey in running a successful social media agency. May the virtual world of likes, shares, and comments become your playground, and may you create digital magic that wins hearts, minds, and businesses.

Now, go out there and make a difference. You’ve got this!

FAQs

FAQs

What is the first step in starting a social media agency?

The first step in starting a social media agency is identifying your niche. This involves deciding which industries you’ll serve, what social media platforms you’ll specialize in, and what kind of services you’ll offer. Having a specific focus allows you to become an expert in that area and provides a clear direction for your agency.

How can I attract clients to my social media agency?

Attracting clients to your social media agency involves several strategies. You can leverage your existing network, offer a referral program to incentivize current clients to refer you to their networks, create valuable content that showcases your expertise, and participate in networking events or online groups. Remember, building a client base is about building relationships.

What services should a social media agency offer?

The services a social media agency offers depend on its niche and expertise. Common services include social media management, content creation, social media advertising, strategy development, audience analysis, and social media auditing. You can also offer package deals that include a combination of these services.

How can I make my social media campaigns more effective?

Effective social media campaigns start with a deep understanding of your audience. Once you know who your audience is, you can create content that resonates with them. Regularly monitor and adjust your campaigns based on performance, and measure success using key metrics such as engagement, reach, and conversion rates. It is also crucial to stay current with social media trends and incorporate them into your campaigns.

What are the key metrics to track in a social media campaign?

Key metrics to track in a social media campaign vary based on your goals. However, common metrics include reach (how many people see your content), engagement (likes, shares, comments), click-through rate (how many people click on your links), and conversion rate (how many people take a desired action, such as making a purchase or signing up for a newsletter). Understanding and analyzing these metrics can provide insights into your campaign performance and guide future strategies.

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Sendible vs Buffer: An In-depth Comparison

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Guide to Running a Successful Social Media Agency

How do we evaluate the SaaS Products?Manual testing is the process that goes beyond just ticking boxes. Our team start by defining clear testing objectives based on the intended use of SaaS product. Each product undergoes a rigorous user experience analysis, where we simulate real-world scenarios to gauge performance, usability, and reliability. We pay special attention to the integration capabilities, data security, and compliance standards of the SaaS vendor. This hands-on 25 test-point approach allows us to uncover nuances that automated testing might miss, providing a more holistic understanding of the product.

How do we evaluate and benchmark the SaaS products and service effectively?Our evaluation process is data-driven and multi-dimensional. Our team analyze the product performance metrics against industry standards and similar products. Key performance indicators (KPIs) are meticulously examined, including ease of use, customization options, scalability, customer support effectiveness, and innovation. We also incorporate user feedback to ensure our benchmarks reflect actual user experiences and expectations. This comprehensive method ensures a fair and effective comparison of the SaaS products.

How accurate are these comparisons and alternative suggestions of the SaaS products?We pride ourselves on the accuracy of our comparisons and suggestions. Our team expertise, combined with advanced analytics tools, ensures that our data is both current and relevant. We constantly update our database with the latest market trends and user feedback, which helps us provide accurate and timely recommendations. However, it's important to remember that each business has unique needs, and our suggestions are a starting point for their decision-making process.

Why software buyers trust Sprout24 reports and analysis?Our reputation for trustworthiness stems from our commitment to impartiality and depth of research. We don't just skim the surface; we delve deep into each SaaS product capabilities and shortcomings. Our reports are comprehensive, easy to understand, and transparent, explaining not just what we recommend but why. This transparency and thoroughness are why software buyers trust our reports. Our FTC Disclosure explain the sources of funding and revenue of Sprout24 platform, this enable us to curate straightforward and unbiased reviews.

How these reports help in reducing the time to purchase a SaaS platform?Our reports and guides significantly reduce the time to purchase by providing clear, concise, and comparative information. SaaS buyers don't have to spend countless hours researching; they can find all the necessary information in one place. Our Sprout scoring system, user reviews, and feature comparisons simplify the decision-making process, enabling buyers to make informed choices quickly.

How effective is the scoring system and help software buyers in making fast decision?Sprout Score Scale of 0-10 rating is crafted to provide a quick, yet detailed view of a product's overall standing in various categories. This scoring system, backed by in-depth contextual data analysis, allows software buyers to immediately gauge suitability of the product for their needs. It simplifies complexity and enables fast, informed decisions, which is crucial in the fast-paced world of business.

[usafphantom2]

Movie "Top Gun 3" looks like it's going to take off

Fernando Valduga By Fernando Valduga 12/01/2024 - 22:28in Fun, Military

Aviation enthusiasts received great news today, when it was announced by various Hollywood media that the movie "Top Gun 3" began to be developed.

It was announced through The Hollywood Reporter, that Top Gun 3 is officially in development by Paramount Pictures, but not yet official by the studio that released the first two films.

Tom Cruise and Joseph Kosinski, during the release of "Top Gun: Maverick".

With the return of actors Tom Cruise, Miles Teller and Glen Powell, the production will feature Joseph Kosinski, from "Top Gun: Maverick" in the direction. The script is already being written by Ehren Kruger, co-author of the second film.

Although Tom Cruise signed a non-exclusive pact with Warner Bros earlier this week, it seems that he will remain busy with Paramount for some time. Cruise is currently filming Mission: Impossible 8 with the studio. The actor's space film with NASA is also fermenting at Universal. Doug Liman is driving this.

The original 1986 "Top Gun" introduced viewers to Cruise's bold, if not impulsive, "Maverick" as a student who tried to prove his worth in the U.S. Navy's elite fighter pilot school.

In the sequence that he hit theaters in May 2022, thirty-six years later (and some delays), he had to deal with his status as an elderly aviator while reconciling the loss of his best friend and co-pilot "Goose" (Anthony Edwards).

This time fans won't have to wait so long for the next movie, as Paramount recently announced that it has reached an agreement for "Top Gun 3". Now we have the hope that "Maverick" has been promoted to captain or will finally retire.

Actors Glen Powell and Miles Teller will return to their characters as Lieutenant Jake "Hangman" Seresin and Lieutenant Bradley "Rooster" Bradshaw, respectively. Producers Jerry Bruckheimer and David Ellison are also expected to sign the sequel.

Miles Teller.

Glen Powell.

Although Bruckheimer has repeatedly pretended to be shy about the possibility, Kosinski previously suggested that there are more stories to tell about Cruise's Pete "Maverick" Mitchell.

"Is there another story that is convincing enough for us to need to come back?" Kosinski asked. "It seems to me that at the end of this movie Maverick still has a little gasoline in the tank."

"Top Gun: Maverick" was nominated for the Academy Award for Best Film last year and took home the Oscar for Best Sound. In addition, its box office revenue of almost $1.5 billion shows that even after almost four decades, fans have never lost that loving feeling for the franchise. It was also the highest-grossing film of Cruise's career.

Paramount has not yet released information about the third film or its history. The production and release dates are also not clear.

Tags: Military AviationmoviesTop Gun movieTop Gun: MaverickUSN - United States Navy/U.S. Navy

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Fernando Valduga

Fernando Valduga

Aviation photographer and pilot since 1992, he has participated in several events and air operations, such as Cruzex, AirVenture, Dayton Airshow and FIDAE. He has works published in specialized aviation magazines in Brazil and abroad. He uses Canon equipment during his photographic work in the world of aviation.

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[brimarc-noel-llc]

As business owners, gauging the right time to expand and the need for funding can be a daunting challenge. A critical juncture that requires careful consideration and strategic planning. Whether you're eyeing growth opportunities or seeking to scale your operations, understanding the readiness of your business is key.

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[rideboomindia]

Why are the companies who raise millions in funding asking for business from RideBoom

Companies that have raised significant funding may seek business from RideBoom for several reasons:

Access to a Large Customer Base: RideBoom, as a popular ride-hailing service, likely has a large and established customer base. Companies seeking business from RideBoom may see an opportunity to tap into this existing user network and gain access to a broader audience for their products or services. By partnering with RideBoom, they can potentially reach more customers and increase their market reach.

Synergistic Offerings: The companies approaching RideBoom may have complementary products or services that can enhance the overall ride-hailing experience. For example, food delivery companies might seek to partner with RideBoom to offer in-car food delivery options to passengers during their rides. Such partnerships can create added convenience for customers and generate new revenue streams for both parties involved.

Strategic Alliances: Collaborating with RideBoom can lead to strategic alliances that benefit both parties. For instance, a technology company may seek to integrate its innovative solutions, such as advanced mapping or navigation systems, with RideBoom's platform. These collaborations can improve the overall service quality, enhance user experience, and drive mutual growth.

Market Expansion: Companies that have raised significant funding often have growth ambitions and seek opportunities to expand into new markets or geographies. By partnering with RideBoom, they can leverage its operational infrastructure, local expertise, and market presence to expedite their expansion plans. This can be particularly valuable for companies looking to enter regions where RideBoom already has a strong foothold.

Competitive Advantage: In a competitive market landscape, companies may seek to differentiate themselves by offering unique features or bundled services. By partnering with RideBoom, they can leverage its brand recognition and user base to gain a competitive edge over rivals. This collaboration can help companies stand out in the market and attract more customers.

It's important to note that the specific reasons for companies seeking business from RideBoom can vary based on their industry, business objectives, and market conditions. Additionally, partnerships and collaborations are mutually beneficial arrangements, as both parties aim to gain value and achieve their respective goals.

[bestseocompanyinlucknow]

SEO Company in Lucknow

In today's digital age, having a strong online presence is paramount for any business aiming to thrive in the competitive market landscape. Search Engine Optimization (SEO) stands as the cornerstone of digital marketing strategies, enabling businesses to enhance their visibility, attract quality traffic, and ultimately drive conversions. SEO Company in Lucknow, Uttar Pradesh, harnessing the power of SEO can be a game-changer, propelling them towards unprecedented growth and success.

At  SigmaIT Software Designers Pvt. Ltd, we understand the pivotal role SEO plays in the success of businesses, regardless of their size or industry. With our unwavering commitment to excellence and proven expertise in digital marketing, we offer tailored SEO services designed to elevate your brand and maximize your online reach.

Why SEO Matters in Lucknow, UP

Lucknow, the cultural capital of Uttar Pradesh, is a bustling hub of business activity, teeming with enterprises vying for attention in the digital realm. As the city embraces rapid digitization, the importance of SEO cannot be overstated. With a well-executed SEO strategy, businesses in Lucknow can:

Increase Visibility: With millions of searches conducted daily, appearing at the top of search engine results pages (SERPs) is crucial for attracting potential customers. Our SEO services ensure that your website ranks prominently for relevant keywords, making it more visible to your target audience.

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At  SigmaIT Software Designers Pvt. Ltd,we believe in a holistic approach to SEO that encompasses both technical expertise and creative innovation. Our tailored SEO services include:

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In the dynamic digital landscape of Lucknow, Uttar Pradesh, staying ahead of the competition requires a strategic and results-driven approach to SEO. At  SigmaIT Software Designers Pvt. Ltd, we combine cutting-edge techniques with industry expertise to deliver tangible results that propel your business to new heights of success.

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