#Lean startup guide

[morenoe21]

Lean startup guide

Launch Your Startup MVP Effortlessly with No-Code Tools. Over 250 unique no-code recipes and a comprehensive Lean Startup guide. Start now! #Leanstartupguide

[hy6erion]

𝐉𝐞𝐚𝐥𝐨𝐮𝐬

𝐁𝐁𝐍𝐎$ (𝐀𝐥𝐞𝐱 𝐆𝐮𝐦𝐮𝐜𝐡𝐢𝐚𝐧) 𝐱 𝐑𝐞𝐚𝐝𝐞𝐫

✰⍣..𝐰𝐡𝐞𝐧 𝐚 𝐠𝐮𝐲𝐬 𝐠𝐞𝐭𝐬 𝐚 𝐥𝐢𝐭𝐭𝐥𝐞 𝐭𝐨𝐨 𝐟𝐫𝐢𝐞𝐧𝐝𝐥𝐲 𝐚𝐭 𝐚 𝐩𝐚𝐫𝐭𝐲, 𝐚𝐥𝐞𝐱 𝐜𝐚𝐧'𝐭 𝐡𝐢𝐝𝐞 𝐡𝐢𝐬 𝐣𝐞𝐚𝐥𝐨𝐮𝐬𝐲. 𝐓𝐞𝐧𝐬𝐢𝐨𝐧 𝐭𝐮𝐫𝐧𝐬 𝐭𝐞𝐧𝐝𝐞𝐫 𝐚𝐬 𝐡𝐞 𝐩𝐮𝐥𝐥𝐬 𝐲𝐨𝐮 𝐚𝐰𝐚𝐲, 𝐧𝐞𝐞𝐝𝐢𝐧𝐠 𝐭𝐨 𝐫𝐞𝐦𝐢𝐧𝐝 𝐲𝐨𝐮 -- 𝐚𝐧𝐝 𝐡𝐢𝐦𝐬𝐞𝐥𝐟 -- 𝐭𝐡𝐚𝐭 𝐲𝐨𝐮'𝐫𝐞 𝐡𝐢𝐬.

The room hummed with low bass, the kind that shakes the floorboards and settles into your bones. It was just another night in L.A.—a house party hosted by some mutual friend of Alex’s, where everyone seemed to be either a music producer, an influencer, or someone pretending to be both.

You stood by the kitchen island, sipping a mixed drink someone handed you a half hour ago, laughing politely at a guy who had been talking to you about his crypto startup for way too long. You nodded along, your eyes occasionally darting to the other side of the room—where Alex stood, talking to a group of people near the balcony. He looked incredible, per usual: black cap pulled low, a vintage tee that hugged his chest and those rings you loved to feel digging into your skin when he touched you. But his smile was thin. And his eyes? They weren’t on his friends.

They were on you.

And more specifically, on Crypto Guy—who had just leaned a little too close and touched your arm while laughing at something you said.

You clocked the shift in Alex’s posture immediately. His hand dropped from his drink to his pocket. His jaw clenched. And then, slowly, like a lion stalking through a crowd of sheep, he made his way toward you.

You had to fight a smile.

“Hey babe” Alex said casually, draping an arm around your shoulder like he owned you—which, in a way, he kind of did.

You leaned into him, pretending not to notice the way Crypto Guy’s face fell just slightly.

“Hey” you said, tipping your face up toward Alex. “This is Matt. He was just telling me about his app.”

“Yeah?” Alex smiled, sharp and polite. “That’s dope, man. You gonna be the next Elon or what?”

Crypto Guy—Matt—chuckled awkwardly. “Hopefully without the Twitter addiction.”

Alex gave a short laugh, but his eyes didn’t crinkle at the corners like they usually did. Instead, his grip on your waist tightened a little as he pulled you closer to his side, subtly but unmistakably staking his claim.

“Cool” he said, then looked down at you. “Hey, babe? Can I steal you for a sec?”

You nodded, already suppressing a grin. “Sure.”

Alex didn’t wait for you to say goodbye to Matt. He just turned with you tucked against his side and guided you down the hallway until you reached one of the guest bedrooms, shutting the door behind him with a soft click.

As soon as you were alone, you turned and arched a brow. “Jealous?”

Alex scoffed, but he was already crossing his arms, leaning against the closed door like he didn’t trust himself to get any closer. “No. Just didn’t like the way he was lookin’ at you.”

You walked toward him slowly, teasing. “You don’t think I can handle myself?”

“That’s not the point” he muttered. “He was trying to flirt with you. While you’re wearing my necklace—” he tapped the gold chain resting on your collarbone “ like, bro, read the room.”

You reached up and slid your hands over his shoulders, standing between his legs where he sat against the dresser now, scowling into the floor.

“I didn’t flirt back, Alex.”

He didn’t answer right away. His hands were already moving—to your hips, your waist, the small of your back—like he needed physical confirmation that you were his, here, now.

You leaned in, voice softer. “You’re the only one I’m looking at, you know that, right?”

He looked up then, and whatever irritation had been simmering beneath the surface gave way to something softer, more vulnerable.

“I know” he mumbled. “It’s just… I see dudes look at you and I get—ugh, insane. You’re way outta my league. And I know you don’t see it like that, but I do.”

Your heart ached a little at the honesty in his tone.

“Alex” you whispered, threading your fingers through his hair and tilting his head back gently, “you know I’m not with you because I settled. I’m with you because you’re smart and funny and loyal and ridiculously hot when you’re on stage.”

That earned a smirk. “You think I’m hot, huh?”

“Obviously.”

“Even when I’m being a jealous dick?”

“Especially then.”

He grinned, pulling you closer so you were sitting on his lap now, your thighs bracketing his hips. “Yeah? You like that possessive shit?”

You rolled your eyes, but your grin betrayed you. “I like you. All versions of you. Even the bratty ones.”

He kissed you then, and it was slower than usual—like he was trying to memorize the shape of your mouth, the feel of your lips moving with his. When he pulled back, he rested his forehead against yours, breath warm against your cheek.

“I’m sorry” he murmured. “I trust you. I just don’t trust other dudes.”

“I know. But you don’t have to worry. I’m yours. And I don’t want anyone else.”

He exhaled, eyes closing as his arms wrapped around you, holding you against his chest like he was afraid you might vanish.

“I don’t deserve you” he mumbled into your shoulder.

“You really do.”

You stayed like that for a while, the sounds of the party muffled behind the door, wrapped up in your own little world. Eventually, he whispered against your skin:

“Next party, I’m just locking you in a room with me all night.”

You laughed. “Tempting.”

“You’re lucky I didn’t drag you outta there sooner.”

“I am lucky” you said, kissing his cheek. “Lucky I’ve got a boyfriend who gets jealous over crypto bros.”

Alex groaned, covering his face with one hand. “God. Don’t remind me.”

[maureen-corpse]

All the news that's fit to print from r/fountainpens

So, I alluded yesterday to drama about fountain pen retailers and then I promised in the notes that I might write about the drama. And by golly, I'm going to do that!

First, caveats: I am not deeply involved in r/fountainpens (I only read and never post). I have seen some people talk about a related Discord server, which I am also not a part of. I am generally not deeply involved in the fountain pen community at large. I did join Fountain Pen Network at some point but I haven't posted in years. So, I was not involved in any of the interactions I'm going to talk about, and because some things have been deleted or only talked about, I'm going to be going off of my recollections. Remember, witness testimony is not always reliable! And witness testimony of witness testimony? Goodness gracious.

Also, this may get long, so buckle up.

Now, let's get started.

This is about the Goulet Pen Company. The Goulet Pen Company (GPC or Goulet) is a Virginia-based online seller of fountain pens and related paraphernalia: ink, paper, accessories, some glass dip pens, an occasional rollerball, etc. GPC also features a lot of useful educational tools, such as videos about pens and their various types and the handy Nib Nook, where you can compare the writing of different nibs with most variables removed. Goulet isn't really unusual for this; JetPens, for example, has guides as well. English does love alliteration, though, it has to be said. Go read Beowulf.

Goulet has also been producing a podcast, or as it is more commonly known, the Goulet Pencast, for some time. The main face of the Pencast is Drew Brown (along with Brian Goulet). Now, here's the big thing: Drew is no longer with GPC. The Pencast took a brief hiatus, and people who follow it were concerned, and the most recent episode confirmed that Drew would no longer be a part of the Goulet Pen Company or the Pencast. Drew is a much beloved figure. I personally never got into the Pencast (listen, the episodes are long!), but I saw him in product videos and never saw a reason to dislike him, so I'm sure that the Pencast was a way people really got to know and love him.

Now, Brian and Rachel Goulet, in the most recent episode, did not go into detail about why Drew was no longer with GPC; they confirmed his departure and expressed their sadness. Many r/fountainpen users would like to know more, and so they began speculating. Some came up with benign or not actually that fun for subreddit drama reasons: maybe Drew just moved on. Maybe there was a dispute over pay. Maybe Drew or a family member had a health issue he needed to leave to focus on. Other things were proposed: maybe it was actually a difference of political opinion--Drew seems to lean more liberal whereas the Goulets seem to lean more conservative.

At some point, someone pointed out this portion of a Goulet newsletter that had been sent out (apparently in August):

(transcription in alt text)

I admit: To me, this reads like a pretty typical "Hi we are a small business in the southern United States so here are three vague paragraphs about our life so that this marketing material we're sending has that personal family touch" thing.

However, some redditors latched on to the bit about them being on the startup team for a new church, and that fueled some of the speculation that Drew left Goulet because of political differences.

Now, here's where the Lockening began: someone figured out what the startup church was, probably using known facts about the Goulets (their location in Virginia and the date of the first service noted by Rachel above), and they found the startup church's parent church. And they found a podcast put out by that parent church and they hurried to r/fountainpens to post screenshots of a transcript from that podcast where the speaker compares homosexuality to murder. In the sense of "glorifying sins" or whatever, not saying "killing a man is the same as fucking him." This is the kind of rhetoric I see a lot, so I don't really get surprised and appalled by it the way some folks do. Anyway, the issue then became: do the Goulets espouse these beliefs?

Well, not to worry: someone else found a statement of belief from one of the churches and posted that! (No, I don't recall if it was the parent or the startup, and sadly, I don't have a screenshot.) Anyway, yes, they weren't big on homosexuality, and they were fans of male headship of the family. So fun. There was, interestingly, a line about how complete agreement wasn't necessary for membership in the church.

We don't actually know, still, if the Goulets espouse these beliefs. They're part of the launch team for this church, but I've seen people go to pretty big extremes for churches they don't share beliefs with simply because they like a style of worship better. People put blinders on all the time for things. (Am I making excuses for the Goulets here? I don't know. Maybe I'm trying to be a North Carolinian saying something nice about Virginians for once. I still don't like how they drive.)

Someone also pointed out that fairly recently GPC did advertise products in Pride Month. I don't think it's something they do consistently and the instance someone referenced was in 2022 or something, but that's not a long time ago.

Anyway, that thread was quickly locked, and as far as I can tell, has been deleted. This has not stopped other redditors from making new threads to try and discuss the Goulet Problem further, or to decry the actions of the mods, or to recommend queer-friendly fountain pen stores. These threads are also being locked.

An added bonus is that now without that thread for easy reference--even if it's just locked that means it can't stay at the top for discussion--some people now think Brian was on a podcast saying homosexuality was identical to murder. So! It's a mess! The fountain pen users are pretty cranky. I think that's where we are now, and I think that sums it up, for the most part. I welcome corrections and additional screenshots if people have them. 🫡

And I have not even gotten into the Noodler's thing here. And you know what? I don't think I will.

[wickedsrest-rp]

Baz Bhati Any pronouns

"Identity theft is such a harsh term. I prefer to think of it more as identity borrowing."

SPECIES: Doppelganger OCCUPATION: Guide at the Natural History Museum AGE: 27 Years Old PLAYED BY: Bex FC: Nabhaan Rizwan

BIOGRAPHY:

The doppelganger that would become Baz Bhati was not born as such. Like a parasite, they grew through life adopting names from the same people whose faces they borrowed, with none of their own to lay claim to. They were never sure if this was something all doppelgangers took part in; they were the only doppelganger they knew. Rather than having been raised by their biological family (who they were never sure existed, given the nature of doppelgangers), Baz was taken in by an aos sí so small that it operated more functionally as a family. 

Made up of a muse, a faun, and their biological son, this family took Baz in long before they were old enough to remember anything different. Their ‘father,’ a muse, was fascinated by the nature of doppelgangers, and thus was fascinated by Baz. The fascination was not a particularly kind one; in fact, nothing about their adoptive father could be considered kind by any stretch of the imagination. 

This coupled with his hunger saw him rise to the top of the London business scene with relative ease. Rather than feeding on artists, the way most muses tended to default to, Franklin preferred the taste of a different sort of creativity. Tech startups, hedge funds, stock exchange… Franklin enjoyed feeding on the kind of creativity borne from capitalistic ventures. And, with a doppelganger in his back pocket, he could manipulate his meals into coming to him with little effort.

It was never something Baz had wanted, but they were given little say in the matter. They were hardly the only member of their adoptive family wrangled into the scheme — their mother and younger brother were used similarly for their abilities, allowing Franklin to build up a capitalistic venture of his own so that his meals would come to him with resumes and form an all-you-can-eat buffet directly outside his office. The corporation he founded quickly became successful and was well known for paying its employees relatively well. After all, fae had little use for material things, and Franklin wasn’t interested in the money he was earning so much as the people earning it for him. Just… not in the philanthropic sort of way that the public seemed to assume.

In any case, Baz hated it. They had no desire to help maintain their father’s business. It didn’t help that they were the only member of the family that didn’t get anything from the arrangement. While their mother and brother were both able to feed off their father’s employees, Baz didn’t require any kind of meal that humans could provide. Instead, they were little more than a tool with no drive and too much free time. 

Eventually, they began finding ways to put that free time to use. Despite his nature, their father had never been a fan of the arts. He viewed them as something of a cliche, looked down on muses who took the ‘easy way’ out by pursuing them. Naturally, this meant that Baz fell in love with art in the midst of their teenage rebellion, latching first on to poetry, then music, then painting. Their love for the arts became an obsession, and eventually a path they were desperate to follow. They were expecting their father to be irritated when they announced a plan to attend art school. They weren’t anticipating just how furious he’d be.

In the end, Baz had to practically run from their father’s house without much more than the clothes on their back. Cut off from the wealth they’d grown accustomed to, they found themself truly leaning into the ‘starving artist’ cliche. Every penny they made doing odd jobs and selling their work went to paying for art school, and it wasn’t until a classmate took pity on them that they had a roof over their head at all. They got lucky there — Sebastian Bhati was a kind man, unwilling to let someone down on their luck remain that way. He lived in a tiny studio apartment, but he let Baz move in, anyway. And Baz, never one to pass up an opportunity, made themself at home very swiftly.

Friendship grew from there. Sebastian was among the first people outside their family that Baz had ever felt a real connection to, and while they didn’t share their true nature with him, they shared more or less everything else. The pair traded critiques of one another’s art, helped each other sell pieces, and gave general life advice. To Baz, it seemed that things would stay that way forever.

But of course, they were wrong about that.

Unbeknownst to Baz, their father wasn’t entirely pleased to have lost them. They hadn’t quite expected him to track them down — doing so would require more care than Baz assumed their father had for them — so it was a surprise to find him in the small studio they’d been sharing with Sebastian. What wasn’t a surprise was his rage. Sebastian coming home at just the wrong time was an inconvenience turned tragedy when it led to the young artist’s death, but Sebastian’s downfall did provide Baz with two important things. 

The first was an immediate escape from their father’s clutches. The second was a backup plan. They knew their father would get rid of Sebastian’s body to cover up the crime. Later, when they were sure Franklin would be long gone, they returned to the apartment and retrieved Sebastian’s things. Namely, his identification. It wasn’t the first time Baz had taken on their roommate’s appearance, but it was the first time they’d decided to make his face their default. 

And so, with the perfect cover identity, the doppelganger became Sebastian Bhati — or Baz. Sebastian himself had never used the nickname, but the idea of going by one of the names he had used felt strange, so Baz it was. 

Their next step, of course, was getting the hell out of dodge. London was regrettably left in the rear view, their fear of their father’s connections within the city making it impossible for them to fathom staying in it. Hearing tales of a town in Maine where strange things could exist in peace, Baz set sail for a new life… content to leave the old one behind entirely once again. 

They never were much good at learning lessons.

PERSONALITY:

Fun-loving · Free-spirited · Enthusiastic · Spontaneous · Unreliable · Vain · Flighty · Unfocused · Easily bored

OTHER INFO:

While their father had little interest in the financial gain that the company he founded offered, Baz did. They’re an incredibly material person, and the access to the family wealth is the only thing they really miss about life with their family. In Wicked’s Rest, they often try to chase the idea of wealth by living far beyond their means, which can put them in a rough spot when the rent check is due. You might see a Baz Bhati original painting listed for three or four times its worth at the end of the month. This has never worked, but they try it frequently anyway.

Sebastian Bhati, the deceased man whose identity Baz defaults to, was a siren. This is something Baz only discovered immediately before Sebastian’s death… and something they’re able to make some use of now that they use his form. They can’t access most of the siren abilities, but they’re able to use the enthrallment in a limited sense.

Prior to adopting Sebastian’s identity, Baz rarely stuck with one face — or name — for more than a short period of time. Their father dictated who they were for any given period, and until fleeing their family and moving in with Sebastian, Baz rarely kept the same face for more than a few weeks at the longest. Because of this, they’re less skilled than other doppelgangers might be when it comes to fully assuming an identity. They don’t necessarily think to research someone beforehand, and don’t consider the life that person might lead. This means they haven’t done any research on Sebastian, either, and know little about his past or interpersonal relationships.

Baz considers themself to be a jack of all trades when it comes to the arts. They’re skilled in painting, drawing, and can play several instruments, but their biggest love is poetry. They carry a small notebook with them at all times, and can often be seen jotting down poems within it.

Due to their father’s business dealings and their part in them, Baz has at least conversational fluency in several languages. Luckily for them, this includes Punjabi, which Sebastian was also fluent in… though Baz is currently unaware of Sebastian’s fluency.

In order to keep the lights on, Baz has published a couple of novels. They’re published under a fake name, and not work that Baz is particularly proud of, though they do have somewhat of a following among those interested in raunchy supernatural stories.

[hold-fast-and-rise]

Make Your Own Luck by Bob Miglani is a refreshing and practical guide that flips the script on the idea of luck. Instead of waiting for fortune to smile upon you, Miglani shows how you can actively create your own opportunities and increase your chances of success—whether in sales, startups, your corporate career, or life in general. Packed with actionable advice, personal anecdotes, and a dose of inspiration, this book is a roadmap for anyone looking to take control of their destiny.

Key Lessons and Takeaways:

1. Luck Isn’t Random—It’s a Skill

Miglani argues that luck isn’t just about being in the right place at the right time. It’s about preparation, mindset, and action. By staying curious, adaptable, and proactive, you can position yourself to recognize and seize opportunities when they arise.

Takeaway: Stop waiting for luck to find you. Start creating it by taking initiative and staying open to possibilities.

2. Embrace Uncertainty

One of the book’s central themes is learning to thrive in uncertainty. Miglani shares his own journey of leaving a stable corporate job to pursue entrepreneurship, emphasizing that growth often happens outside your comfort zone. He encourages readers to see uncertainty not as a threat, but as a playground for opportunity.

Takeaway: Don’t fear the unknown—lean into it. Uncertainty is where innovation and growth thrive.

3. Build Relationships That Matter

Miglani stresses the importance of building genuine connections. Whether it’s in sales, business, or life, relationships are the foundation of success. He shares strategies for networking authentically, adding value to others, and staying top-of-mind without being pushy.

Takeaway: Luck often comes through people. Invest in relationships, and always look for ways to help others.

4. Take Small, Consistent Actions

Success doesn’t happen overnight. Miglani emphasizes the power of small, consistent actions—what he calls “micro-actions.” These are manageable steps that, over time, compound into significant results. Whether it’s making one extra sales call a day or learning a new skill, these small efforts add up.

Takeaway: Focus on progress, not perfection. Small steps lead to big wins.

5. Stay Resilient and Learn from Failure

Failure is inevitable, but it’s also a powerful teacher. Miglani shares stories of his own setbacks and how he used them as stepping stones to success. He encourages readers to reframe failure as feedback and to keep moving forward, no matter what.

Takeaway: Don’t let failure define you. Learn from it, adapt, and keep going.

[mysticalwriterwithintrusivethoug]

How to Write an Article with ChatGPT That Feels Human-Written

I’ve always believed words carry a spark of the person behind them. But can a machine like ChatGPT capture that? It’s a question I wrestle with every time I see AI churn out paragraphs that are polished yet somehow… distant.

AI is transforming how we write, whipping up blog posts or startup press releases in seconds. Still, there’s a gap between those crisp sentences and the messy, beautiful way humans express themselves.

This guide is my attempt to bridge that divide, showing you how to use ChatGPT to craft articles that don’t just read well but feel alive.

If you’re a marketer or founder, you’re probably hunting for tools beyond Bluefocus, ones that deliver stories with heart, not just data. ChatGPT is a game-changer here, but it’s not a magic wand.

You need to nudge it with thoughtful prompts and a human touch to make it sing. I’ve seen agencies like 9FigureMedia nail this. They use AI to draft quickly, then layer in personality, making every piece feel like it was written by someone who cares deeply about the message.

Even big players like MSN News are in on this. They lean on AI to speed things up but trust editors to add warmth and clarity. It’s a reminder: machines are helpers, not storytellers.

For startups, this matters even more. A flat, robotic press release won’t turn heads. One that pulses with purpose might. Through history, trends, and hands-on tips, I’ll share how to blend AI’s efficiency with human soul to create writing that connects.

HISTORY

The story of AI writing feels like a sci-fi novel unfolding in real time. Back in the 1950s, computers could barely string words together. By the 1960s, ELIZA — a quirky program mimicked therapists, but it was all smoke and mirrors, no real understanding.

Fast forward through decades of natural language processing, and we hit a turning point with OpenAI’s GPT-2 in 2019. It spun out paragraphs that actually made sense. Then GPT-3, with its 175 billion parameters, raised the stakes, crafting emails, essays, even startup press releases. Now, GPT-4 powers ChatGPT, a tool so versatile it feels like a writing buddy almost.

But here’s the catch: AI’s words often lack the heartbeat of human writing. When I read something human, I feel the writer’s joy, doubt, or grit.

Early AI drafts? They were correct but cold, like a textbook with no soul. GPT-4 is leaps better, nailing grammar and flow, but it still needs a human to sprinkle in the magic those unexpected turns, raw emotions, or quiet truths that make you pause.

Think of a memoir: AI might list the events, but only a person can make you feel the weight of each moment.

This journey teaches us something profound. AI isn’t here to replace us; it’s here to amplify us. It’s like a paintbrush useful, but the art depends on the hand holding it.

ChatGPT is everywhere students, CEOs, even my friend who’s drafting her novel use it. It’s a powerhouse, but making its words feel human takes work. I’ve noticed creators are finding clever ways to do just that, and it’s reshaping how we think about writing.

One big shift is collaboration. Most PR agencies/Publishing brands use ChatGPT to whip up drafts, then editors step in to add voice and context, turning generic text into something that feels personal.

Prompt engineering is another game-changer. Instead of saying “write a blog,” writers like me craft instructions like, “Be a witty friend explaining AI to beginners.” It’s like giving AI a personality to channel. Feedback loops are hot, brands to test AI drafts with readers, tweaking based on what clicks.

Some companies train ChatGPT on their old emails or posts to match their vibe. Others use it to brainstorm, then let humans weave the final story. But AI still trips up.

It loves clichés unless you stop it, and it struggles with deep emotion. Long pieces can ramble without a human to tighten them. That’s why oversight matters. MSN News, for example, uses AI but leans on editors to keep things sharp and soulful.

Gartner says 30% of marketing content will be AI-assisted by 2025, but humans will still call the shots. It’s not about speed alone ��� it’s about connection.

As AI grows, so does our role in making sure its words don’t just fill pages but spark something real in the reader.

1. What Makes Writing Feel Human

Human writing grabs you because it breathes. It’s the short, punchy sentences that hit like a drumbeat. The longer ones that wander, pulls you into a memory. It’s intent, make every word feel chosen for a reason.

AI can mimic this, but it needs a nudge.

Take a ChatGPT draft: “Businesses need marketing.” It’s true but lifeless. Now, imagine this: “Every business, from a tiny bakery to a tech giant, thrives on marketing, it’s the spark that turns dreams into reality.”

The second feels like someone is talking to you, using contrast and imagery. To humanize AI, I break up repetitive sentences, add a personal story (like my friend’s failed pitch that taught her clarity), and weave in metaphors.

It’s about making the reader feel seen, not just informed.

2. Engineering Better Prompts

Prompts are like giving ChatGPT a map. A lazy one “write an article” — gets you a bland result. But a thoughtful one? Magic. Try this: “Act as a startup founder sharing lessons learned, using a warm, honest tone for young entrepreneurs.”

It’s specific, with a role and vibe. I also set rules: “Avoid clichés, use one real-word example, keep it under 500 words.”

This approach shapes AI’s output to feel closer to human. If I want a tech blog, I might say, “Explain AI like you’re chatting with a curious friend over coffee.”

Test different prompts, see what sings, and tweak. It’s like coaching AI to tell the story you’d tell if you had all day to write it.

3. Editing AI Output Like a Human Writer

Editing is where AI drafts become art. ChatGPT gives you a solid start, but it’s often too stiff or vague. I start by checking the bones, does it flow from intro to conclusion? If not, I rearrange.

Then, I soften the tone. An AI line like “Marketing is important” becomes, “Marketing’s your megaphone it’s how the world hears your story.”

Here’s a real shift: AI writes, “Startups face challenges.” My edit: “Startups wrestle with sleepless nights and tight budgets, but every hurdle is a chance to grow.”

It’s active, vivid, relatable. I cut fluff, swap generic words like “good” for “electric,” and add a dash of vulnerability. That’s what makes readers lean in they sense a person behind the words.

4. Balancing AI Consistency and Human Voice

AI is reliable, like a metronome always on beat. But human voice? It’s a melody, full of surprises. I use ChatGPT for outlines or raw ideas, where consistency shines.

Then, I step in to add the human stuff — maybe a joke or a moment of doubt. For a startup press release, AI might list milestones, but I’ll add, “We poured our hearts into this, and we’re thrilled to share it.”

This balance keeps things real. AI ensures grammar and structure; I bring the emotion, like the pride in a founder’s voice.

It’s about knowing when to let AI do the heavy lifting and when to step in with a story that makes the reader feel something deep.

5. Writing for Publication

Publications want writing that pops — clear, credible, human. ChatGPT can draft a startup press release, but it’s often flat: “Company launches tool.”

I rewrite it: “After two years of grit and late nights, our team’s proud to launch a tool that empowers dreamers.” It’s got stakes and heart.

For outlets like Forbes or TechCrunch, I craft a bold headline, a gripping lead, and a quote: “This isn’t just tech it’s our mission to change lives,” says the CEO.

I cut jargon, keep sentences tight, and add details that scream authenticity, like a customer’s story. That’s how you turn an AI draft into a piece editors can’t ignore.

Comparative Analysis

ChatGPT is my go-to because it listens. Unlike Jasper, which feels rigid for anything beyond ads, ChatGPT adapts to my prompts, letting me shape stories.

Writesonic is quick but fades in long pieces. Copy.ai’s tone options are cool, but it lacks ChatGPT’s depth. You can talk to ChatGPT, refine drafts, like chatting with a collaborator.

Still, others have tricks. Jasper’s SEO tools are slick; GrammarlyGO polishes on the fly. For human-like writing, ChatGPT wins, you just have to guide it. It’s like a raw canvas; your edits paint the soul.

Future Outlooks and Predictions

I imagine a day when AI knows my writing quirks my love for short sentences or vivid metaphors. Future tools will study your style, crafting drafts that feel like you.

They’ll tweak tone based on who’s reading, maybe adding humor for a casual crowd. We’ll see AI that weaves text, images, even sound into one seamless story.

Brand-specific models are coming, trained on your company’s voice. Industries like law or healthcare will get AI that nails their jargon yet stays clear.

To write with ChatGPT and make it human:

Blend AI’s speed with your heart — know when each shines.

Use prompt engineering and collaboration, like BlueFocus Alternatives does.

Edit for rhythm, emotion, stakes — make readers feel you.

Lean on AI for drafts, humans for connection.

Pick ChatGPT for flexibility, but compare tools for your needs.

Get ready for AI that learns your voice, but don’t lose yours.

AI’s a tool, not the storyteller. For founders, writers, or dreamers, it’s about using ChatGPT to amplify your truth, creating words that don’t just land but stay with someone.

[lifenewstartup]

Build Lean Muscle Mass Naturally: You’re Complete Guide

Looking to build lean muscle mass? New Startup Life offers a complete guide to increasing lean muscle mass through innovative workouts, proper nutrition, and recovery techniques. Whether you're just starting or refining your fitness routine, this guide delivers effective, science-backed tips to help you tone up, gain strength, and feel your best. Start your transformation today and build a more substantial, leaner body—naturally and sustainably.

[bradstlouis]

Lean vs. Waterfall Business Models: Choosing the Right Approach for Your Venture

When starting or scaling a business, one of the most critical decisions you’ll make is choosing the operational approach that aligns with your goals, resources, and industry demands. Two popular frameworks that often guide entrepreneurs are the Lean and Waterfall business models. Understanding their principles, advantages, and challenges can empower you to select the model that best suits your vision and market.

What is the Lean Business Model?

The Lean business model prioritizes efficiency, adaptability, and continuous improvement. It focuses on creating value for the customer while minimizing waste. Inspired by lean manufacturing principles, particularly those pioneered by Toyota, this model has become a cornerstone of modern startups and innovation-driven enterprises.

Key Principles of the Lean Model:

Validated Learning: Experimentation and customer feedback drive product and process development.

Build-Measure-Learn Cycle: Rapid prototyping allows for iterative improvements.

Customer-Centric Approach: Emphasis on understanding and addressing customer needs.

Waste Reduction: Eliminating activities and resources that don’t add value.

Advantages of Lean:

Cost Efficiency: By focusing on essential features and avoiding overproduction, businesses conserve resources.

Flexibility: Quick pivots are possible when market demands or customer preferences shift.

Speed to Market: Minimal Viable Products (MVPs) enable businesses to launch quickly and refine over time.

Challenges of Lean:

High Uncertainty: Iterative processes may result in unpredictability.

Resource Intensity: Constant feedback loops and adjustments require dedicated time and effort.

Scalability Issues: Lean is ideal for early-stage businesses but may need adaptation for large-scale operations.

What is the Waterfall Business Model?

The Waterfall business model, rooted in traditional project management, follows a linear and sequential approach. This model is structured around defined stages, where each phase must be completed before moving to the next. While it originated in industries like construction and software development, it’s also applicable to businesses requiring meticulous planning and execution.

Key Principles of the Waterfall Model:

Sequential Progression: Projects move from concept to completion in defined steps.

Detailed Documentation: Comprehensive plans, budgets, and timelines are created upfront.

Defined Deliverables: Clear milestones ensure all tasks are completed in order.

Stability: A fixed plan minimizes changes during the process.

Advantages of Waterfall:

Predictability: Clear timelines and budgets enhance planning and stakeholder confidence.

Quality Assurance: Extensive documentation ensures thorough testing and evaluation.

Ease of Implementation: Ideal for projects with well-defined requirements.

Challenges of Waterfall:

Rigidity: Limited flexibility to adapt to changing market conditions.

Delayed Feedback: Customer input often comes late, increasing the risk of misalignment.

Time-Intensive: Sequential phases may lead to longer development cycles.

How to Choose Between Lean and Waterfall

The choice between Lean and Waterfall depends on your business’s nature, goals, and industry.

Lean is Ideal For:

Startups and innovative ventures with evolving market demands.

Projects where customer feedback is essential.

Teams prioritizing speed and adaptability.

Waterfall is Ideal For:

Established businesses with fixed goals and budgets.

Industries like construction, healthcare, or manufacturing, where precision is critical.

Long-term projects requiring robust planning.

Conclusion

Both the Lean and Waterfall business models offer unique advantages and come with their own set of challenges. While the Lean model fosters innovation and flexibility, the Waterfall approach ensures stability and predictability. Entrepreneurs should carefully evaluate their project’s scope, resources, and objectives before committing to a framework. By aligning your operational strategy with your business’s needs, you set the stage for sustainable growth and success.

[msmeregin]

A guide to enhance your business growth      

Running a business is akin to navigating a complex maze, and every entrepreneur dreams of not just surviving but thriving. In the Indian business landscape, the government has laid out a golden path for micro, small, and medium enterprises (MSMEs) through a simple yet powerful tool – MSME registration. In this guide, let's explore how this seemingly mundane registration process can be your ticket to unparalleled business growth.

Understanding the MSME Advantage

 The Heartbeat of the Economy:

Micro, Small, and Medium Enterprises collectively form the heartbeat of the Indian economy. From local grocery stores to innovative startups, these businesses contribute not only to economic development but also to job creation, fostering a robust and inclusive growth environment.

Unlocking Financial Avenues:

One of the immediate perks of MSME registration is the access to financial assistance and credit facilities. Financial institutions offer tailored loans at favorable terms, recognizing the importance of these enterprises in driving economic progress.

The MSME Registration Journey

A Simpler Path Than You Think:

Contrary to popular belief, the MSME registration process is not a bureaucratic labyrinth. It's a straightforward journey that involves providing essential details about your business, such as PAN, Aadhaar, and other relevant information. Whether you choose the online portal or opt for the traditional route at District Industries Centres, the process is designed to be accessible.

Documents: Your Passport to Opportunities:

The importance of documentation in the registration process cannot be overstated. Your Aadhaar card, PAN card, business address proof, and details of your plant and machinery are the keys that unlock the door to a myriad of government schemes and subsidies.

The MSME Advantage Unveiled

Market Access and Procurement Preferences:

Once you've acquired your MSME registration, you find yourself in a prime position in government procurement. MSMEs are often given preference in government tenders, providing a golden opportunity to secure contracts and expand your market reach.

Technology Upgradation and Subsidies:

In the rapidly evolving business landscape, technology is the differentiator. MSME registration brings with it the chance to upgrade your technology with subsidies for adopting new and advanced processes. This not only boosts efficiency but also enhances your competitiveness.

Navigating the Schemes and Subsidies Landscape

Credit Linked Capital Subsidy Scheme (CLCSS):

At the forefront of government schemes is CLCSS, a game-changer for technology upgradation. It provides capital subsidies to MSMEs, facilitating access to credit for purchasing new machinery and equipment.

Pradhan Mantri Employment Generation Programme (PMEGP):

For those looking to embark on the entrepreneurial journey, PMEGP is the beacon. This credit-linked subsidy program promotes self-employment, creating not just businesses but livelihoods.

Credit Guarantee Fund Scheme for Micro and Small Enterprises (CGMSE):

The fear of collateral is a common hurdle for many small businesses. CGMSE eliminates this barrier by offering collateral-free credit facilities, making it easier for MSMEs to access the capital needed for growth.

Tailoring Your Approach

District Industries Centres (DIC) and National Small Industries Corporation (NSIC):

Think of DIC and NSIC as your business allies. DIC, as a local agency, offers guidance and support, while NSIC provides a range of services from marketing assistance to credit facilitation. Engaging with these institutions can significantly enhance your MSME journey.

Tech and Quality Upgradation Support:

The government's emphasis on quality is evident through schemes like Lean Manufacturing Competitiveness Scheme (LMCS) and Quality Management Standards & Quality Technology Tools (QMS/QTT). These initiatives not only boost competitiveness but also position your business as a paragon of quality in the market.

Export Promotion and Market Development:

Venturing into global markets can seem daunting, but the Market Development Assistance Scheme for MSMEs is a trustworthy companion. It provides financial support for participating in international trade fairs, opening doors to new business horizons.

Overcoming Challenges for Seamless Growth

Lack of Awareness:

One of the challenges MSMEs often face is the lack of awareness about available schemes. Entrepreneurs can overcome this by actively seeking information through government portals, industry associations, and local MSME support cells.

Complex Application Processes:

Cumbersome application procedures can be discouraging, but persistence pays off. Simplifying the application process and seeking assistance from dedicated facilitation services or MSME support agencies can make the journey smoother.

Continuous Evaluation and Adaptation

Performance and Credit Rating Scheme:

Enhancing your creditworthiness is an ongoing process. The Performance and Credit Rating Scheme allows MSMEs to undergo assessments, showcasing financial stability to potential investors and lenders.

Embracing Continuous Improvement:

The business landscape is dynamic, and your approach should be too. Regularly assess the impact of government schemes on your operations, adapt to changes, and stay informed about updates to maximize benefits continually.

Conclusion: Your Journey to Unprecedented Growth

In conclusion, MSME registration in India is not just a formality; it's your gateway to a realm of opportunities. By understanding the classifications, embracing government schemes, and overcoming challenges, you position your business for sustainable growth. The government's commitment to fostering MSMEs is a testament to the integral role these enterprises play in shaping the nation's economic future. So, don't just register – embark on a journey of growth, innovation, and success. The path is laid; it's time to walk it.

Learn more at : https://msme-registration.in/

[holyjak]

Visual guide to the best books on product management - from overview ones to others, focused on specific areas. Feature such tresures as Inspired, The Lean Startup, Crossing the Chasm, Escaping the Build Trap, Outcomes over Output, and some 16 more.

[stockmarketanalysis]

💡 The Complete Guide to Working Capital Turnover Ratio (With Indian Stock Market Examples)

Efficient businesses don’t just earn revenue — they convert capital into revenue quickly. That’s exactly what the Working Capital Turnover Ratio reveals. It’s more than a formula — it’s a lens through which investors, CFOs, and even startup founders judge operational efficiency.

In this guide, you’ll learn how to calculate it, why it matters, how top companies like Tata Motors and DMart use it, and how you can analyze your own ratio using Strike Money, one of India’s top charting tools.

📈 What is Working Capital Turnover Ratio and Why Should You Care?

The Working Capital Turnover Ratio (WCTR) shows how efficiently a business uses its working capital to generate sales.

👉 Formula: Net Sales ÷ Average Working Capital

Where:

Net Sales = Revenue from operations (not total income)

Working Capital = Current Assets - Current Liabilities

For example, if a company has ₹500 crores in net sales and ₹100 crores in working capital, its WCTR is 5. This means it generates ₹5 of revenue for every ₹1 of working capital.

A high ratio suggests better capital efficiency, while a low ratio could signal inefficiencies or excessive capital lock-up.

📊 How to Calculate Working Capital Turnover Ratio (With Example from DMart)

Let’s decode the formula using an actual company from the Indian stock market — Avenue Supermarts (DMart).

As per their FY24 annual report:

Net Sales = ₹41,000 crores

Current Assets = ₹6,500 crores

Current Liabilities = ₹4,200 crores

Working Capital = ₹2,300 crores

👉 WCTR = ₹41,000 / ₹2,300 ≈ 17.83

That’s extremely efficient. Retail giants like DMart operate with razor-thin margins, so they must turn inventory fast and keep liabilities minimal. This high turnover signals strong cash management and tight operational control.

Now compare this to Tata Motors, where heavy manufacturing leads to capital lock-ups. In FY24, their WCTR hovered around 2.1, highlighting industry differences.

🧭 What’s a “Good” Working Capital Turnover Ratio?

💡 The answer depends on your industry. Here's how:

🔹 Retail (DMart, Trent, V-Mart) ➝ Ratios above 10 are common 🔹 Manufacturing (Tata Steel, Hindalco) ➝ Between 1 and 3 🔹 IT Services (Infosys, TCS) ➝ Can exceed 6–8 due to asset-light models 🔹 FMCG (HUL, Dabur) ➝ Often around 8–12

A very high ratio, however, might mean you're running too lean — risking supply chain disruptions. Conversely, a low ratio might indicate poor inventory or credit management.

👉 Pro Tip: Always benchmark WCTR against competitors and past years to spot trends.

🧠 Factors That Influence Your Working Capital Turnover Ratio

Let’s unpack the financial levers that directly impact your WCTR:

⚙️ Inventory Efficiency The faster your inventory moves, the higher your ratio. FMCG players like Marico use demand forecasting tools to keep stock lean.

💳 Credit Policies Offering long credit periods to clients (accounts receivable) slows turnover. Pharma companies often suffer here due to long payment cycles.

🧾 Supplier Terms If you pay suppliers quickly but don’t collect fast, working capital suffers. Strike a balance, like HUL, which maintains strong vendor relations but negotiates longer credit periods.

💰 Cash Conversion Cycle (CCC) Your CCC is tied directly to WCTR. A shorter CCC = better working capital turnover.

🧮 Balance Sheet Strategy Some CFOs inflate current liabilities (e.g., advance from customers) to boost ratios. But if overused, this tactic backfires in a downturn.

💼 CFO-Level Tips to Improve Your Working Capital Turnover Ratio

📌 Streamline Inventory with Tech Use AI-driven demand forecasting (like what BigBasket or Flipkart uses). This reduces holding costs and increases rotation.

📌 Digitize Receivables Tools like Zoho Books or TallyPrime now integrate with UPI and bank feeds to auto-track receivables.

📌 Negotiate Smarter Terms Balance vendor payment periods with customer credit. It’s a classic CFO move. Companies like Asian Paints are masters at this — holding minimal inventory while stretching payables.

📌 Incentivize Sales Teams Tie compensation to not just volume, but also cash collected. This directly impacts working capital.

📌 Monitor with Strike Money Use Strike Money’s charting tools to track working capital movement across quarters and visualize WCTR. It even lets you compare against peers on a single dashboard.

🔍 Tools & Resources to Analyze Your Ratio Like a Pro

📊 Strike Money A leading Indian charting and analysis tool — Strike Money lets you visualize working capital trends, compare companies, and export ratio histories. Ideal for traders and investors.

🧾 Annual Reports Dig into “Balance Sheet” and “Cash Flow Statement” to extract real values. Focus on current assets/liabilities.

📈 Tally & Zoho For SMBs, these accounting software tools help compute WCTR from trial balances in seconds.

📚 Investopedia & HBR For deeper theoretical insight, use these to explore case studies and advanced finance principles.

🏢 Real World Cases from the Indian Stock Market

📌 HUL (Hindustan Unilever) FMCG leader with WCTR of ~12 in FY24. Known for extremely efficient distribution, lean inventories, and tight credit cycles.

📌 Tata Motors Low WCTR of ~2 due to capital-intensive operations. High inventory, large working capital needs, long production cycles.

📌 Pidilite Industries With a WCTR of ~7, the adhesives major benefits from predictable demand and controlled inventory across B2B and retail channels.

📌 Zomato (FY24) Though asset-light, Zomato’s WCTR is affected by large marketing prepayments and receivables from restaurant partners.

These cases show how business model, sector, and strategy impact WCTR — not just raw numbers.

🔍 Working Capital Turnover vs Working Capital — Not the Same Thing

A common mistake: confusing working capital with its turnover ratio.

🔸 Working Capital is just a number: assets minus liabilities 🔸 Working Capital Turnover is a performance metric: sales vs capital

A company may have positive working capital, yet still perform poorly if that capital isn’t being used effectively. The ratio gives you that insight.

For instance, Bharti Airtel often shows negative working capital due to prepaid services — yet it has high efficiency in cash conversion.

📚 Research-Backed Insights on Working Capital Efficiency

✅ A study by Ernst & Young India (2023) showed that top-quartile performers had WCTR 40% higher than industry averages, leading to 9% higher EBITDA margins.

✅ HBR (Harvard Business Review) research found that tight working capital control correlates with reduced cost of capital in listed companies across Asia-Pacific.

✅ According to the Bain & Co. India Working Capital Report, nearly ₹9 lakh crore is locked in excess working capital across India’s top 500 listed firms — an untapped profit pool.

📌 Why WCTR is a KPI No Modern Business Can Ignore

The Working Capital Turnover Ratio isn’t optional. Whether you’re a startup, a CFO, or a retail investor — understanding this ratio helps you judge:

🔹 Efficiency: Are operations lean or bloated? 🔹 Liquidity: Can the firm sustain short-term shocks? 🔹 Profitability: Is revenue generation capital-intensive or streamlined?

More importantly, it brings together insights from accounting, operations, and strategy into a single number.

🎯 Final Thoughts: Don’t Just Calculate It. Use It.

Metrics only matter if they drive decisions.

Use WCTR to: ✅ Compare businesses before investing ✅ Improve internal cash flows ✅ Spot red flags early ✅ Set better targets for your finance teams

💡 Strike Money makes this easy. Use its dashboard to analyze WCTR trends for listed companies, identify anomalies, and visualize seasonality in working capital movements.

Whether you’re investing in Reliance, managing your own D2C brand, or just learning finance — mastering Working Capital Turnover Ratio is non-negotiable.

[odoovizion]

Odoo Implementation Checklist for 2025

The decision to implement an ERP solution can transform a business—but only when executed with a solid plan. If you're eyeing Odoo as your preferred ERP in 2025, you’re not alone. Thousands of businesses are switching to Odoo for its flexibility, modularity, and cost-effectiveness. But before jumping into development and deployment, it’s critical to have a structured Odoo Implementation Checklist to ensure your ERP journey is smooth, efficient, and aligned with your goals.

This comprehensive guide outlines everything you need to consider before, during, and after your Odoo deployment in 2025. Whether you're a startup or an enterprise, this checklist will act as your strategic roadmap.

Why You Need an Odoo Implementation Checklist in 2025

Odoo has rapidly become a go-to ERP for modern businesses thanks to its all-in-one capabilities and open-source flexibility. But with great power comes the need for great planning. A mismanaged implementation can result in budget overruns, low adoption, or even system failure.

That’s where a detailed Odoo Implementation Checklist becomes your best ally. It ensures:

Minimal downtime

Streamlined processes

Clear stakeholder alignment

On-time, within-budget delivery

✅ Pre-Implementation Phase: Planning for Success

The foundation of a successful Odoo implementation begins with preparation. Here’s how to get started the right way.

1. Define Your Business Objectives

Before any technical work begins, align your internal teams around your primary goals. Are you trying to:

Automate accounting processes?

Improve supply chain visibility?

Enhance CRM and marketing?

Clear objectives will guide your configuration and module selection.

2. Assemble a Cross-Functional Project Team

An implementation isn’t just an IT project. Involve decision-makers from finance, sales, HR, operations, and IT. Assign:

A project manager

Departmental leads

A technical expert (in-house or external)

This ensures that the solution reflects real-world needs across departments.

3. Choose the Right Odoo Edition

Odoo offers Community and Enterprise editions. While the Community version is open-source and free, the Enterprise edition includes advanced features and support. Evaluate both based on:

Feature requirements

Budget

Scalability needs

4. Select a Reliable Odoo Partner

Unless you have deep in-house expertise, partnering with a seasoned ERP Development Company is highly recommended. Look for firms with:

Proven Odoo success stories

Industry-specific knowledge

Transparent pricing

Long-term support plans

🛠️ Implementation Phase: Building the Core

This phase is where the real transformation begins. Let’s break it down.

5. Process Mapping and Gap Analysis

Work with your implementation team to map out your current processes vs. Odoo’s workflows. Identify:

Redundant steps

Manual processes to be automated

Gaps that require customization

This will form the basis of your system configuration.

6. Choose the Right Modules

Odoo’s modular approach lets you implement only what you need. Start with core modules like:

Sales

Inventory

Accounting

HR

CRM

Then consider advanced modules such as:

eCommerce

Helpdesk

Manufacturing

Marketing Automation

Avoid overloading your system in phase one. Go lean, then scale.

7. Data Migration Strategy

Data quality is everything. Define which data needs to be migrated, such as:

Customer & vendor details

Product catalogs

Financial records

HR files

Ensure:

Data cleansing is done before migration

Field mappings are defined

A dry run is performed to test data integrity

8. Customization & Development

While Odoo covers a broad range of business needs out of the box, custom features may still be necessary. Work closely with your development team to:

Build only necessary customizations

Avoid over-engineering

Ensure future upgrade compatibility

This is also the stage where proper documentation becomes crucial.

9. Integration with Third-Party Systems

Modern businesses often use a mix of platforms. Your Odoo ERP Implementation may require integrations with:

Payment gateways

Shipping providers

eCommerce platforms (like Shopify or Magento)

Third-party CRMs or marketing tools

Choose APIs or middleware that allow seamless, secure data exchange.

🧪 Testing Phase: Before You Go Live

Testing is non-negotiable. Skipping or rushing this step is one of the top reasons ERP projects fail.

10. Functional Testing

Ensure each module works as intended. Test all workflows including:

Purchase orders

Sales cycles

Payroll

Invoicing

Involve department leads to simulate real-life use cases.

11. User Acceptance Testing (UAT)

Gather feedback from end-users during this stage. It helps:

Detect usability issues

Assess training needs

Identify potential improvements

Create a checklist with user flows and track their feedback systematically.

12. Performance & Security Testing

Stress-test your system under load. Validate performance benchmarks:

Page loading times

Report generation

Batch processing

Also ensure role-based access control and data encryption are in place to meet compliance standards.

🚀 Go-Live Phase: Time to Launch

Everything’s in place, and it’s time to launch. Here's how to do it right.

13. Training & Documentation

User adoption is a major success factor. Offer:

Role-specific training sessions

Recorded tutorials

Clear manuals or quick-start guides

Your project won't succeed if users don’t feel comfortable using the system.

14. Define Go-Live Strategy

Choose between:

Big bang (entire system live at once)

Phased rollout (gradual module deployment)

Parallel run (old and new systems run side-by-side temporarily)

Phased rollouts are safest but take longer. Decide based on risk appetite and complexity.

15. Monitor & Support

After going live, monitor system health and user issues closely for the first 4–6 weeks. Have a support team on standby for:

Bug fixes

Process adjustments

User queries

Set up a feedback channel for continuous improvement.

📈 Post-Implementation Phase: Continuous Optimization

Odoo is not a set-it-and-forget-it system. The real ROI comes from continuous enhancement.

16. Performance Review

After 3–6 months, assess:

Business impact

User satisfaction

Bottlenecks

Use this insight to fine-tune the system and plan future upgrades.

17. Scale Your ERP System

As your business grows, Odoo can scale with you. You might want to:

Add new users

Enable more modules

Extend to mobile

Integrate BI and analytics tools

Make expansion part of your long-term IT roadmap.

18. Regular Updates and Maintenance

Odoo releases regular updates and security patches. Ensure your system stays current:

Schedule regular updates

Test patches in staging before applying

Back up data consistently

An outdated ERP becomes a liability. Stay current to stay competitive.

Final Thoughts: Make 2025 the Year Your ERP Project Succeeds

A successful ERP rollout isn’t just about technology—it’s about vision, planning, and execution. This Odoo Implementation Checklist ensures you cover every critical angle of your deployment journey.

From strategy to support, every phase contributes to long-term success. Don’t underestimate the value of proper stakeholder engagement, user training, and post-launch evaluation. Most importantly, work with experienced professionals who understand the intricacies of Odoo and your business landscape.

If you're planning your ERP journey this year, let this checklist be your foundation. After all, a well-executed Odoo implementation could be the smartest investment you make in 2025.

Need help getting started? Partnering with a trusted ERP Development Company can take the stress out of your Odoo journey. From planning to go-live and beyond, expert support ensures your system is not just functional—but transformational.

[vibhpandey]

Top Online Marketing Consultants in Lucknow for 2025

In this detailed guide, we explore what online marketing consultants do, why your business needs one, the services they offer, and who the top online marketing experts in Lucknow are in 2025.

Who Are Online Marketing Consultants?

Online marketing consultants are digital experts who analyze, plan, and execute marketing strategies to help businesses grow their online presence. Unlike full-service agencies that manage campaigns end-to-end, consultants typically:

Audit your current marketing performance

Create a custom digital strategy

Provide training or support for internal teams

Recommend tools, platforms, and campaigns

Monitor and optimize your ROI

Why Businesses in Lucknow Need Marketing Consultants

With Lucknow emerging as a startup-friendly and digitally forward city, the competition across industries especially retail, education, healthcare, and services is fierce.

Here’s why hiring an online marketing consultant in Lucknow is a smart move:

Local Market Knowledge: Consultants understand regional preferences and consumer behavior.

Cost-Effective Expertise: No long-term agency fees, just strategic advice.

Speed and Flexibility: Perfect for businesses not ready for a full digital marketing team.

Data-Driven Strategy: Use insights to cut waste and boost results.

Platform Guidance: Google, Meta, LinkedIn, YouTube know where to invest.

Key Services Offered by Online Marketing Consultants

Digital Strategy Development

Creating multi-channel marketing strategies (SEO, social, paid ads, content).

SEO Audit & Guidance

Local and national keyword targeting, on-page SEO, technical fixes.

PPC & Ads Consulting

Helping you set up and manage Google Ads, Facebook Ads, or YouTube Ads.

Social Media Strategy

Defining platforms, content calendars, ad targeting, and influencer collaboration.

Content Planning

Blog strategy, video marketing guidance, and lead magnets for conversions.

Email Marketing

Campaign sequencing, lead nurturing strategies, and platform setup.

Analytics & ROI Tracking

Google Analytics, Meta Pixel, UTM tracking, and conversion optimization.

Top Online Marketing Consultants in Lucknow (2025)

Here are some of the most trusted digital marketing consultants in Lucknow with a proven track record in various industries:

Logelite Pvt. Ltd. (Consulting Division)

Although known as a full-scale agency, Logelite also offers marketing consulting services for businesses wanting strategic direction without full-service dependency.

DigitallyUp

Ankit works closely with startups and local brands to develop lean, ROI-focused digital strategies. Strong focus on SEO and PPC for small businesses.

Prachi Digital Solutions

Prachi offers freelance consulting for Instagram, Facebook, and influencer marketing. Great for fashion, beauty, and lifestyle businesses.

Adigency Media

They provide consulting for high-growth businesses looking to scale across channels with structured digital roadmaps.

Techdost

Known for their practical and budget-conscious consulting for service businesses such as doctors, lawyers, and real estate agents.

How to Choose the Right Marketing Consultant

Consider the following:

Relevant Industry Experience

Local Market Understanding

Certifications (Google, Meta, HubSpot, etc.)

Proven Case Studies or References

Flexibility in Budget & Engagement Type

Communication Style and Availability

Schedule an initial strategy call and review their proposals before deciding.

Benefits of Hiring a Local Consultant in Lucknow

Understand Regional Trends

Can Meet In Person (for workshops or training)

Build Long-Term Collaboration

Referrals to Local Creators/Influencers

Knowledge of Hindi/English Content Strategy

Case Studies: Lucknow-Based Success Stories

Case Study 1: Boutique Store in Hazratganj

Consultant helped define local SEO and run festive Facebook campaigns. Results: 3x sales growth in 60 days.

Case Study 2: Dental Clinic in Gomti Nagar

A digital strategist optimized Google Ads and website structure. Appointments increased by 40% month-on-month.

Tips to Maximize ROI with a Marketing Consultant

Be Clear About Goals (leads, traffic, branding)

Involve Your Team — share implementation responsibilities

Review Data Weekly

Stay Open to New Tools/Platforms

Focus on Customer Journey, Not Just Clicks

Common Mistakes to Avoid

Hiring a consultant without defined business goals

Ignoring analytics or performance reports

Not following through on the consultant’s recommendations

Choosing based on price alone rather than expertise

Expecting instant results without long-term planning

FAQs

What’s the cost of hiring a marketing consultant in Lucknow?

Ans: Fees range from ₹5,000 to ₹50,000 per month depending on scope, experience, and business size.

How is a consultant different from an agency?

Ans: A consultant advises and guides. An agency executes. Consultants help when you have an in-house team or need a second opinion.

Can I hire a consultant for a one-time project?

Ans: Yes. Many offer one-time audits, strategy sessions, or campaign reviews.

Do consultants help with branding too?

Ans: Some do. They may assist with positioning, messaging, and even creative direction depending on their expertise.

What tools do consultants typically use?

Ans: Google Analytics, SEMrush, Ahrefs, Meta Business Suite, Canva, Mailchimp, HubSpot, etc.

Final Thoughts

Choosing the right online marketing consultant in Lucknow can empower your business with smart strategies, better leads, and long-term growth. In 2025, digital noise is louder than ever but with expert consulting, your brand can rise above it.

Whether you’re launching a new product, revamping your website, or scaling your ad budget, these top consultants in Lucknow are equipped to guide you every step of the way.

[qdesq-workspace]

Best Coworking Spaces in HSR Layout for Startups & Founders

Located in Bangalore's vibrant southeast, HSR Layout is fast becoming one of the most preferred neighborhoods for tech entrepreneurs and startup founders. Known for its leafy streets, premium residential complexes, bustling cafés, and proximity to IT hubs like Koramangala and Electronic City, HSR Layout is a magnet for innovation.

If you're a founder looking to build your dream team or a tech startup hunting for your first official HQ, choosing the right coworking space in HSR Layout can mean the difference between surviving and scaling. With a mix of premium infrastructure, vibrant communities, and flexible pricing, these workspaces offer a launchpad for big ideas.

In this guide, we’ll explore the best coworking spaces that cater specifically to the unique needs of tech startups — from bootstrapped product teams to funded SaaS ventures.

Why HSR Layout Is the Go-To Zone for Bangalore's Startup Scene

Before diving into the list, it’s worth understanding why HSR Layout has become a hotspot for emerging tech:

1. Strategic Location

It’s nestled between Koramangala, Electronic City, and Outer Ring Road — making it a convenient midpoint for meetings with investors, vendors, and enterprise clients. Commute times are significantly reduced, which is a big win for early teams working long hours.

2. Startup-Friendly Culture

The area is buzzing with accelerators, angel investors, and product-focused events. Whether you’re attending a coding bootcamp, a pitch night, or just networking at a café, you’ll constantly find opportunities to grow.

3. Talent Availability

With educational institutions nearby and many professionals living in the area, hiring software developers, designers, and marketers locally becomes much easier.

Top Coworking Spaces in HSR Layout for Founders & Tech Teams

These coworking hubs offer a mix of flexibility, community, and infrastructure — all crucial for fast-growing startups:

1. BHIVE Workspace – Sector 6, HSR

BHIVE has built a reputation in Bangalore for being a founder-first space. Their HSR branch is particularly tailored for early-stage tech companies.

Why It Works for Startups:

On-demand access to private cabins and dedicated desks

Founders’ community with regular mentorship sessions

Investor pitching opportunities through BHIVE’s network

Standout Feature: Business support services like accounting, HR, and legal help for bootstrapped teams

2. 91Springboard – HSR Layout Sector 1

One of India’s most established coworking brands, 91Springboard provides consistency, professionalism, and the community vibe needed for collaboration.

Why Startups Love It:

24/7 access, perfect for global SaaS teams and remote syncs

Regular networking events and knowledge-sharing sessions

Scalable plans as you grow your team

Bonus: Their in-house café makes refueling easy during product sprints.

3. GoodWorks CoWork – HSR Layout Sector 7

An upscale coworking chain with a presence across Bangalore, GoodWorks offers modern interiors, top-tier amenities, and a startup ecosystem vibe.

Startup-Ready Perks:

Business-class meeting rooms and event spaces

Dedicated startup acceleration support

Great Wi-Fi, breakout lounges, and ergonomic chairs for long hours

It’s ideal for tech founders who want to impress clients while keeping team productivity high.

4. Workshaala – Near HSR Club Road

One of the lesser-known gems, Workshaala is perfect for lean teams that want budget-friendly spaces without compromising on basics.

Startup Highlights:

Affordable daily/weekly packages

Quiet environment — great for dev teams and coders

Cabins available for 3–10-member startup teams

This space is often used by product-focused teams deep in their MVP phase.

5. IndiQube – HSR Sector 3

IndiQube blends corporate-level amenities with a startup-friendly ecosystem. With its flexible leases and enterprise-grade facilities, it's perfect for teams in scale-up mode.

For Growth-Stage Startups:

App-based meeting room booking and visitor management

Plug-and-play team offices for 10–50 people

High-tech infrastructure with power backups, fast internet, and smart access

A great pick for VC-funded startups looking for stability and flexibility.

6. UrbanVault – HSR Layout

UrbanVault brings style, technology, and flexibility together. It’s a coworking space built for the hybrid startup lifestyle.

Why It Stands Out:

Fully customizable private suites

Office concierge, call handling, and admin support

Cloud-access-controlled entry for teams working across time zones

Perfect for SaaS, fintech, or devops teams building global solutions.

Key Factors to Consider Before Choosing

While all these spaces offer something unique, tech founders should evaluate the following before committing:

1. Internet Speed & Uptime

With developers and designers on your team, laggy internet can kill productivity. Always ask for a trial day to test speeds under load.

2. Availability of Private Meeting Rooms

Demos, investor calls, and daily stand-ups need privacy. Make sure you’re not battling with others over limited spaces.

3. Scalability of the Space

Will the coworking provider be able to give you more seats as your team grows from 4 to 10 to 25? Ask in advance.

4. Community and Collaboration

Some spaces are more event-heavy; others are focused on quiet work. Choose what matches your current phase — ideation, building, or scaling.

5. Pricing and Commitment

While most offer monthly rentals, some also give discounted quarterly or 6-month plans. Compare rates for cabin vs. open desk vs. hybrid usage.

The Founder Experience: More Than Just a Desk

Today’s coworking spaces aren’t just physical infrastructure; they’re business enablers. Founders based in HSR Layout have reported:

Discovering co-founders and partners within the same space

Hiring their first team members from coworking talent pools

Landing angel investment through pitch nights and networking events

Building MVPs faster thanks to seamless collaboration in shared environments

Whether you’re in early ideation, prototyping, launching, or scaling — the right environment can speed up every milestone.

Looking Ahead: Coworking 3.0 for Startups

The future of coworking in areas like HSR Layout will go beyond seats and Wi-Fi. Expect spaces to begin offering:

Equity-for-space models for startups

Shared legal, CA, and investor services

Integrated platforms for hybrid team management

Onsite demo days and product showcase events

Tech founders in 2025 won’t just need flexibility — they’ll demand ecosystems. And that’s exactly what HSR Layout is building right now.

Final Thoughts

If you're a tech founder or early-stage startup based in Bangalore, HSR Layout offers the perfect blend of affordability, accessibility, and energy. Whether you're a team of two building your MVP or a 15-member product squad closing your first round of funding, there's a coworking setup designed to support your journey.

These workspaces aren't just about desks and coffee machines — they’re launchpads for dreams, experiments, and next-gen solutions. As more startups shift toward hybrid teams and flexible schedules, HSR Layout’s coworking spaces are leading the charge with tailored offerings that make business sense.

So if you’re looking to build, brainstorm, collaborate, and grow — you’ll find the perfect starting point in a coworking space in HSR Layout.

[startuptalent]

From Freelancers to Full-Time: Scaling Your Remote Team the Smart Way 

As companies more and more turn to flexible work models, most startups and scaling businesses are left with the same question:    How do you scale from a handful of freelancers into a trustworthy, full-time remote team, without sacrificing quality, culture, or control?  The good news? With the right systems and mindset for strategy, it's entirely possible to grow from a lean, nimble setup into a high-performing virtual department that compares to any in-office team.    Here's how you can scale your remote team in a smart way.    1.  Begin with Strategic Foundations    Before you bring in your next employee, take a moment to reflect on where you are.  Ask yourself: 

What functions are being covered by freelancers currently? 

Which tasks are recurrent and predictable? 

Are there any roles that would be served best by full-time attention? 

Start writing down these observations so you'll have an idea where the holes are and where to recruit first. Making the transition from ad hoc assistance to dedicated positions needs transparent planning—do not omit this process.    2. Make In-House Remote vs Dedicated Contractors Choice    One-off work and tasks are excellent for freelancers. But when you expand, consistency, responsibility, and incorporation into a team grow in importance.  This is where you transition to either: 

Full-time remote employees (on payroll), or Dedicated long-term contractors (via platforms or agencies) 

Not all jobs must be "employee status." Some can stay flexible yet retain a clear scope, KPIs, and team integration. The solution is structure—treat remote employees as part of the team, not temporary labor.    3. Leverage Time Zones as a Strength, not a Challenge    One of the most intelligent things to do when scaling remote teams is to leverage global talent.  When executed well, multiple time zones can be a strength. You can: 

Have business coverage 24/7 

Reduce project cycles with follow-the-sun workflows 

Provide more international customer support 

The secret is to write it all down, communicate asynchronously, and have transparency in overlap hours for collaboration.    Tools such as Loom, Slack, Notion, and Trello can facilitate bridging the gaps.    4. Systematize Knowledge and Onboarding    With an increasing team, tribal knowledge does not grow. You must have a playbook. Add  

SOPs (Standard Operating Procedures) 

Onboarding checklists 

Company values and tone guidelines 

Role-specific guides and FAQs 

Invest in training early—it lessens reliance on founders and accelerates team productivity.    Pro Tip: Create screen-share videos for processes so you save time and increase clarity for future hires.    5. Define Culture Early (Yes, Even for Remote Teams)    Just because your team is remote does not mean you get to skip on building culture. It's actually more critical when you are scaling.  Set the tone from the top: 

What's your communication style? 

Do you have flexible hours or rigid schedules? 

How do you celebrate victories and provide feedback? 

Employ rituals such as: 

Weekly virtual standups 

Monthly all-hands gatherings 

Slack channels for fun and wellness 

Annual or quarterly virtual team-building activities 

Remember: Culture doesn't happen—it's created.    6. Track Output, Not Activity    Micromanaging kills remote momentum. Rather than monitoring every move, create trust through clear expectations and metrics.  Employ tools such as: 

ClickUp or Asana for project timelines. 

Time Doctor or Hubstaff if necessary for hourly tracking. 

KPI dashboards for visibility into performance 

Establish measurable goals and prioritize results, not time logged. Your team will thank you for your independence—and you'll see improved results.    7. Know When to Ask for Help    Scaling comes with growing pains. You might not have bandwidth to handle hiring, onboarding, payroll, compliance, and people ops all at once.  This is where collaboration with a remote hiring agency or PEO (Professional Employer Organization) can save time. They assist in: 

Sourcing top talent around the world 

Legislation and HR compliance 

Dealing with benefits, taxes, and contracts 

Onboarding and supporting remote workers seamlessly 

Take these partners as growth accelerators—particularly when going global.    8. Promote from Within and Document Wins    As your team expands, begin to identify potential team leads and future managers within your current organization. Freelancers who consistently generate value can become exceptional full-time contributors or mentors.  Build case studies internally: 

Document wins from every new hire 

Highlight how the team's structure contributed to achieving milestones 

Extract lessons learned for ongoing improvements 

These narratives assist you in sharpening your remote hiring model and bringing in future team members more quickly.    Final Thoughts  Scaling from freelancers to a fully Hire Remote Team doesn't occur overnight, but with proper planning, tools, and attitude, it can be one of the most rewarding transitions for your business.  Rather than shooting for fast, prioritize building right. A well-thought-out, strategically scaled remote team has the potential to be your competitive edge—agile, worldwide, and prepared for the future of work. 

[crossatlanticsoftware-blog]

How to Hire Shopify Experts Without Breaking Your Budget?

In the age of eCommerce, launching a polished, high-performing Shopify store is a necessity—not a luxury. But for many business owners, especially startups or growing brands, there’s one lingering concern: How do you hire Shopify experts without overspending?

Cross Atlantic Software work with businesses of all sizes and understand that budget constraints are real. Still, that shouldn't stop you from accessing world-class Shopify website development. This blog will guide you through the smartest ways to hire Shopify experts, why it matters, and how to do it without compromising quality—or your finances.

Why You Should Hire Shopify Experts?

Before we dive into the budgeting strategies, let’s address a simple but critical question: Why even hire Shopify experts in the first place?

Shopify is designed to be user-friendly, but building a professional store requires a deeper understanding of its ecosystem. Here's what certified Shopify website developers bring to the table:

Tailored design and layout for branding and user experience

Seamlessly connect all the essential tools your business runs on—like email platforms, CRMs, or shipping services—so your store works smarter, not harder.

We make sure your store looks stunning and loads lightning-fast on every screen—whether it’s a smartphone, tablet, or laptop.

Advanced features like upsells, product filters, custom checkout flows

From the very start, we bake in fast loading times, strong security, and Google-friendly SEO to set your store up for long-term success.

A DIY approach might save money upfront, but poor execution can cost you more in lost sales, buggy features, and rework. This is where trusted Shopify experts become an asset.

What Is a Shopify Partner?

A Shopify partner is an agency or professional officially recognized by Shopify for meeting its development, design, and performance standards. Think of it as a badge of trust.

When you work with a Shopify Partner like Cross Atlantic Software, you gain:

Access to best practices directly from Shopify’s ecosystem

Priority tools and support

Every business is unique—so we build your Shopify store around your goals, not some one-size-fits-all template.

Post-launch assistance to grow with confidence

We don’t just build stores—we build relationships.

5 Budget-Smart Strategies to Hire Shopify Experts

Let’s get to the core of this article: how can you hire Shopify experts affordably?

Here are 5 practical strategies:

1. Be Clear About Your Requirements

Think through what your store really needs—features, design, and goals—before jumping into development. It saves headaches later.

Ask yourself:

What products will I sell?

Do I need custom design or can I start with a template?

Which third-party tools (email, analytics, shipping) do I need?

Cross Atlantic Software, start every project with a discovery call where we listen, clarify, and help you refine your requirements. Just by planning clearly upfront, many of our clients cut 30% off their build cost—we skip the back-and-forth and build exactly what’s needed.

2. Start with a Minimum Viable Store (MVS)

Launch lean. Focus on what’s essential first, then add more features as your business grows—it’s faster, smarter, and more budget-friendly. Instead, launch with a Minimum Viable Store—a lean but functional version of your Shopify store.

For example:

Launch with 5–10 core products

Use a Shopify theme that supports future customization

Focus on essential features like payments, shipping, and basic SEO

This lets you get to market faster and gather real user data. Once you see traction, you can scale your Shopify website development accordingly.

3. Work with a Shopify Partner Agency

Hiring freelancers may seem cheaper, but it often leads to fragmented development, communication issues, and hidden rework costs.

A dedicated Shopify partner agency like Cross Atlantic Software offers:

You’ll have a dedicated point of contact to keep everything running smoothly—no chasing updates or managing chaos

Our design team doesn’t just make things look good—they craft experiences that keep your customers engaged and coming back.

Certified Shopify website developers for technical implementation

We’re here even after your store goes live—fine-tuning performance, boosting SEO, and helping turn visitors into loyal buyers.

With our team, you pay once for results—not twice for fixing mistakes.

4. Avoid Paying for What You Don’t Need

Many first-time store owners overspend on flashy features they never use. It’s tempting to install fancy apps, animation-heavy themes, or complex payment gateways—but are they truly essential?

Here’s where our expert Shopify consultation helps:

Before writing a single line of code, we take time to understand your business—what you sell, how you operate, and where you want to go.

Recommend only the apps and tools that add ROI

Help you focus on features that actually convert

For example, instead of using a paid mega-menu plugin, we might design a custom dropdown that saves money and keeps your store lightweight.

5. Ask for Scalable Packages or Monthly Plans

If your budget is tight, ask your development team if they offer monthly plans or scalable packages.

At Cross Atlantic Software, we offer:

One-time Shopify store setup packages

Monthly retainer plans for ongoing work

Phase-wise development models (design → build → market)

This lets you hire Shopify experts within your budget—without sacrificing quality or future scalability.

Red Flags When Hiring Shopify Website Developers

Unfortunately, not all so-called “Shopify experts” live up to the name. Here are some warning signs to avoid:

No Portfolio: A professional Shopify website developer will always show their work. If there’s nothing to share—be cautious.

Unclear Pricing: Vague cost structures lead to scope creep and frustration.

No Mobile Focus: Over 70% of eCommerce happens on mobile. Your developer must prioritize mobile responsiveness.

No Post-Launch Support: A reliable partner will offer help even after your store goes live.

Cross Atlantic Software have seen clients come to us after disappointing freelancer experiences. Our transparent, structured process ensures that never happens again.

What You Can Expect With Cross Atlantic Software

When you choose us as your Shopify partner, here’s what you get:

✅ A dedicated team of Shopify-certified developers ✅ A creative UX/UI team focused on conversion ✅ SEO-optimized development from the ground up ✅ Full mobile and speed optimization ✅ Scalable packages suited for all business sizes ✅ Transparent timelines and deliverables ✅ Real people who care about your brand’s success

Whether you’re starting from scratch or migrating from another platform, we tailor your Shopify website development experience for maximum impact—without draining your wallet.

Client Success Story: Budget Shopify Store Done Right

One of our clients, a boutique skincare brand, approached us with a dream but limited funds. They needed:

A custom Shopify design

Smart product filters

Want to offer monthly boxes or auto-renewing products? We’ll set up smooth, reliable subscription options your customers will love.

We’ll wire your store to rank better on Google and plug in email tools that help you stay connected with your audience effortlessly.

We followed a phase-wise strategy:

Launched with a theme-based MVP store

Added custom features in Month 2 after first sales

Set up marketing automation and analytics in Month 3

All under budget. Within 6 months, their revenue had doubled—without ever overspending.

This is the power of working with Shopify experts who value your success.

Conclusion: Smart Investment, Not Just a Cost

Hiring Shopify experts doesn’t have to be expensive—it has to be strategic. With the right guidance, structure, and an experienced Shopify partner like Cross Atlantic Software, you get the best of both worlds: professional quality and budget-friendly execution.

Instead of wasting time and money on trial and error, start with a team that knows how to hire Shopify experts, build smart, and deliver results.

📩 Ready to get started? Let’s talk. Your ideal Shopify store is just a conversation away.