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5 reasons why broadcasters are moving to OTT ( and why you should too)
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The Decline of TV and the Rise of OTT: A Comprehensive Overview
The shift from traditional TV to OTT (Over-The-Top) services has been widely discussed. However, how rapid is this decline? In Q3 2023 alone, US pay-TV lost approximately 900,000 subscribers, with projections indicating a reduction of fewer than six million subscribers over the next five years. This swift decline has caught broadcasters by surprise. We are white label streaming app provider & video streaming platform provider
Factors Driving the Shift
Flexibility: Unlike traditional TV, where schedules dictate viewing times, OTT platforms offer on-demand content, allowing viewers to watch what they want, when they want. This flexibility has become a major draw for audiences.
Broadcasters are increasingly moving to over-the-top (OTT) platforms for a variety of compelling reasons. Here are five key reasons why this shift is happening and why it might be beneficial for you to consider as well
Learn more at — https://mogiio.com/5-reasons-why-broadcasters-are-moving.../
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colourmoon-tech · 6 months
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Are you an aspiring entrepreneur looking to venture into the world of OTT (Over-The-Top) application development?
This comprehensive guide will walk you through the entire process, from conceptualization to deployment, ensuring a successful journey in the competitive OTT market. Discover key strategies and essential guidelines for developing your own OTT application tailored for today's digital audience.
Learn how to plan your budget effectively and make informed decisions at every stage of development. Whether you're new to OTT or seeking to refine your approach, this video provides invaluable insights to help you navigate the complexities of OTT application development and turn your vision into reality.
Don't miss out on this essential resource for aspiring OTT entrepreneurs!
👍 If you're excited about turning your app idea into a reality, hit the like button, subscribe for more content, and let's embark on this transformative journey together! 💻📱
📞 Get in touch with our Team today! ☎️ Call or WhatsApp: South India Sales: 9676600666, 8340939495 North India Sales: 9490036767
🌐 Visit: https://thecolourmoon.com
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innow8apps · 7 months
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OTT Platform Development Services - Innow8 Apps
Innow8Apps revolutionizes content delivery with our OTT platform development services. From seamless streaming to cutting-edge features, we elevate your content experience. Trust Innow8Apps for expert software development – we tailor OTT platforms to your needs. ✉️ [email protected] 🌐 https://innow8apps.com/
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Start your own 🤳OTT platform with our expert guidance🤝. From Inception to full development and 👥audience reach, we've got you covered. 👉 Connect with us today for a successful OTT journey.
Get Own OTT Platform from us: https://thecolourmoon.com/ott-app-development-india.php Call/WhatsApp: +91 9676600666
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digialbrainmedia · 1 year
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Get ahead of the competition with our expert OTT app development services! We can help you create a seamless and user-friendly platform that will elevate your brand's digital presence and connect you with your audience like never before. 
 Get in touch with us today to start your project 💻
 👉 Visit-: www.digitalbrain.co.in
 👉 WhatsApp Us-: wa.me/919818805835
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sikariatech · 10 months
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ott development companies in indi
ott development companies in india https://sikariatech.in/video-streaming-app-(ott)-development
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In India, the Over-the-Top (OTT) industry has witnessed an exponential rise, becoming a powerhouse in the global digital entertainment sphere. With this surge, several companies have emerged as leaders in OTT development, offering comprehensive solutions for streaming services, video-on-demand platforms, and content delivery networks. Here are some of the notable OTT development companies in India:
Zee5: Zee5 stands as one of India's prominent OTT platforms, offering a diverse range of content, including movies, TV shows, original series, and live TV. Their expertise in OTT development encompasses content aggregation, personalized user experiences, seamless streaming, and robust backend infrastructure.
Hotstar (Disney+ Hotstar): Acquired by Disney and rebranded as Disney+ Hotstar, this platform has a massive user base in India. Hotstar specializes in live sports streaming, offering a wide range of content from various genres. Their development focuses on providing high-quality video streaming and personalized content recommendations.
Netflix India: Netflix, a global streaming giant, has made significant inroads into the Indian market. They're known for their original content, superior streaming quality, and user-friendly interface. Netflix's development efforts in India involve creating localized content and optimizing streaming services for the diverse Indian audience.
Amazon Prime Video: Backed by Amazon, Prime Video has gained substantial traction in India's OTT market. The platform focuses on offering a mix of regional and international content, along with exclusive original series. Their development strategies revolve around enhancing user experience and optimizing content delivery.
ALTBalaji: ALTBalaji has carved its niche in the OTT space by focusing on original Hindi-language content catering to varied demographics. Their development initiatives aim at creating engaging content and providing affordable subscription plans to Indian audiences.
MX Player: Initially a video player app, MX Player has evolved into a full-fledged OTT platform. With a vast library of content, including movies, web series, and TV shows, MX Player's development efforts concentrate on enhancing the user interface and expanding their content portfolio.
Voot (Viacom18): Voot, owned by Viacom18, offers a diverse range of content from Viacom's channels along with originals and regional content. Their development strategies revolve around personalization, catering to specific audience preferences and delivering a seamless streaming experience.
SonyLIV: SonyLIV provides live sports, TV shows, and movies across various genres. Their development focus lies in live streaming optimization, enhancing user engagement through interactive features, and expanding their content library.
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Choosing the Right OTT Platform Provider: Why Enterprise-Grade Features and Scalability Matter
In today’s digital landscape, Over-the-Top (OTT) platforms are rapidly becoming the preferred medium for content delivery. Whether you’re a content creator, a media company, or an enterprise looking to distribute content, selecting the right OTT platform provider is a critical decision that can significantly impact your success. One of the most important considerations in this process is choosing a provider that offers enterprise-grade features and scalability. We are vod streaming platform provider & multi streaming platform provider Here’s why:
Learn more at — https://mogiio.com/choosing-the-right-ott-platform-provider-why-enterprise-grade-features-and-scalability-matter/
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Top 10 Reasons to Choose PaaS Model for Your OTT Platform Over Source Code Purchase
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In the dynamic world of OTT (Over-The-Top) media services, choosing the right technological foundation is crucial for success. One of the pivotal decisions you need to make is whether to opt for a PaaS (Platform as a Service) model or to purchase the source code and build your platform from scratch. Here are the top 10 reasons why the PaaS model stands out as the superior choice for your OTT platform. We provide video monetization platform provider & Create a video streaming website
Learn more at 👉 https://mogiio.com/top-10-reasons-to-choose-paas-model-for-your-ott-platform-over-source-code-purchase/
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SVOD, AVOD or TVOD: Choose the best for your video business
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When Netflix launched in 1997, it transformed the video rental market by offering DVDs through the postal service. This innovation soon made the days of purchasing VHS tapes and DVDs from rental stores a distant memory. We are online video streaming platform provider & how to start own ott platform
By 2007, Netflix had once again reshaped the industry by introducing Video on Demand (VOD) as a core service. With the rise in internet speeds and the increasing popularity of binge-watching, Netflix’s VOD service saw exponential growth while its DVD sales diminished.
Choosing the Right VOD Model
Launching a successful streaming service today hinges on selecting the appropriate Video on Demand (VOD) model. Whether you’re an experienced streaming service owner or new to the market, understanding the various VOD models is vital. The three primary models — Subscription Video On Demand (SVOD), Advertising Video On Demand (AVOD), and Transactional Video On Demand (TVOD) — each have unique benefits and challenges.
To read this full article — https://www.mogiio.com/svod-avod-or-tvod-choose-the-best-for-your-video-business/
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How are spiritual organizations benefiting from launching their own religious streaming platforms?
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When the COVID-19 pandemic hit the world, so many religious institutions across the world wore a deserted look given the nationwide curfews in many countries. They were desperately looking for new avenues to reach their communities while also adhering to respecting the pandemic curfews. We provide religious streaming solutions & video on demand solution provider
Religious streaming solutions let them do exactly that — staying connected with their communities when religious services are needed the most. People tuned into these religious streaming solutions in large numbers seeking some relief from the forced isolation. After all, it gave them a sense of connection and community with their congregation. While it is true that the pandemic may have subsided, the popularity of religious streaming services is still at an all-time high.
To read this full article — https://www.mogiio.com/religious-streaming-solution/
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Coupon Marketing for OTT Business: Boost your Streaming Business
Coupon marketing offers a fantastic opportunity to provide discounts to your valued customers, encouraging them to upgrade their plans or purchase more content. We are white label ott platform provider & White Label OTT Platforms solution
However, coupon marketing extends beyond serving existing customers. Coupons are a powerful tool for attracting new users to your OTT service, with the potential to convert them into regular subscribers.
While it’s clear that coupons can enhance the appeal of your streaming service compared to competitors, they can also help grow your email marketing list, build a social media following, and boost engagement with mobile app push notifications.
If you’re curious about how to effectively implement coupon marketing, this article serves as a comprehensive guide to skyrocketing your OTT business’s sales and user base. We are white label ott platform provider & White Label OTT Platforms solution
Learn more at https://mogiio.com/coupon-marketing-for-ott-business/
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YouTube vs Mogi: Which Platform is Best for Live Streaming?
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Are you still streaming on YouTube and losing over 45% of your ad revenue? You’re not alone. YouTube is one of the most popular live-streaming platforms globally, with millions of live-streamers. However, B2B live-streaming platforms have become increasingly popular in recent years due to their diverse monetization options. Mogi’s Live Streaming platform is one of the leading platforms in this space, offering advanced security, monetization, support, and customization features that YouTube lacks. We provide live streaming solution & live video streaming solutions
To know more - https://mogiio.com/youtube-vs-mogi-live-streaming/
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Impact of OTT Business Model on Media Consumption: A Closer Look
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The term ‘OTT’ (Over-the-Top) has been garnering significant attention globally, a trend reflected in the increasing media consumption patterns. OTT services deliver content directly to consumers via the internet, bypassing traditional cable or satellite systems, and typically operate on a subscription or pay-per-view basis. As more viewers turn to online streaming, OTT businesses find themselves with expansive opportunities to offer high-quality content and generate revenue through various monetization models. In this blog, we will explore the current impact of OTT business models and how the future is poised to embrace them. We provide ott streaming solution & video on demand platform provider
Market Overview: The Rise of OTT Platforms
OTT platforms have seen remarkable growth over the past few years. In 2021, 74% of U.S. households had at least one streaming service subscription, up from 59% in 2017, according to eMarketer. Several factors have driven this growth, including the convenience of on-demand viewing, the absence of advertisements, and the ability to access content across multiple devices.
To read this full article - https://mogiio.com/ott-business-model/
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The Impact of OTT Platforms on the Short Film Genre
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Short films have always existed, but their popularity has surged in recent years. This rise is driven by the variety they offer audiences and the valuable learning experiences they provide for filmmakers. Platforms like Netflix and Vimeo are pivotal in this resurgence, supporting filmmakers worldwide. For millennials, short films are educational; for seasoned professionals, they represent creative exploration. The dominance of OTT (Over-The-Top) platforms since 2024 has further fueled this trend, offering filmmakers the freedom to explore global genres without the commercial constraints of traditional filmmaking. Audiences, eager for new and insightful content, are engaging with stories that reflect societal realities. Short films, spanning diverse genres and ideas, keep viewers captivated for twenty to forty minutes. This article delves into the impact of OTT platforms on the short film industry, exploring the opportunities and value they create. It also examines the importance of these platforms, their regulations, and the increasing demand for fresh content. Additionally, we will analyze global industry data and investment trends in the OTT space. We are VOD platform provider & how to launch own ott platform
To read this full article — The Impact of OTT Platforms on the Short Film Genre
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