#What is LinkedIn Creator Mode
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kaaya149 · 8 months ago
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What is LinkedIn Creator Mode
LinkedIn regularly adds new features to assist users in improving their profiles and establishing their brands on the platform, which is known as the largest professional networking site globally. One example of this is LinkedIn Creator Mode. However, you might be curious about what LinkedIn Creator Mode is. In basic terms, it's a unique feature that LinkedIn launched to assist users interested in generating and distributing additional content. It caters to professionals, thought leaders, and influencers looking to boost their presence on LinkedIn.
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theprettylittlearchive · 6 days ago
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Something girls who obsess over trad stuff and femininity need to hear?
That their icons are modern women
Nara is a model and content creator she has the stats and her page is pretty much a LinkedIn showcasing all she can do in a kitchen at this point, if she pleases she could quit continue on the runway release a damn cookbook and spend her life caring for her beautiful family and barebacking( there’s four now so it’s fully pathological) and her parents look like they have money.
Hell she could probably be accepted in any culinary schools and get a Michelin star (taps asmr mic ‘’it’s fucking raaaaaw’’)
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Sheraseven was a qualified mortician before she married James and a witch.
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Hannah went to Julliard which is Harvard for artists and came from money.
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Emily Mariko went to some of the best schools in the country.
Traditionally Linsi and 2pretty were both privately educated and went to top universities( including Harvard).
2pretty is currently getting a masters, she had a tech career and career in ballet and fitness certs. Both come from money.
All have the educations these trad idiots try to convince women they shouldn’t get.
That most women don’t actually like that life and it’s mostly propaganda
Most women never liked being housewives and staying home and most women don’t like it now. It’s mostly a grift.there’s a reason women fought like hell to get into academia and the workplace.
There are women who do like it but the ones who really do outside of grifters, women who were raised to do it and the ones who do it for money are fewer and farther between than you might believe based on tiktok.
I love cooking and baking and doing things that are feminine, I would gladly bake and cook for a spouse I see as worthy of me all day and I already gladly cook and bake for my loved ones but would I give up my career and education up for it? Never in a million years except in very specific circumstances.
No I don’t see it as more fulfilling as having a full life with hobbies, an impressive resume and a huge network and an education because it’s not.
That it’s not really all that worth it outside of certain circumstances.
Truth be told if you don’t have what the girls who publicly show their trad soft lives have then your life won’t look like theirs.
Related to the first point, that rich Range Rover mom aesthetic is not for the girls with no career money education and connections and no plans to get some and without a wealthy spouse it’s not financially possible .
These girls married wealthy men and brought money with them.
They have investments, education and resumes that are fat enough to cushion them should they get left widowed or made unhappy.
Their husbands adore them and are attractive and aren’t gross red pill losers in such struggle mode that they think a low six figures is anything to make a woman lose her mind and go full stepford.
It takes a lot of work to live that kind of life safely and the girls showing it you have already put that work in which is how they do it so effortlessly.
Unless you marry a person who worships you and is at least a millionaire being a housewife will not look anywhere near as glamorous and fun as on TikTok and unless you do this having had created backup plans and fallback cushions it could easily end with disaster and unhappiness.
It’s either that or you end up having to cosplay Susie homemaker to pay for it yourself like the momtok girls ( swig slurping noises) and that miserable loser estate sale Williams.
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So I guess the tiktok tradfem is really the ultimate modern woman.
It takes money and point blank a man with an inability to secure a certain level of finances cannot give any woman a soft life even if he wants to. for a chronically online young girl that thinks she can quit school marry a guy working at Amazon ( not shaming poor people but even in the heyday of leave it to beaver-land it was really the rich women doing it) and be a housewife is delusional it’s not something financially feasible and even if it is it’s nowhere near comfortable.
Now some conservatives may insist that though it’s not a ‘comfortable life’ women should make sacrifices for family values but I’m not conservative and don’t believe in putting traditional values before my own happiness and comfort or that of other women. So..Date the highest quality men and the men who provide the most and keep your job and education.
The aesthetic is immaculate but most of you wouldn't enjoy the actual day to day of it and its not fun unless you marry rich and have staff so you have time to travel and flex and make candy from scratch and all the other things the shillers share online.
Argue with your cat's pubic hairs.
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learntodigital11 · 2 months ago
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PPC Training Course: Become a Certified Pay-Per-Click Advertising Expert
Course Overview
In today’s competitive digital marketplace, Pay-Per-Click (PPC) advertising has emerged as one of the most powerful ways to attract highly targeted traffic, generate quality leads, and drive conversions. Whether you are managing a small business campaign or running large-scale enterprise ads, mastering PPC can significantly improve your marketing ROI.
Our Comprehensive PPC Training Course is designed to equip marketers, entrepreneurs, students, and professionals with in-depth knowledge and hands-on experience in paid advertising across leading platforms like Google Ads, Bing Ads, Facebook Ads, and more. This course will help you learn how to craft effective ad campaigns, optimize performance, manage budgets, analyze results, and scale your advertising for maximum profitability.
From keyword selection and bidding strategies to ad copywriting, A/B testing, and conversion tracking, this course covers every essential aspect of PPC advertising in a practical, easy-to-understand format.
Learning Objectives
By the end of this course, participants will be able to:
Understand PPC fundamentals, auction systems, and ad networks.
Create, manage, and optimize campaigns on platforms like Google Ads and Facebook Ads.
Conduct in-depth keyword research and match types selection.
Write compelling ad copy that converts.
Set budgets and bidding strategies effectively.
Track conversions and measure campaign ROI.
Perform A/B testing to optimize ads and landing pages.
Understand Google Ads policies and avoid common mistakes.
Use advanced tools and analytics to make data-driven decisions.
Who Should Take This Course?
This PPC course is ideal for:
Digital marketers looking to master paid advertising
Business owners and entrepreneurs who want to drive more leads and sales
Marketing students and job seekers aiming to build strong PPC expertise
Freelancers and consultants offering PPC services
Content creators, affiliate marketers, and eCommerce sellers
Anyone looking to pass Google Ads certifications or boost their resume
Whether you are a complete beginner or have some experience in online advertising, this course is structured to take you from foundational concepts to advanced techniques.
Course Duration & Format
Total Duration: 4 to 6 Weeks
Mode: Live Online Classes | Self-Paced Videos | In-Person (in select cities)
Class Schedule: 2–3 sessions per week (1.5–2 hours per session)
Assignments & Projects: Weekly exercises and a final live campaign project
Certification: Industry-recognized Certificate of Completion
Participants also receive lifetime access to course materials, templates, and recordings.
Course Modules
Module 1: Introduction to PPC Advertising
What is PPC? How it works
PPC vs. SEO: Key differences and benefits
Understanding ad auctions, quality score, and ad rank
Overview of major platforms: Google Ads, Bing Ads, Facebook/Instagram Ads, LinkedIn Ads
Module 2: Google Ads – Search Network
Account structure: Campaigns, ad groups, and ads
Keyword research tools and techniques (Google Keyword Planner, Ubersuggest, SEMrush)
Match types: Broad, Phrase, Exact, and Negative Keywords
Creating text ads and responsive search ads
Setting up campaigns, budgets, and bidding strategies
Understanding Quality Score and Ad Rank
Best practices for search ad optimization
Module 3: Google Ads – Display & Remarketing
Display Network basics and visual ad formats
Targeting options: audience, contextual, placements
Creating banner ads and HTML5 ads
Setting up remarketing audiences
Display campaign creation and optimization
Retargeting strategies to bring back lost visitors
Module 4: Google Ads – Shopping & YouTube Ads
Google Merchant Center and product feeds
Setting up Smart Shopping and Performance Max campaigns
Introduction to YouTube Ads (TrueView, bumper ads)
Video ad creation and targeting
Budgeting and video ad performance tracking
Module 5: Facebook and Instagram Ads
Setting up a Business Manager and Ad Account
Creating audiences: custom, lookalike, saved audiences
Ad formats: image, carousel, video, story, collection
Campaign objectives: awareness, consideration, conversion
Pixel installation and event tracking
A/B testing and campaign optimization
Budgeting, bidding, and scaling strategies
Module 6: Landing Pages and Conversion Optimization
Importance of a high-converting landing page
Key elements: headline, CTA, visuals, trust signals
Tools for building and testing landing pages (e.g., Unbounce, Leadpages)
A/B testing for ads and landing pages
Reducing bounce rate and improving user experience
Module 7: Analytics, Tracking & Reporting
Conversion tracking setup (Google Ads, GA4, Meta Pixel)
UTM parameters and campaign tagging
Google Analytics integration and goal tracking
Reading reports: impressions, CTR, CPC, CPA, ROAS
Creating custom dashboards and performance reports
Identifying underperforming ads and campaigns
Module 8: Budgeting, Bidding, and Scaling
Manual vs. automated bidding strategies
CPC, CPM, CPA, and ROAS models
Campaign budgeting and forecasting
Scaling campaigns profitably
Avoiding overspending and improving ad efficiency
Module 9: Advanced Strategies and Common Pitfalls
Smart bidding and machine learning in PPC
Audience layering and segmentation
Seasonality and campaign planning
Common mistakes in PPC and how to avoid them
Google Ads policies, ad disapprovals, and account suspensions
Module 10: Capstone Project & Certification
Create a live campaign for a real or mock business
Set up and optimize ads across at least two platforms
Present strategy, results, and learnings
Receive instructor feedback and final assessment
Certificate of Completion + Google Ads exam preparation (optional)
Course Features
Hands-on Practice: Live campaign setup and real-time platform navigation
Industry Tools Covered: Google Ads, Meta Ads Manager, Google Keyword Planner, SEMrush, Canva, Google Analytics 4 (GA4), and more
Templates & Resources: Ad copy templates, budget calculators, performance trackers
Access to PPC Experts: Live Q&A sessions and mentor feedback
Career Guidance: Resume building tips, portfolio development, and job assistance
Certification
All participants who complete the course and pass the final project will receive an Industry-Recognized Certificate. You will also be guided on how to clear the Google Ads Certifications, such as:
Google Ads Search Certification
Google Ads Display Certification
Google Ads Video Certification
Shopping Ads Certification
These certifications are valuable for building credibility as a digital marketing professional or freelancer.
Why Choose Our PPC Training Course?
✅ Up-to-date Curriculum aligned with current ad platform features ✅ Practical & Real-World Focus with live account walkthroughs ✅ Expert Faculty with years of campaign management experience ✅ Free Access to Tools & Templates used by top advertisers ✅ Supportive Community of learners, marketers, and business owners ✅ Flexibility to learn at your own pace or through live instruction
Benefits of PPC Skills in 2025 and Beyond
High demand for PPC specialists across industries
Essential for digital marketing agencies, eCommerce, SaaS, local businesses, and consultants
Control over marketing costs with measurable ROI
Quick visibility and traffic generation compared to organic methods
Adds a high-paying skill to your resume or freelance profile
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techit-rp · 4 months ago
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How to Build a Strong Personal Brand on LinkedIn
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In today’s digital era, LinkedIn has become more than just a networking platform - it’s a powerful tool for building a strong personal brand. Whether you are a job seeker, entrepreneur, or industry expert, crafting a compelling LinkedIn presence can open doors to new opportunities, collaborations, and career growth. With over 900 million users worldwide, standing out requires strategy, consistency, and value-driven content.
If you’re serious about enhancing your personal brand on LinkedIn, enrolling in a digital marketing course with placement can equip you with the skills to optimize your profile and content strategy for maximum impact.
1. Optimize Your LinkedIn Profile
Your LinkedIn profile is your digital resume and personal website combined. To make a lasting impression, ensure that every element of your profile is optimized:
Professional Profile Picture: Use a high-quality, well-lit image with a clean background.
Compelling Headline: Go beyond just your job title. Incorporate keywords that define your expertise and value proposition.
Engaging About Section: Tell your story in an authentic way. Highlight your experience, passions, and what you bring to the table.
Experience & Skills: List relevant roles, achievements, and skills that showcase your expertise.
Custom URL: Customize your LinkedIn profile URL for a clean and professional touch.
2. Create Value-Driven Content
A strong personal brand thrives on content. By sharing valuable insights, you establish yourself as an industry thought leader. Here’s how:
Post Regularly: Share insights, industry updates, personal experiences, and success stories.
Engage in Conversations: Comment on relevant posts, participate in discussions, and support others.
Write Articles: Publishing well-researched articles on LinkedIn can showcase your knowledge and attract engagement.
Use Visuals: Images, infographics, and videos increase engagement and make content more appealing.
3. Build and Engage with Your Network
Networking is key to personal branding on LinkedIn. A strong network increases your visibility and credibility. Here’s how to grow your connections effectively:
Connect Strategically: Send personalized connection requests to professionals in your industry.
Join LinkedIn Groups: Engage in niche-specific groups to connect with like-minded professionals.
Attend Webinars & Events: Engage with industry leaders and expand your professional circle.
Endorse and Recommend: Giving and receiving endorsements and recommendations strengthen your profile.
4. Leverage LinkedIn SEO
Just like search engines, LinkedIn has an algorithm that prioritizes profiles and content based on keywords. To increase visibility:
Use Relevant Keywords: Include industry-specific keywords in your headline, summary, and job descriptions.
Hashtags Matter: Use relevant hashtags in your posts to reach a broader audience.
Optimize Your Profile for Search: A well-optimized profile increases the chances of appearing in recruiter and industry searches.
5. Showcase Your Expertise with LinkedIn Features
LinkedIn offers a range of features to help you stand out:
LinkedIn Creator Mode: Enables access to additional tools for content creation and audience growth.
LinkedIn Live & Stories: Engage with your audience in real time through live video sessions.
LinkedIn Newsletter: Regularly share insights and updates with your subscribers.
Showcase Work & Certifications: Display your achievements, projects, and certifications to enhance credibility.
6. Invest in Professional Development
Staying updated with the latest industry trends is crucial for a strong personal brand. A digital marketing course with placement can provide you with essential branding and content strategies, helping you navigate LinkedIn effectively. Learning digital marketing skills enables you to create compelling content, understand LinkedIn analytics, and optimize your profile for greater engagement.
7. Consistency is Key
Building a strong personal brand on LinkedIn takes time. Stay consistent with your content strategy, engagement, and networking efforts. Set goals for profile visits, post engagement, and connection requests to track your progress.
Conclusion
Your LinkedIn profile is a powerful asset in today’s competitive job market. By optimizing your profile, sharing valuable content, networking strategically, and leveraging LinkedIn’s features, you can build a strong personal brand that sets you apart. Investing in a digital marketing course with placement can further enhance your LinkedIn strategy and open up career opportunities.
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callofdutymobileindia · 3 days ago
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Affordable Data Science Courses in Chennai: Learn Without Breaking the Bank
In the dynamic world of technology and analytics, data science has emerged as one of the most in-demand career paths. With businesses, healthcare, government, and finance sectors leaning heavily on data for insights and strategy, professionals with data science skills are sought after like never before. However, many aspiring data scientists shy away from upskilling due to the high cost of education. The good news is that affordable data science courses in Chennai are making it possible for learners from all backgrounds to gain industry-relevant skills—without draining their wallets.
If you're looking for budget-friendly options to kickstart your data science journey in Chennai, you’re in the right place. This blog explores the most cost-effective programs, course features, career prospects, and why Chennai is a great place to start your data science career.
Why Choose Data Science Courses in Chennai?
Chennai is quickly emerging as a southern hub for data science and AI-driven businesses. Home to several IT parks, innovation labs, and research institutions, the city offers a rich ecosystem for learning and working in data science.
Here’s why opting for data science courses in Chennai makes sense:
Affordable cost of living and education compared to cities like Bangalore and Mumbai.
Access to top-tier trainers and industry experts.
Vibrant tech community with regular data science meetups and hackathons.
Proximity to global IT companies and startups looking to hire data science talent.
What to Expect from an Affordable Data Science Course?
Before we explore specific courses, let’s define what makes a course both affordable and valuable:
1. Practical Curriculum
An ideal course should include:
Python/R programming
Statistics and Probability
Machine Learning algorithms
Data Visualization tools (Power BI, Tableau)
Real-world case studies
Capstone projects
2. Experienced Faculty
Look for institutions offering mentorship from industry professionals, not just theoretical instruction.
3. Placement Support
Even affordable programs should include career support, resume-building workshops, and mock interviews.
4. Flexible Learning
Online, hybrid, or weekend batch options should be available for working professionals.
1. Boston Institute of Analytics (BIA), Chennai
Fee Range: ₹40,000 – ₹60,000 Duration: 4–6 months Mode: Classroom + Online Hybrid
Why Choose BIA? Boston Institute of Analytics offers a globally certified Data Science Course in Chennai that’s both affordable and comprehensive. It covers core skills in Python, machine learning, SQL, and advanced analytics. Students get access to live projects, international certifications, and placement assistance with top firms.
Highlights:
Global alumni network in 30+ countries
Real-time project mentoring
Affordable payment plans
How to Choose the Right Affordable Course?
Here are a few tips to select the right course from the many available options:
Check Curriculum Depth: Ensure it covers supervised and unsupervised ML, data wrangling, and real-time projects.
Ask About Certification: Look for affiliations with institutes like IBM, Microsoft, or NASSCOM.
Explore Alumni Feedback: Use LinkedIn to connect with former students for reviews.
Check for Hidden Costs: Some programs may charge extra for projects, certification exams, or placement support.
Demo Sessions: Attend trial classes before committing.
Free and Low-Cost Learning Alternatives
If you’re still exploring or want to get a head start, check out these free or low-cost learning platforms:
NPTEL (IIT Online Courses) – Free lectures with certificate options at ₹1,000.
Kaggle Learn – Free micro-courses with hands-on practice.
Coursera (Audit Mode) – Learn from top universities for free (pay only for certification).
Udemy – Frequent sales allow full courses for ₹499–₹999.
YouTube Channels – Free learning from creators like Krish Naik, StatQuest, and Corey Schafer.
These platforms are great for self-learners and can be used to supplement structured classroom courses.
Career Opportunities After Completing an Affordable Data Science Course
Completing a budget-friendly data science course in Chennai doesn’t mean you’re compromising on quality. Many affordable programs are recognized by top companies and can help you land roles such as:
Data Analyst
Business Intelligence Analyst
Machine Learning Engineer
Data Engineer
Junior Data Scientist
Average entry-level salaries range between ₹4 LPA to ₹8 LPA, depending on your skill level and previous experience.
Final Thoughts
You don’t need to spend lakhs of rupees to gain data science skills. With the rise of affordable data science courses in Chennai, learning has become accessible to students, job seekers, and working professionals alike. From renowned institutes like the Boston Institute of Analytics to online options like GUVI and Skill-Lync, Chennai offers a wide array of high-quality yet budget-conscious programs.
Whether you’re starting from scratch or looking to switch careers, there’s never been a better (or more affordable) time to dive into data science. Take advantage of demo classes, flexible payment plans, and placement support to find the course that fits your goals—and your budget.
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aima-courses · 8 days ago
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Master Digital Marketing with Aima: The Ultimate Course for Future Marketers
Whether you run a small start-up or a large enterprise, reaching your target audience through online channels is essential for growth. For this reason, professionals are actively seeking a digital marketing course that can give them a competitive edge in this field. When it comes to comprehensive learning, Aima offers one of the finest options available in the market.
The Rising Demand for Digital Marketing Skills
From social media campaigns to search engine optimization (SEO) and email marketing, companies need experts who can drive engagement and sales through digital platforms. A good digital marketing course can teach you how to build brand awareness, attract potential customers, and convert leads into loyal clients.
Today, having just a degree is not enough. Employers seek candidates who have hands-on knowledge of online tools, advertising platforms, and analytics. That’s why it is important to choose a course that focuses on practical learning rather than just theory.
What Makes a Digital Marketing Course Worth It?
Selecting the right digital marketing course in collaboration with industry leaders can be a game-changer for your career. Such a course gives you exposure to real-time projects, the latest market trends, and modern tools used by top brands worldwide.
An ideal course should cover the following important modules:
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Content Creation and Marketing
Google Ads and Paid Campaigns
Affiliate Marketing
Google Analytics and Data Analysis
Email Marketing
Mobile and Video Marketing
Influencer Marketing Strategies
These areas are essential for becoming a complete digital marketer who understands not only customer behavior but also how to optimize campaigns for better results.
Practical Learning Through Collaboration
One of the strongest reasons why AIMA is preferred is because of its digital marketing course in collaboration with top industry experts and organizations. The value of learning directly from professionals cannot be underestimated. When a course is designed in partnership with leading brands, it includes the latest trends, real-world case studies, and updates on changing digital algorithms.
Such collaboration ensures that students learn not only theoretical concepts but also how to apply these strategies practically in various business scenarios. Real projects and assignments make students industry-ready from day one.
Recognized Certification That Adds Value
Completing a digital marketing course from a reputed institute like AIMA provides you with a recognized certification that holds great value in the job market. Recruiters trust candidates who have been trained in a structured environment and have exposure to modern tools like Google Ads, Facebook Business Suite, LinkedIn Marketing, and more.
Whether you want to work as a digital marketing executive, content creator, SEO specialist, or even start your own business, this qualification will open multiple doors of opportunity for you.
Affordable, Flexible, and Accessible Learning
Another factor that makes Aima’s program special is its affordability and flexibility. The digital marketing course is designed to fit into the busy schedules of working professionals, students, and entrepreneurs. The course is available in both online and offline formats, allowing learners to choose a mode that suits them best.
Self-paced learning modules, recorded lectures, live classes, and mentorship sessions ensure that learners get a complete understanding without any time pressure. This flexibility is especially beneficial for those who wish to upgrade their skills without leaving their current job.
Industry-Experienced Faculty and Mentorship
Aima brings together some of the best trainers and mentors in the field. These experts have worked on live projects and campaigns and offer real-world insights that no textbook can provide.
Under their guidance, students not only learn concepts but also understand how to think creatively, handle marketing budgets, design customer journeys, and evaluate campaign effectiveness. This experience helps learners develop decision-making and problem-solving skills essential for a digital marketer.
Real-Time Projects and Assignments
One of the highlights of Aima’s program is its emphasis on practical exposure. Learners get to work on live projects, case studies, and simulations that mirror the challenges faced in the industry. This hands-on approach ensures that students are not only prepared for interviews but also for real jobs where they must handle campaigns independently.
These real-time assignments cover areas like keyword research, competitor analysis, content marketing strategy design, and PPC campaign creation. This is what sets Aima’s digital marketing course in collaboration apart from regular classroom-based learning.
Who Can Benefit from This Course?
The beauty of this digital marketing course is that it is suitable for a wide range of learners:
Fresh graduates who want to build a strong career foundation.
Working professionals looking to switch careers or upskill.
Entrepreneurs who wish to grow their business online.
Freelancers aiming to provide marketing services to clients.
Whether you belong to the tech, fashion, real estate, education, or service industry, digital marketing skills are a must in today’s time.
Conclusion
In conclusion, choosing the right digital marketing course is the first step towards building a successful career in the digital space. Aima’s program stands out because of its comprehensive curriculum, practical exposure, expert faculty, and strong industry collaboration. The blend of theory and hands-on learning prepares you for real-world challenges and job opportunities in this fast-evolving field.
If you are serious about mastering digital marketing and boosting your career prospects, then enrolling in Aima’s digital marketing course in collaboration with industry leaders is the best decision you can make. Start your journey today and unlock a world full of new possibilities in digital marketing.
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ronaktravelblog · 1 month ago
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Digital Marketing Course in Nehru place                       
Are you looking to build a career in the fast-paced world of digital marketing? Our comprehensive Digital Marketing Course in Nehru Place is designed to equip you with the practical skills, tools, and industry knowledge needed to succeed in today’s digital-first economy.  Nehru Place, known as the IT hub of Delhi, is the perfect location to kickstart     your digital    marketing journey. Surrounded by tech companies, startups, and marketing agencies, you’ll be studying in an environment that fosters innovation and opportunity.   
Why Choose Our Digital Marketing Training in Nehru place?
Our course is tailored for students, job seekers, entrepreneurs, and working professionals who want to upgrade their skills or start a new career. Whether you're a complete beginner or someone with basic knowledge, this course covers everything from fundamentals to advanced strategiesDigital Marketing Training in Nehru place.
What You’ll Learn:
Search Engine Optimization (SEO): Learn how to optimize websites to rank higher on Google and other search engines.
Google Ads & Paid Marketing: Master PPC campaigns, display ads, remarketing, and budgeting strategies.
Social Media Marketing: Understand how to build and manage campaigns on platforms like Instagram, Facebook, LinkedIn, and Twitter.
Content Marketing: Create compelling content strategies that drive traffic and engagement.
Email Marketing & Automation: Learn how to nurture leads and drive conversions using email campaigns.
Analytics & Reporting: Gain hands-on experience with tools like Google Analytics, Search Console, and more.
Website Design Basics: Build and manage websites using WordPress and optimize them for performance.
Course Highlights:
100% Practical Training
Live Projects & Assignments
Certifications from Google, HubSpot, and more
Placement Assistance
Small Batch Size for Personal Attention
Weekend and Weekday Batches Available
Who Can Join?
College students and freshers
Freelancers and content creators
Small business owners
Marketing and sales professionals
Career switchers from any field
Duration & Mode:
The course spans 3 to 6 months, depending on the learning pace and module selection. Both offline classes in Nehru Place and live online sessions are available for your convenience.
Why Nehru Place?
With excellent metro connectivity and a vibrant commercial atmosphere, Nehru Place is a prime destination for upskilling. Being close to companies and tech markets means increased networking and job opportunities after course completion.
Get Started Today!
Take the first step towards becoming a certified digital marketer. Join our next batch in Nehru Place and open the door to exciting job roles like SEO Specialist, Social Media Manager, PPC Analyst, Content Strategist, and more.
Limited Seats Available – Enroll Now!
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techcareer1 · 2 months ago
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Join the Best Digital Marketing Classes in Jaipur and Elevate Your Career
The world of marketing has transformed, and today, digital channels drive success across industries. Whether you're a student, job-seeker, entrepreneur, or working professional, acquiring digital marketing skills can significantly boost your career. If you’re searching for the most reliable and career-focused digital marketing classes in Jaipur, TechCareer is your go-to destination.
With expert faculty, hands-on learning, and real-time project experience, our classes empower you with the tools and knowledge to become a skilled digital marketer. From SEO to social media, we cover everything you need to thrive in this fast-paced digital age.
Why Choose Digital Marketing as a Career?
The digital marketing industry is booming. Businesses across the globe are investing heavily in digital strategies to reach their audiences more efficiently. This surge in demand has opened up excellent job opportunities across various roles such as:
SEO Specialist
Google Ads Expert
Social Media Manager
Email Marketing Specialist
Digital Marketing Executive
Content Marketer
Joining professional digital marketing classes in Jaipur ensures you're equipped with the most up-to-date tools and practices to take advantage of this trend.
What Makes TechCareer’s Classes Stand Out?
At TechCareer, we offer structured and job-oriented digital marketing classes in Jaipur that are built on three pillars — Knowledge, Practice, and Placement. Here’s what you can expect:
🧠 1. Expert-Led Training
Our trainers come with years of experience running real digital campaigns for brands. You’ll learn strategies that are working right now in the industry.
💼 2. Practical, Project-Based Learning
We believe in learning by doing. From day one, you’ll work on live projects like creating ad campaigns, writing SEO-optimized blogs, and running social media strategies.
📃 3. Globally Recognized Certifications
Earn valuable certificates from Google, HubSpot, and TechCareer upon course completion — all included in your program.
🤝 4. Career Support & Placement Help
We provide interview preparation, resume building, internship opportunities, and 100% placement assistance in reputed firms.
What You Will Learn
Our digital marketing classes in Jaipur cover a wide range of topics that make you job-ready:
Search Engine Optimization (SEO)
Search Engine Marketing (Google Ads)
Social Media Marketing (Facebook, Instagram, LinkedIn)
Email Marketing & Automation
Content Marketing
Affiliate Marketing
Google Analytics & Tag Manager
YouTube and Video Marketing
Website Creation with WordPress
We also train you on essential tools like Canva, ChatGPT, Mailchimp, Ahrefs, Semrush, and many more.
Who Should Enroll?
These classes are perfect for:
College students looking for job-ready skills
Working professionals switching to marketing roles
Freelancers and content creators
Entrepreneurs growing their online business
Housewives and career restarters
Bloggers, influencers, and small business owners
No technical background is required to join — just your willingness to learn and grow.
Flexible Batches and Learning Modes
To make it accessible for everyone, we offer both online and offline learning options. Weekend, weekday, and fast-track batches are available so you can balance learning with your daily routine.
Real Benefits of Joining TechCareer
✅ Industry-Relevant Curriculum ✅ Live Campaign Experience ✅ One-on-One Mentorship ✅ Affordable Fee Structure ✅ Lifetime Access to Study Material ✅ Regular Quizzes and Doubt Sessions
Your Digital Future Starts Here
Don’t miss the chance to join the most trusted digital marketing classes in Jaipur. Upskill today to become a high-demand professional and create endless career opportunities for yourself in India and abroad.
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lakshdigi01 · 2 months ago
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best social media marketing course in jalandhar
The Ultimate Guide to Social Media Marketing in 2025: Strategies, Tips & Tools
As the digital landscape continues to evolve, social media has emerged as a crucial tool for driving business growth. Brands and businesses across every industry rely on platforms like Instagram, Facebook, and LinkedIn to engage, convert, and build communities. If you're looking for the best social media marketing in Jalandhar, you've come to the right place.
📌 What is Social Media Marketing? Social Media Marketing (SMM) refers to using social platforms to connect with your audience, build brand awareness, increase sales, and drive website traffic. It involves regularly sharing valuable content, running focused ad campaigns, and actively engaging with your online audience. Many leading businesses trust the best IT training institute in Jalandhar to learn these modern skills.
📊 Fun Fact: Over 5 billion users are on social media globally in 2025.
🎯 Why Social Media Marketing Matters in 2025 Direct Customer Access Connect directly with potential and existing customers.
Builds Brand Trust Frequent and quality content improves brand recognition.
Cost-Efficient Marketing Lower investment with high return potential.
Real-Time Feedback & Insights Understand your audience’s preferences through live interactions.
Whether you’re launching a startup or scaling a business, the best social media marketing in Jalandhar can give you a head start.
🔹 Instagram Ideal for: Visual storytelling and ecommerce.
Pro Tip: Use Reels and carousels for maximum reach.
2025 Trend: In-app shopping and AI-generated content.
🔹 TikTok Ideal for: Viral content and younger audiences.
Pro Tip: Hook your audience within the first 3 seconds.
2025 Trend: Product placement in micro-vlogs.
Don’t forget that mastering these platforms is easier with training from the best IT training institute in Jalandhar.
🔹 LinkedIn Ideal for: B2B engagement and professional branding.
Pro Tip: Post thought leadership content and use relevant hashtags.
2025 Trend: Creator Mode and live webinars.
Explore strategic insights with the best social media marketing in Jalandhar for professional growth.
🧩 Crafting a Powerful Social Media Strategy That Delivers Real Results Define Your Goals Be clear whether you want leads, visibility, or customer service improvements.
Know Your Audience Analyze audience traits and online habits to develop in-depth user profiles that guide your content and campaigns.
Content Calendar Planning Schedule your posts weekly or monthly for consistency.
Diverse Content Mix Use infographics, memes, stories, and videos to keep things fresh.
A comprehensive strategy is a key module at the best IT training institute in Jalandhar, preparing students for real-world marketing.
💡 Visual Content & Design Tips for 2025 Use Bold, Branded Visuals "Platforms like Canva and Figma are perfect for designing eye-catching content that grabs attention.
Go Mobile-First Most users access social platforms through smartphones.
Incorporate Motion Leverage demographic data and consumer behaviors to build comprehensive audience profiles that inform your strategy.
Branded visuals are a major focus in programs offered by the best social media marketing in Jalandhar.
🚀 Must-Have Tools for Social Media Marketers Tool Use Case Why It’s Powerful Canva Design Templates, drag-and-drop ease Buffer Scheduling Time-saving automation Later Instagram planning Visual-first scheduler Hootsuite All-in-one management Analytics and monitoring tools ChatGPT Content ideas + captions Speeds up writing & ideation Learning these tools hands-on is part of the curriculum at the best IT training institute in Jalandhar.
📈 SEO for Social Media – Yes, It Matters! Caption Optimization Use keywords naturally, and include calls to action.
Hashtags Mix niche, trending, and branded hashtags for reach.
Alt Text & Accessibility Boost both SEO and inclusivity.
Geo-tag Your Posts Especially useful for local businesses and regional SEO.
To excel locally, pair your digital strategy with the best social media marketing in Jalandhar and grow faster.
✍️ Final Thoughts: Your Roadmap to Social Media Success Whether you're building a brand from scratch or leveling up your business game, one thing’s for sure — social media will be at the center of your marketing universe. The right strategy, consistent content, and smart tools can transform your presence online. And to learn all this practically, choose the best IT training institute in Jalandhar for industry-ready learning.
🚀 Pro Tip: Don’t just post. Connect. Create. Convert.
📌 Quick Checklist to Win at Social Media in 2025 ✅ Set SMART goals ✅ Choose the right platforms ✅ Batch-create and schedule content ✅ Track analytics regularly ✅ Learn and adapt trends ✅ visit the best social media marketing in Jalandhar for expert help
visit now: techcadd.com
https://techcadd.com/best-social-media-marketing-course-in-jalandhar.php
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digitalmore · 6 months ago
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zamanahmed · 1 year ago
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Letterly appsumo lifetime deal: Quickly Written Text Tool
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Letterly Appsumo Lifetime Deal: Boost Writing Efficiency!
Have you ever wished that you could just speak and have your words turn into perfectly written text? Well, now you can with Letterly Appsumo Lifetime Deal: Quickly Written Text Tool!
What is Letterly?
Letterly is an amazing tool that lets you turn your speech into written text. It's perfect for anyone who needs to write a lot but finds typing too slow or difficult. With Letterly, you can just speak, and the app will do the writing for you.
Key Features of Letterly
Letterly has many useful features that make it a must-have tool:
You can speak in over 100 languages, and Letterly will automatically recognize and transcribe your speech.
You can choose from different rewriting options like slight, significant, structured, and many more.
You can record your speech even when your screen is off, making it easy to use on the go.
Choose the interface that suits you best, whether it's dark mode or light mode.
If you prefer typing, you can also input text manually, and the AI will structure it for you.
A widget will soon be available to quickly start recording without opening the app.
Who is Letterly For?
Letterly is perfect for:
They can quickly draft emails, reports, and other documents by just speaking.
They can turn their spoken ideas into written content without getting stuck.
They can easily create marketing content and social media posts.
Letterly Appsumo Lifetime Deal $59
Why Choose Letterly?
Letterly is a great alternative to other tools like Descript, Notion, and Otter.ai. Here’s why:
Your data is safe and secure.
The AI is trained by linguists to ensure the text is perfect and sounds like you wrote it.
How Does Letterly Work?
The idea behind Letterly is very simple. You just speak into the app, and it turns your speech into written text. This isn’t just another AI-generated text; linguists have worked to train the model so that the texts would be perfect.
Preserve Your Voice
One of the best things about Letterly is that it preserves the tone of your voice. It makes the text sound like you wrote it yourself. This is great for writing messages, especially long ones, because you can just voice your thoughts and let Letterly do the rest.
15 Rewriting Options
Letterly offers 15 different rewriting options. You can choose how to rewrite your text – slightly, significantly, or in another way. This is very useful for content creators who have rough ideas but find it hard to generate the text. It’s like having a personal assistant who helps you overcome writer’s block.
Specific Needs
For more specific needs, you can ask Letterly to write specific types of content like “X Post” or “LinkedIn post”. This way, you’ll never run out of content ideas!
Deal Terms and Conditions
When you purchase the Letterly Appsumo Lifetime Deal, you get:
You only pay once and get access forever.
You will get all future updates and new features.
If the plan name changes, your deal will be mapped to the new plan with all accompanying updates.
You must redeem your code(s) within 60 days of purchase.
You can stack unlimited codes to get more features and benefits.
Your data is safe and secure.
Why You Should Get the Letterly Appsumo Lifetime Deal
The Letterly Appsumo Lifetime Deal is a fantastic offer because it gives you lifetime access to a powerful tool that can save you a lot of time and effort. Here are some reasons why you should get it:
You can quickly turn your speech into written text without typing.
You can easily generate content by speaking your thoughts.
Your texts will sound like you wrote them yourself.
Choose from different rewriting options to suit your needs.
Your data is safe and secure.
Frequently Asked Questions
What Is Letterly Appsumo Lifetime Deal?
Letterly Appsumo Lifetime Deal offers lifetime access to the Letterly text tool.
How Does Letterly Capture Voice?
Letterly captures voice through AI and converts it into text.
Can Letterly Recognize Multiple Languages?
Yes, Letterly supports over 100 languages for text conversion.
What Are The Rewrite Options In Letterly?
Letterly offers 15 rewrite options, including slight, significant, and structured rewrites.
Conclusion
The Letterly Appsumo Lifetime Deal: Quickly Written Text Tool is an amazing offer that provides a powerful tool for turning your speech into written text. With its many features and benefits, it’s perfect for C-suite executives, content creators, marketers, and anyone who needs to write a lot. Don’t miss out on this fantastic deal!
Get the Letterly Appsumo Lifetime Deal: Quickly Written Text Tool now and start turning your speech into perfectly written text!
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markonik12 · 1 year ago
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Latest Digital Marketing Updates in May 2024
Are you curious about the latest trends in digital marketing in 2024 and want to upgrade your game as per the latest needs? Oh, don't worry! We, at Markonik are here to guide you through the latest guidelines and features that you should inscribe in your mind before strategizing your digital marketing formula. 
We have seen the trends revolutionising from time to time and the ultimate key to accomplish success lies in updating ourselves as per these evolutions. In this article, we will learn about exciting new features and upgrades that can prove to be an ultimate game-changer for you.   
Why Should You Keep Yourself Updated in Digital Marketing?
This is an interesting question which we should understand before moving ahead in this article! To stay competitive in this highly saturated online market, it is very important that you keep up with the latest trends and stay highly relevant for the target audience. 
Moreover, if you invest time and energy in updating your Digital marketing knowledge, you will be able to expand your professional network and take advantage of various learning opportunities. 
You will be surprised to learn that LinkedIn provides various digital badges as you upgrade yourself as per the latest digital marketing skill sets available in the market. This will establish your credibility and help to showcase yourself as the best digital marketing agency in India.   
What are the latest Digital Marketing Trends in 2024? 
Let's learn about some of the exciting May 2024 digital marketing trends. You need to understand these trends and accordingly modify your online strategies.   
Threads is the new go-to Platform
In July, 2023 Meta launched Threads which turned out to be a strong competitor to Twitter or X in 2024. Recently, in May, 2024, Threads stated that it has been able to grab a monthly user base of more than 100 million users. So, if you want your brand to proliferate in the online World, take your first step and start your branding on this new platform, Threads which is definitely on a rise and going to achieve higher popularity in the upcoming days.   
LinkedIn Dominates in Organic Traffic
As per the reports generated in May, 2024, LinkedIn has proven to be the leading platform for generating organic growth, making it the future of Digital Marketing. It is no longer a platform where you just simply post your resume and look for jobs. It has introduced powerful features in Creator Mode and has given the perfect opportunity for brands to connect with their target audience and increase their retention rates. Do remember, higher retention can be done only through better engagement!   
Microsoft Ads Upgrade to Enhanced CPC
By the end of April 2024 and in the first week of May, Microsoft Ads declared that they have introduced some changes in their ads platform. They removed the Manual CPC and made Enhanced CPC as the default choice. If you had a campaign running in Manual CPC, it will automatically be updated to Enhanced CPC.   
Spam and Low-quality Content is Outdated
Google made some core changes to their content-ranking system algorithms making sure that the low-quality and unoriginal content remains mostly out of search. The main intention behind this enhancement is that people receive useful and original information when they come to the search engine with their queries. This has impacted the Content Marketing Strategies. You, as a brand or business, now need to focus on what type of content you are uploading and the quality standard of your publications. Try to avoid any AI-generated or generic content for your website. Instead, invest in a professional content marketing agency who has their in-house team of expert writers and editors. This will help you in the long-term to gain the best possible results.  
User Experience Optimization in SEO
All the search engines including Google, Bing and Yahoo have started prioritising user experience as the ultimate SEO trends in 2024. With AI- powered algorithms, these search engines are able to recognize the websites with fastest loading speeds, better response rate, device compatibility and are ranking them higher owing to their optimised Technical SEO features. All the digital marketing agencies have started to focus on these technical structures which are pivotal to rank higher on the google searches. Moreover, you need to start optimising your website content as per the voice search queries. The search engines have started using Natural Language Processing to popularise voice searches in 2024.   
How Can Markonik Help You in Your Digital Marketing Needs? 
Markonik is one of the best digital Marketing agencies in 2024 who can help you in your online marketing needs at the most affordable price possible. Our speciality lies in innovative marketing techniques which show amazing results in a very short span of time. We try to understand our clients and then come up with the best possible solutions for their business goals. 
Transparency and Punctuality are our soul etiquettes. We make sure that we don't fail in our deadlines and in fact, we come up with a detailed reporting strategy so that you are always aware of what's going on in your project. 
Our love for work and passion towards accomplishing perfection has kept us driven in this changing field of Digital Marketing. We update ourselves everyday and provide the best services in the following fields:
Content Marketing Strategies 
PPC or Google Ads services 
Search Engine Optimization 
Email Marketing Services 
Social Media Marketing, etc. 
Do reach out to us with your digital marketing needs and we will surely help you out!  
Final Words 
So, you must have got a clear idea about the latest digital marketing trends in 2024. The key to success is to learn these updates and adapt yourself to these changes at the fastest possible rate! Reach out to any trustworthy agency like Markonik who will handle your business goals with the ultimate care and passion and give the best results for your brand.
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adrianvideoimage · 2 years ago
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How I Overcame My Challenges as a Video Content Creator...
As a video content creator, I face many challenges every day. From finding the best locations to shoot, to editing hours of footage, to promoting my work on social media, I have to juggle multiple tasks and deadlines. But I also love what I do, and I always try to learn from my experiences and improve my skills. Here is how I tackled some of the challenges I faced yesterday.
Exploring New Places
I woke up at 5:30 a.m. to explore the rail corridor, a former railway line that has been transformed into a greenway for walking and cycling. I walked 6,000+ steps and took some photos.
Creating and Publishing Daily Flagship Content
After returning home, I created and published my daily flagship content. It’s a simple and quick video answering a viewer’s question from a previous video about how to add the shake effect in Capcut, a free video editing app for mobile devices. This time I managed to complete it within 2 hours instead of 4 hours because I wasn’t live-streaming behind the scenes. Live-streaming is a great way to interact with my audience and show them how I work, but it also adds more pressure and time to my workflow. So I decided to skip it this time and focus on producing a high-quality video that can help my viewers learn something new.
Promoting My Upcoming Class on Social Media
With the help of AI, I promoted my upcoming videography and video editing class on social media, Facebook, LinkedIn, and Twitter. I used Bing Chat in Creative mode. It created three completely different promotional materials for the three different platforms. It saved me so much time without cracking my brain.
Burning the Midnight Oil Editing Footage
Finally, I burned the midnight oil editing 3 hours of footage from the previous videography and video editing class recording into 10 small chapters for my online course. This time I live-streamed so that I could chat with my audience while editing. I used Yolobox Pro and Yololiv Instream to stream my screen and webcam to YouTube, Twitch, Facebook, and TikTok simultaneously. The Yolobox is an all-in-one multi-cam Multi-platform portable live streaming Studio.
What’s Next?
Today I must update myself on the new DJI Osmo Mobile 3, finish up editing my 11 hours left of videography and video editing class recording into smaller chapters for the online course, make another daily consecutive flagship content, and update my slides for tomorrow’s class on how I attract viewers and followers on TikTok using capcut videos.
I hope you enjoyed reading about my day as a video content creator. If you are interested in learning more about videography and video editing, please check out my online course or join me in my live class. If you have any questions or feedback for me, please leave them in the comments below or send me a message. Thank you for your support!
#videography #videoediting #capcut #dji #obsbot #yolobox #yololiv #linkedin #contentcreation #facebook #YouTube #tiktok
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dot-mirror · 2 years ago
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Navigating the Dynamic Social Media Landscape: Insights from Automator Blog
In today's digital era, staying informed about the latest updates in the realm of social media is imperative. With platforms like Facebook, Instagram, Twitter, and more constantly evolving, having a reliable source of information is invaluable. 
Unveiling the Power of Automator Blog in Tracking Social Media Updates
Automator Blog has emerged as a trustworthy guide, offering valuable insights into the intricate details of social media updates. By keeping a finger on the pulse of platforms like Facebook, this blog empowers users and businesses to adapt their strategies to stay relevant and engaging.
A Treasure Trove of Facebook Updates
Facebook, the titan of social media, regularly introduces updates that can reshape how users interact with the platform. Automator Blog serves as a vital resource for decoding these updates in a way that's easy to understand. Whether it's algorithm changes impacting content visibility or the introduction of novel features that enhance the user experience, Automator Blog covers it comprehensively.
Navigating the Ever-Changing Social Media Landscape
While Facebook takes the spotlight, Automator Blog's scope extends beyond, encompassing updates from various social media platforms. The interconnected nature of the digital ecosystem means that changes on one platform can have cascading effects on others. By consolidating information about algorithm adjustments on Twitter, new features on Instagram, professional shifts on LinkedIn, and more, Automator Blog provides a comprehensive guide for those navigating this constantly shifting landscape.
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The Value of Timely Information
In the world of social media, timing is of the essence. What worked yesterday might not yield the same results today. Recognizing this urgency, Automator Blog is committed to delivering timely insights. Through real-time updates and analysis, readers can adjust their strategies to maintain relevance and resonance. This emphasis on timeliness cements Automator Blog as a dependable source of up-to-the-minute information.
Catering to All Audiences: Novices to Experts
A standout feature of Automator Blog is its versatility in catering to varying levels of expertise. Whether you're a newcomer grappling with the intricacies of hashtags or a seasoned marketer aiming to unravel the secrets of viral content, the blog's content spectrum has something to offer. With beginner's guides, in-depth analyses, and advanced strategies, Automator Blog serves as a learning hub for enthusiasts at every stage of their journey.
Decoding the Algorithm Enigma
Behind each social media platform lies a complex algorithm governing content visibility and engagement. These algorithms are in a constant state of refinement, leaving users and content creators in a perpetual mode of adaptation. Automator Blog dedicates itself to deciphering these algorithmic puzzles, demystifying what makes certain posts trend while others fade into obscurity. This understanding equips readers with the insights needed to craft content that resonates effectively.
Community and Interaction: The Heart of Automator Blog
Beyond being an information repository, Automator Blog fosters a sense of community among its readers. Through comment sections, forums, and interactive elements, individuals can share experiences, seek clarifications, and brainstorm strategies. This collaborative spirit transforms the blog into a hub where minds converge, ideas flourish, and collective wisdom emerges.
Navigating Tomorrow's Social Media Landscape, Today
As the social media landscape continues to evolve, staying ahead of the curve demands reliable guidance. Automator Blog stands as a sentinel, vigilantly monitoring the domain of social media updates and translating them into actionable insights. From deciphering Facebook's algorithm changes to understanding the nuances of viral content across platforms, the blog's extensive coverage caters to a diverse audience. As we journey through the ever-changing expanse of social media, Automator Blog remains a steadfast companion, illuminating the path to success.
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laurentgiret · 3 years ago
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Is Twitter doomed?
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The acquisition of Twitter by Elon Musk is probably one of the biggest tech stories of 2022. It’s equally fascinating and sad due to the speed at which the company entered a downward spiral that it’s unlikely to ever get out of. 
Over half of Twitter’s employees have been laid off, with entire teams being wiped out. Ad revenue has dropped off a cliff. And now, Elon Musk, a self-proclaimed “free speech absolutist,” is suspending Twitter accounts from journalists for what seems to be purely arbitrary reasons. 
It was hard to imagine just a couple weeks ago how we could end up in this situation, but here we are.
Can Twitter be replaced? 
Elon Musk’s terrible management of Twitter has led many power users to look for alternatives. For a while, the decentralized platform Mastodon appeared to be the best alternative to Twitter, but it’s not user-friendly at all. The decentralized aspect of it also makes it hard to recreate your existing social graph.  
Twitter is mostly loved by journalists and news junkies who like to get news in real-time. Twitter can also be a great conversation tool, despite its toxicity. If you’re a power user like me, you’re probably using a third-party client to get a live feed with no ads and no algorithm dictating what you should see. 
According to recent reports, Meta is working on a Twitter alternative, and this is probably a good idea. Most educated people hate Facebook these days, but Meta is probably one of the very few companies with enough resources to build a Twitter competitor at scale.
Which platforms could benefit from Twitter’s downfall?
This is still hard to say, but Meta probably has a lot to gain from Twitter’s possible demise. This week, the company launched a new Notes feature on Instagram, which lets users create short posts of up to 60 characters using just text and emojis. 
LinkedIn could also ride that wave. Last year, the platform introduced a new Creator mode that makes it easier to grow your community on the platform. Creator mode adds an asymmetric “Follow” option on user profiles, which is how you build your social graph on most other social media platforms these days. 
Lastly, I think that Tumblr, which is now owned by the parent company of WordPress, could also benefit from the ongoing chaos at Twitter. The platform combines Twitter-like features with traditional blog features, and it looks like some brands have already started reactivating their dormant accounts. 
I did that exact same thing with my personal blog which has been hosted on Tumblr for 10 years. I'll continue to use Twitter for the time being, but we'll see if I have the motivation to keep writing here in addition to my articles on Thurrott.com :)
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hopeshoodie · 4 years ago
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Ok so in light of the Independent article (see my tag #fusebox layoffs for more info), I’ve been trying to piece together the sequence of events that lead to FB Going to Shit™. 
All of the below is based on articles, tweets from the staff, and dates from screenshots. Especially with the Matchmaker stuff, I’m using the dates I personally accessed the stories- that might not be accurate to when they were actually released to an international audience, just when my phone updated the app. In hindsight, I’m not a great person to do this because I have a shit memory and don’t keep receipts, so if you have any corrections PLEASE lmk either in the dms or replies. 
In sum, the timeline appears to be:
1. Key players left Fusebox in early 2020. 
The one that people are probably most familiar with is David Gallopim, one of the artists who helped define the S2’s distinct style, leaving sometime before March 2020. He seemed to indicate that there was conflict over the new art style of S3, and released assets he’d designed of Harry in his own style (notably way prettier than Harry looks in-game). 
But probably more important to the direction of the company, Michael Othen, one of the co-founders and former CEO, left in July of 2020 (I had thought it was earlier in the year but according to LinkedIn it was July). It’s much more unclear why he left, but it’s notable because he was a huge force in making the game inclusive of LGBTQ characters. 
So all in all, not a great sign when employees who had a huge hand in creating the content and direction of a game that defined its success jump ship. Especially after the game was seemingly hitting its stride, with the host of Love Island (the TV show) doing a sponsored Let’s Play of S3 and projects in the works like Boat Party and CMM.
2. It seems like Fusebox‘s CEO/executives hired new management, either in 2020 or early 2021. Employees complain that the executives don’t understand what it takes to make a game and are pulling the studio in the wrong direction. It’s unclear if the newly hired execs had experience. 
Wil Stephens, the CEO/founder, has been with FB since its inception but also appears to have only founded game distribution ventures and not worked in any development or employment capacity. If that’s the case, maybe the complaints about lack of experience/knowledge about the mechanics of making games work are about him. If not, then some of the newly hired execs would likely be to blame. 
Paul Virapen, COO, was brought on in November of 2020. He’s worked with Disney’s gaming division, Big Pixel studios, Wooga. The quality of that experience is dubious since he headed up the ‘let’s make apps for Apple watches, it’ll be the next big thing’ department… Lol. Notably also, all of his roles had been in the executive/managerial realm, not the development teams, so the complains might have been about him. THIS IS SPECULATION, but I’m willing to bet that Virapen was a if not THE driving force in switching Fusebox’s focus entirely to matchmaker. All the studios he’s worked with have primarily produced and promoted Match 3 games, and he has a background working with big studios that produce games for large international audiences, not small studios making narrative games for limited audiences.
A new Manager of Finances, Ruth Erskine, was brought on in December of 2020
Rob Goddard, a new producer, was brought in January of 2021
Several key operations positions were filled by existing employees being promoted to management- 2 as far as I can tell. But as a whole it seems like December 2020 was a huge shift in leadership for the upper management while a lot of the other teams expanded but kept their old players as well.
3. At some point in late 2020- mid 2021, the executive team made the decision to switch LITG’s focus from a narrative pass-based game to a Match 3 incorporating romance narrative cut scenes. In early 2021, Fusebox teased more content to come while releasing S3 (seemingly referring to Matchmaker and not S4). In the interim between S3 endings and Boat Party’s release they put out an interview confirming the new game will be Match 3 but did seem to indicate that the plan at that time was for Matchmaker to be a side project with a different development team and not replace the main game. Notably, the LITG writers and artists were reassured that their roles will continue to exist (according to the independent article) as they’re working on S4.
3. In September of 2020, Matchmaker became briefly available in the US. That’s when I first downloaded it, at least. It would be added/removed from the google play store multiple times before having a unilateral release in July of 2021. 
Throughout 2020, Matchmaker is available to Asian audiences solely with LITG S1 getting rolled out in incremental updates. 
Eventually, Beanie Quinn is released (March 2021)
LA Noir is released (May 2021)
Seduction Games is released (late May or June 2021- I got the update and played it June 3rd, but hadn’t opened the app for a month or so. It might have come out before then, which is unfortunate for this timeline since it’s so inextricably linked to the open letter and layoff dates)
LITG S2 is released (only like 20 levels of it) the same month- June 19th for me. Notably, all of these stories are only released to an international audience, with the UK and USA still not having access to the app.
4. At the same time, Fusebox’s internal affairs are pretty quiet from 2020-2021, at least on social media. 
S3 comes out in 2020, Boat Party comes out later in the year and finishes in 2021. Post S3 in October of 2021, a survey goes out gauging player interest in new art styles and representation, which was pretty in keeping with past actions and seemed promising for S4. 
Boat Party features a promising cross promotion implementing irl brands into the game. It’s unclear if enough money was made from this on FB or the sponsor’s end to make that strategy viable, but that might’ve impacted management’s outlook for the profitability of LITG.  
Fusebox teases more content for the summer on Instagram, and then follows up and confirms it’ll be a proper season.
5. More key players leave in early 2021
Ed Sibley is still listed as Narrative Direction on LinkedIn, but he’s not credited as a writer on Season 4 (he was on 3,2,and 1) and started work with NetSpeak games in May of 2021, so we can assume he left around then or at least transitioned away from Fusebox then.
Fred Francis, another writer who had been on the team since S1, turns in his resignation ‘weeks’ before the layoffs were announced in late June. So we can assume he made his exit sometime early June or late May.
6. Prior to the release of Seduction games in May/June, staff expressed concern about the biphobia in Seduction Games. No sources have given a specific time when this took place. They were reassured that the problem would be corrected prior to release, but then the story was released as is to an international audience in June. The article released by the Independent is unclear- there might have been discussion prior to the open letter where staff expressed concerns and then were reassured before the game going live. OR the open letter might have been the first expression of concern by the staff. I tend to think the former, and the open letter was a response to Matchmaker going live with Seduction Games anyways, but I have no proof for that. On May 24th, 31 employees sent an open letter of concern regarding the problematic content in Matchmaker. This letter isn’t public, so we don’t know the scope of the employees' concerns or who the employees were.
7. To resolve the situation, a meeting between the staff and at least the COO (likely more than just him though) was held sometime after May 24th. Allegedly, Virapen was disrespectful to the employees who had questions, refused to answer, and ended the meeting early before any resolution was had by closing his laptop and leaving the room. At least 4 HR complaints were made in the wake of that meeting, we do not know the nature of those complaints. 
8. Some time mid-July (maybe July 26th? A writer tweeted about their job ending soon on that date), employees were made aware that the LITG app would move into ‘sunset mode’. It’s unclear what was communicated, but it seems as though S4 will be heavily delayed or cancelled altogether and no future seasons would be made. Writers begin to post about looking for work on Twitter
9. June 30th- The majority of Fusebox writing staff announce on twitter they’re out of work. In addition to the entire writing staff, unity engineers and producers are also let go.
10. July 5th - Fusebox executives respond to an article by MCVUK with a statement asserting they were “consulting with [their] employees on a proposed change to its business model” that would focus on producing Matchmaker content. They also expounded that the move was to secure “cash injections and and continued support from respected investors across the media and gaming industry”
11. July 6th- Fusebox announces that S4 will be delayed from the summer release date and that there is no fixed release date. 
12. August 2nd- three jobs are posted to Fusebox’s careers page on their website, one being Head of Narrative Content. In the job listing, it specifies that they’ll be maintaining existing properties as well as new ones, and that because of the co-development model (re:fusebox outsourcing Matchmaker to another studio) the new Narrative Lead must collaborate with external content creators.
Hopefully posting this timeline gives players a better understanding of how radically Fusebox has changed in the course of 2021 (and how royally they screwed over the people who made LITG what it is). Again, please let me know if you have receipts showing dates are different or things to add. 
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