#Writing Tools & Tips
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New Release! Word Count Tracker for Authors ~
This simple word count tracking notebook is an easy and ideal way to track your writing and reach your writing goals! ~ Word Count Tracker for Authors notebook is a simple way for authors to stay organized and keep track of their writing progress, to help stay motivated toward success. The word count tracker has doable goals of 100 words at a time. But that’s not set in stone, you can change it…

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Lovely Things I've Found By Susan Hanniford Crowley

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#A VAMPIRE FOR CHRISTMAS#A Vampire for Christmas in Kindle#A Writing Tool & Life Tool: Proofing & Lists By Susan Hanniford Crowley#Amazon Kindle Bestselling Author of Vampire Romance#Arnhem Knights of New York series#Beach Reads: A Vampire For Christmas & EverNight By Susan Hanniford Crowley#Beach Reads: EverWarm By Susan Hanniford Crowley#Beach Reads: The Stormy Love Life of Laura Cordelais By Susan Hanniford Crowley#Beach Reads: When Love Survives By Susan Hanniford Crowley#Daphne&039;s Diary#dragons#EverNight#EverNight: Young Supernaturals of New York#EverWarm#Faeries#Getting Prepared for Snow By Susan Hanniford Crowley#Lady Fallon&039;s Dragons#Life & Writing Tools: The Plot List#Life &Writing Tools: What If I Don&039;t Have Dreams By Susan Hanniford Crowley#Life Tools: A Safety Tip for Men and Women that Could Save Your Lives\#Life Tools: Getting Ready for Mother&039;s Day#Life Tools: Prevent Burnout By Susan Hanniford Crowley#Lovely Things I&039;ve Found By Susan Hanniford Crowley#Lucinda Race#Mary Carroll Moore#Mrs. Bright&039;s Tea Room#My Writing Routine By Susan Hanniford Crowley#New Release: EverNight By Susan Hanniford Crowley#paranormal romance#Poseidon&039;s Catch
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📖 Master the Art of Writing Niches & SEO! ✍️💡
🔑 Boost Your Content with Powerful Keyword Strategies! This book is your ultimate step-by-step guide to crafting ✨ catchy titles that grab attention & using 🎰 article title generators to create multiple variations in seconds.
🛠️ Discover the Best Writing Tools for Authors: 🔊 Voice Recognition Software – Write hands-free! 🎨 Visual Thesaurus – Find the perfect words! 🧠 Mind Mapping Tools – Organize your creative ideas! 🖊️ OpenOffice for Writers – Draft like a pro! 🌍 Mozilla Firefox for Research – Speed up fact-finding!
💡 Supercharge Your Idea Generation! 📝 Create Word Lists to fuel creativity! 🤔 Brainstorm Faster with productivity hacks! 🔎 Google Search Tricks to cut research time in half!
📚 For Beginners & Experts Alike! 🖋️ Engaging Writing Tips to captivate readers! 📖 Storytelling Techniques to craft unforgettable narratives!
📢 Beyond Writing – Grow Your Audience! 📈 Content Marketing for Authors – Reach more readers! 🌐 SEO Tips for Writers – Optimize your website! 🎭 Website Design for Writers – Make your site shine! 📣 Promote Your Writing & Boost Engagement!
🎯 Whether you’re a blogger, freelancer, or author, this book equips you with game-changing tools & strategies to master writing & SEO. Start your journey to success today! 🚀
#SEOforWriters #ContentMarketing #WritingTips #AuthorLife #CreativeWriting
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Amplify Your CIPD Journey with #VibeCheckVictory! 🎉📚
Tumblr squad, it’s May 2025, and we’re passing every #VibeCheck with flying colors! 🌈 If you’re deep in your CIPD grind—whether you’re setting the tone with Level 3’s HR basics, owning Level 5’s real-world challenges, or dropping strategic fire with Level 7—your qualification is the ultimate key to your HR or L&D dream career. But those assignments? They’re like sneaky vibe-killers, throwing shade with topics like organizational dynamics, employee experience, or HR tech trends. 😎 Tumblr’s buzzing with #VibeCheck, #GoodVibesOnly, and #StudyTok, so let’s crank up that positive energy and make your CIPD journey a total victory lap! 🎧✨
Say yo to CIPD Assignment Help, your hype crew for nailing CIPD assignments with pure #GoodVibesOnly flair! 🎤 Their squad of HR trendsetters and academic mentors is here to keep your study sesh lit, offering personalized support that feels like a #MotivationMonday playlist drop. From reflective essays to case studies or strategic HR plans, they’ll help you vibe through your coursework with confidence and zero stress. Ready to ace that #VibeCheck? 🕺
Why CIPD Assignment Help is your #VibeCheckVictory must-have:
Vibe-Tuned Support: Custom guidance for your assignment, ensuring your work pops off and hits CIPD’s high standards. 📝
HR Mood Makers: Mentors with real-world HR and L&D expertise, dropping insights like they’re curating your career playlist. 🧑💼
Aesthetic Amps: Snag templates, research tips, and writing guides that make studying feel like a #StudyTok viral hit. 📚
Skill Glow-Up: Boost your academic writing and critical thinking to shine in your coursework and future HR career. 🌟
All-Level Party: From Level 3 newbies to Level 7 legends, they’ve got tools for every track of your CIPD journey. 📈
Feedback Remix: Tutor feedback throwing off your groove? They’ll help you rework and shine like it’s a #GoodVibesOnly comeback. 🔍
Chill Victory Vibe: Their student-focused approach keeps your study sesh as smooth as a #VibeCheckVictory dance break. 😌
Tumblr’s all about keeping the vibes high, sharing #LifeHacks, and hyping your community, and CIPD Assignment Help brings that energy to your CIPD studies. Their platform is like your fave festival stage, packed with tools, expert advice, and a blog bursting with #CareerBops—think HR trends, study tips, and motivation to keep your energy electric. Perfect for curating that #StudyTok setup with a neon desk mat, funky pens, and your fave iced boba tea! 🧋📓
Ready to make your CIPD assignments part of your #VibeCheckVictory anthem? 🎵 Groove over to CIPD Assignment Help to check out their services and start crafting your HR success story with unstoppable swagger. Let’s make studying vibrant, aesthetic, and empowering—because you’re not just a student, you’re a vibe-setting superstar! Drop a 🎉 in the tags if you’re ready to slay your CIPD goals with #GoodVibesOnly energy! 💼✨
#CIPD#HR#LearningAndDevelopment#AssignmentHelp#VibeCheckVictory#StudyTok#GoodVibesOnly#CIPDHelp#HRCareer#TumblrAesthetic
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Own Your CIPD Journey with #UnstoppableEnergy! 🌪️📚
Tumblr squad, it’s May 2025, and we’re out here radiating #UnstoppableEnergy, charging toward our dreams! ⚡ If you’re deep in your CIPD grind—whether you’re setting the foundation with Level 3’s HR basics, ruling Level 5’s practical challenges, or dropping strategic brilliance with Level 7—your qualification is the ultimate launchpad for your HR or L&D career. But those assignments? They’re like wild storms, hitting you with intense topics like organizational culture, talent development, or HR innovation. 🌩️ Tumblr’s buzzing with #Unstoppable, #GoGetIt, and #StudyVibes, so let’s harness that relentless energy and make your CIPD journey a total triumph! 🏁✨
Say hey to CIPD Assignment Help, your turbo boost for crushing CIPD assignments like a champ! 🚀 Their crew of HR dynamos and academic mentors is here to fuel your momentum, delivering personalized support that feels like a #MotivationMonday hype reel. From reflective essays to case studies or strategic HR plans, they’ll help you power through your coursework with unstoppable confidence. Ready to break through the chaos? 💨
Why CIPD Assignment Help is your #UnstoppableEnergy essential:
High-Voltage Support: Custom guidance for your assignment, ensuring your work electrifies and meets CIPD’s top standards. 📝
HR Power Players: Mentors with real-world HR and L&D expertise, dropping insights like they’re sparking your next big win. 🧑💼
Aesthetic Fuel: Snag templates, research hacks, and writing guides that make studying feel like a #StudyVibes TikTok banger. 📚
Skill Surge: Amp up your academic writing and critical thinking to dominate your coursework and future HR career. 🌟
All-Level Drive: From Level 3 starters to Level 7 trailblazers, they’ve got tools for every lap of your CIPD race. 📈
Feedback Rewire: Tutor feedback short-circuiting you? They’ll help you recalibrate and refine for a winning next draft. 🔍
Chill Power Flow: Their student-focused vibe keeps your study sesh as smooth as a #GoGetIt victory sprint. 😌
Tumblr’s all about pushing limits, sharing #HustleHacks, and hyping your community, and CIPD Assignment Help brings that energy to your CIPD studies. Their platform is like your personal training arena, loaded with tools, expert strategies, and a blog bursting with #CareerFire—think HR trends, study tips, and motivation to keep your drive unstoppable. Perfect for curating that #StudyVibes setup with a sleek desk organizer, bold pens, and your fave pre-workout smoothie! 🥤📓
Ready to make your CIPD assignments part of your #UnstoppableEnergy legacy? 🏎️ Zoom over to CIPD Assignment Help to check out their services and start building your HR empire with relentless swagger. Let’s make studying fierce, aesthetic, and empowering—because you’re not just a student, you’re a force of nature! Drop a 🌩️ in the tags if you’re ready to conquer your CIPD goals with #GoGetIt vibes! 💼✨
#CIPD#HR#LearningAndDevelopment#AssignmentHelp#UnstoppableEnergy#StudyVibes#GoGetIt#CIPDHelp#HRCareer#TumblrAesthetic
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🚖 Rain-Proof Your Journey: The Ultimate Guide to Cab Rentals in India’s Rainy Season

The monsoon season transforms Indian streets into rivers. 🌧️ While the rain is beautiful, it causes endless travel chaos—waterlogged roads, slippery highways, and unexpected traffic snarls. This is when smart travelers choose reliable cab rental services over self-driving risks. Wondering where to start? Here’s your no-nonsense guide, powered by Tejas Travels, a trusted name in India’s tour and travels industry.
☔ Why Rainy Days Need Smarter Cab Choices—Avoid the Usual Pitfalls
Did you know road accidents spike by 20% during the monsoon according to the Ministry of Road Transport & Highways? Potholes, sudden waterlogging, and poor visibility make driving unsafe. 🛑 That’s why monsoon-specialized cab services matter more than ever. Booking a random cab via app may seem convenient, but heavy rains test even the best operators.
🔍 Tejas Travels ensures its cabs are rain-ready with trained drivers and well-maintained vehicles—making sure your trip is safe and stress-free whether it’s a quick airport drop or a full-day outstation ride.
🚗 Tejas Travels: Monsoon-Proof Cab Services You Can Trust
Rain doesn’t stop life—and neither does Tejas Travels. Operating across Bangalore, Mumbai, Kochi, and Chennai, they offer 24/7 cab services, airport taxis, and even wedding bus hire—a huge plus if your family events clash with rainy forecasts!
✅ Real example: Last August, when Bengaluru faced record rains, Tejas Travels' fleet of SUVs and sedans kept rolling while many services shut down. Their dedicated helpline resolved over 800 customer issues in just one week—impressive, right?
🚙 Top Rain-Ready Vehicles: What You Should Know Before You Book
The vehicle type you choose matters in the rain. 🚘 SUVs like Toyota Innova and Mahindra XUVs tackle deep water and potholes better than compact sedans. But don’t write off sedans—they’re perfect for urban commutes if the roads are well-maintained.
🌟 Tejas Travels offers a diverse fleet, ensuring you get the right vehicle for your route. Their drivers also perform pre-trip checks (wipers, tire tread, brakes) which is key to safety in the monsoon.
💸 Save Money & Stay Safe: Smart Hacks for Monsoon Cab Booking
Want to avoid surge pricing? 🤑 Book your cab off-peak hours and keep an eye on IMD weather alerts to dodge last-minute cancellations. Tejas Travels offers seasonal discounts during monsoon, and their loyalty program can shave off 10-15% from regular fares. Pro tip: Advance booking is your best bet when heavy rain is predicted.
🔧 Behind the Scenes: How Cab Companies Tackle Monsoon Madness
Ever wondered what goes on behind your smooth ride in torrential rain? 🌊 Companies like Tejas Travels amp up vehicle maintenance—brake checks, tire upgrades, and special monsoon insurance. Their drivers undergo refresher training every June, focusing on defensive driving techniques tailored for heavy rain.
Example? In July 2023, Mumbai saw its wettest day in a decade. While many cabs went off-grid, Tejas Travels rerouted its fleet in real-time using AI-driven traffic tools, keeping 95% of rides operational.
🏞️ Monsoon Getaways Best Explored by Cab
Think rain ruins holidays? Think again. 🌿 Destinations like Coorg, Munnar, and Lonavala look their best when the rains hit. Local trains and buses often face delays, but Tejas Travels’ cabs and travel bus rentals keep your itinerary intact.
A Bengaluru-based IT team recently booked a coach rental for a monsoon retreat to Chikmagalur. Their review? “Smooth ride despite the crazy weather—Tejas handled everything end-to-end.”
🛡️ Safety Tips Every Cab Rider Needs During the Monsoon
Even with the best cab service, your safety matters. ✔️ Always buckle up, keep windows slightly open to prevent fogging, and avoid arguing with your driver about speed—trust their judgment in tough weather.
Data point: According to the National Highway Authority of India (NHAI), defensive driving cuts accident risk by 30% during rains. Tejas Travels ensures their drivers stick to these norms every trip.
☎️ Why 24/7 Support Is a Lifesaver in the Rainy Season
Heavy rains mean one thing: unpredictability. 🌩️ A last-minute route block or waterlogging can derail your plan. That’s why real-time customer support is non-negotiable.
Tejas Travels’ dedicated helpline (1800-XXX-XXXX) is manned round-the-clock. In September 2023, when Kochi was hit by flash floods, their rapid-response team rerouted 150+ rides within 10 minutes of the alert.
❓ Monsoon Travel FAQs: Got Questions? We’ve Got Answers
✨ What if my cab breaks down mid-trip? ➡️ Tejas Travels provides instant replacement vehicles or refunds in case of unavoidable failures.
✨ How do I track my cab during heavy rain? ➡️ Use their live-tracking app or call their support team anytime.
✨ Are wedding buses available during monsoon? ➡️ Yes! Their wedding bus hire service operates rain or shine, ensuring your big day stays perfect.
✨ Will my fare increase if the cab gets delayed? ➡️ No hidden charges. Tejas Travels keeps fares fixed even if rains delay your ride.
🌈 Final Take: Don’t Let the Rains Hold You Back
The Indian monsoon is unpredictable but your travel shouldn’t be. With proven safety protocols, trained drivers, and a fleet ready for anything, Tejas Travels ensures you stay on the move—rain or shine. Whether it’s a quick airport transfer, a scenic getaway, or a bus rental service for a group event, their rain-proof travel solutions have you covered.
So, next time the skies open up? 🚖 Book smart, stay dry, and ride safe.
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Five Key Tips for eCommerce Optimization and How to Implement Them
Optimizing an eCommerce site can significantly enhance user experience, increase conversion rates, and boost sales. Here are five key tips for eCommerce optimization and how to implement them:
Improve Page Load Speed How:
Optimize Images: Compress images using tools like TinyPNG or JPEG Optimizer without compromising on quality.
Use a Content Delivery Network (CDN): CDNs store copies of your site’s static files closer to users, reducing latency.
Minimize HTTP Requests: Combine files (CSS, JavaScript) to reduce the number of requests.
Leverage Browser Caching: Enable caching so that users’ browsers can store parts of your site, which speeds up subsequent visits.
Enable Compression: Use Gzip or Brotli to compress your site’s files. Collaborating with an eCommerce Marketing Agency can help implement these optimizations effectively.
Enhance Mobile Experience How:
Responsive Design: Ensure your site is mobile-friendly and adjusts smoothly to different screen sizes.
Simplify Navigation: Use a clear, easy-to-navigate menu structure tailored for mobile users.
Optimize Touch Elements: Make sure buttons and links are easily tappable with enough space around them.
Accelerated Mobile Pages (AMP): Implement AMP to speed up page loading on mobile devices. Consulting an Amazon Marketing Agency can streamline the mobile optimization process.
Simplify the Checkout Process How:
Reduce Checkout Steps: Aim for a one-page checkout or minimize the number of steps required to complete a purchase.
Guest Checkout: Allow users to purchase without creating an account.
Auto-fill and Auto-complete: Use tools to fill in user information automatically based on previous data.
Clear Progress Indicators: Show users where they are in the checkout process and what steps remain. An eCommerce Marketing Agency can assist in designing user-friendly checkout processes.
Optimize Product Pages How:
High-Quality Images and Videos: Use high-resolution images and videos from multiple angles to showcase products.
Detailed Descriptions: Write comprehensive and engaging product descriptions with key features, benefits, and specifications.
Customer Reviews and Ratings: Display user reviews and ratings to build trust and provide social proof.
Call-to-Action (CTA): Use clear and compelling CTAs like “Add to Cart” or “Buy Now.” Partnering with an Amazon Marketing Agency can enhance product page effectiveness.
Utilize Data and Analytics How:
Google Analytics: Set up and regularly review Google Analytics to track user behavior, traffic sources, and conversion rates.
A/B Testing: Use tools like Optimizely or VWO to test different versions of your website to see which performs better.
Heatmaps and Session Recordings: Use tools like Hotjar or Crazy Egg to understand how users interact with your site.
Conversion Funnel Analysis: Identify where users drop off in the purchasing process and make improvements to those areas. An eCommerce Marketing Agency can analyze these data points to provide actionable insights.
Implementation Example: Improving Page Load Speed:
Optimize Images:
Use TinyPNG to compress product images.
Implement srcset in HTML to serve appropriate image sizes based on the user’s device.
CDN Setup:
Choose a CDN provider like Cloudflare or Amazon CloudFront.
Configure your website to serve static assets (images, CSS, JavaScript) through the CDN.
Enhancing Mobile Experience:
Responsive Design:
Use CSS media queries to create a responsive layout.
Test the site across various devices and browsers using tools like BrowserStack.
Simplify Navigation:
Implement a hamburger menu for mobile devices.
Ensure the search bar is easily accessible on mobile.
By focusing on these key areas and continuously monitoring and refining your strategies, you can significantly enhance the performance and user experience of your eCommerce site. Collaborating with an eCommerce Marketing Agency or an Amazon Marketing Agency ensures your optimization efforts align with industry best practices and yield maximum results.
For more visits: Teamsuccesso
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"SEO Audit Checklist: How to Improve Your Website’s Performance"
In today's fast-paced digital landscape, having a well-optimized website is crucial for success. Whether you're a seasoned digital marketing professional or a business owner looking to boost your online presence, conducting a thorough SEO audit is the foundation of any successful strategy. An SEO audit helps you identify areas of improvement, ensuring your website performs at its best and ranks higher on search engines. In this blog, we'll walk you through a comprehensive SEO audit checklist that will elevate your website's performance and drive more organic traffic.

1. Keyword Research and Analysis
Importance of Keyword Research The first step in any SEO audit is to revisit your keyword strategy. Keywords are the backbone of SEO, determining how search engines categorize and rank your website. Conducting thorough keyword research ensures that you're targeting the right phrases that your audience is searching for.
Steps to Conduct Keyword Research
Identify Primary Keywords: Use tools like Google Keyword Planner, SEMrush, or Ahrefs to find primary keywords relevant to your niche.
Analyze Competitor Keywords: Check what keywords your competitors are ranking for and identify opportunities to outperform them.
Long-Tail Keywords: Focus on long-tail keywords, which are more specific and less competitive, helping you rank higher with less effort.
Content Gaps: Look for content gaps where you can create content that fills unmet needs in your industry.
Actionable Tip: Regularly update your keyword list to reflect changing trends and user behaviors.
2. Technical SEO
Website Crawling and Indexing Technical SEO is the backbone of a well-performing website. It ensures that search engines can crawl and index your site without any issues.
Crawl Your Website
Use Tools Like Screaming Frog: Run a crawl of your website to identify issues like broken links, missing meta tags, or duplicate content.
Check for Indexing Issues: Use Google Search Console to see which pages are indexed and identify any errors.
Robots.txt and XML Sitemap: Ensure that your robots.txt file is correctly configured and your XML sitemap is up-to-date.
Website Speed and Mobile Optimization
Page Speed: Use tools like Google PageSpeed Insights to test your website's speed. Slow websites lead to higher bounce rates and lower rankings.
Mobile-Friendliness: With the increasing use of mobile devices, ensuring your website is mobile-friendly is essential. Google’s Mobile-Friendly Test can help you check this.
AMP Implementation: Consider using Accelerated Mobile Pages (AMP) to improve loading times on mobile devices.
Actionable Tip: Regularly monitor your website’s technical health to prevent any issues from affecting your rankings.
3. On-Page SEO
Content Optimization Content is king in digital marketing, and optimizing it for SEO is crucial for improving website performance.
Title Tags and Meta Descriptions
Optimize Title Tags: Ensure that each page has a unique title tag with the primary keyword included. Keep it under 60 characters.
Compelling Meta Descriptions: Write compelling meta descriptions that include keywords and encourage clicks. Although not a ranking factor, meta descriptions can influence click-through rates.
Header Tags (H1, H2, H3)
Use H1 Tags for Titles: Each page should have one H1 tag that includes the primary keyword.
Organize Content with H2 and H3 Tags: Use H2 and H3 tags to structure your content, making it easier for both search engines and users to navigate.
Content Quality and Uniqueness
Avoid Duplicate Content: Ensure that all content on your website is unique. Duplicate content can lead to penalties from search engines.
Keyword Density: While it’s important to include keywords, avoid keyword stuffing. Aim for a natural flow of keywords within your content.
Actionable Tip: Regularly audit your content to ensure it remains relevant, unique, and optimized for the latest SEO trends.
4. Off-Page SEO
Backlink Profile Analysis Off-page SEO primarily focuses on building and maintaining a strong backlink profile. Quality backlinks are a significant ranking factor.
Check Backlink Quality
Use Tools Like Ahrefs or Moz: Analyze your backlink profile to ensure you're receiving links from authoritative and relevant websites.
Disavow Toxic Links: Identify and disavow any spammy or toxic backlinks that could harm your rankings.
Social Signals
Engagement on Social Media: Social signals like shares, likes, and comments can indirectly impact your SEO. Ensure that your content is shareable across social platforms.
Build Relationships with Influencers: Collaborate with industry influencers to earn high-quality backlinks and boost your online presence.
Local SEO
Google My Business: Ensure your Google My Business listing is optimized and up-to-date. This is crucial for local SEO.
Local Citations: Consistent NAP (Name, Address, Phone) information across all directories is key for local SEO.
Actionable Tip: Focus on building high-quality, relevant backlinks rather than sheer quantity.
5. User Experience (UX) and Design
Importance of UX in SEO A well-designed website that provides a positive user experience (UX) is critical for both retaining visitors and improving SEO.
Mobile Responsiveness
Test on Multiple Devices: Ensure your website is responsive and provides a seamless experience on all devices, including desktops, tablets, and smartphones.
Improve Navigation: Simplify navigation to help users find what they're looking for quickly. Clear menus and internal linking are essential.
Core Web Vitals
Largest Contentful Paint (LCP): Optimize your website to ensure that the largest element on the page loads quickly.
First Input Delay (FID): Ensure that your website is interactive and responds quickly to user inputs.
Cumulative Layout Shift (CLS): Minimize unexpected layout shifts that could disrupt the user experience.
Actionable Tip: Regularly test your website’s UX to identify areas for improvement, keeping up with the latest design trends and user preferences.
6. Content Strategy
Content is at the core of digital marketing, and an effective content strategy can significantly impact your SEO.
Content Audit
Evaluate Existing Content: Conduct a content audit to assess the performance of existing content. Identify high-performing pieces and those that need improvement.
Update Outdated Content: Refresh old content to ensure it remains relevant and valuable to your audience.
Content Creation and Optimization
Create High-Quality, Long-Form Content: Longer content often ranks better because it tends to be more comprehensive.
Use Visuals and Multimedia: Incorporate images, videos, and infographics to enhance the user experience and improve engagement.
Internal Linking Strategy: Use internal links to guide users to other relevant content on your site, improving dwell time and reducing bounce rates.
Actionable Tip: Develop a content calendar to plan and schedule regular content updates and new posts, keeping your website fresh and engaging.
7. Analytics and Monitoring
Tracking and analyzing your website’s performance is crucial for understanding the impact of your SEO efforts.
Google Analytics and Search Console
Set Up Google Analytics: Track key metrics like traffic, bounce rate, and conversion rates to gain insights into your website’s performance.
Monitor Search Console: Use Google Search Console to monitor your website’s indexing status, search performance, and identify any issues.
Key Performance Indicators (KPIs)
Organic Traffic: Measure the amount of organic traffic your website receives and analyze its growth over time.
Bounce Rate and Dwell Time: High bounce rates may indicate issues with your content or UX. Dwell time reflects how long visitors stay on your site, impacting rankings.
Conversion Rate: Track how well your website converts visitors into customers or leads.
Actionable Tip: Regularly review your analytics to spot trends, identify issues, and make data-driven decisions for continuous improvement.
8. Competitor Analysis
Understanding your competition is key to staying ahead in the digital marketing game.
Identify Top Competitors
List Your Competitors: Identify who your main competitors are in the digital space.
Analyze Their SEO Strategy: Use tools like SEMrush or Ahrefs to dissect their keyword strategy, backlink profile, and content performance.
Benchmarking
Compare Website Metrics: Benchmark your website’s performance against your competitors. This includes traffic, rankings, and domain authority.
Identify Opportunities: Look for areas where your competitors are excelling and identify opportunities to outperform them.
Actionable Tip: Use competitor insights to refine your own SEO strategy, focusing on areas where you can gain a competitive edge.
Conclusion
Conducting a comprehensive SEO audit is essential for improving your website’s performance and staying competitive in the ever-evolving world of digital marketing. By following this checklist, you can identify and fix any issues, optimize your content, and ensure that your website is fully aligned with best SEO practices. Regular audits will help you stay ahead of the curve, ensuring that your website continues to attract and convert your target audience. Remember, SEO is not a one-time task but an ongoing process that requires constant attention and adjustment.
Invest time in your SEO audit, and you’ll see significant improvements in your website’s visibility, traffic, and overall success.
#digital marketing consultant in delhi#digital marketing consultant#digital marketing services in delhi#digital marketing course#digital marketing training
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Best 5 tips for Digital Marketing Strategy in 2021
1. Lay out your goals and objectives
Having a solid plan, objectives, and goals are imperative if you want to jumpstart your social media strategy.
If you don’t know what you want, how are you supposed to achieve it?
Not to mention, you can’t measure or evolve your strategies over time if you don’t have strong goals to begin with.
Your social media goals should align with your overall marketing efforts.
Writing down your goals is paramount if you want to reach them.
According to a study, you’re 30% likely more, to be successful if you write your goals down. In some studies that number is high as 40%.
When you set your goals, make them attainable and break them down into smaller action steps.
How to set attainable goals to slay your social media marketing strategy:
Use numbers (such as reach 5000 Instagram followers)
Always set a deadline
Be specific and make your goals “SMART”
Make your goals in line with your entire marketing strategy
2. Research and learn about your audience
Connecting and engaging with your audience is crucial in today’s marketing if you want to turn a profit.
But, in order to do that, you need to understand your audience – inside and out.
You should be able to pinpoint their needs, wants, and desires -if you have a hope o creating a successful social media strategy.
How can you better understand your audience?
Survey your audience to better grasp their pain points
Look carefully at their demographics
Take part in conversations on forums filled with your target audience
Respond to comments on your blog, and comment on other blogs with the same target audience
Reply to all comments or questions on your social media channels
Collect feedback (using one of the many user feedback tools available)
Once you get a feel for who your target audience is, you’re better equipped to help them. They want to deal with your business who care -- not just a faceless brand
3. Run contests to amp up your social media strategy
Crafting a successful social media contest is one of the most alluring tactics you can use. It’ll increase your online visibility, your followers, and your engagement.
There are a number of social something that’ll be irresistible to your audience.
Here’s an example of a contest that ntest tools you can use to create an outstanding giveaway or sweepstakes.
The key to executing a successful contest is offering something of tremendous value.
Something that’ll be irresistible to your audience.
How to run a contest on social media:
Figure out your goals (do you want more Facebook page likes? Instagram followers? How many?)
Decide what social media channel you’ll host the contest on
Come up with a deadline for when it’ll end and when the winner will receive their prize
Create the contest (look at different types and choose the right one for your audience)
Promote it with all your might!
To get mind-blowing results, aim to have your audience do some of the heavy lifting
.Set the contest up so they get extra entries for sharing the contest or completing similar tasks.
Such as: “Pin on Pinterest”, “Share on Facebook”, or “Like my Facebook page”. You can also give them a unique link to share for extra entries.
It’s genius. Your contest will basically run itself!
4. Craft your social media content carefully
Every piece of content you post on social media should be carefully thought-out. If you’re posting just to post something – you’re going about it all wrong.
Depending on the social network you’re posting on, you’ll need to learn the various purposes of each network.
Here are some examples:
LinkedIn – A professional network that is perfect for B2B audiences. Also includes LinkedIn Pulse, a content publishing and distribution platform.
Facebook – Almost everyone has a Facebook account. Particularly good fornews/entertainment related content. While Facebook Pages struggle to perform, Facebook Groups can be a great way of connecting with your ideal audience.
Instagram – Perfect if your content is highly visual. Static images and short videos work incredibly well but it’s not as good at driving traffic back to your blog.
Pinterest – Similar to Instagram, Pinterest is highly visual. Although it’s limited to static images, it can be highly effective at driving traffic back to your blog.
5. Keep the sales tactics to a minimum
Intrusive, traditional marketing went out the window a long time ago, for good reason.
People don’t want to be sold too.
They want to establish real connections and relationships with you.
That’s the secret sauce to getting your audience or customers to trust you.
And, if they trust you – they’ll buy from you.
Consumers find it off putting when brands and businesses post too many promotions.
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Top 18 Best Free SEO Tools for Beginners in 2021
August 31, 2021
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Top 18 Best Free SEO Tools for Beginners in 2021
August 31, 2021
Blogging,
by Sameh Alhammouri
Best Free SEO Tools for Beginners
Here are the best free SEO tools that help your website articles quickly rank on Google. Every blogger and small business website owners should have to use these SEO tools to increase traffic for their website.
These free Search Engine Optimization tools solve your SEO problem and save your time and money. Are you a beginner and you are not ready to spend money on the premium SEO tool like SEMrush. There are lots of free online SEO tools available for website owners. You can use these free tools to get more organic search traffic for your blog. This post will show you how to use it effectively to bring more visitors from Google search.
Let’s take a look at the top free SEO tools in 2021 list below.
The top best free SEO tools for beginners
1. Ubersuggest
Ubersuggest is one of the best free keyword research tools. If you are using Google Keyword Planner for keyword research, you can try it. You can use Ubersuggest tool for finding related search terms with your main keyword and getting better keyword ideas from competitors’ domain.
Just go ahead to neilpatel.com/Ubersuggest and type your main keyword, for example, digital marketing and then select a country you want to target press enter.
You will get hundreds of long tail keyword ideas with keyword difficulty score and CPC rate so you can easily optimize your articles keywords. If you want to find a competitor google ranking keywords just type your competitor website URL, you will get all keywords they are ranking on Google. You will get all search queries with keyword difficulty score. So this is the best free keyword research tool that help you find low competition keywords rank on Google.
2. SEO by Yoast
Yoast SEO is the best WordPress plugin for both beginners and advanced users. SEO by Yoast suggests on page SEO tips and solutions while you are writing blog post.
If you build your website or blog on the WordPress platform, you can’t ignore SEO by Yoast plugin. Yoast SEO solves your on-page SEO problem before you publish your post. This is a free plugin that comes with all essential features and advanced features like XML sitemap, robot text and more. It’s also available premium version, but free version fulfils all your on-page SEO needs.
It shows the readability score of your article. It is one of the important factors that you should consider when you write a post. The readability analysis uses an algorithm to determine how readable your post is.
It suggests many essential On-page SEO tasks that you have to complete before publishing the post like Focus keyphrase, article word length, internal links, outbound links, Meta description length and many more. If you are using WordPress, Yoast SEO must have a plugin for your site rank on Google and other search engines.
3. Keywords Everywhere
If you want to know keyword volume when you type a word on any search bar, Keywords Everywhere is the tool for you. Keywords Everywhere is a free Chrome extension for free SEO keyword research. This tool will provide keyword search volume more than 15 websites including Google Analytics, Google Search Console, Moz, YouTube, Majestic, Amazon & more.
4. Free On-Page SEO Checker
With sitechecker.pro, you can quickly analyze web pages on page SEO and get free reports to fix problems. The sitechecker provides detailed information for site auditing. You can easily find and eliminate errors in meta tags, images, links.
5. Google Trends
When you are looking to build a sensitive content website, Google Trends is the best free tool for bloggers. Google trends will show you current search popularity on topics you are looking. So that, bloggers can easily identify what types of topic and region they want to target when creating a website article.
Using Google trends is a great way to analyze specific search term current trends how likely people interact with related search over the years. Bloggers and small business owners can easily identify what types of topics and region they want to target when they are creating articles to reach local area or specific country.
6. Answer the public
Are you want to know what questions and queries your consumers have? Answer the public is the powerful tool for business who is looking content marketing. Also, it’s best for beginners to get content ideas for their website. Simply put your search terms on the search box and then the tool will give hundreds of question that people ask on the search engine.
7. Google Search Console
Google Search Console is one of the best free SEO tool for bloggers. If you are beginner to blogging world, you must deep dive into this tool, because it makes your blogging career easier.
You should use Google Search Console to get in-depth search queries ranking position and your site errors. It shows lots of information like click-through rate, the average position of the specific search query, internal and external links, top linking text and sites.
It also shows mobile usability and AMP version of the site errors so you can use this free tool you can improve your ranking on Google search page.
8. PageSpeed Insights
High webpage loading time will affect your site rank on Google. You need to eliminate unnecessary script or reduce image sizes. Google PageSpeed Insights tool gives handful report that what factors impact on your page loading in desktop and mobile devices. You can also check your site on tools like GTmetrix and Pingdom Tools.
Web page speed is one of the search engine ranking factor. Improving page load time will help boost SEO performance. GTMetrix is a great tool to analyze your site page load time. And also, you can use Google page speed tool to check your website page speed on the mobile and desktop.
9. Screaming Frog
You want to find and fix technical SEO issues in minutes. Screaming Frog is a free super technical SEO tool. The Screaming Frog SEO Spider software crawls websites’ links, images, CSS, script, and apps from an SEO perspective. This program is available for Windows PC or Mac computers so you can download for free. When you put a site URL, it crawls a website instantly and finds broken links, server errors, many other essential technical SEO issues.
10. Siteliner
Duplicate content will affect your site rank on Google. Siteliner is the best tool that scans duplicate content and other SEO problems like blocked pages, messed up redirects and broken links on your website.
11. MozBar
MozBar is a free all-in-one SEO toolbar Google Chrome extension. You can get domain authority and page authority metrics for any website on the SERPs. MozBar is one of the best free competitors analyse tools for beginners, so you are able to access and compare link metrics while viewing search results on the Google.
12. Free Backlink Checker
Analysing backlinks is essential because it helps you find a good and bad sites link to your site. Building quality backlink can boost website SEO. There are many free backlink checker tools available that give overall backlinks data for any websites.
13. Google Analytics
Google Analytics is an essential tool that you should integrate with your website. You can easily track your best performing contents, traffic source, adsense earning for each page, geo location of your visitors and other lots of features that you can use for optimizing your site to search engine.
14. Zadroweb.com/SEO-auditor
Zadro SEO Audit Tool provides overall SEO information for your site. It shows Page Authority, Domain Authority, load time, and Google page speed. So you can quickly analyze backlinks and load time issues. It’s gonna give you overall score success, warning and errors. If you see any errors, first you need to fix it in your site.
15. SimilarWeb
SimilarWeb is a free competitor analyze tool, you can get basic data of your site and competitors details with the free version. You can see your site global ranking and country ranking, traffic sources, referral sites detail, top five keywords so lots of detail you can analyze.
16. Google’s Mobile-Friendly Test
Your site has to get ready for Google’s Mobile-first Indexing. You might have heard that Google recently made a significant change to its algorithm. This change is officially called Mobile-First Indexing. If your website isn’t optimized for mobile devices, you will lose Google rank on the mobile version. your blog will get less mobile traffic.
17. Animalz Revive
Animalz Revive is a free tool that helps you analyzing old content to refresh. This online tool shows you accurately which posts on your blog needed to improve so you can maintain your traffic or get more traffic.
18.Conclusion
So these are the best and essential free SEO tools you should use every day to get rank number one on Google search page. If you are looking best all in one SEO tool to rank one on Google, SEMrush is the very best SEO tool for you, check out the link in the description.
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Writing Tools: How I Named My Characters in The Vampire with a Blanket of Stars By Susan Hanniford Crowley

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#A VAMPIRE FOR CHRISTMAS#A Vampire for Christmas in Kindle#A Writing Tool & Life Tool: Proofing & Lists By Susan Hanniford Crowley#Amazon Kindle Bestselling Author of Vampire Romance#Arnhem Knights of New York series#Beach Reads: A Vampire For Christmas & EverNight By Susan Hanniford Crowley#Beach Reads: EverWarm By Susan Hanniford Crowley#Beach Reads: The Stormy Love Life of Laura Cordelais By Susan Hanniford Crowley#Beach Reads: When Love Survives By Susan Hanniford Crowley#dragons#EverNight#EverNight: Young Supernaturals of New York#EverWarm#Faeries#Getting Prepared for Snow By Susan Hanniford Crowley#Lady Fallon&039;s Dragons#Life & Writing Tools: The Plot List#Life &Writing Tools: What If I Don&039;t Have Dreams By Susan Hanniford Crowley#Life Tools: A Safety Tip for Men and Women that Could Save Your Lives\#Life Tools: Getting Ready for Mother&039;s Day#Life Tools: Prevent Burnout By Susan Hanniford Crowley#Mrs. Bright&039;s Tea Room#My Writing Routine By Susan Hanniford Crowley#New Release: EverNight By Susan Hanniford Crowley#paranormal romance#Poseidon&039;s Catch#shapeshifters#Susan Hanniford Crowley#The Stormy Life of Laura Cordelais#The Vampire with a Blanket of Stars
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📖 Master the Art of Writing Niches & SEO!
Unlock the secrets to engaging content and powerful keyword strategies that set you apart from the competition!
🔑 Elevate Your Writing Game with Proven Techniques:
Captivating Titles: Learn to craft titles that instantly grab attention using article title generators to create multiple variations in seconds.
Keyword Mastery: Boost your content’s visibility with powerful SEO strategies tailored for niche writing.
🛠️ Top Writing Tools Every Author Needs:
Voice Recognition Software: Write hands-free and let your ideas flow effortlessly.
Visual Thesaurus: Discover the perfect words to elevate your narrative.
Mind Mapping Tools: Organize your creative ideas into a structured masterpiece.
OpenOffice for Writers: Draft like a pro with a tool built for efficiency.
Mozilla Firefox for Research: Speed up your fact-finding and empower your content with accuracy.
💡 Fuel Your Creativity and Productivity:
Word Lists & Brainstorming Hacks: Generate endless ideas and overcome writer’s block.
Google Search Tricks: Cut research time in half and focus more on your creative journey.
📚 Perfect for Beginners & Experts Alike:
Engaging Writing Tips: Captivate your readers with actionable advice.
Storytelling Techniques: Craft unforgettable narratives that leave a lasting impression.
📢 Expand Your Audience Beyond Writing:
Content Marketing for Authors: Reach more readers and grow your influence.
SEO & Website Design Tips: Optimize your online presence to shine and boost engagement.
Whether you're a blogger, freelancer, or seasoned author, this guide is your ultimate companion to mastering both writing and SEO. Start your journey to success today and let your creative genius thrive! 🚀
#SEO #ContentMarketing #WritingTips #AuthorTools #CreativeWriting
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Marketing Training Courses
Whether you've been employing the same old email marketing technique for several years or you simply recognized how important it still is, this post covers some of the leading email marketing training courses out there today. You'll read about why developing your email marketing skills is so important, and helpful tips on which email marketing training courses are the most beneficial for your business. Let's begin. Let's have a look at these three email marketing training courses in order.
Email marketing training courses are intended to teach the basics of effective email campaigns and lead generation strategies for internet marketers. This is achieved through modules designed to teach marketers how to create effective sales pages, how to write compelling ads, how to create landing pages that get plenty of visitors, how to write headers and landing pages, and how to set up follow-up sequences. Most email marketing training courses start off by providing a brief history of how the email marketing profession began. Then the material moves onto the main objectives of email marketing training programs such as how to generate traffic to a website, how to test landing pages and ads to see how they perform, and how to develop a campaign and execute it effectively. Usually, a course will end with a set of related tools and resources to help internet marketers.
These continuing education email marketing training courses are also a good choice for people who work in other career fields but would like to brush up on their skills. The basic curriculum of these courses will usually cover how to write powerful email messages, how to use sales copy effectively, how to create successful ad copies, how to write sales letters, how to prepare marketing documents, how to follow up on email campaigns, and how to analyze results. Online courses typically give students the option to take courses online through webinars or by attending seminars. Many times, online programs will also provide additional study materials that can be downloaded, which can be used if needed.
A reputable marketing training courses provider will offer both classroom and online courses that cover the basics of digital marketing. Students can look up their chosen courses by keywords such as "digital marketing certification" or "DMP certification." They can check the list of topics and read summaries of topics for each class or seminar they wish to take. Those taking an online course should make sure that they are familiar with the fundamentals mentioned above.
Two popular online providers of digital marketing certification programs are Coursera and Wealthy Affiliate. Coursera offers over 100 specialized courses in a variety of areas such as digital marketing. Some of the more popular modules are Designers & Web Developers, Email Marketing, Social Media, SEO, Website Creation and Administration, and Mobile Marketing. There are also some more niche-oriented modules available, such as copywriting, co-registration, affiliate marketing, and Bum Marketing. Users have the ability to track their progress and receive feedback from instructors through the Coursera website.
Wealthy Affiliate is relatively newer program offering online courses to its students. The website claims that its goal is to help its students become experts in Internet marketing through comprehensive training, mentoring, and self-directed learning. Classes are broken down into three distinct segments: Learning, Personal Development, and Consulting. Learning includes subjects such as search engine optimization, link building, social media, email marketing, online advertising, and content creation. Personal development includes subjects such as personal finance, mindset development, goal setting, and goal achievement, and self-directed learning covers subjects such as setting up a business, creating a home business, and marketing successfully.
An affordable way to learn how to market successfully using the Internet is through content marketing and email marketing courses offered by accredited colleges and universities. Content marketing, as opposed to SEO, is a form of online marketing in which writers promote products and services of other companies by creating original content based on keywords related to the products and services of the client company. An SEO content marketing course is usually an advanced degree or an online doctoral degree. Students who complete this course will be prepared for jobs such as content developers, writers, copywriters, bloggers, information system administrators, and Internet consultants. The best courses teach both methods of Internet marketing and provide a solid foundation in which to build one's career.
Marketing Analytics courses provide an analytical method of measuring customer responses to marketing strategies. Through customer responses, marketers can determine what works and what doesn't, identify key influencers, and analyze the effectiveness of different types of marketing efforts. Businesses and organizations that understand and execute marketing metrics effectively can effectively minimize the impact of their marketing dollars by improving the distribution of their marketing dollars, identifying the profitable customer segment, and analyzing the marketing mix. These courses also teach students how to use analytics in advertising and sales efforts, which in turn, increases sales and profits. The best marketing courses provide a solid background in business and marketing management, analytics, customer relationship management (CRM), and Internet marketing.
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Pluralistic: 04 Mar 2020 (Brokered conventions, the Siege of Gondor, ICE risk-assessment whitebox, Chinese covid censorship, America's national immunocompromise)

Today's links
A brokered convention will produce a powerless presidency: Transformative change requires a movement, not a plan.
What the Siege of Gondor teaches us about medieval warfare: 40,000 riveting words from Roman military historian Bret Deveraux.
ICE's risk assessment algorithm only ever recommends detention: NYCLU suing to force them to admit what we've all figured out.
Probing China's Covid-19 censorship: Outstanding work from Citizen Lab.
America is uniquely at risk from coronavirus: 77 million un- and underinsured people.
This day in history:
Colophon: Recent publications, current writing projects, upcoming appearances, current reading

I'm coming to Kelowna, BC tomorrow! I'll be at the library from 6-8PM with my book Radicalized for the CBC's Canada Reads. It's free, but you need to RSVP (and most of the seats are gone, so act quick).
https://www.eventbrite.ca/e/cbc-radio-presents-in-conversation-with-cory-doctorow-tickets-96154415445

A brokered convention will produce a powerless presidency (permalink)
Hoping for a brokered convention is basically saying, "Hey, go fuck yourself" to every doorknocker and phone canvasser in your base. It says, "Let's not use votes to choose the candidate. You little people were for show. We choose our leaders by gathering the people who matter in smoke-filled rooms."
Any candidate hoping to enact a transformative program from the presidency is going to need a powerful, motivated base to whip establishment Dems into order: "I want to do it, now make me do it." Jettisoning the idea that your supporters get you nominated is the most demoralizing thing I can imagine, short of shutting off the server your organizers used to get you elected as soon as they succeed (looking at you, Barack Obama).
It's pure technocratic hubris, the kind of thing that turns promising wonks into figureheads who accomplish nothing. Saving America from plutocracy and white nationalism requires a movement, not a savior with a plan.
What the Siege of Gondor teaches us about medieval warfare (permalink)
Last spring, Roman military historian Bret Devereaux published over 40,000 words of analysis of the Siege of Gondor as depicted in Peter Jackson's Return of the King. It is by far the best use of fiction as a tool for teaching history that I've ever read.
It's in 6 parts, broken down by themes. By far my favorite section was the opener, on the logistics of sieges. I am a quartermaster by temperament, and the logistic of moving 200,000 orcs (plus trolls, elephants, siege engines, etc) is FASCINATING.
https://acoup.blog/2019/05/10/collections-the-siege-of-gondor/

"The road the orcs are on allows them to march five abreast, meaning there are 40,000 such rows. Giving each orc four feet of space on the march, that would mean the army alone stretches 30 miles down a single road. At that length, the tail end of the army would not even be able to leave camp before the front of the army had finished marching for the day." (!!)
The section on the siege's opener, part II, is likewise fascinating and contains some great craft notes.
https://acoup.blog/2019/05/17/collections-the-siege-of-gondor-part-ii-these-beacons-are-liiiiiiit/

"LOTR doesn't rely – as so much fiction does – on the 'good guys' making stupid mistake after stupid mistake in order to create tension. Instead, Gondor executes its plans admirably, and yet it is so outmatched in military might that it remains in peril."
Part III is more in the weeds on weapons and tactics. It gets into some really gnarly deep nerd stuff about the immediate preamble to a siege that I loved.
https://acoup.blog/2019/05/24/collections-the-siege-of-gondor-part-iii-having-fun-storming-the-city/
"The paths the siege towers will take must be cleared and leveled (even a slight grade will tip them over). Earthwork cover for the approach on the gate should be set up, along with obstructions to prevent the army within the city from advancing at an inopportune moment. In assaulting a fortified city with a large army, the spade is often the most important weapon. Even building a ramp right up the enemy walls to enter the city was a common and successful tactic, if the assaulting army had enough labor to do it quickly enough."
My favorite part of the section on calvary charge was the notable absence of NCOs in the orc ranks, maintaining discipline.
https://acoup.blog/2019/05/31/collections-the-siege-of-gondor-part-iv-the-cavalry-arrives/

"The orc general, Gothmog has to push through the ranks and reorder his infantry, while the orcs stare dumbfounded at the new threat. This is a task that should have been taken up by a hundred-hundred NCOs up and down the line, which speaks to problems of command structure."

By far the most intensely geeky section is in Part V, which deals with the math for calculating whether the trolls could possibly heft the hammers that deal the damage that we see.
https://acoup.blog/2019/06/07/collections-the-siege-of-gondor-part-v-just-flailing-about-flails/
"If a troll really is around 9 times as strong as a strong man, we might figure that a troll sledgehammer might be something like 81kg, and a troll warhammer only 5.76 – 13.59kg. Wildly short of the massive clubs and hammers the trolls wield in these scenes."

ICE's risk assessment algorithm only ever recommends detention (permalink)
The New York Civil Liberties Union and Bronx Defenders have filed suit against ICE, trying to force it to respond to a FOIA request about risk assessment algorithm that has put people in detention 97% of the time.
https://theintercept.com/2020/03/02/ice-algorithm-bias-detention-aclu-lawsuit/
The algorithm was tweaked after the 2016 election (prior to then, it only recommended detention for 53% of cases), and by classifying virtually everyone it evaluates as a public safety risk, it violates the law's requirement of "individualized determinations" for detentions.
People in immigration detention have yet to see a judge or be found guilty. They can be locked up for weeks or months, and detention can cost them their jobs — or even their children. The Trump administration has exponentially increased the number of immigration arrests; coupled with automatic detention-by-algorithm, this has put thousands of New Yorkers in harm's way.
Investigative journalists and activists have previously shown that the algorithm was changed to eliminate all possible outcomes (bond, release, etc), so that it could only recommend detention. So the problem here isn't the usual one of not knowing how the black-box works. We know exactly how it works. You ask it, "Should this person be detained?" and it says "Yes."
"The no-release policy is particularly tough on people with disabilities or health problems. 'This practice of widespread detention is both cruel and needless.'"
Probing China's Covid-19 censorship (permalink)
Citizen Lab's new report on Chinese coronavirus censorship is outstanding. By decompiling the YY client (which stores blacklist words on the client-side) and probing Wechat (which uses server-side blacklisting), they build up a detailed picture of Chinese epidemiological censorship.
https://citizenlab.ca/2020/03/censored-contagion-how-information-on-the-coronavirus-is-managed-on-chinese-social-media/
Most importantly, they demonstrate how the Cyberspace Administration of China's threat of "thematic inspections" of platforms to ensure coronavirus censorship led to indiscriminate blocking of vital public health information.
It's "authoritarian blindness" in the making, "where people too scared to tell the autocrat the hard truths makes it impossible for the autocrat to set policy that reflects reality"
https://pluralistic.net/2020/02/24/pluralist-your-daily-link-dose-24-feb-2020/#thatswhatxisaid
"Censorship of COVID-19 content started at early stages of the outbreak and continued to expand blocking a wide range of speech, from criticism of the government to officially sanctioned facts and information."
By contrast, the sheer volume of "sarcastic homonyms or word play related to COVID-19" that appear on the blacklist are really a testament to the ingenuity and spirit of Chinese netizens.
"A number of these keyword combinations are critical (e.g., "亲自 [+] 皇上," by someone + emperor), criticizing the central leadership's inability or inaction in dealing with COVID-19 ("习近平 [+] 形式主义 [+] 防疫," Xi Jinping + formalism + epidemic prevention). Many of them refer to leadership in a neutral way (e.g., "肺炎 [+] 李克强 [+] 武汉 [+] 总理 [+] 北京," Pneumonia + Li Keqiang + Wuhan + Premier + Beijing)."

America is uniquely at risk from coronavirus (permalink)
Among rich countries, the USA is uniquely vulnerable to coronavirus. Thanks to its title to "by far the worst system among rich countries, it is much worse than that of many poorer countries when it comes to confronting a fast-moving epidemic."
https://theweek.com/articles-amp/899359/why-america-vulnerable-coronavirus
The US has 77m un/underinsured people. "and the vicious, right-wing ideology of the Republican Party has wrecked the government's ability to manage crises of any kind, " with "unqualified cronies" running important agencies.
"Now they are resorting to the only thing they know how to do really well — lying, concocting conspiracy theories and blaming Democrats and the media for any bad news. It does not bode well."
This day in history (permalink)
#15yrsago EFF is hiring a new IP lawyer https://web.archive.org/web/20050307005314/http://www.corante.com/copyfight/archives/2005/03/04/ip_attorneys_eff_wants_you.php (the ad that led to the hiring of Corynne McSherry!)
#10yrsago Guardian column on LibDem proposal to block web-lockers https://www.theguardian.com/technology/2010/mar/04/web-lockers-digital-economy-liberal-democrats-wrong
#1yrago Fox News was always partisan, but now it is rudderless and "anti-democratic" https://www.newyorker.com/magazine/2019/03/11/the-making-of-the-fox-news-white-house
#1yrago Leaked memo suggests that Google has not really canceled its censored, spying Chinese search tool https://theintercept.com/2019/03/04/google-ongoing-project-dragonfly/
#1yrago Terra Nullius: Grifters, settler colonialism and "intellectual property" https://locusmag.com/2019/03/cory-doctorow-terra-nullius/
#1yrago Tim Maughan's Infinite Detail: a debut sf novel about counterculture, resistance, and the post-internet apocalypse https://boingboing.net/2019/03/04/gnu-slash-apocalypse.html
#1yrago Financialization is wearing out its welcome https://www.ft.com/content/a9f13afc-3c3d-11e9-b856-5404d3811663
#1yrago How the patent office's lax standards gave Elizabeth Holmes the BS patents she needed to defraud investors and patients https://arstechnica.com/tech-policy/2019/03/theranos-how-a-broken-patent-system-sustained-its-decade-long-deception/

Colophon (permalink)
Today's top sources: Naked Capitalism (https://nakedcapitalism.com/), Slashdot (https://slashdot.org/) and Kottke (Kottke).
Hugo nominators! My story "Unauthorized Bread" is eligible in the Novella category and you can read it free on Ars Technica: https://arstechnica.com/gaming/2020/01/unauthorized-bread-a-near-future-tale-of-refugees-and-sinister-iot-appliances/
Upcoming appearances:
Canada Reads Kelowna: March 5, 6PM, Kelowna Library, 1380 Ellis Street, with CBC's Sarah Penton https://www.eventbrite.ca/e/cbc-radio-presents-in-conversation-with-cory-doctorow-tickets-96154415445
Currently writing: I just finished a short story, "The Canadian Miracle," for MIT Tech Review. It's a story set in the world of my next novel, "The Lost Cause," a post-GND novel about truth and reconciliation. I'm getting geared up to start work on the novel now, though the timing is going to depend on another pending commission (I've been solicited by an NGO) to write a short story set in the world's prehistory.
Currently reading: Just started Lauren Beukes's forthcoming Afterland: it's Y the Last Man plus plus, and two chapters in, it's amazeballs. Last month, I finished Andrea Bernstein's "American Oligarchs"; it's a magnificent history of the Kushner and Trump families, showing how they cheated, stole and lied their way into power. I'm getting really into Anna Weiner's memoir about tech, "Uncanny Valley." I just loaded Matt Stoller's "Goliath" onto my underwater MP3 player and I'm listening to it as I swim laps.
Latest podcast: Disasters Don't Have to End in Dystopias: https://craphound.com/podcast/2020/03/01/disasters-dont-have-to-end-in-dystopias/
Upcoming books: "Poesy the Monster Slayer" (Jul 2020), a picture book about monsters, bedtime, gender, and kicking ass. Pre-order here: https://us.macmillan.com/books/9781626723627?utm_source=socialmedia&utm_medium=socialpost&utm_term=na-poesycorypreorder&utm_content=na-preorder-buynow&utm_campaign=9781626723627
(we're having a launch for it in Burbank on July 11 at Dark Delicacies and you can get me AND Poesy to sign it and Dark Del will ship it to the monster kids in your life in time for the release date).
"Attack Surface": The third Little Brother book, Oct 20, 2020.
"Little Brother/Homeland": A reissue omnibus edition with a very special, s00per s33kr1t intro.
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54 Content Writing Examples, Tools, Tips, and Resources
Content writing is an art that succinctly vetoes for a company’s prominence in the highly competitive market. It’s 62% cheaper than traditional marketing and generates approximately 3 times the leads. Due to its result oriented effectiveness, the internet is filled with contents but not all of them live true to the purpose. Content writing agencies have spruced up to the market demand and since then content writing has evolved into a highly sophisticated writing style.
Good writers are not good content writers. Besides the mastery of language, content requires attention to technicalities that will drive traffic to the website. Professional content writers have all the know-how of the industry and can create the perfect content marketing strategy to attract organic traffic. They know how to engage the readers through carefully crafted wording and also saturate the content with keywords for search engine optimizations. Research has shown that 86% of highly efficient organizations have a dedicated employee in charge of content marketing. Whereas 64% of marketers outsource their content writing needs.
The internet has turned into a dumpster of dead contents. Professional content writers of content writing agencies make sure your content doesn’t pile up there. A content writing firm has writers from different disciplines and industry experience to cater to all sorts of clients. They are the pioneers when it comes to content creation and create contents that are original, precise and devoid of any excessive jargon. This attracts customers which later on generates sales. A study showed that 78% of the customers were inspired by original content to start an interaction with the company. Spending a budget on professional help will thus act as an investment Into Your Future.
16 Inspiring Content Writing Examples
A captivating title is the first step towards an epic content marketing. The title below is the perfect example of a title that makes sure the reader makes a pit stop to be and gets curious about the entire content. A study showed that only 80% audience read the headline while 20% of the readers actually read the content. Thus, the title has to be intriguing enough to convince the reader for going through the entire content.
Contents incorporated with numerical data always grab more attention. It makes the content easier to comprehend and accentuates the credibility of the content. Thus it is favorable to create a content plan that will incorporate related data figures.The following example from the website Optimizer shows how the statistical detail creates a convincing precedence for clicking the button.
Showcasing your accomplishments is another trick to initiating customer acquisition and conversion by the power of numbers. People are always open to rally behind any success and so all you need to do is to paint an idea of your success in their minds with your content ideas. This tactics are clearly expressed by the images below.
All great contents have a human touch to which readers can empathize. This can be initiated by story boarding something personal to which customers can latch on to. The story behind your business, challenges faced etc. all are great content ideas to create a relationship with customer. Feelings incite a stronger bond than any reason. Hence, customers can be driven towards making a decision by creating a platform for bonding with them.
Sharing your failures to offer a solution for facing them is an excellent strategy to create a useful content for the customers with a problem solving attitude. Readers are always impatient but if the content solves their problem they find worthwhile as depicted by the image below.
Marketing incentives targeted to potential and current customers always promotes conversions. It gains more leads as well as referrals boosting the sales.
Odd numbers pique a curiosity strong enough to drive traffic. They are a quick shortcut to add an element of interest into the content. Another essential aspect of digital content marketing is keywords.The power of a content packed with keywords is undeniable as the first step to reaching out to customers is increasing your visibility on the search engines.
No brand is old enough to not need any content marketing. A common misconception is that an established brand might not need much attention to content marketing as they have already scored their place in the market. But the competition is so high now that even Rolex must keep re-branding itself through powerful contents for driving its sales.
Creative contents playing with words and imagery are fun to impatient readers is an innovative approach to content strategy. A useful trick is to create themed contents occasionally which creates a fun experience and has a subtle touch of informality as well.
Info-graphics are easily scannable and so catch attention instantly. Research has shown that info-graphics are 30 times more likely to be read when compared to normal text. They create the platform for a brand to establish its thought leadership with distinction. It also makes it possible to pack content with huge number information through info-graphics without making it long and tiring.
Value added contents are very unique and contain exclusive information that the customer cannot find anywhere else. Due the original experience they offer , value added contents are popular with readers and also rewarded by google. An example of content marketing through added value is depicted below.
Not all information that the readers should know are interesting even if it is essential. Especially for educative contents, it is essential to educate customers for gaining a competitive edge in the market but mundane information never captures the attention of any reader. Below is an example of a content that has made the boring very interesting.
Old spice started to loose its mark in despite of being around for years. They re-branded themselves reclaiming the market through creative contents that used a fusion of old and new staying true to the essence of the age old brand and at the same time catering to the new generation.
20 Content Writing Tips
Writing effective contents is a daunting task to accomplish. However, practice makes a man perfect so follow our 20 m tips for content writing to create your own content -
1. Select content according to recent content trends and mid map the writing process.
2. Do an extensive research for search engine optimization.
3. Adopt content SEO best practices.
4. Over stuffing the content with keywords is an absolute no.
5. Create a structurally sound document.
6. Keep the tone of wording and flow of information very smooth.
7. Write a compelling call-to-action.
8. Add a human touch to the content for inciting a feeling in the reader.
9. Keep using active voice.
10. Discuss on controversial topics to bring conversation.
11. Use backlinks and hyperlinks within your content.
12. Use various tools to up your game.
13. Use short sentences as well as words.
14. Do your own research to come up with original ideas based on existing problems.
15. Never duplicate someone else’s content.
16. Provide added value.
17. Dj your previous posts to maximize the value.
18. Search for stylish synonyms.
19. Use images and videos to engage more customers.
20. Get creative! Add and abstract image or an original slogan so that when it meets the eye readers are bound to stop.
10 Content Writing Resources
There are so many contents tips and tricks out there to help you write the perfect content. Written by professionals, they will give you an insight into how you can improve skills for creating contents that will generate a measurable result. These contents will help both beginners and experts to amp up their skills under the guidance of successful content writers.
1. The Ultimate Guide to Creating Remarkable Content
2. 15 Types of Content That Will Drive You More Traffic
3. 22 Ways To Create Compelling Content When You Don’t Have A Clue
4. 7 Headline Writing Links That Will Revolutionize Your Content Marketing
5. How To Boost Success With A Content Marketing Editorial Calendar
6. The 10-Minute Technique to Becoming a More Productive Writer
7. 12 Things That Will Kill Your Blog Post Every Time
8. How Forbes Stole A New York Times Article And Got All The Traffic
9. Everything Marketers Need to Measure and Prove Content ROI
10. Influencer Marketing – What it is, and Why YOU Need to be Doing it
All of these tools are targeted to infuse creativity as well as save time for content writers.Besides, these are some best and free tools that will make content writing easier and more professional.
Armed with these tips, tools and resources, you are now ready to write a content that will promote your business. Please click ***here*** to know more about the secrets of content writing.
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A Vagrant Story
Like everyone else I wish I had more time in the day. In reality, I want to spend more time on fun projects. Blogging and content creation has been a bit on a hiatus but it doesn't mean I have less things to write and talk about. In relation to this rambling I want to evangelize a tool I've been using over the years that saves an enormous amount of time if you're working in diverse sandbox development environments, Vagrant from HashiCorp.
Elevator pitch
Vagrant introduces a declarative model for virtual machines running in a development environment on your desktop. Vagrant supports many common type 2 hypervisors such as KVM, VirtualBox, Hyper-V and the VMware desktop products. The virtual machines are packaged in a format referred to as "boxes" and can be found on vagrantup.com. It's also quite easy to build your own boxes from scratch with another tool from HashiCorp called Packer. Trust me, if containers had not reached the mainstream adoption it has today, Packer would be a household tool. It's a blog post in itself for another day.
Real world use case
I got roped into a support case with a customer recently. They were using the HPE Nimble Storage Volume Plugin for Docker with a particular version of NimbleOS, Docker and docker-compose. The toolchain exhibited a weird behavior that would require two docker hosts and a few iterations to reproduce the issue. I had this environment stood up, diagnosed and replied to the support team with a customer facing response in less than an hour, thanks to Vagrant.
vagrant init
Let's elaborate on how to get a similar environment set up that I used in my support engagement off the ground. Let's assume vagrant and a supported type 2 hypervisor is installed. This example will work on Windows, Linux and Mac.
Create a new project folder and instantiate a new Vagrantfile. I use a collection of boxes built from these sources. Bento boxes provide broad coverage of providers and a variety of Linux flavors.
mkdir myproj && cd myproj vagrant init bento/ubuntu-20.04 A `Vagrantfile` has been placed in this directory. You are now ready to `vagrant up` your first virtual environment! Please read the comments in the Vagrantfile as well as documentation on `vagrantup.com` for more information on using Vagrant.
There's now a Vagrantfile in the current directory. There's a lot of commentary in the file to allow customization of the environment. It's possible to declare multiple machines in one Vagrantfile, but for the sake of an introduction, we'll explore setting up a single VM.
One of the more useful features is that Vagrant support "provisioners" that runs at first boot. It makes it easy to control the initial state and reproduce initialization with a few keystrokes. I usually write Ansible playbooks for more elaborate projects. For this exercise we'll use the inline shell provisioner to install and start docker.
Vagrant.configure("2") do |config| config.vm.box = "bento/ubuntu-20.04" config.vm.provision "shell", inline: <<-SHELL apt-get update apt-get install -y docker.io python3-pip pip3 install docker-compose usermod -a -G docker vagrant systemctl enable --now docker SHELL end
Prepare for very verbose output as we bring up the VM.
Note: The vagrant command always assumes working on the Vagrantfile in the current directory.
vagrant up
After the provisioning steps, a new VM is up and running from a thinly cloned disk of the source box. Initial download may take a while but the instance should be up in a minute or so.
Post-declaration tricks
There are some must-know Vagrant environment tricks that differentiate Vagrant from right-clicking in vCenter or fumbling in the VirtualBox UI.
SSH access
Accessing the shell of the VM can be done in two ways, most commonly is to simply do vagrant ssh and that will drop you at the prompt of the VM with the predefined user "vagrant". This method is not very practical if using other SSH-based tools like scp or doing advanced tunneling. Vagrant keeps track of the SSH connection information and have the capability to spit it out in a SSH config file and then the SSH tooling may reference the file. Example:
vagrant ssh-config > ssh-config ssh -F ssh-config default
Host shared directory
Inside the VM, /vagrant is shared with the host. This is immensely helpful as any apps your developing for the particular environment can be stored on the host and worked on from the convenience of your desktop. As an example, if I were to use the customer supplied docker-compose.yml and Dockerfile, I'd store those in /vagrant/app which in turn would correspond to my <current working directory for the project>/app.
Pushing and popping
Vagrant supports using the hypervisor snapshot capabilities. However, it does come with a very intuitive twist. Assume we want to store the initial boot state, let's push!
vagrant snapshot push ==> default: Snapshotting the machine as 'push_1590949049_3804'... ==> default: Snapshot saved! You can restore the snapshot at any time by ==> default: using `vagrant snapshot restore`. You can delete it using ==> default: `vagrant snapshot delete`.
There's now a VM snapshot of this environment (if it was a multi-machine setup, a snapshot would be created on all the VMs). The snapshot we took is now on top of the stack. Reverting to the top of the stack, simply pop back:
vagrant snapshot pop --no-delete ==> default: Forcing shutdown of VM... ==> default: Restoring the snapshot 'push_1590949049_3804'... ==> default: Checking if box 'bento/ubuntu-20.04' version '202004.27.0' is up to date... ==> default: Resuming suspended VM... ==> default: Booting VM... ==> default: Waiting for machine to boot. This may take a few minutes... default: SSH address: 127.0.0.1:2222 default: SSH username: vagrant default: SSH auth method: private key ==> default: Machine booted and ready! ==> default: Machine already provisioned. Run `vagrant provision` or use the `--provision` ==> default: flag to force provisioning. Provisioners marked to run always will still run.
You're now back to the previous state. The snapshot sub-command allows restoring to a particular snapshot and it's possible to have multiple states with sensible names too, if stepping through debugging scenarios or experimenting with named states.
Summary
These days there's a lot of compute and memory available on modern laptops and desktops. Why run development in the cloud or a remote DC when all you need is available right under your finger tips? Sure, you can't run a full blown OpenShift or HPE Container Platform but you can certainly run a representable Kubernetes clusters where minishift, microk8s and the likes won't work if you need access to the host OS (yes, I'm in the storage biz). In a recent personal project I've used this tool to simply make Kubernetes clusters with Vagrant. It works surprisingly well and allow a ton of customization.
Bonus trivia
Vagrant Story is a 20 year old videogame for PlayStation (one) from SquareSoft (now SquareEnix). It features a unique battle system I've never seen anywhere else to this day and it was one of those games I played back-to-back three times over. It's awesome. Check it out on Wikipedia.
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